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Artigos de revistas sobre o tema "Marketplace"

Autor: Grafiati

Publicado: 4 de junho de 2021

Última modificação: 25 de julho de 2025

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Jatiningrum, Wandhansari Sekar, Sri Nastiti Andayani Sesanti Retno Utami, Wardatus Sholihah, Ashof Abdulmajid, and Reinna Desstryani. "Applying AHP-TOPSIS Approach for Selecting Marketplace based on Preferences of Generation Z." OPSI 15, no. 1 (2022): 116. http://dx.doi.org/10.31315/opsi.v15i1.6824.

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The increasing ease of internet access leads to good opportunities for marketplace growth. The marketplace's popularity is gaining among many people, especially Generation Z, and makes the marketplace becomes their primary solution for online shopping. According to the massive amount of generation Z and their lives that get used to sophisticated technology, this generation can become the critical marketplace consumer in the upcoming years. This research examines the selection of generation Z’s preferences towards the marketplace using the AHP-TOPSIS approach. The selection was based on three c

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Hendra, Dede, Ani Merati, Siti Aprilliani, Muhamad Faozan Afandi, and Nardiono Nardiono. "PERANCANGAN DAN PENERAPAN E-MARKETPLACE UNTUK USAHA KECIL DAN MENENGAH PADA LEMBAGA PEMBERDAYAAN MASYARAKAT KELURAHAN DEPOK JAYA." DEDIKASI PKM 1, no. 1 (2020): 60. http://dx.doi.org/10.32493/dedikasipkm.v1i1.6056.

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This community service activity aims to socialize and provide counseling related to knowledge on how to maximize sales through online marketing by opening a business in E-Marketplac. The method used in the form of delivery of material in the form of presentation theory and practice / application of account creation in the E-Marketplace. The method of activity used is in collaboration with the Community Empowerment Institute (LPM) of Depok Village, the activity is carried out at Al Awwal Mosque Jalan Mawar Raya Depok Jaya and provides solutions in accordance with the problems faced by providing

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Prabowo, Dimas Aditya, Chloe Tariazela, and Andzelika Birgithri. "An Examination of the Impact of Using Marketplaces to Promote the Growth of Micro, Small, and Medium Enterprises (MSMEs) in Indonesia." Startupreneur Business Digital (SABDA Journal) 3, no. 1 (2024): 26–33. http://dx.doi.org/10.33050/sabda.v3i1.483.

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Marketplaces have become a critical component in the development of Micro, Small, and Medium Enterprises (MSMEs) in Indonesia. The availability of a marketplace platform has a substantial impact on MSMEs' growth. The purpose of this study is to assess the impact of marketplaces on the growth of MSMEs by taking into account the elements that influence their integration into the digital ecosystem. The quantitative methodology was utilized to collect data from MSME traders who used the marketplace to market their items. The marketplace's presence has greatly enhanced sales and had a favorable imp

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Liu, Yi, and Xinlin Tang. "The effects of online trust-building mechanisms on trust and repurchase intentions." Information Technology & People 31, no. 3 (2018): 666–87. http://dx.doi.org/10.1108/itp-10-2016-0242.

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Purpose The purpose of this paper is to extend the current literature on trust-building mechanisms in e-commerce and provide a comprehensive view of how the perceived usefulness of three types of online trust-building mechanisms affects trust in the e-seller and trust in the e-marketplace, which, in turn, shape the customer repurchase intentions. Design/methodology/approach Survey data were collected from 193 eBay customers to test the proposed research model. Findings The study found that the perceived usefulness of seller-based mechanism affects both trust in the e-marketplace and trust in t

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Standing, Susan, and Craig Standing. "Service value exchange in B2B electronic marketplaces." Journal of Business & Industrial Marketing 30, no. 6 (2015): 723–32. http://dx.doi.org/10.1108/jbim-05-2014-0112.

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Purpose – This paper aims to explore what aspects of organisational value can be realised through taking a service exchange perspective of e-marketplaces as opposed to a product transaction perspective Marketing is increasingly concerned with the notion of service value in business-to-business markets. Electronic marketplaces (e-marketplaces) have been used in B2B exchanges for many years and continually evolve as the understanding of e-marketplace participation and the technologies develop. Design/methodology/approach – A case study approach is taken using three large e-marketplace organisati

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Lu, Bao Zhou, and Qing Feng Zeng. "Exploring the Resource Nature of Online Sourcing Marketplace." Applied Mechanics and Materials 263-266 (December 2012): 2712–19. http://dx.doi.org/10.4028/www.scientific.net/amm.263-266.2712.

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Online sourcing marketplace is a new business model that provides business services to firms. Considering the resource nature of online sourcing marketplaces, we focus on and explore impacts of the resource-based attributes on trust. Thus, we look into a new kind of online marketplaces devoted to services. The research model is examined with the data collected from an online micro-sourcing marketplace. Our findings indicate the importance of institution-based trust in building effective online outsourcing marketplace. Moreover, trust in marketplace builds on its ability to supply resources and

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Petersen, Kenneth J., Jeffrey A. Ogden, and Phillip L. Carter. "B2B e‐marketplaces: a typology by functionality." International Journal of Physical Distribution & Logistics Management 37, no. 1 (2007): 4–18. http://dx.doi.org/10.1108/09600030710723291.

