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1
Fraga, Washington Mateus. "Letramento multissemiótico no Facebook : um novo desafio /". Assis, 2016. http://hdl.handle.net/11449/147055.
Testo completoAbstract (sommario):
Orientadora: Maria do Rosário Gomes Lima da SilvaBanca: Daniela Nogueira de Moraes Garcia
Banca: Mariangela Braga Norte
Resumo: Inovar nas práticas de ensino de leitura e escrita tem se tornado uma necessidade crescente para os profissionais da educação, tendo em vista que os grandes avanços, sobretudo na área de comunicação, têm criado novas demandas nas práticas docentes. Refletindo a este respeito, esta pesquisa de cunho netnográfico, qualitativo, visa investigar em que medida os textos multissemióticos autorais ou não, veiculados na mídia social Facebook, podem impulsionar as práticas de ensino de Língua Portuguesa no 8º ano dos Anos Finais do Ensino Fundamental de uma Escola Pública, bem como auxiliar o docente a fim de complementar o currículo por meio de práticas mais significativas, produzindo alunos leitores mais críticos e autônomos. Nessa perspectiva, discute-se a concepção de língua, de sujeito (aluno), de aula em ambiente virtual, e de língua em uso; contemplando, também, a noção de Gêneros Textuais, seguida da contextualização do uso da Internet, das mídias sociais como Facebook e suas ferramentas de interação. Propõe-se uma discussão sobre a influência das mídias sociais na modernidade, e como elas se inserem no cotidiano escolar, a arquitetura da mídia virtual Facebook e suas possibilidades como um ambiente gestor e facilitador de práticas de multiletramentos. Discorre-se, ainda, sobre a multimodalidade dos gêneros veiculados no Facebook, como esses gêneros discursivos podem melhorar a interação e o comprometimento do aluno na autoaprendizagem e na aprendizagem colaborativa em ambiente... (Resumo completo, clicar acesso eletrônico abaixo)
Abstract: Innovating in reading and writing teaching practices has become a growing need for professionals in education, once that the major advances, especially in the area of communication field have created new demands on teaching practices. Concerning these issues, this qualitative netnographic research intends to investigate the extent to which (non)authoral texts, served on Facebook social media can boost the Portuguese Language teaching practices in the 8th grade of elementary public school, and help the teacher to complement the curriculum through more significant practices, producing more critical and independent readers. Under this light, it is discussed the language conception, as well as the subject (student), class in a virtual environment and language in use; adding to this the Text Genre notion, the context of internet use, the social media such as Facebook and its interactive tools. It is purposed a discussion of the influence of social media in modern times and how they fit into the school routine, the virtual media Facebook architecture and its potential as a manager and enabling environment of multiliteracies practices. Then it is also discussed the multimodality of advertising text genres run on Facebook, as these genres can improve interaction and student engagement in self-learning and collaborative learning in virtual environments. To close the chapter, digital literacy is discussed. As regards the methodology, the theoretical study is faced with a field survey on Facebook, in a virtual 8th-grade classroom (Final Years of Elementary School) created for this research. Data collection comprised the summarizing of books, newspapers, magazines, textbooks "Student's book" (Portuguese Language curriculum for the 8th grade of elementary school), questionnaires for students, injunctive multimodal texts worked in the virtual room, and students' productions in Facebook... (Complete abstract click electronic acess below)
Mestre
2
Rodrigues, Victor Cencini. "Facebook e censura". Pontifícia Universidade Católica de São Paulo, 2018. https://tede2.pucsp.br/handle/handle/21710.
Testo completoAbstract (sommario):
Submitted by Filipe dos Santos (fsantos@pucsp.br) on 2018-12-11T11:59:14Z
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Victor Cencini Rodrigues.pdf: 604746 bytes, checksum: 68d25d36933543ca0a28f1150e3ba5e7 (MD5)Made available in DSpace on 2018-12-11T11:59:14Z (GMT). No. of bitstreams: 1 Victor Cencini Rodrigues.pdf: 604746 bytes, checksum: 68d25d36933543ca0a28f1150e3ba5e7 (MD5) Previous issue date: 2018-10-05
Coordenação de Aperfeiçoamento de Pessoal de Nível Superior - CAPES
The research focused on the issue of censorship on Facebook, verify the existence of this censorship and its nature, how this censorship is made and justified to users, how the American social network treats the content published by its users, censorship cases were searched on the EFF website (Eletronic Frontier Foundiation, an American civil rights organization such as freedom of expression on the internet, the survey touched on important Internet issues such as privacy, mass surveillance by governments and the private sector. censorship found range from activists of black movements censored by the denunciation of racist messages they receive, journalists who have been censored for reasons ranging from the disclosure of documents on political scandals or war crimes, research using the terms in their version of the year of 2015, every user entering a social network on the internet had to agree with the terms and privacy policy, the terms under which conditions a publication may be withdrawn
A pesquisa se debruçou sobre a questão da censura no Facebook e sobre a verificação da existência dessa censura e sua natureza, além de como essa censura é feita e justificada aos usuários. Houve um questionamento de como a rede social americana trata o conteúdo publicado pelos seus usuários. As consultas sobre os casos de censura foram realizadas no site da EFF (Eletronic Frontier Foundiation), organização americana que milita pelos direitos civis como a liberdade de expressão na internet. A pesquisa percorreu questões importantes para a internet como a privacidade, vigilância em massa feita pelos governos e pelo setor privado. Os casos de censura encontrados variam desde ativistas dos movimentos negros censurados pela denúncia de mensagens racistas que recebem e jornalistas que foram censurados por motivos que vão desde a divulgação de documentos sobre escândalos políticos ou crimes de guerra. A pesquisa concordou com a utilização dos termos em sua versão do ano de 2015 tendo em vista que os termos atuais foram divulgados na fase de finalização desta pesquisa, portanto não seria possível analisá-los. Todo usuário ao entrar em uma rede social na internet teve concordar com os termos e a politica de privacidade, os termos colocam em quais condições uma publicação pode ser retirada
3
Buchanan, Margot A. "Privacy and power in social space : Facebook". Thesis, University of Stirling, 2011. http://hdl.handle.net/1893/9150.
Testo completoAbstract (sommario):
In this thesis I examine the impact of interaction and participation on Facebook between private individuals and certain hierarchical groups in society, particularly with regard to individual privacy; consider the structure of Facebook’s privacy programming; and seek to establish where the balance of power lies between private individuals and commercial, political and media organisations. I make reference to Foucault’s theory of power, Bourdieu’s theories of power in social space and habitus and Althusser’s theory of interpellation as I record my research. This thesis is a qualitative research project, and I employ Critical Discourse Analysis as the principal research methodology. I focus on four cases studies: Facebook both as the internet platform which facilitates such interaction and the company which operates it; the developers of applications, such as online games, which are mounted on the platform; the network’s use by political parties and their leaders during the UK 2010 General Election campaign; and traditional media platforms as represented by two television annual ‘events’. My findings relate the manner in which individual users are constantly prompted to upload content, principally personal information, thoughts, preferences and relationships to the network, and simultaneously are pressurised into granting access to this information as they seek to fully participate on the social platform. This pressure is applied through applications that are mounted on the platform by commercial, media and political organisations, and I find that Facebook’s affordances to applications developers are instrumental in this process. My research associates these processes with the aforementioned theories of Foucault, Althusser and Bourdieu. My conclusion is that while Facebook continually revises its privacy policy to grant private individuals control over the content, that is the personal information, they upload to the social network, access to this information is a prerequisite for their full participation in the network. Facebook’s continuous introduction of new programmes ensures that private individuals have to choose between interaction and participation on the social network, or exclusion as access to many of the activities it offers is conditional on third party access to their personal information. Further pressure to grant access to the required information is applied through the ability of organisations to feature photographs of users’ Friends who are already using the relevant application. The processes indicate that Facebook creator Mark Zuckerberg is slowly progressing his aim to place the social network at the centre of a newly structured Web based on private individuals.
4
Paixão, Sergio Vale da. "Sentimentos na rede e educação : um estudo a partir dos sentimentos de jovens no Facebook /". Assis, 2016. http://hdl.handle.net/11449/148683.
Testo completoAbstract (sommario):
Orientador: Leonardo Lemos de SouzaBanca: Lucinea Aparecida Rezende
Banca: Mário Sérgio Vasconcelos
Banca: Elizabeth Piemonte Constantino
Banca: Raquel Gonçalves Salgado
Resumo: A pesquisa tem por objetivo compreender as narrativas produzidas por jovens estudantes, usuários(as) de uma rede social da internet, o Facebook, no que diz respeito às produções de linguagens a partir da expressão de seus sentimentos. Busca-se também trazer à discussão o uso destas tecnologias na educação de conteúdos mais relacionados às ressignificações da escola da contemporaneidade. Para conseguir atender ao objetivo proposto, foi realizado o diálogo entre as literaturas na área da Psicologia e da Educação e a aproximação dos aportes teóricos utilizados ao contato com o público jovem - estudantes do ensino médio do IFPR de Jacarezinho - PR. Em suas narrativas produzidas no Facebook, ficam registradas suas necessidades de falarem sobre si por meio dos discursos próprios e também por meio dos já produzidos pelos seus pares. Sentimentos manifestados em publicações que representam seus aspectos emocionais, aquilo que os afetam e como são afetados pelos outros. Tais produções, ou seja, suas crenças, sentimentos, excessos, desabafos, produzidos em redes, permite-nos refletir sobre a rede social como o espaço da alteridade, para a construção de identidades em face do outro, de seus interlocutores. Sustentados nos procedimentos da pesquisa, os projetos de ensino a partir da transversalidade apresentam-se como um modelo interessante para a formação integral dos(as) estudantes que visam a ampliação dos trabalhos meramente voltados para a valorização da racionalidade... (Resumo completo, clicar acesso eletrônico abaixo)
Abstract: The present work has as its main objective to understand the narratives produced by young students, users of an online social network, Facebook, considering the language productions as from their feelings. There is also the interest of putting into discussion the application of these technologies to the education of contents more related to the resignifications of the contemporary school. In order to fulfill the proposed objective, it was necessary the dialogue between literatures in the field of Psychology and Education and the approach of the theoretical framework used upon getting in touch with the young people - students from the high school at the Federal Institute of Paraná - Campus Jacarezinho. In their narratives produced on Facebook, needs of speaking about themselves through their own speeches and by the ones already produced by their peers are recorded. Feelings expressed in posts that mean their emotional aspects, things that affect them and how others affect them. Such productions, that is to say, their beliefs, feelings, overflows, relief, produced on the social networks, allow us to think about the social network as a place of alterity, for the construction of identities in the light of the other, of their speakers. Underlay under the procedures of the investigation, the teaching projects as from the transversatily are shown as an interesting pattern for the integral education of the students that aims for the increase of the works merely directed to the cognitive issues, but that can take into consideration the affectivity as a strategy in the school activities including all levels of teaching. The suggestion of this pattern requires, nevertheless, a bigger investment on the dialogue between the action implemented in schools of basic education, the interests of students and teachers and the academic reflection... (Complete abstract click electronic access below)
Doutor
5
Puffett, Lauren. "Facebook as a tool for social customer relationship marketing". Thesis, Nelson Mandela Metropolitan University, 2012. http://hdl.handle.net/10948/d1012083.
