Letteratura scientifica selezionata sul tema "New dominant logic"
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Articoli di riviste sul tema "New dominant logic"
Zsigmond, Tibor, Annamária Zsigmondová e Renáta Machová. "From Goods-dominant logic to Service-dominant logic". SHS Web of Conferences 120 (2021): 02015. http://dx.doi.org/10.1051/shsconf/202112002015.
Testo completoVerna, Carlos Legna, e Miroljub Kljajić. "On the Transition of Service Systems from the Good-Dominant Logic to Service-Dominant Logic". International Journal of Information Technologies and Systems Approach 7, n. 2 (luglio 2014): 1–19. http://dx.doi.org/10.4018/ijitsa.2014070101.
Testo completoZiaee Bigdeli, Ali, e Tim Baines. "Advanced Services: A New Dominant Logic for Manufacturers". Academy of Management Proceedings 2020, n. 1 (agosto 2020): 12588. http://dx.doi.org/10.5465/ambpp.2020.12588abstract.
Testo completoVargo, Stephen L., e Robert F. Lusch. "Evolving to a New Dominant Logic for Marketing". Journal of Marketing 68, n. 1 (gennaio 2004): 1–17. http://dx.doi.org/10.1509/jmkg.68.1.1.24036.
Testo completoOjasalo, Jukka, e Katri Ojasalo. "Service Logic Business Model Canvas". Journal of Research in Marketing and Entrepreneurship 20, n. 1 (9 luglio 2018): 70–98. http://dx.doi.org/10.1108/jrme-06-2016-0015.
Testo completoFormisano, Vincenzo, Giuseppe Russo e Rosa Lombardi. "A service-dominant logic for banking services". MERCATI & COMPETITIVITÀ, n. 1 (giugno 2012): 81–93. http://dx.doi.org/10.3280/mc2012-001006.
Testo completoKim, Jaemin, e Michael Greiner. "Factors Impacting the Adoption of a New Dominant Institutional Logic". Academy of Management Proceedings 2020, n. 1 (agosto 2020): 12693. http://dx.doi.org/10.5465/ambpp.2020.12693abstract.
Testo completoPrahalad, C. K., e Richard A. Bettis. "The dominant logic: A new linkage between diversity and performance". Strategic Management Journal 7, n. 6 (novembre 1986): 485–501. http://dx.doi.org/10.1002/smj.4250070602.
Testo completoLather, Patti. "What new sensibility, configuration or ‘dominant’ logic now for educational theory?" Educational Philosophy and Theory 50, n. 14 (25 novembre 2018): 1602–3. http://dx.doi.org/10.1080/00131857.2018.1468651.
Testo completoBolton, Ruth N. "Invited Commentaries on “Evolving to a New Dominant Logic for Marketing”". Journal of Marketing 68, n. 1 (gennaio 2004): 18–27. http://dx.doi.org/10.1509/jmkg.68.1.18.24035.
Testo completoTesi sul tema "New dominant logic"
Joiner, Keith, e Robert Lusch. "Evolving to a new service-dominant logic for health care". DOVE MEDICAL PRESS LTD, 2016. http://hdl.handle.net/10150/625221.
Testo completoJansson, Johan, e Anton Anhammer. "Service innovation in the pharmaceutical industry : How do existing value propositions restrict the adoption of new resources?" Thesis, Uppsala universitet, Företagsekonomiska institutionen, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-434174.
Testo completoÄmnena värdeerbjudande och tjänsteinnovation har varit av högt intresse inom tjänstelogiken. Något som inte har studerats i tidigare forskning, och syftet med denna studie, är att undersöka; hur nuvarande värdeerbjudande hindrar tjänsteinnovation genom att hindra utnyttjandet av digitala resurser. Dessa hinder av tjänsteinnovation kan i vissa fall leda till dödsfall vilket är en anledning till att forskningsfrågan är viktig. Metoden i denna uppsats är en fallstudie av ett läkemedelsföretag, som genomfördes genom kvalitativa intervjuer och en tematisk analys. Analysen i uppsatsen är baserad på litteratur om ämnet värdeerbjudande och ämnet tjänsteinnovation. Uppsatsen visar att tjänsteinnovation hindras när företagets värdeerbjudande hindras från att inkorporera digitala resurser. De specifika hindren studien visar är; reglering, bristande förståelse för fördelarna med digitala resurser, komplexitet vid implementering, mätproblem, och bekvämlighet och beskyddande.
Brink, Niclas. "New innovative practices within the tour operations in Peru's jungle". Thesis, Mälardalens högskola, Akademin för innovation, design och teknik, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-35926.
Testo completoMoura, Luis Cesar Souto de. "Assimetria de conhecimento : proposta de uma perspectiva teórica para marketing de bens e serviços intensivos em conhecimento". reponame:Biblioteca Digital de Teses e Dissertações da UFRGS, 2011. http://hdl.handle.net/10183/31961.
