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1

Jurečka, Peter. "Integrated Business Planning." Doctoral thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-149894.

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Increasing competitive pressures on most markets force companies to continuously review the effectiveness and efficiencies of their operations. Traditional approach to business planning is becoming insufficient to cope with growing requirements on operational excellence. Concept of Integrated Business Planning (IBP) -- constituting the latest development stage of well-known Sales and Operations Planning (S&OP) -- is proposed as the right response on how to master the challenges of globalized economy in this field. The thesis combines theoretical analysis of inefficiencies of traditional S&OP w
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2

Kubatko, O. "Complete business planning system." Thesis, Вид-во СумДУ, 2005. http://essuir.sumdu.edu.ua/handle/123456789/19885.

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3

Trindade, Marta Rodrigues dos Santos Jordão. "Business planning in a prowactive." Master's thesis, NSBE - UNL, 2011. http://hdl.handle.net/10362/10027.

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A Work Project, presented as part of the requirements for the Award of a Masters Degree in Management from the NOVA – School of Business and Economics<br>Facing financing challenges, NGOs need alternative ways to be independent and self-sustainable. This project aims to provide a hybrid option for an NGO for Development called WACT complementing its social projects with commercial activities. In a form of a business plan, there are here outlined all the steps and decisions for this NGO to enter the training market in a competitive way assuring it to get high levels of revenues that will lately
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4

Протченко, В. С. "Business planning of industrial enterprises." Thesis, Чернігів, 2020. http://ir.stu.cn.ua/123456789/20041.

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Протченко, В. С. Business planning of industrial enterprises=Інструментарій бізнес-планування діяльності підприємства : дипломна робота : 073 Менеджмент / В. С. Протченко ; керівник роботи Дука А. П. ; Національний університет «Чернігівська політехніка», кафедра публічного управління та менеджменту організацій. – Чернігів, 2020. – 69 с.
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5

El, Alioui Safaa. "Planning Private Business Start-Up." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-18026.

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The main objective of the thesis is to use several managerial tools in order to plan how to start a private Moroccan-Czech business in the Czech Republic. In order to achieve this goal, the main objective was subdivided in a set of partial goals. To start a business includes firstly to have an idea and to consider its viability through a feasibility study before planning its execution. Secondly, to support the startup process from the procedural point of view, it is reasonable to use project management since it revealed processes that are common to any project lifecycle: initiation, planning,
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6

Boon, Elizabeth Ann. "Business parks and the planning process." Thesis, Oxford Brookes University, 2001. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.341672.

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7

Jablonski, Przemyslaw, Richard Grezdo, and Jing Hong YangXue. "Business Planning Involvement in New Ventures." Thesis, Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Företagsekonomi, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-26766.

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Background - Planning occupies an important position in business literature. It is a well-investigated area with a long and extensive research tradition. However, the findings of the research are not consistent. In the planning literature there is a strong debate among researchers which results in two opposing points of view. On the one hand, proponents of planning in business, also known as the planning school, claim that planning plays an important role and has a positive impact on companies. On the other hand, opponents challenge these claims and suggest that a company should instead focus
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8

Hamel, Sherdon. "Strategic business plan: Senior Planning Solutions." CSUSB ScholarWorks, 2001. https://scholarworks.lib.csusb.edu/etd-project/1875.

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9

Wilson, Steven L. "Antecedents to business succession planning in small relationship-dependent service businesses." Thesis, Oklahoma State University, 2016. http://pqdtopen.proquest.com/#viewpdf?dispub=10142120.

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<p> As the baby boom generation approaches and enters traditional retirement ages, the owners of small professional service firms are being inundated with advice concerning how to implement a business succession plan. While much of the advice may be valuable and sound, a significant portion of this advice appears to be derived from a one-size-fits-all approach that ignores, or fails to address, the needs, desires, and personal characteristics of the business owner. Small business succession planning advice often involves growing the business into a self-perpetuating organism. However, many sma
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10

Botha, Gerald. "A business plan for an international squid business." Thesis, Nelson Mandela Metropolitan University, 2009. http://hdl.handle.net/10948/21604.