Testo completoAbstract (sommario):
This study aimed to provide public relations professions with insight into the use of Social Customer Relationship Marketing as a marketing 2.0 tool which delivers the potential to elicit the opportunity for organisations to monitor, engage and manage conversations and relationships through Facebook. Drawing on literature from the fields such as new media, public relations, social customer relationship marketing, and public relations, a qualitative content analysis of case studies of selected organisations was conducted including 10 South African organisations that have incorporated Facebook into their Social Customer Relationship Marketing strategies. The content analysis was conducted to determine the amount of communications taking place on each fan page in order to support the data and provide additional insight into the research question, primary data was collected through two survey questionnaires of, firstly, social media users who subscribe to an organisation‘s Facebook page and, secondly, a survey conducted among the social organisations. Surveys were conducted to firstly determine the social organisations interactions with Facebook as secondly, to determine the social media users‘ interactions with the Facebook. The study found that the majority of the organisations under study in the content analysis successfully elicited user generated conversations about the brand, through content that was advocated by the organisations Facebook administrator. It is also evident as seen in the minority of organisations that these platforms are only likely to elicit consumer- driven dialogue on Facebook if the platform is managed effectively through initiated daily conversations about the brand. The continuous involvement by the administrator in encouraging conversations was necessary, as well as response to all wall posts by the social customer, participation in all conversations by providing accurate information to customers and potential customers about the brand. Conclusions from the survey questionnaires among the social identified the social customers need to be communicated with pro-actively by an organisations who can provide, through collaborative conversations, information pertaining to the brand in real time conversation, while the survey among the social organisation concluded the need for an organisation to not only create a social media footprint, but to allow for a space in which through conversation with the social customer, conversations can turn into relationships.
6
Halter, Heather J. "Moving from a textbook to Facebook college students' motivations for using social networking sites in education". Master's thesis, University of Central Florida, 2010. http://digital.library.ucf.edu/cdm/ref/collection/ETD/id/4617.
Testo completoAbstract (sommario):
This study examined college student motivations for using social networking sites for educational purposes. Motives were examined through the uses and gratifications approach. If we can determine student motivations for using social networking sites, perhaps we can determine a way to successfully implement social networking sites into the classroom. By adding the concept of satisfaction, we can also determine if students will use the sites again. If students are satisfied with educational social networking site use, they will return to these sites for educational purposes again. Data was collected by giving a questionnaire to undergraduate students that assessed social networking site use, as well as motivations for and satisfaction with use. For general uses, students were motivated to use social networking sites for relationship maintenance, passing time, and information seeking purposes. Overall, students were satisfied with their use of the sites. For educational uses, students were motivated to use the sites for relationship maintenance and information seeking purposes. Overall, students are not satisfied with their use of these sites for educational purposes. Theoretical and practical implications of these findings are discussed.ID: 029050089; System requirements: World Wide Web browser and PDF reader.; Mode of access: World Wide Web.; Thesis (M.A.)--University of Central Florida, 2010.; Includes bibliographical references (p. 94-98).
M.A.
Masters
Nicholson School of Communication
Sciences
7
Venter, Doreen Yvonne. "Personality traits and self-presentation on Facebook: a systematic review". Thesis, Nelson Mandela Metropolitan University, 2016. http://hdl.handle.net/10948/13272.
Testo completoAbstract (sommario):
The influence of the Internet and Computer Mediated Communication (CMC) on the ways in which individuals with different personality traits present themselves, has been brought into question increasingly as modern life requires more and more of an enmeshment with technology in everyday life. The presentation of the self on Facebook has been the focus of recent research, delivering results that vary and sometimes contradict common ideas of the effects of individuals’ interaction via technology, especially in terms of how personality traits, as determined by the Five-factor model, impact self-presentation. A systematic review of the available literature was conducted, in order to bring about a consolidated description of the literature on the impact of personality traits on Facebook self-presentation. From 37 studies, the review found the motivation for Facebook use to be a mediating factor in the relationship between personality traits. Each personality trait in the Five-factor model impacts upon Facebook use, self-generated content, other-generated content, and the nature of the individual’s self-disclosure in varied ways. Due to visible cues on users’ profiles, some personality traits can be accurately detected by observers. The complexity and interrelatedness of variables involved in this relationship is highlighted by the findings of this review.
8
Turco, Megan D. "Changing communication through Facebook : redefining perceptions of public and private communication". Scholarly Commons, 2010. https://scholarlycommons.pacific.edu/uop_etds/746.
Testo completoAbstract (sommario):
There has been much research conducted into the phenomenon of online social networking. However, there has not been enough research conducted to establish its affect on our overall communication patterns. This research study focuses on the way in which Facebook is redefining perceptions of public and private communication. Using the current body of research paired with a varied theoretical backing, this research establishes Facebook's affect on the communication of college students while also noting how the users affect the way this medium is used. Focus groups at a private University were conducted to establish current uses and perceptions of Facebook and how college students utilize the site to communicate. The research discovered that through Facebook, a new version of confessing one's thoughts has been established and intensified. Also, the research discovered that students had difficulty in defining their own versions of private and public information, but they understood that the line between the two is no longer distinct.
9
Rethwish, Caitlin Rose. "Affordances on Facebook, Stress, and Emotional Support". PDXScholar, 2018. https://pdxscholar.library.pdx.edu/open_access_etds/4734.
Testo completoAbstract (sommario):
This study discusses Facebook as a social network site and a social media application. It compares perceived emotional support, general life stress, and media affordance-based stress from two participant samples - one that reported using the Facebook desktop site most frequently to reach out for emotional support, and one that reported using the mobile application.
The media affordance measure asked participants if perceiving a media affordance was more likely to increase or decrease their stress. In both samples, persistence was more likely to decrease stress, and personalization was more likely to increase stress. On the Facebook Desktop site, searchability was more likely to increase stress. On the Facebook mobile application, pervasiveness was more likely to decrease stress, and association to increase stress. When comparing affordances between samples, there were no significant differences found.
When comparing samples, the Facebook mobile application users reported higher life stress, but there was no difference found in perception of emotional support. Within samples, there was no correlation between perceived stress and perceived emotional support.
Finally, there was a significant correlation found between perception of emotional support on the site and frequency of reaching out for emotional support. On the Facebook desktop site, users reached out by public post and by private message significantly less frequently if they perceived a higher level of emotional support to be available on the site. On the Facebook mobile application, users reached out by public post significantly less frequently if they perceived a higher level of emotional support to be available on the application. No correlation was found for reaching out by private message on the Facebook mobile application.
10
Ip, Ka Weng. "The use of Facebook fan page on promotion :a case study of the local online cake shop : Choco Choco". Thesis, University of Macau, 2017. http://umaclib3.umac.mo/record=b3690644.
Testo completo
11
Kadooka, Aline. "A inquisição virtual : um estudo sobre a moralidade nos sites de redes sociais /". Assis, 2019. http://hdl.handle.net/11449/183633.
Testo completoAbstract (sommario):
Orientadora: Rita Melissa LepreBanca: Maria Laura Nogueira Pires
Banca: Raul Aragão Martins
Banca: Antonio Francisco Marques
Banca: Luciane Guimarães Batistella Bianchini
Resumo: Os Sites de Redes Sociais são grandes dinamizadores do fluxo de informação e interconexões entre pessoas. Eles favorecem a construção e a produção de discursos que manifestam as múltiplas "verdades" sociais e suas representações. Além disso, são espaços complexos que estimulam o debate, geram ou desoprimem as tensões e, sobretudo, trazem os discursos sociais que refletem os valores e a moral de seus participantes. Nos Sites de Redes Sociais o ideal admitido é a liberdade e, portanto, os usuários tendem a avaliar e julgar a ação dos demais e vão além, aplicam sanções que bem entendem. O objetivo geral da pesquisa foi verificar e analisar como algumas questões relativas à moralidade apareceram nas publicações dos usuários e moldaram as suas ações dentro do Facebook. Temos como justificativa a necessidade de estudos que explorem a moralidade "virtual" dos participantes e apresentem programas e estratégias que promovam o uso consciente e responsável. Para tanto utilizamos como metodologia a netnografia. Ela consiste em uma pesquisa observacional participante, pois permite que o pesquisador adentre no universo que estuda por um determinado tempo, utilizando-se além das ferramentas próprias do Facebook, o diário de campo. Para cumprir com objetivos acessamos a plataforma diariamente durante o período de Junho de 2017 à Agosto de 2018, em busca de casos que causavam grande indignação nos usuários e eram as mais polêmicas da época. Além disso, elas deveriam tratar de questões... (Resumo completo, clicar acesso eletrônico abaixo)
Abstract: Social Networking Sites are great dynamizers of the flow of information and interconnections between people. They favor a construction and production of discourses that manifest as multiple "truths" and their representations. In addition, they are spaces that stimulate debate, generate or unfavor the tendencies and, above, bring social discourses that reflect the values and a moral of its participants. In Social Networking Sites the ideal is freedom, and therefore users tend to evaluate and judge an action of others and go beyond the attention that is understood. The purpose of the research was identified and shown as some issues related to morality. Studies justifying studies that explore a "virtual" morality and participate in programs and strategies that promote conscious and responsible use. For such use as a netnography network. It consists of a participatory observational survey, because it allows you to search in a universe that has a fixed rhythm, using the own tools of Facebook, the field diary. The date in the case of annual data to 2017 June of 2018, in the case of the case in the case of big data in the users are the greater data in time. In addition, they can be moral issues, such as: justice, robberies, lies, cooperation, altruism. We know that the feeling of indignation comes when the spectator disapproves of an action that considers a moral good and; in itself a value, and therefore what must be done must also follow the same foundations. Not accompanying the... (Complete abstract click electronic access below)
Doutor
12
Zdanow, Carla. "Investigating the relationship between the social phenomenon of Facebook and narcissistic socio-cultural tendencies". Thesis, Nelson Mandela Metropolitan University, 2011. http://hdl.handle.net/10948/1445.
