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1

Moorman, Christine, and Linda L. Price. "Consumer Policy Remedies and Consumer Segment Interactions." Journal of Public Policy & Marketing 8, no. 1 (1989): 181–203. http://dx.doi.org/10.1177/074391568900800113.

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This paper introduces a framework for examining consumer and market problems as a function of consumer segment interaction patterns. Three patterns of interactions are described as consisting of positive, negative, or no spillovers among consumer segments. The efficacy of regulatory remedies is shown to be affected by the type and extent of these interaction patterns. The paper complements and extends conventional aggregate cost-benefit approaches in three ways: 1) by treating consumer interactions as a central feature of the market system; 2) by focusing on how various interaction patterns af
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Hamilton, Mitchell, Velitchka D. Kaltcheva, and Andrew J. Rohm. "Hashtags and handshakes: consumer motives and platform use in brand-consumer interactions." Journal of Consumer Marketing 33, no. 2 (2016): 135–44. http://dx.doi.org/10.1108/jcm-04-2015-1398.

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Purpose – The current increase in social media activity related to brand–consumer interactions is progressively influencing the manner in which brands and their customers communicate. Whereas this attention to social media is warranted, researchers and brand managers must also recognize that consumers connect and engage with brands across other communication platforms as well. Accordingly, this study aims to examine brand–consumer interactions taking place across social, online and physical platforms, as well as consumer motives for initiating these brand interactions across various platforms.
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Ding, Shuiping, Jie Lin, and Zhenyu Zhang. "The Influences of Consumer-to-Consumer Interaction on Dissatisfactory Consumers’ Repetitive Purchases in Network Communities." Sustainability 13, no. 2 (2021): 869. http://dx.doi.org/10.3390/su13020869.

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Consumer-to-consumer interaction is an important activity in network communities. Consumer-to-consumer interaction involves information interaction and social interaction, which greatly influences consumers’ experience and behaviors. The model of stimulus-organism-response (S-O-R) is usually applied to explain how environmental stimulus affects consumer behavior through the internal state. Thus, this research takes dissatisfactory consumers as the object, sets information interaction and social interaction as a stimulus, consumer knowledge and trust as an organism, and repetitive purchases as
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Yan, Xing, and Yaping Chang. "The influence of company microblog interaction tactics on consumer-brand relationship." Journal of Contemporary Marketing Science 2, no. 1 (2019): 2–22. http://dx.doi.org/10.1108/jcmars-01-2019-0007.

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Purpose Microblog has become an important tool of social marketing since 2010. Compared with traditional blog, microblog has several distinctive features, such as ease of use, viral transmission, high interactivity and real-time communication. Microblog provides a communication platform for companies and consumers; however, it challenges companies’ consumer-brand relationship management. The purpose of this paper is to investigate the influencing mechanism of microblog interaction tactics on consumer-brand relationship. Design/methodology/approach Based on grounded theory, 66 representative co
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Cheung, Man Lai, Guilherme D. Pires, Philip J. Rosenberger, Wilson K. S. Leung, and Mohamad-Noor Salehhuddin Sharipudin. "The role of consumer-consumer interaction and consumer-brand interaction in driving consumer-brand engagement and behavioral intentions." Journal of Retailing and Consumer Services 61 (July 2021): 102574. http://dx.doi.org/10.1016/j.jretconser.2021.102574.

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6

Velasco, Carlos, Tsutomu Sunaga, Takuji Narumi, Kosuke Motoki, Charles Spence, and Olivia Petit. "Multisensory consumer-computer interaction." Journal of Business Research 134 (September 2021): 716–19. http://dx.doi.org/10.1016/j.jbusres.2021.06.041.

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7

Dahm, Maria R., Anthony Brown, Dean Martin, et al. "Interaction and innovation: practical strategies for inclusive consumer-driven research in health services." BMJ Open 9, no. 12 (2019): e031555. http://dx.doi.org/10.1136/bmjopen-2019-031555.

