Libros sobre el tema "Database of customers"

1958-, Kim Pyŏng-do y Neslin Scott A. 1952-, eds. Database marketing: Analyzing and managing customers. New York: Springer, 2008.

Anna, Thomson y Wheeler Chris 1943-, eds. Telemanage your customers: A system for telephone account management. Aldershot, Hants, England: Gower, 1990.

How to find and cultivate customers through direct marketing. Lincolnwood, Ill., USA: NTC Business Books, 1996.

Valuing your customers: From quality information to quality relationships through database marketing. London: McGraw Hill Book Co., 1995.

Paul, Wang, ed. Strategic database marketing. Lincolnwood, Ill., USA: NTC Business Books, 1994.

Baker, Sunny. Desktop direct marketing: How touse up-to-the-minute technologies to find and reach new customers. New York: McGraw-Hill, 1995.

1955-, Baker Kim, ed. Desktop direct marketing: How to use up-to-the-minute technologies to find and reach new customers. New York: McGraw-Hill, 1994.

The next step in database marketing: Consumer guided marketing : privacy for your customers, record profits for you. New York: Wiley, 1996.

Shaver, Dick. The next step in database marketing: Consumer Guided Marketing ; privacy for your customers, record profits for you. New York: Wiley, 1996.

Hughes, Arthur M. Strategic database marketing: Masterplan for starting and managing a profitable, customer-based marketing program. Chicago, Ill: Probus Publishing, 1994.

J, Reinartz Werner, ed. Customer relationship management: A database approach. Hoboken, N.J: Wiley, 2006.

Kumar, V. Customer relationship management: A database approach. Hoboken, N.J: John Wiley & Sons, 2006.

Mohammed, Abdelkader Ewidat. Object-Oriented database for a customer information system. London: University ofEast London, 1995.

Wilson, C. Is database marketing the key to customer loyalty?. Oxford: Oxford Brookes University, 1996.

Ron, Kohavi, ed. WEBKDD 2001: Mining web log data across all customers touch points : third International Workshop, San Francisco, CA, USA, August 26, 2001 : revised papers. Berlin: Springer, 2002.

The customer loyalty solution: What works and what doesn't in customer loyalty programs. New York: McGraw-Hill, 2003.

Scheflow, Laura. Managing customer data for strategic advantage. New York, NY: Conference Board, 2003.

The complete database marketer: Tapping your customer base to maximize sales and increase profits. Chicago, Ill: Probus Pub. Co., 1991.

The complete database marketer: Second-generation strategies and techniques for tapping the power of your customer database. Chicago: Irwin Professional Pub., 1996.

Strategic database marketing: The masterplan for starting and managing a profitable, customer-based marketing program. 4^a ed. New York: McGraw-Hill, 2012.

Institute, Pennsylvania Bar. How to protect & safeguard customer information. [Mechanicsburg, Pa.] (5080 Ritter Rd., Mechanicsburg 17055-6903): Pennsylvania Bar Institute, 2001.

1948-, Jacobs Ron, ed. Successful direct marketing methods: Interactive, database, and customer-based marketing for digital age. 8^a ed. New York: McGraw-Hill, 2008.

E, Krider Robert, ed. Customer and business analytics: Applied data mining for business decision making using R. Boca Raton, FL: CRC Press, 2012.

Strategic database marketing: The masterplan for starting and managing a profitable, customer-based marketing program. 3^a ed. New York: McGraw-Hill, 2005.

Strategic database marketing: The masterplan for starting and managing a profitable, customer-based marketing program. Chicago, Ill: Probus Pub. Co., 1994.

Gordon, Linoff, ed. Data mining techniques: For marketing, sales, and customer relationship management. 2^a ed. Indianapolis, Ind: Wiley Pub., 2004.

E, Burns Robert. Utility customer information: Privacy and competitive implications. Columbus, Ohio (1080 Carmack Rd., Columbus 43210): National Regulatory Research Institute, Ohio State University, 1992.

Office, General Accounting. IRS use of Customs data. Washington, D.C: The Office, 1994.

