Bibliografie tematiche / Regionální produkty

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Letteratura scientifica selezionata sul tema "Regionální produkty"

Autore: Grafiati

Pubblicato: 4 giugno 2021

Ultima modifica: 10 febbraio 2022

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Articoli di riviste sul tema "Regionální produkty"

Chalupová, Martina, Stanislav Rojík, Hana Kotoučková, and Lenka Kauerová. "Food Labels (Quality, Origin, and Sustainability): The Experience of Czech Producers." Sustainability 13, no. 1 (2020): 318. http://dx.doi.org/10.3390/su13010318.

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Food labels allow producers to promote the unique selling points of their products and help consumers buy products with value-adding qualities. The aim of the present article is hence to explore Czech food producers’ expectations and experience with selected food labels. The selection was narrowed down to enterprises that had succeeded in the certification processes within the food labeling systems of European quality and origin labels (protected designation of origin (PDO), protected geographical indication (PGI), and traditional specialty guaranteed (TSG)), as well as schemes that fall under

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Tesi sul tema "Regionální produkty"

Tománková, Lenka. "Role regionálního produktu v regionálním rozvoji." Master's thesis, Česká zemědělská univerzita v Praze, 2016. http://www.nusl.cz/ntk/nusl-260097.

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The diploma thesis is focusing on the topic of the regional product with the aiming on the regional food and gastro-tourism as a modern trend that can lead to the development of the tourism and regional development. The main goal of the diploma thesis is to show the importance of the regional product on the regional development of the Poděbrady region with the focus on the gastro-tourism that is developing in the recent years in the Czech Republic. On the basis of the quantitative research and the qualitative research, the thesis is finding out how the Poděbrady region stands from the point of

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Moravová, Petra. "Role regionálního produktu v regionálním rozvoji." Master's thesis, Česká zemědělská univerzita v Praze, 2016. http://www.nusl.cz/ntk/nusl-260218.

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The aim of this work is proposal of possibilities how to use regional products for regional development, to strengthen togetherness and cohesion with the given region together with an emphasis on identity and cultural heritage. This work compares regional products in two specific areas of different countries , Klatovsko in the Czech Republic and the Pays du Revermont in France. The work characterizes a particular environment, the role of regional organizations, the definition of quality, certification of origen and labeling local traditional foods. A quantitative and qualitative survey shows t

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Mádlová, Ivana. "Strategické řízení regionální značky - region Českosaské Švýcarsko." Master's thesis, Česká zemědělská univerzita v Praze, 2015. http://www.nusl.cz/ntk/nusl-260527.

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Mádlová, Ivana. "Strategické řízení regionální značky - region Českosaské Švýcarsko." Master's thesis, Česká zemědělská univerzita v Praze, 2016. http://www.nusl.cz/ntk/nusl-261473.

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Batíková, Petra. "Význam soutěže "Regionální potravina" jako rozvojový potenciál." Master's thesis, Česká zemědělská univerzita v Praze, 2015. http://www.nusl.cz/ntk/nusl-257785.

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Abstract (sommario):

This thesis deals with the competition "Regional food" and its link to the development and promotion of the regions. The main aim of this thesis is to suggest a method of use of food products awarded in the competition "Regional food" for development and advertisement of regions. Another aim is to offer measures and activities that can be taken into practice, that could be helpful for the competition itself in the future development. The first part of this thesis is aimed on theoretical relationship in examined issues. It is described the meaning of the regions, possibilities for development c

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Šourková, Natálie. "Vztah návštěvníků destinace k certifikovaným regionálním produktům (Polabí)." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-192503.

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The aim of the thesis is to describe the attitude of the region Polabí visitors and the potential consumers generally towards the certified regional products which were branded within the system under the patronage of Association of Regional Brands. The thesis is divided into two parts, theoretical and practical. The theoretical part defines tourism in relation to region, it's benefits and impacts and deals with the problem of it's sustainable development. It also presents the national coordinator of branding - Association of Regional Brands, it's activities and the specifics of branding in Po

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Dudková, Veronika. "Vztah návštěvníků destinace k certifikovaným regionálním produktům." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-12467.

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The first part approximates many terms from the tourism that are important for understanding the whole problem of branding of local products. Second part explains the whole problem of local brands as the term local brand, what advantages brands bring, who is responsible for the branding and whom first idea of branding belong to, how the system of branding work etc. The purpose of diploma thesis finds out awareness of visitors of Krkonoše about the local branding. As form was used self prepaired checklist. The problem of local branding supplement knowledges of producers and sellers of certified

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Kubíková, Klára. "Značka kvality Regionální potravina jako nástroj podpory lokální produkce." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-193724.

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Local food is a current topic within the Czech food market. The Thesis is focused on the food quality mark "Regionalni potravina" as an instrument for local production promotion. Aim of the thesis is to verify whether labeling local food with the quality mark "Regionalni potravina" contributes to the local food production. An analysis has been performed, that focuses on The Ministry of Agriculture of the Czech Republic's project "Regionalni potravina" in The Usti Region. The analysis contributes to the current local food issue from the perspective of consumers and producers. A questionnaire su

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Jakubcová, Barbora. "Vztah návštěvníků destinace k certifikovaným regionálním produktům (Prácheňsko)." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-200163.

