Artigos de revistas: "Mass media – management"

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Gazenko, Roman. "Mass media management". Media, culture and public relations 9, n.º 1-2 (16 de dezembro de 2018): 95–99. http://dx.doi.org/10.32914/mcpr.9.1-2.7.

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The paper provides a professional overview of the development of media technology, as well as the influence of technology on media content and its interpretation. The aim of communication is definitively to connect the source with the receiver. It means to solve the main problem – to overwhelm the obstacle of space and time. Technological goals since the dark ages were aimed at increasing the physical features of man as direct carrier or to replace him by a more efficient one.

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Saragih, M. Yoserizal. "Journalistic Mass Media Management". SIASAT 5, n.º 4 (31 de outubro de 2020): 59–64. http://dx.doi.org/10.33258/siasat.v5i4.71.

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This study aims to discuss the Journalistic Mass Media Management. This study use quantitative method. The result shows that Mass media consists of printed mass media and electronic mass media. Print mass media in the form of newspapers, magazines, books, tabloids, and so on. Meanwhile, electronic mass media can be in the form of television, internet and radio. The mass media also has several functions, including an information function, an agenda function, a liaison function for people, an education function, a persuasion function, and an entertaining function. The messages conveyed by the mass media are new, interesting, and important. The effects of the mass media are also very large for society. Self-change in society occurs because of the mass media. The effect of the mass media is also related to the message itself. Today, we know the development of the mass media is very fast. However, it would be nice if the mass media developed to carry messages in accordance with the culture of the Indonesian people. The mass media should provide useful messages for the wider community.

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Beridze, Natela, e Edward Mikeladze. "INFORMATION MANAGEMENT OF MASS COMMUNICATION". Innovative economics and management 11, n.º 1 (8 de abril de 2024): 128–35. http://dx.doi.org/10.46361/2449-2604.11.1.2024.128-135.

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Natela Beridze E-mail: nat.beridze.1983@bsu.edu.ge Doctor of Social Sciences in Mass Communication, Professor St. Tbel of the Patriarchate of Georgia School named after Abuserisdze University Batumi Georgia https://orcid.org/0009-0003-5439-0550 Edward Mikeladze E-mail: edu-777@bsu.edu.ge Academic Doctor of Economics, Professor St. Tbel of the Patriarchate of Georgia Abuserisdze Educational University Batumi Georgia https://orcid.org/0009-0001-5746-3351 Abstract: Information management in modern Georgian mass media is a completely new research and innovation. In this article, for research purposes, we talk about the functions of information media, and as a recommendation, the ways and methods of manipulating people through information communications are discussed. Peer technologies are also considered significantly for research. As we know, the media is mostly engaged in covering such issues as: education, health care, poverty, current events in the world. However, we should also not forget that the media plays a major role in fostering national self-awareness. The media is the main informant, a kind of transfer for the society on social, economic, political and cultural issues both inside and outside the country. "Communication affects culture, although it contributes to social and economic development. It mobilizes society and demands the appropriate attention from them." (Wilmer Shrem) The main function of information media management is the development of an organizational structure that facilitates the provision of correct information to the public. Media has a great influence on society, especially this influence is observed on human psychology. If for a long time the society thought it unbelievable to achieve various goals through the media, today it can be considered a normal occurrence. This was caused by the development of technology and the entry into the field of mass communication of the economy. The media can both lower people's worldview and its decline, informational regression. Thus, information management is the process of functional management of information. Its essence lies in the fact that a clear result is obtained by coordinating information, which is possible through top managers. Keywords: information management, PR technologies, advertising, manipulation, media economy, electronic technology. JEL classification: Q1; 01; 03

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Basu, Sourish. "Essays - Mass media 101: The AAAS mass media fellowship". IEEE Potentials 26, n.º 6 (novembro de 2007): 7–9. http://dx.doi.org/10.1109/mpot.2007.909856.

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Newell, Jay, Joseph J. Pilotta e John C. Thomas. "Mass Media Displacement and Saturation". International Journal on Media Management 10, n.º 4 (31 de outubro de 2008): 131–38. http://dx.doi.org/10.1080/14241270802426600.

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Ningsih, Widia, e Aisyah Nurjanah. "Business Management Strategy of Cirebon Local TV Mass Media". American Journal of Economic and Management Business (AJEMB) 2, n.º 9 (16 de novembro de 2023): 345–51. http://dx.doi.org/10.58631/ajemb.v2i9.59.

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In today's digital era, local TV mass media face various challenges, such as increasingly fierce competition from digital mass media and changes in people's media consumption patterns. This requires local TV mass media to innovate and develop in order to survive and compete. The main objective of this study is to identify, analyze, and describe business management strategies used by local TV mass media in Cirebon. This study used qualitative research methods. Data will be collected through in-depth interviews with key stakeholders in local TV stations and literature studies. The data that has been collected is then analyzed in three stages, namely data reduction, data presentation, and conclusions. The results showed that Cirebon's local TV mass media implemented various business management strategies, such as content strategies, marketing strategies, and financial strategies. However, the business management strategy implemented by Cirebon's local TV mass media is still not optimal

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Wahyu Kuncoro. "Bhirawa Newspaper Editorial Management Facing Media Convergence". Proceedings Of International Conference On Communication Science 2, n.º 1 (10 de novembro de 2022): 255–61. http://dx.doi.org/10.29303/iccsproceeding.v2i1.116.