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Talhado Fishing Enterprises (Pty) Ltd is a squid fishing company founded in 1988, with sea and land based freezing facilities. Operating from the East coast situated in the Port Elizabeth harbour, the company processes and packages its caught and bought out product for sales to its export customers situated in Spain and Italy. The company is privately owned, 38.8 percent owned by previously disadvantaged persons. This study examines the whether it would be feasible to expand its operations into the USA, namely into the California area where a squid fishery exists. The study further centres aro
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11

Fay-Spina, Diana. "Exploring Business Planning Strategies of Women-Owned Small Businesses in the Construction Trades." ScholarWorks, 2017. https://scholarworks.waldenu.edu/dissertations/3522.

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Many small businesses fail to survive past 5 years, listing the primary reason given for failure as inadequate business planning strategies. The construction industry provides the building and upkeep of physical infrastructure (buildings and roadways) in developed societies and is a major contributor to the gross domestic product for many nations. In the United States, the construction trades primarily consist of small businesses, with a smaller portion of the sector classified as women-owned. The purpose of this qualitative multiple case study was to explore the business planning strategies t
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12

Foster, Tracy A. "Budget Planning, Budget Control, Business Age, and Financial Performance in Small Businesses." ScholarWorks, 2017. https://scholarworks.waldenu.edu/dissertations/3605.

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Over 390,000 businesses failed in the United States in 2014. The primary cause for most business failures is poor planning, and budgets are a primary means of planning. The purpose of this correlational study was to examine to what extent, if any, budget planning, budget control, and the age of the business significantly predict financial performance in small businesses. The target population consisted of small business leaders in the Midwest. Churchill and Lewis's theory on the relative importance of selected management factors of small businesses through 5 stages of development formed the th
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13

Botha, Jacques. "A cyclic approach to business continuity planning." Thesis, Port Elizabeth Technikon, 2002. http://hdl.handle.net/10948/81.

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The Information Technology (IT) industry has grown and has become an integral part in the world of business today. The importance of information, and IT in particular, will in fact only increase with time (von Solms, 1999). For a large group of organizations computer systems form the basis of their day-to-day functioning (Halliday, Badendorst & von Solms, 1996). These systems evolve at an incredible pace and this brings about a greater need for securing them, as well as the organizational information processed, transmitted and stored. This technological evolution brings about new risks for an
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14

Hindle, Kevin, and khindle@swin edu au. "An enhanced paradigm of entrepreneurial business planning." Swinburne University of Technology, 1997. http://adt.lib.swin.edu.au./public/adt-VSWT20050802.152712.

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The research project reported in this dissertation discovered, applied and drew inferences about the utility and applicability of an enhanced paradigm of Entrepreneurial Business Planning (EBP). The project was motivated by the observation that a clear disparity existed between the teaching of entrepreneurship � in which attention to EBP has been intense and significant � and entrepreneurship research � in which attention to EBP has been negligible. Discovery commenced with development of an analytical framework suitable for classifying and analysing an EBP paradigm, should one be found to exi
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15

Botman, Pamela Lynn Shelton. "Strategic business planning for the minority contractor." Thesis, Massachusetts Institute of Technology, 1992. http://hdl.handle.net/1721.1/45734.

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Thesis (M.S.)--Massachusetts Institute of Technology, Dept. of Civil and Environmental Engineering, 1992.<br>Includes bibliographical references (leaves 128-133).<br>by Pamela Lynn Shelton Botman.<br>M.S.
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16

Єврейська, О. В. "Business planning of activities of the enterprise." Thesis, Чернігів, 2020. http://ir.stu.cn.ua/123456789/19956.

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Yevreiska, О. V. Business planning of enterprise activity=Бізнес - планування діяльності підприємства : дипломна робота : 073 Менеджмент / О. В. Єврейська ; керівник роботи Філіпова Н. В. ; Національний університет «Чернігівська політехніка», кафедра публічного управління та менеджменту організацій. – Чернігів, 2020. – 75 с.<br>Business planning is not a new phenomenon in Ukraine's economy. It is an integral tool of the business environment used to create a new business or project. The business plan describes the main aspects of the future project or enterprise, analyzes all the problems it m
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17

Larney, Dennis Patrick. "A curriculum guide for teaching business planning." CSUSB ScholarWorks, 2005. https://scholarworks.lib.csusb.edu/etd-project/2722.

