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1

Liu, Tungyun, Sijun Sung, and Heeju Chae. "A Study on the Shopping Life through Mobile Visual Search." Institute of Management and Economy Research 15, no. 1 (2024): 45–69. http://dx.doi.org/10.32599/apjb.15.1.202403.45.

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Purpose - To examine the influence of mobile visual search as a strategic technology service on consumer perceived economic value and customer commitments, which in turn affect consumer's usage intention of mobile visual search. This study also explores the moderating effect of different levels of consumer online shopping orientation. Design/methodology/approach - One-by-one open-ended in-depth interview was first undertaken to 15 Korean consumers to figure the features of mobile visual search. Then a conceptual model was built to verify the hypotheses that indicate the impact of mobile visual
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2

Anh, Nguyen Thi Mai, and Nguyen Tuyet Minh. "Consumers’ Trust in Sharing Economy Peer-To-Peer Platforms: A Case Study of Online Food Delivery in Hanoi, Vietnam." Revista de Gestão Social e Ambiental 18, no. 9 (2024): e06250. http://dx.doi.org/10.24857/rgsa.v18n9-050.

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Purpose: The purpose of this study is to the influence of trust on consumers’ transactional intention within a P2P sharing platform focusing on consumers who used OFD in Hanoi, Vietnam. Design/methodology/approach: A structured questionnaire is developed in a Google Form and distributed mainly through web-based and telephone-based platforms. In total, 240 valid responses were collected from Hanoi. To ensure the study's reliability and representativeness while minimizing bias, a convenience sampling method is employed, considering the demographic distribution of consumers across different age g
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3

Wei, Jiahua, Hong Shen, and Zhizeng Lu. "A study on the purchase intention of luxury goods from the perspective of face perception and expected regret." PLOS ONE 19, no. 3 (2024): e0297050. http://dx.doi.org/10.1371/journal.pone.0297050.

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The study on the impact of consumer purchase intention on luxury goods has received widespread attention from the academic community. This study collected research data in Guilin, China, through questionnaire survey, and conducted an empirical study on the influencing factors of luxury consumers’ purchase intention. The results show: The price level of luxury goods has a positive impact on consumers’ face perception, while the positive impact of price level on expected regret has not been verified. Consumer’s face perception has positive and negative effects on consumers’ expected regret and c
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4

Shamim, Azra, Vimala Balakrishnan, Muhammad Tahir, and Muhammad Shiraz. "Critical Product Features’ Identification Using an Opinion Analyzer." Scientific World Journal 2014 (2014): 1–9. http://dx.doi.org/10.1155/2014/340583.

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The increasing use and ubiquity of the Internet facilitate dissemination of word-of-mouth through blogs, online forums, newsgroups, and consumer’s reviews. Online consumer’s reviews present tremendous opportunities and challenges for consumers and marketers. One of the challenges is to develop interactive marketing practices for making connections with target consumers that capitalize consumer-to-consumer communications for generating product adoption. Opinion mining is employed in marketing to help consumers and enterprises in the analysis of online consumers’ reviews by highlighting the stre
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5

Borba, Helena Hiemisch Lobo, and Denise Maria Woranovicz Carvalho. "Consumer behavior towards pharmaceutical services: a scoping review." International Journal for Innovation Education and Research 8, no. 8 (2020): 326–40. http://dx.doi.org/10.31686/ijier.vol8.iss8.2523.

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The present study aimed to map the evidence on consumer’s behavior towards pharmaceutical services. A scoping review based on the PCC (Population, Concept, and Context) mnemonic was conducted in Pubmed, Scopus and Web of Science. Population included consumers of pharmaceutical services, the concept referred to marketing/consumer behavior and the context to pharmaceutical services. Electronic searches were held on December 2019. Studies published in non-roman characters were excluded. A qualitative synthesis of the data extracted from included studies (i.e. author, country, study design, aims,
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6

Lestaluhu, Abd Latip, Jeane NS, and Ariawan Gunadi. "Legal Impact of Wiretapping Using GPS Trackers on Cars Fiduciary Guarantee Objects by Consumer Finance Companies." Revista de Gestão Social e Ambiental 18, no. 8 (2024): e06210. http://dx.doi.org/10.24857/rgsa.v18n8-095.

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Purpose: The purpose of this research is to reviewing and analyzing the legal consequences for the act of wiretapping using a GPS Tracker without authority by consumer finance companies on cars subject to fiduciary collateral. Method: The research methodology normative legal research, the data required in this research is primary data in the form of statutory regulations and secondary data in the form of books, scientific papers and other supporting documents that have relevance to the research being conducted. The data analysis techniques used in the research This is by using a qualitative de
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7

Hartati, Amy, and Dindy Darmawati Putri. "STRATEGI PENGEMBANGAN MODEL PEMASARAN BERAS ORGANIK BERBASIS CONSUMER’S MARKET DI KABUPATEN BANYUMAS." SEPA: Jurnal Sosial Ekonomi Pertanian dan Agribisnis 13, no. 1 (2017): 1. http://dx.doi.org/10.20961/sepa.v13i1.14228.