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The development of information technology (IT) with the ease of internet services has made the competition in the mass media industry even tougher. The internet has facilitated the growth of online mass media. This study wants to reveal how newspapers respond to the growth of online mass media adding pressure to the existence of conventional mass media, especially newspapers. This research specifically reveals how the editorial policy of the Bhirawa newspaper in managing the media in order to survive in the midst of pressure from online media. The choice of Bhirawa newspaper as the object of research is because Bhirawa newspaper is one of the local newspapers in East Java that still exists today with dynamic market segmentation because it follows the times. From the results of this study, it was revealed that in responding to the presence of online media, Bhirawa newspaper applied the concept of content sharing. Content sharing allows two different media types to share content in the form of repackaging or including budget sharing. Because the production of print media with Bhirawa is online in the same space. This single newsroom is very efficient for small media that has multiple platforms. Because what is being sold is one brand, namely Bhirawa, both printed and online. In maintaining the market segment among the state civil apparatus (ASN), the Bhirawa newspaper strengthens information related to the bureaucracy and government by placing its journalists to focus on reporting posts in the government.

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Adediran, Ismail Adesina. "The Role of Mass Media in Crisis Management in Nigeria". Global Journal of Arts, Humanities and Social Sciences 11, n.º 7 (15 de junho de 2023): 32–43. http://dx.doi.org/10.37745/gjahss.2013/vol11n73243.

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The role played by the media in the resolution of conflicts and crises cannot be overemphasized. The media has been a vital channel for resolving crises in society. The media has been construed as a two-edged sword that can either instigate a crisis or provide an avenue for resolving it. In other words, the influence of the mass media can be both positive and/or negative, depending on the mode and direction of use. Apparently, media influence has increased tremendously in the last decades, but there is no agreement among scholars and researchers on the degree and tenacity of its influence in managing and resolving conflicts and crises in society. The media, by right and duty, must provide citizens with accurate, comprehensive, unbiased, and high-quality information on the causes, effects, and possible resolutions to avert a further deepening of the crisis, which could lead to the destruction of lives, properties, and the economy. Put differently, the media are always known to set agendas for the public to follow; they do this by raising salient and critical issues as they unfold in society and bringing them to the public. The media set an agenda of peace, love, unity, etc. In recent times, Plateau State, especially Jos, has been characterized by one form of crisis or another, which in turn leads to the loss of lives and properties. This research work therefore attempts to examine the relevant role played by the media in resolving the lingering crises in Northern states, particularly Plateau State. In addition, the research examines the way and manner in which the media have been used to manage the crises in Nigeria. The aim of this study is to analyse the role of the media in crisis management in Nigeria. The specific objectives were to establish the media accessibility level and the various types of media coverage; to establish the extent to which media escalated and/or de-escalated violence; and to determine how media could influence selected human factors towards crises. The research utilized both primary and secondary source materials. Other reference materials, such as newspapers, the internet, and journals, were used to gather information about the activities carried out by the media in times of crisis. The research concludes that the media have a crucial role to play in de-escalating crises.

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Zerman, David. "Crisis communication: managing the mass media". Information Management & Computer Security 3, n.º 5 (dezembro de 1995): 25–28. http://dx.doi.org/10.1108/09685229510793013.

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Arnegger, Julius, Marc Herz e Michael Campbell. "Mass ecotourism, media, and wildlife experience". Journal of Outdoor Recreation and Tourism 45 (março de 2024): 100732. http://dx.doi.org/10.1016/j.jort.2023.100732.

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Entman, Robert M., Judith Lichtenberg e Albert H. Cantril. "Democracy and the Mass Media". Journal of Policy Analysis and Management 11, n.º 3 (1992): 513. http://dx.doi.org/10.2307/3325078.

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Shvets, Yana Valer'evna, e Polina Mikhailovna Dorozhkova. "Mass media in the Information Security management system of Russia". Национальная безопасность / nota bene, n.º 1 (janeiro de 2022): 20–27. http://dx.doi.org/10.7256/2454-0668.2022.1.26058.

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The object of the study is the official position of the authorities regarding the information security of the country and the official view of what role the mass media should play in this complex system. The authors pay special attention to recent changes in this area and the analysis of what measures have been taken by the state to regulate the issue of information security. Particular attention is focused on regulatory legal acts, which are legislative initiatives of strategic planning in the field of ensuring the national security of the Russian Federation. When working on the article, the authors emphasized the use of sociological, systemic and institutional research methods. The main conclusion of the studied problem is the awareness of the understanding that the mass media have a strong influence on public consciousness. In this case, it is important to understand who exactly uses the media as a tool of manipulation, since an adequate analysis of these processes will ensure national and information security. In particular, the author substantiates the special role of the institute of television as the main means of social control through the appropriate representation and interpretation of social reality.

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Savage, Victor R., e Mohamad Rasid Zaini. "Environmental Management: Public Campaigns and the Mass Media in Singapore". Media Asia 22, n.º 1 (janeiro de 1995): 43–54. http://dx.doi.org/10.1080/01296612.1995.11727127.

