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Artykuły w czasopismach na temat „Innovation pricing”

Autor: Grafiati

Data publikacji: 3 czerwca 2025

Data aktualizacji: 31 lipca 2025

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1

Anser, Muhammad Khalid, Shujaat Abbas, Abdelmohsen A. Nassani, Mohamed Haffar, Khalid Zaman, and Muhammad Moinuddin Qazi Abro. "Innovative Carbon Mitigation Techniques to Achieve Environmental Sustainability Agenda: Evidence from a Panel of 21 Selected R&D Economies." Atmosphere 12, no. 11 (2021): 1514. http://dx.doi.org/10.3390/atmos12111514.

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Technological innovation in the energy sector is highly needed to reduce carbon emission costs, which requires knowledge spillovers, financial development, and carbon pricing to achieve a green developmental agenda. The current study examines the role of knowledge innovations in achieving the environmental sustainability agenda under financial development and carbon pricing in a panel of 21 selected R&D economies from 1990 to 2018. The study constructed a composite index of financial development and knowledge innovation in the carbon pricing model. The results show that carbon pricing, a f

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Sachs, Rachel E., and Austin B. Frakt. "Innovation–Innovation Tradeoffs in Drug Pricing." Annals of Internal Medicine 165, no. 12 (2016): 871. http://dx.doi.org/10.7326/m16-2167.

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Zhao, Yan. "The Influence Mechanism of Data Commodity Pricing and New Quality Productivity on Innovation." Journal of Business and Marketing 1, no. 1 (2024): 65–81. http://dx.doi.org/10.62517/jbm.202409109.

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Data commodity pricing is a complicated problem, and data commodity pricing has become a key problem to be solved urgently. How data commodity pricing affects new quality productivity and how data commodity pricing affects innovation has become an urgent problem to be solved. This paper adopts normative research method, analyzes the mechanism of data commodity pricing affecting new quality productivity, reveals the mechanism of data commodity pricing affecting innovation, analyzes the mechanism of new quality productivity affecting innovation, and reveals the mechanism of synergistic effect of

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Dr.A.Shaji, George. "Realizing the Promise of Dynamic Pricing Through Responsible Innovation." Partners Universal International Research Journal (PUIRJ) 03, no. 03 (2024): 21–37. https://doi.org/10.5281/zenodo.13822630.

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Dynamic pricing, or the practice of altering rates in response to demand, is becoming more common in businesses such as air travel, hotels, and entertainment. While the economic idea of balancing supply and demand through pricing is sound, dynamic pricing implementations have sparked customer skepticism. The lack of transparency in demand metrics and price setting fuels the perception that the systems are manipulative ploys to overcharge clients. Though dynamic pricing tries to maximize revenue when demand spikes, customers believe the slant is exclusively upward during peak hours. Case studie

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Nasution, Pebriyana, and Nabila Putri Maharani. "The Effect of Product Innovation, Price, and Product Quality on Consumer Satisfaction with OMG Products." Golden Ratio of Marketing and Applied Psychology of Business 5, no. 2 (2025): 565–79. https://doi.org/10.52970/grmapb.v5i2.1150.

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The cosmetics industry in Indonesia is experiencing rapid growth as public awareness of beauty and personal care increases. One of the emerging brands in this market is Oh My Glam (OMG), which offers high-quality products at affordable prices while continuously innovating to follow global beauty trends. In a highly competitive market, product innovation, pricing strategies, and product quality are key to determining consumer satisfaction. This study investigates the impact of product innovation, pricing, and product quality on consumer satisfaction with OMG products. A quantitative approach wa

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Somberg, J. "Therapeutics, Drug Pricing and Innovation." American Journal of Therapeutics 10, no. 6 (2003): 381. http://dx.doi.org/10.1097/00045391-200311000-00001.

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Liu, Huihong, Xinyu Liu, Tomas Balezentis, Dalia Streimikiene, and Shouzhen Zeng. "TRANSFER PRICING OF INNOVATION CONSIDERING MATCHES BETWEEN INNOVATION AND TECHNOLOGY IN FIRMS." Journal of Business Economics and Management 24, no. 2 (2023): 274–91. http://dx.doi.org/10.3846/jbem.2023.18852.

