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Journal articles on the topic 'Blogging Styles'

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1

Nwabuatu, Emmanuel Nnajiubah Ph.D. "Blogging Style and Reader Retention in Nigeria (An Exploratory Approach)." Global Journal of Artificial Intelligence and Technology Development 2, no. 4 (2024): 13–32. https://doi.org/10.5281/zenodo.14674006.

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<em>This study highlights the changing dynamics of digital content generation by examining the relationship between blogging styles and reader retention in Nigeria. In the cutthroat internet world, knowing how blogging affects audience engagement is essential given its rise as a key medium for communication, self-expression, and information sharing. To investigate the effects of several blogging styles informative, personal narrative, opinion-based, and visual story telling on reader retention, this study uses an exploratory technique that includes a review of previous research and an analysis of popular Nigerian blogs. The results show that multimedia components, relatable storytelling, and culturally appropriate content greatly increase viewer engagement. Among the difficulties noted include fierce rivalry between bloggers, readers' inclination for visual content, and low levels of internet literacy, especially in underprivileged areas. The study shows that Nigerian bloggers may cultivate reader loyalty despite these obstacles by emphasizing customized content, regular publishing schedules, and interactive features like polls and comments. Important suggestions include using analytics to personalize content, using multimedia to accommodate a range of reader preferences, and optimizing blogs for mobile devices. Maintaining a genuine and consistent blogging voice and fostering a feeling of community through interactive platforms are also highlighted as tactics to establish long-lasting relationships with readers. This research advances knowledge of Nigeria's digital ecosystem by examining the subtleties of blogging styles and providing useful advice for content producers hoping to prosper in a market that is becoming more and more crowded. Nigerian bloggers can improve reader retention and gain a competitive advantage in the digital market by implementing these tactics. According to the findings, the future of blogging in Nigeria's dynamic socio cultural setting would be shaped by flexibility, creativity, and teamwork.</em>
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Mahrt, Merja, and Cornelius Puschmann. "Science blogging: an exploratory study of motives, styles, and audience reactions." Journal of Science Communication 13, no. 03 (2014): A05. http://dx.doi.org/10.22323/2.13030205.

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This paper presents results from three studies on science blogging, the use of blogs for science communication. A survey addresses the views and motives of science bloggers, a first content analysis examines material published in science blogging platforms, while a second content analysis looks at reader responses to controversial issues covered in science blogs. Bloggers determine to a considerable degree which communicative function their blog can realize and how accessible it will be to non-experts Frequently readers are interested in adding their views to a post, a form of involvement which is in turn welcomed by the majority of bloggers.
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Atkinson, Matthew, and Margaret Castle. "Blogging, Journaling and Reflective Writing: A Snapshot of Students' Preferences and Perceptions from Two Australian Universities." International Journal of Clinical Legal Education 27, no. 2 (2020): 155–212. http://dx.doi.org/10.19164/ijcle.v27i2.963.

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This paper investigates the pedagogical benefits and challenges of using blogs as well as journals in assessing reflective writing in Clinical Legal Education learning.Recognising that millennial students have diverse learning preferences, the authors administered a survey to explore student preferences for different styles of reflective activity, contrasting peer to peer blogging with student to teacher journaling. Our findings suggest that some of the traditional ideas about privacy and self-disclosure in reflective writing are not of significant concern to students, who see benefit in sharing experiences with each other as part of a learning community. However, our findings also indicate that the opportunity of private reflection with a teacher is valued by students as part of the reflective learning experience.This paper outlines the approach to blogging adopted in our teaching practices and concludes that there are many benefits to thoughtfully designed blogging in Clinical Legal Education reflective exercises. Designers of reflective writing assessment will find this paper a useful source of related literature and ideas for developing journaling and blogging for reflective learning.
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FUJII, Kiyomi. "Blogging Identity: How L2 Learners Express Themselves." Acta Linguistica Asiatica 5, no. 1 (2015): 53–70. http://dx.doi.org/10.4312/ala.5.1.53-70.

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This study discusses language learning and identity, particularly pertaining to intermediate-advanced-level Japanese-language learners, focusing on their target language and identity expression through their interactions with peers and Japanese college students. When learners of Japanese express their identities while interacting with others in their target language, they feel a gap between the self-image they want to present, and the image they are capable of presenting in Japanese (Siegal, 1994, 1995, 1996). Along with adjusting their L1 and L2 usage depending on their interlocutor (Kurata 2007), learners also use different sentence-ending styles depending on the role they want to assume (Cook 2008). By conducting a case study, the present inquiry attempts to address how learners of Japanese express their identities through blog conversations, focusing on their language choice and expressions. Results suggest that participants use the formal endings for self-presentation and projection of their student and classmate identity. However, when expressing emotion some students preferred informal endings, or sentence-final particles.
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Акимова, Э. Н., and А. Д. Дьячкова. "GENRES’ TRANSFORMATION IN MODERN BLOGGING." Russkii iazyk za rubezhom, no. 4(305) (August 26, 2024): 27–32. http://dx.doi.org/10.37632/pi.2024.305.4.005.

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Цель статьи – описать процессы трансформации жанров современного блогинга. Отмечено, что существует большое количество пересечений между жанрами блогинга и жанрами журналистики. В большинстве случаев в одной публикации сочетаются признаки двух, трех или четырех жанров, причем один из них доминирует, а остальные представлены фрагментарно. Как правило, жанры выделялись достаточно легко, однако при анализе некоторых примеров с их определением возникли трудности. Наиболее часто встречаются черты жанров совета (рекомендации), статьи, житейской истории; несколько текстов оказалось возможным отнести к такому относительно новому жанру журналистики, как статья-список (или листикл). В некоторых текстах присутствовали компоненты рекламного дискурса. Характерной стилистической особенностью текстов является то, что в них сочетаются элементы различных функциональных стилей. Авторы активно используют оценочную лексику и средства языковой выразительности, а также часто прибегают к таким приемам, как цитирование и ссылка на мнение авторитетных лиц. The purpose of the article is to describe the processes of transformation of modern blogging genres. It is noted that between the genres of blogging and the genres of journalism. In most cases, one publication combines the characteristics of two, three or four genres, with one of them dominating and the rest being presented fragmentarily. As a rule, genres were identified quite easily, but during the process of analyzing some examples, difficulties arose with their definition. The most common genre features are advice (recommendation), article, and everyday stories. It turned out that several texts could be attributed to such a relatively new genre of journalism as a list article (or listicle). Some texts contained components of advertising discourse. A characteristic stylistic feature of the texts is that they combine elements of various functional styles. The authors use evaluative vocabulary and means of linguistic expressiveness actively, and they also often resort to such techniques as quoting and referring to the opinions of authority figures.
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Mak, Sui Fai John, Roy Williams, and Jenny Mackness. "Blogs and Forums as Communication and Learning Tools in a MOOC." Proceedings of the International Conference on Networked Learning 7 (May 3, 2010): 275–84. http://dx.doi.org/10.54337/nlc.v7.9191.

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This paper presents the findings of research carried out into the use of blogs and forums as communication and learning tools in Connectivism and Connective Knowledge (CCK08), a Massive Open Online Course (MOOC) that was run between September and December 2008. The course was unique in many ways: it included a small credit-bearing course within a network; it was completely open and very large, and it included a unique aggregated network of blogs, which was one of the reasons why an unusually large number of online interactions took place in blogs rather than just in forums. The research used a survey and email interviews to explore a number of themes identified in the postings in the course which included: the importance of conceptual connections, personal connections, personal autonomy, media affordances and approaches to learning. The research identified three distinct clusters of respondents, with the following preferred modes of interaction: (1) blogging, (2) using the forums, (3) using both blogging and forums. A number of other modes of interaction were also used by the respondents. Many respondents used both blogs and forums for at least some of the time in the course.To a large extent, blogging and forum use correlated with specific individual learning styles and media affordances: the use of blogs was associated with the ability to create personal space for personal learning, quiet reflection and developing personal relationships with bloggers and others. The use of forums was associated with fast paced challenging interaction, relationships based on sharing of ideas, more open discussion and more links to the discussed themes and bigger picture. However, the research also identified three dimensions (home&gt; &lt;bazaar, long-loop&gt; &lt; short-loop, and engagement&gt; &lt; reflection) within which the new media provided different and new opportunities for participating in learning networks. Respondents used these to explore and develop their own affordances for learning in varied and even surprising and novel ways, sometimes using blogs or forums for particular purposes, but sometimes using them almost interchangeably. The research points to a maturing of media users in online learning. These users are developing their own personal learning networks, and using the new media in innovative and nuanced ways.
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Khadijah Mohamad, Siti, Zaidatun Tasir, and IBNATUL JALILAH BINTI YUSOF. "The Effect of Reflection Through Educational Blogging on Students’ Learning Performance." Journal of Information Technology Education: Research 22 (2023): 429–59. http://dx.doi.org/10.28945/5209.