Testo completoAbstract (sommario):
Narcissism is increasingly being regarded as one of the biggest socio-cultural problems of the contemporary era. Indeed, recent studies by Baldwin and Stroman (2007) and Buffardi and Campbell (2008), among others, have advanced that new media technologies – in particular social networking websites – have significantly exacerbated the rise and spread of narcissism in contemporary society. Based on this premise, namely that social media provide the perfect platform for the promotion of self-infatuation, this research project will provide a critical analysis of the potential influence of social media in the development of a widespread narcissistic socio-cultural condition. In this regard, claims that increasingly consumerist, individualist and media-saturated societies are nurturing a culture of extreme narcissism, vanity and entitlement, will be examined in relation to an increase in the use of consumerorientated new media technologies. In particular, by examining the structural components of the popular social networking site, Facebook, this treatise will highlight the connection between the use of this form of new media and the engenderment of an acutely consumerist and narcissistic subjectivity – namely, commodity narcissism. That is, by examining the growth of narcissism from the 1940s through to the new millennium, the role of the media, and most recently new media technologies, in the promotion of commodity narcissism will be examined as factors of particular significance in the formation of contemporary subjectivity. In relation to this, the impact of commodity narcissism on the perpetuation and propagation of capitalist isolation, alienation and insecurity will be investigated with a view to exploring the potential impact of such narcissism on the efficacy of the democratic process. Finally, some remedial measures, which co-opt rather than negate such social media, will be proposed.
13
Martin, Sarah Ruth. "Community Connections: Exploring the Constructive Potential of Facebook for Civic Engagement". PDXScholar, 2014. https://pdxscholar.library.pdx.edu/open_access_etds/1987.
Testo completoAbstract (sommario):
Recognizing the importance of civic engagement to the health of local communities and the overall success of a democracy, this research sought to better understand the relationship between online media use and civic engagement. Specifically, the constructive potential of the social networking site Facebook was explored using the theoretical framework of communication infrastructure theory (CIT; Ball-Rokeach, Kim, & Matei, 2001). Results of a cross-sectional survey with a national sample of 375 participants indicated that Facebook does hold potential for civic engagement. The two most important findings of the research were that Facebook facilitated connection to neighborhood storytelling and that connection to storytelling was positively associated with civic engagement. As such, results indicated that Facebook holds potential for civic engagement insofar as the site facilitates connection to neighborhood storytelling. Additionally, Facebook was a regular part of participants’ daily routines, a means to maintain social capital, and a forum for occasional civic participation. Cumulatively, these results highlight a number of strengths that citizens and communities can build upon to improve social capital and increase civic engagement.
14
Pinheiro, Junior Ari Leme. "Narrativas de protesto: a copa das black blocs". Universidade Federal de São Carlos, 2016. https://repositorio.ufscar.br/handle/ufscar/7914.
Testo completoAbstract (sommario):
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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)
This dissertation is the result of empirical monitoring of political demonstrations where young people expressed through the Black Bloc tactic. It is a participant observer report. Seeks, in acts of street protests and social networking sites, how is the construction of knowledge and realities of these young people. Seeks to understand the political forces opposing the idea of autonomous organization that tracks youth social movements and collective action close to the fans of tactical Black Bloc. Analyzes the pages of Brazilian mass media, the dispute the meaning of the 2013-2014 protests among the ultra-liberal discourse, government supporters and revolutionaries. This research follows the steps of how was built the historical image of the Black Bloc in the national press and proposes a historical script to its spectacular appearance in Brazilian media in June 2013. The research seeks to understand the contemporary scene of street protests across narratives gathered in demonstrations against the FIFA World Cup 2014 and interviews marked the tactical fans in their living spaces. Part of this work an audiovisual documentary, edited with scenes observed in fieldwork.
Esta dissertação é resultado do acompanhamento empírico de manifestações políticas onde jovens se expressavam através da tática Black Bloc. É um relato observador participante. Procura, nos atos de protestos de rua e nos sites de rede social, como se dá a construção de saberes e realidades destes jovens. Busca compreender as forças políticas contrárias a ideia de organização autonomista que acompanha a juventude dos movimentos sociais e ações coletivas próximos aos adeptos da tática Black Bloc. Analisa, nas páginas da mídia de massa brasileira, a disputa do significado dos protestos de 2013-2014 entre os discursos Ultraliberais, Governistas e Revolucionários. Esta pesquisa segue os passos de como foi construída a imagem histórica da Black Bloc na imprensa nacional e propõe um roteiro histórico até de seu aparecimento espetacular nas mídias brasileiras em junho de 2013. A pesquisa procura compreender o cenário contemporâneo dos protestos de rua através de narrativas recolhidas nas manifestações contra a Copa do Mundo da FIFA 2014 e em entrevistas marcadas com adeptos da tática em seus espaços de convivência. Faz parte deste trabalho um documentário audiovisual, editado com cenas observadas no trabalho de campo.
15
Reynolds, Teddy. "Pulling back the curtain : an examination of the English Defence League and their use of Facebook". Thesis, University of St Andrews, 2015. http://hdl.handle.net/10023/6927.
Testo completoAbstract (sommario):
As social media becomes an integral part of our daily lives, and groups seek to utilize this medium to facilitate activism, understanding the nature of these communications and the impact of the content on the individual user becomes a valid area of interest. When one then considers that extremist and terrorist groups have found social media to be an inexpensive and effective means for communication, radicalization, recruitment and member mobilization, the need for this understanding becomes critical. This research seeks to provide just such an understanding in its examination of Far-Right English Defence League and their use of Facebook during a period of increased activism and online growth. Important elements of this work include an understanding of the legal and ethical issues surrounding the collection of online content, particularly in extremist environments; the role of traditional media in their coverage of the group and whether the comments of the members reflect the group's mission statement of the characterization of traditional media; the ability to enhance data segregation and analysis through the development and use of specialized software; and most importantly the findings from the data analysis. Contained within these findings is an understanding of the intricacies of online participation in extremist social media. These include insights into overall traffic generation, the use of links within communications and their impact on the member traffic, and how the group narrative put forth by the administrator is reflected in the dialogue of the users. The most important finding was an understanding of individual user participation within the group and how, even with such an inexpensive and pervasive media outlet, activist groups still struggle to overcome the problem of participation. That this knowledge can be applied in a meaningful way in counter extremist and counter terrorism efforts was an interesting and satisfying development.
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Leow, Serena. "You don't know me but can I be your friend? Accepting strangers as friends in Facebook". Thesis, University of North Texas, 2009. https://digital.library.unt.edu/ark:/67531/metadc12152/.
Testo completoAbstract (sommario):
Users in social networking sites, such as Facebook, are increasingly receiving friend requests from strangers and accepting strangers as friends. The purpose of this study was to examine the effects of the Big Five personality traits and strangers' gender in affecting Facebook users' decisions to accept the stranger's friend request by adopting a 2 (gender of the stranger: male vs. female) x 5 (stranger's personality: Neuroticism vs. Extraversion vs. Openness vs. Conscientiousness vs. Agreeableness) factorial design. Results revealed that participants were more likely to accept the stranger's friend request when the participant's and stranger's personalities matched. This effect was more pronounced when the stranger was a female. Participants accepted female stranger's friend request due to the inflated perception of stereotypical female characteristics, which supported the hyperpersonal effect. Majority of the participants accepted the stranger's friend request based on textual cues that were displayed in the friend request message, which supported social information processing theory, suggesting that impression formation of the stranger was not constrained to the lack of nonverbal cues setting.
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Tucker, Jenna Rae. "It's Complicated: The Role of Facebook in Romantic Relationships Concerning Relational Certainty, Attachment, and Self-Esteem". PDXScholar, 2014. https://pdxscholar.library.pdx.edu/open_access_etds/1983.
Testo completoAbstract (sommario):
Facebook is among the top used websites in the world, and research has shown that Facebook use is related to individual personality characteristics such as well-being and self-esteem. This study builds on previous research, expanding to investigate attachment-related anxiety and avoidance and relational certainty. The current study examined relationships between Facebook use (both general and for surveillance) and relational certainty, attachment-related anxiety and avoidance, and self-esteem in undergraduate students (N = 261). Online methods were used for data collection, and individuals with their relationship displayed on Facebook reported more relational certainty; however, the more time they spent on the site, the less certain they were with their relationship. Individuals with high attachment-related anxiety were more likely to use Facebook for surveillance, and both attachment anxiety and Facebook use for surveillance were linked to lower self-esteem. These findings indicate that individuals with their relationship status displayed on Facebook have more relational certainty and exhibit less attachment-related anxiety and avoidance. Individuals with high attachment anxiety use Facebook for surveillance. These results add to the expanding literature on Facebook and social networking sites, showing that different people use Facebook in varying ways. As social networking continues to be a staple in the lives of nearly one billion users, it is important to keep researching how people use it and what the potential implications of this use are.
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Heffel, Carly J. "Finding Out on Facebook: a Qualitative Analysis of Adolescents’ Experiences Following a Suicide Cluster". Thesis, University of North Texas, 2014. https://digital.library.unt.edu/ark:/67531/metadc699975/.
Testo completoAbstract (sommario):
Suicide clusters have been identified in many populations; however, research exploring the role of online communication in the aftermath of a suicide cluster is extremely limited. This study used the Consensual Qualitative Research method to analyze interviews of ten high school students following a suicide cluster in a small suburban school district. Interviewee’s responses were organized into 4 domains: the suicide, impact, perceptions of school environment, and recovery. The role of social networking emerged as a common theme across domains, suggesting broad relevance to adolescents’ experience following the suicide of a peer. Implications for clinical intervention and research are discussed.
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Chatur, Noorin. "Political outcomes of digital conversations : case study of the Facebook group "Canadians against proroguing parliament"". Thesis, Lethbridge, Alta. : University of Lethbridge, Dept. of Political Science, 2011, 2011. http://hdl.handle.net/10133/3100.
Testo completoAbstract (sommario):
Since the emergence of the Internet, scholars have had mixed opinions regarding its role in influencing levels of political participation. Two frameworks, the mobilization and the reinforcement theses, were created from these opposing views. The introduction of social networking websites (such as Facebook) offers new platforms with which to test these opposing theories on.
This study investigates the Facebook group ―Canadian‘s against Proroguing Parliament,‖ to determine: 1) what the members' motivations were for participating in the group, 2) whether the group attracted formerly marginalized voices to participate on the group, or simply reinforced those who were already active in the political process, and 3) whether the participation of members on the group translated into offline or real world political participation. The findings suggest that the group‘s members had a variety of reasons for joining the group. As well, the findings suggest that the group both mobilized reinforced its participants. Finally, the data indicates that in some instances, the group‘s members translated their online participation into real world political activity.171 leaves ; 29 cm
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Colpani, Felipe Pancheri. "Corpus, máquinas e afetos: as experiências homossexuais na contemporaneidade". Universidade Federal de São Carlos, 2015. https://repositorio.ufscar.br/handle/ufscar/8382.