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Firms can purchase innovation results to improve their technology. In this context, the key to transfer success is reasonably priced innovation results. Considering the match between innovation results and firm technology, this study analyzes the nonlinear improvement effect of innovation results on technology. The pricing decision is then assessed by a game model of the innovation results transfer and pricing that is based on the entire innovation process, including research and development (R&D) and transfer. Then the method for transfer pricing of innovation results is obtained from the

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Yuan, Ziding. "Reflections on Asset Pricing Factors: A Machine Learning-Based Perspective." Highlights in Business, Economics and Management 24 (January 22, 2024): 880–90. http://dx.doi.org/10.54097/esm7q865.

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In recent years, scholars have explored hundreds of asset pricing factors built upon the foundation of the Fama five-factor model, sparking widespread discussion in the academic community. Simultaneously, the advancement of machine learning techniques has brought innovation to asset pricing factors. This article provides an overview of typical asset pricing factors and the application of machine learning in pricing models. It begins by discussing the construction of new asset pricing factors and then delves into the innovations brought about by machine learning in asset pricing models. The div

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Li, Zonghuo, Wensheng Yang, Xiaohong Liu, and Hassan Taimoor. "Coordination strategies in dual-channel supply chain considering innovation investment and different game ability." Kybernetes 49, no. 6 (2019): 1581–603. http://dx.doi.org/10.1108/k-12-2018-0669.

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PurposeThis paper aims to investigate the impact of retailer innovation investment and its spillover’s effect on competitive dual-channel supply chain pricing and optimization strategy, and explore the coordination mechanism considering decision maker’s bargaining ability.Design/methodology/approachThe Cournot and Stackelberg game methodology are made use of for the duopoly decentralized and joint decision-making model. The bargaining theory with different negotiation ability was used to analysis the coordination mechanism. Then this paper validates the model by simulation techniques.FindingsT

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Zhang, Qi. "SMEs, Borrowing Constrains and Financial Innovation In China." Advanced Materials Research 108-111 (May 2010): 303–10. http://dx.doi.org/10.4028/www.scientific.net/amr.108-111.303.

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Three new cluster bonds have been isseued in China as the financial innovation to conquer the SME’s borrowing constrains. SMEs issued the cluster bonds as a group to the outside investors have gained great success. However the pricing mechanism of this new financial technology is still under the research. We made the logical pricing model of credit spread by a geometrical attenuation function reflecting the unexpected default of intensities. Then, we designed a pricing model of small-medium corporate cluster bonds with the spot interest rate assumed to follow Vasicek model. Finally, we tested

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Andrews, Matthew, Mung Chiang, Sangtae Ha, Jianwei Huang, and Soumya Sen. "Innovation in network pricing [Guest Editorial]." IEEE Network 30, no. 2 (2016): 4–5. http://dx.doi.org/10.1109/mnet.2016.7437017.

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Chenavaz, Régis. "Dynamic pricing, product and process innovation." European Journal of Operational Research 222, no. 3 (2012): 553–57. http://dx.doi.org/10.1016/j.ejor.2012.05.009.

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Pant, Mayank, Amarpreet Singh Virdi, and D. S. Chaubey. "Examining the Effect of Marketing Innovations on GPMA: A Study Using the PLS–SEM Approach." Global Business Review 21, no. 4 (2018): 1025–36. http://dx.doi.org/10.1177/0972150918779160.

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Continuous innovation keeps running the businesses. The rise in environmental issues and, in turn, the awareness growing around have led people at large to make purchase of their most needed products and fulfil their requirements, which adhere to environment-friendly norms. Because of the environmental concerns and legal constraints, several organizations are producing green products. There is a stiff competition among the brands to establish themselves as the environment friendly green products. The sustainability for these green products depends on many factors. The important among these are

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Zhang, Yuting, and Juan Shang. "Should manufacturers choose technological innovation in dual-channel supply chains during emergencies?" PLOS One 20, no. 7 (2025): e0327014. https://doi.org/10.1371/journal.pone.0327014.

