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Thèses sur le sujet « Media etikasi »

Auteur : Grafiati

Publié le 7 juin 2025

Mis à jour le 2 août 2025

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1

Matějovská, Jana. "Analýza českého mediálního trhu." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-4846.

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I deal with analysis of Czech medial market in my work, especially with analysis for needs of PR specialists. The object of my work is description of cooperation between PR specialists and Medias. I made qualitative research. Another aim is to make a list of all Czech Medias.

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Eisenmann, Jan. "Etické problémy vlivu komunikace v souvislosti body image." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-85322.

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The thesis is focused on an issue of attainable beauty ideal and its possible negative consequences mainly on adolescent audience. It also deals with the possible ethical questions that are related to the beauty ideal with the young audience. This narrow part of the poulation was selected because of the the fact, that they are the at the biggest risk. The theoretical part describes the related experiments and also shows some examples of different approach to beauty in marketing communication. The practical part of the theses consists of two parts, questionnaire survey and an in-depth interview

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3

ANTL, Pavel. "Etika ve světě reklamy." Master's thesis, 2009. http://www.nusl.cz/ntk/nusl-79779.

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The dissertation deals with the dilemma of ethics in advertisement; it is divided into six chapters. The first chapter concerns communication and advertisement{\crq}s function in it. In the second part, I focus on the targets and methods of advertisement (they can be positive and negative). I describe the following processes: influence, manipulation, persuasion, suggestion, motivation and purpose of advertisement in the sectors of the market. The third part is directed at the principles of regulation and self-regulation (I explain their differences). How does self-regulation work in practice I

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4

Bednářová, Aneta. "Výkon povolání novináře v Mexiku - profesionalita, etika a bezpečnost." Master's thesis, 2019. http://www.nusl.cz/ntk/nusl-392925.

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This thesis is focused on chosen attributes of a journalist profession in Mexico related to the topics of ethics, professionalism and security. This thesis considers various aspects that affect performance of this profession, such as current political and economic situation in the country or historical context. It also concentrates on a basic description of normative environment of Mexican media system. This thesis analyses regulations of Mexican journalism done by the state, also a degree of political parallelism, a situation of self-regulation of journalism and a status of journalists within

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Raddová, Michaela. "Etika médií. Mediální prezentace vybrané zprávy napříč českými médii." Master's thesis, 2020. http://www.nusl.cz/ntk/nusl-434209.

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Diploma thesis Media ethics with subtitle The media presentation of selected news across the Czech media consists of two main parts - theoretical and practical. Both of them deal with the issues of media communication, presentation and media ethics. The theoretical part defines the terms and individual relations between them, describes the historical and technological development of the media. It also shows ethical problems of nowadays society. Last but not least, the theoretical part summarizes the methodological approach of the practical part. The aim of the practical part is to analyze the

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6

Cút, Dušan. "Mediální etika a diskurs morálních hodnot ve filmu." Master's thesis, 2011. http://www.nusl.cz/ntk/nusl-298309.

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Thesis is focused on media ethics and concentrate on moral values in film. The goal of thesis is to confirm or to disprove the need of applied ethics in film production. Thesis is divided into three parts. First part is focused on media ethics in film in general. Second part advise about several media theories and film in relation to ethics. Thirt part is dedicated to film semiothics and values. The core of theses is created of several aspect of film such as film editing, language and meaning through out film acting, sounds and costume. We do not emphasise good or bad impact on film on moral v

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Maxová, Barbora. "Proměna prezidentských televizních debat ve Spojených státech: historie, formát, etika." Master's thesis, 2019. http://www.nusl.cz/ntk/nusl-404687.

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Vedrová, Tereza. "Etika v mediální výchově v rodině: Jak se čeští rodiče staví k soukromí svých dětí na internetu." Master's thesis, 2021. http://www.nusl.cz/ntk/nusl-448398.

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This diploma thesis deals with the ethical aspect of parental mediation and children's privacy on the internet. The aim of the work is to, using a qualitative research, assess how Czech parents perceive the privacy of their children on the internet, what ethical boundaries their media- educational approach has and what moral dilemmas they may possibly face. Furthermore, what Czech parents think of technical restrictions in the form of apps, software, locks and covert monitoring of the child. For data collection, the author chose in-depth interviews with parents of children aged 9-17. The work

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Radváková, Tereza. "Vliv mediálního partnerství na obsah filmové recenze." Master's thesis, 2013. http://www.nusl.cz/ntk/nusl-329056.

