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Tesis sobre el tema "Lamb marketing"

Autor: Grafiati

Publicado: 4 de junio de 2021

Última modificación: 20 de febrero de 2023

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1

Turnbull, Elwin Donald, of Western Sydney Hawkesbury University, and Faculty of Agriculture and Rural Development. "Developing the Australian lamb industry using action research." THESIS_FARD_XXX_Turnball_E.xml, 1993. http://handle.uws.edu.au:8081/1959.7/84.

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This document reports on the rationale for and results of using action research in order to facilitate development of the Australian lamb industry. The contexts of this research were: a lamb industry that had declining consumption; producers were slow to change to the production of new style of lamb which more closely aligned with consumer trends towards lower fat and convenience foods; and major changes in research funding criteria, towards projects with measurable impacts upon industries. The perspective taken in this research was that the production and marketing of lamb is essentially a hu

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2

Peñafiel, Pilar, and Ricardo Ávalos. "Socks Lab." Tesis, Universidad de Chile, 2017. http://repositorio.uchile.cl/handle/2250/147792.

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TESIS PARA OPTAR AL GRADO DE MAGÍSTER EN MARKETING<br>Pilar Peñafiel [Parte I], Ricardo Ávalos [Parte II]<br>Existe un tiempo limitado para reflejar y representar el estilo personal. La moda se ha vuelto una forma de representarse e individualizarse y los accesorios dentro del vestuario de las personas han tomado cada vez más protagonismo, ya que la gente busca diferenciarse y expresarse a través de los pequeños detalles como la corbata, lentes, colleras, cinturón e incluso relojes. Hoy el mundo corporativo exige en su mayoría atenerse a un código de vestimenta bastante acotado, por lo

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3

Bihelerová, Judita. "Market Entry Strategy for LEDON Lamp GmbH." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-76323.

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The main goal of this thesis is to set up a vital and pertinent marketing strategy for LEDON Lamp GmbH to enter the UK market with its innovative product. In order to approach the problem correctly, a review of the existing theoretical literature was performed, based on which a thorough secondary and primary research was carried out. The findings include a detailed description of LEDON Lamp GmbH and the UK market, the characteristics of the main competitors, their products and other competing technologies, the possible distribution channels and it also includes a part dealing with the characte

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4

Kalendová, Kateřina. "Analýza marketingové komunikace konzultantské společnosti Image Lab s.r.o." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-15465.

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Many companies nowadays apply themselves to company trainings and consulting. It is a very profitable field for enetrprise and that is also why there is such a huge competition. Because the product is services, which are intouchable, impossible to test, it is more about good marketing.Communication with customer and continual contact with him is essential. In the thesis there was realised and assignemet of the marketing communication of the Image Lab s.r.o. company. From the results it is clear, that it is necesarry to monitor customers satisfaction and to find out their needs and wishes.

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5

Valderrama, Meléndez Jorge Luis, Soto Alexandra Nicole Ferreyros, and Cabanillas Diana Carolina Orrego. "Elaboración de un plan de marketing con enfoque experiencial para una cafetería de especialidad de Lima Metropolitana: Caso NEIRA CAFÉ LAB." Bachelor's thesis, Pontificia Universidad Católica del Perú, 2019. http://hdl.handle.net/20.500.12404/15375.

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La presente investigación tiene como objetivo principal diseñar un plan de marketing con enfoque experiencial para la promoción de marca de Neira Café Lab que esté alineada a sus objetivos organizacionales. Las expectativas y gustos de los consumidores han obligado a las organizaciones a estar más pendientes de cómo quieren que sus usuarios vivan cada una de las experiencias; desde el sector de cafeterías de especialidad se ha evolucionado a la tercera ola del café, la cual busca brindar a sus consumidores una experiencia más integral buscando dar visibilidad a todos los actores de la c

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6

Turnbull, Elwin D. "Developing the Australian lamb industry using action research." Thesis, 1993. http://handle.uws.edu.au:8081/1959.7/84.

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This document reports on the rationale for and results of using action research in order to facilitate development of the Australian lamb industry. The contexts of this research were: a lamb industry that had declining consumption; producers were slow to change to the production of new style of lamb which more closely aligned with consumer trends towards lower fat and convenience foods; and major changes in research funding criteria, towards projects with measurable impacts upon industries. The perspective taken in this research was that the production and marketing of lamb is essentially a hu

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7

Oliveira, Joana Neto de Almeida Furtado de. "Customer relationship management field lab at PCDIGA: marketing campaigns." Master's thesis, 2019. http://hdl.handle.net/10362/68970.

