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Thèses sur le sujet « Television viewers Psychological aspects »

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Publié le 4 juin 2021

Mis à jour le 28 janvier 2023

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1

Haq, Amrat. "News violence and desensitization of news viewers in Pakistan." HKBU Institutional Repository, 2017. http://repository.hkbu.edu.hk/etd_oa/397.

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Television has become the primary 'story teller' in our society today (Gerbner, et.al., 1986, 1994). It is an all pervasive technology that most of us aren't even aware of in our surroundings. From airports, bus terminals, restaurants, bars to our own lounges, television is constantly passing on its message to its audience. Its role might vary from just a background noise to active information source, its presence remains constant. However television itself is not static, it is a dynamic medium with a constantly growing presence in our lives. Therefore, there remains a constant need to underst

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2

Roark, Beth A. "The relationship of Saturday morning television commercials viewed and the food consumption of third graders." Virtual Press, 1989. http://liblink.bsu.edu/uhtbin/catkey/722788.

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The relationship of Saturday morning television food commercials viewed and the food consumption of third graders in the Franklin County Community School Corporation in Franklin County, Indiana, was investigated. Such information should help parents, dietitians, and teachers educate children, ultimately producing a healthier population. The results of this study could possibly assist the federal agencies revise guidelines to help protect the children.The independent variable measured was food commercials viewed on Saturday morning; the dependent variable was food consumed. The instrument was d

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3

McFarlin, Gavin L. "Sports television viewing and value acceptance." Scholarly Commons, 2005. https://scholarlycommons.pacific.edu/uop_etds/611.

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The study examined the ability to learn values while watching sports programming on television. Sports are seen as a huge influence in our lives and helping to spread that influence and bring the games right to our living rooms is television. A total of 360 surveys were collected from three universities, one in the West, one in the Midwest, and one in the South. What was found was there is a direct connection between the exposures to the values seen in sports to the evaluation of those values in our society, which led to individual acceptance of the values personally. It was found that almost

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4

Moodley, Prevan. "An exploration of the psychological significance of soap opera viewing." Thesis, Rhodes University, 1998. http://hdl.handle.net/10962/d1002532.

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In traditional research approaches, soap opera viewing has been studied quantitatively. Such studies ignore the subjectivities, the sociocultural contexts, and life contexts of individual viewers. To account for such shortcomings and to offer a qualitative research approach, an investigation was conducted into the engagement that viewers have with a particular soap opera, The bold and the beautiful. The collective case study research method was used. Three subjects were interviewed using in-depth phenomenological interviewing and the data obtained was subjected to.a hermeneutic method of inves

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5

Punnett, Trent Harold. "Measuring emotional response to television advertising." Thesis, University of British Columbia, 1988. http://hdl.handle.net/2429/27702.

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The objective of this thesis is to initiate development of a valid and reliable measurement process to assess a viewer's emotional response to television advertising. The development of this measure is based on current psychological theories about the emotional process, and takes advantage of current methods available to measure emotional response. The goals for the measurement process are to provide information on emotional response to television advertising from two diverse sources, automatic real-time response, and cognitive after-the-fact responses. The selection of instruments to meet th

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6

Augaitis, Sheila R. "Living room culture : an anthropological study of television usage behavior in America." Virtual Press, 1997. http://liblink.bsu.edu/uhtbin/catkey/1045626.

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The television viewing habits of ten Indianapolis-based households were researched and analyzed as to the effects of television on the middleclass American family. This study illustrates how television reinforces Americans' abilities to make choices and exhibit control over technology. With television use as its main focus, this study examines choice in American culture, remote control use, gender-based comparisons, and television's role in the American home-individualism and community.<br>Department of Anthropology

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7

Livingstone, Sonia M. "Social knowledge and programme structure in representations of television characters." Thesis, University of Oxford, 1987. http://ora.ox.ac.uk/objects/uuid:2adf1878-f117-4c32-870c-9d0ec539bb11.

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It was argued that the social psychology of person perception, mass communications and cultural studies can be related to viewers' representations of television characters. Mass communications needs to incorporate viewers' interpretations and programme structure. Social cognition could satisfy the former need and cultural studies the latter. A literature review showed little research on viewers' interpretations of television programmes. There is a considerable body of research on person perception, gender stereotypes, the effects of viewing and programme structure. A study of viewers' accounts

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8

Khumalo, Senziwani. "An investigation into how Zimbabwe's Bulawayo viewers negotiate the gay storyline in Generations." Thesis, Rhodes University, 2015. http://hdl.handle.net/10962/d1017784.