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At present, many farmer groups at Banyumas Regency are cultivating organic rice. Their activities are very progressive. They distribute at Baturraden, Sumbang, Kedungbanteng, and Pekuncen. The activities are closed relation in the market. There is trend in moving from seller’s merket to consumer’s market. The market is not determined by middle trader, but end product consumer (consumers driven). In the case, consumer’s require complete information about physical, chemical and biological characters of product. Therefore, producers must enclose liable information on labels. The goals of research
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8

Di Guida, Nina, and Inken Christoph-Schulz. ""Is organic really organic? " – Why consumers do (not) trust organic food and what they expect from the organic sector. - Results of focus groups -." International Journal on Food System Dynamics 14, no. 1 (2023): 76–87. https://doi.org/10.18461/ijfsd.v14i1.e5.

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This paper addresses consumer trust in organic food in order to find out which aspects increase and decrease trust and which trust expectations consumers have. The aim is to strengthen consumer trust on the basis of the findings and to develop trust-building measures. To this end, ten focus groups with German consumers were conducted online in February 2021 and evaluated using content analysis. The results show that there is a predominant lack of trust in organic food. This is based in particular on the fact that organic production is often doubted and there are from the consumer’s point of vi
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9

Maher, Amro A., Tamer H. Elsharnouby, and Abdullah M. Aljafari. "Consumer approach intentions amid COVID-19: the role of safety compliance and perceived risk." International Journal of Contemporary Hospitality Management 34, no. 3 (2021): 972–92. http://dx.doi.org/10.1108/ijchm-07-2021-0855.

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Purpose This study aims to investigate how employee and other-consumer safety compliance amid the COVID-19 outbreak influences a focal consumer’s intention to approach a service establishment. The study also examines the three-way interaction effect of employee compliance, other-consumer compliance and perceived threat associated with COVID-19 on approach intentions. Design/methodology/approach This study uses an experimental approach with a 2 (employee safety compliance: low vs high) × 2 (other-consumer safety compliance: low vs high) × 2 (consumer perceived threat from COVID-19: low vs high)
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10

Časas, Ramūnas, and Birutė Makauskienė. "ATTITUDES OF LITHUANIAN CONSUMERS TOWARDS THE COUNTRY OF ORIGIN OF WINE." Ekonomika 92, no. 1 (2013): 133–55. http://dx.doi.org/10.15388/ekon.2013.0.1130.

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Abstract. The purpose of the study was to evaluate the attitudes of Lithuanian consumers towards the country of origin (COO) of wine. The main factors that influence the effect of COO and the mechanism of its formation were identified. The effects of social stereotypes, described by a Stereotype Content Model, on consumers’ attitudes are also analyzed, identifying the competence and warmth of the COO as important antecedents of consumers’ attitudes. The region of the origin of wine (appellation, protected designation of origin – PDO) have been identified as another important place-of-origin cu
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11

Kamenica, Emir, Sendhil Mullainathan, and Richard Thaler. "Helping Consumers Know Themselves." American Economic Review 101, no. 3 (2011): 417–22. http://dx.doi.org/10.1257/aer.101.3.417.

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Firms sometimes know more about a consumer's expected usage than the consumer herself. We explore the consequences of this reversal in the information asymmetry. We analyze the consequences of making consumers more informed about themselves. While making consumers more informed decreases their expenditure conditional on a given set of prices, equilibrium prices may increase, offsetting the direct benefit of information. We discuss theoretical and practical issues surrounding so-called RECAP regulation that would require firms to provide each consumer with information about her own usage of the
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12

Nwankwo, Philip Abuchi, Hycinth Igwesi Ogbodo, Vitus Chinedu Ogbunuju, and Oguanobi Chimezie Alex. "Self-Concept Dimensions and their Impact on Product Adoption in Nigeria." Journal of Basic and Applied Research International 31, no. 1 (2025): 25–43. https://doi.org/10.56557/jobari/2025/v31i19093.