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The appearance and development of the Internet created a new paradigm in the marketing area, where companies are becoming increasingly focused on developing a customer centricity strategy in order to create a more engaging relationship with the customers. This Work Project aims to analyse, measure and evaluate the impact of PCDIGA’s communication channels and respective strategies to establish contact with their customers, namely through marketing campaigns via e-mail or social media platforms. According to the data collected and knowledge gathered, some recommendations, suggestion for im

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8

Martine, Nikiema, and Nikiema Martine. "Marketing Strategy of a Taiwanese Solar Lamp Company in Burkina Faso." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/75061747512717967562.

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碩士<br>嶺東科技大學<br>國際企業研究所<br>99<br>The eighteenth century was the new departure for the economic world. During that period, the objective of each firm was to produce and sell through the international market (mass production and mass consumption). Every firm kept on producing and the overproduction was one of the causes of economic crisis in 1929. In the new economy,everything has changed. To understand the new economy, this study uses a qualitative method (e.g. document analysis) to analyze the marketing strategy of a Taiwanese solar lamp company in Burkina Faso. After analysis, compared to the

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9

Bilelo, Ana Marta Mendão. "Field lab Sme competitiveness - edudigital´s internationalization strategy: marketing plan." Master's thesis, 2021. http://hdl.handle.net/10362/123291.

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EDU digitalis currently struggling with its internationalization process, generating profits and being established in the African market. The goal of this study is to analyze the global readiness of the firm and to evaluate new markets. The assessment was made through a Country Clustering and Ranking, followed by an in-depth analysis of the top five countries. A strategic plan was developed in three stages: definition of the international entry strategy, elaboration of a marketing strategic plan and computation of a financial forecast. The results prove the firm’s preparedness to go gl

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10

CHANG, YU-YUN, and 張玉雲. "LOACL FESTIVAL ACTIVITY MARKETING STRATEGY：PING-XI SKY-LAMP FESTIVAL ACTIVITY CASE STUDYFESTIVAL ACTIVITY CASE STUDY." Thesis, 2008. http://ndltd.ncl.edu.tw/handle/20120211002543533866.

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碩士<br>國立臺北大學<br>公共行政暨政策學系碩士在職專班<br>96<br>“Happiness is always Happening” while sky-lamps slowly are flying into sky, and drawing a lighting track in the dark sky, and presenting one marvelous bright and dazzling beautiful scenery. This symptom can make whole year of happiness through Ping-Xi Sky-Lamp which is a special folk custom festival activity. Ping-Xi Sky-Lamp created a Genius World Record in year of 2000 and went through Satellite to relay a TV broadcast into over seventy countries around the world. This activity was jumping into international platform. It brought Ping-Xi area to ha

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11

Wu, Chun-Te, and 吳俊德. "Utilizing the Excellent Electronic Ballast for Professional Table Lamp to Develope Innovative Channel and Differentiated Marketing." Thesis, 2012. http://ndltd.ncl.edu.tw/handle/29020543673888430077.

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碩士<br>國立雲林科技大學<br>創業管理碩士學位學程<br>100<br>HEP TECH CO., LTD is a company that specialized in Light electronic, expect by high quality electronic used in desk lamps to developing the advantage that HEP TECH CO. has. Through intrapreneur, increase a table lamp operating divisions from existing departments. The Overall business objectives not only sell table lamp, but also can increase HEP’s Well-known. In this study, Think up the business model through go to market to observe、expert interview、questionnaire survey、SWOT Analysis and Competitive Analysis .The Conclusion of Think up is made a new mo

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12

Yuan-ChunChao and 趙元俊. "Applying the AHP Methods on Selecting International Marketing Channel Decision Models - An Auto Lamp Industry Example." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/gy3685.

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碩士<br>國立成功大學<br>高階管理碩士在職專班(EMBA)<br>106<br>This study focuses on exploring how Taiwanese automotive lamp industries market their product overseas. Before developing their oversea marketing strategies, the enterprises assess their oversea market as far as both size and structure concerned. This study uses the AHP questionnaire as the main research tool for data collection. By collecting the data and the literature reviewed (including practical experience along with internal documentations), one can implement the auto lamp industry’s “The Analytic hierarchy process” to explore the relationship b

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13

Pereira, Rafael Mendes. "Fiel lab CRM at Benfica- proposing a framework for divising and measuring marketing campaigns." Master's thesis, 2018. http://hdl.handle.net/10362/38342.