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Aim/Purpose: Despite the growing interest in reflection, there is an issue regarding how to fortify the linkages between a learning experience and the reflection activity that follows it, as experience on its own is not the key to learning. In addition, studies have also shown that students are not able to transfer the newly acquired knowledge through experience into a new situation. Besides that, it is revealed that students have a generally poor learning performance in computer-supported courses. This can be attributed to the difficulty in comprehending lessons. These problems then bring to the fore the question of what specific elements are needed to turn experience into learning and enable educators to enhance students’ learning performance through reflection activities. Therefore, this study was undertaken to design the reflection environment through educational blogging and examine its effect on students’ learning performance in a computer-supported course; that is, an Authoring System course. Background: Incorporating reflection as an integral part of the curriculum and learning process can be challenging. It involves dedicating time and effort to foster a reflective culture. Therefore, a reflective blogging environment needs to be designed by incorporating structured and interactive reflective thinking activities. This learning environment should also be able to integrate theoretical and practical aspects while encouraging active engagement in social collaborative learning to build knowledge and comprehension in learning computer-supported courses. Furthermore, leveraging blogging technology by embedding it with effective pedagogy is also necessary to nurture students, and is critical in knowledge acquisition. Methodology: A one-group pre-test post-test type of research design was adopted, using quantitative data of students’ learning performance. A purposive sampling technique was employed to select a sample of 18 postgraduate students enrolled in the Authoring System course in the Faculty of Education. The reflection through the educational blogging environment was designed according to the ICCEE (Identify, Choose, Create, Engage, and Evaluate) instructional design model. The learning performance test was analysed using inferential statistics, specifically, the Wilcoxon ranked test, effect size, and power analysis. Contribution: This study highlights that reflection through blogging remains relevant for learning among postgraduate students when its pedagogical design is carefully planned to align with learning and teaching goals. Leveraging the advantages of blogs as student-centred learning environments can encourage discussion and debate-like activities, which, in turn, positively affects students’ overall learning performance. The design of the reflective learning environment also gives us an understanding of how the reflection approach can be better conducted to improve students’ learning performance. Findings: The reflection through the educational blogging environment was successfully designed based on the five in-depth steps of the ICCEE instructional design model. The learning performance indicates that there was a statistically significant difference between the pre-test and post-test scores. Thus, it can be concluded that reflection through blogging, which acted as an intervention, had a significant influence on students’ performance in learning in the Authoring System course. Recommendations for Practitioners: Given the technical nature of this study, instructors, especially those teaching online, must exhibit greater creativity in bridging the gap between theory and real-world applications to enhance students’ cognitive engagement with the learning materials. As technical learning is frequently associated with poorer cognitive learning outcomes, it is crucial for instructors to bridge the gap between theory and practical applications to achieve better results. Recommendation for Researchers: Researchers can ensure that students perceive learning and teaching as constructivist activities by leveraging the advantages of blogs as student-centred learning environments and minimising the presence of instructionalist activities. This approach encourages discussion and debate-like activities, which, in turn, positively enhances students’ overall learning performance. Impact on Society: This study highlights that educational blogging remains significant for postgraduate students when its pedagogical design is carefully planned to align with learning and teaching goals. Future Research: Future work is necessary to validate the findings, particularly concerning different computer-supported courses, with larger and more diverse samples. Additionally, the learning performance pathways can be analysed via data mining using qualitative data to provide valuable insights into patterns related to the types of feedback that foster the growth of specific levels of reflective thinking skills. Linking students’ performance with other probable learning processes/outcomes, such as learning styles, interaction posts, demographic details, and response time, can provide a better understanding of the computer-supported competencies among students from a summative approach.
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Shahsavar, Zahra, and Sefa Bulut. "Investigating the Extent of Critical Thinking in Field-Dependent and Field-Independent Students’ Critical Thinking and Blogging." Vision: Journal for Language and Foreign Language Learning 11, no. 2 (2022): 93–106. http://dx.doi.org/10.21580/vjv11i212520.

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Identifying critical thinking and learners’ characteristics is very important in an online learning environment. This study investigated the extent of critical thinking between field-dependent and field-independent students’ critical thinking and blogging. It is a quasi-experimental in which a quantitative method was employed on an intact class of the students to develop their CT skills in their argumentative blog posts. Different aspects of CT skills, such as observation, inference, reasoning, assumption, and credibility were explained to the students. The GEFT developed by Witkin et al. (1971) was applied to evaluate the students' field dependency. Moreover, Newman et al. model (1996) was applied to analyze students’ CT in their blog posts. No significant difference was found in the number of positive and negative CT indicators used by FD and FI students. Therefore, educators who wish to improve the students’ learning may train the students in CT skills by using a pre-planned and systematic procedure without worrying about learners’ cognitive styles, particularly their field dependency.
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Pepe, Teresa. "Public and Private Diaries." Middle East Journal of Culture and Communication 15, no. 1-2 (2022): 152–72. http://dx.doi.org/10.1163/18739865-01501007.

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Abstract This article analyzes a number of Egyptian blogs in relation to their print ancestors, in particular private notebooks written by young effendis in the 1920s and public fictional diaries serialized in the periodical press in the same period in Egypt. It compares the media transition taking place in Egypt in the early 2000s following the adoption of blogging and social media to the one occurring in the early decades of the twentieth century following the popularization of printed products. Using theories from media studies and rhetorical studies, it shows how the blog inherits some of the formal and stylistic features of private diaries as well as their anti-authoritarian attitude. Yet it also shows how compared to its ancestors, the blog favors an unprecedented exposure of personal, private issues in public, turning self-writing into a social, communicative activity. Similarly, autofiction and subversive styles of writing are techniques that bloggers borrow from the fictional print diaries in order to write about their private lives in public. However, digital tools, with their mode of circulation, temporality and increasing exposure to state and informal censorship, make it increasingly difficult for bloggers to keep a room of their own.
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Головнев, В. А. "Эвенкийский этноблогинг: виртуальная самопрезентация и теория социальной драматургии / Ethno-blogging among the Evenks: Virtual Self-Presentation and the Theory of Social Dramaturgy". Вестник антропологии (Herald of Anthropology), № 2024 № 2 (червень 2024): 129–46. http://dx.doi.org/10.33876/2311-0546/2024-2/129-146.

