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1

Al-Homood, Mohammad. "Drugs and the mass media : a study of Saudi Arabian mass media prevention of drugs." Thesis, Loughborough University, 1995. https://dspace.lboro.ac.uk/2134/6952.

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The mass media nowadays hold a high position in the educational world, / and have a strong influence over societies. They influence and shape people's thoughts and behaviour. They have been used for a long time in many western countries in drug prevention campaigns, both successfully and unsuccessfully, Drug abuse has recently become a serious problem in Saudi Arabia . At first the Government tried to tackle the problem only by using the police force and without any publications . However, recently the Government has tried to utilize the advantage of the widespread mass media in teaching the p
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Cheong, Po-man, and 張寶文. "Media professionals' perspective of psychosis." Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 2014. http://hdl.handle.net/10722/206554.

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Background / Objectives: Mental diseases are perceived as one of the highest stigmatised conditions in our society. Public knowledge of mental illness does not come from professional journals or medical authorities, but largely from mass media as it is a major and most convenient source of information. Media tends to portray mental illness with negative attitude, focusing on bizarre and unexplainable behaviours of patients with mental illness, and exaggerating the linkage between mental illness and aggressive behaviours. However, few studies have been conducted in Hong Kong focusing on media
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Jaramillo, Betancur Ernesto. "Evaluation of a mass media health education campaign for tuberculosis control in Cali, Colombia." Thesis, University College London (University of London), 1998. http://discovery.ucl.ac.uk/10021866/.

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Tuberculosis is a world-wide problem in less developed countries. In this thesis I report the evaluation of impact, process and objectives of a mass media health education campaign for tuberculosis control developed in Cali, Colombia. The campaign aimed at reducing levels of prejudice against people with this disease and at increasing demand for diagnostic tests. I assessed impact on levels of prejudice using two cross sectional surveys as sources of data. I assessed impact on demand for diagnostic tests with a quasi-experimental evaluation design relying on epidemiological data. I used qualit
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Kutufam, Doreen Vivian. "Gendering of health communication campaigns in Ghana cultural relevancy and social identity /." Related electronic resource:, 2007. http://proquest.umi.com/pqdweb?did=1375538411&sid=1&Fmt=2&clientId=3739&RQT=309&VName=PQD.

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Fries, Patrick Thomas. "Complementarity In Health Information Media Usage By College Students: An Application of Media Complementarity Theory In The Context of Health Information." Dayton, Ohio : University of Dayton, 2010. http://rave.ohiolink.edu/etdc/view?acc_num=dayton1271448411.

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Thesis (M.A. in Communication) -- University of Dayton.<br>Title from PDF t.p. (viewed 06/22/10). Advisor: James Robinson. Includes bibliographical references (p. 50-57). Available online via the OhioLINK ETD Center.
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Gillett, James B. "Informed survival : media activism by people with HIV/AIDS /." *McMaster only, 1999.

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7

Scherer, Carrie Lynn. "Uses & gratifications in college students' media use : a test of media complementarity theory /." Dayton, Ohio : University of Dayton, 2010. http://rave.ohiolink.edu/etdc/view?acc_num=dayton1271699466.

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Thesis (M.A. in Communication) -- University of Dayton.<br>Title from PDF t.p. (viewed 06/22/10). Advisor: James D. Robinson. Includes bibliographical references (p. 48-53). Available online via the OhioLINK ETD Center.
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Scherer, Carrie L. "Uses and gratifications in college students' media use: A test of media complementarity theory." University of Dayton / OhioLINK, 2010. http://rave.ohiolink.edu/etdc/view?acc_num=dayton1271699466.

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Diko, Thandisizwe. "Decoding LoveLifes billboards in a socio-culturally pluralistic South Africa." Pretoria : [s.n.], 2006. http://upetd.up.ac.za/thesis/available/etd-05282008-084248.

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Lee, Euntaek. "Journalism, health and community : a Q methodological study /." free to MU campus, to others for purchase, 1998. http://wwwlib.umi.com/cr/mo/fullcit?p9901256.

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Smith, Christabel. "The use of narrative and emotion in public health advertising an analysis of drinking and road safety campaigns in New Zealand : a dissertation submitted in partial fulfillment [sic] of the requirements for the degree of Bachelor of Communications (Honours), Auckland University of Technology, 2008 /." Abstract Full dissertation, 2008. http://puka2.aut.ac.nz/ait/Dissertations/SmithC.pdf.

