Gotowe bibliografie tematyczne / Media content analysis

Spis treści

  1. Artykuły w czasopismach
  2. Rozprawy doktorskie
  3. Książki
  4. Części książek
  5. Streszczenia konferencji
  6. Raporty organizacyjne

Gotowa bibliografia na temat „Media content analysis”

Autor: Grafiati
Data publikacji: 4 czerwca 2021
Data aktualizacji: 9 czerwca 2025

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Artykuły w czasopismach na temat "Media content analysis"

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Hua, Xian-Sheng, and Hong-Jiang Zhang. "Media Content Analysis." Scholarpedia 3, no. 2 (2008): 3712. http://dx.doi.org/10.4249/scholarpedia.3712.

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Sterne, Jonathan. "Media Analysis Beyond Content." Journal of Visual Culture 13, no. 1 (March 10, 2014): 100–103. http://dx.doi.org/10.1177/1470412913509457.

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Schäfer, Markus, and Catharina Vögele. "Content Analysis as a Research Method: A Content Analysis of Content Analyses in Sport Communication." International Journal of Sport Communication 14, no. 2 (June 1, 2021): 195–211. http://dx.doi.org/10.1123/ijsc.2020-0295.

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Content analysis is a popular method in communication and media research. However, to what extent and in which contexts it is used in sport communication research has hardly been investigated. In order to provide empirically grounded insight, the authors conducted a quantitative content analysis of scholarly journal articles using content analysis as a research method, focusing on three major international sport communication journals during the 10 years between 2010 and 2019 (N = 267). Results indicate that qualitative and quantitative methods are used equally while combinations with other methods are comparatively rare. The studies cover a broad portfolio of different topics. Social media as communication channels becomes an increasingly central issue of scientific exploration. Although the studies deal with 31 different sports in total, most of them focus on popular team sports such as football, basketball, soccer, baseball, and ice hockey.
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Ghapar, Marha Abdol, and Azyanee Luqman. "Social Media Content among MSMEs: A Content Analysis." Information Management and Business Review 16, no. 3(I)S (October 1, 2024): 255–64. http://dx.doi.org/10.22610/imbr.v16i3(i)s.4031.

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This study provides a thorough content analysis of previous research and scholarly works on social media usage and its content by micro, small, and medium enterprises (MSMEs). Understanding the many viewpoints and insights found in the literature is crucial, given the growing impact of social media on business dynamics. This study intends to uncover recurrent topics, approaches, trends, and knowledge gaps regarding MSMEs' social media content strategy through a comprehensive review and analysis of previous research. The goal of this research is to provide a thorough understanding of the opportunities and problems faced by MSMEs in creating effective social media content by combining and critically analyzing the corpus of existing work. The analysis's conclusions not only synthesize the body of knowledge now available but also guide future studies and provide valuable suggestions for improving MSMEs' social media initiatives.
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Farrel, Muhammad, Ade Romadhony, and Hasmawati Hasmawati. "Content and Context Based Analysis of University Social Media Engagement." JATISI (Jurnal Teknik Informatika dan Sistem Informasi) 9, no. 4 (December 13, 2022): 3227–37. http://dx.doi.org/10.35957/jatisi.v9i4.2696.

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Social media has become an essential tool for institutions to create interactions with their users. Creating successful and relevant material for social media content is challenging as institutions struggle to comprehend what drives user engagement. Using analytics on user-generated social media material to determine the relation between post features and user engagement becomes a method for overcoming this challenge. In this study, engagement is measured based on a quantitative approach to the number of likes and comments. We applied machine learning algorithm to extract contextual features (time of post) and content features (caption and image classification) from university Instagram posts, and their influence on user engagement is statistically modeled. LASSO regression is applied, which is an effective strategy for automated variable selection. The results indicate that context features around 13:00 on Sunday, during the month of June, and content features containing the words "Gedung" and "Foto," as well as image classifications of "Sight" and "Sadness," will receive more likes and comments.
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Kanzatova, A. "Content-analysis of the native media." Bulletin of L.N. Gumilyov Eurasian National University. Journalism Series 131, no. 2 (2020): 37–46. http://dx.doi.org/10.32523/2616-678x-2020-131-2-37-46.