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The present study aimed to finding out the influence of each of these variables-actual self-concepts, ideal self-concepts, social self-concept, ideal social concept and ought to self-concept on consumer’s product adoption. The study adopted survey research design. The population of the study was 620 drawn from students of high institutions in Nigeria. The study adopted census sample sample size determination. The findings of the study indicated that consumers' actual self-concept has a significant and positive effect on product adoption (r = 0. 856; t = 31. 072; p< 0.05) .There is a signifi
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13

Widyastuti, Hardiana, and Tita Ajeng Prastitya. "Preferensi Konsumen Pengguna E-Commerce yang Memengaruhi Kesadaran akan Perlindungan Konsumen pada Generasi X." JURNAL SISTEM INFORMASI BISNIS 10, no. 1 (2020): 10–19. http://dx.doi.org/10.21456/vol10iss1pp10-19.

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Nowadays people choose to buy product using the internet. E-Commerce is an alternative channel to buy goods or services, but the fact that the goods or services received by consumers are not always satisfying. In dissatisfication case, consumers have rights to sued. In this case, some consumers prefer to accept the deficiencies, because consumer’s lackness of consumer protection awareness. Consumer protection is an effort that guarantee consumer’s safety with legal aspect. The purpose of this study is to analyze the factors that influence the awareness of consumer protection. The method to det
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14

Wangsa, Ignasius Heri Satrya. "Nilai konsumen dalam "Aku tahu apa yang aku beli"." Journal of Business and Information Systems (e-ISSN: 2685-2543) 3, no. 1 (2021): 34–48. http://dx.doi.org/10.36067/jbis.v3i1.93.

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The consumer can make the best decision based on his natural capacity as a rational and economic man. Practically, this rationality is determined by new values accumulated from previous consumption experience. This research aims at studying consumers' values through rationalization of relevant variables in consumers values mix. Context of consumer confidence "I know what to buy" represents his independence as a consumer who treasures assurance and certainty reflected upon specific values. Consumers subscribe to these values as the primary reference in consumer buying behavior. Additionally, th
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15

Ahuvia, Aaron, Elif Izberk-Bilgin, and Kyungwon Lee. "Towards a theory of brand love in services: the power of identity and social relationships." Journal of Service Management 33, no. 3 (2022): 453–64. http://dx.doi.org/10.1108/josm-06-2021-0221.

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PurposeBuilding meaningful relationships between consumers and service brands has received significant attention. This paper aims to explore how brand love in services – a relationship between the consumer and the service brand – is created through relationships between the consumer and other people. Specifically, we explore how brand love is created through the social relationships consumers form with other consumers.Design/methodology/approachThis conceptual paper synthesizes the literature on consumer-brand relationships, brand community, social support and service providers, psychological
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16

Ko, Sung-Hoon, Ji-Young Kim, and Yongjun Choi. "Consumers’ Corporate Social Responsibility Perception and Anti-Consumer Awareness: Roles of Compassion and Corporate Social Responsibility Authenticity in South Korea." Behavioral Sciences 13, no. 8 (2023): 622. http://dx.doi.org/10.3390/bs13080622.

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This study examines the effect of consumers’ perceptions of corporate social responsibility (CSR) on their anti-consumer awareness. Specifically, this study aims to uncover the mechanisms through which the consumer’s CSR perception relates to their formation of anti-consumer awareness. A survey design was adopted to test this study’s hypotheses. We collected data from 310 consumers in South Korea and used path analysis and bootstrapping to test the hypotheses. Our results showed that consumers’ CSR perception is negatively related to their anti-consumer awareness. Notably, consumers’ perceptio
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17

Shafariah, Hanuna, and Abdul Gofur. "Halal product awareness and trust from students perspectives: The role of gender." Jurnal Manajemen Strategi dan Aplikasi Bisnis 7, no. 1 (2024): 1–12. http://dx.doi.org/10.36407/jmsab.v7i1.1190.

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This research aims to investigate the impact of awareness of halal products on consumer trust levels by considering the moderating role of gender. The research method involves regression analysis to evaluate the relationship between these variables. The research sample consisted of 126 respondents randomly selected from the consumer population. The main findings show that awareness of halal products positively and significantly impacts consumer confidence levels. The regression results confirm that the higher the consumer's awareness of the halal product, the higher the consumer's trust in the
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18

Suleman, Dede, Hapzi Ali, Dewi Nusraningrum, and Mochammad Mukti Ali. "Pembeda Konsumen Dalam Memilih Tempat Belanja Offline Vs Online." Jurnal Ecodemica: Jurnal Ekonomi, Manajemen, dan Bisnis 4, no. 2 (2020): 275–82. http://dx.doi.org/10.31294/jeco.v4i2.8122.

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ABSTRACTThe new era of marketing adds an alternative shopping place for consumers where currently online shopping and offline shopping are present. So consumers must choose a shopping choice of the two alternatives. This makes the marketer need to map out what variables or factors from the demographic that make the consumer choose one of the available shopping places. This study looks at how consumers decide where to shop viewed from the consumer demographic factors. The population of this study is consumers of offline and online retail fashion products, of which the number is unknown, so the
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19

Pattipawae, Dezonda R. "TANGGUNG JAWAB PRODUSEN DI BIDANG PANGAN TERHADAP KONSUMEN." Perspektif Hukum 17, no. 2 (2017): 263. http://dx.doi.org/10.30649/phj.v17i2.177.