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This study investigates pricing and coordination strategies for a dual-channel supply chain (DCSC), considering technological innovations in emergencies. We have established the DCSC model consisting of a manufacturer, a retailer, and an E-commerce platform (ECP). Whether manufacturers choose to invest in technological innovation during emergencies can be divided into traditional production mode and technological innovation mode. Using the reverse induction method to solve the Stackelberg game problem, explore the pricing and channel selection strategies of each member in a DCSC under differen

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Erawati, Teguh, and Noansa Pramelia. "E-commerce, Inovasi, Pricing, dan Pendapatan UMKM di Masa Pandemi Covid-19." Reslaj : Religion Education Social Laa Roiba Journal 4, no. 5 (2022): 1449–65. http://dx.doi.org/10.47467/reslaj.v4i5.1046.

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 The purpose of this study was to determine the effect of e-commerce, innovation, and pricing on MSME income during the COVID-19 pandemic. The population of this research is MSME actors in Kulon Progo Regency. The method in this research is descriptive quantitative method. The sampling technique used was convenience sampling with a total of 101 respondents. Data was collected by distributing questionnaires in the form of a google form link. The data analysis technique used is multiple linear regression model. Based on the results of hypothesis testing in this study partially shows that t

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Mrs., Kavita. "Innovations in Marketing." International Journal of Advance and Applied Research 10, no. 5 (2023): 31–34. https://doi.org/10.5281/zenodo.8042395.

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Today Innovation is one of the most important issues in businesses. This research paper is about implementation of new techniques and tools in marketing i.e.  marketing innovations. Marketing innovations mean to apply new marketing strategies and concepts that differ importantly from older ones. These strategies are not used before. It shows a significant change either in design, packaging, positioning, promotion and price of a product. The objective of this paper is to find out what are new changes in marketing and what are the benefits of these new techniques, concepts, methods and tool

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Sato, Haruka. "Financial Innovation and Risk Management in Japan." International Journal of Finance and Accounting 9, no. 2 (2024): 14–25. http://dx.doi.org/10.47604/ijfa.2452.

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Purpose: The aim of the study was to investigate the Financial Innovation and Risk Management. Methodology: This study adopted a desk methodology. A desk study research design is commonly known as secondary data collection. This is basically collecting data from existing resources preferably because of its low cost advantage as compared to a field research. Our current study looked into already published studies and reports as the data was easily accessed through online journals and libraries. Findings: Japan has seen a surge in financial innovation driven by fintech startups and d

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Kogan, Leonid, and Dimitris Papanikolaou. "Technological Innovation, Intangible Capital, and Asset Prices." Annual Review of Financial Economics 11, no. 1 (2019): 221–42. http://dx.doi.org/10.1146/annurev-financial-110118-123049.

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We review research on the asset pricing implications of models with innovation and intangible capital. In these models, technological innovation shocks propagate differently than standard total factor productivity shocks—and therefore have qualitatively distinct asset pricing implications. We discuss recent approaches to measuring intangible capital and innovation, many of which rely on the prices of financial securities. Last, we review models that explore the economic differences between intangible and innovation relative to other forms of investments—focusing on the role of human capital an

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Lustosa, Bernardo C., Alberto L. Albertin, and Fernando Moreira. "Pricing in Information Orchestrators and Maximizing Stable Networks." International Game Theory Review 21, no. 03 (2019): 1850013. http://dx.doi.org/10.1142/s0219198918500135.

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In innovation networks based on information exchange, an orchestrating actor, or hub, captures information from peripheral actors, promotes innovation and then distributes it to the network in the form of added value. This paper identifies the pricing options proposed by the orchestrating hub that would result in the network’s stability and efficiency. Since all the companies in this ecosystem can be seen as rational agents, game theory is an appropriate framework for studying pricing as a mechanism to promote network stability. We analyze the equilibrium conditions in this context and conclud

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Zhang, Zhichao, Bengang Gong, Juan Tang, Zhi Liu, and Xiaoxue Zheng. "The joint dynamic green innovation and pricing strategies for a hybrid system of manufacturing and remanufacturing with carbon emission constraints." Kybernetes 48, no. 8 (2019): 1699–730. http://dx.doi.org/10.1108/k-06-2018-0339.