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Gould, Madelyn S., Jennifer Bassett Midle, Beverly Insel, and Marjorie Kleinman. "Suicide Reporting Content Analysis." Crisis 28, no. 4 (July 2007): 165–74. http://dx.doi.org/10.1027/0227-5910.28.4.165.

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Despite substantial research on media influences and the development of media guidelines on suicide reporting, research on the specifics of media stories that facilitate suicide contagion has been limited. The goal of the present study was to develop a content analytic strategy to code features in media suicide reports presumed to be influential in suicide contagion and determine the interrater reliability of the qualitative characteristics abstracted from newspaper stories. A random subset of 151 articles from a database of 1,851 newspaper suicide stories published during 1988 through 1996, which were collected as part of a national study in the United States to identify factors associated with the initiation of youth suicide clusters, were evaluated. Using a well-defined content-analysis procedure, the agreement between raters in scoring key concepts of suicide reports from the headline, the pictorial presentation, and the text were evaluated. The results show that while the majority of variables in the content analysis were very reliable, assessed using the κ statistic, and obtained excellent percentages of agreement, the reliability of complicated constructs, such as sensationalizing, glorifying, or romanticizing the suicide, was comparatively low. The data emphasize that before effective guidelines and responsible suicide reporting can ensue, further explication of suicide story constructs is necessary to ensure the implementation and compliance of responsible reporting on behalf of the media.
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Muhamad Fikri Ramadhan and Oji Kurniadi. "Football Tactics Content Strategy Analysis." Bandung Conference Series: Communication Management 5, no. 1 (February 3, 2025): 571–78. https://doi.org/10.29313/bcscm.v5i1.18152.

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Abstract. This research discusses the content management strategy of soccer tactics on the @ruangtaktik account on social media X, as well as the challenges faced in building communication with its followers. Social media X was chosen as the main platform due to its educated user characteristics, comfortable visual appearance, and interactive features that support quality discussions. This research uses a qualitative method with a case study approach, involving observation, in-depth interviews with account owners, and digital content analysis within a constructivism paradigm. The results show that the main strategies used by account owners are personal approach with followers, selection of quality content, and active interaction. The personal approach is proven to increase engagement, while accurate and easy-to-understand content meets the needs of various soccer fans. However, the account is self-managed by the owner, Faiz, without the help of a Social Media Specialist, which sometimes affects the frequency and consistency of posts. The findings provide insight into the challenges of managing a soccer-based social media account as well as the factors that support a successful digital communication strategy. Keywords: Social Media, Football Tactics, @ruangtaktik, Case Study Abstrak. Penelitian ini membahas strategi pengelolaan konten taktik sepak bola di akun @ruangtaktik di media sosial X, serta tantangan yang dihadapi dalam membangun komunikasi dengan pengikutnya. Media sosial X dipilih sebagai platform utama karena karakteristik penggunanya yang teredukasi, tampilan visual yang nyaman, serta fitur interaktif yang mendukung diskusi berkualitas. Penelitian ini menggunakan metode kualitatif dengan pendekatan studi kasus, melibatkan observasi, wawancara mendalam dengan pemilik akun, dan analisis konten digital dalam paradigma konstruktivisme. Hasil penelitian menunjukkan bahwa strategi utama yang digunakan oleh pemilik akun adalah pendekatan personal dengan followers, pemilihan konten berkualitas, serta interaksi aktif. Pendekatan personal terbukti meningkatkan engagement, sementara konten yang akurat dan mudah dipahami memenuhi kebutuhan berbagai kalangan penggemar sepak bola. Namun, akun ini dikelola sendiri oleh pemiliknya, Faiz, tanpa bantuan Social Media Specialist, yang terkadang mempengaruhi frekuensi dan konsistensi posting. Temuan ini memberikan wawasan tentang tantangan dalam pengelolaan akun media sosial berbasis sepak bola serta faktor-faktor yang mendukung keberhasilan strategi komunikasi digital. Kata Kunci: Media Sosial, Taktik Sepak Bola, @ruangtaktik, Studi Kasus
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Riffe, Daniel, and Alan Freitag. "A Content Analysis of Content Analyses: Twenty-Five Years of Journalism Quarterly." Journalism & Mass Communication Quarterly 74, no. 3 (September 1997): 515–24. http://dx.doi.org/10.1177/107769909707400306.