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The purpose of the project is two-fold. First, to design a curriculum guideline for career and technical educators to teach the elements of business planning to a new population of graduates that need the material to manage their vocation successfully. Secondly, it can be used as a very practical way of integrating academic and occupational training program.
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18

Toliver, Yetta. "Succession Planning for Next Generation Business Leaders." ScholarWorks, 2017. https://scholarworks.waldenu.edu/dissertations/3730.

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The ability to backfill leadership positions has become a key focus of business leaders since 2005 when the baby boom workforce started to age. An aging workforce threatens the capability of business leaders to develop leadership pipelines to ensure business success. Grounded by the social exchange theory, the purpose of this qualitative single case study was to explore successful strategies that technology services managers used to align core business objectives to improve succession planning at a technology services organization located in Dallas, Texas. Data collection and triangulation inc
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19

Knoll, Sebastian Müller-Stewens Günter. "Cross-business synergies a typology of cross-business synergies and a mid-range theory of continuous growth synergy realization /." Wiesbaden : Betriebswirtschaftlicher Verlag Dr. Th. Gabler, 2008. http://site.ebrary.com/id/10239446.

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20

Shirahatti, Murughendra. "Business planning and forecasting application for Synopsys, Inc." [Chico, Calif. : California State University, Chico], 2009. http://csuchico-dspace.calstate.edu/xmlui/handle/10211.4/176.

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21

Chrzanowski, Michael J. (Michael John). "Development of a manufacturing & business planning tool to aid in forward planning." Thesis, Massachusetts Institute of Technology, 1993. http://hdl.handle.net/1721.1/52961.

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Thesis (M.S.)--Massachusetts Institute of Technology, Dept. of Mechanical Engineering, 1993, and Thesis (M.S.)--Massachusetts Institute of Technology, Sloan School of Management, 1993.<br>Includes bibliographical references (p. 93).<br>by Michael J. Chrzanowski.<br>M.S.
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22

Niven, John L. "Integrating business strategy and enterprise resource planning systems /." Electronic version, 1999. http://adt.lib.uts.edu.au/public/adt-NTSM20040204.140352/index.html.

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23

Elijah, J. J. "A strategic financial planning model." Thesis, Stellenbosch : Stellenbosch University, 2000. http://hdl.handle.net/10019.1/49669.

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Thesis (MBA)--Stellenbosch University, 2000.<br>ENGLISH ABSTRACT: This report contains a strategic management model to assess the impact on the EVA тм of the individual business units and the consolidated group total of a Company, when manipulating any of the key business drivers. The model has been designed to deliver a solution to the end-user that is simple to operate and presents graphical outputs to enhance understanding and interpretation. The sensitivity analysis, the EVA тм tree and the financial statements are presented in Excel. A simulation technique is used to forecast NOPAT
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24

Smith, Tania. "The Newmed business simulation : the development of the business plan as a tool to demonstrate the importance of business principle application." Thesis, Stellenbosch : Stellenbosch University, 2000. http://hdl.handle.net/10019.1/52000.

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Thesis (MBA)--Stellenbosch University, 2000.<br>Some digitised pages may appear cut off due to the condition of the original hard copy.<br>ENGLISH ABSTRACT: The NewCo Medical company (NewCo ) is a simulated manufacturing and marketing company. It manufactures plastic utility goods in the health and baby-care industries, and proceeds to market these goods globally. NewCo intends to raise money in order to fund its operations and marketing drive, since it is poised for huge and imminent growth. The business simulation intends to demonstrate the value and effectiveness of the business plan,
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25

Bartle, R. A. "Cross-level planning." Thesis, University of Essex, 1988. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.381932.

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26

Haider, Sayed Jawad, Pasha Asif Mohammad, and Gbanju Patt Aruwayo-Obe. "Enterprise Resource Planning: Adding value to E-business." Thesis, Jönköping University, Jönköping International Business School, 2006. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-451.

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<p>Organizations are now more than ever before faced with rapid changes in the market place and the need to stay competitive, profitable and satisfy customers and suppliers has driven them to seek technologies that will help them realize these goals. Two of the main con-tenders are Enterprise Resource Planning (ERP) and E-business related technologies. There appear not to be so many publicized literatures on the relationship between ERP and E-business. It is based on this that this report studied six (6) cases to examine the value of ERP to E-business. This study discusses their relationship,
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27

Workman, Rossalyn. "Business food chain, a new tool for planning." Thesis, National Library of Canada = Bibliothèque nationale du Canada, 1999. http://www.collectionscanada.ca/obj/s4/f2/dsk2/ftp01/MQ39713.pdf.

