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Rozprawy doktorskie na temat „Strategic Situations”

Autor: Grafiati

Data publikacji: 3 czerwca 2025

Data aktualizacji: 31 lipca 2025

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1

Xue, Licun. "Coalitional stability in strategic situations." Thesis, McGill University, 1996. http://digitool.Library.McGill.CA:80/R/?func=dbin-jump-full&object_id=40287.

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In many (social, economic, and political) strategic situations, conflict and cooperations coexist and group (or coalitional) behavior is as important as individual behavior. This dissertation studies several issues in such situations.<br>Chapter 1 provides an overview of the theoretical background and motivates the analysis undertaken.<br>Chapter 2 analyzes strategic situations with diverse coalitional interactions to ascertain the "stable" outcomes that will not be replaced by any rational (hence farsighted) coalition of individuals, and the coalitions that are likely to form. The analysis ta

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Krzeminska, Anna M. "The importance of firms' strategic resources and capabilities in crisis situations." reponame:Repositório Institucional do FGV, 2015. http://hdl.handle.net/10438/14975.

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Submitted by Anna Krzeminska (anna.m.krzeminska@gmail.com) on 2015-12-03T22:31:54Z No. of bitstreams: 1 Anna Krzeminska - FGV EBAPE Thesis.pdf: 782414 bytes, checksum: d1eaade223b9b8d735b684cca595090e (MD5)<br>Approved for entry into archive by ÁUREA CORRÊA DA FONSECA CORRÊA DA FONSECA (aurea.fonseca@fgv.br) on 2015-12-17T11:19:14Z (GMT) No. of bitstreams: 1 Anna Krzeminska - FGV EBAPE Thesis.pdf: 782414 bytes, checksum: d1eaade223b9b8d735b684cca595090e (MD5)<br>Approved for entry into archive by Marcia Bacha (marcia.bacha@fgv.br) on 2015-12-21T18:36:37Z (GMT) No. of bitstreams: 1 Anna Kr

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Krasnici, Valon, and Lindeberg Marcus Fors. "Strategic Thinking in Crisis Management : A Study into how Organisations Use Strategic Thinking to Overcome Unusually Demanding Situations." Thesis, Umeå universitet, Företagsekonomi, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-173054.

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Strategy and strategic management have always been on the radar in academia. A few years back, some scholars studied strategic management further and concluded that the terms strategic planning and strategic thinking as part of strategic management should be spoken of seperately. As academia has evolved, few scholars have embraced this. However, there is a clear distinction between the two terms, where a separation is necessary in order to fully comprehend the differences between them. In this study, a line between strategic planning and thinking has been drawn. What was further realised in th

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Janssen, C. P. "Understanding strategic adaptation in dual-task situations as cognitively bounded rational behavior." Thesis, University College London (University of London), 2012. http://discovery.ucl.ac.uk/1348372/.

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In this thesis I explored when people interleave attention in dual-task settings. The hypothesis is that people try to perform in a cognitively bounded rational way. Performance is limited by constraints that come from the task environment and cognition. If, given these constraints, multiple strategies for interleaving tasks are available, then people will interleave tasks in a way that aligns with their local priority objective (Chapter 3), or which maximizes the value of an objective payoff function that evaluates performance (Chapter 4). This hypothesis was tested using a combination of exp

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Weingaertner, Carina. "Identifying Strategic Initiatives to Promote Urban Sustainability." Doctoral thesis, KTH, Miljöstrategisk analys (flyttat 20130630), 2010. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-27625.

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is thesis explores the overarching topic of the capacity of strategic urban development decisions and initiatives (including planning initiatives) to positively and powerfully influence the ability of a city to promote sustainable patterns of development. The work is presented in six scientific papers, the first four of which focus on the development of an inter-disciplinary conceptual framework and research methodology. The concept of Situations of Opportunity and its related Field of Options is proposed as a means to identify and analyse periods in the growth of cities when urbanisation can

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Andersson, Matts. "Policy Analysis for Different Types of Decision-Making Situations." Doctoral thesis, KTH, Transportplanering, ekonomi och teknik, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-216974.