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Маленький поселок Хатыстыр Алданского района Республики Саха с недавних пор стал центром активной деятельности популярных этноблогеров. Именно отсюда в социальных сетях всему миру рассказывают, кто такие «современные тунгусы». Рассказывают разными способами, голосами, стилями. Рассказывают сами эвенки, презентуя себя и свой народ, сражаясь за зрительскую аудиторию и открыто конкурируя меж собой. Этот новый тип этнической самопрезентации стал возможным лишь в последние годы, благодаря повсеместной цифровизации и активному развитию киберпространства. Сегодня значимость проблемы самопрезентации в антропологии выходит на новый уровень. Этноблогеры становятся новыми проводниками в мир традиционных культур. Рождается виртуальный тип самопозиционирования сообществ и традиций от первого лица. Это исследование того, что представляет собой самопрезентация в развивающемся киберпространстве. Это попытка разобрать самопрезентацию эвенкийских этноблогеров на предмет соотношения в ней театральности и реальности, публичности и интимности, «авансцены» и «закулисья». В качестве научной основы выбрана концепция социальной драматургии, разработанная в середине прошлого столетия американским ученым Ирвингом Гофманом. Насколько теория доинтернетной эпохи применима к современности, тем более в ее самобытных «тунгусских» версиях? Насколько теория социальной драматургии актуальна в коммуникации ХХI в., в частности, для самопрезентации в интернете? The small village of Khatystyr, Aldan district of the Republic of Sakha, has recently become the center of activity of popular ethno-bloggers. Local bloggers on social networks tell the whole world who the “modern Tungus” are. The stories are told in different ways, voices, styles. Evenks talk about their lives, introducing themselves personally and their people, fighting for audience and openly competing with each other. This new type of ethnic self-presentation has become possible only in recent years, thanks to digitalization and the active development of cyberspace. Today, the significance of the problem of self-presentation in anthropology is reaching a new level. Ethno-bloggers are the new guides to the world of traditional cultures. A virtual type of self-positioning of communities and traditions in the first person is born. This paper is an exploration of what constitutes self-presentation in an evolving cyberspace. This is an attempt to analyze the self-presentation of Evenk ethno-bloggers in terms of the relationship between theatricality and reality, publicity and intimacy, “front stage” and “backstage”. The concept of social dramaturgy, developed in the middle of the last century by the American scientist Erving Goffman, was chosen as the scientific basis. How applicable is the theory of the pre-Internet era to modern times, especially in its authentic “Tungus” versions? How relevant is the theory of social dramaturgy in 21st century communication, in particular, for self-presentation on the Internet?
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Kukharchyshyn, Mariia, Adriana Chuchvara, and Khrystyna Shchepanska. "ABOUT BLOG AS A GENRE OF PROFESSIONAL INTERNET COMMUNICATION IN THE COURSE OF «LANGUAGE OF BUSINESS COMMUNICATION»." Theory and Practice of Teaching Ukrainian as a Foreign Language, no. 19 (May 5, 2025): 288–305. https://doi.org/10.30970/ufl.2025.19.4828.

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The research focuses on exploring the structural and compositional features of blogs as a genre of professional Internet communication in the course of «Language of business communication». The tasks are outlined as follows: 1) to reveal the linguistic characteristics, functions, classification principles, and formatting rules of blogs; 2) to analyze blogs as a genre of professional Internet communication. The descriptive method and various types of linguistic analysis are applied. To develop students’ practical skills in professional blogging, analysis, and critical evaluation of posts by scientists, educators, and well-known public figures on the websites of reputable platforms in Ukraine, theoretical familiarization with linguistic features (stylistic, lexical, grammatical), functions (communicative, psychotherapeutic, educational, self-presentation, socialization, and others), classification principles (in particular, by authorship, by type of multimedia, by topic), and blog formatting rules (structural and compositional elements: profile, main page, individual entry/post page, friends’ feed), as well as practical analysis of the themes and structural and compositional features of the blogs by Oleksandr Ponomariv, Iryna Farion, and Taras Kremin are proposed. Posts by Oleksandr Ponomarev are grouped mainly with regard to the recommendations on language culture, discussing cases of violations of certain norms of literary language. Posts related to the history of language, sociolinguistics are also singled out. The posts demonstrate a combination of features from various functional styles of the Ukrainian language – scientific, journalistic, and colloquial. Posts by Iryna Farion are grouped in terms of the themes of the titles: about political life, problems of language policy; about prominent Ukrainians; letters, appeals; about scientific and teaching life, international relations. Such genre features of the posts as stylistic syncretism (features of journalistic, scientific, official-business, artistic, and colloquial styles), blurring the boundaries of taboo vocabulary, the use of stylistically reduced, jargon, and emotionally marked vocabulary, colloquial idioms, self-presentation (in particular, adherence to the orthographic norms of the Ukrainian spelling of 1928) are evidenced. Posts by Taras Kremin are proposed to be divided into three thematic groups: about the linguicide of the Ukrainian language by the Russian Federation, Russian aggression and propaganda, and counteraction to them; issues of the internal language situation and policy; international support for Ukraine, the Ukrainian language, and the status of the Ukrainian language in the world. The structural and compositional features of the posts, which demonstrate the important role of titles as external indicators of the text, a developed system of hyperlinks in the main body of the text, the accumulation of emotionally marked, evaluative vocabulary, grammatical and graphic markers, and the use of dialogization tools, are analyzed. Key words: «Language of Business Communication», b
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Hetrick, Judi. "Street Style: An Ethnography of Fashion Blogging." Dress 42, no. 2 (2016): 136–37. http://dx.doi.org/10.1080/03612112.2016.1215835.

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Alsamadani, Hashem A. "The Effectiveness of Using Online Blogging for Students’ Individual and Group Writing." International Education Studies 11, no. 1 (2017): 44. http://dx.doi.org/10.5539/ies.v11n1p44.

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The current research study investigates the effectiveness of online blogging for students’ individual and group writing skills. The participants were divided into individual learners and group learners. They produced pre-writing and post-writing samples through blogging practices. The study conducted lasted for 14 weeks so that blogging could be optimized. The results of the study reveal that unlike traditional ways of improving writing skills, blogging has revolutionized EFL pedagogy and methodology (learning and teaching). Blogging-based writing practice is more participatory and interactive in that learners can dramatically improve their writing skills in terms of content, word choice, style, language mechanics and the like. The learner-blogger becomes aware that the arbiter is no longer the classroom teacher, the audience or readership. This study recommends that blogging be part of writing classes and be incorporated into school curricula. This essentially requires pedagogical consideration of the design of blogging-based writing materials.
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Reddy, Shweta Linga. "Fashion Blogging and Personal Style Bloggers : The Evolving Enterprise." International Journal of Costume and Fashion 13, no. 1 (2013): 1–10. http://dx.doi.org/10.7233/ijcf.2013.13.1.001.

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Baker, James R., and Susan M. Moore. "Creation and Validation of the Personal Blogging Style Scale." Cyberpsychology, Behavior, and Social Networking 14, no. 6 (2011): 379–85. http://dx.doi.org/10.1089/cyber.2010.0130.

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Sergeeva, T. S., and E. S. Doroschuk. "SPECIFICITY OF RUSSIAN ART BLOGGING AS A NEW FORM OF MEDIA CREATION IN DIGITAL AGE." Arts education and science 1, no. 3 (2021): 50–57. http://dx.doi.org/10.36871/hon.202103007.

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The article is devoted to art blogging as a specific format of artistic communication, the most popular type of which is movie video blogging. It is characterized by a vivid experimental nature, the search for new creative models and new aesthetic orientations, and the borrowing of the rhetoric and aesthetics of unprofessional video bloggers by professionals, which has become one of the trends in modern professional blogosphere. The main and innovative features of art blogging include its synthetic character reflecting the integration of literature, media, everyday life, as well as visual and musical codes; the prevalence of user generated content that displaces traditional forms of film criticism and film journalism; a wide range of issues covered in the performances and a variety of communication formats; the development of its own value systems. Three types of film blogs are distinguished as belonging to a certain media platform: a. blogs on movie portals; b. authorial blogs on personal web pages in social networks and messengers; c. autonomous film blogs. Russian video blogging development is connected with YouTube video hosting. One of the important problems in analyzing movie blogs is the problem of defining new forms of creativity and aesthetics of bloggers' activities, whose popularity is high, making them opinion leaders and new intermediaries between film production and mass audience. This factor is due to several characteristics of film blogging: a. orientation towards freedom of opinion and honesty; b. interactive nature of communication providing various forms of feedback; c. entertainment, ease of presentation, playful style, humor; d. low style of speaking, colloquial nonliteral language; e. prevalence of negative criticism as a response to audience expectations.
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Pihl, Christofer. "Brands, community and style – exploring linking value in fashion blogging." Journal of Fashion Marketing and Management 18, no. 1 (2014): 3–19. http://dx.doi.org/10.1108/jfmm-10-2013-0108.