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Abstract : Practically consumer protection is one of the legal developments which are part of national development. The key point of the issue of consumer protection is that consumers and producers (product distributor or employers) need each other. Production is meaningless if nobody mengkonsumsikannya and products are consumed safely and satisfactorily, in turn, is free promotion for employers. rule of law is very important in order to protect consumers. In sustaining the economy of consumers occupy an important position, but ironically as one of the economic actors are very weak position of
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20

Verma, Meenakshi, Anuj Verma, and Prachita Patil. "Consumers’ Perceived Risk to Visit Restaurants: A Perspective from Theory of Planned Behaviour." International Journal of Religion 5, no. 6 (2024): 1069–82. http://dx.doi.org/10.61707/pcw6xh47.

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The COVID-19 pandemic has considerably impacted various sectors across India, including restaurant and tourism. To curb the spread of coronavirus, travel restrictions, lockdowns, and social distancing have become the norm of the society. This study investigates consumer’s intention to visit restaurants during the pandemic period. This study tries to explore the impact of factors like affordability, revenge dining, consumers risk & perception, and the attitude that has guided the Indian consumer's intention to visit restaurants during the pandemic. A detailed questionnaire is developed usin
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21

Ong, Camile Candi, Chris Joselle Santiago, and Coleen Kirk Verdejo. "Product Placement in Filipino Films: An approach to Consumer Purchasing Intention." Journal of Business and Management Studies 4, no. 1 (2022): 179–88. http://dx.doi.org/10.32996/jbms.2022.4.1.21.

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Today, the majority of advertisements are digital, and the use of product placement is becoming an important tool for marketers. The use of this tool in the media, especially in films, is attractive to consumers and businesses. The consumer’s behavior towards product placement in films is evident in most countries; however, studies on local films such as in the Philippines are still limited in the literature. Drawing from the cognitive capacity theory, this study aims to examine the effect of Product Placements in Filipino films on the consumer's purchasing intention. From the online survey of
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22

Tuškej, Urška, and Klement Podnar. "Exploring selected antecedents of consumer–brand identification." Baltic Journal of Management 13, no. 4 (2018): 451–70. http://dx.doi.org/10.1108/bjm-08-2017-0268.

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PurposeThe purpose of this paper is to examine how brand anthropomorphism (BA), consumer–brand engagement (CBE), consumer skepticism and brand prestige influence consumer–brand identification (CBI).Design/methodology/approachThe proposed theoretical model is tested using structural equation modelling approach on the data gathered from 464 consumers.FindingsThe paper shows that being more engaged in consumer–brand interactions and perceiving a brand as more humanlike and prestigious increases consumer’s identification with product brands. On the other hand, consumer skepticism towards advertisi
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23

Sharma, C. S., and Nitika Sharma. "Relationship between Consumers’ Spirituality and Green Purchasing Intentions: The Mediation Effect of Perceived Consumer Effectiveness." IIM Kozhikode Society & Management Review 6, no. 2 (2016): 204–14. http://dx.doi.org/10.1177/2277975216665694.

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The article explores the role of ‘spirituality’ in green consumer behaviour. It proposes an original framework in order to explore the influence of spirituality on green purchasing intentions (GPI) of consumers through the mediating role of perceived consumer effectiveness (PCE). The data collected from Indian consumers were analyzed with the help of the mediation model proposed by Hayes (2008). By employing the consumer’s spirituality scale developed by Narang (2013) and the PCE scale of Kim and Choi (2005), the study found that the spiritual orientation of consumers significantly affects the
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Wang, Jing, Shiwei Xu, Siyuan Zhang, Chen Sun, and Linhai Wu. "Research on the Impact of Consumer Experience Satisfaction on Green Food Repurchase Intention." Foods 12, no. 24 (2023): 4510. http://dx.doi.org/10.3390/foods12244510.

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With the continuous improvement in people’s living standards and the change in consumption concept, green food is favored by more and more consumers. Consumer repurchase behavior is a necessary condition to activate the market, expand the consumption scale and stabilize the continuous growth of the market. Repurchase intention is the most direct factor affecting consumers’ green food repurchase intention. Therefore, it is necessary to study consumers green food repurchase intentions. This study collects data from 303 consumer surveys on green food consumption to explore the impact of consumer
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25

Abdul Gani Abdullah, Amad Sudiro, Frans Kurniawan,. "“ LEGAL RESPONSIBILITY OF THE COMPANY PROVIDING ONLINE TRANSPORTATION AND DRIVING SERVICES PROVIDERS ON CONSUMERS”." Psychology and Education Journal 58, no. 1 (2021): 5153–62. http://dx.doi.org/10.17762/pae.v58i1.1736.