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Dybwad, Carmen L. "Public involvement in business planning, the Mistik experience." Thesis, National Library of Canada = Bibliothèque nationale du Canada, 1999. http://www.collectionscanada.ca/obj/s4/f2/dsk1/tape7/PQDD_0023/NQ51192.pdf.

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29

Rabbitt, Todd Francis. "Euphoria Wake Park, Market Validation and Business Planning." Thesis, University of Canterbury. Engineering Management, 2013. http://hdl.handle.net/10092/7452.

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This report entails the market validation, business planning and strategic planning for a full scale cable wake boarding park. Euphoria Wake Park has a vision to be open the first cable park in New Zealand. At this stage of the business, Auckland has been researched and the company is looking into moving into the resource consent process. While researching the potential for the cable park, it was found that although there it is very viable for Euphoria Wake Park to start in Auckland, the current stakeholders do not have the sufficient capital to do so. In order for this business to proceed, t
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30

Bethany, Michael P. "Business continuity planning| Identifying gaps, patterns and justifications." Thesis, California State University, Long Beach, 2014. http://pqdtopen.proquest.com/#viewpdf?dispub=1526894.

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<p> Many businesses are not adequately prepared for hazards and/or incidents that potentially imperil their operations. The question is why and whether independent variables associated with businesses and/or business principals are correlated to pre-incident planning; specifically, business continuity (BC) planning. Business principals from the Sacramento, California region participated in quantitative research to answer these questions through an online survey comprised of multiple choice, categorical, and Likert scale question types.</p><p> Findings from this research indicate 26% of busin
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31

Honstain, Christopher Michael. "Sales & operations planning in a global business." Thesis, Massachusetts Institute of Technology, 2007. http://hdl.handle.net/1721.1/40106.

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Thesis (M. Eng. in Logistics)--Massachusetts Institute of Technology, Engineering Systems Division, 2007.<br>Includes bibliographical references (leaf 44).<br>As companies become more global and begin to outsource manufacturing and other services, the uncertainty in the supply resource increases. Demand uncertainties increase as these same companies expand into new countries to serve new customers. The globalization of business has created problems that many companies do not know how to overcome. One way of overcoming these challenges is to implement a process called global sales and operation
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32

Chee, Arthur K. L. (Arthur Kuan Loong), and Tzu-Hsueh Lee. "Business continuity planning for a U.S. supply chain." Thesis, Massachusetts Institute of Technology, 2014. http://hdl.handle.net/1721.1/92108.

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Thesis: M. Eng. in Logistics, Massachusetts Institute of Technology, Engineering Systems Division, 2014.<br>Cataloged from PDF version of thesis.<br>Includes bibliographical references (pages 79-80).<br>The research objective was to provide a directional sense of some key considerations for business continuity planning (BCP) specific to a company's downstream distribution operations in the U.S. This was achieved via a two-pronged strategy comprised of quantitative and qualitative elements to complement insights gained from the literature review. By quantitatively assessing the financial impact
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33

Special, Lori S. "Retirement planning practices among black small business owners." Thesis, This resource online, 1995. http://scholar.lib.vt.edu/theses/available/etd-12172008-063223/.

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34

Ghanbari, Ghooshchi Nina. "Constraint-based Automated Planning and Business Process Modelling." Thesis, Griffith University, 2020. http://hdl.handle.net/10072/398414.

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Business processes are essential parts of any organisation which define the series of steps performed to achieve their goal. Business processes are normally designed manually by business experts who have deep knowledge of the activities performed in the organi-sations. This knowledge is commonly described in a declarative way as business rules. Organisations have to cope with large numbers of business rules and existing regulations governing the business in which they operate. Such rules are difficult to maintain due to their size and complexity, and it is increasingly challenging to ensure that
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Garonne, Christophe. "Business planning in emerging firms : uses and effects." Thesis, Queensland University of Technology, 2014. https://eprints.qut.edu.au/72949/1/Christophe_Garonne_Thesis.pdf.