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Purpose – By using the concept of style, the purpose of this paper is to elaborate on the notion of brand community. More specifically, it seeks to explore how style can function as a linking value in forms of communities centred on brands that emerge within the empirical context of fashion and social media. Design/methodology/approach – A netnography of the content produced by 18 fashion bloggers in Sweden was conducted. Content analysis of this material was used to map how consumption objects, in terms of fashion brands, were integrated in activities taking place on blogs, and through these processes, acted as a linking value for community members. Findings – This paper demonstrates how fashion bloggers, together with their readers, constitute a form of community centred on style. It also shows how fashion bloggers, by combining and assembling fashion brands and products, articulate and express different style sets, and how they, together with their followers, engage in activities connected to these style ideals. Research limitations/implications – As this study has been empirically limited to a Swedish setting, future research would benefit from findings of international expressions of communities of style. Practical implications – Based on this study, strategies for managing communities of style is suggested to represent a potential source of competitive advantage for fashion firms. Originality/value – In the context of the conceptual discussion about what brings members of communities together, this study provides evidence of how style can function as a linking value in the setting of consumer communities that emerge within the boundaries of fashion and social media.
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Moyo, Last. "Blogging down a dictatorship." Communicare: Journal for Communication Studies in Africa 29, sed-1 (2022): 42–56. http://dx.doi.org/10.36615/jcsa.v29ised-1.1673.

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This article examines the use of blogs to mediate the experiences of citizens during a violentelection in Zimbabwe. It focuses specifically on how people disseminated and shared informationabout their tribulations under a regime that used coercive measures in the face of its crumblinghegemonic edifice. The article frames these practices within theories of alternative media andcitizen journalism and argues that digitisation has occasioned new counter-hegemonic spacesand new forms of journalism that are deinstitutionalised and deprofessionalised, and whoseradicalism is reflected in both form and content. I argue that this radicalism in part articulates apostmodern philosophy and style as seen in its rejection of the elaborate codes and conventionsof mainstream journalism. The Internet is seen as certainly enhancing the people’s right tocommunicate, but only to a limited extent because of access disparities, on the one hand, and itsappropriation by liberal social movements whose configuration is elitist, on the other. I concludeby arguing that the alternative media in Zimbabwe, as reflected by Kubatana’s bloggers, lack thecapacity to envision alternative social and political orders outside the neo-liberal framework. This,I contend, is partly because of the political economy of both blogging as a social practice andalternative media as subaltern spaces. Just as the bloggers are embedded to Kubatana’s virtualspace to self-publish, Kubatana is likewise embedded to a neo-liberal discourse that is traceableto its funding and financing systems.
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Anossova, Oksana. "FANNY BURNEY’S EPISTOLARY ROMANTICISM AND BLOGGING." SWS Journal of SOCIAL SCIENCES AND ART 1, no. 1 (2019): 35–44. http://dx.doi.org/10.35603/ssa2019/issue1.04.

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Fanny Burney at 15 wrote in her diary addressing her thoughts to ‘Nobody’, to her silent ‘self’ and interlocutor. Nobody learnt about this fact until her diaries were published. She became famous with her first epistolary novel about a young lady entering the world, though in the Preface to the novel the author pretended to be an editor of the letters. Her writing could be compared to contemporary blogs. Novelty and variety of subjects, personally coloured irony and wit, acute eyesight, ability to entertain a reader with an unusual insight of the ordinary event or situation (e.g., ‘Directions for Coughing, Sneezing, or Moving Before the King and Queen’), a dramatist talent to create dialogues and remember speaker’s intonation and other speech parameters, a lot of short fragments imprinting emotions and restoring the epoch in diaries and letters, - everything features her style and specifies her as a Romanticism writer. Some of the subjects could be accepted as obsolete though regarding different situations, circumstances and the performance the given descriptions of the royal household politely discussed by the Keeper of the Robe to Queen Charlotte, wife of George III, and a close acquaintance of British famous actor David Garrick (1717-1779) and even world-known painter Joshua Reynolds (1723-1792) some of the episodes described in diaries could be praised for their author’s dramatic playwright talent. Blogging in its well-written form, the one possessing style and distinguishing good literature characteristics, could be compared to diaries reflecting every instant of modern life and becoming immediately public. Freedom of female voice in Romantic era and freedom of mass-media writer and reader on the verge of Millennium are manifested in both epochs
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Mewburn, Inger, and Pat Thomson. "Why do academics blog? An analysis of audiences, purposes and challenges." New Zealand Science Review 71, no. 1 (2023): 20. http://dx.doi.org/10.26686/nzsr.v71.8689.

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​Academics are increasingly being urged to blog in order to expand their audiences, create networks and to learn to write in more reader-friendly style. This paper holds this advocacy up to empirical scrutiny. A content analysis of 100 academic blogs suggests that academics most commonly write about academic work conditions and policy con-texts, share information and provide advice; the intended audience for this work is other higher education staff. We contend that academic blogging may constitute a community of practice in which a hybrid public/private academic operates in a ‘gift economy’. We note, however, that academic blogging is increasingly of interest to institutions, and this may challenge some of the current practices we have recorded. We conclude that there is still much to learn about academic blogging practices.Studies in Higher Education 38(8): 1105–1119 (2013)
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Sinister, Tim. "The Blogging Goth: Interview with Jon Klein." Punk & Post-Punk 13, no. 2 (2024): 259–65. http://dx.doi.org/10.1386/punk_00250_7.

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Legitimacy within a subculture is often a hotly contested concept, and this is particularly prevalent amongst adherents of Goth music and fashion. It is the topic of discussion between post-punk pioneer Jon Klein and Goth commentator Tim Sinister in an interview that covers the formative Goth nightclub, Batcave and the sounds and style that originated within. The origins, evolution and future of this longstanding yet ill-defined alternative institution are all under review.
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K, Pradeepa, and Hema N. "Enhancement of Learning Outcomes Through Blogging." ECS Transactions 107, no. 1 (2022): 9043–52. http://dx.doi.org/10.1149/10701.9043ecst.

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In the current digital era, it is a significant paradigm shift in academics to write blogs in order to expand the audience, contemporary and reader-friendly style. It can be used in academics to share knowledge and also helps to change the academic discourse to achieve real student-centered learning. In recent years, many social software and networks have been introduced to describe a new phenomenon in the virtual world. There are 17 sustainable goals where “Education” is the 4th goal and is the foremost thing where every student should take over in this contemporary world to ameliorate their education. Blog writing is also one of the ways where it will be discrete from classroom learning. It is also known to be as informal education. This blog writing focuses on the perception of weblogs by students and teachers as a successful medium by applying SIT (Social Interactionist Theory).
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Salamova, Zemfira K. "FASHION BLOGGERS AS CELEBRITY EXPERTS IN RUSSIAN-SPOKEN SEGMENT OF SOCIAL MEDIA." RSUH/RGGU Bulletin. "Literary Theory. Linguistics. Cultural Studies" Series, no. 9 (2021): 139–56. http://dx.doi.org/10.28995/2686-7249-2021-9-139-156.

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Social media has contributed to the spread of fashion, style or lifestyle blogging around the world. This study focuses on self-presentation strategies of Russian-speaking fashion bloggers. Its objects are Instagram accounts and YouTube channels of two Russian fashion bloggers: Alexander Rogov and Karina Nigay. The study also observes their appearances as guests in various interview shows on YouTube. Alexander Rogov received his initial fame through his television projects. Karina Nigay achieved popularity online on YouTube and Instagram, therefore she is a “pure” example of Internet celebritiy, whose rise to fame took place on the Internet. The article includes the following objectives 1) to study the self-branding of fashion bloggers on various online platforms; 2) to analyze the construction of fashion bloggers’ expert positions and its role in their personal brands. Turning to fashion blogging allows us to consider how its representatives build their personal brands and establish themselves as experts in the field of fashion and style in Russianlanguage social media.
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Hammond, Michael. "How ideas of transformative learning can inform academic blogging." International Journal for Transformative Research 3, no. 1 (2016): 33–40. http://dx.doi.org/10.1515/ijtr-2016-0006.

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Abstract This paper looks at blogging by academics and argues that there is a niche role for an academic blog informed by principles of transformative learning. I begin by describing my experiences of blogging, first, as a reader while carrying out my own doctoral research, next, as a teacher introducing blogs to my students, then as a writer of my own journal blog. I suggest that transformative learning principles provide a frame of reference for understanding these experiences, in particular, by offering an idea of autonomy which puts subjective experience in social contexts. I then suggest that academics interested in transformative learning might learn a more engaging style of writing from bloggers.
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Myasnikova, Marina A., and Artyom A. Novoselov. "Russian professional and "amateu" theater criticism in the mirror of discussions." Vestnik Tomskogo gosudarstvennogo universiteta, no. 500 (2024): 96–106. http://dx.doi.org/10.17223/15617793/500/11.