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Examination of the increasing number of articles employing quantitative content analysis in 1971–95 Journalism & Mass Communication Quarterly showed primary focus on news/editorial content in U.S. media. Nearly half examined newspapers, and half were coauthored. Most used convenience or purposive samples. Few involved a second research method or extra-media data, explicit theoretical grounding, or research questions or hypotheses. Half reported intercoder reliability, and two-fifths used only descriptive statistics. Analysis of trends shows growth in coauthorship and reporting of reliability, and increasing emphasis on more sophisticated statistical analysis. No parallel trend exists, however, in use of explicit hypotheses/research questions or theoretical grounding.
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Riffe, Daniel, and Alan Freitag. "A Content Analysis of Content Analyses: Twenty-Five Years of Journalism Quarterly." Journalism & Mass Communication Quarterly 74, no. 4 (December 1997): 873–82. http://dx.doi.org/10.1177/107769909707400414.

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Examination of the increasing number of articles employing quantitative content analysis in 1971–95 Journalism & Mass Communication Quarterly showed primary focus on news/editorial content in U.S. media. Nearly half examined newspapers, and half were coauthored. Most used convenience or purposive samples. Few involved a second research method or extra-media data, explicit theoretical grounding, or research questions or hypotheses. Half reported intercoder reliability, and two-fifths used only descriptive statistics. Analysis of trends shows growth in coauthorship and reporting of reliability, and increasing emphasis on more sophisticated statistical analysis. No parallel trend exists, however, in use of explicit hypotheses/research questions or theoretical grounding.
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Rozprawy doktorskie na temat "Media content analysis"

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Flaounas, Ilias. "Pattern analysis of news media content." Thesis, University of Bristol, 2011. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.547830.

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Jurgell, Louise, Ida Davidsson, and Isabelle Nilsson. "A qualitative content analysis of social media influencers' credibility." Thesis, Linnéuniversitetet, Institutionen för marknadsföring (MF), 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-85250.

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The purpose of this thesis was to explore how concepts of credibility relate to each other in the context of SMIs. SMIs are individuals who use their social media channels to create their own content and communicate with their followers, partly for marketing purposes. Credibility is important for SMIs as it can mean that they have larger influence over their followers and therefore are more successful with their content and communications. Previous research regarding credibility and SMIs have looked at the different concepts of credibility separately, and it is unclear how these concepts relate to each other in the context of SMIs. Therefore, multiple case studies was conducted through content analysis, to study the blogs of SMIs. The content analysis generated in a modification of credibility theory which shows that the concepts of credibility are Personal Conversations and Competence. These concepts indicate that SMIs’ credibility come from them sharing their personal lives with their followers, as well as showing some skills and knowledge. A modified theory is proposed and it is suggested that future research tests this theory.
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Zhang, Miao. "Western media coverage of the telecommunications and electronic media industries of China, 1999-2004 /." View abstract, 2006. http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&res_dat=xri:pqdiss&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&rft_dat=xri:pqdiss:3220622.

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Nagarajan, Bala Meenakshi. "Understanding User-Generated Content on Social Media." Wright State University / OhioLINK, 2010. http://rave.ohiolink.edu/etdc/view?acc_num=wright1284152205.

