Bibliografías temáticas / Fashion product

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Literatura académica sobre el tema "Fashion product"

Autor: Grafiati

Publicado: 4 de junio de 2021

Última modificación: 1 de febrero de 2022

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Artículos de revistas sobre el tema "Fashion product"

Wu, Juanjuan, Hae Won Ju, Jieun Kim, Cara Damminga, Hye-Young Kim y Kim K.P. Johnson. "Fashion product display". International Journal of Retail & Distribution Management 41, n.º 10 (2 de septiembre de 2013): 765–89. http://dx.doi.org/10.1108/ijrdm-08-2012-0072.

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Afendi, Arif. "The Effect of Halal Certification, Halal Awareness and Product Knowledge on Purchase Decisions for Halal Fashion Products". Journal of Digital Marketing and Halal Industry 2, n.º 2 (30 de octubre de 2020): 145. http://dx.doi.org/10.21580/jdmhi.2020.2.2.6160.

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<p>In this modern era, many companies produce fashion products labeled halal to increase sales value and increase public awareness about the importance of buying products tagged halal according to religious law. This study aims to examine the effect of halal certification, halal awareness and product knowledge on purchasing decisions for halal fashion products and provide a perspective on the importance of using halal products in society. This article type of research is quantitative; this journal's research data were obtained from 100 respondents who used halal fashion products in Semarang. The research data were analyzed using multiple linear regression. This article's research shows that halal certification has a positive but insignificant effect on fashion products' purchasing decisions labeled halal. Halal awareness has a positive and significant impact on product purchasing decisions. Product knowledge also has a positive and significant effect on purchasing decisions.</p>

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Jo, Jaechoon, Seolhwa Lee, Chanhee Lee, Dongyub Lee y Heuiseok Lim. "Development of Fashion Product Retrieval and Recommendations Model Based on Deep Learning". Electronics 9, n.º 3 (19 de marzo de 2020): 508. http://dx.doi.org/10.3390/electronics9030508.

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The digitization of the fashion industry diversified consumer segments, and consumers now have broader choices with shorter production cycles; digital technology in the fashion industry is attracting the attention of consumers. Therefore, a system that efficiently supports the searching and recommendation of a product is becoming increasingly important. However, the text-based search method has limitations because of the nature of the fashion industry, in which design is a very important factor. Therefore, we developed an intelligent fashion technique based on deep learning for efficient fashion product searches and recommendations consisting of a Sketch-Product fashion retrieval model and vector-based user preference fashion recommendation model. It was found that the “Precision at 5” of the image-based similar product retrieval model was 0.774 and that of the sketch-based similar product retrieval model was 0.445. The vector-based preference fashion recommendation model also showed positive performance. This system is expected to enhance consumers’ satisfaction by supporting users in more effectively searching for fashion products or by recommending fashion products before they begin a search.

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Han, Ah-Young y Sun-Jin Hwang. "The Effect of Advertisement Type, Fashion Product Type and Media Engagement on Fashion Product preference". Journal of the Korean Society of Costume 68, n.º 6 (30 de septiembre de 2018): 32–46. http://dx.doi.org/10.7233/jksc.2018.68.6.032.

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Lee, Carmen Kar Hang, Y. K. Tse, G. T. S. Ho y K. L. Choy. "Fuzzy association rule mining for fashion product development". Industrial Management & Data Systems 115, n.º 2 (9 de marzo de 2015): 383–99. http://dx.doi.org/10.1108/imds-09-2014-0277.

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Purpose – The emergence of the fast fashion trend has exerted a great pressure on fashion designers who are urged to consider customers’ preferences in their designs and develop new products in an efficient manner. The purpose of this paper is to develop a fuzzy association rule mining (FARM) approach for improving the efficiency and effectiveness of new product development (NPD) in fast fashion. Design/methodology/approach – The FARM identifies the hidden relationships between product styles and customer preferences. The knowledge discovered help the fashion industry design new products which are not only fashionable, but are also saleable in the market. Findings – To evaluate the proposed approach, a case study is conducted in a Hong Kong-based fashion company in which a real-set of data are tested to generate fuzzy association rules. The results reveal that the FARM approach can provide knowledge support to the fashion industry during NPD, shorten the NPD cycle time, and increase customer satisfaction. Originality/value – Compared with traditional association rule mining, the proposed FARM approach takes the fuzziness of data into consideration and the knowledge represented in the fuzzy rules is in a more human-understandable structure. It captures the voice of the customer into fashion product development and provides a specific solution to deal with the challenges brought by fast fashion. In addition, it helps increase the innovation and technological capability of the fashion industry.

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Kim, Jiyeon, Joohyung Park y Paige L. Glovinsky. "Customer involvement, fashion consciousness, and loyalty for fast-fashion retailers". Journal of Fashion Marketing and Management: An International Journal 22, n.º 3 (9 de julio de 2018): 301–16. http://dx.doi.org/10.1108/jfmm-03-2017-0027.