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The legal relationship between application companies, drivers, and consumers often create confusion. The consumer's contractual relationship is with the application company. Furthermore, the application company has a partnership contract with the driver. Drivers are the ones who directly interact with consumers to fulfill the services to consumers. This research aims to find the responsibility of the online transportation provider and driver to consumers. This research is normative legal research. It uses secondary data. The study found thatthe application company should be responsible for con
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G., N. Anilkurmar. "CONSUMER AWARENESS IN INDIA: RIGHTS, RESPONSIBILITIES AND PROTECTION." Shanlax International Journal of Arts, Science and Humanities 6, S2 (2019): 56–61. https://doi.org/10.5281/zenodo.2632471.

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<em>The Word &ldquo;consumer&rdquo; is a derivative of the Latin word &ldquo;Consumere&rdquo; which means, &ldquo;to obtain up totally or to eat&rsquo;. The consumer is one who consumes or uses any invention or service available to him moreover from natural wealth or through a market. According to John F.Kennedy, &ldquo;Consumer by definition includes each one. There are the largest economic grope affecting and affected by almost every public and private economic decision&rdquo;. The Consumer Protection Act, 1986 defines the consumer as &lsquo;one who buys any goods, hires any services or part
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CHIU, Sheng Yang. "Local vs. Global Brands: Country-of-Origin’s Effect on Consumer-based Brand Equity among Status-Seekers." Journal of Economics and Behavioral Studies 7, no. 3(J) (2015): 6–13. http://dx.doi.org/10.22610/jebs.v7i3(j).577.

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This paper examines the local and global automotive brands in conjunction with country-oforigin effect on consumer-based brand equity. Consumer’s level of status-seeking motivation is considered when analysing the effect of brand’s country-of-origin on consumer-based brand equity. Study conducted on 181 respondents showed that consumers generally prefer Asian than European automotive brands. Asian brands also ranked highest in perceived quality and brand loyalty, followed by European brands and local brands. The main difference of high and low status-seeking consumers is found in brand ass
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Bazerman, Max H. "Consumer Research for Consumers." Journal of Consumer Research 27, no. 4 (2001): 499–504. http://dx.doi.org/10.1086/319624.

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Dr. M. Dhanabhakyam, Dr M. Dhanabhakyam, and M. Kavitha M. Kavitha. "Consumers Perception and Attitude Towards Consumerism." Indian Journal of Applied Research 1, no. 10 (2011): 4–6. http://dx.doi.org/10.15373/2249555x/jul2012/2.

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Wangpo, Kinga, Lecturer, Sonam Wangmo, and Tenzin Dorji. "PERCEPTION OF CONSUMERS’ RIGHT IN BHUTAN: A CASE OF THIMPHU CONSUMERS." Business and Economics in Developing Countries 1, no. 1 (2023): 23–28. http://dx.doi.org/10.26480/bedc.01.2023.23.28.

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Consumer protection means safeguarding the economic interests, rights, and safety of the consumers to avoid economic harm and health hazards while consuming goods and services in the market. In other words, it refers to the measures adopted to protect the consumers from unfair and deceptive practices by the business entities and to provide appropriate redresses, remedies, or compensations to aggrieved consumers. Four major consumer rights (Right to Safety, Right to be Informed, Right to Choose, and Right to be Heard) were investigated in this study from the consumer’s perspective whether marke
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Samoggia, Antonella, and Tommaso Rezzaghi. "The Consumption of Caffeine-Containing Products to Enhance Sports Performance: An Application of an Extended Model of the Theory of Planned Behavior." Nutrients 13, no. 2 (2021): 344. http://dx.doi.org/10.3390/nu13020344.

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Caffeine is the most-used psychoactive substance in the world. About 80% of the world’s population consumes caffeine every day, including athletes and lifestyle users. Thus, it is important to understand the consumer drivers of caffeine-containing beverages and food. This research study aims to explore consumers’ behaviors, perceptions, attitudes, and drivers towards caffeine-containing products to enhance sports performance. The research applies the Theory of Planned Behavior (TPB) in order to understand consumers’ behavior, extended with utilitarian aspects for a comprehensive understanding
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Wantasen, E., F. H. Elly, and N. M. Santa. "Consumer's characteristics of yogurt in Manado, North Sulawesi - Indonesia." Journal of the Indonesian Tropical Animal Agriculture 42, no. 1 (2017): 23. http://dx.doi.org/10.14710/jitaa.42.1.23-32.