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PurposeThe purpose of this article is to develop a typology of e‐marketplace functionality and then link the typology to the associated value creation potential of differing types of e‐marketplaces.Design/methodology/approachIn‐depth interviews with the executives of 50 e‐marketplaces, a web/mail‐based survey of another 350 e‐marketplaces and interviews with several e‐marketplace customers were conducted.FindingsB2B e‐marketplaces offer a variety of different value propositions. Leading e‐marketplaces have a well‐developed strategy for reaching a particular segment of the buying community, bas

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Viswanathan, Madhubalan, Nita Umashankar, Arun Sreekumar, and Ashley Goreczny. "Marketplace Literacy as a Pathway to a Better World: Evidence from Field Experiments in Low-Access Subsistence Marketplaces." Journal of Marketing 85, no. 3 (2021): 113–29. http://dx.doi.org/10.1177/0022242921998385.

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Multinational companies increasingly focus on subsistence marketplaces, given their enormous market potential. Nevertheless, their potential is untapped because subsistence consumers face extreme constraints. The authors contend that subsistence consumers need marketplace literacy to participate effectively and beneficially in marketplaces. Marketplace literacy entails the knowledge and skills that enable them to participate in a marketplace as both consumers and entrepreneurs. This is crucial for subsistence consumers, as they often must function in both roles to survive. Previous research, h

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Abrosimova, Elena. "Contractual Responsibility of Marketplaces." Bulletin of Kemerovo State University. Series: Humanities and Social Sciences 8, no. 2 (2024): 231–40. http://dx.doi.org/10.21603/2542-1840-2024-8-2-231-240.

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The rapid development of e-commerce generates new subjects of civil turnover. Marketplaces are commodity aggregators with a vague legal status. A marketplace is more than an information intermediary: it is an ecosystem with highly developed logistics that provides interaction between the seller and the buyer, as well as information about goods and delivery points. In addition, it settles disputes between sellers and buyers by applying various resolution tools. The article describes the legal nature of the relations connected with marketplace ecosystems, i.e., between the marketplace and the se

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Vasilyev, Nikolay V. "PROBLEMS OF MANAGING THE OPERATIONAL LOGISTICS OF MARKETPLACES." EKONOMIKA I UPRAVLENIE: PROBLEMY, RESHENIYA 5/10, no. 158 (2025): 12–21. https://doi.org/10.36871/ek.up.p.r.2025.05.10.002.

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The author examines the problems of logistics in the supply chains of marketplaces, which are the driving force behind the development of the e-commerce system. Marketplace logistics is becoming an important component of the economy and at the same time an important product for marketplaces. The logistics service of a marketplace provides a solution to the problem of quick and easy access of sellers to the site, optimises the cost of goods sold and influences the efficiency of market participants. Therefore, the issues of organisation and management of operational logistics activities of the m

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Nindya, Athifa Khalisa, and Noviaristanti Siska. "Using Marketplace for MSMEs: A Look at Capability and Ecosystem Perspective." International Journal of Current Science Research and Review 08, no. 06 (2025): 2747–57. https://doi.org/10.5281/zenodo.15574341.

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Abstract : This article discusses the requirements for MSMEs to adapt to a marketplace. MSMEs must use the marketplace to increase their performance by reaching out to more significant markets. However, with limited resources, MSMEs need to build their capability to maximize their adoption. To understand MSMEs and their relation to marketplace adoption, a survey was conducted on 100 MSMEs in Bandung, Indonesia. This study hypothesizes capability and ecosystem perspectives are the requirements for adapting to the marketplace. This study’s results indicate that marketplaces’ use is s

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Prdić, Nedeljko. "DIGITISATION AND FISCALISATION OF MARKETPLACES IN THE REPUBLIC OF SERBIA." Ekonomist 1, no. 2 (2022): 1–12. http://dx.doi.org/10.46793/ekonomist1.2.1.

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Digital transformation and fiscalisation of marketplace operations in the Republic of Serbia is a challenge that all marketplace actors must be ready for. The modern transformation of marketplaces implies a better and more efficient knowledge of the marketplace and marketing communication, which contributes to the recognisability of marketplaces in communication with consumers. Together with the digital transformation, the process of fiscalisation goes as part of the process of generating state income. Fiscalisation of sales on marketplaces is a current topic in the current economic environmen

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Bieszk-Stolorz, Beata, and Krzysztof Dmytrów. "Marketplace Trade in Large Cities in Poland." Land 10, no. 9 (2021): 933. http://dx.doi.org/10.3390/land10090933.