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The present document analyses the role of marketing campaigns in the CRM of organizations and how this can be applied to the football industry. It elaborates on the advantages of using e-mail and SMS channels for marketing campaigns, providing insights on how to structure them. It finalizes by providing a practical framework for implementation and measurement of e-mail and SMS marketing campaigns in the light of SL Benfica’s needs, adding examples of possible campaigns devised by the CRM Field Lab group

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14

Carneiro, Rita Humberto Ribeiro. "Sevways field lab on internationalization - entry strategy and marketing approach on the German market." Master's thesis, 2021. http://hdl.handle.net/10362/123237.

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15

Chen, Yung-Hsin, and 陳詠心. "Green Brand Lmage, Green Marketing, Government Policy and Green Purchase Intention-An Empirical Study on LED Lamp." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/n9dzed.

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碩士<br>淡江大學<br>管理科學學系碩士班<br>102<br>The research purpose is to verify the effect factors the comsumers purchase the LED lamp using the findings to it''s five dimensions of consumer motivation, green marketing, green brand.Then we use SPSS18.0 and AMOS18.0 to solve this problem. Our research process is list as follows and then understand the basic target demographic variables, and then verifies internal consistency and reliability analysis to the questionnaire Finally, we use structural equation model to verify the assumptions among the proposed. Finally, this study proposes managerial

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16

Marques, Maria Beatriz Figueira. "Field lab on internationalization: a case study of a Portuguese SME in the floor covering industry - marketing plan (marketing mix: price, promotion and place)." Master's thesis, 2021. http://hdl.handle.net/10362/131497.

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Company X is a growing Portuguese SME operating in the floor covering industry as a wholesaler. The company intends to expand globally and consolidate its financial stability after experiencing a deep crisis and down sizing its business. This dissertation’s purpose is to develop realistic guidelines for Company X to successfully implement an internationalization strategy. To formulate the final recommendation, both company and sector were analyzed, as well as macro and industry-specific dimensions that resulted in a shortlist of five potential target countries. A detailed evaluation

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17

Monteiro, Rita Sobral. "CRM fiel lab at Sport Lisboa e Benfica internationalisation strategies leveraging on digital platforms." Master's thesis, 2018. http://hdl.handle.net/10362/38611.

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As part of the Customer Relationship Management Field Lab, this work project intends to provide Sport Lisboa e Benfica recommendations as to how it can devise its internationalisation strategies leveraging on digital platforms, for the proposed countries: China, USA and India. The project contains an overview of the existing literature on global marketing strategies, digital marketing, social media and digital international marketing in the football industry, culminating with a set of recommendations for SL Benfica to enter and succeed in each of the mentioned countries, based on the gro

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18

Santos, Marta Sofia Da Fonseca Castro. "Barragem field lab: business plan of a luxury rehab centre - occupation rate." Master's thesis, 2021. http://hdl.handle.net/10362/122971.

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19

Fortunato, José Miguel Da Silva. "Developing a brand identity for the Nova Sbe behavioral lab - communications plan & website content." Master's thesis, 2021. http://hdl.handle.net/10362/131274.

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The purpose of this work project is to develop a series of actionable recommendations for the Nova SBE Behavioral Lab communication strategy, having as starting point the Identity created under the Brand Identity Strategy report. The Lab was only founded 3 years ago and is still finding a way to mark its position within the Nova SBE community. Additionally, the Lab managers, a small board composed of three researchers and instructors at the university, are accountable for much of the decisions and management tasks related to the Lab, having no spare time for plannin

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20

Oliveira, Patrícia João Rodrigues. "Tourism & hospitality living lab: dispositivo para controlo da satisfação do turismo e qualidade de vida na cidade." Master's thesis, 2016. http://hdl.handle.net/10400.26/17318.