Office, General Accounting. IRS use of Customs data. Washington, D.C: The Office, 1994.

Geary, John. Improving the quality of customer service with a relational database: The theoretical and practical issues involved in the design and implementation of a relational database in a manufacturing company : the database is to be used to record customer feedback and to assist the promotion of quality awareness among employees. [s.l: The Author], 1998.

Office, General Accounting. U.S. Customs Service: Prospective rulings more timely, but database reliability questions remain : report to congressional requesters. Washington, D.C: GAO, 2003.

Scott, Hornstein, ed. Opt-In Marketing: Increase Sales Exponentially with Consensual Marketing. New York: McGraw-Hill, 2004.

Board, Connecticut Energy Advisory. Alternative models of electric metering, database, and billing services supply in Connecticut's restructured electric industry. [Hartford, Conn: s.n., 1999.

United States. Congress. House. Committee on Energy and Commerce. Subcommittee on Commerce, Trade, and Consumer Protection. How do businesses use customer information? Is the customer's privacy protected? : hearing before the Subcommittee on Commerce, Trade, and Consumer Protection of the Committee on Energy and Commerce, House of Representatives, One Hundred Seventh Congress, first session, July 26, 2001. Washington: U.S. G.P.O., 2001.

Office, General Accounting. OPM's Central Personnel Data File: Data appear sufficiently reliable to meet most customer needs : report to [the] Chairman, Subcommittee on Civil Service, Committee on Government Reform and Oversight, House of Representatives. Washington, D.C. (P.O. Box 37050, Washington, DC 20013): The Office, 1998.

Office, General Accounting. OPM's Central Personnel Data File: Data appear sufficiently reliable to meet most customer needs : report to [the] chairman, Subcommittee on Civil Service, Committee on Government Reform and Oversight, House of Representatives. Washington, D.C: The Office, 1998.

Shu zi hang ye min su zhi: Shuzi hangye minsuzhi. Beijing: Beijing shi fan da xue chu ban she, 2009.

Stacy, Roach y Kachinske Timothy, eds. Managing contacts with Microsoft Outlook 2007 Business Contact Manager. Boston, Mass: Thomson/Course Technology, 2008.

Kachinske, Edward. Managing contacts with Microsoft Outlook 2007 Business Contact Manager. Boston, Mass: Thomson/Course Technology, 2008.

Oracle CRM on demand reporting. New York: McGraw-Hill, 2008.

Milne, George R. Trust and concern in consumers' perceptions of marketing information management practices. Cambridge, Mass: Marketing Science Institute, 1998.

U.S. Customs Service. Office of Automated Commercial System Operations. Automated Broker Interface requirements. 6^a ed. [Washington, D.C.?]: Dept. of the Treasury, U.S. Customs Service, Office of Automated Commercial System Operations, 1987.

Niche envy: Marketing discrimination in the digital age. Cambridge, Mass: MIT Press, 2006.

Office, General Accounting. Social security: Major changes needed for disability benefits for addicts : report to Congressional requesters. Washington, D.C: The Office, 1994.

Office, General Accounting. Social security: Trust funds can be more accurately funded : report to the Chairman, Subcommittee on Oversight, Committee on Ways and Means, House of Representatives. Washington, D.C: The Office, 1994.

Office, General Accounting. Social security: Program's role in helping ensure income adequacy : report to the Chairman, Subcommittee on Social Security, Committee on Ways and Means, House of Representatives. Washington, D.C: U.S. General Accounting Office, 2001.

Office, General Accounting. Social Security: Capital markets and educational issues associated with individual accounts : report to the Chairman, Committee on Ways and Means House of Representatives. Washington, D.C. (P.O. Box 37050, Washington, 20013): The Office, 1999.

Database Marketing Analyzing And Managing Customers. Springer, 2009.

Wang, Paul y Robert Jackson. Strategic Database Marketing. McGraw-Hill, 1998.

Voiceofthecustomer Marketing A Revolutionary Fivestep Process To Create Customers Who Care Spend And Stay. McGraw-Hill, 2010.