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IntroductionDespite advances in the co-creation of clinical research involving consumers in the last few decades, consumer engagement in health services research generally remains inconsistent and is too often treated as a perfunctory exercise.ObjectiveDrawing on a health services study on diagnostic test result management, communication and follow-up, we: (1) outline practical strategies used to enhance the contribution of health consumer representatives across all stages of health services research, including active involvement in prioritising objectives for data analysis and participating i
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Huang, Yue, and Lu Suo. "Factors Affecting Chinese Consumers’ Impulse Buying Decision of Live Streaming E-Commerce." Asian Social Science 17, no. 5 (2021): 16. http://dx.doi.org/10.5539/ass.v17n5p16.

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From the perspective of consumers, this research studied four factors including price promotion, time pressure, interpersonal interaction and visual appeal influencing the impulse buying decision of live streaming e-commerce consumers in China. This research used a quantitative design by developing questionnaires to collect data through the convenience sampling approach from 477 Chinese users who has live streaming shopping experience in social commerce platform Taobao.com. within the past 1 year in Kunming, City. Structural Equation Model (SEM) was used to analyze the data and the hypotheses
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Hoffman, Donna L., and Thomas P. Novak. "Consumer and Object Experience in the Internet of Things: An Assemblage Theory Approach." Journal of Consumer Research 44, no. 6 (2017): 1178–204. http://dx.doi.org/10.1093/jcr/ucx105.

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Abstract The consumer Internet of Things (IoT) has the potential to revolutionize consumer experience. Because consumers can actively interact with smart objects, the traditional, human-centric conceptualization of consumer experience as consumers’ internal subjective responses to branded objects may not be sufficient to conceptualize consumer experience in the IoT. Smart objects possess their own unique capacities and their own kinds of experiences in interaction with the consumer and each other. A conceptual framework based on assemblage theory and object-oriented ontology details how consum
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Foroudi, Pantea, Maria Teresa Cuomo, and Mohammad M. Foroudi. "Continuance interaction intention in retailing." Information Technology & People 33, no. 4 (2019): 1303–26. http://dx.doi.org/10.1108/itp-09-2018-0421.

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Purpose Social media as a competitive marketing tool deliver online platforms for retailers to get closer to their consumers/visitors/shoppers through continued interaction. The purpose of this paper is to scrutinize how customer values (functional, social and experimental) enhance satisfaction, loyalty and identification, and how such relationships, in turn, impact users’ continuance interaction intention. Design/methodology/approach A mixed-method approach was designed to identify the consumers’ perception toward high-end retailers of worldwide brands. In all, 12 interviews with experts in r
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Yuksel, Mujde, George R. Milne, and Elizabeth G. Miller. "Social media as complementary consumption: the relationship between consumer empowerment and social interactions in experiential and informative contexts." Journal of Consumer Marketing 33, no. 2 (2016): 111–23. http://dx.doi.org/10.1108/jcm-04-2015-1396.

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Purpose – This paper aims to explore the interaction between consumer empowerment and social interactions as fundamental social media elements. It demonstrates their relationship in both experiential and informative social media setting where social media complements an offline consumer activity. The study aims to contribute to the literature on social media by demonstrating its complementary role on offline activities through these fundamental elements. Design/methodology/approach – The paper reports three experimental designs that manipulate the empowering and the socializing elements of com
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Artacho, Miguel Ángel, Enrique Alcántara, and Natividad Martínez. "Multisensory Analysis of Consumer–Product Interaction During Ceramic Tile Shopping Experiences." Multisensory Research 33, no. 2 (2020): 213–49. http://dx.doi.org/10.1163/22134808-20191391.

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Abstract The need to design products that engage several senses has being increasingly recognised by design and marketing professionals. Many works analyse the impact of sensory stimuli on the hedonic, cognitive, and emotional responses of consumers, as well as on their satisfaction and intention to purchase. However, there is much less information about the utilitarian dimension related to a sensory non-reflective analysis of the tangible elements of the experience, the sequential role played by different senses, and their relative importance. This work analyses the sensorial dimension of con
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Lee, Joo-Ho. "Interaction with Intelligent Consumer Electronics." Journal of the Robotics Society of Japan 32, no. 3 (2014): 244–47. http://dx.doi.org/10.7210/jrsj.32.244.

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14

Babutsidze, Zakaria. "Consumer interaction and innovation incentives." International Journal of Computational Economics and Econometrics 7, no. 3 (2017): 280. http://dx.doi.org/10.1504/ijcee.2017.085004.