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For-mukwai, Gideon F. "The Transformative Power of Social Media on Emergency and Crisis Management". International Journal of Information Systems for Crisis Response and Management 2, n.º 1 (janeiro de 2010): 1–10. http://dx.doi.org/10.4018/jiscrm.2010120401.

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There is a wind of transformation blowing across the world today. It is changing the face of emergency management and every field of human endeavor. It is called “social media”. These days, social media is redefining crisis preparedness through the increasing participation of the masses in the creation and distribution of content in ways that surpass the capacity of the mass media and public authorities. Public-generated content has been found to be useful in all phases of preparedness. Unfortunately, most public safety authorities are still suspicious of using social media in engaging and disseminating information. This article examines this new area of transformation that is having significant consequences on public safety and public life. As the scenario unfolds, emergency managers have a tough time choosing between the mass media and social media. Metaphorically, it is a race between a ‘hippo’ (mass media) and cheetah (social media).

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Krupskyy, Ivan, Natalia Zykun, Olha Mitchuk, Olena Sushkova e Inna Sypchenko. "The role of mass media in the social orientation of the masses and social management". Scientific Herald of Uzhhorod University Series Physics, n.º 55 (18 de janeiro de 2024): 2988–3001. http://dx.doi.org/10.54919/physics/55.2024.298wt8.

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Relevance. The relevance of the issue of the role of mass media in social orientation and social management remains acute in view of the rapid development of information technologies and the rapid spread of social media.Purpose. The purpose of this study was to outline the modern place and role of mass media in the changing media environment, to show new phenomena and trends in the development of social media in order to identify niches in the information space where social media coexist with mass media.Methodology. The following methods were used for research � hypothetical-deductive, analysis, synthesis, etc.Results. The study showed that mass media, using modern information technology, continue to be an important source of current information, sharing this niche with social media. With the quantitative growth of social media in the news stream, their secondary function is observed in relation to socially significant issues that are asked in the mass media. The spread of social media contributes to the establishment of equality of information providers and consumers as subjects of the media process, as feedback and influence of information consumers through providers (mass media and social media) on the formation of the agenda develops. The use of dialogic communications in organizations contributed to the improvement of the effectiveness of the organizations themselves, as well as increased the responsibility of organizations for their position on current social issues, which is demanded by real and potential consumers of their goods and services through social media.Conclusions. The practical significance of this research lies in identifying the priority characteristics of mass media (reliability of information, coverage of topics relevant to society, competence in presenting information, orientation of information to the development of society) in the formation of social orientations of the population in comparison with social media.

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Thomas, Amos Owen. "Advertising to the Masses Without Mass Media:". Journal of Global Marketing 9, n.º 4 (outubro de 1996): 75–88. http://dx.doi.org/10.1300/j042v09n04_05.

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Raharjo, R. Sumantri. "MEDIA RELATIONS DI MEDIA MASSA". Profetik: Jurnal Komunikasi 9, n.º 2 (29 de abril de 2017): 05. http://dx.doi.org/10.14421/pjk.v9i2.1204.

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Every organization needs to buid it’s image. Media relations is one of the ways to make good image. The activities refer to how organization using media to affect their publics to reach organization goal. Mass media usually be used by corporate to make corporate and product images, but it also needs to build images .This research emphasize on media relations management in media. TVRI Jogja and Jogja TV are choosen to represent public and commercial elect ronic media. It’s aim to know media orientation, technical media relations and their differences. Keyword : public relations, media relations, media image

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Amanati, Aisyi Ikrima, e Twediana Budi Hapsari. "Strategic Management of RahmaID in Improving Its Existence as an Online Media for Women and Islam". Journal of Islamic Communication and Counseling 3, n.º 2 (8 de julho de 2024): 132–46. http://dx.doi.org/10.18196/jicc.v3i2.75.

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The application of management has an essential role in increasing the existence of mass media. This study aims to determine the strategic management of online media as a digital communication channel through women's media based on Islamic principles. Along with the development of technology in Indonesia, online media is increasingly being used, leading to competition with one another, including in the women's segment. However, online media in the women and Islam segment still receives less attention, even though it has the same potential as other segments. For this reason, the study of strategic management in women's and Islamic online media has a role in creating an effective and efficient management system structure to achieve mass media goals. Theoretically, this study analyzes the pattern of implementing the Planning, Organizing, Actuating, and Controlling (POAC) management functions in online media. This study uses a descriptive qualitative approach to women's and Islamic online media to determine the management strategy used. Furthermore, this study identifies the factors that influence managing online media through POAC and provides an overview of the management strategies implemented to increase public existence. The results of this study contribute to the development of mass media for online media management, readers, and regulators.

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Dawson, Sue, e Sara U. Douglas. "Labor's New Choice: Unions and the Mass Media." Industrial and Labor Relations Review 41, n.º 2 (janeiro de 1988): 308. http://dx.doi.org/10.2307/2523639.

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Klymonchuk, Vasil, Svitlana Matviienkiv, Igor Boychuk, Ihor Dotsiak e Liudmyla Trebyk. "The role of mass media in the informationsecurity public management system". Cuestiones Políticas 41, n.º 78 (28 de agosto de 2023): 612–27. http://dx.doi.org/10.46398/cuestpol.4178.42.