Testo completoThis thesis constitutes a proposal for a theoretical contribution to the discipline of marketing. It argues that a Knowledge Asymmetry exists between the poles of the exchange/transaction ratio of knowledge-intensive goods and services packages, from the perspective of the "New Dominant Logic" of marketing, according to Stephen Vargo and Robert Lusch. It derives, by analogy, this hypothetical proposition of the Theory of Information Asymmetry, from economic science. It affirms the ontological distinction between information and knowledge, as justification for its proposition. It introduces key concepts of Knowledge Asymmetry, to support the epistemological acts of rupture and construction of the object, according to Gaston Bachelard and Pierre Bourdieu. It reviews the schools of thought in marketing and the main research paradigms in the discipline, discussing the usefulness of the theoretical proposal for research in each of the main paradigms. It maintains the relevance of the new theory for academic studies, its management implications and its importance for policymakers.
La presente tesis se constituye en una propuesta de contribución teórica para la disciplina de marketing. Defiende que, existe una Asimetría de Conocimiento entre los polos de la relación de intercambio/transacción de paquetes de bienes y servicios intensivos en conocimiento, en la perspectiva de la “Nueva Lógica Dominante” de marketing, conforme Stephen Vargo y Robert Lusch. Deriva, por analogía, esta proposición hipotética de la Teoría de Asimetría de Informaciones, de la ciencia económica. Afirma la distinción ontológica entre información y conocimiento, como justificativa para su proposición. Presenta conceptos instrumentales de Conocimiento y de Asimetría de Conocimiento, para apoyar los actos epistemológicos de ruptura y construcción del objeto, de acuerdo con Gaston Bachelard y Pierre Bourdieu. Revisa las escuelas de pensamiento en marketing y los principales paradigmas de la investigación en la disciplina, discutiendo la utilidad de la propuesta teórica para la investigación en cada uno de los principales paradigmas. Sustenta la relevancia de la nueva teoría para estudios académicos, sus implicaciones gerenciales y su importancia para los agentes formuladores de políticas.
Libri sul tema "New dominant logic"
Prahalad, C. K. Dominant logic: a new linkage between diversity and performance. [S.L.]: [S.N.], 1986.
Cerca il testo completoTotal relationship marketing: Marketing strategy moving from the 4Ps - product, price, promotion, place - og a traditional marketing management to the 30 Rs - the 30 relationships - of a new marketing paradigm incorporating service-dominant logic, B2C, B2B, C2C, CRM, many-to-many marketing, and the value-creating network society. 3a ed. Oxford: Butterworth-Heinemann, 2008.
Cerca il testo completoMcCabe, Joshua T. From the Era of Easy Finance to Permanent Austerity. Oxford University Press, 2018. http://dx.doi.org/10.1093/oso/9780190841300.003.0003.
Testo completoRiley, Peter. Whitman, Melville, Crane, and the Labors of American Poetry. Oxford University Press, 2019. http://dx.doi.org/10.1093/oso/9780198836254.001.0001.
Testo completoHoof, Florian. Angels of Efficiency. Oxford University Press, 2020. http://dx.doi.org/10.1093/oso/9780190886363.001.0001.
Testo completoOsterlind, Steven J. The Error of Truth. Oxford University Press, 2019. http://dx.doi.org/10.1093/oso/9780198831600.001.0001.
Testo completoStojnić, Una. Context and Coherence. Oxford University Press, 2021. http://dx.doi.org/10.1093/oso/9780198865469.001.0001.
Testo completoPettigrove, Glen. Alternatives to Neo-Aristotelian Virtue Ethics. A cura di Nancy E. Snow. Oxford University Press, 2017. http://dx.doi.org/10.1093/oxfordhb/9780199385195.013.31.
Testo completoDobrenko, Evgeny. Late Stalinism. Tradotto da Jesse M. Savage. Yale University Press, 2020. http://dx.doi.org/10.12987/yale/9780300198478.001.0001.
Testo completoJin, Dal Yong. Critical Discourse of K-pop within Globalization. University of Illinois Press, 2017. http://dx.doi.org/10.5406/illinois/9780252039973.003.0006.
Testo completoCapitoli di libri sul tema "New dominant logic"
Ehrenthal, Joachim C. F., Thomas W. Gruen e Joerg S. Hofstetter. "Recommendations for Conducting Service-Dominant Logic Research". In New Trends in Business Information Systems and Technology, 281–97. Cham: Springer International Publishing, 2020. http://dx.doi.org/10.1007/978-3-030-48332-6_19.
Testo completoToivonen, Marja, e Kyoichi Kijima. "The Need for a New Innovation Paradigm and the Contribution of Service-Dominant Logic". In The SAGE Handbook of Service-Dominant Logic, 488–507. 1 Oliver's Yard, 55 City Road London EC1Y 1SP: SAGE Publications Ltd, 2018. http://dx.doi.org/10.4135/9781526470355.n28.
Testo completoDato-on, Mary Conway, e Jule Gassenheimer. "Service Learning Through NPOS: The New Service-Dominant Logic in Education?" In Proceedings of the 2010 Academy of Marketing Science (AMS) Annual Conference, 72. Cham: Springer International Publishing, 2014. http://dx.doi.org/10.1007/978-3-319-11797-3_45.
