Literatura académica sobre el tema "Marketing. Physical distribution of goods"

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Artículos de revistas sobre el tema "Marketing. Physical distribution of goods"

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Witkowski, Terrence H. "Early history and distribution of trade ceramics in Southeast Asia." Journal of Historical Research in Marketing 8, no. 2 (2016): 216–37. http://dx.doi.org/10.1108/jhrm-07-2015-0026.

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Purpose This paper aims to investigate the history and distribution of trade ceramics in Southeast Asia over a thousand-year period stretching from the ninth to the early nineteenth century CE. Design/methodology/approach The study takes a material culture approach to the writing of marketing history by researching the ceramics trade from the starting point of artifacts and their social context. It draws from literatures on Chinese and Southeast Asian ceramics art history and archaeology. It also is informed by first-hand experience inspecting surviving artifacts in shops, talking to dealers a
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Syahrul, Alfattory Rheza, Kaksim Kaksim, and Jimi Ronald. "PKM KERAJINAN INU DAN KERUPUK SAGU DASA WISMA MELATI 2 SIBERUT SELATAN KEPULAUAN MENTAWAI." RANGKIANG: Jurnal Pengabdian Pada Masyarakat 1, no. 2 (2020): 41–52. http://dx.doi.org/10.22202/rangkiang.2019.v1i2.3821.

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The main issues in this service are related to sales and attractiveness and understanding related to product promotion. As well as the basis for using online applications, e-Commerce implementation requires a fundamental paradigm shift, from the original marketplace that emphasizes physical interaction between sellers and buyers into a market space that relies on electronic transactions. In a traditional marketplace, information, product / service, and payment traffic is physical (location based). In other words, the applicable business model is the geographic business model. Conversely, in a
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Golda, N., O. Burlitska, and O. Krause. "Investigation and formation of the sales mechanism." Galic'kij ekonomičnij visnik 68, no. 1 (2021): 166–73. http://dx.doi.org/10.33108/galicianvisnyk_tntu2021.01.166.

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The features of the mechanism of using the tools of the marketing complex in the sales process are investigated in this paper. It is proved that in market economy, the given concept of «4P» does not completely reveal the essence of marketing activities and should be supplemented by several components. This approach promotes the use of three more components that form appropriate standards for service enterprises. The concept of «sale», which is considered as oral exchange between the buyer and the seller, during which the seller makes the presentation of the goods for the purpose of concluding
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Virgilenna, Sinta, and I. Putu Anom. "Strategi Pemasaran Pariwisata Sembalun Kecamatan Sembalun Kabupaten Lombok Timur Nusa Tenggara Barat." JURNAL DESTINASI PARIWISATA 6, no. 1 (2018): 171. http://dx.doi.org/10.24843/jdepar.2018.v06.i01.p26.

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The number of tourist arrivals during the low season tends to decline. It also has an impact on sightseeing. Therefore, marketing strategy is very important to be able to increase the number of tourist visit to be able to compete with other tourism object and can give positive impact for society Sembalun. Sembalun tourism is located on Jalan Wisata Rinjani, Sembalun Bumbung, Kab. East Lombok Kec. Sembalun, Sembalun Village of West Nusa Tenggara. This study aims to determine the marketing mix, and marketing strategy at Sembalun Tour.
 The data collection in this research is done by observa
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Nwabueze, Caroline Joëlle. "Challenges of Transnational Trademark Law Practice: The Case of Nigerian Companies’ Brands in OAPI States." Revue générale de droit 45, no. 1 (2015): 321–47. http://dx.doi.org/10.7202/1032041ar.

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Nigeria industrial growth has turned the country into an indispensable economic support for its neighbours. Only for the case of Cameroon, Nigeria has been the leading supplier with respectively 22% and 17.8% of imports in 2011 and 2012 with trade amounting to 328 billion FCFA per annum. This results in part from Nigerian companies’ exportations in local markets. Nigerian trademarks related to cosmetics, furniture, electronics, and pharmaceutical goods abound in neighbouring countries. However, a strengthening of Nigerian companies in regional markets encompasses strategies to avoid infringing
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Diniaty, Dewi, Ismu Kusumanto, Fitria Roza, Fadhillah Dinatul Husna, Misra Hartati, and Nofirza Nofirza. "Analisis Strategi Pemasaran dalam Upaya Meningkatkan Penjualan Ikan Salai Patin Pada Kelompok XYZ Analysis Strategy Marketing in an Effort to Increase Sales Salai Patin Fish at XYZ Group." JKBM (JURNAL KONSEP BISNIS DAN MANAJEMEN) 6, no. 1 (2019): 109. http://dx.doi.org/10.31289/jkbm.v6i1.3080.