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Traditional marketplace trade brings many socio-economic benefits: it affects the local labour market, entrepreneurship, and tourism. In many countries, activities are undertaken to support the operation of marketplaces. In recent years, new threats to the development of marketplaces have emerged, such as cheap discount shops, supermarkets, and online shops. The inhabitants of many cities still enjoy shopping at traditional marketplaces. The aim of the research is to assess the development of marketplace trade in large cities in Poland. Eurostat does not provide detailed data on marketplaces i

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Andreeva, L. V. "Coordination of interests of participants in digital commodity platforms (marketplaces): legal problems." Courier of Kutafin Moscow State Law University (MSAL)) 1, no. 8 (2024): 149–57. http://dx.doi.org/10.17803/2311-5998.2024.120.8.149-157.

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The article examines problems that have emerged in practice related to the interaction of marketplace owners with sellers, buyers and other participants when concluding and executing contracts for the sale of goods on digital commodity platforms. The concepts of a digital platform, marketplace, and information aggregator, which have not received an unambiguous solution in legal acts, are defined, the legal status of the owner of the marketplace is investigated, and a negative assessment of the state of legal regulation of relations developing on digital product platforms (marketplaces) is give

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ZENKINA, Irina V. "A system of key performance indicators for marketplaces." Economic Analysis: Theory and Practice 24, no. 7 (2025): 4–23. https://doi.org/10.24891/pkmfof.

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Subject. The article considers the formation of marketplace analytics as a new area of business analytics driven by the development trend in online retail in the context of advancing digitalization, improving the information and communication technologies, and the Internet. Objectives. The purpose is to investigate the features of marketplaces as a specific object of analysis, and methodological tools for evaluating the effectiveness of their activities. Methods. The study employs general scientific research methods, like analysis, synthesis, comparison, generalization. Results. The paper iden

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Khotimah, Khusnul, Ahmad Bakroni, and Neneng Puspitasari. "Transformasi Filantropi melalui Marketplace di Era Pandemi Covid-19." Tasyri' : Journal of Islamic Law 2, no. 1 (2023): 35–68. http://dx.doi.org/10.53038/tsyr.v2i1.59.

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In the current pandemic era, innovations related to the ziswaf payment model are urgently needed, in era 4.0 the digital role has reached all levels of society, besides that digital is also a way to reduce physical contact between individuals. Thi s research is descriptive research with a qualitative approach. This paper describes the fundraising approach in the digital era. The innovation of zakat institutions in fundraising is carried out in collaboration with marketplaces 1. Bukalapak, 2. Shope, 3. Tokopedia, 4. Lazada and 5. Blibi. The results of this study found that the five marketplaces

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Riofita, Hendra. "Predicting Muslim Female Customer Retention Through Islamic Marketplace Attractiveness." Journal of Islamic Economic and Business Research 4, no. 2 (2024): 234–47. https://doi.org/10.18196/jiebr.v4i2.282.

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This study aims to employ Islamic marketplace attractiveness to predict Muslim female customer retention and price attributes to trigger the predictor effect to encourage Islamic marketplaces to lead Indonesian e-commerce. The data were processed with SPSS and Amos programs and collected through the questionnaire filled in by 407 respondents taken using purposive, snowball, and non-probable sampling methods in a survey conducted for 2 months. The respondents were Muslim female customers who had experience purchasing fashion products in Islamic marketplaces. The Findings show that Islamic marke

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Susetiyono, Agung, and Imam Baihaqi. "Pengaruh Penggunaan E-Marketplace terhadap Kemampuan Inovasi dan Kinerja (Kasus UKM Furniture, Home Decor dan Kriya)." Kesatria : Jurnal Penerapan Sistem Informasi (Komputer dan Manajemen) 6, no. 1 (2025): 242–51. https://doi.org/10.30645/kesatria.v6i1.566.

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The use of e-marketplaces in a business will certainly have an impact on innovation capabilities and performance quality. This study aims to gain a better understanding of how e-marketplaces can contribute to innovation capabilities and SME performance. The method used in this study is a quantitative approach with data analysis using Structural Equation Modeling (SEM). Respondents consisted of SME owners or employees who had used e-marketplaces for at least one year and had attended digital marketing training. Data were collected through a questionnaire that measured the variables of e-marketp

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Adeyemi, John Famoroti. "Raising Marketplace Ambassadors in Pluralistic Nigeria Society." Global Journal of Arts, Humanities and Social Sciences 11, no. 4 (2023): 102–13. http://dx.doi.org/10.37745/gjahss.2013/vol11n4102113.

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The Pluralistic Nigeria Society is currently bedevilled with many vices and corruption, especially in the marketplace. To surmount these problems and achieve the needed transformation, there is a need to raise marketplace ambassadors as God’s divine tools for engaging the pluralistic culture. This paper identifies Nigerian society as a pluralistic society and the marketplace as the seat of power and authority where real societal change can occur in a pluralistic society. The paper underscores that “Christ’s ambassadors in the marketplace” are the agents of change; however, much emphasis is pla

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An, Ran, and Jing Zhi Guo. "An Empirical Research on E-Marketplace Basic Functions." Applied Mechanics and Materials 548-549 (April 2014): 1510–23. http://dx.doi.org/10.4028/www.scientific.net/amm.548-549.1510.

