Acceder

Bibliografías temáticas / Strategy / Tesis

Siga este enlace para ver otros tipos de publicaciones sobre el tema: Strategy.

Tesis sobre el tema "Strategy"

Autor: Grafiati

Publicado: 4 de junio de 2021

Última modificación: 25 de julio de 2025

Crea una cita precisa en los estilos APA, MLA, Chicago, Harvard y otros

Elija tipo de fuente:

Consulte los 50 mejores tesis para su investigación sobre el tema "Strategy".

Junto a cada fuente en la lista de referencias hay un botón "Agregar a la bibliografía". Pulsa este botón, y generaremos automáticamente la referencia bibliográfica para la obra elegida en el estilo de cita que necesites: APA, MLA, Harvard, Vancouver, Chicago, etc.

También puede descargar el texto completo de la publicación académica en formato pdf y leer en línea su resumen siempre que esté disponible en los metadatos.

Explore tesis sobre una amplia variedad de disciplinas y organice su bibliografía correctamente.

1

Krajník, Jaroslav. "Strategie malé firmy." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-151515.

Texto completo

Resumen

This thesis is devoted to small business strategy. In the theoretical section all the important parts of the strategic cycle are gradually summarized. The practical section is closely linked with the theoretical one and gradually applies the theoretical knowledge from the first part to the specific example of a small business. After determining the vision and the mission a detailed internal and external analysis is described for small business. Than particular models are being applied on the specific case in order to determine the strategies for the chosen company. Based on the information gat

Los estilos APA, Harvard, Vancouver, ISO, etc.

2

Kašpar, Ondřej. "Návrh strategie malé firmy." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-194157.

Texto completo

Resumen

The thesis is divided into individual chapters of the theoretical and practical part. The aim is to develop and evaluate strategies for the company STAKOSOLAR Ltd. stemming both from the theoretical knowledge as well as the specific data obtained in this company. Theoretical findings were drawn from literature and other resources dealing with this issue. The practical part is devoted to the characteristics of the chosen company, applying the knowledge provided in the theoretical part on the case, the selected small businesses. Attention will be focused on the individual steps of the strategic

Los estilos APA, Harvard, Vancouver, ISO, etc.

3

Langsmo, Linus, Niklas Malmgren, and Pascal Nisan. "Strategi - Making sense of strategy." Thesis, Örebro universitet, Handelshögskolan vid Örebro Universitet, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:oru:diva-55949.

Texto completo

Los estilos APA, Harvard, Vancouver, ISO, etc.

4

Marková, Lenka. "Konkurenční strategie firmy." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2012. http://www.nusl.cz/ntk/nusl-374724.

Texto completo

Resumen

The diploma thesis is focused on creation of competitive strategy of medium size firm. It analyzes current status of a company, which is specialized in the manufacture and sale of electric motors. The thesis investigates impal of external eviroment on the firm and it also analyses internal enviroment. The thesis defines strategic targets, contains proposal of competitive strategy of the company and time of its implementation.

Los estilos APA, Harvard, Vancouver, ISO, etc.

5

Fukalová, Urszula. "Marketingová a komunikační strategie pro firmu Lackfolie,s.r.o." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-162339.

Texto completo

Resumen

The aim of this thesis is to analyze the current marketing and communication strategy of the company Lackfolie s.r.o. This thesis is divided into two parts - theoretical and practical. As for the theoretical part, it deals with the notion of marketing, it describes the overall marketing process and the individual parts of the marketing mix. In the first chapter of the practical part the company Lackfolie s.r.o. is presented. It is followed by the strategic analysis and the desription of the current corporate strategy. The last chapter concentrates on the recommendations connected to the market

Los estilos APA, Harvard, Vancouver, ISO, etc.

6

Majnuš, Ondřej. "Návrh konkurenční strategie společnosti." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2014. http://www.nusl.cz/ntk/nusl-224585.

Texto completo

Resumen

The diploma thesis focuses on creation of a corporate competitive strategy of the construction company. It contains strategic analysis of the company, which is based on theoretical knowledge in the thesis. It suggests corporate competitive strategy and its implantation on based set company goals and the strategic analysis.

Los estilos APA, Harvard, Vancouver, ISO, etc.

7

Kalábová, Martina. "Návrh business strategií pro oblasti stravování sdružení Party Styl." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2011. http://www.nusl.cz/ntk/nusl-222850.