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<em>XYZ Group in running business have been several problems that</em> <em>is in the marketing of products not yet doing activity promotions, weakening the number of requests, well as the quality of a product produced less good. This research aims to obtain the weighting of every factor which are under consideration, to know the position of the company, and provide suggestions for marketing strategies that can did be company. The see problems happen, we need marketing strategies by using the method Analytical Hie-rarchy Proses (AHP) and Strength, Weakness, Opportunity, Threat
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Khokhlov, Viacheslav. "Marketing of Merchandise Distribution in HoReCa Markets." Regionalnaya ekonomika. Yug Rossii, no. 4 (December 2019): 181–91. http://dx.doi.org/10.15688/re.volsu.2019.4.17.

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The article analyzes the theoretical and practical aspects of marketing activities in the field of logistics of the hotel and restaurant business, which is the most essential element in merchandise distribution in HoReCa markets. The author finds out that material flows of goods in HoReCa markets are divided into two relatively independent subgroups, which differ both in time and content characteristics, and in marketing tools which are used: commodity and material and technical support of enterprises of hotel and restaurant profile (sale points) and distribution of goods and services by sale
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Coughlan, Anne T. "Distribution channel choice in a market with complementary goods." International Journal of Research in Marketing 4, no. 2 (1987): 85–97. http://dx.doi.org/10.1016/0167-8116(87)90001-2.

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Babachenko, Larysa Valentynivna, Viktoriya Viktorivna Zhydok, and Maksym Mykolaiovych Zabashtanskyi. "MODERN ASPECTS OF ORGANIZATION OF ENTERPRISES’ GOODS DISTRIBUTION SYSTEMS." SCIENTIFIC BULLETIN OF POLISSIA 1, no. 2(14) (2018): 64–70. http://dx.doi.org/10.25140/2410-9576-2018-2-2(14)-64-70.

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Urgency of the research. The use of marketing technologies in the formation of goods distribution channels is a topical issue in the context of organizing a rational system of commodity circulation and establishing a long-term cooperation which involves all its members. Target setting. Traditional distribution channels are not sufficiently effective in modern conditions of management, therefore, at the expense of labor division and successful cooperation, it is necessary to achieve the most effective performance of functions by the participants of the distribution channel. Actual scientific re
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Mandych, Oleksandra, Inna Naumenko, and Iryna Romaniuk. "Formation of commodity distribution policy in integrated structures." Actual problems of innovative economy, no. 4 (June 27, 2019): 83–87. http://dx.doi.org/10.36887/2524-0455-2019-4-14.

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The article highlights the relevance of studying the marketing policy of product distribution for the work of integrat-ed structures in a market economy. It is determined that the role and importance of marketing policy in the distribution of integrated structures is to ensure the functioning of distribution channels aimed at ensuring the availability of goods and services that meet customer demand for range, quality and price, as well as a high level of service; improved marketing links (both internal and external), proposals to create an effective information and management system of market
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Tesis sobre el tema "Marketing. Physical distribution of goods"

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Qi, Haijie. "Comprehensive performance measurement method for supply chains /." Hong Kong : University of Hong Kong, 2002. http://sunzi.lib.hku.hk/hkuto/record.jsp?B25139289.

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齊海杰 and Haijie Qi. "Comprehensive performance measurement method for supply chains." Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 2002. http://hub.hku.hk/bib/B31226644.

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Oheki, Jun. "Japanese marketing channels during the 1980s to the 1990s : transition in historical perspective /." Marburg : Tectum, 2006. http://deposit.ddb.de/cgi-bin/dokserv?id=2818448&prov=M&dok_var=1&dok_ext=htm.

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Wu, Philip. "The logistics support strategy for fast moving consumer products distribution in China." Thesis, University of Macau, 2000. http://umaclib3.umac.mo/record=b1636671.

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Yung, King Stanley. "Application of multi-agent technology to supply chain management /." Hong Kong : University of Hong Kong, 1999. http://sunzi.lib.hku.hk/hkuto/record.jsp?B21852170.

