Bibliografías temáticas / Public relations

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Literatura académica sobre el tema "Public relations"

Autor: Grafiati
Publicado: 4 de junio de 2021
Última modificación: 25 de julio de 2025

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Artículos de revistas sobre el tema "Public relations"

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Sumarto, Rumsari Hadi. "KOMUNIKASI DALAM KEGIATAN PUBLIC RELATIONS." INFORMASI 46, no. 1 (2016): 63. http://dx.doi.org/10.21831/informasi.v46i1.9650.

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Organizations in maintaining the sustainability of life requires communication. Good established communication will affect the harmonious and harmony relations between the organization and its publics. A positive image is represented if there is a harmonious interaction between an organization and its publics. Imaging of anorganization is usually attached to public relations. Imaging can be awakened/built if there is a harmonious and pleasant communication between an organization and its publics. To support public relations activities, organization requires communication to be able to interact
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I.M. Bayu Mahardika, I Dewa Ayu Hendrawathy Putri, and I Gusti Ngurah Pertu Agung. "IMPLEMENTASI SOSTAC DALAM STRATEGI KOMUNIKASI MARKETING PUBLIC RELATIONS (STUDI DESKRIPTIF KUALITATIF PADA RUANG KREATIF GEDUNG DHARMA NEGARA ALAYA DENPASAR)." Anubhava: Jurnal Ilmu Komunikasi HIndu 3, no. 2 (2023): 474–83. http://dx.doi.org/10.25078/anubhava.v3i2.2708.

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Penelitian ini dilakukan untuk mengetahui komunikasi marketing public relations di Gedung Dharma Negara Alaya Denpasar. Sebagai jawaban atas program yang ditetapkan oleh pemerintah Kota Denpasar dalam wujud Ruang Kreatif Gedung Dharma Negara Alaya Denpasar. Permasalahan yang dikaji dari penelitian ini adalah: 1) Bagaimanakah implementasi SOSTAC dalam strategi komunikasi marketing public relationss pada ruang kreatif Gedung Dharma Negara Alaya Denpasar? 2) Bagaimanakah strategi komunikasi marketing public relationss pada ruang kreatif Gedung Dharma Negara Alaya Denpasar? 3) Bagaimanakah kiat-ki
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Brunner, Brigitta R., and Amber M. K. Smallwood. "Prioritizing public interest in public relations: Public interest relations." Public Relations Inquiry 8, no. 3 (2019): 245–64. http://dx.doi.org/10.1177/2046147x19870275.

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Though early public relations leaders set up serving the public interest as an unquestionable role for public relations, contemporary public relations practice and scholarship have focused on organizations’ goals and activities giving little attention to the public interest. We put forth Public Interest Relations (PIR), which resituates the public interest as central to the work in and scholarship of public relations. PIR recognizes public relations practitioners have a civic duty to create spaces for dialogue; encourage and listen to diverse viewpoints; offer honest analysis and synthesis tow
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Tuttle, Kathy, and Mary “Dee” Miller. "Public relations committee PRN: Public relations news." American Journal of Infection Control 17, no. 5 (1989): A35—A36. http://dx.doi.org/10.1016/0196-6553(89)90193-4.

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Yurita, Ayu Puspa, and Anwar Sani. "Karakteristik Public Relation pada Departemen Marketing Public Relations CNN Indonesia TV." Jurnal Ilmiah Komunikasi Makna 7, no. 2 (2019): 37. http://dx.doi.org/10.30659/jikm.7.2.37-47.

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Banyaknya penggunaan nama pada divisi atau departemen public relations memberikan kesan bahwa tugas dan fungsi divisi atau departemen public relation di sebuah perusahaan kemudian berbeda dengan perusahaan lain. Perbedaan pada fungsi, tugas, peran, dan kegiatan yang dilakukan oleh divisi atau departemen public relations itu dapat menentukan karakteristik public relations pada perusahaan. Tujuan penelitian ini untuk mengetahui tujuan, fungsi, peran, juga aktivitas departemen marketing public relations di CNN Indonesia TV. Metode penelitian yang digunakan adalah deskriptif kualitatif. Hasil pene
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Cough, Jenny. "Public relations." Nursing Standard 15, no. 26 (2001): 63. http://dx.doi.org/10.7748/ns.15.26.63.s56.