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Dissertation (BCS(Hons)) -- AUT University, 2008.<br>Includes bibliographical references. Also held in print (iii, 111 leaves ; 30 cm. + CD ROM) in City Campus Theses Collection (T 659.2936312510993 SMI)
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Zhang, Jueman (Mandy). "Making online HIV/AIDS PSAs more effective." Related electronic resource: Current Research at SU : database of SU dissertations, recent titles available full text, 2009. http://wwwlib.umi.com/cr/syr/main.

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Norman, Cassie M. "The effects of societal editorials on perceptions and behavioral intentions related to heart disease in women." Pullman, Wash. : Washington State University, 2010. http://www.dissertations.wsu.edu/Thesis/Summer2010/c_norman_052010.pdf.

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Thesis (M.A. in communication)--Washington State University, August 2010.<br>Title from PDF title page (viewed on July 29, 2010). "Edward R. Murrow College of Communication." Includes bibliographical references (p. 58-62).
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Demyan, Amy L. "The Effects of a Brief, Mass-Media Intervention on Attitude and Intention to Seek Professional Psychological Treatment." Ohio University / OhioLINK, 2009. http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1234921001.

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Beaudreault, Amy R. "Methamphetamine in the United States:Perceptions and Educational Programming Needs in Extension Education." The Ohio State University, 2009. http://rave.ohiolink.edu/etdc/view?acc_num=osu1259611320.

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Bylaska-Davies, Paula. "The Role of the Mass Media in Women’s Infant Feeding Decisions: A Dissertation." eScholarship@UMMS, 2011. https://escholarship.umassmed.edu/gsn_diss/22.

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Breastfeeding has been established as providing the best and most complete nutrition for newborns, as this method promotes the infant’s health and supports infant growth (American Academy of Pediatrics [AAP], 2005). Mass media have been suggested as powerful and universal means of communication with the potential to impact social norms. Thus, this qualitative descriptive study explored, within the context of the Socioecological Framework, women’s decision making on whether to breastfeed or bottle-feed their infants and the effect of mass media on their decision. Data were collected in individu
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Tang, Tsui-yan Stefanie, and 鄧翠欣. "Systematic review of the clinical effectiveness of mass media interventions on smoking cessation and their generalization to HongKong." Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 2010. http://hub.hku.hk/bib/B4517409X.

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Kwok, Oi-yan, and 郭靄恩. "Media reporting on psychosis : a study of entertainment television in Hong Kong." Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 2014. http://hdl.handle.net/10722/206599.

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Background Mental illness is one of the most stigmatized conditions in our society. Since 1990, Yankelovich [1] revealed that the mass media, including television and broadcast news, are the primary source of information about mental illness. The media are believed to play a major role in contributing to mental illness stigma via the images they portray of characters with mental illness as well as the misinformation communicated, inaccurate use of psychiatric terms, and unfavorable stereotypes of people with mental illness according to Wahl’s study [2]. However, little is known about the infl
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Mackie, Brenda. "Health Risk Communication: Reporting of Avian Influenza in New Zealand Newspapers 2002-2008." Thesis, University of Canterbury. School of Social and Political Sciences, 2009. http://hdl.handle.net/10092/3202.

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Those who are interested in the public mood, including politicians and economists, comment that the public are becoming ever more sceptical about many things, but health risk information should not be one of them. If health risk information is perceived by the public as ‘just another scary story’, or ‘more of the same we heard last month’, then the ability of risk messages to convey urgency and recommend action could be greatly diminished; the ‘cry wolf’ scenario becomes more real every time a threat appears in the media but fails to materialise. This thesis explores how avian influenza, (H₅N
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Kramer, Kathryn Daugherty. "The effects of video programming, face-to-face instruction, modeling, and feedback on nutritious and economical food purchases." Diss., Virginia Polytechnic Institute and State University, 1988. http://hdl.handle.net/10919/53560.

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Currently, there is a public health need for effective and economical strategies designed to influence appropriate dietary modifications in the general public (e.g., reduction of dietary fats). To address this need, this study applied the behavioral systems framework in its design and application to nutrition change. The primary research question was to experimentally assess the differential impacts of a combined media and personal interaction condition (specifically using participant modeling procedures) to a condition that combined media and personal attention strategies. A no treatment con
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Tsang, Chiu-yin Chester. "Development and evaluation of a guideline on the production of Chinese health educational pamphlets." Click to view the E-thesis via HKUTO, 2003. http://sunzi.lib.hku.hk/hkuto/record/B31971246.