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This research is to show that functions are the indispensable elements for e-marketplace construction, and that basic functions in particular are able to meet the demand for highly interoperable and cost-effective e-marketplaces. Specifically, this research relies heavily on historical literature event methodology by studying existing electronic marketplaces through thousands of research papers, ranging among 1,221 articles published in journals and conferences over the period of 1986-2012. Based on the basic functions generated from the function published year and the function counted quantit

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Proskurin, Artem V. "Analysis of the Marketplaces in Russia and Prospects for their Development for Financial Stabilization of the Economy." Economic Environment, no. 2 (44) (2023): 32–38. http://dx.doi.org/10.36683/2306-1758/2023-2-44/32-38.

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The challenges of Russian economy require entrepreneurial activity increase and technologies extension to develop entrepreneurship. Online trading on electronic marketplaces platforms is one of such factors of successful business development at the startup stage and its promotion. At present, the marketplaces leaders are already successfully operating in the Russian markets. Such marketplaces as Wildberries, Ozon, AliExpress, SberMegaMarket, Yandex Market are among them. The marketplace market is developing. Competent analytics is needed for its effective functioning. Digital marketplace marke

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Lestari, Etty Puji, Sucihatiningsih Dian Wisika Prajanti, Fauzul Adzim, Elvina Primayesa, Muhammad Iqbal Al-Banna Ismail, and Sepandil Laras Lase. "Understanding Technopreneurship in Agricultural E-Marketplaces." Aptisi Transactions on Technopreneurship (ATT) 6, no. 3 (2024): 369–89. http://dx.doi.org/10.34306/att.v6i3.454.

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Competition in the global market is challenging for technopreneurs to develop strategies that provide a comparative advantage to win the competition. The article aims to develop a model for applying agricultural product e-marketplaces, including the involvement of related stakeholders in Semarang and Magelang Regency, Indonesia. The study employs two primary analytical methods: the MACTOR framework, which assesses alliances, conflicts, and strategic recommendations, and the Analytical Hierarchy Process (AHP) to prioritize decision-making criteria. The results showed that developing agricultura

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Kusumadewi, Rita, Agus Alamsyah Perwiranegara, and Farihatu Aini. "Building Muslim Costumer Loyality in Marketplace Through MDA Framework For Male and Female Millenials." Al-Intaj : Jurnal Ekonomi dan Perbankan Syariah 10, no. 2 (2024): 316. http://dx.doi.org/10.29300/aij.v10i2.4766.

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Purpose: Gamification have been widely applied as marketing strategies for sustainable valueadded development. This research have explored the relationships between the gamification components and consumer continuous usage at marketplace’s games.Design/methodology: This research analyzed and comparing behaviour between man and woman, how game elements anda mechanics impact their gaming behavior and awaken positive feelings to increase the stickiness of the marketplace. This research model empirically surveyed 100 (each man and woman) marketplace app users, based on the Mechanics–Dynamics–Aesth

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Abbas, Antragama Ewa, Wirawan Agahari, Montijn van de Ven, Anneke Zuiderwijk, and Mark de Reuver. "Business Data Sharing through Data Marketplaces: A Systematic Literature Review." Journal of Theoretical and Applied Electronic Commerce Research 16, no. 7 (2021): 3321–39. http://dx.doi.org/10.3390/jtaer16070180.

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Data marketplaces are expected to play a crucial role in tomorrow’s data economy, but such marketplaces are seldom commercially viable. Currently, there is no clear understanding of the knowledge gaps in data marketplace research, especially not of neglected research topics that may advance such marketplaces toward commercialization. This study provides an overview of the state-of-the-art of data marketplace research. We employ a Systematic Literature Review (SLR) approach to examine 133 academic articles and structure our analysis using the Service-Technology-Organization-Finance (STOF) model

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Yalcinkaya, Sedat, Sevin Uzer, Hasan İhsan Kaleli, Fatih Doğan, and Mert Kayalık. "Compost Plant Site Selection for Food Waste Using GIS Based Multicriteria Analysis." Turkish Journal of Agriculture - Food Science and Technology 9, no. 10 (2021): 1908–14. http://dx.doi.org/10.24925/turjaf.v9i10.1908-1914.4614.

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Marketplace waste collection is one of the crucial services provided by the district municipalities in Turkey. A significant amount of food waste is periodically collected from marketplaces. However, an important opportunity for recycling and mitigation climate change is missed because these waste are sent to landfills. Composting, one of the waste management technologies applied to organic waste to reduce greenhouse gas emissions and produce compost, is often preferred for the management of marketplace waste. This study aims to determine suitable locations for compost facilities to manage mar

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Hoiriyah, Hoiriyah, Helva Mardiana, Miftahul Walid, and Aang Kisnu Darmawan. "Lexicon-Based and Naive Bayes Sentiment Analysis for Recommending the Best Marketplace Selection as a Marketing Strategy for MSMEs." Jurnal Pilar Nusa Mandiri 19, no. 2 (2023): 65–76. http://dx.doi.org/10.33480/pilar.v19i1.4176.