Testo completoAbstract (sommario):
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Fundação de Amparo à Pesquisa do Estado de São Paulo (FAPESP)
This research aims to analyze the production of homosexual experiences in contemporary times, with the investigative territory, social network Facebook. The space network connections [cyberspace] have been constituted as new production space morphologies for homosexuals. The technoculture’s virtual machines present themselves as social spaces of projection, memory and new developments. Emerged in a trans-discursive network connections, homosexuals can assume ownership of virtual machines to the ongoing reconstruction of its virtuality, understood as a mobile incorporeal flow that is transmuted in connection with each other. The social network Facebook is configured as a network of connections equipped by axes and directions, allowing individuals movements of deterritorial and intensive meetings, under a spatial mosaic hybrid, circumscribed in a multitude of territories and ciber-regions spread across the Global Village Machinic. The deterritorialized open cyberspace, solidifies as a space recorded by a heterogeneity of spatial elements, allowing the passage of flows and practices, and provide new experiences, which can move with the hetero-capitalism power centers. The analysis is centered on the materialistic production os [cyber]space, which allowed the outline of contemporary social production, combined with discursive production, through what is stated and registered on Facebook. A symbiosis that allowed me machining of existential production scenario in which these homosexuals are territorialized. The collection of discursive practices occurred from a virtual ethnography in the most closed group of homosexuals in Brazil, a nomadic territory of bodies and utterances that connects all to a central point: the uniqueness of homosexual desire. A creation of space for new experiences and affectivity, as well as a virtual closet. In this group, there are forces of coalescence: transgression forces and forces that capture the heterocapitalismo standard, constituting as an inductor territory of processes and connections that may even break with the reactionary encodings of global simulations of the Patriarchal-Heteroapitalist Empire. Through the analysis of the discursive production of homosexuals on Facebook, notes that homosexual experiences of today is based on a constant exchange between real and virtual, online and offline, corpus and machines under a profusion of new experiences and new performativities, passing by a social production of connections fight and claims and new groupings by affection.
Esta pesquisa teve como perspectiva analisar a produção de experiências homossexuais na contemporaneidade, tendo como território investigativo a rede social do Facebook. O espaço em rede de conexões [ciberespaço] têm se constituído como uma nova geomorfologia, que tem acarretado em novos eixos heterogêneos de produção existencial. As próteses high-tech da tecnocultura, se apresentam como espaços sociais de projeção, de memória e de novos acontecimentos. Emergidos em uma rede biotécnica de conexões, os homossexuais podem se apropriar das máquinas cibernéticas para a reconstrução contínua de sua virtualidade, entendida como um fluxo incorpóreo que se transmuta na conexão com o outro. A rede social do Facebook, se configura como uma malha de conexões equipada por eixos e orientações, permitindo aos indivíduos movimentos de des-territorialização e encontros intensivos, sob um mosaico espacial híbrido, circunscrito numa multiplicidade de territórios e ciber-regiões espalhadas pela Aldeia Maquínica Global. O ciberespaço como sistema aberto desterritorializado, solidifica-se como um espaço registrado por uma heterogeneidade de elementos espaciais, permitindo a passagem de fluxos e práticas que além de proporcionar novas experiências, podem deslocar com os centros de poder do heterocapitalismo, do que aqui chamamos de Império Patriarcal-Heterocapitalista. A análise centrou na formação materialista do [ciber]espaço, que me permitiu o delineamento da produção social contemporânea, aliada a produção discursiva, através do que se enunciado e registrado no Facebook. Uma simbiose que me permitiu a maquinação do cenário de produção existencial no qual estes homossexuais estão territorializados. A coleta de práticas discursivas ocorreu no seio de uma etnografia virtual no maior grupo fechado de homossexuais do Brasil, uma aldeia molecular e nômade de corpus e enunciações que conecta todos a um ponto central: a singularidade do desejo homossexual. Um território prostético de constituição de novas experiências e afetividades, como também pode servir como uma forma de armário. Neste grupo, há uma coalescência de forças: forças de transgressão e forças majoritárias de captura à norma heterocapitalista. Através da análise da produção discursiva de homossexuais no Facebook, se constata que as experiências homossexuais na atualidade se assenta em um intercâmbio incessante entre real e virtual, on-line e off-line, corpus e máquinas, sob uma profusão de novas experiências e novas performatividades, perpassando por uma produção social de luta e reivindicações, de conexões e de novos agrupamentos pelo afeto.
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Meredith, Tamara. "Extending the Apprenticeship through Informal Learning on Facebook: An Interpretative Phenomenological Analysis of the Lived Experiences of Music Faculty". Thesis, University of North Texas, 2017. https://digital.library.unt.edu/ark:/67531/metadc984183/.
Testo completoAbstract (sommario):
Facebook studio groups/pages are commonly used by applied music faculty to communicate with current students, recruit new students, share students' activities, and promote faculty members' professional performances and academic endeavors. However, the blurred lines between academic, professional performance, and social activities in the field have led to a wide variety of approaches to Facebook use by music faculty. This dissertation documents the first generation of music faculty social media users and investigates the beliefs, intent, and lived experiences of music faculty who use Facebook studio groups/pages to communicate with their students. Four music faculty were interviewed and a semester's Facebook studio group/page data collected for each faculty member. Interviews and Facebook data were analyzed using Interpretative phenomenological analysis (IPA) to identify emergent, and ultimately super-ordinate, themes from the data. The three super-ordinate themes that emerged were: Impact of Social Media on Studio Teaching and Learning, Learning through Enculturation, and Faculty Lived Experiences with Facebook Studio Groups/Pages.
Findings of the study included: faculty concerns about personal and professional risk; the observation that teaching and learning are occurring through these Facebook studio groups/pages by way of the process of enculturation, but without evidence of a Virtual Community of Practice; and, a multitude of group/page management practices developed in isolation that suggest a need for discussion/debate and training in the field to determine best practices for using Facebook studio groups/pages as an extension of the physical studio. Recommendations include training for music faculty that situates Facebook studio groups/pages within the enculturation process of students pursuing careers in music, music department development of guidelines for Facebook group/page creation and management based upon their institutions' rules and oversight procedures, and the sharing of exemplar Facebook studio groups/pages by professional music education organizations to encourage discussion of best practices for teaching and learning in informal environments.
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Pereira, Jéssica Oliveira. "“Meu corpo, minhas regras”? Feminismos e os sentidos do corpo em rede digital". Pontifícia Universidade Católica de São Paulo, 2018. https://tede2.pucsp.br/handle/handle/21295.
Testo completoAbstract (sommario):
Submitted by Filipe dos Santos (fsantos@pucsp.br) on 2018-08-01T11:33:09Z
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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior - CAPES
This dissertation analyzes which discourses involve the body in Brazilian feminist pages on Facebook and how the modes of presence (or absence) of these bodies signify feminisms in Brazil. They are public pages and with massive participation and sharing, according to the dynamics of the digital network researched. As criterion, we choosed those that are admittedly feminist, in other words, that are interlocutors of the movement in the digital network; and those that are active, with recurring and current posts. The thematic of the body is highlighted because we consider that the discourses derived from it are determinant for the exercise of feminism - they are central in the claims of a movement that has in the body its maximum representation. This issue makes it possible to analyze the meanings deriving from it and the demands of the movement: which bodies are considered legitimate in the feminist struggle, under which stereotypes they operate and which norms they ask. This is, what are the discursive constructions of the treated bodies, considering that in feminist theory the body has been apprehended as a source of knowledge and resistance, as well as an object of subjectivity. For the research, we use Foucault's (1988, 2005, 2008, 2017) studies to identify the prevailing discourses on the pages, and the statements that operate in those posts, as well as the powers that are at stake. Not less important, we use feminist bibliographies or inspired by the movement to provide a critical bias to the gender condition, such as: Butler (2015), Beauvoir (2008), Margaret Rago (1998, 2007/2008, 2013, 2014), Margaret A McLaren (2016), Coletivo Não Me Kahlo (2016), Djamila Ribeiro (2017), Angela Davis (2016), Virginie Despentes (2016), Connell (2016), among others. The results point to a greater understanding: of the power dynamics that act on the question of the feminist woman's body; the treatment of the gender issue in feminism in Brazil; and the role of digital networks in the development of feminist discourse
Esta dissertação analisa quais são os discursos que envolvem o corpo em páginas brasileiras feministas no Facebook e como os modos de presença (ou ausência) dos corpos significam os feminismos no Brasil. São páginas públicas e com massiva participação e compartilhamento, de acordo com a dinâmica da rede digital pesquisada. Como critérios, escolhemos aquelas que são assumidamente feministas, ou seja, que são interlocutoras do movimento na rede digital; e as que estão ativas, com postagens recorrentes e atuais. A temática do corpo vem em destaque por considerarmos que os discursos advindos dele são determinantes para o exercício do feminismo – eles são centrais nas reivindicações de um movimento que tem no corpo sua máxima representação. Esta questão possibilita analisar quais os sentidos decorrentes dele e as demandas do movimento: quais corpos são considerados legítimos na luta feminista, sob quais estereótipos operam e quais normas indagam. Em suma, quais as construções discursivas dos corpos tratados, tendo em vista que na teoria feminista o corpo tem sido apreendido como uma fonte de saber e de resistência, além de objeto da subjetividade. Para a pesquisa, utilizamos os estudos de Foucault (1988, 2005, 2008, 2017) para identificar os discursos predominantes nas páginas, e quais os enunciados que operam nessas postagens, bem como os poderes que estão em jogo. Não menos importante, utilizamos de bibliografias feministas ou inspiradas no movimento, para nos fornecer um viés crítico à condição de gênero, a exemplo de: Butler (2015), Beauvoir (2008), Margareth Rago (1998, 2007/2008, 2013, 2014), Margaret A. McLaren (2016), Coletivo Não Me Kahlo (2016), Djamila Ribeiro (2017), Angela Davis (2016), Virginie Despentes (2016), Connell (2016), entre outras. Os resultados apontam para uma maior compreensão: das dinâmicas de poder que atuam na questão do corpo da mulher feminista; do trato da questão do gênero no feminismo no Brasil; e ainda, da função das redes digitais na elaboração do discurso feminista
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Chatora, Arther Tichaona. "Social relationships and identity online and offline: a study of the interplay between offline social relationships and facebook usage by Rhodes University students from socially disadvantaged backgrounds". Thesis, Rhodes University, 2010. http://hdl.handle.net/10962/d1002874.
Testo completoAbstract (sommario):
Based on in-depth focus group and individual interviews, this thesis examines how Rhodes University students from socially disadvantaged backgrounds experience campus social life and how they subsequently use Facebook to perform, represent and negotiate their social identities. The study discusses utopian and dystopian positions and interrogates these theoretical perspectives in relation to the students‟ Facebook usage. The popularity and uptake of Facebook by students from disadvantaged backgrounds, such as those here at Rhodes University, is a growing phenomenon, provoking questions about the relationship between social experiences, social identity and social networks. Rhodes University‟s social space has been identified by previous studies as modern, liberal, “elite” and divided along race and class lines. The ways in which students experience this campus social space relates to their subject positions and identities. The study employs different perspectives of identity construction to interrogate the students‟ subject experiences in home and school contexts before coming to Rhodes University. The students‟ subjective positions are primarily embedded in tradition and their subject positions are sometimes in tension or come in conflict with the modern and liberal elements permitted by the Rhodes University context. The students also experience and adopt modern and liberal elements in their lifestyles which are permitted within the Rhodes University social space. The thesis found that Facebook offers a platform which facilitates a social connectivity that influences how students perform their identities in relation to their offline social identities and lived social experiences. This study concludes that the mediated symbolic materials for the construction and negotiation of identity provided by Facebook are sometimes in tension with the demands of traditional subjectivities experienced by these students at Rhodes University. Facebook allows the students to reinforce and affirm the validity of their traditional identities in this modern and liberal space. However, it also emerged that Facebook facilitates and allows students who experience and incorporate the modern and liberal elements permitted at Rhodes University to represent and negotiate their subjective positions online. The findings of the study indicate that participants primarily communicate with their friends, families, relatives and acquaintances - people they know personally offline, in line with the theoretical position which argues that online relationships are primarily shaped by offline relationships.