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This thesis seeks to contribute to decision support for policy makers in the transport sector. In order to frame the papers and to relate them to the broad field of “policy analysis”, I have structured the papers around a simple framework with three decision levels: responsibility, policy gap, and policy measure. The thesis contains five papers. “Transaction and transition costs during the deregulation of the Swedish Railway market” is a paper in the transaction cost school. We studied the costs associated with the shift from monopoly to competition in the Swedish railway market, and we found

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7

Antoniou, George S. "Designing an effective information security policy for exceptional situations in an organization: An experimental study." NSUWorks, 2015. http://nsuworks.nova.edu/gscis_etd/949.

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An increasing number of researchers are recognizing the importance of the role played by employees in maintaining the effectiveness of an information security policy. Currently, little research exists to validate the relationship between the actions (behaviors) taken by employees in response to exceptional situations (antecedents) regarding an organization’s information security policy, the impact (consequences) those actions have on an organization, and the motives that prompt those actions. When these exceptional situations occur, employees may feel compelled to engage in behaviors that viol

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Bielický, Andrej. "Strategická situačná analýza online start-up firmy." Master's thesis, Vysoká škola ekonomická v Praze, 2012. http://www.nusl.cz/ntk/nusl-163992.

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The diploma thesis deals with a strategic situation analysis of online start-up called Instant Feedback s.r.o. and brings information to strategy planning process of online start-ups in general. The thesis examines the specifics of this process and applies them accordingly in the strategic situation analysis. The outcome of the thesis is an overview of strategy development process by online start-ups mainly useful for young entrepreneurs in online environment.

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Smejkalová, Kateřina. "Využití marketingu v řízení malé a střední firmy." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-113347.

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diploma thesis at hand is titled "The Use of Marketing in Strategic Management and Planning in Small and Medium-sized Companies". The objective of the thesis is to create a meaningful, causal, systematic, and practically usable analysis of the given topic; and, subsequently, apply such academic knowledge in drafting a marketing strategy for the purposes of the company named SkiServis Kunžak (SPORT2000 Smejkal). The company in question is a retail outlet selling ski, snowboard, and cross-country ski equipment. Alongside with this, it provides servicing and rentals of the goods mentioned above.

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Kolářová, Eliška. "Marketingová strategie strategické podnikatelské jednotky společnosti ABC, s.r.o." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-136247.

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Diploma thesis process a marketing strategy proposal of newly created company namely its strategic business units - selling beauty and medical devices for esthetic centres, salons, wellness, fitness, etc. This work focuses mainly on detailed elaboration of situational analysis.

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Janásková, Michaela. "Návrh marketingové strategie společnosti Czech dermatological center, s.r.o." Master's thesis, Vysoká škola ekonomická v Praze, 2015. http://www.nusl.cz/ntk/nusl-203805.

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The goal of this thesis is to perform situational analysis of Czech Dermatological Center, l. t. d., and to design marketing strategy mainly for third and the fourth quarter of 2016, which will lead to increase in competitiveness and market share in the Czech market. To achieve this objective quantitative method of questionnaire survey has been used for mapping satisfaction of customers with the marketing mix of the company. In addition we also did clinical studies to verify the hydratation effects of the thermal Uriage water. Within the situational analysis, the external and internal analysis

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Kopová, Petra. "Marketingová strategie společnosti Bambule Alltoys, spol. s.r.o." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-113572.

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Topic of this thesis is marketing strategy analysis and assessment of toy retail chain Bambule Alltoys, spol. s.r.o. In addition, this paper deals with recommendations, which could strengthen company's position on the market and help it in meeting its strategic objectives. The theoretical part addresses the definition of strategic marketing and characterizes the strategic marketing management process. It also describes the specifics of consumer goods marketing and current trends in the European and Czech toy market. The practical part is focused on situational analysis, and results of marketin

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Petrbok, David. "Návrh komunikační kampaně projektu Pražský studentský summit." Master's thesis, Vysoká škola ekonomická v Praze, 2012. http://www.nusl.cz/ntk/nusl-162300.