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Purpose The purpose of this paper is to investigate how customer involvement in product development creates an emotional connection, satisfaction, and subsequent loyalty toward fast-fashion retailers across high vs low fashion-conscious consumers. Design/methodology/approach Both qualitative and quantitative methods were used to gain understandings of the impacts of customer involvement. To explore customers’ general perceptions of fast-fashion retailers, a focus group interview with 11 US students was conducted. Data for a hypothesis test were obtained from 306 US female consumers and analyzed through structural equational modeling. Findings The findings underscored the relational benefits of involving customers in product development and the substantial moderating impact of female customers’ fashion consciousness. Practical implications The study’s findings support that the customer-brand relationship can be solidified by proactively involving customers in product development. This is beyond benefits derived from leveraging customers’ operant resources in product innovation. Thus, apparel retailers should take such interactive opportunities to build relationships with customers. Also, involving customers in product development can be a critical way for fast-fashion retailers to establish an emotional bond with and loyalty from consumers with a low level of fashion consciousness. Thus, any digital opinion platform designed to foster customer involvement should be managed with the customer-brand relationship in mind. Originality/value This study contributes to the emerging body of literature on customer involvement in product development in fast-paced retailing by elucidating the psychological process through which their participation strengthens the customer-brand relationship manifested in emotional, evaluative, and behavioral responses to the brand, and by identifying a consumer attribute that fortifies this process.

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Spragg, Jon Edward. "Articulating the fashion product life-cycle". Journal of Fashion Marketing and Management: An International Journal 21, n.º 4 (11 de septiembre de 2017): 499–511. http://dx.doi.org/10.1108/jfmm-03-2017-0029.

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Purpose The purpose of this paper is to describe a framework for predicting the seasonal demand for fashion based on the Bass Diffusion model of demand and the Newsvendor inventory management model. Sales and inventory management simulations based on these models have been implemented in the Julia programming language to demonstrate how theoretical models can be made operational using open-source software for the benefit of small- to medium-scale enterprises with limited resources. Design/methodology/approach The paper employs simulation models implemented in the Julia programming languages to explore the use of theoretical models of demand on the seasonal management of fashion inventory. Findings The research demonstrates that further exploration of the framework described is worth undertaking. Research limitations/implications The paper employs theoretical models and is therefore conceptual in its outlook. Nonetheless it provides insights that could be explored further if real-world sales data would become available. Practical implications The framework provides simple models for predicting the demand for fashion that allows “what-if” scenarios to be constructed based on the manipulation of a few model parameters. Social implications The framework provides low-cost analytical tools that support small fashion enterprises with regards to market understanding and the operational management requirements necessary to support those markets. Originality/value The analytical use of the Bass model of demand with the Newsvendor model of inventory management within a fashion context.

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Sari, Rora Puspita y Nabila Asad. "New product development-processes in the fashion industry". Journal of Islamic Marketing 10, n.º 3 (9 de septiembre de 2019): 689–708. http://dx.doi.org/10.1108/jima-02-2018-0033.

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Purpose The purpose of this paper is, first, to examine the design requirements of Islamic fashion in the new product-development process; second, to explore the different practices of new product-development activities from successful and unsuccessful new product lines; and third, to investigate the sequence of the new product-development practice in the fashion industry, specifically the Islamic fashion industry in Indonesia. Design/methodology/approach Questionnaires were distributed and semi-structured interviews were conducted to collect information regarding the practice of the new product-development activities. The Mann–Whitney U test was performed based on the quality of the new product-development activities of 100 Islamic fashion firms, including five innovative companies that had won several awards in Indonesia. An analysis of the extent to which fashion firms were engaging in new product-development activities provided a more detailed picture of the sequence of those activities. Findings Islamic norms were adapted during the early design and promotional phases of new product development in Islamic fashion. Various choices of design and colour in Islamic fashion were also perceived as a way of preaching to women to dress more accordingly to the Islamic norm. The new product-development activities that were conducted differently for successful vs unsuccessful new product lines were idea conceptualisation, market analysis, technical and engineering analysis, financial analysis and commercialisation. The commercialisation phase was given the least priority of all the activities. Nevertheless, it contributed to the very first communication to the customers about new product lines. Originality/value This study makes an important contribution to the deeper and more detailed research on how Islamic fashion companies perceive Islamic values during new product developments and how they perform new product-development activities between successful and unsuccessful products.

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Kim, Inhwa, Hye Jung Jung y Yuri Lee. "Consumers’ Value and Risk Perceptions of Circular Fashion: Comparison between Secondhand, Upcycled, and Recycled Clothing". Sustainability 13, n.º 3 (24 de enero de 2021): 1208. http://dx.doi.org/10.3390/su13031208.

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A circular economy paradigm has recently emerged to combat environmental pollution and climate change around the world. In the fashion industry, circular fashion has been spotlighted as an environmentally friendly approach to fashion products. The purpose of this study was to investigate consumers’ value and risk perceptions, product attitudes, and behavior intentions toward circular fashion consumption. Specifically, this study focuses on three types of circular fashion products from textile waste: reused clothing, upcycled clothing, and recycled clothing. The moderating role of individualism was also explored. Survey data from 850 consumers in their 20s and 30s in Korea were collected to test our hypotheses. The results showed the influence of emotional value was the greatest, while economic risk and performance risk did not affect product attitudes. A moderating effect of individualism was found in the paths between perception dimension and product attitudes and between product attitudes and behavior intention. These findings can help retailers and marketers create more tailored retailing and promotional strategies.