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Purpose Under the carbon regulation mechanism, managing operational strategies is a challenging task. Green innovation is introduced into a hybrid system of manufacturing and remanufacturing to handle the carbon emission constraints in a dynamic market environment. This paper aims to investigate the joint dynamic green innovation policy and pricing strategies in a hybrid manufacturing and remanufacturing system. Design/methodology/approach This paper first considers a monopolistic manufacturer who offers brand-new products and remanufactured items at the same price to consumers. Subsequently,

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Galenson, David W., and Simone Lenzu. "Pricing Genius: The Market Evaluation of Innovation." Journal of Applied Economics 19, no. 2 (2016): 219–48. http://dx.doi.org/10.1016/s1514-0326(16)30009-5.

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Owen, Richard, David Baxter, Trevor Maynard, and Michael Depledge. "Beyond Regulation: Risk Pricing and Responsible Innovation†." Environmental Science & Technology 43, no. 18 (2009): 6902–6. http://dx.doi.org/10.1021/es803332u.

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Kamrad, Bardia, Shreevardhan S. Lele, Akhtar Siddique, and Robert J. Thomas. "Innovation diffusion uncertainty, advertising and pricing policies." European Journal of Operational Research 164, no. 3 (2005): 829–50. http://dx.doi.org/10.1016/j.ejor.2003.10.046.

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Langmyhr, Tore. "Understanding innovation: The case of road pricing." Transport Reviews 19, no. 3 (1999): 255–71. http://dx.doi.org/10.1080/014416499295529.

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Hsu, Po-Hsuan, Hsiao-Hui Lee, Alfred Zhu Liu, and Zhipeng Zhang. "Corporate innovation, default risk, and bond pricing." Journal of Corporate Finance 35 (December 2015): 329–44. http://dx.doi.org/10.1016/j.jcorpfin.2015.09.005.

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Xiong, Xiong, Jin Zhang, Xi Jin, and Xu Feng. "Review on Financial Innovations in Big Data Era." Journal of Systems Science and Information 4, no. 6 (2016): 489–504. http://dx.doi.org/10.21078/jssi-2016-489-16.

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AbstractThe rise of Big Data brings the financial innovation opportunities as well as challenges. This paper reviews different fields of big-data-based financial innovations as well as the scientific discoveries and theoretical breakthroughs of risk analysis with respect to these financial innovations. Based on the current research status, several key problems are put forward and their relative solutions are discussed. The three mean aspects are listed as the pricing and risk measuring for data-driven financial innovation products or services; the changes that data-driven financial innovation

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Котегова, Л. А., М. С. Каретникова та А. М. Царева. "Проблемы ценообразования на инновационные товары и услуги в промышленности". Экономика и предпринимательство, № 4(177) (16 березня 2025): 1128–31. https://doi.org/10.34925/eip.2025.177.4.194.

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Статья посвящена анализу специфических проблем ценообразования на инновационные товары и услуги в промышленном секторе. Рассматриваются особенности формирования спроса и предложения на инновации, влияние неопределенности и рисков на ценовую политику, а также различные стратегии ценообразования, применяемые инновационными компаниями. В заключении предлагаются рекомендации по оптимизации ценообразования с учётом специфики инновационного рынка The article is devoted to the analysis of specific problems of pricing for innovative goods and services in the industrial sector. The features of the form

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Manalu, Jatenangan. "Dampak kreativitas, inovasi dan strategi harga terhadap kinerja usaha mikro serta kecil." Jurnal Manajemen Strategi dan Aplikasi Bisnis 5, no. 2 (2022): 195–204. http://dx.doi.org/10.36407/jmsab.v5i2.685.

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This study aims to determine the effect of creativity and innovation on SMEs' performance. Moreover, this study examines the moderating role of pricing strategies on the relationship between creativity and innovation on SME performance. The data was collected by distributing questionnaires using hard copy (offline) or via google form (online) from 145 SME businesses. As expected, creativity is positively related to innovation behavior and SME performance. The results also provide convincing empirical support regarding the positive role of pricing strategies in improving performance through cre

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Zhao, Guanbing, Yangyang Qiu, Muhammad Imran, and Fazal Manan. "Customer Knowledge Enabled Innovation: Analyzing Pricing-Promotion Coordination Mechanism." Complexity 2021 (June 21, 2021): 1–11. http://dx.doi.org/10.1155/2021/5588724.