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MSMEs (micro, small, and medium enterprises) play an essential role in the Indonesian economy, contributing to 60% of the country's GDP (gross domestic product), creating jobs, and increasing non-oil and gas exports. However, MSMEs in Indonesia face various challenges, including access to technology, digital marketing tools, financial resources, limited market distribution, and low technological literacy. Marketplaces provide an essential marketing channel for MSMEs to increase their competitiveness and sales. Sentiment analysis can assist businesses in making informed decisions about which ma

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Chikita Putri Prameswari, Zahra Hafizha Isaura, and Osly Usman. "Indonesian marketplace: factors in purchasing decisions and impact on sales." International Student Conference on Business, Education, Economics, Accounting, and Management (ISC-BEAM) 1, no. 1 (2024): 980–94. http://dx.doi.org/10.21009/isc-beam.011.69.

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The current development has made everything switch to digital form, one of which is in business in Indonesia. Currently, many marketplaces have followed the times to be able to survive in the many marketplace competitions that occur in Indonesia. To maintain it, the marketplace needs to identify influences in increasing its sales. This research discusses the influence of live streaming commerce, influencer marketing, discounts, online customer reviews, on purchasing decisions and their impact on sales in the Indonesian marketplace. This research uses quantitative research methods that collect

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Vannoy, Sandra A. "A Structured Content Analytic Assessment of Business Services Advertisements in the Cloud-Based Web Services Marketplace." International Journal of Dependable and Trustworthy Information Systems 2, no. 1 (2011): 18–49. http://dx.doi.org/10.4018/jdtis.2011010102.

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The Internet and emerging technologies are facilitating the creation of new marketplaces designed to address a diverse range of business and societal needs. As companies are utilizing technology to manage their business processes, such a marketplace has emerged that is designed to provide third-party availability of business services delivered via Web services technology, particularly in the context of Cloud Computing. The Web Services Marketplace creates a common trading ground wherein buyers and sellers of business services can come together within a centralized marketplace. However, sellers

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Anggraini, Nabilah Tri, and Irwansyah Irwansyah. "Pengaruh Viral Marketing dan Harga Terhadap Perilaku Impulse Buying Pada Market Place Shopee (Studi Pada Mahasiswa Pasca Sarjana Universitas Lambung Mangkurat)." Jurnal Bisnis dan Pembangunan 12, no. 3 (2023): 42. http://dx.doi.org/10.20527/jbp.v12i3.17984.

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The purposes of this study were 1) to determine and test the partially significant effect of viral marketing on impulse buying at the marketplace place shopee (Study on Postgraduate Students at Lambung Mangkurat University), 2) to determine and test the partially significant effect of price on impulse buying at the marketplace marketplace (Study on Post-Graduate Students at Lambung Mangkurat University), 3) to determine and test the significant effect simultaneously of viral marketing and price on impulsive purchases at market place marketplaces (Study on Postgraduate Students at Lambung Mangk

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Kordina, Irina, and Daria Khlebovich. "Marketplace as a Business Model of E-Commerce." Bulletin of Baikal State University 31, no. 4 (2021): 467–77. http://dx.doi.org/10.17150/2500-2759.2021.31(4).467-477.

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The world market of e-commerce is growing actively due to the development of such format of trade as marketplace. Its business model is only being formed, numerous factors influence its content in contradiction with each other. Its increasing popularity leads not only to new opportunities but also to new obstacles for market players, which can cast a doubt on viability of its use. The purpose of the article is to reveal what strategic decisions taken by developers and managers of marketplaces allow the creation of an effective combination of buyers’ and sellers’ aims on the platform, thus, pro

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Jiang, Qiqi, Chee Wei Phang, Chuan-Hoo Tan, and Jiayu Chi. "Retaining Clients in B2B E-Marketplaces." Journal of Global Information Management 27, no. 3 (2019): 19–37. http://dx.doi.org/10.4018/jgim.2019070102.

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Business-to-business (B2B) e-marketplaces serve local small and medium-sized enterprises (SMEs) by assisting them in connecting with potential overseas buyers. They leverage multiple channels to connect with and bring potential leads to SMEs. The authors' understanding of such an intermediary has been either largely impaired by limited studies on the services that e-marketplaces should offer or implicitly deduced from business-to-consumer studies. In this work, the authors attempt to unveil whether the efforts that an e-marketplace has made are associated with the continuance of its SME client

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Fokina, Olga, and Angela Mottaeva. "Consumer behavior and the free shipping: value for environmental economics." E3S Web of Conferences 371 (2023): 05055. http://dx.doi.org/10.1051/e3sconf/202337105055.