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Business planning is at the core of entrepreneurship as it has implications for opportunity discovery and exploitation. This thesis' objectives are to disentangle the relationships between business planning and venture emergence to reconcile previous inconsistent findings. It reveals that the formalization of planning, the effort invested in the venture and the revision of the plan influence success for entrepreneurs in the process of launching their firm. This thesis provides generalizable results about the phenomenon of business planning by using a longitudinal random sample of emerging f
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Ragazzi, Luca <1990&gt. "Business Planning in ottica di Corporate Social Responsibility." Master's Degree Thesis, Università Ca' Foscari Venezia, 2018. http://hdl.handle.net/10579/12111.

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La responsabilità sociale delle imprese (CSR) nella sua moderna formulazione è un argomento rilevante e in continuo sviluppo, a partire dalla metá degli anni ’50 la responsabilitá sociale di impresa é un concetto che vive un processo di continua crescita, sia di importanza che di concretezza. La gravitá della crisi degli ultimi anni é certamente il presupposto per ricercare un nuovo sviluppo economico plasmato sulla responsabilitá sociale di impresa. Coordinato con la CSR, il documento che esprime e traccia la linea guida dell’idea imprenditoriale è il Business Plan, si tratta di una formulazi
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37

Chesley, Daisy. "Succession Planning in Family-Owned Businesses." ScholarWorks, 2017. https://scholarworks.waldenu.edu/dissertations/3554.

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Many family-owned businesses lack strategies regarding succession planning. Succession planning is a company's way of embracing the future. The majority of U.S.-based family-owned businesses do not survive to the second generation, and only 3% of family-owned businesses make it past a third generation. This descriptive case study explored strategies that 4 leaders of a family-owned financial business in the Washington, DC area use to prepare future generations to assume leadership roles in their company. The theory of family systems and the theory of organizational and business development wer
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Marais, Lynette. "The strategic considerations of a business strategy for SASOL Polymers PP Business." Thesis, Stellenbosch : University of Stellenbosch, 2006. http://hdl.handle.net/10019.1/4911.

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Thesis (MBA (Business Management))--University of Stellenbosch, 2006.<br>ENGLISH ABSTRACT: Business strategy provides direction to Sasol Polymers PP and deserves the attention of all levels in the organization. Strategic management can be defined as an explicit guide that allows the organization to specify objectives, formulate plans to achieve these objectives and then allocate resources to execute the plans to achieve the desired outcomes. The business strategy process involves identifying Sasol Polymers PP's business environment, its resources, circumstances within which it operates and it
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Sutton, Jessica Sarah. "Mapping business in Hong Kong : towards a framework for business-sustainable development /." Hong Kong : University of Hong Kong, 1998. http://sunzi.lib.hku.hk/hkuto/record.jsp?B20263302.

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Tontoh, Anthony, and Yaw Opoku Gyamfi. "MAINTAINING CUSTOMER RELATIONSHIP IN BUSINESS-TO-BUSINESS MARKETING." Thesis, Jönköping University, JIBS, Business Administration, 2006. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-463.

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<p>The relationship between organizations and their customers is a critical issue when establishing a long-term relationship. It is difficult for organizations to really manage and main-tain the relationship with their customers as some organizations fail to build up relationships.</p><p>The process of learning and adapting to other customers is costly and time intensive. This is an issue that needs to be taken into consideration. Another aspect that needs to be looked at is the way organizations can set up a plan to build a competitive advantage. With this, most organizations do tend to loose
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Usoff, Catherine Anne. "An examination of factors affecting audit planning across accounts." Connect to resource, 1994. http://rave.ohiolink.edu/etdc/view.cgi?acc%5Fnum=osu1261424518.

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Restemis, Andreas, and Lovelyn Okpor. "ENTERPRISE RESOURCE PLANNING SYSTEMS, BUSINESS PERFORMANCE AND USERS COMPLAINTS." Thesis, Högskolan i Gävle, Avdelningen för ekonomi, 2013. http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-15245.