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This study seeks to evaluate how aspects of religion, culture, political context, education and class, amongst others, impact on the manner with which Zimbabwe’s Bulawayo residents make sense of media messages which explore issues of homosexuality, as encountered in the soap opera Generations. This is against the backdrop of Zimbabwean legislation, such as the Sexual Deviancy Act, which criminalises homosexuality and the state victimisation of gays and lesbians in this country. The inclusion of homosexual liberties was rejected by all political parties and both public and private media in the

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9

Attallah, Paul Michael 1954. "TV before TV : the emergence of American network broadcast television and its implications for audiences, content, and study." Thesis, McGill University, 1985. http://digitool.Library.McGill.CA:80/R/?func=dbin-jump-full&object_id=73970.

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10

Curry, Tracy. "The application of the uses and gratifications theory comparing television and newspaper coverage during product tampering cases." Virtual Press, 1998. http://liblink.bsu.edu/uhtbin/catkey/1100448.

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Periods of crisis communication are uncertain, at best, for any organization dealing with a product tampering. This study examined how the public would use the media to gain information about the product tampering, if there would be a difference between newspaper and television usage, and what gratifications the public would seek from the media.The hypothesis stated that there would be no significant difference in media use during product tampering cases between newspapers and television. Three hundred eighty-eight households, the number needed for statistical reliability, were surveyed by tel

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11

Peterson, C. Mark. "The Motivation-Emotion-Matching (MEM) model of television advertising effects." Diss., Georgia Institute of Technology, 1994. http://hdl.handle.net/1853/30653.

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12

Mabika, Memory. "Assessing the impact of loal content policy on youth culture in Mbare Harae: the case of Youth.com." Thesis, University of Fort Hare, 2009. http://hdl.handle.net/10353/d1001275.

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The study sought to establish the impact of using the local content policy in reducing television cultural influences on Mbare youth in Zimbabwe. It is assumed that television has ideological and hegemonic functions which have come to dominate the life styles of the youths on issues of dress styles, musical tastes and language, thus threatening and weakening the long established local cultures. Hence the Zimbabwean government’s local content policy was established to reduce influences of alien cultures. This study, therefore, sought to establish if Mbare youth cultures confirm or reject the im

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13

Le, Roux Janell. "A cut and paste identity : an investigation of reality TV's role in postmodern identity construction with special reference to ordinary people as celebrities." Thesis, Nelson Mandela Metropolitan University, 2011. http://hdl.handle.net/10948/1462.

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This study aimed to examine the construction of the identity of the participants within the reality TV programmes (Style Her Famous, My Celebrity Home and How Do I Look) as well as examined the representation of that identity as reflected in the change in participants from the beginning to the end of the program. Drawing on literature from fields such as postmodernism and its influence on culture, identity constructions and ordinary people as celebrities, an analysis of the three American reality TV shows Style Her Famous, My Celebrity Home and How Do I Look was conducted. An indepth content a

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14

Frasca, Gonzalo. "Videogames of the oppressed : videogames as a means for critical thinking and debate." Thesis, Georgia Institute of Technology, 2001. http://hdl.handle.net/1853/17657.

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15

Cai, Xiao. "Television advertising and idealized images of the "good life" among adolescents in rural China." HKBU Institutional Repository, 2008. http://repository.hkbu.edu.hk/etd_ra/874.

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Blosser, Lois Lehman. "Problem resolution appeals used in television advertising: a content analysis." Thesis, Virginia Polytechnic Institute and State University, 1985. http://hdl.handle.net/10919/90915.

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The purpose of this study was to analyze the problem resolution appeals used in television advertisements. Data were collected by videotaping advertisements shown on local affiliates of the three national networks during September 1984, in Blacksburg, Virginia. An instrument developed for the study was used to code problem resolution appeals in a sample of 1380 national commercials. A majority of the sample was found to have at least one problem. The problem type most frequently found was physical, followed by social, product, ego, and safety. The intensity (magnitude, urgency, and excitemen

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17

Johnson, Kirk. "Television and social change in rural India : a study of two mountain villages in Western Maharashtra." Thesis, National Library of Canada = Bibliothèque nationale du Canada, 1998. http://www.collectionscanada.ca/obj/s4/f2/dsk1/tape11/PQDD_0005/NQ44468.pdf.

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18

Yan, Xiaoping. "A discourse analytical study of TV talk-show therapy." HKBU Institutional Repository, 2008. http://repository.hkbu.edu.hk/etd_ra/863.

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19

Chan, Fong Yee. "Selling through entertaining : the effect of humor in television advertising in Hong Kong." HKBU Institutional Repository, 2005. http://repository.hkbu.edu.hk/etd_ra/632.