Texto completo

Resumen

This diploma thesis deals with strategic planning and is elaborate for company which carry business in sector gastronomy. The aim of the work is by the help of theoretical solutions and strategic analysis to propose a change that would help the company further develop its business, which is plan for year 2011.

Los estilos APA, Harvard, Vancouver, ISO, etc.

8

Isoherranen, V. (Ville). "Strategy analysis frameworks for strategy orientation and focus." Doctoral thesis, Oulun yliopisto, 2012. http://urn.fi/urn:isbn:9789514297885.

Texto completo

Resumen

Abstract The primary research target of this dissertation is to develop new strategy analysis frameworks, focusing on analysing changes in strategic position as a function of variations in life cycle s-curve/time/typology/market share/orientation. Research is constructive and qualitative by nature, with case study methodology being the adopted approach. The research work is carried out as a compilation dissertation containing four (4) journal articles. The theoretical framework of this dissertation is built from strategy analysis, as well as from strategy orientation and typology theories. Str

Los estilos APA, Harvard, Vancouver, ISO, etc.

9

Dostál, Lukáš. "Návrh strategie firmy KOSYKA s.r.o." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2013. http://www.nusl.cz/ntk/nusl-224152.

Texto completo

Resumen

The thesis solves a new proposal strategy of the company KOSYKA, Ltd.. The theoretical part specifies options strategy and its types. The practical part of the thesis analyzes the current condition of the company and the resulting proposal for a new strategy.

Los estilos APA, Harvard, Vancouver, ISO, etc.

10

Fabuš, Pavel. "Návrh strategie rozvoje malé a střední firmy podnikající v odpadovém hospodářství." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-75555.

Texto completo

Resumen

The diploma Thesis is aimed to the application of strategy planning cycle for the small and medium enterprise operating in the waste management industry. The main goals of the Thesis were the internal and external analysis of the company. Considering the results to propose and evaluate some strategic options for the further development of the company and make an appropriate recommendation to the management. According to the results of the analysis the competitive advantage of the company is its specific know-how and the strong work team. The two proposed strategy variants are based on the gain

Los estilos APA, Harvard, Vancouver, ISO, etc.

11

Shevchenko, Denys. "Strategy Specifics of Multinational Companies Operating in Creative Industries." Master's thesis, Vysoká škola ekonomická v Praze, 2017. http://www.nusl.cz/ntk/nusl-360352.

Texto completo

Resumen

The creative industry is a relatively new sector of the economy that grows rapidly and possesses huge potential. Multinational corporations have achieved a certain stage of development being highly globalized, vertically integrated and efficient. However, the problem of defining appropriate strategies and adjusting management approaches to industry's specifics arises. Therefore, the goal of this Diploma thesis is to analyze cultural industry market and to explain differences in business strategy between classical and cultural companies. In this academic work, the great part of attention will b

Los estilos APA, Harvard, Vancouver, ISO, etc.

12

Hrozek, Tomáš. "Návrh konkurenční strategie firmy." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2009. http://www.nusl.cz/ntk/nusl-222025.

Texto completo

Resumen

Strategic management is one of the foundation stones of every successful company. This thesis occupies with a proposal of competitive strategy for a strategic business unit of a company that operates on the information technologies and relative services market. The key part of this thesis is strategic analysis of above mentioned strategic business unit. The analysis is aimed on the external as well as on the internal environment of given strategic business unit. The aim of the work is to secure a competitive advantage through the suitable competitive strategy.

Los estilos APA, Harvard, Vancouver, ISO, etc.

13

Jirásková, Eva. "Aplikace Balanced Scorecard." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-4595.

Texto completo

Resumen

Balanced scorecard is a tool to execute and monitor the organizational strategy by using a combination of financial and non financial measures. It is designed to translate vision and strategy into objectives and measures across four balanced perspectives: financial, customers, internal business process and learning and growth. It gives a framework ensuring that the strategy is translated into a coherent set of performance measures. Strategy maps are a complementary tool to the balanced scorecard, and provide a visual representation of the components of an organization's strategy.

Los estilos APA, Harvard, Vancouver, ISO, etc.

14

Kotková, Jana. "Aplikace Balanced Scorecard." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-193242.