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This diploma thesis deals with issue of communication campaigns planning in the environment of Czech non-profit organisations sector which is characterized by specific approach to communication and quite limited financial resources. Theoretical part of the thesis analyses problematic of marketing and creation of marketing mix. It is also focuses on description of communication mix itself and all of his elements. In conclusion, theoretical part describes Czech non-profit sector and specifics of communication which need to be followed. The second part of the thesis focuses on the case of Prague

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Lundberg, Lucas. "Boendesegregation: Linköping kommuns situation och strategier." Thesis, Umeå universitet, Institutionen för geografi, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:umu:diva-183983.

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ABSTRACT The aim of this study is to examine how residential segregation can emerge in a Swedish medium-large municipality by describing the residential segregation in three different districts in central Linköping. The study aims to describe differences between the districts regarding demographic, socioeconomic and ethnic characteristics. The study also aims to describe the municipality’s strategies to prevent and decrease residential segregation in the future by examining planning documents. The study shows that there are differences in the population between the three districts. The result

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Hartman, Katherine B. "Influence strategies in retail sales situations contingency perspective /." [Bloomington, Ind.] : Indiana University, 2005. http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&res_dat=xri:pqdiss&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&rft_dat=xri:pqdiss:3185396.

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Thesis (Ph.D.)--Indiana University, 2005.<br>Source: Dissertation Abstracts International, Volume: 66-08, Section: A, page: 3009. Adviser: Rosann Spiro. Title from dissertation home page (viewed Oct. 5, 2006).

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McGee, Caroline. "The survival strategies of women in rape situations." Thesis, Birkbeck (University of London), 2002. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.402180.

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GOTTEINER, Sharon Shimon. "The Situability of Turnaround Strategies for Non-Crisis Situations." Doctoral thesis, Universitat Internacional de Catalunya, 2018. http://hdl.handle.net/10803/664847.

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For more than three decades it has been suggested that the management practices that had saved collapsing companies, could have also kept them well – if implemented earlier, in a preemptive manner. This research pursued empirical evidence of the same, in view of the impact that such an approach could have on traditional management practices, if validated. Data was collected from tens of CEO of non-cash-challenged firms, regarding their perceptions of a range of corporate turnaround activities. The results revealed that most of the commonly-used turnaround practices tested were highly supported

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Ljungberg, Anna. "Compensation strategies in English as a foreign language : A study of strategy use in immediate receptive situations." Thesis, Karlstads universitet, Avdelningen för utbildningsvetenskap, 2011. http://urn.kb.se/resolve?urn=urn:nbn:se:kau:diva-7528.

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This study maps compensation strategies in English as a foreign language used in immediate receptive situations by students of English and other modern languages. By mapping these strategies, language learners’ thinking processes are made visible, which in turn may assist teachers in modifying teaching methods. The study is comparative and highlights the difference in the use of strategies between learners who exclusively study English and learners who study at least one other modern language apart from English. The focus is on two major components of second language acquisition, viz. grammati

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Edwards, Stefan. "Situation Normal Some strategies for engaging, thinking, doing." Thesis, University of East Anglia, 2007. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.490398.

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This portfolio comprises video and audio recordings of five projects which have formed the core of my practice during the period of study, and a document which develops some strategies for thinking about and engaging with the projects based on an understanding of their relationship to other work, to the wider world and to my working methods. Four principle issues are considered; prisms through which to view the works presented: Interaction, Feedback/Interference, Mistranslation and the Body. In addition some thoughts are given on my strategies for engaging with the objects and environments as

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Weyhrauch, William Stewart. "A mindset for strategic thinking: developing a concept and measure." Diss., Kansas State University, 2016. http://hdl.handle.net/2097/32581.

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Doctor of Philosophy<br>Department of Psychological Sciences<br>Satoris S. Culbertson<br>Developing effective strategic thinkers in an organization requires a dedication to early identification, selection, development, and practice, along with the conceptual understanding and measurement tools to make it happen. In support of this, the current research focused on three objectives: 1) establishing theoretical support across multiple disciplines for the concept of a strategic thinking mindset, 2) developing the Strategic Thinking Mindset Test (STMT) using situational judgment test methodology f

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Woyessa, Y. E., Tonder S. P. Van, and Jaarsveldt D. Van. "Evolving assessment strategies in engineering education : perceptions and practices." Interim : Interdisciplinary Journal, Vol 13, Issue 3: Central University of Technology Free State Bloemfontein, 2013. http://hdl.handle.net/11462/315.