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Humienny, Raymond Tyler. "Content Analysis of Video Game Loot Boxes in the Media." Ohio University / OhioLINK, 2019. http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1546434312362585.

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Harmon, Jennifer. "Pro-Anorexia on Social Media." The Ohio State University, 2014. http://rave.ohiolink.edu/etdc/view?acc_num=osu1404301648.

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Essig, Lee Whitney. "A Content-Analytic Meta-Analysis of Gender Stereotyping in Screen Media." BYU ScholarsArchive, 2018. https://scholarsarchive.byu.edu/etd/7252.

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Thousands of studies have investigated the gendered portrayals in various forms of media. Researchers believe that considering gendered media content is important, as gender stereotypes have been found to influence development, often with adverse outcomes. Although a vast body of research on gender stereotypes has accumulated, little effort has been made to synthesize this literature. The purpose of this paper is to collect and analyze the results of content-analytic studies of gender portrayals across several forms of media including television, television commercials, movies, video games, music videos, and various forms of print media into a comprehensive paper on gender stereotypes in the media. Results of the analyses indicated that gender stereotypes and roles are still reinforced in the media, particularly in American and Middle-Eastern media. Additionally, while gendered roles are still reinforced, there is evidence of some decrease in gender stereotyping over time. Implications of these findings and future directions are discussed.
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Naveed, Nasir [Verfasser]. "Mining social media: methods and approaches for content analysis / Nasir Naveed." Koblenz : Universitätsbibliothek Koblenz, 2014. http://d-nb.info/1051888239/34.

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Cutler, Kristin A. "Multiple masculinities? : A content analysis of men in the print media." Online access for everyone, 2007. http://www.dissertations.wsu.edu/Thesis/Summer2007/K_Cutler_061807.pdf.

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Alvarez, Araceli. "The Media as an Image Maker/Breaker: The Case of Tina Modotti and Its Literary Representation." Thesis, Virginia Tech, 2000. http://hdl.handle.net/10919/34427.

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This thesis examines the role the media played in shaping Tina Modotti's public image during the 1920s in Mexico and the representation of this image in the novel <U>Tinísima</U> by Elena Poniatowska. In Chapter I, the present study tackles also the issues behind the press attitude in relation to the Mexican political situation and the communist influence during the 1920s. Chapter II provides a review of the existing literature on Modotti's life and her involvement in the Mexican Communist Party. It also includes a brief summary of the Mexican Communist Party's origins and development, since the political environment affected the approach of the press upon Modotti.<P> Chapter III focuses on social research through content analysis of press articles about Tina Modotti, which were published by the Mexican newspaper <U>Excélsior</U> in January 1929. The purpose is to analyze the language employed in these accounts in order to uncover a possible bias behavior on the part of the press when covering Modotti's case. Chapter IV deals with the analysis of Poniatowska's novel <U>Tinísima</U> through a postmodern perspective. The connecting theme between this and the former chapter is based on the insertion of articles from <U>Excélsior</U> that function as latent and manifest intertexts in the novel. The objective is to study these insertions in order to interpret Modotti's public and private images within this literary framework. Postmodernism is a pertinent theory since it examines the transgressions of widely accepted views to uncover or demystify reality. Finally, the conclusion in Chapter V links the use of the media as an image breaker to the Mexican social and political context in the 1920s, and suggests political reasons behind Modotti's mistreatment by the press. In addition, the literary representation of Modotti in <U>Tinísima</U> and the analysis through postmodernism provides strong support to this conclusion and points at the role of this novel as an image maker.<br>Master of Arts
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Książki na temat "Media content analysis"

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David, Parker, ed. Analysing media texts. London: Continuum, 2003.

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Fortunato, John A. Making media content: The influence of constituency groups on mass media. Mahwah, NJ: Lawrence Erlbaum Associates, 2005.