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20

Ponono, Mvuzo. "The influence of viewing context on meaning making : a reception study of the popular drama series Intersexions in Ginsberg township." Thesis, Rhodes University, 2014. http://hdl.handle.net/10962/d1013093.

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This study examines the home as a context of viewing for the television programme Intersexions in the township of Ginsberg in the Eastern Cape. The central question asked is whether the household influences the interpretation of the programme. The research was mainly conducted through ethnographical methods of participant observation and focus group interviews. Six families were observed and six gender-based focus groups convened. Drawing from the work of Morley (1986) and Lull (1990) that argues that the home be taken more seriously as a context of viewing; this study posits that the home is

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21

Vinall, Sarah A. J. "A critical look at nutritional value of commercials on the Nickelodeon Network." Scholarly Commons, 2008. https://scholarlycommons.pacific.edu/uop_etds/689.

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Food advertising aimed at children in America has been proven to directly impact food preferences, eating behavior and brand loyalty of youth (Story & French, 2004). The purpose of this study was to evaluate the content of television commercials that occurred during children's programming on the popular children's network Nickelodeon. This study examined the frequency, nutritional content and overall advertising techniques associated with food, beverage and restaurant commercials. It also assessed the degree to which children are being exposed to the promotion of unhealthy food, beverage resta

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22

Robinson, Neil. "Alcohol Restraint Television Advertisements Targeted At Adolescents : A Three-way Comparison Of Reinforcement Styles On Attitude To The Advertisement, Attitude To The Cause And Attitude To The Act." Thesis, Edith Cowan University, Research Online, Perth, Western Australia, 2003. https://ro.ecu.edu.au/theses/1501.

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Adolescent binge-drinking is an area of great concern in Australia as it is with many other developed countries around the world. Every year in Australia, Commonwealth and State health authorities invest considerable resources into trying to address this issue and the results have been described as being at best, mixed. Health promotion initiatives such as school programmes, media promotion and health programmes coupled w1th restrictions on supply of alcohol are all used to try and curb the incidence of adolescent binge drinking. In recent years television advertising has specifically been use

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23

Moyo, Rachel. "Exploratory study of the University of Fort Hare students' perception of the role of global television in cultural homogenisation." Thesis, University of Fort Hare, 2013. http://hdl.handle.net/10353/d1005988.

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The implications of globalisation in African societies raise an interesting debate and also pose a challenge to 21st century scholars of media/cultural tradition. While the media/cultural imperialism theory views global media as perpetuating cultural imperialism, revisionist theories of the media such as the audience reception theory argue against this, saying that media texts can be negotiated with. Both sides have always provided facts to argue their cases and the argument between them remains fluid. This study, which is a quantitative survey of some University of Fort Hare students’ percept

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24

Ravert, Russell D. (Russell Douglas). "Hospitalized School-Age Children: Psychosocial Issues and Use of a Live, Closed-Circuit Television Program." Thesis, University of North Texas, 1993. https://digital.library.unt.edu/ark:/67531/metadc500433/.

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This descriptive study utilized semi-structured interviews and observations to examine the experiences of hospitalized school-age children, and explore the potential of a live, closed-circuit television program as a psychosocial intervention. Among findings, Phase I data from 16 subjects indicates a) concern with painful medical procedures, particularly intraveneous (IV) injections, b) a desire for more information, especially concerning medical equipment, c) a variety of responses to social issues among subjects, d) the importance of activities, and e) the central role of the hospital playroo

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25

Millard, Mary J. (Mary Jennifer). "A Comparative Study of the Trends of Comedy and Non-Comedy Television Genres and the Public's Attitudes Toward Economic Well-Being, According to a Survey of Gallup Polls, During a Thirty-Year Period from 1955- 1984." Thesis, North Texas State University, 1986. https://digital.library.unt.edu/ark:/67531/metadc500781/.

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This study is concerned with the problem of whether the public's attitudes toward economic well-being could be compared with the types of television programs made popular over a thirty-year period. Two measures were used to determine the public's attitudes toward economic well-being: 1) answers to questions of an economic nature; and 2) answers to questions that asked what was the most important problem. All data were compiled from Gallup polls administered during 1955 through 1984. The television genre data were compiled from sources by Brooks and Marsh, McNeil and Norback and Broadcasting ma

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26

Brown, Lois D. "The Influence of Out-Group Network Ties on the Television Usage and Attitudes of Mormon Women." Diss., CLICK HERE for online access, 1997. http://patriot.lib.byu.edu/u?/MTAF,15805.