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Pricing and promotion are two important decisions during the market launch of new consumer electronics products. Nowadays, the pricing and promotion of consumer electronic products are often not made separately but at the same time. This study focuses on the pricing-promotion coordination mechanism of a secondary supply chain of new consumer electronics products (which consists of a manufacturer and a seller). Price and the degree of promotion together affect the demand for products. Manufacturers give sellers a sales target. Manufacturers and sellers set prices and promotions separately, intr

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Soegiarto, Dwi, and Ulva Khairun Nisa. "Review of transfer pricing aggressiveness (a study of mining companies listed on the IDX during 2019-2023)." BIS Economics and Business 2 (May 29, 2025): V225021. https://doi.org/10.31603/biseb.267.

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This research aims to determine how Innovation, tunnelling incentives, and multinationalism influence transfer pricing aggressiveness. The study collected samples from 60 companies over five years using purposive sampling techniques. A quantitative analysis was conducted using multiple linear regression with SPSS version 25. The findings indicate tunnelling incentives significantly affect transfer pricing aggressiveness, while Innovation at the corporate and multinational levels does not significantly impact it.

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Herawati, Sinta, and Prihartono Aksan Halim. "PENGARUH INOVASI PRODUK DAN HARGA TERHADAP KEPUTUSAN PEMBELIAN KITCHEN SET DI PT. NIAGA SARAE INTERMEDIA." PROMOSI (Jurnal Pendidikan Ekonomi) 12, no. 2 (2024): 67. https://doi.org/10.24127/jp.v12i2.10172.

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This research aims to determine how product innovation and pricing influence the purchasing decisions for kitchen sets at PT Niaga Sarae Intermedia. A quantitative method was used with a population of 225 individuals, derived from consumers who purchased kitchen set products, and a sample size of 70 respondents. The Slovin formula was used for sample selection. Data testing included validity and reliability tests, significance tests, multiple linear regression analysis, and the determination coefficient, conducted using SPSS V.7 software. The results of the tests indicate that partially, produ

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Zhang, Li, Wunhong Su, and Shanqiu Liu. "Enterprise innovation and audit pricing: An evidence study from China’s A-share listed companies." PLOS ONE 19, no. 3 (2024): e0300137. http://dx.doi.org/10.1371/journal.pone.0300137.

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Driven by innovation strategy, Chinese enterprises’ innovation investment, and research and development capability have been continuously improved, and the audit risk caused by this has attracted widespread attention from the academic community. This study takes China’s A-share listed companies from 2013 to 2021 as samples to empirically test the relationship between innovation input and audit pricing of Chinese enterprises. Research shows that the higher the innovation investment, the higher the audit cost. High-quality corporate governance, sufficient research and development personnel, rese

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Pramelia, Noansa, and Teguh Erawati. "E-commerce, Inovasi, Pricing, dan Pendapatan UMKM di Masa Pandemi Covid-19." Reslaj : Religion Education Social Laa Roiba Journal 4, no. 6 (2022): 1429–44. http://dx.doi.org/10.47467/reslaj.v4i6.1144.

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The purpose of this study was to determine the effect of e-commerce, innovation, and pricing on MSME income during the COVID-19 pandemic. The population of this research is MSME actors in Kulon Progo Regency. The method in this research is descriptive quantitative method. The sampling technique used was convenience sampling with a total of 101 respondents. Data was collected by distributing questionnaires in the form of a google form link. The data analysis technique used is multiple linear regression model. Based on the results of hypothesis testing in this study partially shows that the e-co

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Nana Noviada Kwartawaty. "Analysis Of Determinant Factors in Choosing Private Health Higher Education: The Role of Service Quality as A Moderating Variable." Journal of Information Systems Engineering and Management 10, no. 30s (2025): 55–60. https://doi.org/10.52783/jisem.v10i30s.4772.