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Sowell, Robert D. 'Doug'. "Public Relations." Journal of the American Podiatric Medical Association 91, no. 3 (2001): 161. http://dx.doi.org/10.7547/87507315-91-3-161.

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Watchie, Joanne. "Public Relations." Cardiopulmonary Physical Therapy Journal 6, no. 2 (1995): 20. http://dx.doi.org/10.1097/01823246-199506020-00008.

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Greenland, Rohan. "Public Relations." Medical Journal of Australia 160, S1 (1994): 16–17. http://dx.doi.org/10.5694/j.1326-5377.1994.tb125998.x.

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Janower, Murray L. "Public Relations." Radiology 244, no. 2 (2007): 622. http://dx.doi.org/10.1148/radiol.2442062077.

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Tesis sobre el tema "Public relations"

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Hornaman, Lisa Beth. "Public relations education and the public relations profession." [Florida] : State University System of Florida, 2000. http://etd.fcla.edu/etd/uf/2000/ane5952/thesis.pdf.

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Thesis (M.A.M.C.)--University of Florida, 2000.<br>Title from first page of PDF file. Document formatted into pages; contains vi, 136 p.; also contains graphics. Vita. Includes bibliographical references (p. 130-135).
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Castelli, Joelle Wiley. "Government Public Relations: A Quantitative Assessment of Government Public Relations Practitioner Roles and Public Relations Model Usage." [Tampa, Fla.] : University of South Florida, 2007. http://purl.fcla.edu/usf/dc/et/SFE0002006.

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Růžičková, Markéta Bc. "Online public relations." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-3089.

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Cílem práce je podat co nejširší přehled o problematice online public relations a jeho praktickém využití. Autorka ve své práci představuje online PR jako efektivní a účinnou formu komunikace a řízení vztahů s veřejností a poukazuje na přednosti a výhody PR prostřednictvím internetu. Analyzuje současnou situaci online PR u neziskových organizací působících na českém internetu a poukazuje na možnosti zlepšení jejich komunikačních strategií. Konkrétním výstupem z teoretických poznatků, vlastního výzkumu a zkušeností z praxe v oboru PR, je návrh strategie online public relations pro neziskovou or
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Fitch, K. "Professionalising public relations: A history of Australian public relations education, 1985 - 1999." Thesis, Fitch, K. (2014) Professionalising public relations: A history of Australian public relations education, 1985 - 1999. PhD thesis, Murdoch University, 2014. https://researchrepository.murdoch.edu.au/id/eprint/23467/.

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This thesis is concerned with public relations education in Australia. It focuses on 1985–1999, as in these years there was significant growth in education and the Public Relations Institute of Australia (PRIA) sought greater regulation and jurisdiction over public relations activity. Existing historical scholarship focuses on the evolution of the Australian public relations industry towards professional status, and tertiary education is perceived to confirm the field’s professional standing. In contrast, I consider the development of public relations education in a broader social context and
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Kullick, Claudia. "Public Relations und Risikomanagement." Berlin ; München [u.a.] polisphere, 2007. http://d-nb.info/989200000/04.

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Проняєва, Вікторія Едуардівна, Виктория Эдуардовна Проняева, Viktoriia Eduardivna Proniaieva, and M. G. Toshchev. "Definition of public relations." Thesis, Вид-во СумДУ, 2007. http://essuir.sumdu.edu.ua/handle/123456789/17546.

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Jonsson, Peder. "Kommunikationsmodeller inom public relations." Doctoral thesis, KTH, Industriell ekonomi och organisation (Inst.), 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-205887.