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M, Flournoy Don, ed. Content analysis of Indonesian newspapers. Yogyakarta, Indonesia: Gadjah Mada University Press, 1992.

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Shoemaker, Pamela J. Mediating the message: Theories of influences on mass media content. New York: Longman, 1991.

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Shoemaker, Pamela J. Mediating the message: Theories of influences on mass media content. 2nd ed. White Plains, N.Y: Longman, 1996.

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Fasiolo, Raffaele. Canadian media coverage of gangs: A content analysis. [Ottawa]: Solicitor General of Canada, Intergovernmental Affairs, 1993.

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Baig, Sadaf. How Pakistani media reports terrorism related conflict: Media content monitoring & analysis. Edited by khan Aurangzaib, Rehmat Adnan, and Intermedia (Islamabad Pakistan). Islamabad: Intermedia, 2012.

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1948-, Lacy Stephen, and Fico Frederick, eds. Analyzing media messages: Using quantitative content analysis in research. Mahwah, N.J: Erlbaum, 1998.

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1948-, Lacy Stephen, and Fico Frederick, eds. Analyzing media messages: Using quantitative content analysis in research. 2nd ed. Mahwah, N.J: Lawrence Erlbaum, 2005.

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1953-, Gillespie Marie, and Toynbee Jason, eds. Analysing media texts. Maidenhead, Berkshire, England: Open University Press in association with The Open University, 2006.

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Części książek na temat "Media content analysis"

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Moore, Sarah E. H. "Content analysis." In Crime and the Media, 163–76. London: Macmillan Education UK, 2014. http://dx.doi.org/10.1007/978-1-137-40054-3_10.

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Alrebh, Abdullah F. "Media Content Analysis." In Saudi Arabia in the Anglo-American Press, 52–66. London: Routledge, 2023. http://dx.doi.org/10.4324/9781003385660-4.

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Chen, Yinpeng, Hari Sundaram, Thanassis Rikakis, Todd Ingalls, Loren Olson, and Jiping He. "Experiential Media Systems – The Biofeedback Project." In Multimedia Content Analysis, 1–34. Boston, MA: Springer US, 2008. http://dx.doi.org/10.1007/978-0-387-76569-3_8.

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Riffe, Daniel, Stephen Lacy, Brendan R. Watson, and Jennette Lovejoy. "Designing a Content Analysis." In Analyzing Media Messages, 36–56. 5th ed. New York: Routledge, 2023. http://dx.doi.org/10.4324/9781003288428-3.

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Riffe, Daniel, Stephen Lacy, Brendan R. Watson, and Jennette Lovejoy. "Computers and Content Analysis." In Analyzing Media Messages, 57–70. 5th ed. New York: Routledge, 2023. http://dx.doi.org/10.4324/9781003288428-4.

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Bouvier, Gwen, and Joel Rasmussen. "Qualitative Content Analysis." In Qualitative Research Using Social Media, 25–38. London: Routledge, 2022. http://dx.doi.org/10.4324/9780429319334-2.

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Skalski, Paul D., Kimberly A. Neuendorf, and Julie A. Cajigas. "Content Analysis in the Interactive Media Age." In The Content Analysis Guidebook, 201–42. 2455 Teller Road, Thousand Oaks California 91320: SAGE Publications, Inc, 2017. http://dx.doi.org/10.4135/9781071802878.n7.

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Hansen, Anders, and David Machin. "Measuring output: content analysis." In Media and Communication Research Methods, 85–114. London: Macmillan Education UK, 2013. http://dx.doi.org/10.1007/978-1-137-27225-6_5.

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Bouvier, Gwen, and Joel Rasmussen. "Qualitative Visual Content Analysis." In Qualitative Research Using Social Media, 39–57. London: Routledge, 2022. http://dx.doi.org/10.4324/9780429319334-3.

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Vargo, Chris J. "Unveiling Content Analysis in the Contemporary Media Ecosystem." In The Computational Content Analyst, 1–15. New York: Routledge, 2024. http://dx.doi.org/10.4324/9781003514237-1.