Testo completoVirtanen, Petri, e Jari Stenvall. "Intelligent Healthcare Organisations and Patient-Dominant Logic in the New Service Space". In Intelligent Health Policy, 89–116. Cham: Springer International Publishing, 2017. http://dx.doi.org/10.1007/978-3-319-69596-9_5.
Testo completoSatornino, Cinthia B., John Peloza, Alexis Allen e Rebeca Perren. "A New Perspective on Value Creation and Marketing’s Dominant Logic: An Abstract". In Back to the Future: Using Marketing Basics to Provide Customer Value, 493–94. Cham: Springer International Publishing, 2017. http://dx.doi.org/10.1007/978-3-319-66023-3_165.
Testo completoEl Zoghbi, Bachir, e Charbel Chedrawi. "Cloud Computing and the New Role of IT Service Providers in Lebanon: A Service Dominant Logic Approach". In Lecture Notes in Information Systems and Organisation, 425–37. Cham: Springer International Publishing, 2020. http://dx.doi.org/10.1007/978-3-030-34269-2_29.
Testo completoZhang, Huiying, Xi Yu Leung e Billy Bai. "A Conceptual Framework of Destination Sustainability in Sharing Economy". In Information and Communication Technologies in Tourism 2021, 426–32. Cham: Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-65785-7_41.
Testo completoFreiling, Jörg, Diana Chernetska e Martin Krikken. "On Evolving New Dominant Logics in the Realm of Research on Services". In Servicetransformation, 109–21. Wiesbaden: Springer Fachmedien Wiesbaden, 2016. http://dx.doi.org/10.1007/978-3-658-11097-0_5.
Testo completoTurchetti, G., e E. Geisler. "Home Healthcare Services: un caso istruttivo per lo sviluppo di un approccio “Service-Dominant- Logic” nel marketing dei servizi ad alta tecnologia". In Sxi — Springer per l’Innovazione / Sxi — Springer for Innovation, 215–29. Milano: Springer Milan, 2011. http://dx.doi.org/10.1007/978-88-470-1845-7_10.
Testo completo"How New, How Dominant?" In The Service-Dominant Logic of Marketing, 75–82. Routledge, 2014. http://dx.doi.org/10.4324/9781315699035-12.
Testo completoAtti di convegni sul tema "New dominant logic"
Ge, Zhiqion. "“Service dominant logic”—new industrial marketing paradigm". In International Conference on Information Management and Management Engineering. Southampton, UK: WIT Press, 2014. http://dx.doi.org/10.2495/imme140051.
Testo completoDoan, Minh Chau, e Michitaka Kosaka. "A proposal of new service mediator model based on service dominant logic". In 2011 8th International Conference on Service Systems and Service Management (ICSSSM 2011). IEEE, 2011. http://dx.doi.org/10.1109/icsssm.2011.5959465.
Testo completoWawrzinek, David. "Mapping the Logic of Value in Higher Education – A Theoretical Adaption of Service-Dominant Logic and Empirical Case Study in the Context of Executive Education". In International Conference on New Trends in Teaching and Education. Acavent, 2019. http://dx.doi.org/10.33422/ntte.2019.09.497.
Testo completoWan, Zhen-hua, e Ming-li Zhang. "Value propositions in accordance with service-dominant logic and service science: New insights into the Zhongguancun electrics market". In 2014 IEEE International Conference on Service Operations and Logistics, and Informatics (SOLI). IEEE, 2014. http://dx.doi.org/10.1109/soli.2014.6960715.
Testo completoWan, Zhen-hua, e Ming-li Zhang. "Value cocreation through resource integration: New insights into container inpection ecosystems the lens of service dominant logic and systems". In 2013 IEEE International Conference on Service Operations and Logistics, and Informatics (SOLI). IEEE, 2013. http://dx.doi.org/10.1109/soli.2013.6611471.
Testo completoLu, Pong-Jeu, e Sen-Kuei Chen. "Evaluation of Acoustic Flutter Suppression for Cascade in Transonic Flow". In ASME 1998 International Gas Turbine and Aeroengine Congress and Exhibition. American Society of Mechanical Engineers, 1998. http://dx.doi.org/10.1115/98-gt-065.
Testo completoFunase, Ryu, Masayuki Sugita, Osamu Mori, Yuichi Tsuda e Junichiro Kawaguchi. "Modeling of Spinning Solar Sail by Multi Particle Model and Its Application to Attitude Control System". In ASME 2009 International Design Engineering Technical Conferences and Computers and Information in Engineering Conference. ASMEDC, 2009. http://dx.doi.org/10.1115/detc2009-87821.
Testo completoCambié, Viola, e Carlotta Zanoli. "[E]motive Architecture: strategies for a behaviour-driven Space configuration". In International Conference on the 4th Game Set and Match (GSM4Q-2019). Qatar University Press, 2019. http://dx.doi.org/10.29117/gsm4q.2019.0011.
Testo completoRuan, Jian, Yang Zou, Minghai Li e Hongjie Xu. "Control Scheme Research of 10MW Fluoride Salt Cooled High Temperature Experiment Reactor". In 2017 25th International Conference on Nuclear Engineering. American Society of Mechanical Engineers, 2017. http://dx.doi.org/10.1115/icone25-66228.
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