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Babutsidze, Zakaria. "Consumer interaction and innovation incentives." International Journal of Computational Economics and Econometrics 7, no. 3 (2017): 280. http://dx.doi.org/10.1504/ijcee.2017.10002572.

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16

Sussan, Fiona. "Consumer interaction as intellectual capital." Journal of Intellectual Capital 13, no. 1 (2012): 81–105. http://dx.doi.org/10.1108/14691931211196222.

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17

Wahn, I.-Liang. "The state–consumer relationship and the instituting of consumer protection in East Asian societies." Journal of Consumer Culture 19, no. 1 (2017): 82–103. http://dx.doi.org/10.1177/1469540517708829.

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This article compares consumer protection policy and consumer activism in Japan, China, and Taiwan to understand state–consumer relationships in East Asia. It employs Maclachlan’s case study of Japan to develop an explanatory model of how political change and state–business relationships influence interaction between state and consumers, and how state–consumer relationships institute consumer protection. The article then compares the three countries, all of which have experienced rapid growth and consumerism, by utilizing their different political developments in the exploration of the interac
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Meng, Qingchun, Zhen Zhang, Xiaole Wan, and Xiaoxia Rong. "Properties Exploring and Information Mining in Consumer Community Network: A Case of Huawei Pollen Club." Complexity 2018 (November 6, 2018): 1–19. http://dx.doi.org/10.1155/2018/9470580.

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Substantial changes took place in the role of consumers in the supply chain with the development of practices. They became creators from consumers of product values. More and more consumers express their consumption experiences by posting in network community. Consumer community network is an important place for feedback of product experiences and facilitating product innovation in future. Manufacturers can promote improvement and innovation of products by exploring effective information on the consumer community network, thus improving the experience level of consumers. Therefore, how to expl
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Chang, Hsin Hsin, Po Wen Fang, and Chien Hao Huang. "The Impact of On-Line Consumer Reviews on Value Perception." Journal of Organizational and End User Computing 27, no. 2 (2015): 32–57. http://dx.doi.org/10.4018/joeuc.2015040102.

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This study combines the dual-process theory (DPT) and the uncertainty reduction theory (URT) to examine how on-line consumer reviews affect consumer uncertainty reduction and value perceptions in order to understand whether consumer attitudes will be influenced by on-line consumer reviews and if relationships are built between consumers and companies as a result. The results indicated that argument quality, recommendation sidedness, source credibility, confirmation of prior beliefs, and recommendation ratings have a positive effect on the uncertainty reduction of consumers towards the business
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Liu, Liping, and Chih-Cheng Fang. "Accelerating the Social Media Process: The Impact of Internet Celebrity Word-of-Mouth Communication and Relationship Quality on Consumer Information Sharing." International Journal of Human Resource Studies 10, no. 1 (2020): 201. http://dx.doi.org/10.5296/ijhrs.v10i1.16043.

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With the rapid development of "Internet plus", the number of Internet users in China has increased rapidly, and the number of active users of social media software ranks first in the world. Large Numbers of network users are also potential consumer groups. Social media influences other consumers through consumer interaction and social interaction, and consumers are transformed into active information acquisition rather than passive information reception. Word of mouth marketing on social media has become one of the hottest research fields. Based on the information adoption model, this study ex
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Johnson, Guillaume D., and Sonya A. Grier. "Understanding the influence of cross-cultural Consumer-to-Consumer Interaction on consumer service satisfaction." Journal of Business Research 66, no. 3 (2013): 306–13. http://dx.doi.org/10.1016/j.jbusres.2011.08.010.

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22

Zuo, Meihua, Hongwei Liu, Hui Zhu, and Hongming Gao. "Dynamic property of consumer-based brand competitiveness (CBBC) in human interaction behavior." Industrial Management & Data Systems 119, no. 6 (2019): 1223–41. http://dx.doi.org/10.1108/imds-09-2018-0403.