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Albannai, Talal N. "Conversational Use of Photographic Images on Facebook: Modeling Visual Thinking on Social Media". Thesis, University of North Texas, 2016. https://digital.library.unt.edu/ark:/67531/metadc849631/.
Testo completoAbstract (sommario):
Modeling the "thick description" of photographs began at the intersection of personal and institutional descriptions. Comparing institutional descriptions of particular photos that were also used in personal online conversations was the initial phase. Analyzing conversations that started with a photographic image from the collection of the Library of Congress (LC) or the collection of the Manchester Historic Association (MHA) provided insights into how cultural heritage institutions could enrich the description of photographs by using informal descriptions such as those applied by Facebook users. Taking photos of family members, friends, places, and interesting objects is something people do often in their daily lives. Some photographic images are stored, and some are shared with others in gatherings, occasions, and holidays. Face-to-face conversations about remembering some of the details of photographs and the event they record are themselves rarely recorded. Digital cameras make it easy to share personal photos in Web conversations and to duplicate old photos and share them on the Internet. The World Wide Web even makes it simple to insert images from cultural heritage institutions in order to enhance conversations. Images have been used as tokens within conversations along with the sharing of information and background knowledge about them. The recorded knowledge from conversations using photographic images on Social Media (SM) has resulted in a repository of rich descriptions of photographs that often include information of a type that does not result from standard archival practices. Closed group conversations on Facebook among members of a community of interest/practice often involve the use of photographs to start conversations, convey details, and initiate story-telling about objets, events, and people. Modeling of the conversational use of photographic images on SM developed from the exploratory analyses of the historical photographic images of the Manchester, NH group on Facebook. The model was influenced by the typical model of Representation by Agency from O'Connor in O'Connor, Kearns, and Anderson Doing Things with Information: Beyond Indexing and Abstracting, by considerations of how people make and use photographs, and by the notion of functionality from Patrick Wilson's Public Knowledge, Private Ignorance: Toward a Library and Information Policy. The model offers paths for thickening the descriptions of photographs in archives and for enriching the use of photographs on social media.
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Cooke, Helen. "Djembe in the field : an exploration of the evolution of the djembe habitus and the emergent djembe paradigm within Facebook". Thesis, University of Essex, 2017. http://repository.essex.ac.uk/20274/.
Testo completoAbstract (sommario):
The thesis addresses the evolution of West Africa’s djembe drumming, with particular reference to the changing habitus of the djembefola. It investigates how the djembe has developed from the rural system of tribal ritualistic music intended for ceremonies to a practice enacted in the Western world, in both geographical and virtual spaces, including the social networking platform Facebook. It also highlights how, at present, djembe related activities are subject to business transactions orientated towards generation of profit for both the djembefola and other parties. Conceptually, the thesis draws on Pierre Bourdieu’s Outline of a Theory of Practice (1972), Victor Turners approach to liminality in The Forest of Symbols (1967) and The Ritual Process (1997) and the concept of cultural paradigm, as used in anthropological studies (Douglas, 1985; Rogoff et al., 2014). Additionally, it explores the implications of the evolution of djembe drumming over time for our understanding of the organisation of the djembe. This is discussed in the context of the political, economic, social and technological conditions underlying djembe practice. Empirically, the research adopts an interpretive, ethnographic and netnographic approach, comprising four case studies. Fieldwork was conducted in the Gambia and in the virtual space represented by social media. The data included material obtained through interviews with djembe teachers and students, as well as Facebook posts contributed by members of djembe related interest groups. The analysis demonstrates that, at present, the djembe habitus has entered a new phase, which the thesis identifies as a fourth cultural paradigm, concomitant with the most contemporary version of the djembe habitus.
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Nascimento, Gisleine Gomes 1987. "Auto, foto e grafias : a construção do autorretrato no Facebook". [s.n.], 2014. http://repositorio.unicamp.br/jspui/handle/REPOSIP/285291.
Testo completoAbstract (sommario):
Orientador: Etienne Ghislain SamainDissertação (mestrado) - Universidade Estadual de Campinas, Instituto de Artes
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Resumo: A presente pesquisa é um trabalho exploratório que inicia uma reflexão sobre a relação da vivência do homem no ciberespaço. Por ser um tema amplo e complexo, focalizamos na plataforma Facebook (seus layouts e arquiteturas de 2011 e 2013), para, com ela, levantar a questão de seus usos identitários por jovens em busca de reconhecimento social. Ao situar essas `identidades digitais¿ no horizonte universal dos autorretratos, tentaremos com Erving Goffman descrever algumas 'formas' dessas apresentações eletrônicas e interrogá-las na perspectiva aberta por Axel Honneth, quando o filósofo da Escola de Frankfurt questiona a sociedade contemporânea, definindo condições e objetivos necessários ao reconhecimento da dignidade tanto social como individual
Abstract: This research is an exploratory work, which aims to reflect about the relationship between human and cyberspace. Since this is a broad and complex topic, we have limited our research to the Facebook platform (its layouts and architectures from 2011 to 2013). With this, we raise the question about the identity used by young people in their search for social recognition. By situating these 'digital identities' in the universe of self-portraits, we will describe the different 'forms' of these electronic presentations, based on Erving Goffman. Then analyze them against the perspective opened by Axel Honneth, when the Frankfurt School philosopher questions the contemporary society, defining conditions and objectives needed for the recognition of both, social and individual dignity
Mestrado
Multimeios
Mestra em Multimeios
27
Mowbray, John Alexander. "The role of networking and social media tools during job search : an information behaviour perspective". Thesis, Edinburgh Napier University, 2018. http://researchrepository.napier.ac.uk/Output/1516318.
Testo completoAbstract (sommario):
This research reported in this thesis explores job search networking amongst 16-24 year olds living in Scotland, and the role of social media platforms (i.e. Facebook, Twitter, and LinkedIn) during this process. Networking is treated as an information behaviour; reflecting this, the study is underpinned by a prominent model from the domain of information science. A sequential, mixed methods approach was applied to gather data. This included the use of interviews, focus groups, and a survey questionnaire. The interviews incorporated ego-centric network methods to develop a relational perspective of job search networking. The findings show that young people accrue different types of information from network contacts which can be useful for all job search tasks. Indeed, frequent networking offline and on social media is associated with positive job search outcomes. This is especially true of engaging with family members and acquaintances, and frequent use of Facebook for job search purposes. However, demographic and other contextual factors have a substantial impact on the nature of networking behaviours, and the extent to which they can influence outcomes. Additionally, young jobseekers face a range of barriers to networking, do not always utilise their networks thoroughly, and are more likely to use social media platforms as supplementary tools for job search. A key contribution of this work is that it provides a detailed insight into the process of networking that has been neglected in previous studies. Its focus on social media also reveals a new dimension to the concept which has received little attention in the job search literature. Given its focus on young jobseekers living in Scotland, the findings have also been used to create a detailed list of recommendations for practitioners.
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Berrios-Ayala, Mark. "Brave New World Reloaded: Advocating for Basic Constitutional Search Protections to Apply to Cell Phones from Eavesdropping and Tracking by Government and Corporate Entities". Honors in the Major Thesis, University of Central Florida, 2013. http://digital.library.ucf.edu/cdm/ref/collection/ETH/id/1547.
Testo completoAbstract (sommario):
Imagine a world where someone’s personal information is constantly compromised, where federal government entities AKA Big Brother always knows what anyone is Googling, who an individual is texting, and their emoticons on Twitter. Government entities have been doing this for years; they never cared if they were breaking the law or their moral compass of
human dignity. Every day the Federal government blatantly siphons data with programs from the original ECHELON to the new series like PRISM and Xkeyscore so they can keep their tabs on issues that are none of their business; namely, the personal lives of millions. Our allies are taking note; some are learning our bad habits, from Government Communications Headquarters’ (GCHQ) mass shadowing sharing plan to America’s Russian inspiration, SORM. Some countries are following the United States’ poster child pose of a Brave New World like order of global events. Others like Germany are showing their resolve in their disdain for the rise of tyranny. Soon, these new found surveillance troubles will test the resolve of the American Constitution and its nation’s strong love and tradition of liberty. Courts are currently at work to resolve how current concepts of liberty and privacy apply to the current conditions facing the privacy of society. It remains to be determined how liberty will be affected as well; liberty for the United States of America, for the European Union, the Russian Federation and for the people of the World in regards to the extent of privacy in today’s blurred privacy expectations.B.S.
Bachelors
Health and Public Affairs
Legal Studies
29
Mukina, Jena. "The influence of Facebook in student consumer decision making". Thesis, 2014. http://hdl.handle.net/10210/9422.
Testo completoAbstract (sommario):
M.Comm. (Business Management)The overall goal of this short dissertation is to investigate the influence of Facebook on the consumer decision-making process of students at a comprehensive university. The five phases of the consumer decision-making process will be atthe core ofthis study; (1) Problem recognition, (2) Information search, (3) Evaluation of alternatives, (4) Purchase, (5) Post-purchase. Included inthe study is the profile of consumers who use Facebook, the general trends surfacing from the use of online activities, an investigation into each of the five phases mentioned that contribute to the influence Facebook exerts. And ultimately, indicating that Facebook has various degrees of influence ornoinfluence on the different phases inthe consumer-decision making process. This study, through a self administered drop-off questionnaire whose valid respondents (total of 325 respondents), provided information about the respondents' demographic profile, online activities and behaviour along the five phase consumer decision-making process. As the topic of this study was about the usage of Facebook, the sample set qualifier was that having a Facebook profile was a prerequisite. The statistical techniques used in the study were based on descriptive analysis which enabled the analysis of the data with regard to the relationship of the variables whereby the data was easily summarised and understood. The other statistical technique used was factor analysis whereby the reliability and validity of the data was verified and further relationships between the variables were examined. The findings indicate that respondents exhibited actions influenced by Facebook in the first two phases of the decision making process (Problem recognition and Information search), than was evident in the remaining three phases. This framework provides the basis forfurther investigation into the influence of Facebook in the areas of problem recognition and information search and provides the opportunity for marketers to position themselves in a way that will address the two phases bybeing present on the Facebook platform.