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27

Lowdermilk, John Lloyd. "A Deconstruction and Qualitative Analysis of the Consumption of Traditional Entertainment Media by Elementary-Aged Children Diagnosed with Emotional Disorders." Thesis, University of North Texas, 2004. https://digital.library.unt.edu/ark:/67531/metadc4594/.

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This qualitative study examined whether a connection exists between children with emotional disorders consumption of traditional entertainment media and their subsequent vegative/anti-social classroom behavior. Research participants included six first-grade children diagnosed with an emotional disorder and their teacher. They were interviewed using a semi-structured approach. The students were observed in the natural setting of their classroom for a total of twenty-four hours, over a four-day period. Transcripts and classroom observations were analyzed, looking for connections between behavior

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28

Perks, Lisa Glebatis. "A sketch comedy of errors: Chappelle's show, stereotypes, and viewers." Thesis, 2008. http://hdl.handle.net/2152/3946.

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Celebrities such as Halle Berry, Dave Chappelle, Kathy Griffin, and Don Imus have recently evoked public ire for making what some people have seen as tasteless jokes. Their notorious humorous communication shares two notable qualities: the discourse was mass mediated and the “jokes” were all premised on stereotypes. This two-part dissertation addresses the complicated subject of understanding the meanings viewers co-create with humorous mediated communication that is premised on racial stereotypes. I focus on Chappelle’s Show as my primary text of analysis, but the findings here have applicabi

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Skrzypiec, Grace K. "Adolescents, food behaviour and television." 1996. http://thesis.library.adelaide.edu.au/public/adt-SUA20031015.170530.

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Bibliography: leaves 156-165. Electronic publication; full text available in PDF format; abstract in HTML format. Several researchers have indicated that the emphasis placed by young people on body shape and appearance has been greatly shaped by the media. The aim of this research was to investigate this notion specifically with regard to televised media. It was hypothesised that there would be a relationship between media images, eating attitudes and dietary behaviours, particularly for teenagers with body-image self-schemas who were conscious of their appearance. Nine hundred and sixt

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Joubert, Johan Pierre Retief. "Houding teenoor televisie-advertensie : 'n psigometriese perspektief." Thesis, 1998. http://hdl.handle.net/10500/17036.

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Text in Afrikaans<br>Dit is belangrik vir bemarkingsorganisasies om die effek van bemarkingsaksies en meer spesifiek reklame te meet van wee eskalerende koste-oorwegings. Wat die rol van reklame in verbruikersgedrag betref, is die belewing van of houding-teenoor-reklame konsepte van sentrale be lang. Aangesien die term bel ewing meer beskrywend is oor die impak wat advertensies op verbruikers het word hierdie term algemeen gebruik. Hierdie studie ondersoek die konsep advertensiewaardering en ontleed die invloed daarvan op advertensiebelewing. Die kyker-responsprofiel soos deur Schlinger

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Ugochukwu, Chioma Rita. "The cross-cultural effects of American television programs on Nigerian audiences." 2002. http://wwwlib.umi.com/cr/utexas/fullcit?p3110596.

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"外來電視媒介的使用與效果分析: 深圳靑少年收看香港電視硏究". 1992. http://library.cuhk.edu.hk/record=b5887320.

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稿本<br>論文(碩士)--香港中文大學硏究院新聞學系,1992.<br>參考文獻: leaves 137-143<br>黃漢龍.<br>Chapter 第一章 --- 緒論 --- p.1<br>Chapter 一. --- 緒言 --- p.1<br>Chapter 二. --- 硏究背景、動機與目的 --- p.2<br>Chapter 三. --- 研究對象與提問 --- p.5<br>Chapter 四. --- 研究意義 --- p.7<br>Chapter 五. --- 硏究方式與内容結構 --- p.8<br>Chapter 第二章 --- 理論基礎與文獻探討 --- p.12<br>Chapter 一. --- 大眾傳媒的功能 --- p.13<br>Chapter 二. --- 媒介效果與潛化分析 --- p.16<br>Chapter (一) --- 「社會文化模式」與「心理功力模式」媒效果 --- p.16<br>Chapter (二) --- 「文化指標」與潛化分析硏究 --- p.20<br>Chapter 1. --- 「文化指標」與「暴力素描」 --- p.20<br>Chapter 2. --- 「暴力素描」與「潛化分析」 --- p.21<br>Chapter 3. --- 「潛化分析」的批評 --- p.2

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Bundy, Kaarre A. "Parenting behaviors : a content analysis of TV family situation comedies." Thesis, 1993. http://hdl.handle.net/1957/36458.

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Kingara, George Ngugi. "Ethnography of production practices in Kenyan television entertainment programmes: imagining audiences." Thesis, 2010. http://hdl.handle.net/10413/3559.