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Catalán, Matamoros Daniel Jesús. "Health Communication –a health content analysis of the main national Swedish newspapers from a Public Health perspective." Thesis, Nordic School of Public Health NHV, 2006. http://urn.kb.se/resolve?urn=urn:nbn:se:norden:org:diva-3237.

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The mass media are a powerful way to disseminate health information to the entire population. Newspapers are the media with most impact in Sweden and can convey health news and breakthroughs more thoroughly than television or radio, and more quickly than magazines. Newspapers in Sweden have a high amount of readers compared with other European countries. The purpose of this essay is to analyse the space related to health found in the Swedish newspapers and to discuss what readers consume about health. This study is based on an observational, descriptive, cross-sectional, inductive reasoning an
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Lehmkuhl, Markus. "Massenmedien und interpersonale Kommunikation : eine explorative Studie am Beispiel BSE /." Konstanz : UVK-Verl.-Ges, 2006. http://www.gbv.de/dms/ilmenau/toc/505977214.PDF.

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Murtagh, Madeleine Josephine. "Intersections of feminist and medical constructions of menopause in primary medical care and mass media: risk, choice and agency." Title page, table of contents and abstract only, 2001. http://web4.library.adelaide.edu.au/theses/09PH/09phm9851.pdf.

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Includes bibliographical references (leaves 254-288). Examines language used by general practitioners and in mass media to ask 'what are the implications of constructions of menopause for health care practice and public health for women at menopause?'. Presents the findings of qualitative analysis of semi-structured interviews with nine general practitioners working in rural South Australia and qualitative and quantitative analyses of 345 south Australian newspaper articles from 1986 to 1998.
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Grant, Carolyn. "Influence of Media Messages on Obesity and Health Perceptions Among African American Women." ScholarWorks, 2017. https://scholarworks.waldenu.edu/dissertations/3226.

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African American women have the highest prevalence of overweight and obesity in the United States, thus increasing their risks for chronic diseases. Their understanding of their health status and response to it could be triggered by messages in the media, yet few researchers have examined this topic with African American women. The purpose of this phenomenological study was to explore how advertisement and editorial content in media contributed to perceptions African American women have about overweight and obesity. Following the theoretical foundation of the social cognitive theory, the resea
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Fogle, Andrew Brian. "Strategies for Graphic Design aimed at the Multiple Sclerosis Community: The Development of the Inclusion Framework to Assist in Design Thinking and Visual Communication Artifacts." Kent State University / OhioLINK, 2016. http://rave.ohiolink.edu/etdc/view?acc_num=kent1469843228.

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Heiss, Sarah N. "Sugar-Coating Risks: An Analysis of Sweetener Trade Associations‘ Discursive Contributions to Public Negotiations of Risk." Ohio University / OhioLINK, 2011. http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1304621679.

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Stargardt, Tammy. "Media Literacy Education Exposure related to Self-Esteem, Body Esteem, and Sociocultural Ideals in College Students and Graduates." ScholarWorks, 2015. http://scholarworks.waldenu.edu/dissertations/1489.

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The prevalence of eating disorders (ED) in the United States has increased while the media consistently presents thinner representations of the body. Scholars have found media to negatively influence factors associated with the development of EDs. The purpose of this quantitative nonexperimental cross-sectional survey design study was to explore relationships between exposure levels to MLE and self-esteem, body esteem, and the internalization societal appearance ideals. Participants included undergraduate students or recent graduates majoring in either communications or an alternative major wi
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Tsang, Chiu-yin Chester, and 曾超賢. "Development and evaluation of a guideline on the production of Chinesehealth educational pamphlets." Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 2003. http://hub.hku.hk/bib/B31971246.

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Martin, Andrea Roxanne. "Family and media influence on perceived body image." CSUSB ScholarWorks, 2007. https://scholarworks.lib.csusb.edu/etd-project/3078.

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This study has found that negative body image is present in third graders, as young as seven years of age. One interesting finding was that a high number of students who viewed body-oriented magazines had a negative body image.
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Sabo, Jason D. "National Print and Electronic News Coverage of Self Management Behaviors and Efficacy for Type 2 Diabetes Mellitus." Kent State University / OhioLINK, 2011. http://rave.ohiolink.edu/etdc/view?acc_num=kent1310834052.