30
Conradie, Bruce. "The relationship between passion for the cause and sense of virtual community in a Facebook-based cause-related virtual community". Thesis, 2016. http://hdl.handle.net/10539/21555.
Testo completoAbstract (sommario):
A dissertation submitted to the
Faculty of Commerce, Law and Management, University of the Witwatersrand, Wits Business School
to fulfilments of the requirements of a
Master of Management by Research
30 March 2015Our understanding of the psychological construct of sense of community has been developing steadily, particularly since the publication of the seminal work by McMillan and Chavis (1986). Pertinent to this study, the sense of community construct has been applied to the virtual world, leading to the concept of sense of virtual community (SoVC), that is, a sense of community felt by members of a virtual community. This study synthesises the findings of the extant literature to build a multi-dimensional model of sense of community. Moving to a specific context, this study examines SoVC among members of cause-related virtual communities. Examples of such communities can be found in the Facebook communities that have developed around the various branches of the Red Cross and of World Vision. Among members of such communities, some level of support for the mediating cause organisation can be presumed to exist. This is referred to in this dissertation as Passion for the Cause (PFC). Empirical and theoretical work on the interaction between SoVC and PFC is lacking. This study investigates the extent to which SoVC and PFC are associated and seeks to bring clarity to the nature of the association. The research instrument was an online self-completion survey. The Facebook pages of South African cause organisations were used to invite community members to complete the survey. Respondents were participants in the Facebook-based communities of South African cause organisations (n = 67). The research instrument included a scale for SoVC (12 items) and a scale for PFC (6 items). An exploratory factor analysis was done to identify the latent factors of SoVC in this context. Adequate support was found for the conceptualisation of three factors of SoVC, namely, General Benefit, Friendship, and Helping. This was followed by a series of multiple regression analyses aimed at testing the relationships between PFC and SoVC and its factors. SoVC and PFC were found to be highly correlated. Furthermore, PFC was found to significantly predict SoVC. It was also found to predict the SoVC factor conceptualised as General Benefit. Finally, SoVC was found to predict PFC. Notably, PFC was found to be less able to predict SoVC than was SoVC able to predict PFC. Implications for the moderators of cause-related virtual communities are discussed.
MB2016
31
Johnson, Maritza Lupe. "Toward Usable Access Control for End-users: A Case Study of Facebook Privacy Settings". Thesis, 2012. https://doi.org/10.7916/D8MW2Q75.
Testo completoAbstract (sommario):
Many protection mechanisms in computer security are designed to enforce a configurable policy. The security policy captures high-level goals and intentions, and is managed by a policy author tasked with translating these goals into an implementable policy. In our work, we focus on access control policies where errors in the specified policy can result in the mechanism incorrectly denying a request to access a resource, or incorrectly allowing access to a resource that they should not have access to. Due to the need for correct policies, it is critical that organizations and individuals have usable tools to manage security policies. Policy management encompasses several subtasks including specifying the initial security policy, modifying an existing policy, and comprehending the effective policy. The policy author must understand the configurable options well enough to accurately translate the desired policy into the implemented policy. Specifying correct security policies is known to be a difficult task, and prior work has contributed policy authoring tools that are more usable than the prior art and other work has also shown the importance of the policy author being able to quickly understand the effective policy. Specifying a correct policy is difficult enough for technical users, and now, increasingly, end-users are being asked to make access control decisions in regard to who can access their personal data. We focus on the need for an access control mechanism that is usable for end-users. We investigated end-users who are already managing an access control policy, namely social network site (SNS) users. We first looked at how they manage the access control policy that defines who can access their shared content. We accomplish this by empirically evaluating how Facebook users utilize the available privacy controls to implement an access control policy for their shared content and found that many users have policies are inconsistent with their sharing intentions. Upon discovering that many participants claim they will not take corrective action in response to inconsistencies in their existing settings, we collected quantitative and qualitative data to measure whether SNS users are concerned with the accessibility of their shared content. After confirming that users do in fact care about who accesses their content, we hypothesize that we can increase the correctness of users' SNS privacy settings by introducing contextual information and specific guidance based on their preferences. We found that the combination of viewership feedback, a sequence of direct questions to audit the user's sharing preferences, and specific guidance motivates some users to modify their privacy settings to more closely approximate their desired settings. Our results demonstrate the weaknesses of ACL-based access control mechanisms, and also provide support that it is possible to improve the usability of such mechanisms. We conclude by outlining the implications of our results for the design of a usable access control mechanism for end-users.
32
Thotho, Sarah W. "Information disclosure on Facebook : a content analysis of American and Kenyan user profiles". 2010. http://liblink.bsu.edu/uhtbin/catkey/1612295.
Testo completoAbstract (sommario):
This study examines information disclosure of Facebook users in America and Kenya. The main aim of this study is to find out the specific type of personal and demographic information that individuals disclose on their profiles. The literature review details the nature of social networking sites highlighting studies that have been carried out in the past on these sites. Self-disclosure is also discussed as described in the social penetration theory. An overview of the practice of public relations profession in Kenya is also given. The research study employs the content analysis methodology, with a total of 500 Facebook profiles being analyzed. Results of this study indicate that users disclose a lot of information on their Facebook profiles such as the use of a self-portrait as the main identifying mark on their profiles, their dates of birth, personal information such as religious and political views and education and work information. There are also major gender differences in information disclosure. There are also differences in information disclosure on Facebook between American users and Kenyan users.Department of Journalism
33
Saunders, William. "Does Facebook’s interface employ narcissism to maximise usage? a critical comparison of the 2008 and 2015 facebook interfaces". Thesis, 2016. http://hdl.handle.net/10539/21998.
Testo completoAbstract (sommario):
A research report submitted in partial fulfilment of the requirements for the degree of Master of Arts in the field of Digital Arts, University of the Witwatersrand, Johannesburg, 2016Facebook has become a part of over a billion people’s daily lives, but the mechanisms used by Facebook to keep people using its service may be playing off negative personality traits, one such being narcissism. Studies up to now have not looked at the design of the interface in relation to narcissism and whether or not Facebook is actively exploiting narcissism for its own ends. This study will analyse whether Facebook is deliberately designing an interface that exploits people’s narcissism by reviewing the current research on Facebook and narcissism and then doing a case study that will compare the 2008 interface with the 2015 interface. It will analyse how narcissism is involved in the persuasion strategies employed in each interface by using these four persuasion goals: 1. Create personal profile page 2. Invite friends 3. Respond to other’s contributions 4. Return to the site often The study will compare the features that use design for behavioural change and show whether or not Facebook is continuously designing features that exploit people’s narcissism.
GR2017
34
Kleingeld, Lana. "The psychosocial influence of regular Facebook™ interaction on the self-esteem of grade 10 adolescents in an urban public school". Thesis, 2014. http://hdl.handle.net/10210/10402.
Testo completoAbstract (sommario):
M.Ed. (Educational Psychology)With the increasing development of technology and the cyber world, a culture of social networking has been established. Social networking sites, such as Facebook™, became useful and popular tools, specifically for young adolescents, as it offers engaging opportunities to connect, communicate and interact with peers while enabling and sustaining interpersonal relationships. Given the stage of development in which they reside according to Erikson, adolescents place immense value on their social activity and connectedness, and therefore a positive self-identity and self-esteem becomes dependent on their social success. This study attempted to explore the possible psychosocial effects, specifically on the self-esteem of adolescents, who regularly interact on Facebook™. The research was conducted at an urban public school in the northern suburbs of Johannesburg. Participants for the individual interviews were selected based on how thoroughly they completed their questionnaires which I requested of this grade 10 group. From the analysis of the data, four main categories emerged namely; positive and negative influences on self-esteem, deception on Facebook™, crystallisation of identity and dangers associated with Facebook™. Consistent with recent literature regarding social networking and its effects, the results suggested that there is a definite link between Facebook™ interaction and self-esteem and that the social interactions on Facebook™ can have both positive and negative effects on the self-esteem of the individual. It is however crucial to consider the dangers and detrimental effects on both the self-esteem and the safety of individuals. Furthermore interesting features that were illuminated by the research is the concept of deception on social networking sites and individuals’ tendency to deceive and mislead based on a desire to be accepted and to avoid criticism. Lastly the idea of individuals’ identity being crystallised through their social interaction on Facebook™ came through strongly. Recommendations made based on the findings include adapting the Life-Orientation curriculum to address social etiquette and moral guidelines pertaining to online behaviour and interactions. Recommendations for future research include, amongst others, broadening the context and exploring this issue throughout the whole of South Africa and to observe differences between urban and rural areas.
35
Faunce, Edwin E. "The evolution of radical rhetoric : radical Baby Boomer discourse on Facebook in the 21st century". 2012. http://liblink.bsu.edu/uhtbin/catkey/1666990.
Testo completoAbstract (sommario):
This thesis examines how Baby Boomers utilize Facebook to promote radical political ideology. A convenience sample of 51 Baby Boomer Facebook profiles were selected and critically analyzed for radical content using Bernard L.Brock’s (1965) A Definition of Four Political Positions and a Description of their Rhetorical Characteristics, and Making Sense of Political Ideology: The Language of Democracy (Brock, et al., 2005). The rhetoric from these profiles was then categorized using James W. Chesebro’s (1972) Rhetorical Strategies of the Radical Revolutionary. Conclusions from the research indicate that radical Boomers on Facebook seem to have moved from real world activism to symbolic action on Facebook through the liking and sharing of radical articles and posts. Though consistent in posting radical content in their profiles, radical Boomers using Facebook in this study utilized profiles more to promote radical culture online than to foment political revolution offline.Department of Telecommunications
36
Mambadja, Sabryna Joanne Tsinga. "An analysis of facebook strategies used by South African universities". 2014. http://encore.tut.ac.za/iii/cpro/DigitalItemViewPage.external?sp=1001804.
Testo completoAbstract (sommario):
M. Tech. Public Relations ManagementThe Internet and the emergence of social networking sites have brought about remarkable changes in the communication process, changing mass communication from a one-way to a two-way communication approach. Many countries around the world ranging from organisations to universities have embraced and adapted to the new phenomenon. Social networking sites present many opportunities such as connecting with consumers, soliciting feedback, bringing people together, as well as encouraging social networking and dialogue. Facebook is cited as one of the most popular social networking sites with increasing use by organisations and universities.
37
Asongu, Ndemaze. "Tuberculosis awareness created through Facebook: a case study approach of TB Proof South Africa’s Facebook page". Diss., 2018. http://hdl.handle.net/10500/25093.