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The article is dedicated to discussions in old and new media about the state of modern Russian theater criticism and reveals the mechanism and consequences of dividing its authors into professionals and “amateurs” who write about the same performances, but with different degrees of responsibility and on different platforms – in special publications not for a mass audience and in amateur blogs that are easily accessible to everyone. A whole layer of scientific literature on theater criticism and theater journalism existing today in the conditions of digitalization of the media space and reflecting the phenomena of digitalization of the theater itself was studied. The theater critic has always not only assessed the phenomena of art, but also described them, trying to preserve living emotional impressions, recreating the appearance of disappeared performances, recording unique moments of acting, measuring the “temperature” of the auditorium; analyzed the changing styles and artistic trends, preferences, tastes and moods of the public. It would seem that the tasks of a professional theater critic remain the same. In fact, much has changed not only in its status, goals, functions, tools, and the content it creates, but also in the situation around it. Today we are witnessing the emergence of a new generation of young theater critics, who do not always have a special theater education, have never worked in professional media, call themselves bloggers, but are just as active as professionals in judging the theater. The topic of this study seems relevant since the discrepancies between the points of view expressed by the designated parties on modern theater are becoming more and more obvious. Therefore, the aim of our research is to study Russian theater criticism through the prism of the discussions going on around and within it. The study used the method of observing the practice of modern theater criticism, analyzed joint discussions published over the past ten years in the Russian media and the Internet, individual interviews and articles by professional representatives of the theater critical workshop and “amateur” bloggers about the purpose of criticism and the meanings it defends and the tools used. As a result, differences in the work of professional theater critics and representatives of amateur theater blogging, on the one hand, and, paradoxically, a tendency towards their convergence, on the other, were revealed. The described situation differs from the relationship in the environment of professional and blogger journalism, which is not related to such a specific field as theater. The most advanced “amateur” theater critics understand that they still cannot exist without knowledge of its fundamentals and deep mastery of the profession, and specialists feel a natural urge to move to the blogosphere, which they consider as an attractive platform for reaching the audience in conditions of a shortage of traditional print media.
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Rui, Zhai, and Liu Jingxia. "The Study on the Interpersonal Meanings of Modality in Micro-blogging English News Discourse by the case of “Donald Trump’s Muslim Entry Ban”." Advances in Language and Literary Studies 9, no. 2 (2018): 110. http://dx.doi.org/10.7575/aiac.alls.v.9n.2p.110.

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News is a kind of writing style, which is so valuable that many linguists choose it to study. This thesis aims to conduct a systemic analysis of modality type, value and orientation under the framework of Halliday’s Systemic-functional Grammar in order to explore the interpersonal meanings of modality in English news discourse. The research data is drawn from micro-blogging official platforms, among which 20 pieces of news discourse in all are selected to establish a small type of corpus. All the 20 pieces of news discourse are taken from the micro-blogging in 1.20 to 2.20 of 2017. All the news is about “Donald Trump’s Muslim Entry Ban” (A ban made by Donald Trump, which claimed that Muslim can’t enter America). Meanwhile, both qualitative and quantitative research methods are adopted to discover the distribution of modality in micro-blogging news discourse and its interpersonal meanings, and hence to deepen people’s cognition and understanding on micro-blogging news discourse. Through a detailed analysis, the study has a lot of findings. We found that modality language is widely used in micro-blogging news. From the perspective of modality type, reporters prefer to use finite modal adjunct such as will in the type of modulation to show their emotional attitude of the target thing. From the perspective of modality value, we can see that median value is the most popular among three values for reporters, and “will” and “would” are the most popular expressions that express the speaker’s expectations, willingness and determination or the reporter’s views, attitudes on the possibility of a certain event. Meanwhile, from the perspective of modality orientation, the speaker or writer tends to use implicit objective orientation in order to show objectiveness of the news discourse and get rid of writers’ responsibilities. This paper attempts to analyze modality in micro-blogging English news discourse from the perspective of interpersonal functions which aims to provide a new method for discourse analysis and acts as a beneficial complementary to modality language analysis.
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Hnot, Volodymyr, and Paraskoviya Dvorianyn. "EVOLUTION OF JOURNALISM: FUNCTIONAL AND STYLISTIC FEATURES OF BLOGGING." Integrated communications 19, no. 1 (2025): 129–34. https://doi.org/10.28925/2524-2652.2025.116.

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In the era of new technologies and information globalization, Internet platforms have become not only platforms for exchanging ideas but also express channels for gaining popularity and influence. One such dynamic form is blogging – a phenomenon that permeates the modern media sphere, transforming its usual framework and rewriting the rules of the game. The relevance of the study is due to the fact that in recent years, blogging has become an important component of the media landscape, both in the Internet space and beyond. The purpose of the study is to identify and analyze the functional and stylistic transformations that have occurred in journalism as a result of the development and spread of blogging as a new form of media communication. By the stated purpose of the study, our task is to analyze changes in the style of journalistic materials under the influence of blogger communication. The study used theoretical methods (analysis of scientific literature, system analysis, content analysis) and empirical methods (qualitative analysis of texts and observations). Blogging, at first glance, may seem like just a personal expression on the Internet, but its importance and influence have become the subject of careful study. Instead of traditional editorial boards and journalistic codes, bloggers have taken on the role of information agents and curators of their interests. This is where the first fundamental difference between blogging and traditional journalism arises - the absence of hierarchy and free access to expressing one’s point of view. In the context of modern journalism, where the information flow is rapidly developing, bloggers act as an indefinite but influential channel through which events acquire a new dimension. They provide not only their perspective on matters but also become intermediaries between events and viewers, adapting content to the requirements of the consumer and giving it a personal touch.
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Feng, Zihan. "The Modularized Self and The Companionate Mass Personalization in Chinese Online-Diary Writing&nbsp; &mdash;&mdash; Reconfiguring Subjectivities in A Journey, through Time, with Anthony." Writing Chinese: A Journal of Contemporary Sinophone Literature 3, no. 1 (2024): 164–85. https://doi.org/10.22599/wcj.66.

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Despite its widespread popularity, blog writing in China has received limited scholarly attention, particularly regarding its impact on reconceptualizing subjectivity. This article examines the rise of blogging platforms for diary writing in 2000s China, claiming that this nascent writing condition has reshaped how Chinese bloggers articulate their sense of self in the digital era. Analyzing online diaries written by the popular blogger and “healing-style” writer Anthony (安东尼), this paper demonstrates that the graphical user interface(GUI) design of blogging sites reconfigures expressions of subjectivities online as not only modularized but also companionate. First, the paper contextualizes Anthony’s writings within the technological condition of early 2000s Chinese blogging platforms, where GUI designs instruct users to customize personal spaces through modular components. Anthony’s writing style, which uses spaces to replace punctuation marks and demarcate word phrases, resonates with this spatially modularized mode of online self-expression textually. Moreover, this modularized perception of internal space extends to his descriptions of living in different home environments, often portrayed as spheres easily customizable for an individual’s online media activities. These descriptions establish a reproducible “personalized” lifestyle of solitary living. The paper then explores the companionate effect of Anthony’s unpunctuated writing, highlighting that besides manifesting casual chatting common in Chinese-language online communications, the plentiful space and lack of punctuation also reduce affective tensions in narratives. Last, the paper discusses that print collections of Anthony’s writings embody modularization, mass personalization, and companionship in his online works through their serialized designs and physicality.
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De Guzman, Amabel M, Ibanez, Darling Jerica B, and Pigao, Kevin Jamir F. "The Implications of Blogging and Social Media on Purchasing Behavior of Filipino Employees in an Environmental Consultancy Firm in Manila Post Pandemic." Journal of Business and Management Studies 5, no. 6 (2023): 79–101. http://dx.doi.org/10.32996/jbms.2023.5.6.6.