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32

Graham, James Tyler. "Using Mobile Eye-Tracking to Inform the Development of Mass Tourism in Iceland Towards the Principles of Ecotourism." TopSCHOLAR®, 2018. https://digitalcommons.wku.edu/theses/3042.

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Since the late 20th century, nature-based tourism, an alternative to mass tourism with a focus on natural environments, has steadily grown in popularity. Nature-based tourism areas are considered a platform for informal education and exemplify principles of environmental stewardship and conservation. Iceland, an island nation in the North Atlantic, is one area of the world that has seen dramatic growth in its nature-based tourism industry in recent years; tourists are drawn to Iceland in numbers five times the total population of the Country. The pressures of economic development have resulted
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Sebekos, Elena. "Strategic Communications to Prevent HIV Infections among Black and Hispanic Young Adults." FIU Digital Commons, 2016. http://digitalcommons.fiu.edu/etd/3001.

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Disparities in HIV disease continue to adversely affect Black and Hispanic populations in the United States. Racial and Ethnic Approaches to Community Health (REACH) 2010 in Broward County, Florida, used strategic communications to alert Black and Hispanic young adults of the serious threat and the choices they could make to prevent HIV infection. This study assessed the channels through which 18-39 year-old African American, Haitian, Afro-Caribbean, and Hispanic residents of 12 high AIDS-incidence ZIP-code areas obtained information about HIV/AIDS and which sources they found most helpful. In
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Comello, Maria Leonora G. "Activated Self Concept as a Mechanism Underlying Persuasive Message Effects." The Ohio State University, 2010. http://rave.ohiolink.edu/etdc/view?acc_num=osu1275438170.

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Sarge, Melanie Ann. "Are Your Eyes Really Bigger Than Your Stomach? An Investigation of the Importance of Selective Exposure to Weight Management Articles Featuring Exemplification and Conveying Efficacy for Potential Weight Management Belief and Behavior Change." The Ohio State University, 2012. http://rave.ohiolink.edu/etdc/view?acc_num=osu1345227600.

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Cooper, Kathryn E. "Audiences, structures, and strategies: The promise and power of environmental documentaries." The Ohio State University, 2018. http://rave.ohiolink.edu/etdc/view?acc_num=osu153140198530959.

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Deiner, Catherine Anne. ""Soap operas as a platform for disseminating health information regarding ART and the use of 'reel' versus 'real' role models"." Thesis, Rhodes University, 2015. http://hdl.handle.net/10962/d1017783.

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The media, through development communication and edutainment, plays a critical role in the transformation of societies. In line with this, this thesis discusses the extent to which commercially driven prosocial soap operas can provide a platform for public health messaging, in the context of the HIV/AIDS epidemic in South Africa, for antiretroviral treatment (ART) and for encouraging ART adherence to foster national development. Furthermore, this thesis examined the potential of celebrities as HIV/AIDS ambassadors and the potential of both fictional characters and ‘real-life’ celebrities to di
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Trotter, Stormy P. "Countering the Misconceptions of Media Portrayal Using Creative Expression: An Examination of Veterans With PTSD and the Complexity of Identity Gaps." Bowling Green State University / OhioLINK, 2017. http://rave.ohiolink.edu/etdc/view?acc_num=bgsu1491262570887116.

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Carson, Evelyn D. "The Importance of Relational Communication for Effecting Social Change in HIV/AIDS Prevention Messages: A Content Analysis of HIV/AIDS Public Service Announcements." Ohio University / OhioLINK, 2010. http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1269290096.

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Villela, Edlaine Faria de Moura. "Representações sociais sobre dengue na mídia impressa: informação epidemiológica, educativa ou política?" Universidade de São Paulo, 2012. http://www.teses.usp.br/teses/disponiveis/6/6132/tde-01102012-161911/.

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Introducao - Ha reduzido conhecimento no campo da Saude Publica sobre a funcao social da midia em saude e, particularmente, sobre a relacao entre a midia e o contexto de uma epidemia associada a vetores biologicos, como a dengue. Diante desse quadro, optou-se por estudar a primeira epidemia de dengue em Ribeirao Preto, a qual ocorreu entre novembro de 1990 e marco de 1991. O fato dessa epidemia, assim como as demais, ter sido estudada apenas em seu aspecto biologico, desconsiderando o aspecto social, justifica a realizacao deste estudo. Objetivo - Investigar como se deu a construcao midiatica
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Jones, Carol L. "Clinicians' Perceptions of North Carolina's 10-Year Primary Prevention Plan." ScholarWorks, 2016. https://scholarworks.waldenu.edu/dissertations/2664.