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The objective of this study was to analyze consumer’s characteristics of yogurt as one of fermented dairy product, consumers satisfaction and factors influencing consumers purchase decision on yogurt in Manado city. The primary data were collected using structured questionnaire from a total sample of 400 consumers in Manado City. Samples were selected using the accidental sampling method with schedule (using alternating date/ day and place, respectively). Collecting data were done from July to September 2015. The result indicated that most consumers were teenagers, female students, and single
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Rahardjo, Christopher Richie. "FAKTOR YANG MENJADI PREFERENSI KONSUMEN DALAM MEMBELI PRODUK FROZEN FOOD." PERFORMA 1, no. 1 (2016): 32–43. https://doi.org/10.37715/jp.v1i1.106.

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Consumer's preferences towards products will continue to change over time. Therefore, it is important for a company to keep themselves updated with these preferences in order to develop their business. The objectives of this study are to determine: 1) the factors behind consumer's preferences in selecting frozen food products in west Surabaya; 2) the influence of these factors on consumer preferences in selecting frozen food products; and 3) the implementation of consumer preference factor on Indotaste's products. This research is a qualitative research with survey and interview as data collec
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34

Van Miert, Karel. "L’Europe de la consommation." Revue française d'administration publique 56, no. 1 (1990): 615–24. http://dx.doi.org/10.3406/rfap.1990.2404.

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Consumer Protection in the EEC. Consumer protection policy has developed since 1972. The achievement of internal market requires from the Commission the adoption of adequate regulations in order to guarantee consumer’s interests and to organize their legal protection. The three-year european plan of action defines four specific programs : consumer’s representation ; open access to information about financial services and comparative publicity ; consumers safety and security ; fair transactions. Nevertheless, it is necessary to surmount the contradictions between consumers and producers’ intere
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35

Zhong, Zirui. "Big Data Analysis for Contemporary Consumer Behavior." BCP Business & Management 23 (August 4, 2022): 779–84. http://dx.doi.org/10.54691/bcpbm.v23i.1440.

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With the popularization and application of the Internet, human beings start shopping on the Internet. Compared with offline shopping, the Internet will provide more choices and convenience. When more kinds of commodities come into the consumer's field of vision, the process of consumers' selection of commodities will generate a large amount of data. By analyzing the data of consumers' selection of goods, one can obtain the consumption habits of consumers. Massive amounts of data are analyzed, and value is generated. The emergence of new consumption patterns has led to changes in the consumptio
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Shamri, Shaza Nabilah, Nurul Aisyah Mohd Suhaimi, and Afnani Alwi@Ali. "The Factors Affecting the Consumer Buying Behaviour Towards Local Brand of Food Product in Selangor." Journal Of Agrobiotechnology 12, no. 1S (2021): 40–50. http://dx.doi.org/10.37231/jab.2021.12.1s.269.

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The aim of this study is to determine the factors affecting the consumer buying behaviour toward food products in Selangor. Consumer behaviours comprise four factors: cultural, social, personal, and psychological factors. These factors influence consumer buying behaviour toward Malaysian local brands. Data were collected through online questionnaires using Google form. The sample of study consisted of 210 consumers in Selangor. In particular, principal components analysis (PCA) was employed in order to identify the factors that affect consumers on preferring locally produced food products. The
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Herlin, Yanto Effendi, and Kiemas Kurniawan. "ANALISIS SISTEM PEMBAYARAN NON TUNAI MENGGUNAKAN E-MONEY TERHADAP KEINGINAN MEMBELI." Jurnal Ilmiah Akuntansi, Manajemen dan Ekonomi Islam (JAM-EKIS) 6, no. 1 (2022): 87–98. http://dx.doi.org/10.36085/jamekis.v6i1.4089.

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Payments for increasingly sophisticated sales system transactions have an impact on the ease of consumer transactions, both using cash and non-cash payments. In conducting consumer payment transactions. Currently, consumers who have a high level of routine prefer to use E-Money in their transactions. This is because it is safer and more efficient and provides convenience for consumers in transacting.Payments Using Credit Cards have a negative effect on consumers' buying intentions at Bencoolen Mall Bengkulu, while Payments Using OVO Cash and Shopee Pay have a positive effect on consumers' buyi
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Mutia, Frida Aryanti. "The Role of Consumer Ethnocentrism on Perceived Quality, Perceived Price, and Brand Image towards Local Brand Purchase." Journal of Business, Management, and Social Studies 1, no. 2 (2021): 77–89. http://dx.doi.org/10.53748/jbms.v1i2.19.