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Published Article<br>In the actual learning situation, students develop context specific strategies for learning in response to their own perceptions of the requirements for learning. Among all the contextual factors, assessment has been demonstrated to have a powerful effect on the learning process and is a defining feature of the students' approach to learning. However, assessment in the engineering discipline is typically orientated towards demonstrating competence in specific tasks using only traditional assessment techniques. However, the effectiveness of education programmes is dependent

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Menna, Luigi. "HOW TO SOLVE IT." Saechsische Landesbibliothek- Staats- und Universitaetsbibliothek Dresden, 2012. http://nbn-resolving.de/urn:nbn:de:bsz:14-qucosa-80655.

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This work is a reflection on the results of an experimentation carried out on secondary school students of between 16 and 18 from various classes. The experimentation aims at identifying the implicit ideas they use when asked to solve a certain mathematical problem. In particular, in giving them these problems an heuristic approach was suggested, and the differences between this and a purely deductive approach were measured. Analyzing the different approaches used by the students and the difficulties they had in distinguishing between argumentative and demonstrative operations has given rise t

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Ravasco, Gerard. "Don Bosco Technical School: A Situational Survey and Strategic Analysis." Thesis, Preston University, 2005. http://hdl.handle.net/10919/71586.

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Don Bosco Technical School in Phnom Penh is a typical example of a long-running non-profit institution in Cambodia. In this part of the world it is plainly called an NGO – a non-governmental organization. It provides vocational skills training education to some four hundred out-of-school youth every year. And yet it does not charge for tuition; nay more it even provides free lunch at noon. So how does Don Bosco Technical School survive this monetary based and profit oriented society? What are its sustainability secrets?This capstone project strives to look at the institution from a business pe

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Eriksson, Viktor. "Koherens mellan militära strategier : Är det möjligt i en föränderlig säkerhetspolitisk situation?" Thesis, Försvarshögskolan, 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:fhs:diva-6389.

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In less than 20 years the orientation in Swedish security politics changed drastically from only prioritizing their own national defense to a solidarity proclamation to the neighboring countries. This is due to the constant shifting in the international political environment. These changes also meant a major impact on the lower strategies such as the resource and operational strategy. The resource and operational strategies changes in different time perspectives. The military strategy can be changed with just one government resolution while the resource strategy takes years to change. The purp

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Volková, Natálie. "Marketingová strategie." Master's thesis, Vysoké učení technické v Brně. Fakulta podnikatelská, 2018. http://www.nusl.cz/ntk/nusl-377386.

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Diploma thesis deals with the proposal of creating a marketing strategy for the newly emerging company. First, the emphasis is on the analysis of the internal and external environment of the emerging company along with the conduct of marketing research. The proposal includes a marketing strategy, determination of the time perspective, identification of possible risks and measures for their reduction and cost calculation.

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Hlavsová, Kateřina. "Marketingová strategie pro značku VOIVO." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-11246.

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The brand VOIVO is introduced after theoretical introduction to the problem. There are introduced its characteristics, mission and vision. In third chapter, there is composed situation analysis, which summarizes makro-surround, mikro-surround and internal environment. All these factors are integrated in SWOT analysis. Next chapter arises from the situation analysis. This chapter deals with prescription of marketing targets for brand VOIVO, from which is proposed marketing strategy arises. This strategy is divided according to tools of marketing mix. Whole essay is concluded by summary and reco

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Šedivý, Jan. "Analýza marketingové strategie sportovního klubu." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-17202.

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Diploma thesis analyses marketing strategy of the hockey club and suggests possible recommendations for improving the current situation. Analysis of marketing strategy uses information from the marketing research and the situation analysis.

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Guild, Justin M. "Extending situational theory to internal publics : Q methodology within a strategic management process." Virtual Press, 2008. http://liblink.bsu.edu/uhtbin/catkey/1397374.

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This Q study revealed how dominant coalition members of an Indianapolis, Ind. —based non-profit organization approached and interpreted problems within a strategic management process — a necessary area to study in pubic relations considering the dearth of research of internal publics within the field.The same forty-eight statement Q sort was used in two time periods to track movement of communication behavior among members: a pre-sort before the process and a post-sort at the end.Using a public relations theory, the situational theory of publics, as a framework, the Q sort was aligned with the

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Hykšová, Vendula. "Marketingová strategie hotelu." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-85931.