Texto completo

Resumen

This Master's thesis applies a method Balanced Scorecard in company Lach-Ner, s.r.o., which is part of chemical business in Czech republic. The teoretic part consists of a description of strategy creation, strategic analysis and clarification of the method Balanced Scorecard. The practical part contains strategic analysis including determination of weaknesses and strenghts, opportunities and threats. In the following chapters there is determination of strategic goals in particular perspectives of Balanced Scorecard and strategic map is created. Strategy map is the outcome of the thesis and it

Los estilos APA, Harvard, Vancouver, ISO, etc.

15

Križan, Dalibor. "Strategická analýza spoločnosti." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-113202.

Texto completo

Resumen

The thesis deals with the strategic analysis of Tesco Stores a.s. The theoretical part contains a presentation of the methodology issues of strategic analysis and its basic parts, whose knowledge is essential for its processing. Introduction of the practical part contains the description of the profile of Tesco. In the macro surroundings analysis are acquired information on the trends and forces that affect the retail market the most. Following part contains the analysis of the retail sector, its attractiveness and the driving forces that affect it. The analysis of competitive environment has

Los estilos APA, Harvard, Vancouver, ISO, etc.

16

Hes, Ondřej. "Strategie podniku." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-203828.

Texto completo

Resumen

The goal of this paper is to establish a suitable strategy for Centropen company. The master's thesis is divided into theoretical and practical part. The theoretical part deals with analyses of the internal and external environment, which is based on literature. The practical part then applies the said analyses to the company. The internal analysis is carried out based on source and financial analysis. The external environment is studied through the PEST analysis and the Porter's Five Forces model. A synthesis of the two analyses forms the SWOT analysis. The strategy will be specified via IE m

Los estilos APA, Harvard, Vancouver, ISO, etc.

17

Filoušová, Petra. "Návrh strategie firmy." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2008. http://www.nusl.cz/ntk/nusl-221622.

Texto completo

Resumen

This master´s work deals with the analysis of the current situation of the company and her key competitors. It includes project such as strategy of company, which helps to keep and strengthen the current position of the company on the market.

Los estilos APA, Harvard, Vancouver, ISO, etc.

18

Lindberg, Robert, and Claes Brandt. "Competitive IS/IT strategy : A qualitative study about IS/IT strategy and its influence on business strategy in small service enterprises." Thesis, Jönköping University, JIBS, Business Informatics, 2006. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-433.

Texto completo

Resumen

<p>Information system (IS), in other words computerised programs and application that a company uses is a central part in its organisation. Information technology (IT) is the hardware and infrastructure that an IS uses. IS and IT is then related to each other and several use the term IS/IT to describe the two words. Several small enterprises (10-49 employees) use IS/IT to a higher extent in order to work efficiently and many firms should not work without IS/IT. Because small enterprises are a major part in the economy for western world countries’ they find it important that these enterprises a

Los estilos APA, Harvard, Vancouver, ISO, etc.

19

Sakor, Madj. "An examination of strategic alignment between manufacturing strategy and business strategy in Syria." Thesis, University of Exeter, 2008. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.489245.

Texto completo

Resumen

Although much of the manufacturing strategy and business strategy literature emphasizes the importance of alignment, little empirical research has addressed strategic alignment between manufacturing strategy and business strategy. Managers' awareness of concepts discussed in the literature raises the profile of manufacturing within the organization, and highlights its role and importance in achieving corporate objectives. Scholars exploring manufacturing strategy stress the importance for strategy of horizontal integration of manufacturing with other functional strategies, and vertical integra

Los estilos APA, Harvard, Vancouver, ISO, etc.

20

Matoušková, Irena. "Strategická analýza podniku." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-9410.

Texto completo

Resumen

This diploma thesis with the topic "Strategic analysis of a company" involves both the analysis of internal processes, sources, abilities and the impact of environment on the business. The construction company Skanska that is analyzed, operates in the area of the Czech and Slovak republic as a holding company with the central in Sweden. The target of this diploma thesis is to give a recommendation for good strategy of this company.

Los estilos APA, Harvard, Vancouver, ISO, etc.

21

Fixová, Markéta. "Aplikace Balanced Scorecard." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-142213.

Texto completo

Resumen

This thesis that deals with the issue of "Application of the Balanced Scorecard method" focuses on establishing a strategy of the K company that makes its business in the field of transport and logistics. For the purposes of this study a method of Balanced Scorecard is used to express the strategic goals. Linking of these is shown in a strategy map. Theoretical part evaluates importance and reasons for chosing the Balanced Scorecard technique. Analysis of current situation finished with the SWOT analysis follows in the next section. Strategic goals are to be stated in four perspectives in the

Los estilos APA, Harvard, Vancouver, ISO, etc.