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Abstract (sommario):

Diploma thesis deals with regional branding that contributes to regional development and sustainable tourism. The first part discusses the effects of tourism in a region and the principles of sustainable development. Further it describes in detail how the system of regional labelling works and who is in charge of it. In addition the examples of good practice from abroad are included. The main part of the thesis focuses on a brand called "PRÁCHEŇSKO regional product". The aim of the thesis is to find out what the attitudes of visitors in the Prácheňsko region towards certified regional products

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Šmídová, Tereza. "Marketingová komunikace a brand management regionálních značek." Master's thesis, Vysoká škola ekonomická v Praze, 2017. http://www.nusl.cz/ntk/nusl-359394.

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Abstract (sommario):

This diploma thesis focuses on regional brand PRÁCHEŇSKO regional product communication and its assessment. The aim of this thesis is to make suggestions to increase the efficiency of communication of the brand PRÁCHEŇSKO regional product through an analysis of this regional brand and a realization of marketing research. The theoretical part deals with the brand and its direction as well as with marketing communication. There is also a definition of terms region and regional brand included. The other part deals with an analysis of regional brand programmes, that are available on the Czech mark

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Più fonti

Atti di convegni sul tema "Regionální produkty"

Kraft, Jiří, and Ivana Kraftová. "Regionální kapacita poptávky po elektromotocyklech v České republice." In XXIV. mezinárodního kolokvia o regionálních vědách. Masaryk University Press, 2021. http://dx.doi.org/10.5817/cz.muni.p210-9896-2021-42.

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The aim of this paper is to assess the absorption capacity of sui generis innovations of the Czech regions, as well as to estimate their demand capacity for the JAWA electric motorcycle. The starting point is data capturing the reactions of regions to the innovative product line of JAWA motorcycles in the years 2017-2020. Variability analysis was used during the processing, and in the creation of the model for estimating the capacity of regional demand for electric motorcycles also correlation analysis. The real variability of regional sales of the innovative JAWA motorcycle line was high in t

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Beresecká, Janka, and Lukáš Varecha. "Produkt vidieckeho turizmu." In XXI. mezinárodní kolokvium o regionálních vědách. Masarykova univerzita, 2018. http://dx.doi.org/10.5817/cz.muni.p210-8970-2018-73.

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Kramáreková, Hilda, Alena Dubcová, Daša Oremusová, and Kamil Huslica. "Budovanie značky regionálneho produktu v mikroregióne Cedron - Nitrava." In XXI. mezinárodní kolokvium o regionálních vědách. Masarykova univerzita, 2018. http://dx.doi.org/10.5817/cz.muni.p210-8970-2018-74.

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Malachovský, Andrej, and Radka Marčeková. "Slovak and Austrian tourism strategies and products." In XXII. mezinárodní kolokvium o regionálních vědách. Masarykova univerzita, 2019. http://dx.doi.org/10.5817/cz.muni.p210-9268-2019-64.

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Kubíčková, Helena, and Nikola Šlahůnková. "Proměny peri-urbánního prostředí na příkladu spotřebitelského chování." In XXIV. mezinárodního kolokvia o regionálních vědách. Masaryk University Press, 2021. http://dx.doi.org/10.5817/cz.muni.p210-9896-2021-17.

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Abstract (sommario):

The submitted paper refers to a current phenomenon in the form of peri-urban space and its transfigurations reflecting the migration of the population to the cities, their postmodern consumer behavior, or current purchasing preferences. The paper aims to analyze the consumer behavior of shoppers in the local production market, identify key motivations and characteristics of purchases, and secondarily identify the connection with the approach to travel. The methods used include a quantitative questionnaire survey, thus the answers were collected during the field survey by a simple random select

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Jan, Krajíček. "Analýza nabídky bankovních produktů pro subjekty veřejné správy v regionech." In Dopady vybraných veřejných politik na regionální rozvoj v České a Slovenské republice. Masarykova univerzita, 2012. http://dx.doi.org/10.5817/cz.muni.m210-5805-2012-23.

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Mazúchová, Ľudmila, and Kristína Pančíková. "Regional products offered by tourist information centers in Slovakia." In XXII. mezinárodní kolokvium o regionálních vědách. Masarykova univerzita, 2019. http://dx.doi.org/10.5817/cz.muni.p210-9268-2019-66.

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Studzieniecki, Tomasz, Beata Meyer, and Marzena Wanagos. "‘Discover Central Europe’ – promotion of the visegrad group’s cross-border tourist products." In XXI. mezinárodní kolokvium o regionálních vědách. Masarykova univerzita, 2018. http://dx.doi.org/10.5817/cz.muni.p210-8970-2018-63.

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Gyamfi, Solomon, Henry Junior Anderson, and Viktor Prokop. "Effects of public procurement contract on firm product and service innovation – case study of Czechia, Slovakia and Norway." In XXII. mezinárodní kolokvium o regionálních vědách. Masarykova univerzita, 2019. http://dx.doi.org/10.5817/cz.muni.p210-9268-2019-20.

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Botlíková, Milena. "Postoj generací k rybnikářství v kontextu cestovního ruchu." In XXIV. mezinárodního kolokvia o regionálních vědách. Masaryk University Press, 2021. http://dx.doi.org/10.5817/cz.muni.p210-9896-2021-37.

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The aim of the article was to identify the level of association between fishing and selected attributes, especially from the field from tourism, traditions or basic functions of ponds, especially the between generation of YZ. Furthermore, the aim was to verify whether there are statistically significant differences between the associations of generations using the Kruskal - Wallis test. The analysis of the questionnaire survey showed that the connection between fish farming and selected attributes with the coming generations is decreasing. More than tourism, the young generation recalls ponds

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