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The biggest change in the purchasing behavior of Filipino employees nowadays is the power of blogging and social media. The most popular of these are YouTube, Instagram, Facebook, Twitter, TikTok, and so many more upcoming platforms. The cited social media platforms greatly impact consumer behavior, specifically employees. Having all the necessary information is readily accessible in the palm of your hand. And this changes everything, including consumer behavior. Consumer decision-making is influenced by social media and blogging. According to UNCTAD, people will continue to shop online long after the epidemic has passed due to the crisis's repercussions. (Cerezo, 2020). This study will analyze the implications of blogging and social media in the buying behavior of Filipino employees observed for the post pandemic period utilizing the black box model. Quantitative information was collected and used for this study’s purposes using descriptive and inferential statistics. The research is limited to a specific environmental consultancy firm in Manila. The findings indicate that social media influences Filipino employees' purchasing behavior by providing them with information that alters their perspective and sense of style, which leads to purchases of the products. Without a doubt, social media plays a large connection for both consumers and businesses, including Filipino employees.
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Karim, Sana, Kimberly Hsiung, Maria Symonds, and Ana Radovic. "Experience of Peer Bloggers Using a Social Media Website for Adolescents With Depression or Anxiety: Proof-of-Concept Study." JMIR Formative Research 5, no. 7 (2021): e26183. http://dx.doi.org/10.2196/26183.

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Background Supporting Our Valued Adolescents (SOVA) is a moderated and anonymous social media website intervention. SOVA ambassadors are adolescents and young adults (AYA) asked to write monthly blog posts and comments on others’ posts on topics surrounding mental health. Objective This study aims to understand the feasibility and acceptability of peer blogging for a moderated mental health intervention website and explore whether bloggers—AYA who self-report symptoms of depression and anxiety—experience potential benefits. Methods AYA aged 14 to 26 years with a self-reported history of depression or anxiety were recruited to the SOVA Peer Ambassador Program. Participants were asked to write one blog post a month and comment at least four times a month on other blog posts, for which they were compensated for up to US $15 monthly. Outcome variables measured at baseline and 3 months after intervention included website usability and feasibility, depressive symptoms, anxiety symptoms, mental health treatment history, cybercoping, personal blogging style, self-esteem, loneliness, mental health stigma, social support, and positive youth development characteristics. Open-ended questions were asked about their blogging acceptability and usability. Results Of 66 AYA showing interest and completing onboarding, 71% (47/66) wrote at least one blog post, with an average of 3 posts per person. A sample of 51% (34/66) of participants completed a 3-month survey for the full analysis. Almost all 34 participants were satisfied with the experience of blogging (32/34, 94%) and rated the website usability as good (80.1, SD 14.9). At 3 months, self-esteem scores increased by 2.1, with a small-medium effect size (P=.01; Cohen d=0.45), and youth competence and confidence increased by 0.7 (P=.002) and 1.3 (P=.002), with medium effect sizes (Cohen d=0.62 and 0.60), respectively. Conclusions A blogging intervention for AYA with a history of depression or anxiety was feasible with regular and active engagement and shows evidence in a one-sample design for positive changes in strength-based assets—self-esteem, competence, and confidence—which map onto resilience.
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Dr. Gagan J. Bhatia. "Personal branding through Fashion blogging and its impact on Consumers." Tuijin Jishu/Journal of Propulsion Technology 44, no. 3 (2023): 3747–57. http://dx.doi.org/10.52783/tjjpt.v44.i3.2094.

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This research paper sets out to examine the influence of personal branding and fashion bloggers on our shopping habits and perceptions of fashion in the digital realm. It is noted that fashion bloggers act as influential online friends, imparting style tips and introducing us to new fashion trends and brands. The study underscores the importance of building a strong personal brand, with a focus on authenticity and expertise as key factors in gaining the trust of an audience. The paper also highlights the impact of fashion bloggers on consumer behaviour, demonstrating their ability to shape preferences and create a sense of trust that often surpasses traditional advertising methods. The study emphasises the interconnected relationship between personal branding, fashion blogging, and consumer decision-making, showcasing the profound impact they have on the digital fashion landscape.&#x0D;
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Zamora-Medina, Rocío, and Cristina Zurutuza-Muñoz. "Campaigning on Twitter: Towards the “Personal Style” Campaign to Activate the Political Engagement During the 2011 Spanish General Elections." Communication & Society 27, no. 1 (2019): 83–106. http://dx.doi.org/10.15581/003.27.36005.

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Politicians have been quick to adopt and leverage social media to engage voters. Micro-blogging on Twitter is a campaign tool that helps a political candidate directly interact with citizens through a shared conversation. It also allows the candidate to use a personal campaigning style based on a more everyday (versus an institutionalized) style of speech. The aim of this article is to analyse the extent to which the candidates for the presidency of the two leading parties in Spain deployed this personal strategy on Twitter during 2011 General-Election campaign. In order to achieve our goal, we have designed and used a quantitative and qualitative analysis of the 2.274 tweets put out by both candidates’ accounts: @conRubalcaba and @marianorajoy.
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Jenkins. "Asians Wear Clothes on the Internet: Race, Gender, and the Work of Personal Style Blogging." QED: A Journal in GLBTQ Worldmaking 4, no. 3 (2017): 213. http://dx.doi.org/10.14321/qed.4.3.0213.

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McQuarrie, Edward F., and Barbara J. Phillips. "The Megaphone Effect in Social Media: How Ordinary Consumers Become Style Leaders." GfK Marketing Intelligence Review 6, no. 2 (2014): 16–20. http://dx.doi.org/10.2478/gfkmir-2014-0092.

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Abstract Amassing an audience by blogging is a very recent form of online consumer behavior. Consumers not only seek community as earlier studies show, they also look for taste leadership from certain peers Fashion bloggers take hold of the Internet “megaphone” to broadcast and influence taste within an elaborate social and cultural process. It teaches us some general principles about the ways professional marketing is affected by these “citizen journalists” on social media, and how their behavior is affected by marketers. These megaphone-holding consumers have real power, and their consumer-to-consumer relationships depend upon brands. Brands are increasingly coming to depend upon them as well. Although these bloggers started out as ordinary consumers, they were soon integrated into the professional fashion system and do not oppose it. They therefore pose no threat to professional marketers, but rather offer an alternative marketing opportunity within the complex web of social media.
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Abrosimova, E. E., V. R. Malakhova, and A. G. Filipova. "Digital profile and self-presentation in educational video blogging: working with the target audience." Kazan Socially-Humanitarian Bulletin, no. 6 (63) (January 8, 2024): 4–13. http://dx.doi.org/10.26907/2079-5912.2023.6.4-13.

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The article discusses the features of educational video blogging using a sample of 240 videos as an example. Along with quantitative characteristics (13 indicators), the features of self-presentation of video bloggers are analyzed. The latter include clothing style, speech characteristics, location of video filming, use of special effects, etc. (6 categories in total). Quantitative characteristics and features of self-presentation of bloggers are examined in the context of three target audiences - children, teachers, and others. For the analysis, the MannWhitney comparison test and the Phi coefficient were used to study statistically significant relationships between dichotomies.
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Tokareva, E. A. "The Space of Contemporary Public History: From Viewer’s Attention to Political Discourse." Prepodavatel XXI vek, no. 2, 2020 (2020): 255–65. http://dx.doi.org/10.31862/2073-9613-2020-2-255-265.

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The subject of the article is the culture of historical memory in Russian society. This is true in the context of the past, and in the light of modern formation of recent history. The specificity of Russian social structure is that cultural and historical formation aspects as well as problems of historical memory are discussed by politicians, rather than society and historians. The new millennium began with the advent of alternative communication via Internet platforms and blogs that gained popularity. The rapid dissemination and popularization of this sphere resulted in manipulations with the public opinion through messages on social networks, which became alternative to the impact of television and newspapers. The purpose of the article is to examine blogging as a phenomenon of a new interactive political culture and their role in shaping the new history of Russia. The study uses information and analytical approaches to investigate the development path of blogging platforms as a ground for public journalism. The synthesis method was used to summarize the knowledge of the matter, generalize findings, and to identify prospects for further research. Textual and visual materials were exposed to discourse and content analyses, constituting the standard methodological toolkit for working with the blogging content. The authority of academic knowledge of history decreases, assuming the gradual formation of a new style of historical thinking and new analytical approaches. This new configuration is commonly called the “social form of knowledge” about history. We are witnessing the legitimization of these sources of information that are new to historians. A special place among them belongs to materials emerging and found within the blogosphere, where opinion leaders are representatives of a particular sector of the blogosphere raising important philosophical and socio-cultural questions and forming the audience’s opinion on them.
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Kostareva, Kristina Dmitrievna. "Socio-psychological features of a high school student blogger." Development of education 7, no. 2 (2024): 66–73. http://dx.doi.org/10.31483/r-109213.