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Information security is vital for national security, especiallyduring martial law. The influential role of the media in the socio-political landscape of Ukraine underscores the need to studyits impact on the system of public management of informationsecurity. This research aims to identify the extent and directionsof such impact, using statistical analysis and comparative lawmethodology. The findings reveal information security challengesrelated to social media in Ukraine, such as distorted information,manipulation, propaganda, imperfect regulation and subordination ofmedia to the interests of their owners. International experiences suggestaddressing these problems by promoting digital literacy, facilitating faircompetition and fostering relations between the state, media and citizens.By way of conclusion, the significant influence of the media on publicopinion and political processes is confirmed, with both positive (coverageof important information) and negative (misinformation, manipulation)aspects in the system of public management of information security.

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Davies, Anna Ray. "Is the media the message? Mass media, environmental information and the public". Journal of Environmental Policy & Planning 3, n.º 4 (dezembro de 2001): 319–23. http://dx.doi.org/10.1002/jepp.92.

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Poernomo, Marlinda, Burhan Bungin e Sugeng Winarno. "The Power of Mass Media in Social Construction of the Reform of Indonesia Bureaucracy". Webology 19, n.º 1 (20 de janeiro de 2022): 2811–23. http://dx.doi.org/10.14704/web/v19i1/web19187.

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Mass media development, both in the form of content and technology, has been promoting the implementation of bureaucratic reform in Indonesia during the last fifteen years. In the world, it generally begins with the spirit of transparency, the spirit of accountability, the spirit of participatory, to the spirit of reforming the state bureaucracy. In Indonesia, these four subjects also appear, at least since the reformation era, mass media gives a new color in the overall Indonesian bureaucracy activity since the beginning of the reform to date, both in the central bureaucracy or regional bureaucracy. The main purpose of this study is to observe the role of mass media in constructing the reality of bureaucratic reform in Indonesia. This study provides overview of the mass media role through the social construction of bureaucratic reform in Indonesia, especially how the roles of social construction of mass media in the bureaucratic reforms. It used narrative method to describe the power of mass media social construction of bureaucratic reform in Indonesia. Based on the analysis, it indicated that Mass media shows the strong effect of people power in the state administration with the ideals for the clean executive, legislative, and judicial as well as bureaucratic administration and to perform their duties as excellent as possible.

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Loebbecke, Claudia, Franziska Oberschulte e Irina Boboschko. "Mass Media Deploying Digital Personalization: An Empirical Investigation". International Journal on Media Management 23, n.º 3-4 (2 de outubro de 2021): 176–203. http://dx.doi.org/10.1080/14241277.2022.2038605.

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Chesney, Thomas, e Shaun Lawson. "Critical Mass and Discontinued Use of Social Media". Systems Research and Behavioral Science 32, n.º 3 (19 de novembro de 2013): 376–87. http://dx.doi.org/10.1002/sres.2231.

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Hayon, Yohanes Letu, e Yohanes Adrianus RH. "MANAJEMEN ETIK JURNALISTIK (Studi Kasus Pemberitaan Pemilu AJI Kota Kupang)". Inspirasi Ekonomi : Jurnal Ekonomi Manajemen 5, n.º 2 (27 de junho de 2023): 84–98. http://dx.doi.org/10.32938/ie.v5i2.4690.

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Choosing a quality leader, especially a political leader, depends on the information that voters receive in the election process. Two important components that play a role in providing information are political parties and the mass media. Between these two components, the mass media holds an important key. Therefore this study aims to determine the management of news coverage in the mass media; how about the news, especially published political news, is processed ethically within the framework of management functions in general. This research was conducted at AJI Kupang City using a qualitative approach. Observations and interviews, supported by scientific references, are techniques for obtaining and analyzing data. The results of the study show that news management in the mass media is generally in line with management functions. The problem is in the online media. In online media, news management does not function properly due to limited human resources. Field studies show that the media and journalists are caught up in ethical issues when reporting on political events; especially news about prospective political leaders. The mass media and journalists are trapped in a decision that violates the journalistic code of ethics by siding with a particular candidate. This partiality can be seen in every report regarding a candidate who is supported by other candidates. Self-integrity is the reason journalists are trapped in this problem. As a solution, researchers offer a management model that is expected to minimize violations of journalistic ethics. The news management model in applying management functions, pays attention to the following elements: 1) Issue exploration team, 2) Supervisory Board, 3) Complaint Center, 4) Education and Training implementing agency, 5) Technical Rules

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Alvarez, José Luis, Carmelo Mazza e Jesper Strandgaard Pedersen. "The role of mass media in the consumption of management knowledge". Scandinavian Journal of Management 21, n.º 2 (junho de 2005): 127–32. http://dx.doi.org/10.1016/j.scaman.2005.02.013.

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Han, Boyeon, e Hochang Shin. "Inter-country relationship and mass media". Journal of Asian Pacific Communication 27, n.º 2 (20 de novembro de 2017): 173–95. http://dx.doi.org/10.1075/japc.27.2.02han.