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Streszczenia konferencji na temat "Media content analysis"

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Chowdhury, Saikat, Md Wajih Tousif Raafi, Mohammed Mushfiq Ali, and Mohammad Shamsul Arefin. "Detecting Suicidal Intentions through Analysis of Social Media Content." In 2025 International Conference on Electrical, Computer and Communication Engineering (ECCE), 1–6. IEEE, 2025. https://doi.org/10.1109/ecce64574.2025.11013996.

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Alhamed, Falwah, Rebecca Bendayan, Julia Ive, and Lucia Specia. "Monitoring Depression Severity and Symptoms in User-Generated Content: An Annotation Scheme and Guidelines." In Proceedings of the 14th Workshop on Computational Approaches to Subjectivity, Sentiment, & Social Media Analysis, 227–33. Stroudsburg, PA, USA: Association for Computational Linguistics, 2024. http://dx.doi.org/10.18653/v1/2024.wassa-1.18.

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Anandaputra, Gregorius Valentino, Gianco Armando Yungistira, Oliver Nicholas, and Adele B. L. Mailangkay. "Analysis on User’s Attitude Towards Content Creation Using Artificial Intelligence in Social Media." In 2024 3rd International Conference on Creative Communication and Innovative Technology (ICCIT), 1–6. IEEE, 2024. http://dx.doi.org/10.1109/iccit62134.2024.10701251.

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Boll, Susanne, Dick Bulterman, Ramesh Jain, Tat-Seng Chua, Rainer Lienhart, Lynn Wilcox, Marc Davis, and Svetha Venkatesh. "Between context-aware media capture and multimedia content analysis." In the 12th annual ACM international conference. New York, New York, USA: ACM Press, 2004. http://dx.doi.org/10.1145/1027527.1027727.

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Ran, Qingyun, Lei Huang, Ying Wang, Chi Zhang, and Xin Song. "Content analysis of we media marketing." In 2016 International Conference on Logistics, Informatics and Service Sciences (LISS). IEEE, 2016. http://dx.doi.org/10.1109/liss.2016.7854504.

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Xie, Lexing, and Hari Sundaram. "Media Lifecycle and Content Analysis in Social Media Communities." In 2012 IEEE International Conference on Multimedia and Expo (ICME). IEEE, 2012. http://dx.doi.org/10.1109/icme.2012.138.

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Zhang, Tong, and C. C. Jay Kuo. "Integrated approach to multimodal media content analysis." In Electronic Imaging, edited by Minerva M. Yeung, Boon-Lock Yeo, and Charles A. Bouman. SPIE, 1999. http://dx.doi.org/10.1117/12.373583.

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"INTERNATIONAL POPULATION MIGRATION: CONTENT ANALYSIS OF MEDIA." In Demographic drivers of population adaptation to global socio-economic challenges. Institute of Economics of the Ural Brach of Russian Academy of Sciences, 2023. http://dx.doi.org/10.17059/udf-2023-3-9.

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Chang, Mengxing, and Xuefeng Quan. "Digital Media Content Management System Design and Analysis." In 2015 International Conference on Advances in Mechanical Engineering and Industrial Informatics. Paris, France: Atlantis Press, 2015. http://dx.doi.org/10.2991/ameii-15.2015.370.

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Li, Haifeng, Tian Zhang, Lin Ma, and Jin Bao. "Digital media information compression through auditory content analysis." In the Second International Conference. New York, New York, USA: ACM Press, 2010. http://dx.doi.org/10.1145/1937728.1937739.

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Raporty organizacyjne na temat "Media content analysis"

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Catalán-Matamoros, D., and C. Peñafiel-Saiz. Media and mistrust of vaccines: a content analysis of press headlines. Revista Latina de Comunicación Social, April 2019. http://dx.doi.org/10.4185/rlcs-2019-1357en.