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The diploma thesis Impact of Media Partnership on the Content of Film Reviews explores the relation between the content of film reviews in Czech press and media partnership. The first part, which is based on researches, briefly describes the development of the cultural journalism oriented on the cinematography in the Czech setting and analyses the issues theoretically. Than the diploma thesis examines the approach of Czech professional journalists and considers the limits of personal subjectivity of respective journalists and the ethics of Czech press. In the second part, which focuses on the

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10

Randuška, David. "Vybrané eticky sporné aspekty referování českých audiovizuálních médií o organizaci Islámský stát." Master's thesis, 2017. http://www.nusl.cz/ntk/nusl-365533.

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I deal in master thesis with reflection of audiovisual media in the Czech Republic and their work with events of terroristic attacks of Islamic State. I focused on main broadcasting which are the most representative material for the form of image of approaches of particular media. In theoretic part I deal with organization Islamic state and symbiotic relation between terrorism and media. We encouter a new phenomena of terrorism which can adapt for new media, social sites and which can work also with audiovisual agenda. I try to get closer and try to set the ethics of west media and I am lookin

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Šrajbrová, Markéta. "Nastavování etických norem pro česká média na stránkách tisku po revoluci a o 20 let později." Master's thesis, 2015. http://www.nusl.cz/ntk/nusl-336439.

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The main object of this diploma thesis is to describe the process of setting ethical standards for the Czech media after the Velvet Revolution. The thesis also describes the media's reflection on how the journalists abide by these ethical rules and what is their approach to ethical self- regulation. The thesis consists of two main parts. The first one is theoretical, it describes the evolution of media ethics in the Czech environment and also it lists the main issues of media ethics. The second part is analytical. The subject of the qualitative analysis is a number of texts published in years

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12

Naumenko, Iurii. "Moderní politické strany a jejich prezentzace prostřednictvím médii." Master's thesis, 2018. http://www.nusl.cz/ntk/nusl-386486.

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In this thesis will be studied the modern political parties and their media presentation. The thesis focuses on the relations between political parties, business sector and journalism. The author tries to answer the question, what do the political parties do to create positive image in the media, especially in the media of public servis. The studies of this thesis wil be done on the basic principles of text analysis using the lingvistical classification of illocutionary and perlocutionary acts. The thesis also focuses on the journalistic ethics, the new theories of the media studies and new ty

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13

Šírová, Natálie. "Mediální obraz ukrajinských událostí ve fotografiích - etické aspekty zobrazení konfliktu." Master's thesis, 2016. http://www.nusl.cz/ntk/nusl-344157.

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The Master Thesis The depiction of events in Ukraine on photographs - ethical aspects of depicting conflict presents a case study focused on depiction of Ukrainian crisis in photographs during a defined period of time of 2014 in five Czech and five foreign newspapers. The first part of the thesis introduces the theoretical concepts that are the basis for the analysis. The analytical part presents the research of depiction of the Ukrainian events in news photographs in the daily newspapers using the technique of content picture analysis. The results let us compare the differences between the ap

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14

Pospíchal, Tomáš. "Mediální diskurz regulace médií: komparativní analýza českého a britského denního tisku." Master's thesis, 2015. http://www.nusl.cz/ntk/nusl-336433.

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This thesis is concerned with the media image of Czech and British press regulation, with a focus on daily newspapers. The theoretical part deals with selected normative requirements for media, the concept of public interest, the legislative framework of the press operation in the Czech Republic and the United Kingdom, self-regulation mechanisms of the British press, and, last but not least, ethical norms and professional practice that comes with the occupation of a journalist. The thesis also presents the main representatives and the basis of critical discourse analysis, the selected procedur

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15

Horáčková, Anna. "Etické kodexy v soudobém českém mediálním systému." Master's thesis, 2018. http://www.nusl.cz/ntk/nusl-372961.