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This study analyses the determinant factors influencing students’ decision-making in selecting private health higher education institutions, with service quality as a moderating variable. The research applies the Theory of Planned Behavior (TPB) and Consumer Behavior Theory to understand the impact of perceived value, digital marketing innovation, institution image, and competitive pricing on decision-making. The study employs a quantitative approach using Structural Equation Modeling (SEM) for data analysis. Findings indicate that perceived value, digital marketing innovation, and institution

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SCHIELE, HOLGER, JASPER VELDMAN, and LISA HÜTTINGER. "SUPPLIER INNOVATIVENESS AND SUPPLIER PRICING: THE ROLE OF PREFERRED CUSTOMER STATUS." International Journal of Innovation Management 15, no. 01 (2011): 1–27. http://dx.doi.org/10.1142/s1363919611003064.

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In this article, we study the antecedents of supplier innovativeness and supplier pricing. Based on an extensive literature review, we identify different types of antecedents: (1) 'technical' antecedents, which include the capabilities of suppliers to innovate (such as their level of R&D investment) and (2) 'behavioural' antecedents, which focus on the position of the buyer as a supplier's preferred customer. We hypothesise that the two antecedents influence supplier innovativeness in a positive way. Furthermore, we analyse supplier pricing behaviour. We assume that suppliers' awareness of

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Muzal, Azmi, and Hexana Sri Lastanti. "Pengaruh Profitabilitas, Exchange Rate, Inovasi Perusahaan dan Mekanisme Bonus terhadap Transfer Pricing Aggressiveness." Jurnal Syntax Admiration 5, no. 2 (2024): 650–58. http://dx.doi.org/10.46799/jsa.v5i2.999.

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This study aims to see the effect of profitability, exchange rate, company innovation, and bonus mechanism on the aggressiveness of transfer pricing. The data and sampling used in this study are consumer sector companies, both primary and non-primary, listed on the Indonesia Stock Exchange in 2018-2022. The analysis method used is multiple linear regression analysis by utilizing the SPSS application. The results showed that simultaneously all independent variables have a significant influence on the dependent variable. However, partially, profitability and exchange rate have a positive effect

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Sekerin, V. D., and R. M. A. Khoshgiyafekh. "Features of pricing policy for innovative products." Izvestiya MGTU MAMI 7, no. 4-1 (2013): 51–55. http://dx.doi.org/10.17816/2074-0530-68014.

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The authors consider features of price policy for innovative products. The basic problems of pricing for innovative products are revealed. The basic stages of analytical operations in the pricing of product innovation are defined.

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Weyl, E. Glen, and Jean Tirole. "Market Power Screens Willingness-to-Pay*." Quarterly Journal of Economics 127, no. 4 (2012): 1971–2003. http://dx.doi.org/10.1093/qje/qjs032.

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Abstract What is the best way to reward innovation? While prizes avoid deadweight loss, intellectual property (IP) selects high social surplus projects. Optimal innovation policy thus trades off the ex ante screening benefit and the ex post distortion. It solves a multidimensional screening problem in the private information held by the innovator: research cost, quality, and market size of the innovation. The appropriate degree of market power is never full monopoly pricing and is determined by measurable market characteristics, the inequality and elasticity of innovation supply, making the an

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Hüsig, Stefan. "A Typology for Radical Innovation Projects Based on an Innovativeness Framework." International Journal of Innovation and Technology Management 11, no. 04 (2014): 1450023. http://dx.doi.org/10.1142/s0219877014500230.

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This paper addresses the ongoing discussion in the literature on innovation typologies, taxonomies, terms, and measurement. It also put forth a proposal for a novel concept and typology for radical innovations based on a holistic and dynamic innovativeness understanding on the level of the individual innovation project with respect to different context levels and process stages. By differentiating between the degrees of innovativeness at the stages of concept, realization, and impact, the so-far neglected process dimension of innovation is now considered in the proposed radicalness typology ca

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Moreno, Santiago G., and Joshua A. Ray. "The value of innovation under value-based pricing." Journal of Market Access & Health Policy 4, no. 1 (2016): 30754. http://dx.doi.org/10.3402/jmahp.v4.30754.