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Once a year for over forty years public relations’ practitioners in Sweden gathers, the political week in Almedalen, in the town of Visby. There they exchange knowledge and experience on all types of subjects using different and common communication models whether they are aware of them or not. The research on communication models is sparse, with one exception: Grunig’s model. Both practitioners and researches believe them to be important, even strategic. But too little knowledge about the models as such negatively impacts the understanding of public relations’ activities. It also contributes
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Ingrová, Veronika. "Public Relations domova seniorů." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-74688.

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The goal of this thesis is to analyze selected non-governmental organization in the field of Public Relations. In accordance with the results of performed investigation, the author will try to propose a specific plan of PR activities within creating positive long-term relationships with company's crucial target groups. The thesis itself will be mainly focused on the preferred target group from both, internal and external environment of the organization. Another vital part of the work will include specific proposals on how the organization should be presenting itself publicly, not only in the f
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Smělá, Jitka. "Public relations ve zdravotnictví." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-75983.

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The aim of my thesis is to analyze and evaluate instruments and methods used by public relations in selected health facilities. Determine which instruments of public relations are used most often and whether the effects brought by the organization expects from them. Will be discussed and possible solutions the shortcomings and problems in this sphere.
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Vahalová, Lenka. "Public relations v divadle." Master's thesis, Akademie múzických umění v Praze.Divadelní fakulta. Knihovna, 2014. http://www.nusl.cz/ntk/nusl-202431.

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The aim of my thesis is to explore and organize the available information to the topic of Public Relations in the Theatre. The thesis is divided into two main parts - theoretical and practical. The theoretical part focuses primarily on the theoretical basis of Public Relations regarding the content of Public Relations as well as on communication as an integral part of PR, new trends, kinds of PR communication and means of communication. The insight into history and the cradle of PR - The United States of America is also included. The practical part introduces two particular theatres. The fi
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Libros sobre el tema "Public relations"

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Jefkins, Frank. Public relations. 4th ed. Pitman, 1992.

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Grupe, Stephanie. Public Relations. Springer Berlin Heidelberg, 2011. http://dx.doi.org/10.1007/978-3-642-17827-6.

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L, Yadin Daniel, ed. Public relations. 5th ed. Financial Times Pitman Publishing, 1998.

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O, Getto Elissa, ed. Public relations. Music Educators National Conference, 1988.

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Hoffjann, Olaf. Public Relations. Springer Fachmedien Wiesbaden, 2023. http://dx.doi.org/10.1007/978-3-658-40480-2.

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Tod, Papageorge, and Museum of Modern Art (New York, N.Y.), eds. Public relations. Museum of Modern Art, 2004.

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Association, Public Relations Consultants. Public relations consultancy: The public relations yearbook. Public Relations Consultants Association, 1993.

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Cutlip, Scott M. Effective public relations. 7th ed. Prentice-Hall, 1994.

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Cutlip, Scott M. Effective public relations. 6th ed. Prentice-Hall International, 1985.

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Association, Public Relations Consultants. Public relations consultancy: The public relations year book. Public Relations Consultants Association, 1997.

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Capítulos de libros sobre el tema "Public relations"

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Isaac, Cynthia. "Public Relations." In Series in Biomedical Engineering. Springer New York, 2008. http://dx.doi.org/10.1007/978-0-387-76495-5_28.

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Corke, Alison. "Public relations." In Effective Advertising and PR. Macmillan Education UK, 1985. http://dx.doi.org/10.1007/978-1-349-10559-5_4.

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Bentele, Günter, and Markus Will. "Public Relations." In Unternehmenskommunikation. Gabler, 2006. http://dx.doi.org/10.1007/978-3-8349-9126-3_2.

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Irgel, Lutz. "Public Relations." In Handbuch für Kaufleute. Gabler Verlag, 1991. http://dx.doi.org/10.1007/978-3-663-13322-3_15.

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Irgel, Lutz. "Public Relations." In Gabler Handbuch für Kaufleute. Gabler Verlag, 1999. http://dx.doi.org/10.1007/978-3-322-94903-5_15.