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O turismo das cidades é um dos segmentos com maior e mais rápido crescimento em todo o mundo e a sua natureza mutável torna-se cada vez mais evidente em muitas cidades incluindo a cidade de Lisboa. O acesso à informação através de dispositivos móveis é constante e os turistas procuram encontrar e consumir experiências locais onde a interação com os residentes torna-se um aspeto importante. Embora o impacto das TIC (tecnologias de informação e comunicação) na indústria do turismo assim como no comportamento dos turistas e nas experiências de viagens tenha sido reconhecido, a implicação deste no

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21

Carvalho, João Pedro Ramalho. "A perceção do consumidor de fast moving consumer goods: Quanto ao Continente Food Lab." Master's thesis, 2021. http://hdl.handle.net/10400.26/38704.

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O mercado do retalho alimentar é bastante competitivo. Todos os players correm contra o tempo para poder obter vantagem competitiva sobre os demais. É neste clima competitivo que o Continente lança uma marca de produtos alimentares inovadores, o Continente Food Lab. Esta nova marca entra no mercado como uma aposta do Continente e da SONAE MC na inovação alimentar, no entanto, encontrou nesse mesmo mercado alguns desafios, sendo o principal desses mesmos desafios a sua identidade e a forma como esta é percecionada pelos consumidores. Se o Continente Food Lab se vê a si próprio como uma marca d

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22

"A case study of strategic change in China operation." Chinese University of Hong Kong, 1997. http://library.cuhk.edu.hk/record=b5889052.

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by Tse Ching-Yee.<br>Thesis (M.B.A.)--Chinese University of Hong Kong, 1997.<br>Includes bibliographical references (leaves 63-64).<br>ABSTRACT --- p.ii<br>TABLE OF CONTENTS --- p.iii<br>CHAPTER<br>Chapter 1. --- INTRODUCTION --- p.1<br>Chapter 2. --- THE MARKET ENVIRONMENT OF CHINA --- p.3<br>Chapter 3. --- COMPANY BACKGROUND --- p.9<br>Chapter 4. --- METHODOLOGY --- p.10<br>Chapter 5. --- ANALYSIS OF PRE-1996 STRATEGY --- p.11<br>Chapter 5.1 --- Marketing --- p.11<br>Chapter 5.2 --- Organization --- p.20<br>Chapter 5.3 --- Logistics and Production --- p.22<br>Chapter 5.4 --- Financ

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23

Duarte, Catarina Vasques Sabino. "Consulting project for the definition of feels like home’s growth strategy for the next 5 years: development of a marketing and M&A strategy." Master's thesis, 2020. http://hdl.handle.net/10362/115545.

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Even though FLH’s market has growth opportunities, fragmentation is becoming obvious, with a lot of players competing and low diversification. A strong marketing strategy is necessary in order to increase brand recognition and deliver the best service both for clients and guests. Taking into consideration several surveys performed to FLH’s clients, recommendations were developed to increase the number of guests and providers. An M& A strategy is suggested to efficiently increase the number of properties in a short period of time. Accordingly , with the risk aptitude of FLH, three different app

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24

Rocha, Jairo Epaminondas Breder. "O fortelacimento e a manutenção da marca LAB REDE no estado do Rio de Janeiro." Master's thesis, 2010. http://hdl.handle.net/10071/3780.

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Este trabalho constitui-se num estudo acerca do tema: O fortalecimento e a manutenção da marca LAB REDE no Estado do Rio de Janeiro. Procura-se que seja o ponto de partida para conscientizar os proprietários das empresas acionistas do LAB REDE S/A sobre a importância do fortalecimento dessa marca, tornando-se duradoura no mercado. Esse ganho competitivo pode fazer com que cada uma das empresas acionistas, em seus locais de origem, se tornem fortes e sobrevivam no cenário atual onde as grandes marcas, algumas delas multinacionais, assumem o mercado brasileiro da prestação privada de serviços la

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25

Meneses, Tânia. "Jerónimo Martins Social Lab: Um programa de empreendedorismo social corporativo aplicado ao Grupo Jerónimo Martins." Master's thesis, 2020. http://hdl.handle.net/10071/21527.

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O presente trabalho de projeto procura impulsionar o empreendedorismo social corporativo como uma ferramenta que visa endereçar os problemas negligenciados da sociedade a partir da criação de soluções inovadoras que contribuam para a sua mitigação e, simultaneamente, para o desenvolvimento sustentável. O projeto constitui um plano de ação para a implementação de um programa corporativo aplicado ao contexto do Grupo Jerónimo Martins, designado Jerónimo Martins Social Lab. Estruturado em três fases – bootcamp, capacitação e aceleração – , oferece aos colaboradores a possibilidade de ident

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