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Munawaroh, Lailatul y Ainur Rochmaniah. "Resepsi Konsumen terhadap Brand Image Produk Fashion Sophie Martin Paris". KANAL: Jurnal Ilmu Komunikasi 6, n.º 1 (2 de septiembre de 2017): 21. http://dx.doi.org/10.21070/kanal.v6i1.1421.

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The purpose of this study described consumer receptions of the fashion product brand image Sophie Martin Paris. This qualitative research used interview data collection techniques to fashion product consumer Sophie Martin Paris. Location in this study at Business Center (BC) Khusnul Khotimah Ngoro Mojokerto Sub-district. The results of this study indicated that consumer reception of fashion products Sophie Martin Paris showed a positive thing. Consumers provided a brand image or a good brand image of the products were distributed by Sophie Martin Paris company. That way audiences would trust and interested in buying and delivering positive assumptions about a product already distributed.

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Tesis sobre el tema "Fashion product"

Torlakcik, Tugce. "New Product Forecasting with Structured Analogy Method in the Fashion Industry : Case Studies with the Fashion Footwear Products". Thesis, Högskolan i Borås, Akademin för textil, teknik och ekonomi, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-166.

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Fashion and the contemporary environment as a whole, is a complex environment that requires retailers and wholesalers to adapt to the changes that constantly occurring. This adaptation is in a bid to ensure that more profits than loses are realized by the company. For this reason, companies have to use various methods to determine the best ways to improve their products. Companies resolve to introduction of new product to the market but the acceptance of new products to the fashion industry is not an assured factor but rather a gamble. This is mainly because of the industry’s characteristics. The main aim of this thesis is to analyze the methods that may be used to improve the accuracy of new products. The fashion industry has characteristics that may be considered as challenges because for instance, when a product is launched, one has to determine whether it is by a reputable designer or whether it is a trend, and with the fashion industry, trends are mainly turned into such by celebrities who introduce a certain design to the world for adoption. These challenges or characteristics are carefully analyzed and examined with the necessity of the introduction of new products analyzed. Data collection, being the main backbone of this thesis and multiple-case study method, is used to answer the research question as “How can structured analogy method be used to improve the forecast accuracy for the footwear products in the fashion industry “.Samples for case study have been chosen from footwear category. Structured analogy method is used to determine the accuracy of the information gathered from literature review.

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RYBALOWSKI, TATIANA MESSER. "DIFFERENTIATED FASHION PRODUCT MANAGEMENT: HANDICRAFT MEETS APPAREL INDUSTRY". PONTIFÍCIA UNIVERSIDADE CATÓLICA DO RIO DE JANEIRO, 2008. http://www.maxwell.vrac.puc-rio.br/Busca_etds.php?strSecao=resultado&nrSeq=13059@1.

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Dentre as diferentes formas que a moda tem para se manifestar, uma das mais expressivas é a indústria de vestuário. A despeito de sua essência mutável que busca constantemente a novidade, o produto de moda não tem conseguido ser diferente a ponto de revelar sua identidade através de seus atributos físicos. A partir da percepção de certa homogeneização do produto de moda, este trabalho busca trazer subsídios ao desenvolvimento de produtos diferenciados de moda através da criação de atributos físicos que reforcem a identidade do produto. Dentre vários recursos que podem ser utilizados, podem-se destacar os processos que inserem o artesanal na confecção industrial, resultando em peças únicas e construindo um contraponto ao excesso de industrialização, impessoalidade e repetição de modelos produzidos em escala unicamente industrial. Como uma ferramenta estratégica para a manutenção da competitividade através da diferenciação, a Gestão de Design utiliza as competências, conhecimentos e experiências da empresa a fim de possibilitar a contínua reinvenção de produtos e processos que coloquem a empresa numa posição de destaque no mercado.
Apparel is one of fashion`s most expressive resources, and yet, in spite of its ever changing nature, the fashion product has not managed to achieve differentiation in a way that makes its physical attributes reveal its identity. Departing from a perception of a growing homogenization of fashion products, this study brings some insights for the development of differentiated fashion products through the use of physical attributes that reinforce a product`s identity. Among the several strategies to achieve this aim, we may emphasize the processes that promote the merging of handicraft production and apparel industry, thus yielding unique items and disrupting the pattern of excessively industrialized, repetitive and impersonal products. As a strategic tool to maintain competitive advantage through differentiation, Design Management exploits a company`s competence, knowledge and experience to continuously reinvent products and processes to achieve competitive positioning.

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Nilsson, Linnéa. "Textile influence : exploring the role of textiles in the product design process". Licentiate thesis, Högskolan i Borås, Institutionen Textilhögskolan, 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:hb:diva-3716.