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Purpose The purpose of this paper is to identify potential competitive relationships among brands by analyzing the dynamic clicking behavior of consumers. Design/methodology/approach Consumer sequential online click data, collected from JD.com, is used to analyze the dynamic competitive relationship between brands. It is found that the competition intensity across categories of products can differ considerably. Consumers exhibit big differences in purchasing time of durable-like goods, that is, the purchasing probability of such products changes considerably over time. The local polynomial reg
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23

Volpentesta, Antonio P., Alberto M. Felicetti, and Nicola Frega. "Organizational and Technological Aspects of a Platform for Collective Food Awareness." Advances in Human-Computer Interaction 2018 (December 2, 2018): 1–16. http://dx.doi.org/10.1155/2018/8608407.

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Can Internet-of-food technologies foster collective food awareness within a food consumer community? The paper contributes to answer this question in a fourfold aspect. Firstly, we model a cooperative process for generating and sharing reliable food information that is derived from food instrumental measurements performed by consumers via smart food things. Secondly, we outline the functional architecture of a platform capable to support such a process and to let a consumer community share reliable food information. Thirdly, we identify main entities and their attributes necessary to model the
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Puzakova, Marina, and Hyokjin Kwak. "Should Anthropomorphized Brands Engage Customers? The Impact of Social Crowding on Brand Preferences." Journal of Marketing 81, no. 6 (2017): 99–115. http://dx.doi.org/10.1509/jm.16.0211.

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Anthropomorphizing a brand (i.e., imbuing a brand with humanlike features) serves as an important brand positioning strategy for marketing managers. This research identifies a key brand anthropomorphization strategy—positioning a brand as either oriented to interact with consumers or not. Managers generally rely on this brand interaction strategy to enhance consumer brand engagement regardless of the social context. However, given that consumers often experience brands in a social context, this research demonstrates that social crowdedness moderates the positive impact of interaction-oriented
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Wikström, Solveig. "Value creation by company‐consumer interaction." Journal of Marketing Management 12, no. 5 (1996): 359–74. http://dx.doi.org/10.1080/0267257x.1996.9964422.

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Slama, Mark, and Kevin Celuch. "Self-presentation and consumer interaction styles." Journal of Business and Psychology 10, no. 1 (1995): 19–30. http://dx.doi.org/10.1007/bf02249267.

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Li, Chunfa, Shengkai Wang, and Jianqiang Tao. "Diffusion simulation of innovative products based on Lotka-Volterra." Journal of Contemporary Marketing Science 3, no. 2 (2020): 169–93. http://dx.doi.org/10.1108/jcmars-01-2020-0003.

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PurposeIn view of the particularity of innovative product diffusion under the background of market competition, this paper firstly uses consumer behavior theory to logically deduce the dynamic process of consumer behavior from the perspective of experience theory.Design/methodology/approachBass and Lotka-Volterra model are used to describe and model the consumers' perceptual behavior in competitive environment. On this basis, interactive modeling technology is used to model and simulate the diffusion process of innovative products. Finally, the validity of the model is verified by comparing tw
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García-Segovia, Purificación, Mª Jesús Pagán-Moreno, Amparo Tárrega, and Javier Martínez-Monzó. "Photograph Based Evaluation of Consumer Expectation on Healthiness, Fullness, and Acceptance of Sandwiches as Convenience Food." Foods 10, no. 5 (2021): 1102. http://dx.doi.org/10.3390/foods10051102.

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Sandwiches are the most common “casual-food” consumed by all age groups in Spain. Due to the importance of visual appearance to promote unplanned or impulse buying, foodservice and hospitality companies focus on improving the visual impression of their food menus to create an expectation that satisfies both sensory and hedonic consumer experiences. To provide a list of attributes about the visual appearance of sandwiches, 25 students were recruited from a university and were invited to participate in two nominal group technique (NGT) sessions. To understand whether a sandwiches’ appearance can
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Han, Bangwool, and Minho Kim. "Interaction of the underdog with equality and scarcity." Marketing Intelligence & Planning 38, no. 2 (2019): 254–67. http://dx.doi.org/10.1108/mip-10-2018-0453.

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Purpose The purpose of this paper is to investigate the moderating roles of equality and scarcity on the impact of underdog brand positioning on consumer purchase intentions. Beyond testing the relationship between underdog brand positioning and purchase intentions (Study 1), the study examines how the equality perception affects consumer choices on underdog brands (Study 2) and how the reasons for product scarcity influence purchase intentions of consumers with prosocial orientations (Study 3). Design/methodology/approach A research model is developed, depicting the impact of underdog brand p
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Hsiao, Chia-Huei, Fong-Jia Wang, and Yu-Cheng Lu. "Development of Sustainable Marathon Running: The Consumer Socialization Perspective." Sustainability 12, no. 18 (2020): 7776. http://dx.doi.org/10.3390/su12187776.