22

Bárta, Lukáš. "Návrh obchodní strategie podniku." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2014. http://www.nusl.cz/ntk/nusl-224604.

Texto completo

Resumen

This diploma thesis deals with the creation of business strategy for the development of small company. Especially at improving competitiveness and expansion of the branch network of retail stores with cheese. The thesis is based on the theoretical knowledge. In the analytical part is analyzed the current situation and based on the results is designed business strategy for the development of the company.

Los estilos APA, Harvard, Vancouver, ISO, etc.

23

Hubačka, Miroslav. "Strategická analýza společnosti Zepter International s.r.o." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-11124.

Texto completo

Resumen

The aim of this work is to describe tools and methods that are used to carry out strategic analysis and using these tools and methods to carry out strategic analysis of Zepter International Ltd. Finally, this work propose the necessary recommendations and measures which should be guided by the company.

Los estilos APA, Harvard, Vancouver, ISO, etc.

24

Krbilová, Dominika. "Aplikace Balanced Scorecard ve společnosti Federal Expres Czech, s. r. o." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-96373.

Texto completo

Resumen

The thesis is focused on application of Balanced Scorecard in Federal Express Czech. BSC is a management tool, A performance metric used in strategic management to identify and improve various internal functions and their resulting external outcomes. BSC is a way of: measuring of companie's succes, balancing long-term and short-term actions and balancing different measures of success -- financial, customer, internal operations, human resource system & Development (learning and growth) The theoretical part is focused on introducing of BSC and includes strategic analysis. The practical part is d

Los estilos APA, Harvard, Vancouver, ISO, etc.

25

Klincková, Zora. "Návrh stratégie spoločnosti ENKI creative s.r.o." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-125077.

Texto completo

Resumen

Diploma thesis will serve the ENKI creative company management as a basic strategic document for the next 5 years. The work contains detailed strategy analysis of internal and external company's environment. PESTEL, Porters 5 forces model, SWOT analysis and other methods are applied. Taking into account results of performed analyses it's possible to consider company's market position, it's positives and negatives and suggest the appropriate strategy to fulfill its vision of future.

Los estilos APA, Harvard, Vancouver, ISO, etc.

26

Holenda, Jan. "Strategie podniku." Master's thesis, Vysoká škola ekonomická v Praze, 2012. http://www.nusl.cz/ntk/nusl-162550.

Texto completo

Resumen

The goal of this thesis is to develop a strategic analysis and strategy of Ross Holding, joint- stock company. The strategic analysis will include an analysis of external and internal environment. The synthesis of these analysis will represent the base for formulation of the future strategy of Ross Holding.

Los estilos APA, Harvard, Vancouver, ISO, etc.

27

Šmejkal, Kryštof. "Strategická analýza vybraného pražského hotelu." Master's thesis, Vysoká škola ekonomická v Praze, 2017. http://www.nusl.cz/ntk/nusl-359262.

Texto completo

Resumen

The main aim of this master thesis is to provide comprehensive overview of a chosen hotel's current condition using the strategic analysis which will also help to propose changes that lead to a better prosperity. The thesis is divided into two main parts, theoretical and practical. The theoretical part explains all the terms needed for analysis. The hotel's terminology, strategy and the individual methods of a strategic analysis. The practical part is focused on strategic analysis itself. It is divided into external and internal business environment. Macro external environment is summarized us

Los estilos APA, Harvard, Vancouver, ISO, etc.

28

Dolanová, Petra. "Strategická analýza společnosti Avon Cosmetics, s.r.o. a zhodnocení vlivu strategického rozhodnutí na prosperitu firmy." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-11777.

Texto completo

Resumen

Thesis gives insight into the strategic policy and its prospects in the company Avon Cosmetics, ltd. The aim of thesis is to reveal the barriers that caused a reduction in performance of the company and other development options to restore the former prosperity through processing of detailed strategic analysis. Based on the results of processed strategic analysis and evaluation of strategic decision there are derives strategic recommendations at the end of the work which specify the company's weakenesses, threats and opportunities.

Los estilos APA, Harvard, Vancouver, ISO, etc.

29

Staněk, Filip. "Strategie podniku." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-71996.