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Textile materials and textile design are a part of countless products in our surroundings, as well as of diverse design fields and industries, with very different material traditions and working methods. Textile materials and industry have undergone many changes during recent decades, in terms of how and where textiles are produced, and what textiles can be and do; in much the same way, the design practices that textiles are involved in have also developed. What these diverse and evolving design contexts in which textiles are involved in have in common is that textile materials and textile design decisions somehow meet the rest of the design during a design process. The aim of this thesis is to add to our understanding of the relationship between textiles and products in the design process, and to explore the roles that textile design plays when designing textile products, the roles they can come to play when textiles become more complex and offer new means of functionality and expressiveness, for example through smart textile technology. This thesis presents two types of result: Firstly, descriptions of textile product design processes that highlight the wide range of roles that textiles can play in the textile product design processes of today, accentuate how textile materials and design decisions can influence both what can be designed and the design process, and describe some of the additional complexities that come with designing and designing with smart textiles. These examples are presented in the appended papers, and are the outcome of an observation of students who were designing textile products and collaborative, practice-based design research projects. Secondly, this thesis presents a theoretical framework which aims to offer a broad perspective on the relationship between textile design and the product design process, with the intention of opening up for reflection on how we design, and can design, with textiles. The framework focuses on how textile design decisions and textile materials participate in the process, and to what degree they influence the development of the design; this includes methods, questions, etc. that can be used to explore and define this dynamic. One of the main points of the framework is the importance of the textile influence in textile product design processes; the specific qualities of textiles as a design material - the considerations, possibilities, and challenges, which influence both the design of the product and the process of designing it. This includes not only the textiles in the final design, but also the textiles that, in other ways, feature in this process.

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Payne, Helen Elizabeth. "The importance of colour naming for online fashion retail". Thesis, University of Manchester, 2012. https://www.research.manchester.ac.uk/portal/en/theses/the-importance-of-colour-naming-for-online-fashion-retail(c3e19566-304a-41a5-b4d7-371fcb352eee).html.

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Online fashion retailers use a wide array of colour names to describe the colours of their products; ranging from simple colour names such as the primary colours to more ambiguous colour names such as cloud and blush. Although many online retailers devote resources to the selection of colour names, no such research exists on the impact this has on online fashion consumers’ behaviours.The impact of colour naming on online fashion consumers is important as fashion and colour have a symbiotic relationship therefore the representation of colour within an online fashion retail setting is crucial. The need for colour naming within online fashion retailing is further intensified by the difficulties of accurately representing colour online and therefore the role of written product information, such as colour naming becomes important. To that end, this research aims to examine the impact of colour naming on online fashion consumers’ behaviours. Cognitive responses are considered to investigate the role of colour naming in providing information. Emotional responses are investigated to determine whether colour naming influences consumers in the same way colours are known to influence consumer behaviour. Finally, cognitive and emotional responses to colour naming are investigated to determine the impact on purchase outcomes within the online fashion retail environment. Qualitative and quantitative research approaches are used to derive empirical data. Through interviews and online questionnaires it establishes evidence to support the importance of colour naming within the online retail environment. Two online questionnaires were administered to determine the impact of colour naming on emotional responses and preferences for the colour naming categories within the online fashion retail environment by using the colour name appeal construct developed for this research. In-depth interviews were carried out to determine the impact of colour naming on cognitive responses and purchase intentions.The findings present a statistical significance for the causal relationship between colour naming and emotional responses. They reveal more complex colour names such as common descriptive, unexpected descriptive and ambiguous colour names are more likely to elicit emotions compared to common colour names. The findings also reveal the same colour naming categories are also more appealing within the context of online fashion retailing.A laddering technique was applied to the interviews. The results reveal that colour naming impacts on purchase intentions via a number of intervening variables; colour information, product information, product perception, information processing technique, aiding the shopping experience, understanding the product, emotional response, personal values, and post-purchase satisfaction. Again the complex colour names are found to have a wider reaching impact. Common and unexpected descriptive colour names did not always provide useful colour information to the consumers.This research presents empirical evidence regarding the impact of colour naming on online fashion consumers, thus shedding light on appropriate colour naming strategies for online fashion retailers.

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Tshabalala, Pulaki Joseph. "Fashion clothing involvement, opinion leadership and opinion seeking amongst black generation Y students / Pulaki Joseph Tshabalala". Thesis, North West University, 2014. http://hdl.handle.net/10394/13089.