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The Russian practice of marketplaces is often associated with free transport delivery of purchased goods, as opposed to international studies, where the driving factor is a competitive price and a convenient purchase process. The study showed that 83% of marketplace buyers are convinced that the cost of delivery is shared between the seller of the goods and the marketplace itself, and the client gets it for free. International studies indicate that the desire to see the price of delivery as a separate item is typical for rational buyers. Therefore, the initial conclusion was the confirmation o

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KIRANA, ARIA BAGUS SASI. "EFEKTIVITAS MARKETPLACE DALAM PEMASARAN UNTUK MENINGKATKAN VOLUME EKSPOR PADA PT PRATAMA ASTA INDONESIA." KNOWLEDGE: Jurnal Inovasi Hasil Penelitian dan Pengembangan 4, no. 1 (2024): 9–15. http://dx.doi.org/10.51878/knowledge.v4i1.2832.

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This research was conducted to examine the role of marketplaces in increasing export volumes by exporters in Indonesia in the current era of digitalization. Marketplaces have emerged as a platform for digital platforms to expand market reach, develop export brands, and reduce marketing costs. This does not rule out the potential that the number of internet users in the world will increase and develop in the digital era, which must be able to adapt to technological developments that continue to progress. This research method uses a descriptive analysis approach as a qualitative method to unders

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Aghniya, Fahsa Urfaini, and Adeh Ratna Komala. "Lebarkan Sayap Penjualan Melalui Marketplace." Journal of Economics, Management, Business and Accounting 2, no. 1 (2022): 110–18. http://dx.doi.org/10.34010/jemba.v2i1.7494.

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The development of increasingly advanced technology requires business actors to keep up with existing changes. The use of the internet in Indonesia is widely used for the economic field, namely, helping business actors to market their products, provide product information to consumers, and make sales and purchases online. This development affects the growth of the marketplace in Indonesia, consumers are more attracted by the marketplace because it is more practical, can be done anywhere and modern. This research method, using descriptive method. Descriptive research is research conducted to de

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Ghazawneh, Ahmad, and Ola Henfridsson. "A Paradigmatic Analysis of Digital Application Marketplaces." Journal of Information Technology 30, no. 3 (2015): 198–208. http://dx.doi.org/10.1057/jit.2015.16.

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This paper offers a paradigmatic analysis of digital application marketplaces for advancing information systems research on digital platforms and ecosystems. We refer to the notion of digital application marketplace, colloquially called ‘appstores,’ as a platform component that offers a venue for exchanging applications between developers and end users belonging to a single or multiple ecosystems. Such marketplaces exhibit diversity in features and assumptions, and we propose that examining this diversity, and its ideal types, will help us to further understand the relationship between applica

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Prakarsa, Graha, and Reni Nursyanti. "Development of UTAUT Model with Hedonic Motivation to Measure the Adoption of E-Marketplace Mobile Application in Indonesia." Sainteks: Jurnal Sain dan Teknik 7, no. 01 (2025): 160–72. https://doi.org/10.37577/sainteks.v7i01.874.

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The development of internet users in Indonesia makes people enthusiastic about using internet services in conducting online shopping transactions using mobile e-marketplaces. This research is motivated by the main problem, namely the absence of measurements in previous studies that measure acceptance of the use of mobile e-marketplaces using the UTAUT model so that application developers can find out what factors can influence users in adopting existing mobile e-marketplaces. market system. in Indonesia. The data processed are 100 respondents who have experience using e-marketplaces on a mobil

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Permana, Rizqi Agung, and Sucitra Sahara. "Review Analisis Produk Marketplace Online pada Algoritma Support Vector Machine." Jurnal Ilmiah Informatika 6, no. 1 (2021): 50–58. http://dx.doi.org/10.35316/jimi.v6i1.1227.

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With the presence of a marketplace, internet users are able to shop by cellphones or laptops which ease them to process the transactions. This advantage is the key to the popularity of e-commerce and marketplaces in the 21st century. Considering that users prefer having e-commerce to going out and looking for products. Internet users are still hesitant in choosing a good and bad marketplace since there is a disappointing marketplace system and a deficient service. The Researcher will make a selection of the product marketplace based on opinions or review comments. The stage of selecting market

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Aksenov, Vadim A., and Stanislav V. Odintsov. "LEGAL NATURE OF MARKETPLACES." Vestnik of Immanuel Kant Baltic Federal University Series Humanities and social science, no. 1 (2024): 5–21. http://dx.doi.org/10.5922/sikbfu-2024-1-1.

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The advancement of information technology and the digital economy pose a challenge that calls for developing specific legal approaches to comprehend phenomena such as marketplaces. This article reviews the stances adopted by Russian and international legislators regarding the understanding of marketplaces. It is shown that legislators apply a similar legal regulation logic and consider marketplaces as subjects in a legal relationship, defining them based on a set of distinctive traits. Some lawmakers take account of the general ambiguity in defining marketplaces given the existence of similar

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Almunawar, Mohammad Nabil, Muhammad Anshari, and Syamimi Ariff Lim. "A Framework for Observing Digital Marketplace." International Journal of Hyperconnectivity and the Internet of Things 5, no. 2 (2021): 57–73. http://dx.doi.org/10.4018/ijhiot.2021070104.