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Introduction: Enterprise recourse planning (ERP) is a system that combines software, hardwareand people to manage information The aim of this study is to investigate ERP systems effect onbusiness performance (advertised vs. realized benefits) and user’s complaints. It also aims toidentify the most important issue a company faces after implementing an ERP system and if thisstops potential benefits from happening. This will be viewed from a user’s perspective. Approach/Methodology: This research includes qualitative and quantitative primary data withsecondary data to answer the research question
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Sedlák, Jiří. "Zero Waste - "Valuation and business planning" pro potenciálního investora." Master's thesis, Vysoká škola ekonomická v Praze, 2015. http://www.nusl.cz/ntk/nusl-206492.

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The target of Zero Waste "Valuation and business planning" for a potential investor is to explore and evaluate the identified market opportunity. Business plan concerns the foundation of food and consumer goods retail business which is aimed towards reducing consumers negative impact on the environment, supporting local jobs and sustainable farming. The thesis is based on theoretical knowledge from the publications listed in the resources which were confronted with the reality in interviews with the owners of comparable businesses. Resulting from the business planning a calculation of present
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Ortiz, Daniel M. "Retail Business Managers' Strategies for Enhancing Workplace Diversity Planning." ScholarWorks, 2018. https://scholarworks.waldenu.edu/dissertations/6084.

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Lack of workplace diversity planning leads to negative financial outcomes. The purpose of this qualitative multiple case study was to explore strategies that business managers in the retail sector use to enhance workplace diversity planning for assuring compliance with Equal Employment Opportunity Commission (EEOC) regulations. The population included a single focus group of retail business employees as well as business managers of 5 distinct retail stores located in the Southeastern United States who have successfully instituted workplace diversity plans for assuring compliance with EEOC regu
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McMonagle, Samantha. "Tax planning under the Jobs and Growth Tax Relief Reconciliation Act of 2003 is more important than ever. /." Staten Island, N.Y. : [s.n.], 2004. http://library.wagner.edu/theses/business/2004/thesis_bus_2004_mcmon_tax.pdf.

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46

Kilroy, Austin. "Business bridging ethnicity : how business transactions in Trinidad build trust and friendship but don't reduce prejudice." Thesis, Massachusetts Institute of Technology, 2011. http://hdl.handle.net/1721.1/68883.

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Thesis (Ph. D.)--Massachusetts Institute of Technology, Dept. of Urban Studies and Planning, 2011.<br>Cataloged from PDF version of thesis.<br>Includes bibliographical references (p. 217-224).<br>Do business transactions between individuals of different ethnicities lead to social spillovers, in terms of building trust, friendship, and reducing prejudice? In this dissertation I interrogate that research question through a study of business transactions in four industries in Trinidad-print & packaging, food & beverages, construction, and consumer retail. I employ a mixed methods research design,
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Stewart, K. Shelette. "Formal business planning and small businesses: a survey of small businesses with an international focus in Atlanta." DigitalCommons@Robert W. Woodruff Library, Atlanta University Center, 1995. http://digitalcommons.auctr.edu/dissertations/1694.

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This study examined the extent to which small businesses, with an international focus, are employing formaI business planning techniques and the extent to which such techniques contribute to the success of these businesses. The study was based on the hypothesis that small business success is associated with formal business planning. Indicators of both formal business planning, the independent variable, and small business success, the dependent variable, were developed. Survey research was conducted to generate and analyze data gathered from one hundred business owners/operators of small busine
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Chan, Miu-sze. "Multinational corporations in China analysis of a strategic business model /." Click to view the E-thesis via HKUTO, 2006. http://sunzi.lib.hku.hk/hkuto/record/B36553694.

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Fogg, Jeth Al. "Cruise Ships Port Planning Factors." FIU Digital Commons, 2001. http://digitalcommons.fiu.edu/etd/3502.

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Van, Metzinger Willem Antonie. "Business plan for ICM (Pty) Ltd." Thesis, Stellenbosch : Stellenbosch University, 2002. http://hdl.handle.net/10019.1/49719.

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Thesis (MBA)--Stellenbosch University, 2002.<br>ENGLISH ABSTRACT: This business plan is a document focussing on creating a business which truly embrace the "New Economy", and by using technology, crafting a strategy which can ensure that the company become successful, and a market leader in the field of civil engineering. The plan focuses on two separate entities. Firstly, building a business by using current techniques in evaluating the industry, developing an initial strategy, and setting the tone for crafting a strategy in the future which will fulfil the goals and objectives of the
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