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容勁 and King Stanley Yung. "Application of multi-agent technology to supply chain management." Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 1999. http://hub.hku.hk/bib/B31223886.

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Cornelius, Andre G. "The value of the middleman in the supply chain of South African tyre production." Thesis, Rhodes University, 2008. http://hdl.handle.net/10962/d1003891.

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Only a few middlemen linking chemical intermediate product supply to world tyre productions have managed to survive new direct business models. In fact, the only region, where the practice of using a middleman in the supply chain of tyre production, for a certain primary manufacturer, is in South Africa. Tyre producers in other world regions, similar in market complexity to South Africa, have experienced the elimination of the middleman. Hence the question of this research, why is the middleman in the supply chain of tyre production in South Africa still a better option than that of direct bus
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Shin, Kwang Shik. "Information and the organization of distribution /." Connect to resource, 1987. http://rave.ohiolink.edu/etdc/view.cgi?acc%5Fnum=osu1262883036.

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Sanders, Nada R. "Forecasting short term demand in the physical distribution environment /." Connect to resource, 1986. http://rave.ohiolink.edu/etdc/view.cgi?acc%5Fnum=osu1262198594.

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Miao, Zhaowei. "Optimization problems in a crossdocking distribution system /." View abstract or full-text, 2006. http://library.ust.hk/cgi/db/thesis.pl?IEEM%202006%20MIAO.

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Libros sobre el tema "Marketing. Physical distribution of goods"

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Principles of international physical distribution. Blackwell Business, 1994.

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Darr, Willi. Integrierte Marketing-Logistik: Auftragsabwicklung als Element der marketing-logistischen Strukturplanung. Deutscher Universitäts-Verlag, 1992.

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Antoine, Wilson, ed. The distribution of goods and services. Rosen Central, 2012.

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Shanker, Ravi. Managing distribution. Manas Publications, 1992.

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Sunil, Sahadev, ed. Sales and distribution management. 2nd ed. Oxford University Press, 2012.

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Kostoglodov, D. D. Raspredelitelʹnai︠a︡ logistika. Rostovskai︠a︡ gos. ėkon. akademii︠a︡, 1996.

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Casielles, Rodolfo Vázquez. Distribución comercial: Estrategias de fabricantes y detallistas. Editorial Civitas, 1997.

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Badot, Olivier, and Marc Benoun. Commerce et distribution: Prospective et stratégies. Economica, 2005.

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Pepels, Werner. Grundzüge der Distributions- und Verkaufs-Planung im Marketing. S. Roderer, 1991.

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Chirwa, Ephraim W. Channels of distribution for consumer products in Malawi: Problems and prospects. University of Malawi, Centre for Social Research, 1995.

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Capítulos de libros sobre el tema "Marketing. Physical distribution of goods"

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Shaw, Susan A., and John A. Dawson. "The Evolution of Distribution Channels for Consumer Goods." In Marketing in Evolution. Palgrave Macmillan UK, 1998. http://dx.doi.org/10.1007/978-1-349-14089-3_4.

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Smykay, Edward W., Donald L. Bowersox, F. H. Mossman, and Hans-Christian Pfohl. "Physical Distribution and Marketing Logistics." In The Roots of Logistics. Springer Berlin Heidelberg, 2012. http://dx.doi.org/10.1007/978-3-642-27922-5_7.

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Tucker, Lewis R., and Michael V. Laric. "Dealing with the Marketing/Physical Distribution Interface." In Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Springer International Publishing, 2016. http://dx.doi.org/10.1007/978-3-319-16934-7_109.

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Gadde, Lars-Erik. "Differentiation of Distribution - a Challenge for Manufacturers of Industrial Goods." In Developments in Marketing Science: Proceedings of the Academy of Marketing Science. Springer International Publishing, 2015. http://dx.doi.org/10.1007/978-3-319-17320-7_1.

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Densmore, Max L., and Samuel H. Himes. "A Synthesizing Conceptualization of Communication in a Marketing/Physical Distribution Setting." In Marketing Horizons: A 1980's Perspective. Springer International Publishing, 2014. http://dx.doi.org/10.1007/978-3-319-10966-4_41.