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The Internet environment is becoming one of the factors of socialization of the younger generation. Nowadays, more high school students are opening up their own lives, emotions and behavior to the public when running a video blog on the Internet. The study of the socio-psychological characteristics of a high school student blogger represents a considerable interest, since, the number of domestic and foreign studies on this problem is not sufficient. The article arises the problem of acquiring socio-psychological characteristics by the young people using the Internet for blogging. As methodological tools of the study the author used various research methods including the author's questionnaire, &amp;quot;Scale of measurement of self-presentation tactics&amp;quot;, &amp;quot;Scale of social trust of J. P. Blavatsky&amp;quot;, &amp;quot;N. Hall's methodology for determining the level of emotional intelligence&amp;quot; etc. The article discusses the results of the comparative analysis of the socio-psychological characteristics of high school students, active Internet users and bloggers. The article describes an attempt to consider video blogging as a factor of socialization. As a result of the study, the definite features were identified, which consisted in the fact that a high school blogger having a low reflected self-attitude, may feel antipathy towards himself, and may actively use defensive-type tactics, that is, a defensive style of self-presentation.
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Safran, Christian, and Frank Kappe. "Success Factors in a Weblog Community." JUCS - Journal of Universal Computer Science 14, no. (4) (2008): 546–56. https://doi.org/10.3217/jucs-014-04-0546.

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User generated content published via weblogs (also known as blogs) has gained importance in the last years, and the number of globally available weblogs increases. However, a large fraction of these show low publishing activity and are rarely read. This paper is a quantitative analysis of success factors in a community of over 15.000 weblogs, hosted by a local Austrian newspaper. We looked at publishing activity by content type, community activity and writing style. Also, the interconnectedness of the community was analyzed.
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Atajanova, Nazokat. "THE ROLE OF FASHION BLOGS IN INTERNET DISCOURSE." TAMADDUN NURI JURNALI 1, no. 64 (2025): 317–20. https://doi.org/10.69691/x3asff73.

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The fashion industry has historically played a crucial role in shaping culture, influencing trends, and setting societal aesthetics, primarily in elite venues like high fashion runways and couture houses. However, with the advent of the internet and the rise of digital platforms, fashion has become more accessible and inclusive, particularly through the emergence of fashion blogs. These blogs have changed the way fashion is talked about and have redefined discussions around style, identity, and consumerism in the 21st century. This article will delve into the impact of fashion blogs on online discourse, their significance in the fashion industry, their effect on public opinion, and the broader cultural ramifications of fashion blogging in today’s digital landscape.
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Antonova, Liubov G., and Ksenia A. Ryzhenkova. "Communicative tools for organizing a dialogue in network book sand bloginge." Socialʹnye i gumanitarnye znania 7, no. 3 (2021): 318. http://dx.doi.org/10.18255/2412-6519-2021-3-318-325.

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The article deals withthe communicative tools for organizing dialoguerelations in network book blogging, which is presented as an active intellectual news platform, a video hosting site that is interesting forits capabilities of educational content and technologies for promoting new products of cinema, theater and book products in the space of virtual discourse. The authors consider the problems of communicative competence of the blogger and the basics of effective communication in the context of blog discourse, present the basic requirements for organizing the news content of the recording, the way of self-presentation and the choice of tools for virtual interaction of the blogger-booktuber with subscribers. When describing the real tools of the virtual dialogue of the blogger-booktuber, the authors refer to the blog discourse of Nikolai Zharinov on the youtubchannele Artifix. On specific examples of video recording, the ways of self-presentation of the blogger, the strategy of his interaction with the target audience, his choice of style and language elements of influence are analyzed. Particular attention is paid to the methods of selection and theme of intellectual content for the programs of this author, the creative features of the individual author's commenting on information. The authors prove that online blogging is a unique communicative environment that allows the blogger to be a creative, self-sufficient competent person, successfully combine the public and intimate in a network dialogue. Each booktuber blogger strives for "effective communication", which is understood as such a dialogue interaction that allows the speaker to achieve the goal and solve a set of communicative tasks: socio-cultural education, successful self-presentation, competent promotion of an intellectual cognitive product-novelties of the book market.
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Чернобай, Є. О., та O. Hudoshnyk. "Жанрова типологія б'юті-контенту сучасної блогосфери". Mass communication in global and national dimensions, № 13 (27 травня 2020): 132–37. https://doi.org/10.5281/zenodo.3859850.

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<strong>Chernobay E., Hudoshnyk O. Genre typology of the beauty content of the modern blogosphere </strong> The study is devoted to the idea of considering beauty content as a tool for shaping public opinion and learning how to make money on it. For the analysis, we used popular beauty blogs of the modern Internet space, inside of which there are genre divisions and features of the beauty content. The study was based on the observation and description methods, which allowed to investigate the main genres of beauty content, the characterological features of blogs of famous authors in terms of audience volume, content filling, reviews of the viewers and readers. The study showed that beauty content is a blogging trend that is rapidly developing, divided into genres and gaining popularity on the Internet, is a tool for making money and effective advertising, has a wide target audience and personalities who have gained worldwide fame and authority through beauty content. It also turned out that the genre division of beauty content is due to the various tasks of publications that bloggers set themselves. All beauty bloggers publicise content, not limited to one genre, but each of them does it in their own style and unique image, which attracts their target audience. The novelty of the study lies in the fact that beauty content has been investigated as a separate area of blogging and a tool for shaping public opinion for the first time. The results of the study can be used to form public opinion for an audience of beauty content, as well as to create your own beauty blog, and to understand the needs of a beauty blog audience.
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Freddi, Maria. "BLURRING THE LINES BETWEEN GENRES AND AUDIENCES: INTERACTION IN SCIENCE BLOGS." Discourse and Interaction 13, no. 2 (2020): 9–35. http://dx.doi.org/10.5817/di2020-2-9.

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Science blogs have been attracting the attention of linguists, rhetoricians and communications scholars alike as the discourse of science becomes more and more influenced by new digital media and more scientists engage in the practice of blogging for the purposes of knowledge dissemination and public engagement. The paper analyses writer-reader interaction in a corpus of blogs maintained by individual scientists, considering both posts and comments. The analysis is corpus-driven to the extent that it harnesses corpus linguistic tools for frequency observations to detect language patterns of interaction, but tries to interpret frequency in light of linguistic and rhetorical models of audience engagement in science popularization. The findings confirm a tendency of blogs to exploit all of the linguistic strategies of audience involvement already found in the literature, reader pronouns, questions and the conversational style typical of spoken science communication, testifying to the blurring of genres and audiences.
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Moyo, Last. "Blogging down a dictatorship: Human rights, citizen journalists and the right to communicate in Zimbabwe." Journalism 12, no. 6 (2011): 745–60. http://dx.doi.org/10.1177/1464884911405469.

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This article examines the use of blogs to mediate the experiences of citizens during a violent election in Zimbabwe. It focuses specifically on how people disseminated and shared information about their tribulations under a regime that used coercive measures in the face of its crumbling hegemonic edifice. The article frames these practices within theories of alternative media and citizen journalism and argues that digitization has occasioned new counter-hegemonic spaces and new forms of journalism that are deinstitutionalized and deprofessionalized, and whose radicalism is reflected in both form and content. I argue that this radicalism in part articulates a postmodern philosophy and style as seen in its rejection of the elaborate codes and conventions of mainstream journalism. The internet is seen as certainly enhancing the people’s right to communicate, but only to a limited extent because of access disparities on the one hand, and its appropriation by liberal social movements whose configuration is elitist, on the other. I conclude by arguing that the alternative media in Zimbabwe, as reflected by Kubatana’s bloggers, lack the capacity to envision alternative social and political orders outside the neoliberal framework. This, I contend, is partly because of the political economy of both blogging as a social practice and alternative media as subaltern spaces. Just as the bloggers are embedded to Kubatana’s virtual space to self-publish, Kubatana is likewise embedded to a neoliberal discourse that is traceable to its funding and financing systems.
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Arizzi, Erin M. "Asians wear clothes on the internet: race, gender, and the work of personal style blogging; Craft and the creative economy." Feminist Media Studies 17, no. 1 (2016): 130–33. http://dx.doi.org/10.1080/14680777.2017.1261468.