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Opinion leadership and opinion seeking are central constructs in academic studies of new product innovations. Fashion opinion leaders as those individuals who accelerate the fashion maturity process by legitimising a fashionable trend and influence other consumers to adopt the new innovative style as a replacement for the current accepted one. Consumers who accept information and adopt new style innovations are called opinion seekers and are important to the diffusion of new fashions because they may act on the information they receive from the opinion leaders. In South Africa, the fashion industry, which consists of a combination of the manufacturing, retail, media and recruitment sectors, generates billions of South African rands per annum, and is the fifth largest employment sector in the country. In fact, the fashion and textile industry in South Africa employed approximately 143 000 people in March of 2005, and contributed 12 percent to total manufacturing employment. Post 1994, it was evident that the fashion industry in South Africa underwent a metamorphosis from a protected market where domestic manufacturers dominated to a market that increasingly faced competition from international sources. During the first decade of democracy, the country joined the World Trade Organisation (WTO) and opened its creative market to international trade. This saw the industry generate sales of R34 billion, of which 9.4 percent was from clothing sales, and with only 18.7 percent of textiles output being exported. This suggests that the South African retailing industry yields substantial value chain power. There appears to be few published research studies focusing on fashion opinion leadership and opinion seeking amongst the black Generation Y students in South Africa. Owing to the importance of the fashion industry sector, together with the ethnic and cultural diversity of Abstract South Africa, the size of the black Generation Y cohort, and the higher social standing and future earning potential of those with a tertiary qualification, it is important to explore black Generation Y students’ fashion opinion leadership/seeking and fashion involvement. In South Africa, the Generation Y cohort is the first generation to grow up in an era of freedom and constantly changing technology – two forces that serve to broaden the divergence between this fascinating generation and previous generations. In 2013, the Generation Y individuals accounted for an estimated 38 percent of the South African population, and members of the black Generation Y accounted for 83 percent of the country’s Generation Y cohort. The primary objective of this study was to investigate fashion clothing involvement, fashion purchase decision involvement, fashion opinion leadership and fashion opinion seeking behaviour amongst South African black Generation Y students. The target population for this study were male and female black undergraduate and postgraduate students, aged between 18 and 24, and enrolled at South African registered public higher education institutions (HEIs). The sampling frame for this study constituted the 23 South African registered public HEIs that existed in 2013. This sampling frame was narrowed down using judgement sampling to two HEI campuses in the Gauteng province – one from a traditional university and one from a university of technology. The Gauteng province was selected over other provinces in the country because it contained the highest percentage of the 23 public HEIs. A self-administered questionnaire was designed based on the scales used in previous studies. Lecturers at each of the two campuses selected to form part of the sample were contacted and asked if they would allow the questionnaire to be administered on their students during lectures. Once permission had been gained, the questionnaires were distributed to students during the scheduled lectures. The questionnaire requested respondents to indicate on a six-point Likert scale the extent of their agreement/disagreement with items designed to measure their fashion clothing involvement, fashion opinion leadership and fashion opinion seeking. In addition, the students were asked to provide certain demographic data. Abstract The findings of this study provide valuable insights into fashion clothing involvement, fashion purchase decision involvement, fashion opinion leadership and fashion opinion seeking behaviour amongst black Generation Y students in South Africa. Findings from this study show that there is a significant relationship between fashion product involvement, fashion purchase involvement, fashion opinion leadership and fashion opinion seeking amongst black Generation Y students, and that females have a significantly higher level of fashion product involvement compared to males. Insights gained from this study will help fashion marketing better understand this cohort’s involvement in fashion, which, in turn, should help them tailor their marketing efforts in such a way as to appeal to this segment in an improved manner.
MCom (Marketing Management), North-West University, Vaal Triangle Campus, 2014

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Wang, Mike M. Eng Massachusetts Institute of Technology. "Product perceptual mapping on fashion designs with Gaussian mixture variational autoencoder and triplet loss". Thesis, Massachusetts Institute of Technology, 2018. https://hdl.handle.net/1721.1/121642.

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This electronic version was submitted by the student author. The certified thesis is available in the Institute Archives and Special Collections.
Thesis: M. Eng., Massachusetts Institute of Technology, Department of Electrical Engineering and Computer Science, 2018
Cataloged from student-submitted PDF version of thesis.
Includes bibliographical references (pages 51-53).
Product perceptual maps are visualizations of the perceptions of products by customers. They provide many advantages to businesses, such as identifying gaps in the market, understanding competition, and finding how new products fit into a market. Conventional product perceptual mapping methods exhibit limitations, particularly in capturing the highly nonlinear structure in product perceptual categories. Therefore, given only a set of images and triplet data representing product co-occurence by consumers, we propose and use a Gaussian mixture variational autoencoder (GMVAE) with triplet loss to create product embeddings. These product embeddings are then flattened into a 2D perceptual map able to be interpreted by human judgment. We test the GMVAE approach on three datasets: (1) a dataset of simple generated data; (2) the MNIST dataset, a dataset of handwritten digits; and (3) the Amazon Fashion dataset, a dataset of product images, product categories, and similar products. The GMVAE method is quantitatively evaluated on its ability to capture product "latent" categories, and qualitatively evaluated on the quality of its 2D perceptual maps compared with those produced by using a conventional perceptual mapping method. We find that across the experiments, the GMVAE method could reasonable capture "latent" perceptual product categories and is more effective than the conventional perceptual mapping baseline in correctly identifying and predicting latent product categories.
by Mike Wang.
M. Eng.
M.Eng. Massachusetts Institute of Technology, Department of Electrical Engineering and Computer Science

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Ozkan, Nihan. "Impacts of product design changes on suppliers : a case study of the fashion industry". Thesis, University of Leicester, 2018. http://hdl.handle.net/2381/42620.