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The Master's Thesis is focused on the hotel marketing strategy issue. The theoretical section summarizes information about an issue of strategic situation analysis and it also involves marketing tools with focus on the hotel and spa industry. The goal of this paper is to design the situation analysis, evaluate the marketing tools used by the hotel and then summarize the results and include suggestions for the analyzed hotel. For the thesis were used literature sources as well as statistical yearbooks and internal information of analyzed hotel. The thesis is extended by consumer satisfaction su

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Třesohlavý, Karel. "Strategický marketingový plán začínající společnosti." Master's thesis, Vysoká škola ekonomická v Praze, 2012. http://www.nusl.cz/ntk/nusl-150054.

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The aim of this Master's Thesis is the application of principles of strategic marketing planning for specific business plan. Marketing planning is described in the first part of this thesis based on literature sources. It is followed by a practical part, in which the principles of marketing planning are applied for a specific business plan. Result of this thesis is a comprehensive marketing plan covering all the important areas that are necessary for a start-up company. The market, which the company will enter, is characterized. Based on this information, objectives and strategic plans of the

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Preňková, Martina. "Analýza marketingové strategie vybrané společnosti." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-200162.

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The goal of my diploma thesis is to suggest new marketing strategy to company known for providing language courses abroad. The theoretical part involves a situational analysis of the internal and external environment of the company and the resulting outputs forming a SWOT analysis. The analysis of competition, organizational structure, human resources, product portfolio, pricing policy and communication are also included.

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Puzey, Jacqueline Michelle. "Hybrid dialogues, situational strategies : producing postcolonial visual culture." Thesis, Bath Spa University, 2014. http://researchspace.bathspa.ac.uk/1887/.

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Hybrid Dialogues, Situation Strategies (hereafter referred to as HDSS) aims to explore the production of a postcolonial visual culture, through action research centered on producing and reflecting on collaborative visual artworks. The aim of the research is to use collaborative creative practice itself as the site of investigation into the way in which visual creative strategies can reflect and redefine the processes of constructing, inhabiting and exchanging complex definitions of postcolonial identities. It is suggested that the reflexive creative processes of art/design methods, can bring p

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Nagley, Amy D. "Approaching Stressful Situations with Purpose| Strategies for Emotional Regulation in Sensitive People." Thesis, Seattle Pacific University, 2017. http://pqdtopen.proquest.com/#viewpdf?dispub=10259545.

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<p> The purpose of this study was to evaluate strategies for emotional self-regulation (EMSR) in highly sensitive people (HSPs) under pressure. Specifically, a model of EMSR was evaluated through a moderated-mediation design with two manipulations across two experiments. A total of 445 individuals participated in the current study (52% female), all of which were US citizens. Results suggested that the relationship between sense of purpose (SoP) and EMSR was moderated by focus on potential (FoP). Specifically, SoP significantly impacted FoP, <i> b</i> = .89, <i>t</i> = 5.23, p < .01, FoP sig

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Peřina, Matěj. "Marketingová strategie hasících kapalin Novec firmy 3M." Master's thesis, Vysoká škola ekonomická v Praze, 2012. http://www.nusl.cz/ntk/nusl-162276.

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This thesis is concerned with B2B market segmentation, situational analysis and proposes a markting strategy for Novec 1230 fire protection fluid marketed by 3M Česko. Firstly a marketing literature rewiev is carried out in order to uncover the most suitabe theoretical approaches to the subject at hand. Then the 3M Company and its Czech subsidiary are presented. In the methodological part there is a description of utilized methods and approaches. Data colection and analysis are executed in the next part. In the last section targeting and positioning are performed and particular actions within

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Chen, Chien-Wei. "New product preannouncement : a model of situational factors, strategic behaviours, and effectiveness." Thesis, University of Warwick, 1999. http://wrap.warwick.ac.uk/109631/.