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Paslavskyi, Ihor. Ukrainian television: problem-content analysis. Ivan Franko National University of Lviv, February 2022. http://dx.doi.org/10.30970/vjo.2022.51.11397.

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The article highlights and analyzes the factors influencing the activities of television editorial teams in the period of new political, economic and security circumstances. It is noted that all-Ukrainian influential television channels, which have the highest popularity and high ratings, are oligarchic media with a high level of political involvement. Ukrainian television is widely practicing to narrow the thematic range of programs, reports and programs resulting in unjustified dominance in the television space of entertainment and humorous genres, «ravel journalism», excessive overweight of foreign programs and of obsolete quality film production. In the news programs, some TV companies, including 1 + 1, widely emphasize negative issues that are not typical of Ukrainian society, which often has a petty, urban and secondary status. Instead, a wide range of real, socially important, topical issues and problems remain out of the professional attention of journalists, analysts and experts. Guided only by the criterion of rating programs, programs, stories, topics and problems, TVs lose the most active segment among the audience – critical thinking, knowledgeable, erudite recipient, who, choosing an information resource, increasingly prefers the internet journalism.
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Benítez de Gracia, MJ, S. Herrera Damas, and E. Benítez de Gracia. Analysis of the immersive social content feature in the Spanish news media. Revista Latina de Comunicación Social, October 2019. http://dx.doi.org/10.4185/rlcs-2019-1403en.

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Baluk, Nadia, Natalia Basij, Larysa Buk, and Olha Vovchanska. VR/AR-TECHNOLOGIES – NEW CONTENT OF THE NEW MEDIA. Ivan Franko National University of Lviv, February 2021. http://dx.doi.org/10.30970/vjo.2021.49.11074.

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The article analyzes the peculiarities of the media content shaping and transformation in the convergent dimension of cross-media, taking into account the possibilities of augmented reality. With the help of the principles of objectivity, complexity and reliability in scientific research, a number of general scientific and special methods are used: method of analysis, synthesis, generalization, method of monitoring, observation, problem-thematic, typological and discursive methods. According to the form of information presentation, such types of media content as visual, audio, verbal and combined are defined and characterized. The most important in journalism is verbal content, it is the one that carries the main information load. The dynamic development of converged media leads to the dominance of image and video content; the likelihood of increasing the secondary content of the text increases. Given the market situation, the effective information product is a combined content that combines text with images, spreadsheets with video, animation with infographics, etc. Increasing number of new media are using applications and website platforms to interact with recipients. To proceed, the peculiarities of the new content of new media with the involvement of augmented reality are determined. Examples of successful interactive communication between recipients, the leading news agencies and commercial structures are provided. The conditions for effective use of VR / AR-technologies in the media content of new media, the involvement of viewers in changing stories with augmented reality are determined. The so-called immersive effect with the use of VR / AR-technologies involves complete immersion, immersion of the interested audience in the essence of the event being relayed. This interaction can be achieved through different types of VR video interactivity. One of the most important results of using VR content is the spatio-temporal and emotional immersion of viewers in the plot. The recipient turns from an external observer into an internal one; but his constant participation requires that the user preferences are taken into account. Factors such as satisfaction, positive reinforcement, empathy, and value influence the choice of VR / AR content by viewers.
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Budgeon, Machaila. References to Gendered Grief in Children's Media: A Content Analysis of Grief Picture Books. Portland State University Library, January 2015. http://dx.doi.org/10.15760/honors.147.

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Billi, M., A. Urquiza Gómez, and C. Feres Klenner. Environmental communication and non-conventional renewable energy projects. Content analysis of Chilean mass media. Revista Latina de Comunicación Social, October 2017. http://dx.doi.org/10.4185/rlcs-2017-1216en.

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Majchrowska, Justyna. TESTIMONIAL IN (NEW) MEDIA. Ivan Franko National University of Lviv, March 2021. http://dx.doi.org/10.30970/vjo.2021.50.11109.