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This thesis focuses on product design change in the fast fashion market and its impact on supplier companies. Theorizing from the relationship between product design and suppliers within an overarching framework of the supply chain and product design literatures, the research develops what impact product design changes have on supplier companies and how those changes connect to the performance of supplier companies. The multiple case study draws on interview data with 20 participants from a famous high-street fashion retailer and eight of its suppliers. This research validates that product design changes in the fast fashion market have physical and non-physical impacts across supplier company departments, and shows that these impacts connect significantly to the performance of supplier companies. This research contributes to the supply chain and product design literatures by providing an understanding of how product design changes create chain-like-effects, both internally and externally to supplier companies. This can catalyse supplier company strategy, which mitigates product design change to avoid this chain-like-effect. Practically, this thesis offers guidance for retailers and suppliers in creating solutions for the problems that they encounter during the product design change process by revealing the cause and effect relationship of product design changes and supplier companies. The results are currently limited to the fashion industry, and they are yet to be generalised to other buyer-driven commodity chains. Future research should focus on best practices for management to deal with the impact of product design change and in consideration in other industries.

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Rocha, Maria Alice Vasconcelos. "Study of consumer clothing behaviour and its relevance to the successful fashion product development". Thesis, University of Kent, 2007. http://www.research.ucreative.ac.uk/id/eprint/1055.

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Previous research highlighted consumer dissatisfaction with fashion clothing products on offer. There is a lack of information about real consumers needs due to the industry standards of beauty and behaviour as well as a constant rush for innovation that feeds fashion cycles. This research identifies the elements that will enable fashion clothing companies to become more inclusive, and aims to find a methodological relationship between the stakeholders in the fashion industry: consumers, designers and companies. The research considered the difference between a mature market as opposed to emergent ones, and addressed differences between Western and Eastern cultures.

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Le, Bon Caroline. "Le capital de mode : un nouveau concept pour comprendre et expliquer le comportement du consommateur de produits de mode". Thesis, Aix-Marseille 3, 2011. http://www.theses.fr/2011AIX32026.

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La mode est partout et recouvre de nombreux secteurs, produits, et concerne de près ou de loin de nombreux individus. La fidélité aux produits de mode soulève différentes interrogations concernant ce qui incite le consommateur à les choisir, à rester fidèle à la mode et ceci malgré les changements incessants propres à celle-ci. Cependant nous n’avons pas relevé d’approche se rapportant à une explication de cette fidélité basée sur les valeurs apportées par la mode au niveau du produit et indépendamment des caractéristiques physiques et/ou des fonctionnalités de ce dernier. Au cours de cette recherche notre intérêt portera donc sur la compréhension des raisons poussant l’individu à s’associer à la mode. L’analogie par rapport au capital de marque (Keller, 1993), nous incite à penser que de manière similaire à la marque, la mode apporte de la valeur ajoutée au produit en comparaison à ceux jugés non mode. Nous introduirons le concept de capital de mode afin d’appréhender cette valeur ajoutée que la mode apporte aux produits. L’analyse qualitative menée confirme les valeurs ajoutées par la mode au produit que nous avons identifiées. De plus, les résultats de l’étude empirique menée auprès de suiveurs montrent, comme cela était supposé, que l’attachement joue un rôle médiateur dans la relation liant le capital de mode à la fidélité au niveau du vêtement et du téléphone mobile. Les valeurs ajoutées par la mode contribuent donc au développement d’un attachement et d’une fidélité de la part de l’individu à l’égard de ce qui est mode dans les catégories de produits étudiés. Notre recherche propose ainsi une explication de la fidélité à la mode grâce au capital de mode
Fashion transcends domains, applies to almost any kind of product and concerns many people. The loyalty towards fashion products raises questions about why and how products appeal to consumers, despite their constantly varying attributes. Furthermore, little is known about how fashion trends may induce people to stay loyal to fashion products. We are not aware of any other approach that explains consumer behavior on the basis of fashion value per se, that is, that a fashion product is of interest because it is explicitly perceived as a fashion item. We propose a new explanation for consumers’ interest in and loyalty to fashion products. Extending the concept of consumer-based brand equity (Keller, 1993), we propose that consumer-based fashion equity may account for the role that fashion plays, in determining consumers’ loyalty—similar to the way brand equity explains why high equity brands appeal more to consumers than do low equity ones. We introduce the concept of fashion equity to account for the value that fashion adds to products. The exploratory study conducted with followers confirms the values added by fashion to product and the results of our analysis demonstrates that attachment is a mediator in the relationships fashion equity-attachment-loyalty for fashion clothe and mobile phone. Therefore, these values contribute to the development of fashion attachment and fashion loyalty. Our research suggests an explanation of loyalty towards fashion thanks to fashion equity

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Park, Se-Eun. "The relationship between fashion leadership and co-design options in apparel mass customization /". free to MU campus, to others for purchase, 2004. http://wwwlib.umi.com/cr/mo/fullcit?p1422948.