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Becker, Thomas. "Public Relations." In Die Sprache des Geldes. VS Verlag für Sozialwissenschaften, 1998. http://dx.doi.org/10.1007/978-3-322-83314-3_8.

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Bahne, Thomas L. "Public Relations." In Glossar Kulturmanagement. VS Verlag für Sozialwissenschaften, 2011. http://dx.doi.org/10.1007/978-3-531-92073-3_37.

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Rademacher, Lars. "Public Relations." In Handbuch Medienethik. VS Verlag für Sozialwissenschaften, 2010. http://dx.doi.org/10.1007/978-3-531-92248-5_17.

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Parsons, Carol. "Public Relations." In Management for Hairdressers. Macmillan Education UK, 1985. http://dx.doi.org/10.1007/978-1-349-07071-8_7.

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Meldrum, Mike, and Malcolm McDonald. "Public Relations." In Key Marketing Concepts. Macmillan Education UK, 1995. http://dx.doi.org/10.1007/978-1-349-13877-7_32.

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Actas de conferencias sobre el tema "Public relations"

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Volarić, Tomislav, Zoran Tomić, and Hrvoje Ljubić. "Artificial Intelligence Tools for Public Relations Practitioners: An Overview." In 2024 IEEE 28th International Conference on Intelligent Engineering Systems (INES). IEEE, 2024. http://dx.doi.org/10.1109/ines63318.2024.10629102.

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Dalledonne, Sara, Roberto Caranta, Marco Aliberti, and Justine Dousset. "Public-Private Relations: A Review of Different Procurement Mechanisms." In 37th IAA Symposium on Space Policy, Regulations and Economics, Held at the 75th International Astronautical Congress (IAC 2024). International Astronautical Federation (IAF), 2024. https://doi.org/10.52202/078380-0041.

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Kania, Dessy, Rivi Handayani, and Helen Diana Vida. "Strategi Personal Digital Branding Profesi Pengacara Pada lnstagram @Hotmanparisofficial." In Indonesia Public Relations Conference. #IndonesiaBicaraBaik, 2022. http://dx.doi.org/10.36782/iprc01.

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Digital media, especially social networks like Instagram contributes to the emergence of a worldwide culture also known as a virtual community. The following study's goal is to define and pinpoint the personal branding tactics used by Hotman Paris to promote his legal services through social media posts on Instagram. The research method used in this research is qualitative with case study method. As a very popular and controversial lawyer, Rotman Paris not only actively uses Instagram as a medium to promote his legal services, but he also shares information and knowledge, handles a problem, in
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NEGRIER, ALDRIC, JANIO MONTEIRO, JOAO M F, et al. "PRHOLO Interactive Holographic Public Relations." In Third International Conference on Advances in Computing, Communication and Information Technology- CCIT 2015. Institute of Research Engineers and Doctors, 2015. http://dx.doi.org/10.15224/978-1-63248-061-3-74.

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Idris, Ika K. "Propaganda in Contemporary Public Relations." In International Conference on Anti-Corruption and Integrity. SCITEPRESS - Science and Technology Publications, 2019. http://dx.doi.org/10.5220/0009400200820089.

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Rahman, Nik Adzrieman Abd. "The Utilization of New Media in Online Public Relations Activities Among The Public Relations Practitioners." In International Conference on Emerging Media, and Social Science. EAI, 2019. http://dx.doi.org/10.4108/eai.7-12-2018.2281794.

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Guangming, Yang. "RESEARCH OVERVIEW ON GOVERNMENT PUBLIC RELATIONS." In International Symposium on Multidisciplinary Inclusive Education, Management and Legal Services (ISMIEMLS). Volkson Press, 2018. http://dx.doi.org/10.26480/ismiemls.01.2018.07.09.

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Rizkita, Karine, Dedi Prestiadi, Maisyaroh, Milanitaqwa Asri Pratiwi, Wyne Ristuti Priatna, and Fitri Wulan Purnama. "Public Relations Techniques in Elementary School." In 6th International Conference on Education and Technology (ICET 2020). Atlantis Press, 2020. http://dx.doi.org/10.2991/assehr.k.201204.041.