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The authors attempt to explain why the generally accepted models built on consumer socialization theory do not sufficiently capture supporting consumer socialization behavior. According to marketing literature, social interaction may influence consumer behavior. The purpose of this study is to understand the behavior of consumers engaged in marathon running. The authors use three types of consumer socialization constructed factors (intergenerational influences, peer influences, and traditional media) and examine their effects on event conformity. A total of 299 marathon runners who were runner
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Manganari, Emmanouela E., Evangelos Mourelatos, and Efthalia Dimara. "Beyond the Lexical Sense of Online Reviews: The Role of Emoticons and Consumer Experience." Interacting with Computers 32, no. 5-6 (2020): 475–89. http://dx.doi.org/10.1093/iwc/iwab004.

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Abstract The present study focuses on the effect of emoticon use in online consumer reviews (OCRs) on consumers’ booking intention and the moderating effect of consumer personal characteristics. Consumers’ prior experience and their reliance on OCRs are embedded in the research model. A 2 × 2 (review valence * emoticon use) experimental study is designed, and an econometric model is used. Results show that the interaction between review valence and emoticons affect booking intention. Consumers with no prior experience are mainly affected by the cognitive aspects of their experience (i.e. revie
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Tosun, Petek, Selime Sezgin, and Nimet Uray. "Mood, consumer interaction styles, and perceived risk in consumer complaining behavior." Pressacademia 7, no. 1 (2018): 30–43. http://dx.doi.org/10.17261/pressacademia.2018.793.

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Levy, Stuart E., Donald Getz, and Simon Hudson. "A Field Experimental Investigation of Managerially Facilitated Consumer-to-Consumer Interaction." Journal of Travel & Tourism Marketing 28, no. 6 (2011): 656–74. http://dx.doi.org/10.1080/10548408.2011.603633.

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Johnson, Devon, Yam B. Limbu, C. Jayachandran, and P. Raghunadha Reddy. "Climbing the down escalator." European Journal of Marketing 53, no. 11 (2019): 2348–72. http://dx.doi.org/10.1108/ejm-03-2018-0164.

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Purpose This paper aims to examine the effect of customer-to-customer (C2C) interaction while using a service on the willingness of consumers to engage in altruistic customer participation (CP) or co-production efforts aimed at helping other customers. It further examines the role of consumer skepticism toward the service category in moderating the effects of C2C interaction on altruistic CP and customer satisfaction. Design/methodology/approach A survey methodology was used to collect data from 374 consumers of health-care services in India. The data collection involved interviews of patients
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Parmujianto. "LOYALITAS KONSUMEN LEMBAGA KEUANGAN MIKRO SYARIAH (Studi pada Bayt al-Mal wa al-Tamwil Maslahah Sidogiri Pasuruan)." MALIA (TERAKREDITASI) 11, no. 2 (2020): 289–310. http://dx.doi.org/10.35891/ml.v11i2.2148.

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Consumer loyalty of the Sharia Microfinance Institution LKMS-BMTM has distinctive characteristics related to decision making on the use of Sharia financial institutions and conventional products. Some of the strategies implemented by BMTM in maintaining consumer loyalty are providing convenience in transactions, attractive product offerings, post-transaction attention, engaging consumers, giving gifts, and improving employee performance.
 Besides the general factors related to consumer loyalty, such as affordable prices, good places, and good services, it appears that customer loyalty to
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Hunt, Alan R. "Consumer interactions and influences on farmers' market vendors." Renewable Agriculture and Food Systems 22, no. 1 (2007): 54–66. http://dx.doi.org/10.1017/s1742170507001597.