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Abstract This study aims to research mass media communication and multipolar relationships in public diplomacy by using announcement of China Air Defense Identification Zone (CADIZ) in November 2013 as a case. Based on importance of mass mediated public diplomacy, to examine wording and message structure, language analysis program of semantic and ego network is applied. In addition, considering the environment of Korean media, newspapers from democratic and conservative are selected. The CADIZ issue takes place in Northeast Asian region but reactions and the relations of the USA are mainly dealt with. The USA is closely connected to China and Korea and has an important influence as a consultant in the given situation. Moreover, Korean media keep monitoring Japan’s response to refer Korea’s response strategy. Semantic and ego network seem to be powerful when analyzing international conflicts. This research shows that international relationship can be a significant asset to public diplomacy. In short, analyzing multipolar relations seems essential to understand construction of related countries and seek to solve diplomatic conflicts.

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Lombard, Marco. "Media Studies". International Journal of Mass Emergencies & Disasters 15, n.º 1 (março de 1997): 103–16. http://dx.doi.org/10.1177/028072709701500106.

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The arrival on the scene of the study of mass emergencies and risk analysis has represented an important step forward in the world of communication, not only because of its theoretical aspects, but also because of its ability to influence policy formulation. Many researchers and scholars of mass emergencies and risk analysis today agree on focusing their research activities on communication. Communication is seen as a social process, something which is fundamental to the understanding of both crisis management and of the various activities which precede and follow crises themselves. On the other hand, information, as a product of communication, is merchandise which has great importance in many of our relationships, both on a micro and macro level. This brief account aims to stimulate the debate that is already active in the scientific community and also to provide food for thought as to the working tools used in research that is constantly face-to-face with empirical reality.

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Liangrong, Li, e Liu Lu. "30 years’ reform of China’s mass media". Asia Europe Journal 7, n.º 3-4 (28 de agosto de 2009): 405–15. http://dx.doi.org/10.1007/s10308-009-0237-z.

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Firdausi, Indrianti Azhar, Ichsan Adil Prayogi e Saskia Pebriane. "Implications of Media Convergence in The Existence of Mass Media in Banten". Mediator: Jurnal Komunikasi 15, n.º 1 (19 de julho de 2022): 118–28. http://dx.doi.org/10.29313/mediator.v15i1.9964.

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This article discusses how media convergence has implications for the existence of local mass media in Banten, seen by media convergence technology and at the same time transforming to change as digital media by reconstructing editorial policies, media organizations, and media management. This article uses a case study research method on several online media in Banten. This study concludes that the policy of media convergence amid competition and the growth of the mass media business is the right step in developing and maintaining the existence of mass media in Banten. By implementing a convergence strategy in various fields, including the transformation of editorial policy which has implications for the mixing of editorial and non-editorial duties with the aim of equitable distribution of income. Meanwhile, changes in the form of information content presented no longer prioritize local issues, but rely on more general and viral issues.

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Chandra Sari, Rohmah Nia, Rachmat Kriyantono e Desi Dwi Prianti. "DISASTER COMMUNICATION ON ONLINE NEWS PORTAL TRIBUNNEWS MARCH 2020 EDITION AS DISASTER MANAGEMENT SUPPORT". Advances in Social Sciences Research Journal 8, n.º 7 (19 de julho de 2021): 240–50. http://dx.doi.org/10.14738/assrj.87.10522.

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Covid-19 has become an issue that has been written about in the media since the end of 2019. Since the emergence of the first case in Indonesia in March 2020, efforts are needed to manage disasters that occur. The role of various parties is needed to provide information and communication to the public, one of which is through the mass media. Information on pre-disaster is important for the formation of security and community capacity in dealing with disasters. The mass media becomes a self-warning system in providing information and education to the public. Currently the media continues to grow, the internet makes it easy for every audience to access various information in the mass media, one of which is disaster information. This study aims to provide an overview of how disaster information is packaged in the mass media as a form of disaster communication to the public. The concepts used in this research are disaster management, and disaster journalism. This research method uses descriptive qualitative using literature studies and framing analysis on the online news portal Tribunnews during March 2020. The results of this study indicate that disaster communication determines community attitudes in dealing with disasters. The role of disaster communication in the mass media is very important, and can determine the success of the government in providing information for public safety and overcoming disasters that occur. This research contributes that the optimization of disaster communication is important in disaster management. The government is the main source of the media in finding news sources. Therefore, the government must provide information intake actively, periodically and with a positive frame.

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Natorina, Alona. "Facebook and Instagram Business Account Management under the Pandemic Influence". SHS Web of Conferences 126 (2021): 04003. http://dx.doi.org/10.1051/shsconf/202112604003.

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The crucial role of maintaining business accounts on social media for the rational organization of goods promotion in the COVID-19 pandemic context and increasing online business awareness is reasonably justified. Based on empirical research and analysis of Ukrainian retailers’ online stores, business account metrics are diagnostics in social media. The interpretation of the viral loop in social media is proposed, and the meaning of the definitions “subcritical mass” and “critical mass” of a Facebook / Instagram business account are clarified. The dynamic model of a critical mass of Facebook / Instagram business accounts is developed. The model allows monitoring the nature and influence of active followers on users to adjust the current vector of activity, minimize marketing costs, and increase the target audience involvement. The model also facilitates accurate targeting and error-free ad placement for online businesses.