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New product preannouncement refers to a firm’s communication of new product-related messages to the market before launch. There is empirical evidence to show that new product preannouncement has become an essential part of prelaunch activities. The purpose of this research is to bridge a gap in our understanding of the nature of new product preannouncing behaviour. Specifically, the research aims to answer two related research questions: (1) What situational factors influence the firm’s adoption of different new product preannouncing behaviours? (2) How can the performance of various preannoun

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Havlíková, Žaneta. "Marketingová strategie vybrané firmy." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-81321.

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This thesis is based on the basic informations of the company,the marketing situational analysis is broken down in the internal and external analysis using PEST analysis, analysis of product portfolio - the Boston Matrix, Porter's five forces model and SWOT analysis. There is a description of the current business developments and current status. This thesis describes the opportunities, skills and resources of the company. Further I have specified the basic mission and objectives, market segmentation,targeting and positioning. The conclusion contains the marketing strategies according to the pr

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Grämerová, Andrea. "Marketingová strategie společnosti Unicorn, a.s." Master's thesis, Vysoká škola ekonomická v Praze, 2016. http://www.nusl.cz/ntk/nusl-264525.

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The goal of the master thesis is to suggest a marketing strategy for company Uni-corn a.s. based on marketing situation analysis. The thesis consists of theoretical and practical parts. In the theoretical part, the concept of marketing and marke-ting management are discussed and the perception of marketing mix is described. It presents further methodology for the practical part. The practical part contains situation analysis in which the study of outer and inner enterprise environment is presented. The result is a basis for SWOT analysis a furthermore composition of EFE and IFE matrix. Next, t

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Chung, Joon Wha. "Dispositional and situational strategies for influencing poorly performing subordinates." The Ohio State University, 1985. http://rave.ohiolink.edu/etdc/view?acc_num=osu1279740596.

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Troncone, Catherine Linn. "Affect and Perceived Daily Hassles as Predictors of Coping Strategies in Situations of Loss." Xavier University / OhioLINK, 2017. http://rave.ohiolink.edu/etdc/view?acc_num=xavier1503663326860358.

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CASARI, GLORIA. "L'espace co-interlocutoire : modeles argumentatifs et strategies discursives en situation authentique." Paris 8, 1991. http://www.theses.fr/1991PA080584.

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L'etude propose, a travers l'analyse de quatre emissions televisees, une approche du debat journaliste homme politique dans sa dimension d'activite co-enonciative normee et porteuse d'enjeux. Dans cette perspective deux niveaux d'analyse sont presentes: celui des comportements cognitivo-discursifs adoptes par les hommes politiques tout au long du debat; et celui du jeu co-interlocutoire de negociation et validation de la reference realise par les journalistes et leurs invites au sein des echanges question reponse<br>Political debate on tv is analysed here as a face-to-face dialogue space of wi

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Wachalová, Veronika. "Marketingová strategie značky Ceresit." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-203838.

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The aim of the dissertation is to evaluate marketing strategy of the brand Ceresit and its product line STOP Humidity (STOP Vlhkosti). The theoretical part defines fundamental concepts such as marketing and strategy, furthermore, it describes the steps of strategic marketing process. Also, the dissertation introduces Henkel, the brand Ceresit STOP Humidity and its product portfolio. The practical part involves internal and external analysis, however, it primarily focuses on the elements of marketing mix of the brand Ceresit STOP Humidity. As for methodology, particularly field research and con

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Krausová, Dagmar. "Marketingový plán firmy Zahradní centrum Přemysl Písař." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-81532.

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Dissertation on subject Marketing Plan of Garden Center Premysl Pisar is divided into two parts. The theoretical part describes the steps in setting up a marketing plan and their significance. In the second part of the company is introduced and applied knowledge of the theoretical part. The emphasis is on situational analysis and implementation plan.

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Migliato, Antonio Luiz Tonissi. "Planejamento estratégico situacional aplicado à pequena empresa : estudo comparativo de casos em empresas do setor de serviços (hoteleiro) da região de Brotas-SP." Universidade de São Paulo, 2004. http://www.teses.usp.br/teses/disponiveis/18/18140/tde-24112004-073829/.