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The purpose of this research is to examine the effect of consumer ethnocentrism and its effect on perceived quality, perceived price and brand image toward consumers’ intention to purchase local clothing brand especially young consumer. The research methodology used quantitative method with primary data. The design and development of this questionnaire were based on an initial pretested survey, distributed to 141 college students. The results show that consumer ethnocentrism has a positive effect on consumer perceived quality, perceived price and brand image toward consumers’ intention to purc
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Nwankwo, Philip Abuchi, Hycinth Igwesi Ogbodo, Vitus Chinedu Ogbunuju, and Oguanobi Chimezie Alex. "Factors Influencing Consumers Preference for Green Packaging in Enugu Metropolis, Enugu State, Nigeria." Asian Journal of Current Research 10, no. 1 (2025): 89–101. https://doi.org/10.56557/ajocr/2025/v10i19089.

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The study, factors influencing consumer preference for green packaging in Enugu Metropolis, Enugu State aimed at determining the nature of relationship that exists between consumer preference and green packaging variables-recycled labeled products, eco-labeled products, and environmental advertising in Enugu State Metropolis, Enugu State. 480 consumers participated in the study while responses from 300 consumers formed the data used in the analysis. Pearson’s Product moment correlation with the aid of SPSS version was used to analyze the data and test the stated hypothesis. Results indicated a
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Pikturnienė, Indrė, and Daumantė Treigytė. "Impact of Country of Origin and Country of Brand Origin on Consumer Attitude towards Products." Business: Theory and Practice 10, no. (1) (2009): 38–46. https://doi.org/10.3846/1648-0627.2009.10.38-46.

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Increasing number of binational and hybrid products draws attention not only to the products' country of origin (COO), but also to the country of brand origin (COBO). Although the impact of COO on consumers' attitude towards products has been studied for decades, the COBO impact on consumer has become scholars' interest only recently. Also it is important to determine, are there other moderators of COO and COBO impact on consumers' attitude, for example, product category (low vs high involvement) and consumers' susceptibility to interpersonal influence (low vs high).The main purpose of this pa
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Dr., J. Jothi Krishnan, and S.Sivaraj. "Customer Motivation and Loyalty towards Shopping Malls in Chennai City." International Journal of Engineering and Management Research 8, no. 2 (2018): 118–23. https://doi.org/10.5281/zenodo.3361986.

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Consumer movement is a universal phenomenon. The goods or services available may be in abundance or in short supply, but the position of the consumer is weak, in relation to the seller. Sellers want customers, as buyers and not as complainants. The frustration and bitterness on the part of consumers, who have been promised much is indeed great, but they realise less. It can be due to the existence of sellers&rsquo; market, where consumers are voiceless. There are many practices whereby consumers are not only being denied their basic rights but are being deceived too. A consumer is an individua
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Stan, Andreea, Mihai Frîncu, Marian Vintilă, and Liliana Bădulescu. "MINIMAL PROCESSING OF ORGANIC APPLES BY DRYING - CONSUMER ACCEPTANCE." Fruit Growing Research 36 (December 22, 2020): 99–105. http://dx.doi.org/10.33045/fgr.v36.2020.12.

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Sensory attributes like colour, flavour and texture are makers in the consumer's purchasing decision of minimally processed organic apples. Drying using low temperatures represent a simple and easy way for minimally processing of organic fruits, moreover this procedure is accepted in organic agriculture. The aim of this study is to establish the consumer acceptance of organic apples dried using two different temperatures and how they characterize the final product. In order to accomplish the proposed purpose, three organic apples cultivars ‘Rubinola’, ‘Topaz’ and ‘Gemini’ were sliced and dried
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Uz Zaman, Sohaib, Muhammad Farhan Yousfi, and Syed Hasnain Alam. "Consumer Behavior in Choosing Shopping Malls versus Local Traditional Markets." ACADEMIA International Journal for Social Sciences 4, no. 1 (2025): 461–83. https://doi.org/10.63056/acad.004.01.0090.

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The purpose of this research is to explore the role of the aforementioned factors on consumer behavior and preference towards shopping mall and traditional market in Karachi, Pakistan. As urban shopping malls become increasingly desirable destinations for consumers, the study investigates factors affecting their purchasing choices, including preferences, perceived benefits, and lifestyles. It is not only the case where motivators like personal experience, media influence, and advice from friends drives the consumer behavior. Shopping malls have become the new spaces for consumers, offering pro
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Adelia Intan Diah Ayu Pitaloka. "Pengaruh Trust Terhadap Intention To Purchase pada Pembelian Clothing Fashion Zara Oleh Konsumen Kota Surabaya." EKONOMIKA45 : Jurnal Ilmiah Manajemen, Ekonomi Bisnis, Kewirausahaan 12, no. 1 (2024): 250–62. https://doi.org/10.30640/ekonomika45.v12i1.3518.