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Yuliani, Ni Made. "Media Massa dalam Komunikasi Ekonomi". Widya Duta: Jurnal Ilmiah Ilmu Agama dan Ilmu Sosial Budaya 13, n.º 1 (10 de maio de 2018): 77. http://dx.doi.org/10.25078/wd.v13i1.437.

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Mass communication uses mass media as a tool in the process of information inflation. Media such as internet, radio, television, surakabar, and others sebgainya. Media for modern society is very important. The public's need for the presence of mass media has made many changes in various lines of life. The pattern is formed by the presence of mass media. Mass media are also able to determine the pattern of thinking and community decision making in life. This mass media presentation is of course positive or negative.Mass media gives a relatively rapid change in various sectors of human life. Until people gradually enter into new cultural patterns. Without the mass media can create a number of needs. The mass media also gives guidance to the public about the standard of living worthy of a modern human being. Society and the environment also assess the fulfillment of these standards, thanks to this picture is influenced from what is seen, heard, and read from the mass media.Economic growth, political development, cultural change, even health affected by the mass media. Until the emergence of imitation style of the masses. This is what makes the economy about the lifestyle trend of the community can easily develop. The value of persuasion in communication is capable of making changes to the individual or the social system as a result of acceptance or rejection of an innovation.Economic development is relatively short thanks to the mass media. This impact is thanks to the monopoly in the management, supply, and utilization of information. Businesspersons simply showcase business expectations that they want to spread to the audience. This also makes economic growth more rapidly. Economic development in the various business can easily advance rapidly thanks to the mass media.

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de Paula Pessôa, Luís Alexandre Grubits, Alessandra de Sá Mello da Costa, Flávia Barroso de Mello e Marina Petrus Tannuri. "Nostalgia in Brazilian Mass Media Advertising: A Semiotic Perspective". Latin American Business Review 21, n.º 3 (10 de abril de 2020): 279–306. http://dx.doi.org/10.1080/10978526.2020.1749522.

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Pamungkas, Anggit, e Umi Halwati. "Manajemen Media TV9: Telaah Perkembangan Bisnis Dakwah di Era Media Baru". El Madani : Jurnal Dakwah dan Komunikasi Islam 4, n.º 02 (30 de dezembro de 2023): 127–44. http://dx.doi.org/10.53678/elmadani.v4i02.1403.

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Da'wah of Islam using the media is a form of strategic application for Muslims regarding the need to spread Islamic teachings with a wider reach, so that it is hoped that it will be able to attract the interest of the general public to listen to the calls of Islamic teachings. Using media in da’wah is an innovative process in carrying out da'wah so that the "message of wisdom" conveyed can be conveyed well and optimally. Along with the development of information technology and globalization, the mass media industry is also experiencing significant changes. These changes are clearly visible in aspects of structure, work and operational mechanisms, and mass media content. This ultimately urges various media institutions to follow the business competition patterns of the media industry in order to survive. The tight competitive climate in the mass media industry ultimately has an effect on the increasingly strong values ??of economic interests (profit) over the idealistic values ??of the media. This research method is qualitative with a descriptive approach. The media management applied to TV9 is the same as other media companies, what makes TV9 different is that there is still an inherent Islamic boarding school culture, because it is a religious TV whose spirit was born from the Islamic boarding school students. Regarding media management activities related to market push issues and issues of public interest, among business interests and da'wah, it tends to be more towards a da'wah orientation because da'wah is the vision and mission of TV9 and most of its programs are da'wah programs

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Taliyan, Ankush, Ajay Kumar, Rajendra Singh, Rohit Rana e Shekhar Rana. "Mass multiplication of Metarhizium anisopliae on different media". International Journal of Agricultural Invention 5, n.º 01 (15 de junho de 2020): 138–44. http://dx.doi.org/10.46492/ijai/2020.5.1.21.

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Entomopathogenic fungi (EPF) Metarhizium anisopliae are fungal species that is the frequently occurring and destructive pest management to the pathogenic soil and insects. The effect of different substrates for the mass production of Metarhizium anisopliae spore/ml was significantly higher recorded The results revealed that all the treatments were significantly producing spore per ml and thus increasing the yield significantly as compared to other substrates. The results revealed that all the treatments were significantly higher effective in producing spore/ml as compared to other substrates overall finding showed that substrate tested, for Metarhizium anisopliae spore/ml production was significantly higher recorded 240.53 and 195.26 spore/ml were recorded on substrate irrespective of the temperature.

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Kolomiets, V. P. "Mediatization as a Transformation of Management Practices in Media Industry". Book. Reading. Media 1, n.º 1 (2 de fevereiro de 2024): 14–20. http://dx.doi.org/10.20913/brm-1-1-2.

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The article implements the idea of mediatization as a process of transformation of mass communication industry. Nowadays, the current system of mass communication is under the pressure of digital transit, which is transgressive in nature. It breaks traditional business patterns; requires business administration to make mental changes in thinking and management practices; creates the highest level of tension among media managers. The article attempts to conceptualize (through the analysis of industrial ‘points of tension’: between television and online video – players of the cross-media measurement) some aspects of the digital transformation of the media industry and industrial management practices. The conflict between the digital environment generated by the relatively free development of the Internet and the purposefully organized and institutionalized state-controlled media lies at the core of this transformation.