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The cost of domestic and intimate partner violence (DIPV) exceeded $8 billion annually on a national level, and North Carolina spent $307 million on DIPV and DIPV-related mental health care. Studies have shown a correlation between DIPV, mental illness, and substance abuse. North Carolina was found to have higher than normal risk factors for DIPV. In response, the Centers for Disease Control and Prevention partnered with the North Carolina Coalition Against Domestic Violence (NCCADV) to develop the NCCADV 10-year primary prevention plan. This study investigated clinicians' perceptions of the e
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Hodes, Rebecca. "Siyayinqoba/Beat it! : HIV/AIDS on South African television c. 1999-2006." Thesis, University of Oxford, 2009. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.670010.

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Miller, Vail Marie. "The Role of Consumers in the Success of the Consumer Driven Healthcare Movement." Cleveland, Ohio : Case Western Reserve University, 2010. http://rave.ohiolink.edu/etdc/view?acc_num=case1259787032.

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Thesis(Ph.D.)--Case Western Reserve University, 2010<br>Title from PDF (viewed on 2010-01-28) Department of Bioethics Includes abstract Includes bibliographical references and appendices Available online via the OhioLINK ETD Center
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Nelson, Jackie M. "Sexually Objectifying Microaggressions in Film: Using Entertainment for Clinical and Educational Purposes." Antioch University / OhioLINK, 2019. http://rave.ohiolink.edu/etdc/view?acc_num=antioch1564418191011389.

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Logullo, Patrícia Júlia. "Papel de vias de comunicação na eficácia da vacinação contra o sarampo na cidade de São Paulo." Universidade de São Paulo, 2001. http://www.teses.usp.br/teses/disponiveis/5/5160/tde-20052015-160735/.

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Fatores associados com falhas na cobertura da vacinação contra o sarampo na cidade de São Paulo foram estudados por meio de entrevistas com pais ou responsáveis por 122 crianças de até cinco anos. Observou-se que a população conhece a doença e identifica a vacina com a idéia de proteção, mas não cumpre o calendário de vacinação e atrasa as doses da vacina contra o sarampo. Idade, região de origem ou de residência, status familiar ou nível educacional não mostraram associação com o cumprimento do calendário obrigatório (uma dose da vacina contra o sarampo deve ser aplicada dos 9 aos 11 meses e
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Matthias, Nakia M. "Assessing the Communicative Ecology of Male Refugees in Namibia: A Study to Guide Health Communication Interventions on Multiple and Concurrent Sexual Partnerships." Ohio University / OhioLINK, 2011. http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1308278357.

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Davidson, Daryl Malarry. "Joey Connor Larry Darrell: A Television/Streaming Series a Clef." Ohio University / OhioLINK, 2020. http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1578318342890128.

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Cheung, Ling-ling Mayella. "Media education in Hong Kong the underlying forces /." Click to view the E-thesis via HKUTO, 2001. http://sunzi.lib.hku.hk/hkuto/record/B31972408.

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Palfreman, Jon. "Communicating controversy in the mass media." Thesis, University of South Wales, 2005. https://pure.southwales.ac.uk/en/studentthesis/communicating-controversy-in-the-mass-media(65320260-4d82-4ec9-82ac-a7cf363f0e13).html.

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This doctoral submission grew out of a series of long form documentaries that I wrote, produced, and directed between 1993 and the present. The films, which were broadcast on US television's PBS network, all deal with scientific, medical, or environmental issues that developed into prominent national and international controversies. DVDs and scripts of the seven programs are provided along with a detailed overview. The submission is organized as three projects and an overview. 1. Project One (discussed in chapters 3-7) consists of three documentaries: the first about a novel therapy for autism
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Taebi, Shala. "Theoretical foundations of media education : a critical analysis." Thesis, McGill University, 2001. http://digitool.Library.McGill.CA:80/R/?func=dbin-jump-full&object_id=31143.

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The primary purpose of this study is the exploration of the theoretical and critical framework of media education. The major paradigms used as rationale for the study of media embody views of media as agents of cultural decline that stress discriminating against the media; media as popular arts, stressing discriminating within the media; media as agents of communication, featuring the behavioral models of media studies; studying the media as representational or symbolic systems; and an exploration of the interaction between the self and the media and the question of whether and how media empow
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