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Jackson, George C. "An Exploratory Analysis of the Use of Stop-Offs in Physical Distribution Systems." In Proceedings of the 1982 Academy of Marketing Science (AMS) Annual Conference. Springer International Publishing, 2015. http://dx.doi.org/10.1007/978-3-319-16946-0_103.

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Rao, K. S., S. V. Kolla, and Beheruz N. Sethna. "The Use of Quantitative Models in the Study of Physical Distribution of Fertilizers in India." In Proceedings of the 1983 Academy of Marketing Science (AMS) Annual Conference. Springer International Publishing, 2015. http://dx.doi.org/10.1007/978-3-319-16937-8_182.

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Carr, Richard P., and Michael C. Gallagher. "On a New Relationship between Physical Distribution and Marketing: On Doing for Marketing what it Cannot do for Itself." In Proceedings of the 1982 Academy of Marketing Science (AMS) Annual Conference. Springer International Publishing, 2015. http://dx.doi.org/10.1007/978-3-319-16946-0_99.

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Morin-Delerm, Sophie, and Marie-Catherine Paquier. "The Distribution of Monastic Products: The Online Merchant Space, a Potential to Extend Physical Place Attachment—An Extended Abstract." In Marketing at the Confluence between Entertainment and Analytics. Springer International Publishing, 2017. http://dx.doi.org/10.1007/978-3-319-47331-4_207.

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Mosca, Fabrizio, Elisa Giacosa, and Luca Matteo Zagni. "The Evolution of Distribution in the Luxury Sector." In Advances in Marketing, Customer Relationship Management, and E-Services. IGI Global, 2021. http://dx.doi.org/10.4018/978-1-7998-5882-9.ch001.

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In today's competitive environment, it is highlighted how the digital channel has over the years become an important distribution channel for goods with a high symbolic value. During its development, it has taken on characteristics very similar to the physical channel with direct distribution models, created through active management of e-commerce sites by luxury brands, and indirectly with the presence of specialized intermediaries by product or multi-brand, often very innovative. Goods that belong to a segment of the luxury market defined as “not affordable” tend to make use of the digital channel more aimed at strengthening the heritage and elite characteristics of the brand. On the other hand, the brands of the “affordable” luxury goods approach the digital channel with a more economically return-oriented perspective, also using intermediaries that allow a higher percentage of market coverage.
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Actas de conferencias sobre el tema "Marketing. Physical distribution of goods"

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Antun, Juan Pablo. "Corporative Trends in Urban Distribution of Goods in Mexico City." In CIT2016. Congreso de Ingeniería del Transporte. Universitat Politècnica València, 2016. http://dx.doi.org/10.4995/cit2016.2016.3257.

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The Logistics processes in urban-metropolitan distribution are constantly changing, both technological support and technical implementation in the processes themselves and in the management of these. It is necessary to monitor the substantive changes outlined in the metropolitan urban-physical distribution of goods, because they contribute to a better competitive position of companies in the market, and also to a better development of city life. It is a professional scientific and technical task that contributes, by its impact on "benchmarking", the improvement of engineering practices in the
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Ferguson, Scott, Andrew Olewnik, Priyesh Malegaonkar, Phil Cormier, and Saket Kansara. "Mass Customization: A Review of the Paradigm Across Marketing, Engineering and Distribution Domains." In ASME 2010 International Design Engineering Technical Conferences and Computers and Information in Engineering Conference. ASMEDC, 2010. http://dx.doi.org/10.1115/detc2010-28753.

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Introduced nearly 25 years ago, the paradigm of mass customization (MC) has largely not lived up to its promise. Despite great strides in information technology, engineering design practice, and manufacturing production, the necessary process innovations that can produce products and systems with sufficient customization and economic efficiency have yet to be found in wide application. In this paper, the state-of-the-art in MC is explored in order to answer the question of “why not?” and to highlight areas for specific research in the MC paradigm. To establish perspective for this work, we con
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De Almeida Souza, Gabriel, José Jean-Paul Zanlucchi de Souza Tavares, and José Reinaldo Silva. "Towards Adaptive Discrete Event Control Based on PRD, PSS and Automatic Planner." In Congresso Brasileiro de Automática - 2020. sbabra, 2020. http://dx.doi.org/10.48011/asba.v2i1.1448.