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Libros sobre el tema "Fashion product"

Misani, Nicola, Andrew Spannaus y Paola Varacca Capello. Fashion collections: Product development and merchandising. Milan: Bocconi University Press, EGEA S.p.A., 2017.

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John, Pomeroy, ed. Fashion design and product development. Oxford [England]: Blackwell, 1992.

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Fashion Brands. London: Kogan Page Publishers, 2009.

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Rachel, Mallory, ed. Experimental eco->design: Product, architecture, fashion. Crans-Près-Céligny: RotoVision, 2005.

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Rachel, Mallory y Ohlman Zachary, eds. Experimental eco->design: Architecture, fashion, product. Mies, Switerland: Rotovision, 2009.

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Jin, Byoungho y Elena Cedrola, eds. Product Innovation in the Global Fashion Industry. New York: Palgrave Macmillan US, 2018. http://dx.doi.org/10.1057/978-1-137-52349-5.

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Fashion brands: Branding style from Armani to Zara. Sterling, Va: Kogan Page, 2005.

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Fashion brands: Branding style from Armani to Zara. London: Kogan Page, 2008.

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Xin, Meng. Think as a consumer: Marketing orientation in fashion product development. Birmingham: University of Central England, 2001.

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author, Newell Lisa Hopkins, ed. Guide to fashion entrepreneurship: The plan, the product, the process. New York: Fairchild Books, 2014.

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Capítulos de libros sobre el tema "Fashion product"

Clark, James. "Fashion, Business and Product". En Fashion Merchandising, 23–42. London: Macmillan Education UK, 2015. http://dx.doi.org/10.1007/978-1-137-41386-4_3.

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Jackson, Tim y David Shaw. "Marketing Mix: The Fashion Product". En Mastering Fashion Marketing, 86–123. London: Macmillan Education UK, 2009. http://dx.doi.org/10.1007/978-1-137-09271-7_4.

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Pop, Marlena. "Sustainability and Cultural Identity of the Fashion Product". En Ethnic Fashion, 83–104. Singapore: Springer Singapore, 2016. http://dx.doi.org/10.1007/978-981-10-0765-1_4.

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Bug, Peter y Larissa Blau. "Fashion Product Placement in International TV Series". En Fashion and Film, 59–80. Singapore: Springer Singapore, 2019. http://dx.doi.org/10.1007/978-981-13-9542-0_4.

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Santos, Luís Ricardo, Gianni Montagna y Maria João Pereira Neto. "The Virtualization of the Fashion Product". En Advances in Industrial Design, 820–30. Cham: Springer International Publishing, 2020. http://dx.doi.org/10.1007/978-3-030-51194-4_106.

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McLaren, Angharad y Helen Goworek. "Investigating the Relationship Between Consumer Attitudes and Sustainable Fashion Product Development". En Sustainability in Fashion, 171–92. Cham: Springer International Publishing, 2017. http://dx.doi.org/10.1007/978-3-319-51253-2_9.

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Bug, Peter y Julia Helwig. "Overview of Product Presentation with Moving Images in Fashion E-Commerce". En Fashion and Film, 217–41. Singapore: Springer Singapore, 2019. http://dx.doi.org/10.1007/978-981-13-9542-0_11.

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Kielarova, Somlak Wannarumon y Prapasson Pradujphongphet. "Collaborative Product Design for Product Customization: An Industrial Case of Fashion Product". En Lecture Notes in Computer Science, 37–46. Cham: Springer International Publishing, 2020. http://dx.doi.org/10.1007/978-3-030-60816-3_5.

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Bug, Peter y Julia Helwig. "Current Use of Moving Images for Product Presentation in Fashion E-Commerce". En Fashion and Film, 243–67. Singapore: Springer Singapore, 2019. http://dx.doi.org/10.1007/978-981-13-9542-0_12.

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Yablonsky, Sergey. "Smart Wearable Multi-sided Fashion Product Platforms". En Business Models and ICT Technologies for the Fashion Supply Chain, 135–50. Cham: Springer International Publishing, 2017. http://dx.doi.org/10.1007/978-3-319-48511-9_12.

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Actas de conferencias sobre el tema "Fashion product"

Rubio Romano, Antonio, LongLong Yu, Edgar Simo-Serra y Francesc Moreno-Noguer. "Multi-Modal Fashion Product Retrieval". En Proceedings of the Sixth Workshop on Vision and Language. Stroudsburg, PA, USA: Association for Computational Linguistics, 2017. http://dx.doi.org/10.18653/v1/w17-2007.

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Violano, Antonella y Alessandra Cirafici. "SUSTAINABLE FASHION DESIGN: PRODUCT FROM PROCESS". En 12th International Conference on Education and New Learning Technologies. IATED, 2020. http://dx.doi.org/10.21125/edulearn.2020.2033.

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Yap, Y. L. y W. Y. Yeong. "Lifestyle Product via 3D Printing: Wearable Fashion". En 1st International Conference on Progress in Additive Manufacturing. Singapore: Research Publishing Services, 2014. http://dx.doi.org/10.3850/978-981-09-0446-3_116.