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Loda, Marsha D., William Norman e Kenneth Backman. "How Potential Tourists React to Mass Media Marketing". Journal of Travel & Tourism Marketing 18, n.º 3 (16 de agosto de 2005): 63–70. http://dx.doi.org/10.1300/j073v18n03_06.

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Deng, Lei Lei. "FFmpeg Technology Based on Media Asset Management System Design". Applied Mechanics and Materials 409-410 (setembro de 2013): 1633–37. http://dx.doi.org/10.4028/www.scientific.net/amm.409-410.1633.

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The use of FFmpeg technology, overcome the current media asset management of some defects, better play the role of media assets. In response to various types of video data, audio data, text, pictures, and other media digital data storage, inventory management, query, edit material transcoding, information dissemination, and equipment and fixed assets to conduct a comprehensive management. The results show that, based on the " technology " of mass media resources, is to promote the media industry is the motive power of development, any form of content are the media core assets. The media asset design, solve the media transmission and conversion, the ultimate guarantee of effective and complete data. Keywords Key words: media assets; FFmpeg; transcoding; digital storage

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Barany, Zoltan. "The Tragedy of the Kursk: Crisis Management in Putin's Russia". Government and Opposition 39, n.º 3 (2004): 476–503. http://dx.doi.org/10.1111/j.1477-7053.2004.00131.x.

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AbstractThe objective of this paper is to reconstruct both the Kursk incident and especially the reaction to it by Russian military and political authorities with the aim of gauging the extent of continuity and change of Soviet-era practices in three key areas of contemporary Russia's public institutional life: (1) the organizational behaviour and institutional culture of the Russian military; (2) the behaviour of Russia's executive political leadership, i.e. President Vladimir Putin; and (3) the media of mass communication. Reaction to such crises, the author argues, can shed much light on the actual behavioural patterns and operating assumptions of relevant institutions and leaders. The method employed is essentially a detailed forensic reconstruction of the incident and its aftermath from three angles: the reactions of the military authorities; the reactions of Putin; and the reactions of the mass media (and of the authorities to the mass media).The individual is nonsense, the individual is zero.Vladimir Mayakovsky, 1921Human life still costs nothing here.Leonid Radzikhovskii, 2000

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Jin, Xiaoman, Jun Wang, Jinghua Tan e Qing Li. "Media Platforms and Stock Performance". Journal of Global Information Management 30, n.º 1 (1 de janeiro de 2022): 1–25. http://dx.doi.org/10.4018/jgim.315611.

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Media-aware stock performance has been well recognized in recent studies. Previous research, however, focused on the content influence of the media, ignoring the manner in which the media is delivered. Based on the trust theory, this study argues that the media platforms, as media distribution vehicles and trust endorsement for news, are themselves influential on the stock market. This paper collected news data from seven Chinese mainstream media platforms and classified them into official, professional, and mass media platforms to investigate the impact of different platforms. The authors find that high official and professional media coverage predict increased abnormal returns, while high mass media coverage predicts the opposite. In addition, this paper systematically explores the mechanism of media platforms on stock performance from the perspectives of platform content, audience, and publication timeliness. The findings include that investors' attention to media platforms has a moderating effect on the stock performance, and such an effect is more salient in bear markets.

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Adikara, Gilang Jiwana. "Editorial policy of Kedaulatan Rakyat, Tribun Jogja, and Harian Jogja in reporting regional management by Kasultanan Ngayogyakarta Hadiningrat". Informasi 52, n.º 2 (31 de dezembro de 2022): 297–306. http://dx.doi.org/10.21831/informasi.v52i2.50521.

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The Province of the Special Region of Yogyakarta is an anomaly in a democratic country. The position of regional head in this province is held by the Ngayogyakarta Hadiningrat Sultanate which adheres to a monarchical system so that regional management experiences various obstacles, such as internal palace conflicts or allegations of maladministration. As mass media whose freedom is regulated by law, the three mass media in DIY also have to deal with a unique local government system. This study discusses the editorial policies of three local media in Yogyakarta: Kedaulatan Rakyat, Tribun Jogja, and Harian Jogja regarding the DIY government under the Ngayogyakarta Hadiningrat Sultanate and maps out the factors that influence the editorial policy. Indepth interview were conducted to each of the media representatives to obtain data that then analyzed. This study concludes that each media is more careful in criticizing and controlling the government. Various factors also influence this policy, both at the individual level, media routines, organizations, social institutions, and social systemsThis research concludes that the editorial policy is more careful in the function of control and criticism as well as the existence of various factors both at the individual level, media routines, organizations, social institutions, and social systems that underlie these decisions.

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Fauzi, Nfn, e Marhamah Rusdy. "The Pattern of Disaster Communication and Media to Improve Community Alertness in North Aceh Regency". Journal Pekommas 5, n.º 2 (19 de outubro de 2020): 133. http://dx.doi.org/10.30818/jpkm.2020.2050203.