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Este trabalho teve por objetivo aprimorar a adequação e aplicação da metodologia de planejamento estratégico empresarial às pequenas empresas, introduzindo alguns conceitos e elementos do planejamento estratégico situacional (PES). Foi apresentada uma revisão bibliográfica sobre metodologias de planejamento estratégico, especificidades das pequenas empresas e método PES, o que permitiu definir as variáveis da pesquisa. O trabalho de campo foi dividido em duas etapas. Na primeira, foram estudadas quatro empresas hoteleiras de pequeno porte, instaladas na cidade de Brotas/SP e uma média empresa

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Kroutil, Václav. "Marketingová strategie obchodu SLUSNY." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-193503.

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This Master's Thesis follows up creation of marketing strategy of SLUSNY shop. The author, is actively participating in the leading of the company. The Thesis is based on data received from situation analysis of SLUSNY's microenvironment, macroenvironment and from marketing research. The situation analysis contains several marketing analysis means used in business practice. According to founded data, the author is generating suitable marketing strategy for SLUSNY shop. The goal of the Thesis is to create marketing strategy, which is logically connected to obtained data, is based on competition

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Watt, Christopher J. "An analysis of decision making strategies used by P-3 pilots in hazardous situations." Thesis, Monterey, Calif. : Springfield, Va. : Naval Postgraduate School ; Available from National Technical Information Service, 2000. http://handle.dtic.mil/100.2/ADA376768.

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Thesis (M.S. in Information Technology Management) Naval Postgraduate School, March 2000.<br>Thesis advisor(s): Jansen, Erik ; Hutchins, Susan G. "March 2000." Includes bibliographical references (p. 99-101). Also available in print.

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Hancerli, Suleyman. "Toward Successful Negotiation Strategies in Hostage-Ttaking Situations: Case Study Approach and Future Recommendations." Thesis, University of North Texas, 2005. https://digital.library.unt.edu/ark:/67531/metadc4811/.

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In the last four decades, hostage situations have rapidly increased in the world due to the threat of terrorism and other social problems. The goals of hostage takers are to achieve certain political, criminal, and/or social benefits through hostage situations. It is not only a police problem but also a governmental problem. Police apply either negotiation or tactical intervention in hostage situations to recover hostages without bloodshed or loss of life. Success in this endeavor is based on effective negotiation. The purposes of this study are to analyze the major actors and their roles in

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Vojtěchová, Lenka. "Specifika marketingu pro děti." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-15548.

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Zapf Creation is well established German company making toys for girls for almost 100 years. As many other companies also Zapf Creaiton fights with changes of customer demand. Company has to react and its products and communication with customers adapt to actual trends. In effort to be succesful it is necessary to change the positioning of the company and to find new posibilites how to address to customers and convince them to buy Zapf Creation products. All that is included in Marketing plan for czech subsidiary of Zapf Creation AG.

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Šušnyák, Viktor. "Zavedenie značky Vinea na český trh." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-15737.

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Vinea is a traditional Slovak brand of grape-flavoured non-alcoholic beverage. It is owned by one of the largest producers of soft beverages in Central Europe - Kofola Group. Kofola is expected to launch the brand in the Czech market in the near future. This thesis deals with identification of Kofola's current position on the market and with formulation of an advisable launch strategy for Vinea. An online survey was used in order to acquire information necessary to formulate the strategy. The survey results can be found in the thesis. The theoretical part of the thesis contains a description o

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Šulc, Martin. "Návrh marketingového plánu pro firmu specializovanou na informační zboží." Master's thesis, Vysoké učení technické v Brně. Fakulta informačních technologií, 2013. http://www.nusl.cz/ntk/nusl-236393.

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The subject of this diploma thesis "The proposal of a marketing plan for a company specialized in information products" is to suggest a system based on the theoretical background that generates the marketing plan from the input data. The important requirement for this system is to respect the specialization of the company, which operates in the field of information products. The thesis contains the detailed proposal of a prototype system, in which the focus is on the user-friendliness and the complexity considering the scale of the issue analyzed. The proposal also contains the possibilities a

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Blomqvist, Julia, and Daniel Steneryd. "Akut- och ambulanssjuksköterskors erfarenheteroch strategier i bemötandet av hotfulla situationer." Thesis, Örebro universitet, Institutionen för hälsovetenskaper, 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:oru:diva-67742.

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