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Vuković, Milovan, Danijela Voza, and Aleksandra Vuković. "Ethical issues in public relations practice." In XIX International May Conference on Strategic Management – IMCSM24 Proceedings. University of Belgrade, Technical Faculty in Bor, 2024. http://dx.doi.org/10.5937/imcsm24065v.

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Public relations (PR), a significant part of the media industry, is a management function that helps establish and reflect beneficial relationships between the organization and its stakeholders. The development of public relations as a profession is usually seen as a departure from unethical practices, which dominated for decades after the 1920s, towards strategically and ethically driven campaigns in modern business. Nevertheless, when looking at the PR practice in the first decades of the 21st century, numerous doubts arise regarding ethical dilemmas, problems, and, consequently, the process
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Pribadi, R. Dicky Johar, and Annisa Pratamasari. "Iran Nuclear Deal: The Role of Iranian Media and Public Opinion." In Airlangga Conference on International Relations. SCITEPRESS - Science and Technology Publications, 2018. http://dx.doi.org/10.5220/0010280205550561.

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Informes sobre el tema "Public relations"

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Mascarenas, David D. Remote Sensor Placement For Public Relations. Office of Scientific and Technical Information (OSTI), 2013. http://dx.doi.org/10.2172/1110301.

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Compte-Pujol, M., K. Matilla, and S. Hernández. Strategy and Public Relations: a Bibliometric Comparative Study. Revista Latina de Comunicación Social, 2018. http://dx.doi.org/10.4185/rlcs-2018-1280en.

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Xifra i Triadú, Jordi. Historia de las Relaciones Públicas/Public Relations’ History. Revista Internacional de Relaciones Públicas, 2015. http://dx.doi.org/10.5783/rirp-10-2015-01-01-04.

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de las Heras-Pedrosa, Carlos, and Ivette Soto-Vélez. Presentación: Relaciones Públicas turísticas / Presentation: Tourist Public Relations. Revista Internacional de Relaciones Públicas, 2018. http://dx.doi.org/10.5783/rirp-16-2018-01-01-04.

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Almansa Martínez, Ana, and Isabel Ruiz Mora. Presentación: Relaciones Públicas Multidimensionales / Presentation: Multidimensional Public Relations. Revista Internacional de Relaciones Públicas, 2014. http://dx.doi.org/10.5783/rirp-7-2014-01-03-04.

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Hahn, Luke C. Revitalising US relations with Southeast Asia through public diplomacy. East Asia Forum, 2024. http://dx.doi.org/10.59425/eabc.1713477600.

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Míguez-Gonzalez, María Isabel, Juan Manuel Corbacho-Valencia, and Xosé Manuel Baamonde-Silva. Tendencias de investigación sobre relaciones públicas en revistas internacionales: el caso de Journal of Public Relations Research 2012-2014/Research trends about Public Relations in international journals: the case of Journal of Public Relations Research. Revista Internacional de Relaciones Públicas, 2016. http://dx.doi.org/10.5783/rirp-12-2016-02-05-24.

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Oliveira, Ivone de Lourdes. Presentación: Relaciones Públicas en Política / Presentation: Public Relations in Politics. Chair Ana-Belen Fernandez-Souto. Revista Internacional de Relaciones Publicas, 2019. http://dx.doi.org/10.5783/rirp-18-2019-01-01-04.

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Fernandez-Souto, Ana-Belen, and Ivone de Lourdes Oliveira. Presentación: Relaciones Públicas en Política / Presentation: Public Relations in Politics. Revista Internacional de Relaciones Publicas, 2019. http://dx.doi.org/10.5783/rirp/18-2019-01-01-04.

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Adams, Peggy H. Weights and Measures Week guide and year round public relations:. National Institute of Standards and Technology, 1989. http://dx.doi.org/10.6028/nist.ir.89-4109.

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