Texto completo

Resumen

The subject of this thesis is to process a future development strategy of a specific firm based on its strategy analysis. The thesis consists of theoretical and practical part, where the theoretical part describes methods and procedures, which are subsequently used in the practical part. The practical part then analyses external and internal environment of the company, based on which SWOT analysis is created. A proposal of the firm's future development is put together from the obtained data, which also corresponds with the mission and vision of the company, and is described further in more det

Los estilos APA, Harvard, Vancouver, ISO, etc.

30

Žwak, Jakub. "Analýza strategických změn ve velké obchodní firmě." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-75135.

Texto completo

Resumen

The thesis examine strategic shifts in big trading company. The company trades with steel. The strategic shifts are analysed and evaluated. The recommendations are made on the basis of analysis. The thesis is devided in two parts. First part is theoretical, second part is practical. The base of theoretical part is aimed at the theory of strategy and strategic operating. Practical part introduces the company and describes the shifts. In conclusion is the evaluation and the recommendations.

Los estilos APA, Harvard, Vancouver, ISO, etc.

31

Vestman, Jensen Hans. "Strategi for Aarhus Universitet = Strategy for Aarhus University /." Aarhus : Institut for Økonomi, Aarhus Universitet, 2009. http://mit.econ.au.dk/Library/Specialer/2009/19801668.pdf.

Texto completo

Los estilos APA, Harvard, Vancouver, ISO, etc.

32

Jadroňová, Daniela. "Porovnanie súčasnej a vytvorenie novej marketingovej stratégie hotela Saint Eloi." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-74123.

Texto completo

Resumen

This thesis is oriented on communication strategy of a french hotel Saint Eloi. The goal of this thesis is to provide a reader with a complex view of the Saint Eloi's products and to show him the positive and negative points of communication strategy. The results of this thesis is a creation of a new communication strategy that could help the hotel to restrain in the competitive area and become more popular by using the new communication possibilities.

Los estilos APA, Harvard, Vancouver, ISO, etc.

33

Kidane, Simret. "International plastics manufacturing companies’ response to covid-19 in terms of changes in strategy and sourcing." Thesis, Södertörns högskola, Institutionen för samhällsvetenskaper, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:sh:diva-45959.

Texto completo

Resumen

The purpose of this thesis is to study how international Swedish plastics manufacturing companies have responded to covid-19 in terms of changes regarding corporate and business unit strategy and global sourcing. As research type a case study consisting of three case companies was applied. Mainly qualitative data using interviews were collected. The conclusions are that a regionalisation of the location of business units of a corporate group and a regionalisation of corporate strategies may take place and that covid-19 may enhance the process of regionalisation of sourcing of the case companie

Los estilos APA, Harvard, Vancouver, ISO, etc.

34

Nohejlová, Veronika. "Strategická analýza podniku." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-17737.

Texto completo

Los estilos APA, Harvard, Vancouver, ISO, etc.

35

Hartman, Jaroslav. "Kvalitativní studie tvorby strategie ve sportovní organizaci." Master's thesis, Vysoká škola ekonomická v Praze, 2015. http://www.nusl.cz/ntk/nusl-264407.

Texto completo

Resumen

This thesis discusses strategic management in sport. There are two main parts in the thesis. First part includes theory about strategic management, strategic management in sport and strategic planning process. In the second part there is a research which analyzes Czech hanball club HC Dukla Prague. The research is qualitive and done by personal interviews with managers, players and spectators of the club. The main purpose of the thesis is to find out how the club works with the strategy and what are the differences between theory of strategy and real actions of the club. In the end there are s

Los estilos APA, Harvard, Vancouver, ISO, etc.

36

Konopková, Jiřina. "Strategie rozvoje podniku." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2013. http://www.nusl.cz/ntk/nusl-223923.

Texto completo

Resumen

This thesis deals with strategy of company development for a company Pharma Future Ltd. Specifically, the extensit of the foreign market. Thesis analyses internal and external aspects company and its environs. Objective is find out position on market and resulting source of competitive advantage. Improvement of current positron in the market is achieved by imlementation suggested strategy.

Los estilos APA, Harvard, Vancouver, ISO, etc.

37

Jedlička, Vít. "Stategická analýza společnosti ArcelorMittal Ostrava a.s." Master's thesis, Vysoká škola ekonomická v Praze, 2012. http://www.nusl.cz/ntk/nusl-150219.