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Draper, Jimmy, and Andrea M. McDonnell. "Fashioning Multiplatform Masculinities." Men and Masculinities 21, no. 5 (2017): 645–64. http://dx.doi.org/10.1177/1097184x17696190.

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Scholarly interest in the potential of personal style blogging to intervene in fashion media’s gendered norms has focused on women and femininity. To assess the implications for men and masculinity, this article examines gay male bloggers’ self-representational practices. Through interviews and textual analysis, we find their uses of different digital platforms reproduce and confront the heteronormativity of men’s fashion media in ways that speak to their status as bloggers in the industry. Specifically, their desire to demonstrate recognizable forms of fashion expertise keeps their blogs disciplined by industry norms of masculinity even as the need to self-brand encourages queer self-expression across other social media. We thus argue the ways in which bloggers embrace platforms’ technological affordances to engage multiple audiences are central to theorizing how their labor produces different discourses and depictions of masculinity. This builds on arguments made by gender and sexuality scholars to explain the significance of gay men’s fashion.
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Basu, Sammy. "'Laughing at us'." European Journal of Humour Research 12, no. 1 (2024): 15–40. http://dx.doi.org/10.7592/ejhr.2024.12.1.833.

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That Donald J. Trump won the US Presidential Election of 2016 defied the expectations of almost all seasoned observers of the US political system. Scholarly explanations stress structural factors that produced a substantial cohort of identity-vulnerable voters in tandem with Trump’s personal populist appeal. Trump benefitted from his political outsider status, celebrity familiarity, heteronormative masculinity, and unconventional rhetorical style including humour, all of which were amplified (and also mocked) by extensive mainstream news media coverage. Trump’s distinctive political use of the social media micro-blogging platform Twitter (now known as X) in engaging those cohorts has also been emphasized. The research presented here sits at the confluence of prior scholarly work on structural causes of identity vulnerability, on contestation involving humour, and on the enhanced political usage of Twitter. It examines the historical record of Trump’s tweets and re-tweets to see if and how the demarcation of his ‘humour brand’ affectively engaged his substantial Twitter followers and may thereby have contributed to his electoral success in 2016.
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Khalid, Kanza, and Danish Ahmed Siddiqui. "Branding with Vlogs, Factors Affecting Their Success." Business and Management Horizons 7, no. 1 (2019): 49. http://dx.doi.org/10.5296/bmh.v7i1.14402.

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This study examines the culture of video blogging — its rhythm, language, and communication style and link its use to brand promotion and buying decisions. Specifically we analyze factors which help in the success of Vlog like its positioning in viewers mind, endorsement by celebrity, Ethical considerations, Benefits and its Features. And then investigated how Vlog affect Brand Promotion and customers buying decisions. Quantitative research was carried out through the use of questionnaire and collecting data of 212 respondents from Karachi. This study focused on Vlogs posted on YouTube Channel. Confirmatory factor analysis and structural equation modeling were used to analyze different variables. The result shows a strong and significant effect of factors such as Appeals, feature, ethical consideration and celebrity on Vlogging. Furthermore, strong evidence found that supported consumer buying decision and brand promotion is also influenced through Vlogs. Hence Vlog could be a major factor helping in building brands. Hence, this proves that Vlogger of Pakistan does not just life earn through it or gain fame and advantages in their daily, but they can also be part of branding strategies that are taking place through Vlogs.
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St Hartina, Nurhasanah Safei, and Nur Tahan Riani. "Blog-Based Writing Instruction in Fostering EFL Writing Performance: Students’ Belief and Attitudes." Journal of Education Technology 7, no. 4 (2024): 662–69. http://dx.doi.org/10.23887/jet.v7i4.65968.

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The existence of blogs offers an innovation that encourages a new writing style integrated with technology. However, it seems that there are still not many EFL writing classes in Indonesia using online blogs, and little research has been conducted on how students’ perception of a blog in writing. This study aims to analyze the Indonesian EFL learners' perceptions toward the use of Blog as the medium of learning practices in English Writing class. This study use qualitative research involving a questionnaire and semi-structured interviews were used. For 12 weeks, thirty-four students participated in this study by posting weekly entries from their English writing assignments on blogs. The data from the questionnaire reveals that the majority of students strongly agree and agree with the usefulness, effectiveness, attitudes, and practicality of using a blog in English writing class. It means that blog as learning media is very influential in the development of students' learning process. The interview result also showed that online blogging provided many advantages such as being easy to operate, writing can be accessed by all readers in the world, receiving and giving comments on friends' blogs, no longer needing to the stationary, and encouraging the student's creativity to write systematically.
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Ostrovskaya, E. A. "Mission Possible: Russian Orthodox Priest Blogs." Concept: philosophy, religion, culture 5, no. 1 (2021): 44–59. http://dx.doi.org/10.24833/2541-8831-2021-1-17-44-59.

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The paper dwells on the modern phenomenon of the clergy going online and exploring new audiences. The empirical study conducted by the author concerned the activities of popular Orthodox Russian-speaking bloggers whose heightening media presence is aimed at digital missionary work and catechism. The research was organized in accordance with the theoretical framework of the concept of communicative figurations that was coined by Andreas Hepp. This constructivist approach implies that mediatization blurs the borders between previously disentangled actors and encourages the growth of their interactions and, thus, a tighter social reality. To embody a communicative figurations-oriented study, the author lays down the methodological foundations that are able to express the nature of personal practices and the reflections on them. So, the methods consisted of case studies, expert and field interviews, and online text analysis. The findings can be set out in the following manner. Online media activity and social networking allow wider transparency and a wider span of audience. Despite stereotype and politicized doxa, the online demand for a specific niche of purely catechetic Orthodox priest blogging has existed for a decade and a half. Over the years, the media practices of missionary work, catechism, and preaching have been formed, mainly in such social networks as VK.com, LiveJournal, Instagram, and in YouTube channels. This dynamic has been growing: priest blogs have acquired the audiences of some tens of thousands of subscribers. It is due to the fact that priest offer a contemporary language when addressing the public for the purpose of missionary work and catechism. They attract an audience of the Russian-speaking network of actors that is diverse in age, gender, and country of residence. Seeing and aiming beyond the conservative confines of an offline parish and church, blogging priests have the opportunity to create their own audience — reach out to a particular generation, choose the style and content of a sermon or testimony of faith. In turn, the audiences choose priest bloggers according to their interests and the preferable ways of religious participation. Orthodox blogger priests strive to consolidate their efforts, to promote various forms of testimony of faith in the digital space. The central direct consequence of the mediatization of catechism and missionary practices is the promotion of a new image of a priest and a new version of the priest‒layman interaction, both contributing to a new church construct.
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Iordanova, Elitza, and Hayley Stainton. "Cognition, emotion and trust: A comparative analysis of Cambodia’s perceived and projected online image." Tourist Studies 19, no. 4 (2019): 496–519. http://dx.doi.org/10.1177/1468797619837970.

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A comparative analysis of information on Cambodia as a tourist destination published on official tourism websites and amateur travel blogs suggests that there are substantial differences in the way Cambodia’s destination marketers and commercial enterprises promote the destination and the way travel bloggers perceive it and write about it. Cambodia’s projected online image elicited through the analysis of official tourism websites consists of mainly cognitive image elements (knowledge and beliefs about Cambodia), whereas its perceived image obtained from amateur travel blogs contains both cognitive and affective (feelings and attitudes towards Cambodia) image elements. Furthermore, the ‘friend’-style relationship that the reader develops with the travel blogger can be attributed to personal projections and thus induces an element of trust not established between the reader and the websites. Findings suggest that a lack of perceived trust among destination marketers and an increased level of trust among authors of user-generated content (UGC) and their readers has led to destination marketers being at a distinct disadvantage compared with their blogging colleagues. The use of affective evaluations of destinations by bloggers alongside their perceived credibility is likely to weigh more heavily in consumer’s decision-making process than promotional material presented by the likes of tourist boards and commercial enterprises. The theoretical and practical implications of these findings are also discussed.
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