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Master's Thesis focuses on current position of ethics in the Czech media. The main subject is the code of ethics (or code of conduct). The first part of the thesis offers a theoretical background of the topic. I am pursuing the terminology referred to the media ethics topic. Together with scholarly resources I provide definitions of terms such as ethics, morality and code of ethics in media. Summary of relevant Czech codes of conduct is essential for this thesis. First, I present the codes in a brief list and table, more detailed analysis follows. The focus is on differences and specification

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16

Vohlídal, Václav. "Budoucnost mediálních ombudsmanů v éře technologické konvergence." Master's thesis, 2021. http://www.nusl.cz/ntk/nusl-448072.

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1 Abstract Master Thesis titled The future of public editors in the time of technological convergence deals with the issue and phenomena of ombudsmen and public editors as part of self-regulation of journalists. Specifically, it focuses on ombudsmen, that were established by the Czech public media - Czech Radio and Czech Tv, between the years 2016 and 2018. It compares these ombudsmen with their counterparts in other countries, where they face the progressing phasing out of this role in newsroom. This thesis will first try to establish and describe the theory of ethics and morals and their imp

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17

Mačí, Josef. "Oligarchizace médií a její vliv na etiku novinářské práce." Master's thesis, 2020. http://www.nusl.cz/ntk/nusl-435588.

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The diploma thesis deals with the problem of media oligarchization and its influence on the ethics of journalism. Based on the synthesis of existing theoretical concepts, a narrower definition of the terms oligarch and media oligarch is presented in the text. On this theoretical basis, the situation in 31 selected European countries from the point of view of media oligarchization is evaluated by comparing the methodologies of three media indicators - Freedom House's Freedom and the Media, Reporters Without Borders's Press Freedom Index and Centre for Media Pluralism and Media Freedom's Media P

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18

Černá, Zuzana. "Břeclavská lež: etické hranice práce se zdroji a sociální konstrukce reality médii." Master's thesis, 2015. http://www.nusl.cz/ntk/nusl-335945.

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The diploma thesis The Břeclav's lie: Ethical Frontiers of Working with Sources and the Social Construction of Reality Created by the Media focuses on methods used by news media for creation of contents (about particular minority) and their ability to influence social processes according to which form for their contents they choose. The thesis si divived into four parts. In the first part of the thesis, the main focus is mainly on theory and concepts which are relevant for understanding other parts of the thesis, mainly the fourthone. Author focuses dominantly on respected paradigm of role of

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19

Friedel, Tomáš. "Povolání právníka - teorie a praxe profesní etiky se zaměřením na vybraná právnická povolání v České republice." Doctoral thesis, 2016. http://www.nusl.cz/ntk/nusl-353561.

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The dissertation thesis To Be a Lawyer - Theory and Practice of Professional Ethics of Chosen Legal Professions in the Czech Republic aims to strengthen (currently rather weak) discussion about professional ethics in the Czech Republic. The first part introduces elemental terminology of the topic which enables easier understanding of second and third part. The second part is devoted to the presentation of results of researches regarding the analysis of judgements issued by Czech disciplinary authorities on judges', state attorneys' and lawyers' discipline. The last part demonstrates how profes

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20

KRONIKA, Ondřej Alexandr. "Reflexe výskytu a podmínek zařazování sociálních témat do zpravodajských reportáží regionálních televizí." Master's thesis, 2013. http://www.nusl.cz/ntk/nusl-152615.

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This thesis focuses on the incidence of social issues in news reports, broadcasted by regional television stations operating in the South Bohemia Region from 2009 to 2012. Mixed research was used to investigate the number and content of the reports (quantitative part of the research) that are related to the social sphere. The research, according to number of reports, defines their ratio to other topics. Content analysis then examines what topics of social work are preferred by the media. Information subsequently served as the basis for interviews with the editors ? in chief of the surveyed tel

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21

Fléglová, Radka. "Posmrtný život dat: analýza vývoje přístupu sociálních sítí k posmrtným datům uživatelů." Master's thesis, 2021. http://www.nusl.cz/ntk/nusl-438480.

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This diploma thesis focuses on the topic of posthumous user data management concerning social media platforms. This topic is rarely discussed from the viewpoint of new media studies in academic literature. My thesis endeavours to unveil, contextualize, and critically assess the development of the posthumous data policies in order to uncover the level of control users and survivors have over the deceased users' data. Thus, three case studies of chronological posthumous policy development of major social media (Facebook, Twitter, and LinkedIn) were conducted and results were compared. The analys

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