Testo completoAbstract (sommario):
Text in English with Abstracts in English and AfrikaansHealth promotion is an educational tool that can be used to educate and create awareness of health issues through various media forms. The purpose of this study was to explore the use of TB Proof South Africa‘s Facebook page in creating TB awareness. The literature on TB, social media, health promotional campaigns and health promotional models was reviewed to contextualise this study. A qualitative case study approach was used to collect data from TB Proof South Africa‘s Facebook page. Data was collected using three data collection methods; namely, online ethnographic observation, textual analysis and visual analysis. The findings indicate that TB Proof South Africa‘s Facebook page creates awareness of TB. Results from this study also suggested collaboration between South African healthcare professionals and traditional health practitioners in the fight against tuberculosis. The study advocates the need for comparative studies to explore the use of other health-related Facebook pages.
Gesondheidsbevordering is ʼn opvoedkundige werktuig wat gebruik kan word om op te voed en bewustheid van gesondheidskwessies deur middel van verskeie mediavorme te skep. Die doel van hierdie studie was om die gebruik van TB Proof South Africa se Facebook-blad in die skepping van TB-bewustheid te verken. Leesstof oor TB, sosiale media, gesondheidsbevorderingsveldtogte en gesondheidsbevorderingsmodelle is beoordeel om hierdie studie te kontekstualiseer. ‘n Kwalitatiewe gevallestudiebenadering is gebruik om data van TB Proof South Africa se Facebook-blad in te samel. Data is ingesamel deur gebruikmaking van drie data-insamelingsmetodes, naamlik aanlyn etnografiese waarneming, teksontleding en visuele ontleding. Die bevindings dui daarop dat TB Proof South Africa se Facebook-blad bewustheid van TB skep. Resultate van hierdie studie beveel ook samewerking tussen Suid-Afrikaanse gesondheidsorgberoepslui en tradisionele gesondheidspraktisyns in die stryd teen tuberkulose aan. Die studie bepleit die behoefte aan vergelykende studies om die gebruik van ander gesondheidsverwante Facebook-blaaie te verken.
Communication Science
M.A. (Communication)
38
Sumbo, Yannick António. "Examining lecturers' perspectives on the use of Facebook for academic purposes". Diss., 2015. http://hdl.handle.net/10500/21796.
Testo completoAbstract (sommario):
This research examined lecturers’ perspectives on the academic use of Facebook, specifically for teaching, in a higher education institution in Gauteng, South Africa. A survey research design was followed, and semi-structured interviews were conducted. The study sought to fill the gap in the Social Networking Sites literature by focusing on lecturers’ perspectives, ascertaining how lecturers use Facebook as an academic teaching tool and determining the advantages and disadvantages thereof, and attempting to add to the debate on whether or not higher education settings could add the use of Facebook to their range of practices that may enhance teaching. The sample comprised fourteen respondents. It has emerged that lecturers are not, for the most part, utilising Facebook as an academic teaching tool. Based on the findings, a framework on how lecturers could integrate Facebook into academia is proposed.Computing
M. Sc. (Computing)
39
Steenkamp, Marika Louise. "Assessing the role of online social media in the South African political sphere". Thesis, 2012. http://hdl.handle.net/10210/4783.
Testo completoAbstract (sommario):
M.A.The use of the Internet and New Media is becoming increasingly relevant for 21st century politics, not only as a means of political campaigning but also as a platform used by the public to engage in political discussion, debate and opinion formation. As the field of study is relatively new, there has been much argument regarding the opportunities that New Media, such as the Social Media network Facebook, holds for political use. However, not enough research has been done to scrutinise the outcomes of truly utilising the platform. Furthermore, not enough research concerning the use of Social Media in the South African political sphere has been done. Thus, this study concentrates on how the public and the political parties are using Facebook. The research questions examine the nature of (a) political party (ANC and DA) and (b) public participation on the respective Facebook sites. It also enquires as to what benefits and challenges Social Media such as Facebook offer to political parties in South Africa. The study relies on a qualitative methodological orientation. Firstly, content analysis by means of thematic analysis was applied to all posts present on the Facebook pages of the ANC and the DA during the timeframe of 14-21 June 2010. The overall themes were World Cup 2010 and Youth Day, and their emergent sub-themes were explored in this context. Secondly, in-depth interviews were conducted with representatives from each political party who dealt with the Social Media output and monitoring of the party. It would appear that political parties are not capitalising on the full range of Social Media offerings and not promoting two-way communication. Instead they are merely using it as a monitoring tool or as a way to disseminate information. However, the research shows that the members of the public are utilising the Facebook site(s) to engage in discussion of a political nature as well as using the platform to connect with and reach individuals in new ways.
40
Cannell, Kathy. "An investigation of the attitudes of a group of lecturers at the University of the Witwatersrand towards the academic use of Facebook and the integration of other information and communications technologies". Thesis, 2014.
Cerca il testo completoAbstract (sommario):
As technology has become a part of our everyday lives, including our educational
institutions, it will definitely have an impact on the teaching and learning. The
premise is that the use of ICTs has the ability to transform teaching and learning
effectively if it is implemented constructively. The research is to ascertain whether
Facebook is used for academic purposes as well as the integration of other
Information and Communications Technologies. The study was conducted with a
group of lecturers at the University of the Witwatersrand. Data was collected by
conducting semi-structured interviews. The interviews were audio-recorded and
transcribed at a later stage. Common themes were identified. Positivity about the
implementation of ICTs as well as institutional support is imperative for lecturers to
continue their commitment to the process.
41
Nkwe, Nugi. "Risks and motivation in the use of social network sites: an empirical study of university students". Thesis, 2016. http://hdl.handle.net/10539/22124.
Testo completoAbstract (sommario):
DISSERTATION SUBMITTED IN FULFILLMENT OF THE REQUIREMENTS FOR THE DEGREE OF MASTER OF COMMERCE IN INFORMATION SYSTEMS
TO THE
FACULTY OF COMMERCE, LAW AND MANAGEMENT
UNIVERSITY OF THE WITWATERSRAND, JOHANNESBURG
FEBRUARY 2015Social Network Sites (SNS) such as Facebook, Instagram, Twitter, Piniterest and Google+ have made it easy for youth to communicate, produce and share information. Using SNS has become a daily activity for many youth and young adults around the world, including South Africa. The use of SNS by youth may be motivated by needs for safety, belonging, self-esteem and self-actualization, and others such as enjoyment. Yet, the use of SNS by youth may also carry a number of risks. They include risks to violations of privacy, social and psychological risks that may harm the user’s self-image, as well as time and financial risks resulting from excessive SNS usage. The purpose of this study is to understand the tension between risks and motivation in the use of SNS by university students. To do so, this study developed an extended Technology Acceptance Model (TAM). Multi-dimensional risk and motivation constructs were examined for their interactions with TAM constructs of perceived ease of use and perceive usefulness and their effects on SNS usage intentions and actual usage were examined. To test the model, a non-probability convenience sampling method was adopted using students from the University of the Witwatersrand, Johannesburg. Five hundred and fifteen students participated in the study. The ages ranged between 18 and 34 years, 26% males and 74% females took part in the study, and included students from 1st year through to 4th year undergraduate or Honours level. Facebook was found to be the most used SNS. Approximately 80% of respondents reported accessing SNS on their mobile phones and 66% reported being always connected. More than 25% of respondents were actively using SNS for more than 3 hours a day, with 35% using less than one hour per day. Interestingly, only 35% reported having public profiles although 10% did not know whether their profiles were public or private, and nearly 40% of respondents knew less than half the “friends” they were connected to on SNS Partial least squares approach to structured equation modelling was used to test the hypothesised research model. Results showed that motivation influences perceived usefulness (β=0.239, p<0.001) and perceived ease of use (β=0.319, p<0.001) positively. The results suggest that when motivations such as enjoyment and need to belong are high, SNS will be perceived as useful and easy to use. Risk was found to have a negative influence on perceived usefulness (β=-0.0764, p<0.05) and perceived ease of use (β=-0.3265, p<0.001). The results show that when risks are considered high, users are likely to increase their vigilance and consequently will report SNS as less easy to use. Moreover, as a result of risk users may find the SNS less useful. Perceived usefulness (β=0.295, p<0.001) influences intention to use SNS positively. This suggests that when SNS is useful to users, they will have intentions to use it. Intention to use SNS is also influenced by perceived ease of use (β=0.0396, p<0.01). An easy to use SNS will make users want to use it, as opposed to one considered more complex and requiring more effort. Motivation (β=0.281, p<0.001) was found to have more of an effect than risk (β=-0.071, p<0.05) on intentions to use. Respondents thus appear to recognize some risks associated with SNS use, but they appear to be driven more by motivations and less by risk avoidance when deciding on SNS usage. The study will have implications for researchers, SNS providers and users. The results of the study have implications for how researchers conceptualize risk and motivation. The study shows how different dimensions of risk and dimensions of motivation affect the overall risk and overall motivation construct respectively. Currently SNS providers may not have deep understanding of the risks which hinder the use of SNS and motivations which drive the use of SNS. Providers will be better informed to design SNS that are less risky and where possible mitigate the risks. Results also show that SNS providers should not only mitigate risks but also provide online social networks that better fulfil motivational needs of youth. Users will be aware of different risks they are exposing themselves to by using SNS. Since users will be aware of the different types of risks, they can be vigilante when using SNS.
MT2017
42
Dhawraj, Ronesh. "An investigation of the Democratic Alliance's political public relations campaign in the 2009 South African general elections including how social networking site Facebook was leveraged to help increase the party's vote-share". Diss., 2013. http://hdl.handle.net/10500/10602.
Testo completoAbstract (sommario):
This thesis examines the political public relations campaign of the Democratic Alliance in the 2009 elections in order to explain the party’s performance in these elections. The research is premised on John Petrocik’s (1996) issue ownership theory. A number of quantitative and qualitative content analyses were conducted to provide answers to the main research questions. These involved: the party’s 286 media releases; party leader Helen Zille’s 2009 campaign speeches; and Zille’s Facebook platform. Results revealed that although the DA demonstrated extreme political resilience amidst fierce challenges in the 2009 elections, the party primarily campaigned on an anti-ANC ticket and a fair amount of negative advertising against the governing party to win itself votes. Not only did the party fail to “associate” itself with real issues affecting South African voters—especially the poor Black African majority which constitutes the largest voting bloc—it failed to pronounce itself clearly on other issues. Instead, the party attached itself to a multitude of shared issues, often “trespassing” on issues of common concern not necessarily “owned” by any one political party. This study also deduced that while Facebook facilitated public opinion on the DA in the 2009 elections, it still could not be regarded as a genuine public sphere in the South African context.Communication Science
M.A. (Communication)
43
Martin, Terrance F. "New-media social networks, issue networks, and policy communities : getting and using power". 2010. http://hdl.handle.net/10170/377.