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A digital marketplace is a virtual platform that creates values by managing interactions and transactions among participants in a multi-sided network. It creates a business ecosystem to support all participants, especially buyers and sellers, to transact efficiently and conveniently. Lately, digital marketplaces have created significant impact and disruption in many industries all over the world. As digital marketplace firms provide innovative, efficient business models as well as supportive business ecosystems, they may disrupt conventional firms that rely on physical interactions. Equipped w

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Zahiroh, Mun Yah, Binti Mahmudah, Ivan Reza Devani Purwanto, and Maya Roshidah. "INCREASING THE ONLINE SKILLS OF MSME PLAYERS THROUGH MARKETPLACE WORKSHOPS IN KENTENG VILLAGE, PURWANTORO DISTRICT." As-Sidanah : Jurnal Pengabdian Masyarakat 6, no. 1 (2024): 144–59. http://dx.doi.org/10.35316/assidanah.v6i1.144-159.

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Marketplace is an application that connects sellers and buyers in online transactions in cyberspace. Using marketplaces is a business strategy in the business world, considering complex problems, increasing competitors, and demands to keep up with global developments that require always being creative and innovative. In this digitalization era, the marketplace has a very important role for MSME players in boosting marketing increasing online sales turnover for branding and increasing market accessibility to expand market reach easily and quickly. However, the problem that occurs is that there

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Suryaneta, Suryaneta, Achmad Gus Fahm, Iwan Syahjoko Saputra, and Kiki Yuli Handayani. "INVESTIGATING MARKETPLACE CUSTOMER SATISFACTION:DATA MINING APPROACH." Jurnal Ekonomi dan Bisnis (EK&BI) 5, no. 1 (2022): 136–44. http://dx.doi.org/10.37600/ekbi.v5i1.487.

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Customer satisfaction is perceived as business strategy’s key component and critical differentiation in a competitive marketplace. The recorded huge transactions per day in marketplaces can be used as useful information to evaluate customer satisfaction. A sophisticated method, such as data mining, is necessary to analyze this massive, multifaceted, and versatile empirical data generating accurate predictions. This research purported to investigate marketplace customer satisfaction as a reference to determine service and quality improvements. In conclusion this study draws two conclusive resul

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Ismail, Rizky Riza, and Nuruni Ika Kusuma Wardhani. "THE EFFECT OF BRAND CREDIBILITY AND SECURITY ON PURCHASE INTENTION IN THE BUKALAPAK MARKETPLACE IN SURABAYA CITY." SULTANIST: Jurnal Manajemen dan Keuangan 12, no. 2 (2024): 192–99. https://doi.org/10.37403/sultanist.v12i2.624.

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The development of technology and the internet will certainly bring a lot of convenience. Intense competition in the marketplace industry does have a positive impact on consumers, but also has a negative impact on some marketplaces. This study aims to test and find out how much influence brand credibility and security have on buying interest in the Bukalapak marketplace. This study uses primary data obtained from respondents' questionnaire answers. The population of this study were people in Central Surabaya City. The sample used was 130 respondents who had made purchases on the Bukalapak mark

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Hayes, Darren, Francesco Cappa, and James Cardon. "A Framework for More Effective Dark Web Marketplace Investigations." Information 9, no. 8 (2018): 186. http://dx.doi.org/10.3390/info9080186.

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The success of the Silk Road has prompted the growth of many Dark Web marketplaces. This exponential growth has provided criminal enterprises with new outlets to sell illicit items. Thus, the Dark Web has generated great interest from academics and governments who have sought to unveil the identities of participants in these highly lucrative, yet illegal, marketplaces. Traditional Web scraping methodologies and investigative techniques have proven to be inept at unmasking these marketplace participants. This research provides an analytical framework for automating Dark Web scraping and analysi

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Purwanto, Eko, Farahwahida Binti Mohd, Zalizah Awang Long, and Singgih Purnomo. "Determining the Factors that Influence e-Marketplace Selection from Seller’s Perspective Using a Binary Logistic Regression Model." IJEEIT : International Journal of Electrical Engineering and Information Technology 7, no. 1 (2024): 22–29. http://dx.doi.org/10.29138/ijeeit.v7i1.2642.

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The rapid development of information and communication technology influences changes in aspects of life in the economic sector. The application of information and communication technology supports business development. The development of the internet has become a technology that makes business activities such as marketing and sales easier. The growth of internet users in Indonesia reached 78% of the total population. E-commerce users in Indonesia reach 34.10% of all business people in Indonesia. One place to sell online is through e-marketplace. Many e-marketplaces require sellers to select e-

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Rachma, N., and Fahrurrozirahman Fahrurrozirahman. "ANALISIS PEMANFAATAN PEMASARAN DI MEDIA SOSIAL DAN MARKETPLACE DALAM MENINGKATKAN PENJUALAN DI MASA PANDEMI PADA UMKM INDUSTRI RUMAHAN DI DESA KARANG KEDAWANG KECAMATAN SOOKO KABUPATEN MOJOKERTO." Jurnal Ilmu Manajemen (JIMMU) 7, no. 1 (2022): 1–26. http://dx.doi.org/10.33474/jimmu.v7i1.14459.