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The linguistic research of (the new) media so far has mainly focused on the analysis of content from broadcasters – people publishing on the Internet in order to convince the potential recipients to enter the website, read articles, explore the website as well as return after leaving it – in exchange for the material or financial benefit. Several years of observation of a variety of text types existing in the media shows that not only texts from broadcasters make it possible to notice and maintain this attention of recipients. Nowadays, similarly as in marketing and advertising, in the media (but not only there) the essential and productive content comes from the recipient. The subject of this quantitative and qualitative linguistic analysis is the title testimonial as a rapidly growing persuasive (promotional) trend in (new) media and a response to the challenges of the modern society.
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Kitsa, Mariana, and Iryna Mudra. THE TOPIC OF WAR ON THE PAGES OF WOMEN’S ONLINE MEDIA (DUE TO THE RESULTS OF THE CONTENT ANALYSIS OF THE MATERIALS “UKRAINKA”, “4 MAMA”, “WONDER UKRAINE”, “SLUTCH.UA” AND “DIVOCHE. MEDIA”). Ivan Franko National University of Lviv, March 2024. http://dx.doi.org/10.30970/vjo.2024.54-55.12162.

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Main objectives of the study. Women’s online media make up a significant part of the Ukrainian media market. There are online magazines, online newspapers, online sites of printed women’s publications on the Internet, and there are those resources that simply call themselves sites for women, but by all indications we can classify them as online media. The content of women’s mass media is mainly characterized by narrow thematic content, gender orientation, light and positive content. But on February 24, 2022, Russian troops invaded the territory of Ukraine on a full scale, and the content of many Ukrainian women’s online media also underwent changes. The topic of war appeared in the content of online media for women. However, some women’s online media haven`t changed their content and main topics. The purpose of the study is to show how women’s online media publish war-related material on their pages. The set goal involves solving the following tasks: to find out how are women’s Ukrainian online media functioning in 2022-2023; select those whose pages contain materials about the war; to analyze military-themed publications in women’s online media. The subject of the research is materials related to the Russian-Ukrainian war in women’s online media (“Ukrainki”, “4 Mama”, “Wonder Ukraine”, “Clutch.ua”, “Divoche. Media”) for 2022-2023. The novelty of the study is that for the first time the content of women’s online media (“Ukrainki”, “4 Mama”, “Wonder Ukraine”, “Clutch.ua”, “Divoche. Media”) on the topic of the war for 2022-2023 was investigated. Findings. It was examined that the genre palette of materials is diverse, but informational materials still predominate. In terms of topics, the following prevail: social and everyday problems, psychological problems, volunteering, military, activities of showbiz stars during the war, migration (refugees), occupation, stories from life, news of events from the life of the country and the world. Keywords: women’s magazines, online media for women, Russian-Ukrainian war, content, topic.
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Villegas-Navas, Victoria. How food references are portrayed in audiovisual entertainment media? A systematic review of content analyses. INPLASY - International Platform of Registered Systematic Review and Meta-analysis Protocols, June 2022. http://dx.doi.org/10.37766/inplasy2022.6.0119.

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Review question / Objective: To conduct a systematic review of content analyses that investigate how food references are portrayed in audiovisual entertainment media. Frequency in which food references appear, proportion of low, middle and highly recommended consumption food references, contexts (positive, negative or neutral) in which the different type of food references appear - will be some of the aspects to explore. Condition being studied: In this systematic review, the main domain being studied is the unit of analysis called “food references”. Food references could be defined as any visual, verbal or audiovisual food portrayals embedded in an audiovisual entertainment media (TV programmes, sitcoms, cartoons, movies, etc.).
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Cokeley, Katrien. Framing Homelessness as Crisis: A Comparative Content Analysis of Local Media Reports on Portland's Tent Cities. Portland State University Library, January 2000. http://dx.doi.org/10.15760/etd.5827.

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