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Trust plays an important role in building customer loyalty. Consumers who have built trust towards a brand or company tend to become loyal customers and repurchase consumer products or services. Consumers will also feel more comfortable paying higher prices for products or services that have a higher level of trust. ZARA fashion clothing original products are preferred by consumers in urabaya compared to KW or imitation products. In this case, consumers have become aware of the integrity aspect that arises from the consumer's attitude, where they understand that buying genuine products is more
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Channa, Mehwish, Adnan Pitafi, and Ghazala Tunio. "Consumer Perception Towards Localization of MNC Fast Food Chain in Pakistan." Jurnal Ekonomi 21, no. 2 (2021): 101–12. http://dx.doi.org/10.29138/je.v21i2.154.

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The study tests the consumer preferences in Pakistan (a developing economy) to know about the consumer’s choice and localization of MNC to have clear understanding of entering in to the new market following the local culture of the country. Study focuses on the multinational fast food outlets. The research is grounded on both primary &amp; secondary information and primary data is collected randomly from 412 fast food consumers through closed ended questionnaire and analyzed through simple percentage analysis and SPSS to know about the relationship with different factors like, location, Qualit
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Hasibuan, Fitri Febriyani, Muhammad Halmi Dar, and Gomal Juni Yanris. "Implementation of the Naïve Bayes Method to determine the Level of Consumer Satisfaction." SinkrOn 8, no. 2 (2023): 1000–1011. http://dx.doi.org/10.33395/sinkron.v8i2.12349.

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Satisfaction is a feeling of pleasure at something you like, you get it from goods and services. Satisfaction becomes an important assessment when someone sells goods or services. This is because satisfaction will be an assessment of the goods purchased by consumers or services that will be received by consumers. Therefore the authors make research about the level of consumer satisfaction in shopping. This research was made using the Naïve Bayes method and used consumer data as sample data which used 49 consumer data. By using the Naïve Bayes method, this study aims to see the level of consume
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Wagle, Sudip. "Determinant Variables Of Consumers’ Preference Towards Patanjali Products." Journal of Balkumari College 11, no. 1 (2022): 39–49. http://dx.doi.org/10.3126/jbkc.v11i1.53022.

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Patanjali Ayurveda is maker of ayurvedic consumer product and is one of the fastest growing consumer company. Consumers of Twenty-first Century are much more health conscious and are always inclined to maintain quality of life. So, people are moving towards herbal and ayurvedic products. In order to purchase a product, consumer will go through a process of buying behavior. The purchase decision of consumer is mostly affected by the quality, price, packaging, advertisement, brand image and benefits offered by the brand. This study elucidate about the consumer’s preferences towards Patanjali pro
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Kwangsawat, Karuna, and Yanin Rugwongwan. "The Determinant of Consumers’ Socio-Economic Attributes on Their Choices of Environmental Friendly Furniture style." Environment-Behaviour Proceedings Journal 2, no. 6 (2017): 35. http://dx.doi.org/10.21834/e-bpj.v2i6.950.

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This article presents the determinant of consumers' socio-economic including personality, attitudes, lifestyle and the physical characteristics of the residence. That determines the consumer's demand for environmentally friendly furniture. This is a test of the demand for different types of furniture. According to economic conditions consumer society. The research found that overall style of furniture requirements. The consumers demand modern style furniture, western style, use natural materials to produce, high technology in production and the furniture is cool shade is moderate. The design s
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Tang Herman, Robertus. "Grown Up Digital: Effect Social Media Usage on Consumer Behavior." Advanced Science Letters 21, no. 4 (2015): 1035–38. http://dx.doi.org/10.1166/asl.2015.5977.

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The social media now becomes more powerful for customer in decision making process and behavior. In reality, social media also has a significant contribution for customer because many information and recommendation provided by social media. Social media usage and customer involvement in social networking will affect the consumers’ opinion, interest and behavior. This paper aims to investigate consumer usage behavior and mapping consumers profile based on the social media used. This research used Factor Analysis and Cluster Analysis to identify and analyze the social media usage. The result des
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Liu, Tungyun, Sijun Sung, and Heeju Chae. "Understanding Consumer Perceptions of Luxury Vintage Fashion." Institute of Management and Economy Research 14, no. 1 (2023): 41–57. http://dx.doi.org/10.32599/apjb.14.1.202303.41.

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Purpose - The purpose of this study is to research how the different types of experiences affect consumer’s recognition in terms of luxury vintage fashion products, and what kinds of value consumer can achieve.&#x0D; Design/methodology/approach - The study is based on the means-end chain (MEC) approach for an in-depth understanding of consumers’ recognition systems through conducting the laddering interview technique. Above all, the research conducted a pilot test to gain attributes of consumer experiences about luxury vintage fashion products from Korean and Taiwanese.&#x0D; Findings - It is
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