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This study aims to analyze the forms of communication carried out and the media used by the North Aceh District Disaster Management Agency in improving community alertness. This research uses descriptive research type, and qualitative research approaches. Research data obtained through interviews, observations, and documentation studies. Research informants, namely the Local Government, the Head of the North Aceh District Disaster Management Agency, the District Head of Langkahan, the Head of North Aceh SAR, the Head of RRI Lhokseumawe. The results showed that the communication carried out by the North Aceh District Disaster Management Agency was interpersonal communication and mass communication through socialization and simulation about disasters. While the communication media used, namely the mass media both print media and radio media to inform disaster management policies. It also used traditional media as local wisdom namely kentongan. Kentongan media are considered effective when communication tools that use technology do not function.

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Adikara, Gilang Jiwana. "Framing of local media in the management issues of Sultan Ground and Pakualaman Ground in Yogyakarta". Journal of Social Studies (JSS) 18, n.º 1 (17 de maio de 2022): 81–100. http://dx.doi.org/10.21831/jss.v18i1.48945.

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The land management regulations under Law No.13/2002 on the Privilege of Yogyakarta (Privileged Law/UUK) which were fully handed over to the Ngayogyakarta Hadiningrat Sultanate received the spotlight after the publication of a series of investigative reports that revealed allegations of land maladministration in Special Region of Yogyakarta (DIY). However, this disclosure was carried out by the national mass media and did not involve the local mass media. This study reveals how the local mass media during the period 2021-2022 reported on the Ngayogyakarta Hadiningrat Sultanate and its relation to land conflicts in DIY by using the framing method with the Entman method approach. This study concludes that the three mass media in DIY, Kedaulatan Rakyat, Tribun Jogja, and Harian Jogja image that the Ngayogyakarta Hadiningrat Sultanate has properly managed and utilized land rights obtained through the mandate of the Privileges Law for the benefit of the general public.

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Jackson, Fiona, e Alastair Gunn. "American Mass Media and Sustainable Development". International Journal of Environmental, Cultural, Economic, and Social Sustainability: Annual Review 1, n.º 4 (2006): 50–55. http://dx.doi.org/10.18848/1832-2077/cgp/v01i04/54592.

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Navarro, Enaidy Reynosa, Margit Julia Guerra-Ayala, Walther Hernán Casimiro-Urcos, Dolores Vélez-Jiménez, Nora Consuelo Casimiro-Urcos, Erick Oswaldo Salazar-Montoya, Javier Francisco Casimiro-Urcos e Juan Carlos Callejas Torres. "Relevance of the mass media in Prevention, Education and Contextual Management of COVID-19". World Journal on Educational Technology: Current Issues 13, n.º 1 (30 de janeiro de 2021): 129–46. http://dx.doi.org/10.18844/wjet.v13i1.5423.

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The purpose of this research was to determine the relevance of the media in the prevention, education and contextual management of COVID-19. Methodology: descriptive non-experimental transectional research. An international survey validated by experts was applied, surveying 1082 people during a month. The countries with the highest participation were Peru, Colombia, Mexico, the United States and Russia. The data was processed using SPSS version 25. 64.7% of the respondents affirmed that the means were decisive in preventing the pandemic; 59.1% recognized the importance of the media for awareness and prevention of the pandemic, and 64% valued the importance of the media for the contextual management of the pandemic; demonstrating a significant relationship between the variables. Contributions: the need for strategic, prudent, ethical and socially responsible communication that benefits citizens in a pandemic situation is highlighted. Keywords: Mass media; communication; electronic media; social networks; education; prevention

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Soltani, Fatemeh. "Mass media and its role in increasing society's involvement in disaster management". International Journal of Health System and Disaster Management 3, n.º 5 (2015): 12. http://dx.doi.org/10.4103/2347-9019.168565.

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Pan, Kewen, Stephen Chi Hang Leung e Di Xiao. "A linear programming model to revenue management for advertising in mass media". International Journal of Revenue Management 5, n.º 2/3 (2011): 145. http://dx.doi.org/10.1504/ijrm.2011.040306.

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Jacobson, Susan K. "Mass media and park management: Reaching the public beyond the park boundary". Environmentalist 9, n.º 2 (junho de 1989): 131–37. http://dx.doi.org/10.1007/bf02241885.

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Alkhajar, Eka Nada Shofa, e Agusniar Rizka Luthfia. "Mass Media and Public Policy: Public Perception of Street Vendors in the Media". International Journal of Multicultural and Multireligious Understanding 8, n.º 8 (9 de outubro de 2021): 535. http://dx.doi.org/10.18415/ijmmu.v8i8.3047.

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The financial crisis in 1997 and the arrival of reform era in Indonesia has made Surakarta city a city of street vendors. The street vendors exist throughout the city and cause many problems. The first direct election for local leaders in Indonesia inspired citizens to hope that the local governments would be to overcome the problems effectively, including in Surakarta. This article aims to examine the Surakarta citizens’ perceptions of the street vendors in Solopos daily, which is the main newspaper of the city. The research employed qualitative content analysis method. The data were taken through documentation. The results indicated that the public of Surakarta wanted street vendors need to be managed immediately. They wanted it to become the city’s priority agenda. The public perception, then, becomes an important source as well as a good support for the local government to run actions and formulate a proper policy in the form of street vendors management.

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