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IVAMA-BRUMMELL, Adriana M., Daniella PINGRET-KIPMAN, Claudia S. OSORIO-DE-CASTRO, et al. "Medicines pricing and reimbursement: innovation, competitiveness, and access." Revista Brasileira de Farmácia Hospitalar e Serviços de Saúde 13, no. 1 (2022): 679. http://dx.doi.org/10.30968/rbfhss.2022.131.0679.

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Pascoe, Andrew. "Innovation in pricing: Contemporary theories and best practices." Journal of Revenue and Pricing Management 13, no. 3 (2014): 267–70. http://dx.doi.org/10.1057/rpm.2014.7.

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Wang, P. E. N. G. F. E. I. "Pricing innovation: The anchoring effect in patent valuation." Technovation 136 (August 2024): 103070. http://dx.doi.org/10.1016/j.technovation.2024.103070.

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Moreno, S. G. "THE VALUE OF INNOVATION UNDER VALUE-BASED PRICING." Value in Health 19, no. 3 (2016): A296. http://dx.doi.org/10.1016/j.jval.2016.03.861.

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Woodside, Arch G. "Pricing an industrial technological innovation: A case study." Industrial Marketing Management 24, no. 3 (1995): 145–50. http://dx.doi.org/10.1016/0019-8501(94)00041-t.

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Chen, Zhiwu. "Financial Innovation and Arbitrage Pricing in Frictional Economies." Journal of Economic Theory 65, no. 1 (1995): 117–35. http://dx.doi.org/10.1006/jeth.1995.1004.

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Lenaa, Kumarr. "Disruptive Innovation of Zerodha." Journal of Research and Review in Sales and Marketing 1, no. 2 (2024): 19–25. https://doi.org/10.5281/zenodo.13860626.

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<em>This Research paper examines the quick rise to popularity of Zerodha, the biggest discount broker in India, following its path from start to present in the financial services industry. This research also examines Zerodha's creative business strategies which have helped the company to grow to the top of the Indian stockbroking sector.</em><em> </em><em>This research paper also discussed about marketing strategies and disruptive innovation used by Zerodha and about the milestones and growth of Zerodha over the years and how it differentiated itself from its competitors through pricing strate

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Li, Xinyu. "Analysis of the Marketing Strategy of Adidas." Advances in Economics, Management and Political Sciences 23, no. 1 (2023): 33–38. http://dx.doi.org/10.54254/2754-1169/23/20230346.

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A well-developed and well-executed marketing strategy is important for a company, especially for Adidas in the highly competitive sporting goods industry. Therefore, this essay analyzes Adidas marketing strategy with the help of the 4Ps marketing theory and proposes relevant strategy optimisation. The result shows that Adidas current marketing strategy focuses on incorporating sustainability to drive product innovation. This marketing strategy is beneficial in helping the company to engage consumers and build a credible brand image. However, this marketing strategy also faces problems with pro

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Strazdas, Rolandas. "Methodical Aspects of Innovation Costs Calculation System." Business: Theory and Practice 7, no. (2) (2006): 89–97. https://doi.org/10.3846/btp.2006.11.

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The analysis of innovation costs in a company, the information supply problems of innovation costs calculation and the methods of decisions are presented in the article. Methodical aspects of innovation costs calculation system are analysed. The analysis of various costs calculation methods is presented in the context of management decision making. The method of marginal analysis application as an economic basis for the decision of innovation pricing is based on the application statements of the economic theories and mathematical methods. Approbational calculations for the identification of in

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Leshchinskaya, A. F., I. V. Ivolgina, I. D. Stepanova, and N. A. Akimova. "Problems of financing of technological innovation in oil production market." Russian Journal of Industrial Economics 13, no. 2 (2020): 233–43. http://dx.doi.org/10.17073/2072-1633-2020-2-233-243.

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The article presents the results of the study of pricing problems in the world oil market in terms of dependence of the oil supply on the state of oil production companies. The authors attempted to examine the degree of dependence of oil production on such factors as the number of enterprises in the industry, average annual number of staff in them, production drilling volume, average daily production rate per well, degree of wear of fixed assets of companies, the number of commissioned production facilities, renewal of fixed assents of companies, profitability level, business activity of the e

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