Texto completo

Resumen

The aim of this thesis is to develop a possible strategy for the steel company ArcelorMittal Ostrava a.s. First part of thesis is about the strategy analysis creation. Its divided into external and internal analysis parts and final SWOT analysis. Final part of thesis concludes evaluation and selection of optimal strategy and outline its implementation and monitoring.

Los estilos APA, Harvard, Vancouver, ISO, etc.

38

Kulíšková, Petra. "Strategie podnikatelského subjektu (vybrané problémy)." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-19251.

Texto completo

Resumen

The aim of the thesis is to analyze and suggest adjustments to the product and price strategy of debit cards for the ČSOB company. The first chapter is focused on a marketing strategy. There is defined the preliminary stage of this strategy, and then a product and price strategy. The second chapter deals with strategic analysis and outline external and internal analysis. The third chapter is aimed at a banking system. In the fourth chapter is analyzed debit card's external environment of the ČSOB company. The last chapter deals with product and price strategy of ČSOB debit cards. The ČSOB debi

Los estilos APA, Harvard, Vancouver, ISO, etc.

39

Shmalko, Anna. "Kreativní koncept jako klíčový prvek nadlinkových komunikačních aktivit." Master's thesis, Vysoká škola ekonomická v Praze, 2007. http://www.nusl.cz/ntk/nusl-9092.

Texto completo

Resumen

Thesis describes the role of creative concepts in ATL and integrated communication. Due to the detail analysis of the advertising creation process defines the key aspects for effective setting of the complex communication campaigns and creative concepts.

Los estilos APA, Harvard, Vancouver, ISO, etc.

40

Kučera, Petr. "Strategická analýza energetické skupiny E.ON Czech." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-11156.

Texto completo

Los estilos APA, Harvard, Vancouver, ISO, etc.

41

Barej, Lukáš. "Aplikace Balanced Scorecard." Master's thesis, Vysoká škola ekonomická v Praze, 2015. http://www.nusl.cz/ntk/nusl-205392.

Texto completo

Resumen

This Master's thesis applies Balanced Scorecard in wholesale company BM MOTO s.r.o. which is focused on the purchase and sale of car accessories. This thesis is divided into theoretical and practical part. First part defines tools of strategic analysis, financial analysis INFA and Balanced Scorecard components. Practical part contains description of the company and the analysis itself. Then follows determination of strategic objectives, measures and actions for each perspective of the Balanced Scorecard. The aim of this thesis is to create a strategic map and overall assessment of the situatio

Los estilos APA, Harvard, Vancouver, ISO, etc.

42

Novotný, Jiří. "Fundraisning Strategy in a Nonprofit Organization." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-71867.

Texto completo

Resumen

This thesis aims to map the history and development of fundraising in the world, particularly in the United States. It also describes the modern theoretical concepts, which are currently being used for the preparation and planning of fundraising strategy. The practical section consists of analysis of the Czech branch of the global organization Transparency International and the evaluation of its fundraising strategy with a focus on individual and corporate donors.

Los estilos APA, Harvard, Vancouver, ISO, etc.

43

Moreno, Laura. "Business strategy, marketing strategy and manufacturing strategy: an overall alignment." Thesis, Linköping University, Department of Management and Engineering, 2008. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-11213.

Texto completo

Resumen

<p>Today’s businesses face a competitive war; conceptually, similar to the ones in ancient times. The arena in which this war is battled is the market and it is characterized by being highly dynamic and uncertain. The enemies to be beaten are the competitors who use their core competences (weapons) to conquer the customers’ orders. But no battle is won by chance, neither in business. So, there is a need for a strategy that provides the chance to defeat the enemy by gaining a sustainable competitive advantage over him. The question is: how to do it?</p><p>The functional investments, mainly in m

Los estilos APA, Harvard, Vancouver, ISO, etc.

44

Stenberg, Emma, and Xoan Vu-Thi. "The Impact of Competitor Intelligence on Strategy Building." Thesis, Högskolan i Halmstad, Akademin för ekonomi, teknik och naturvetenskap, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-33313.

Texto completo

Resumen

Previous studies have shown that information regarding competitors has great value for organizations, especially in terms of strategy, making strategic decisions, strategic plans, development of resources, innovation and change, etc. However, most studies tend to investigate competitive intelligence rather than competitor intelligence. Competitor intelligence may be an important factor for organizations to include in their strategy building but too few focus on its impact on such process. Therefore this paper modified one of the strategy tools which are utilized in the strategy building proces

Los estilos APA, Harvard, Vancouver, ISO, etc.