Testo completoAbstract (sommario):
This PAR project used applied communications to get and use power to influence public policy. Informed by social and policy network theories, the method used Facebook as an organizing tool to create and position a recreation issue network in tension with an environmental policy community, exploring the concepts of layering, conversion, exhaustion, policy image, and venue change in an effort to influence policy. The introduction of a new-media social network as a competing influence in a policy network was an innovation, and demonstrated that the “strength of weak ties” may have implications for policy-making. The study concluded that a Facebook group was an efficient and effective organizing tool, capable of organizing an issue network and disrupting the status quo; however, the tightly coupled nature of a policy community makes it highly resilient to outside influence and an issue network may not gain sufficient influence to change policy. Keywords: Facebook, new-media social network, policy community, issue network, policy image, venue manipulation, layering, conversion, exhaustion
44
Barnard, Sune Mari. "The identification of criteria for the optimal use of Facebook pages for marketing purposes in South Africa : an exploratory study". Diss., 2015. http://hdl.handle.net/10500/19907.
Testo completoAbstract (sommario):
The development of non-traditional communication channels in recent years has progressively created a world more digital, networked and interlaced by a myriad of communication tools than ever before. With Facebook being the most prevalent social network, this study aims to guide local organisations to use Facebook optimally to communicate with their customers. The study strives to incorporate the latest ideas about social media marketing in the relevant literature with the opinions of local social media marketing experts. The generally ineffective use of Facebook as a communication channel by small, inexperienced organisations is seen as a justification for identifying a set of criteria to guide organisations in using Facebook pages as a driver of communication. The empirical phase of the research produced a list of seven guidelines on the optimal use of Facebook pages for marketing purposes, which might assist South African companies in developing their marketing strategies.Business Management
M. Com. (Business Management)
45
Michell, Colin Simon. "Investigating the use of forensic stylistic and stylometric techniques in the analyses of authorship on a publicly accessible social networking site (Facebook)". Diss., 2013. http://hdl.handle.net/10500/13324.
Testo completoAbstract (sommario):
This research study examines the forensic application of a selection of stylistic and stylometric techniques in a simulated authorship attribution case involving texts on the social networking site, Facebook. Eight participants each submitted 2,000 words of self-authored text from their personal Facebook messages, and one of them submitted an extra 2,000 words to act as the ‘disputed text’. The texts were analysed in terms of the first 1,000 words received and then at the 2,000-word level to determine what effect text length has on the effectiveness of the chosen style markers (keywords, function words, most frequently occurring words, punctuation, use of digitally mediated communication features and spelling). It was found that despite accurately identifying the author of the disputed text at the 1,000-word level, the results were not entirely conclusive but at the 2,000-word level the results were more promising, with certain style markers being particularly effective.Linguistics
MA (Linguistics)
46
Oyetunde, Joseph Oye. "Influence of Facebooking and social media use on academic performance among Nigerian undergraduate social sciences students". Diss., 2017. http://hdl.handle.net/10500/22698.
Testo completoAbstract (sommario):
Text in EnglishAnyone using the Internet is likely to use Facebook and anyone using Facebook is likely to use it just about every day. The prevalent uses of the Internet and related technologies is a sign-showing that they have become a part of human life. On any student’s academic side of life, the use of social media (taking Facebook as a case) has become commonplace, but their influences over the academic engagement and performance of students requires deeper understanding. In Africa, the need for studies on the interplay between social media and education is growing. This study focuses on the influence of Facebook on the academic performance of undergraduate social sciences students using three federal Universities in Nigeria, West Africa as research sites. The study shows that Facebook use did not significantly influence the academic performance of the surveyed students at these universities and that its use can, however, be harnessed for augmenting student academic performance and for advancing education in general.
Sociology
M.A. (Sociology)
47
Allie, Wasiema. "Student culture and changing identities: an investigation into the use of new media technologies to enhance educational engagement in open and distance learning". Diss., 2018. http://hdl.handle.net/10500/26024.
Testo completoAbstract (sommario):
Text in English with abstracts in English and AfrikaansThe objective of this study was to investigate how the integration of social media applications such as Facebook can be advantageous to students in Open Distance Learning (ODL) settings or environments. This study was carried out in the context and recognition that the use of social media has become a norm in modern-day society where people in general, and students in particular, can upload videos, images and texts towards achieving a common purpose. In order to achieve the objectives of this study, the researcher employed two theoretical frameworks, namely Connectivism and New Media Theory. The study also used Qualitative Research Methodology, particularly the qualitative content analysis research technique and focus group interviews. The study found that the use of Facebook provided students with better access to online resources and facilitated more interaction with fellow students. In an ever-changing world, the study established that technology has the potential to innovate distance learning, providing students with an open space to learn, collaborate and communicate more effectively. This means that social media applications have the power to connect people and bridge the gaps of time and distance. This is especially relevant in ODL environments where students operate in isolated spaces and have little or no direct interaction with their lecturers and fellow students.
Die doel van die studie is om ‘n ondersoek te loods na sosiale media integrasie, meer spesifiek Facebook, en hoe voordelig die gebruik daarvan vir studente in die konteks van ‘n Oop- en Afstandsonderrigleer (OAL) is. Die studie was gedoen binne die konteks, en met inagneming van, hoe die gebruik van sosiale media ‘n norm in die hedendaagse samelewing geword het, en hoe mense oor die algemeen videos, prente, en teks kan oplaai om ‘n gesamentlike akademiese doel te bereik. Ten einde die doel van die betrokke studie te bereik, het die navorser twee teoretiese raamwerke gebruik, naamlik Konnektivisme (Connectivism) en Nuwe media-teorie. Die studie het gebruik gemaak van ‘n kwalitatiewe navorsingsmetode, meer spesifiek kwalitatiewe inhoudsanalise en fokus-groep onderhoude. Die studie het bevind dat die gebruik van Facebook studente beter toegang tot aanlynhulpbronne verleen, en ook meer interaksie tussen studente bewerkstellig. In ‘n veranderende wêreld het die studie bevestig dat die gebruik van tegnologie oor die potensiaal beskik om innoverende afstandonderrig aan te bied en ope platforms vir studente bied om met mekaar saam te werk asook meer effektief te kommunikeer. Sosiale media beskik dus oor die vermoë om mense nader aan mekaar te bring, en ook die gaping van tyd en afstand te oorbrug. Dit is hierin ook die geval waar studente dikwels in isolasie, met min of geen direkte kontak met dosente of mede studente in ‘n OAL konteks, studeer.
Communication Science
M.A. (Communication Science)
48
Dube, Liketso. "Exploration of Ndebele carnival literature posted on Facebook walls and how it provides an escape route from censorship in Zimbabwe". Thesis, 2020. http://hdl.handle.net/10500/27415.
Testo completoAbstract (sommario):
This thesis is an exploration of tabooed literary creations that it terms carnival literature. To achieve the objective of establishing the effectiveness of posting material on Facebook walls of the selected group and individual accounts to escape censorship, the thesis compared traditional graffiti, particularly latrinalia, to ‗cyber‘ graffiti (social media) with Facebook as a case study.
Lev Vygotsky‘s Activity Theory helped the study link graffiti, vulgarities, humour and Facebook to the Ndebele society‘s response to tabooing of carnival literature. The thesis argued that participating in traditional graffiti production and coming up with posts on a Facebook wall is a
deliberate effort with a target audience just as other genres of literature have. However, society tends to condemn carnival literature as a rebellious genre that deserves exclusion from ‗normal‘
interaction. Carnival literature is therefore censored through tabooing its themes and language.
The term carnival literature is derived from medieval performances that were named the ‗carnivalesque‘ by Bakhtin and have equivalents in Africa as a continent and in Zimbabwe as a nation. The characteristics of carnivality are found in both traditional graffiti and ‗cyber‘ graffiti.
These, among others, include sex and sexuality as themes, obscenities, vulgarities, and all language that is considered offensive. Interestingly, these elements of carnivality evoke laughter
of one kind or another. Latrinalia from selected public toilets from the city of Bulawayo was photographed and subjected to Critical Discourse Analysis with attention being paid to carnivality, Bakhtinian dialogism and humour and its impact on the interaction process. Posts on
walls of the selected Facebook group and individual accounts were subjected to the same treatment that was given traditional graffiti. The thesis argues that social media can perform a
similar function to that of traditional graffiti with added advantages. Social media has created world communities that are brought together by common interests and platforms where they meet and share ideas. The study also established that messages have layers of meaning, making it unreasonable to ban certain messages since they serve a particular purpose. Social media, particularly Facebook, provides pockets of privacy for candid and unfettered interaction that
service specific audiences among the Ndebele; hence can function as the escape route for carnival literature from cultural censorship in Zimbabwe.African Languages
D. Phil. (African Languages)
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Staub, David. "Soziale Trinität für soziale online Netzwerke : ein Beitrag zur Bedeutung des Glaubens an die soziale Trinität als Inspiration und Ressource für ein erfüllendes zwischenmenschliches Zusammenleben im Kontext sozialer Online-netzwerke". Diss., 2013. http://hdl.handle.net/10500/10564.
Testo completoAbstract (sommario):
German textDiese Forschungsarbeit versucht aufzuzeigen, inwiefern der Glaube an die Trinität als Gemeinschaft von Vater, Sohn und Heiligem Geist zu einem erfüllenden zwischenmenschlichen Zusammenleben in sozialen Online-Netzwerken beitragen kann. Im Gespräch mit den drei Theologen Jürgen Moltmann, Leonardo Boff und Gisbert Greshake wird das Konzept der Sozialen Trinität mit seinen Implikationen für das zwischenmenschliche Zusammenleben erarbeitet. In einem zweiten Teil werden die neuen Möglichkeiten von sozialen Online- Netzwerken und die deutlichsten damit verbundenen Mängel für das zwischenmenschliche Zusammenleben am Beispiel von Facebook dargestellt. Schlussendlich wird danach gefragt, inwiefern die Erkenntnisse aus der theologischen Diskussion für den spezifischen Kontext sozialer Online-Netzwerke fruchtbar gemacht werden können. Es werden drei unterschiedliche Aspekte herausgearbeitet, in denen der Glaubende durch das Eingebundensein in die göttliche Gemeinschaft eine neue Sicht auf seinen sozialen Kontext erhalten und eine hilfreiche Ressource finden kann, um den Unzulänglichkeiten des zwischenmenschlichen Zusammenlebens in sozialen Online-Netzwerken entgegenzuwirken.
This thesis wishes to demonstrate in how far faith in the Trinity as community of Father, Son and Holy Spirit can contribute to a fulfilling human communal life on social networking sites. In conversation with the three theologians Jürgen Moltmann, Leonardo Boff and Gisbert Greshake, a concept of the Social Trinity and its implications on human communal life is being elaborated. In a second part, the new possibilities and the gravest shortcomings of human interactions on Facebook are depicted. Finally, it is asked, in how far the findings of the theological discussion can be fructified in the specific context of social networking sites. In three different aspects it will be elaborated, in which the believer can find, through his or her incorporation into the godly community, a new perspective for his social context and a helpful resource to counter the shortcomings of human communal life on social networking sites.
Philosophy & Systematic Theology
M. Th. (Systematic Theology)