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Â Â Â Â Â Â Â Â Â Â Â Â Penelitian ini menganalisis pemanfaatan pemasaran di medsos dan marketplace pada usaha rumahan seperti sepatu, sandal, helm, kuliner di desa karang kedawang Kecamatan Sooko Kabupaten Mojokerto. Metode pengumpulan data menggunakan wawancara ,kuisioner dan dokumentasi. Perkembangan pemasaran di medsos dan marketplace berpengaruh bagi masyarakat dalam mendukung berbagai kegiatan bisnis dan dapat meningkatkan penjualan dan profit di masa pandemi. Dengan menggunakan pemasaran di medsos dan marketplace, Para UMKM di Desa Karang Kedawang memasarkan hasil indutri rumahan berupa

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Prakarsa, Graha, Iman Sudirman, Azhar Affandi, and Ferry Santoso. "Technology Acceptance Model for the Use of Learning Management System in Indonesia." Sainteks: Jurnal Sain dan Teknik 6, no. 1 (2024): 1–16. http://dx.doi.org/10.37577/sainteks.v6i1.648.

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The rapid growth of e-marketplaces in Indonesia today, has led to many users adopting the system, due to the large number of e-marketplace mobile applications, making it necessary for developers to know and pay attention to several factors that influence users in adopting e-marketplace application systems at this time, one of which is the only cost factor is perceived by the user. Data were collected as many as 100 respondents who had some experience in using e-marketplaces on a mobile basis, then analyzed using partial least squares-structural equation modeling (PLS-SEM). This research is bas

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Ilyashenko, Svetlana B. "THEORETICAL ASPECTS AND FEATURES OF PRODUCT PROMOTION ON MARKETPLACES." EKONOMIKA I UPRAVLENIE: PROBLEMY, RESHENIYA 10/3, no. 139 (2023): 31–38. http://dx.doi.org/10.36871/ek.up.p.r.2023.10.03.005.

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The article is devoted to the study of the features of the promotion of goods on marketplaces in modern realities. The place and role of marketplaces in the structure of modern trade in Russia are clarified, trends and trends in the e-commerce environment are highlighted, forming special prospects for business entry into online segments. A contradiction is established between the availability of tools for promoting goods on the marketplace and the inefficiency of its use due to its public nature. The solution of the revealed contradiction is based on the preparation of unique strategies for th

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Kowalczyk, Ryszard, Peter Braun, Ingo Mueller, Wilhelm Rossak, Bogdan Franczyk, and Andreas Speck. "DEPLOYING MOBILE AND INTELLIGENT AGENTS IN INTERCONNECTED E-MARKETPLACES." Journal of Integrated Design and Process Science: Transactions of the SDPS, Official Journal of the Society for Design and Process Science 7, no. 3 (2003): 109–23. http://dx.doi.org/10.3233/jid-2003-7307.

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The business trends to trade more complex goods and services in inter-connected e-marketplaces and to use mobile communication channels drive the requirements for the next generation of e-marketplaces including more advanced trading, mobile access and user support capabilities. This paper presents an attempt to address the above requirements by proposing an intelligent mobile agent-based e-marketplace solution called InterMarket that integrates mobile agents and intelligent decision-making agents in e-marketplaces. InterMarket aims at enabling mobile access and automated trading in inter-conne

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Hawwa Nasywa Aqillah, Mohamad Satrio Agung, Roy Martin, and Agus Sukirno. "Penyuluhan Tentang Peran Penting Marketplace dalam Memasarkan Produk di Desa Bandung Kecamatan Banjar Kabupaten Pandeglang Banten, Indonesia." Panggung Kebaikan : Jurnal Pengabdian Sosial 1, no. 3 (2024): 87–94. http://dx.doi.org/10.62951/panggungkebaikan.v1i3.415.

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This article discusses counseling on the important role of marketplace platforms in helping product marketing in Bandung Village, Banjar District, Pandeglang Regency, Banten, Indonesia. The purpose of this counseling is to increase the understanding of the village community on how to effectively use the marketplace to expand market reach, increase sales, and support the local economy. With the development of technology, the use of marketplaces is a strategic solution in facing increasingly fierce market competition. This counseling provides practical guidance to local business actors on the st

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SAPUTRA, HENDRA ADI. "PERAN MARKETPLACE DALAM MEMBERIKAN PERLINDUNGAN TERHADAP KONSUMEN MENURUT UNDANG-UNDANG PERLINDUNGAN KONSUMEN." GANEC SWARA 17, no. 4 (2023): 2200. http://dx.doi.org/10.35327/gara.v17i4.688.

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The Consumer Protection Law mandates that consumers must be protected both before using the product and after using the product. In protecting themselves, consumers have limits, therefore the role of the marketplace as a business actor is needed in online buying and selling because the marketplace is a service provider or platform that facilitates sellers and consumers in transactions. What is the role of the marketplace in providing protection to consumers according to the Consumer Protection Law in Indonesia? Using normative research methods, it was found that in Law Number 8 of 1999 concern

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