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Industry 4.0 technologies integrate devices and data, bring exibility, eciency and decision making, derived from decentralization. In a post pandemic society it is mandatory to reduce human presence in production and distribution of goods. This work implements some of Industry 4.0 characteristics by combining manufacturing elements such as Cyber Physical System (CPS) with passive entities that directly aect decisions in the same automatic planning domain. Theproposal is illustrated by emulating a Block World problem, where it will be used a set of blocks with Radio Frequency Identication (RFID
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Chhabra, Meenal, Sanmay Das, and Ilya Ryzhov. "The Promise and Perils of Myopia in Dynamic Pricing With Censored Information." In Twenty-Seventh International Joint Conference on Artificial Intelligence {IJCAI-18}. International Joint Conferences on Artificial Intelligence Organization, 2018. http://dx.doi.org/10.24963/ijcai.2018/693.

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A seller with unlimited inventory of a digital good interacts with potential buyers with i.i.d. valuations. The seller can adaptively quote prices to each buyer to maximize long-term profits, but does not know the valuation distribution exactly. Under a linear demand model, we consider two information settings: partially censored, where agents who buy reveal their true valuations after the purchase is completed, and completely censored, where agents never reveal their valuations. In the partially censored case, we prove that myopic pricing with a Pareto prior is Bayes optimal and has finite re
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Diaz-Elsayed, Nancy, K. C. Morris, and Julius Schoop. "Towards a Digital Depot to Support Sustainable Manufacturing During Crisis Response." In ASME 2021 16th International Manufacturing Science and Engineering Conference. American Society of Mechanical Engineers, 2021. http://dx.doi.org/10.1115/msec2021-62227.

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Abstract The COVID-19 pandemic has imposed new challenges to maintaining sustainability in our manufacturing operations. With such high variability in demand for urgently needed products (e.g., personal protective equipment, testing technologies) and shifts in the needed capabilities of already complex production systems, sustainability challenges concerning waste management, life cycle impact characterization, and production operations have come to light. An extensive amount of data can be extracted from manufacturing systems, but it is not yet being used to improve the performance of product
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Leshchyshyn Mykolaivna, Maryna, Svitlana Stepanivna Garkavenko, and Antonina Ivanivna Babich. "Studying the similarities of deformation properties of leather materials in the process of creating a model of shoes." In The 8th International Conference on Advanced Materials and Systems. INCDTP - Leather and Footwear Research Institute (ICPI), Bucharest, Romania, 2020. http://dx.doi.org/10.24264/icams-2020.i.10.

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Determination of values and dependencies of deformation and physical and mechanical properties of materials of shoe models and finished products. According to the results of theoretical, analytical and marketing research, a number of experimental tests of materials have been carried out to prove the practical significance of the work, namely tests for: deformation of the vamp part of the product, uniaxial and biaxial stretching, bending, dry and wet friction, adhesion, elongation and tearing. There has been established the nature of the distribution of the total elongations of the samples of t
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Vitale, Anna Serena, and Margherita Pillan. "Products as communication platforms: Investigating and foretelling the evolution of product&service systems in the digital era." In Systems & Design: Beyond Processes and Thinking. Universitat Politècnica València, 2016. http://dx.doi.org/10.4995/ifdp.2016.3329.

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In the lifecycle of material products, from the very initial design phase of concept generation to the final disposal, information and communication have always played a prominent part that, in the digital era, is growing and is expected to grow further, also enabling the blooming of grass root and bottom-up changes in the galaxy of design-production-retail systems. Since the beginning of the human history, commerce has been playing a major role in shaping social organization systems. Retail services are not just a way to obtain goods: they provide opportunities for social relationship and cul
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Informes sobre el tema "Marketing. Physical distribution of goods"

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Ruiz de Gauna, Itziar, Anil Markandya, Laura Onofri, et al. Economic Valuation of the Ecosystem Services of the Mesoamerican Reef, and the Allocation and Distribution of these Values. Inter-American Development Bank, 2021. http://dx.doi.org/10.18235/0003289.

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Coral reefs are one of the most diverse and valuable ecosystems on Earth. The Mesoamerican Reef contains the largest barrier reef in the Western Hemisphere. However, its health is threatened, so there is a need for a management and sustainable conservation. Key to this is knowing the economic value of the ecosystem. “Mainstreaming the value of natural capital into policy decision-making is vital” The value of environmental and natural resources reflects what society is willing to pay for a good or service or to conserve natural resources. Conventional economic approaches tended to view value o
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