45

Öggesjö, Filip, Philip Bergsteinsson, and Christoffer Walfridson. "Att genomföra en strategiförändring : En fallstudie på Visma Spcs i Växjö." Thesis, Linnéuniversitetet, Institutionen för ekonomistyrning och logistik (ELO), 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-76257.

Texto completo

Resumen

Abstract Bachelor Thesis 15hp, Business Program, School of Business and Economics at Linnaeus University, Controller, 2FE20E, VT 2018 Title: Implementing a Strategic Change - A Case Study on Visma Spcs Authors: Philip Bergsteinsson, Christoffer Walfridson, Filip Öggesjö Examiner: Elin Funck Tutor: Anders Jerreling Background and problem: Strategy work is a process consisting of two parts, formulation and execution. Companies that execute a strategy change are facing major challenges. Business strategy studies have shown that companies do not achieve their full potential and that there are a nu

Los estilos APA, Harvard, Vancouver, ISO, etc.

46

Macmillan, Alan. "Strategic culture and British grand strategy, 1945-1952." Thesis, Aberystwyth University, 1996. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.324304.

Texto completo

Los estilos APA, Harvard, Vancouver, ISO, etc.

47

Sanchez, Ronald A. (Ronald Allen). "Strategic flexibility, real options, and product-based strategy." Thesis, Massachusetts Institute of Technology, 1991. http://hdl.handle.net/1721.1/13205.

Texto completo

Los estilos APA, Harvard, Vancouver, ISO, etc.

48

Johansson, Emily, and Johanna Svensson. "Implementing strategy? Don't forget the middle managers : Strategy implementation from a middle management perspective." Thesis, Luleå tekniska universitet, Institutionen för ekonomi, teknik och samhälle, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:ltu:diva-64509.

Texto completo

Resumen

Business strategy in itself is a well-known concept in today’s academic literature and extensive research on strategy formulation can easily be found. Strategy implementation on the other hand has not been researched to the same extent. This seems to be contradictory when one takes into consideration that effective and efficient strategy implementation has been proven to have an incredibly large impact on the success of any firm, company or organisation. Furthermore, no strategy will be beneficial for a company if it cannot be implemented. Adding to the complexity of this situation, middle man

Los estilos APA, Harvard, Vancouver, ISO, etc.

49

Namuo, Clyne Gill Hanalei. "Reduced Financial Resources and the Strategic Position of Community Colleges: How an "Embedded Community College" Can Neutralize External Pressures." Diss., The University of Arizona, 2013. http://hdl.handle.net/10150/311458.

Texto completo

Resumen

This multi-site case study is really the story of three same-state community colleges (Bridge and Buffer Community College, Grants and Reserves Community College, and Crystal Ball Community College) two years after they suffered a potentially catastrophic 50% reduction in state allocations. This study examined their responses to those reductions and attempted to frame those responses according to existing research on strategic activity and strategic positioning. The theoretical framework used, referenced as a theoretical mesh, consisted of academic capitalism (Slaughter & Leslie, 1997; Slaugh

Los estilos APA, Harvard, Vancouver, ISO, etc.

50

Khan, Haris, Aziz Ahmad, Muhammad JehanZaib Khan, and Naveed Khan. "Procurement Strategy supporting Retailer’s Competitive Strategy." Thesis, Linnéuniversitetet, Ekonomihögskolan, ELNU, 2011. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-12302.

Texto completo

Resumen

Summary Business Administration, Business Process & Supply Chain Management, Degree Project (Master), 15 HEC, 4FE06E, Spring 2011 Authors: Haris Khan, Muhammad Jahanzaib Khan, Aziz Ahmad, Naveed Khan. Tutor Petra Andersson. Examiner Helena Forslund. Title Procurement Strategy Supporting Retailer’s Competitive Strategy. Background Due to the intensive competition in retailing, outpacing strategies that offer several competitive advantages are incre

Los estilos APA, Harvard, Vancouver, ISO, etc.

Ofrecemos descuentos en todos los planes premium para autores cuyas obras están incluidas en selecciones literarias temáticas. ¡Contáctenos para obtener un código promocional único!