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How television entertainment programmes producers in Kenya conceptualise audiences is the primary objective of this study. It begins with a brief examination of how the operations of broadcast media institutions in Kenya have been historically linked to government and commerce. Throughout the history of television in Kenya, producers have conceptualised audiences in line with the political, economic and socio-cultural factors that were paramount in the instituting of broadcasting in this society. This historical background continues to shape the character of television entertainment programmes

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35

"The impact of prosocial T.V. cartoons on prosocial behaviors of junior secondary students (form one) in Hong Kong." Chinese University of Hong Kong, 1988. http://library.cuhk.edu.hk/record=b5885956.

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Smith, Rene. "Yizo, Yizo: This is it? Representations and receptions of violence and gender relations." Thesis, 2000. http://hdl.handle.net/10413/3558.

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Yizo Yizo, a South African drama series aired in 1999, received extraordinary positive and negative attention for its gritty depictions of township school life. The dissertation explores the relationship between the context, programme/text, the viewers/audiences, the content and the form of Yizo Yizo. Representations of violence and gender relations in Yizo Yizo are the primary concern of the dissertation. Contextual analysis is followed by an outline of the narrative needed to engage viewers' responses. This outline forms the basis for a discussion on representations of violence and gender r

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Tager, Michele. "The Bold and the Beautiful and Generations : a comparative ethnographic audience study of Zulu-speaking students living in residences on the University of Natal's Durban campus." Thesis, 2002. http://hdl.handle.net/10413/3839.

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This thesis is an ethnographic study of the soap opera viewing patterns and interpretations of Zulu-speaking students living in residences on the Natal University's Durban campus who watch The Bold and the Beautiful (an American soap opera) and Generations (a South African soap opera). It presents an analysis of how the viewing practices of the students compare with the findings of soap opera audience studies conducted abroad. The students' motivations and reasons for watching both soap operas are investigated. The reason for choosing black students as subjects is that I wanted to determine ho

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Grobler, Johannes Marthinus. "'n Ondersoek van Afrikaanssprekendes se behoeftes aan Afrikaanse televisieprogramme : 'n gevallestudie." Diss., 2001. http://hdl.handle.net/10500/16883.

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Text in Afrikaans<br>Hierdie studie ondersoek die behoeftes van Afrikaanse televisiekykers aan Afrikaanse televisieprogramme te midde van die veranderinge wat sedert demokratisering aan die Suid-Afrikaanse medialandskap plaasvind. Hierdie behoeftes word ondersoek by wyse van 'n gevallestudie ender graad 10-leerders in Pretoria. Die gebruike- en bevredigingsbenadering dien as teoretiese onderbou vir die studie en die invloed van 'n aantal veranderlikes word ondersoek. Hierdie veranderlikes is televisiegerig (inhoud, aanbod en struktuur van Afrikaanse programme), tegnologiegerig (nuwe medi

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Pitout, Magriet. "Televisie en resepsiestudie : 'n analise van kykersinterpretasie van die seep-opera Egoli - Plek van Goud." 1996. http://hdl.handle.net/10500/15793.

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Hierdie proefskrif is 'n verkennende ondersoek na kykers se interpretasie van die seep-opera Egoli - Piek van Goud. Die basiese vertrekpunt van die studie is die teks-leserontmoeting waar gelyke status aan die boodskap ('n teks) en die ontvanger ('n kyker) gegee word. Uit so 'n ontmoeting ontstaan kykers se interpretasies. Die tweeledige ondersoek plaas die proefskrif binne die teoretiese en metodologiese raamwerk van resepsiestudie om die komplekse interaksie tussen 'n teks en die ontvanger te ondersoek. Die twee komponente word binne spesifieke historiese en kulturele kontekste geplaas, te

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Kohaly, Dawn Felicity. "The Nollybook phenomenon." Diss., 2015. http://hdl.handle.net/10500/19843.

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Msibi, Bongumusa Collen. "Transvaluative analysis of Zulu terms that relate to women : a case study of a TV drama series, Kwakhalanyonini, with reference to gender stereotypes." Thesis, 1996. http://hdl.handle.net/10413/6173.

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The aim of this study is to explore the relationship between media, language and gender stereotypes. It assumes that language usage in mass media creates and reproduces gender inequalities. Its main objectives are firstly, to randomly select terms for Zulu women from the chosen TV case study, Kwakhalanyonini. Secondly, selected terms will be analyzed, using the 'transvaluative analysis technique', in order to explain their meaning and hierarchy. This having been done, an attempt will be made to show how the usage of these terms reflect gender stereotypes, by locating women into subordinate pos

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