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Devi, Abrista y Kholil M. Nawawi. "Halal Certification Implementation Strategies for Fashion Product". En 1st International Conference on Islamic Ecnomics, Business and Philanthropy. SCITEPRESS - Science and Technology Publications, 2017. http://dx.doi.org/10.5220/0007087306450649.

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Ko, Eunju, Jinghe Han, Eunha Chun y Minyoung Lee. "SUSTAINABLE FASHION PRODUCT DEVELOPMENT USING THE PLM APPROACH". En Bridging Asia and the World: Global Platform for Interface between Marketing and Management. Global Alliance of Marketing & Management Associations, 2016. http://dx.doi.org/10.15444/gmc2016.11.06.05.

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Rubio, A., LongLong Yu, E. Simo-Serra y F. Moreno-Noguer. "Multi-modal joint embedding for fashion product retrieval". En 2017 IEEE International Conference on Image Processing (ICIP). IEEE, 2017. http://dx.doi.org/10.1109/icip.2017.8296311.

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Sawant, Uma, Vijay Gabale y Anand Subramanian. "E-fashion Product Discovery via Deep Text Parsing". En the 26th International Conference. New York, New York, USA: ACM Press, 2017. http://dx.doi.org/10.1145/3041021.3054263.

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Workman, Jane E., Seung-Hee Lee y Yuli Liang. "Are Fashion Consumers Willing to Take Risks to Purchase A New Fashion Technology Product?" En Pivoting for the Pandemic. Iowa State University Digital Press, 2020. http://dx.doi.org/10.31274/itaa.12085.

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Yu, LongLong, Edgar Simo-Serra, Francesc Moreno-Noguer y Antonio Rubio. "Multi-modal Embedding for Main Product Detection in Fashion". En 2017 IEEE International Conference on Computer Vision Workshop (ICCVW). IEEE, 2017. http://dx.doi.org/10.1109/iccvw.2017.261.

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Terkildsen, Mette Nørgaard y Malene Pilgaard Harsaae. "ACTIVE LEARNING AND CRITICAL THINKING IN FASHION DESIGN EDUCATION". En The 22nd International Conference on Engineering and Product Design Education. The Design Society, 2020. http://dx.doi.org/10.35199/epde.2020.69.

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Informes sobre el tema "Fashion product"

Im, Hyunjooo y Hye-young Kim. Fashion Digital Products: Rethinking Product Categories and Characteristics. Ames: Iowa State University, Digital Repository, 2013. http://dx.doi.org/10.31274/itaa_proceedings-180814-495.

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Lee, Jung-Woo y Mi Young Kim. Meta-analysis on the Effects of Fashion Product Attributes on Fashion Product Purchasing Decision. Ames: Iowa State University, Digital Repository, noviembre de 2015. http://dx.doi.org/10.31274/itaa_proceedings-180814-20.

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Ghalachyan, Armine y Elena E. Karpova. Development of Fashion Product Evaluation (FPE) Framework. Ames (Iowa): Iowa State University. Library, enero de 2019. http://dx.doi.org/10.31274/itaa.8764.

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Lee, Hyun-Jung, Ji-Yeon Lee y Kyu-Hye Lee. Brand Image and Evaluation Factors of Fashion Product Advertisement. Ames: Iowa State University, Digital Repository, 2013. http://dx.doi.org/10.31274/itaa_proceedings-180814-656.

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Quesenberry, Peggy P. y Doris H. Kincade. Copying and Product Development: Definitions and Practices by Fashion Industry Personnel. Ames (Iowa): Iowa State University. Library, enero de 2019. http://dx.doi.org/10.31274/itaa.8782.

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Raj, Deepika y Jung Ha-Brookshire. Differences in Innovation Approaches between the Product Developers of Wearable Technology and Fashion Industries. Ames: Iowa State University, Digital Repository, 2017. http://dx.doi.org/10.31274/itaa_proceedings-180814-431.

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Cook, Sasikarn C. y Nancy Hodges. Exploring Non-ownership Apparel Consumption through Online Fashion Product Rental Services: An Application of Institutional Theory. Ames: Iowa State University, Digital Repository, noviembre de 2015. http://dx.doi.org/10.31274/itaa_proceedings-180814-14.

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Kane, Laura. Learning Product Quality and Manufacturing Processes Through Hands on Learning: Introducing Gaming into the Fashion Classroom. Ames: Iowa State University, Digital Repository, noviembre de 2016. http://dx.doi.org/10.31274/itaa_proceedings-180814-1360.

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Sun, Jing, Jihyeong Son y Ting Chi. Adoption of Transaction-focused Social Commerce by Fashion Product Merchants: A Study of WeChat Commerce in China. Ames: Iowa State University, Digital Repository, noviembre de 2016. http://dx.doi.org/10.31274/itaa_proceedings-180814-1418.

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Freeman, Charles, Stephen Meyers, Eric Hill y Laura Downey. That's a wicked looking tater: An interdisciplinary approach to solving 'wicked' agricultural issues using fashion product development. Ames: Iowa State University, Digital Repository, 2017. http://dx.doi.org/10.31274/itaa_proceedings-180814-400.

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