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AbstractConsumers interact with each other and vendors on a social level at farmers' markets. Some consumer social interactions, such as enjoying the market, talking with farmers about seasonal products and making a trip to the market a family event, are significant and positive influences on spending at farmers' markets as identified through a survey of 216 shoppers at eight farmers' markets in Maine. Vendors at these markets were also surveyed, with 65 of the 81 vendors being farmers. Through direct farmer/consumer relations, farmers indicated a willingness to reduce chemical inputs to meet
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Nguyen, Long Thang Van, Rajkishore Nayak, Jerry Watkins, and Phuong Ngoc Duy Nguyen. "Drivers of social media disengagement: a study of young consumers in Vietnam." Young Consumers 21, no. 2 (2019): 155–70. http://dx.doi.org/10.1108/yc-01-2019-0938.

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Purpose This paper aims to identify and discuss selected reasons for social media disengagement (SMD). Drawing upon two-factor theory, it is argued that the determinants of consumer disengagement may be different from those that enable consumer engagement. Accordingly, extrinsic factors of social media experiences (SMEs), subjective norms (SN), perceived anonymity (PA) and perceived credibility (PC) trigger previously engaged consumers to terminate their interactions with the brand on social media. Design/methodology/approach A quantitative survey targeting young members from one of the larges
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Chang, Aihwa, and Timmy H. Tseng. "Consumer evaluation in new products: the perspective of situational strength." European Journal of Marketing 49, no. 5/6 (2015): 806–26. http://dx.doi.org/10.1108/ejm-06-2012-0374.

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Purpose – This study aims to investigate the interaction between branding strategies, levels of perceived fit and consumer innovativeness on the evaluation of new products from the perspective of situational strength. Design/methodology/approach – Two experiments were conducted to empirically test the hypotheses. Findings – A significant three-way interaction of branding strategy, perceived fit and consumer innovativeness on the evaluation of the new products was found. A significant two-way interaction of branding strategy and perceived fit was also found. Situational clarity fully mediates t
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Chiou, Jyh-Shen, Cheng-Chieh Hsiao, and Tien-Yi Chiu. "The credibility and attribution of online reviews." Online Information Review 42, no. 5 (2018): 630–46. http://dx.doi.org/10.1108/oir-06-2017-0197.

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Purpose To understand the effectiveness of electronic word of mouth, the purpose of this paper is to examine how high- vs low-knowledge consumers judge and attribute the credibility of positive and negative online reviews by drawing upon accessibility–diagnosticity theory and attribution theory. Design/methodology/approach This study conducts an observation-based study in an online forum and a 2 (review valence) × 2 (consumer knowledge) between-participants factorial experiment to examine the proposed hypotheses. Findings High-knowledge consumers elicit less perceived credibility and make more
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Brunzell, Lena, and Roger Renström. "Recommendations for revising the energy label system for dishwashers: supporting sustainable development and usage through the interaction of energy labels, technical improvements and consumer behaviour." Energy Efficiency 13, no. 1 (2019): 145–55. http://dx.doi.org/10.1007/s12053-019-09835-6.

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AbstractHistorically, domestic chores such as washing dishes were all done by hand. Today it is estimated that 44% of the households in the EU are equipped with a dishwasher. In this article, we discuss the connections between technical developments, consumer behaviour and the test standard for energy labels. The aim of this study is to provide recommendations for future work that would strengthen the role of the energy label in order to promote the more sustainable technical development of household appliances. Technical developments are compared with the consequences of different consumer be
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Kang, Minjung, and Dong-Hee Shin. "The effect of customers’ perceived benefits on virtual brand community loyalty." Online Information Review 40, no. 3 (2016): 298–315. http://dx.doi.org/10.1108/oir-09-2015-0300.

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Purpose – The purpose of this paper is to examine how types of virtual brand community (VBC) benefits influence VBC loyalty through specific types of interaction. Design/methodology/approach – The study targeted 250 brand community users to conduct an empirical analysis using SPSS 19.0. Findings – Consumers’ perceived benefits (functional, experiential, and symbolic) were found to be the leading variables in inducing consumer loyalty. Brand community managers should not focus only on the benefits offered by the brand community, but also on how these benefits can be associated with human-to-com
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Guardia, A., and B. C. Boyer. "Personal Health and Consumer Informatics." Yearbook of Medical Informatics 21, no. 01 (2012): 25–29. http://dx.doi.org/10.1055/s-0038-1639426.

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SummaryTo summarize current outstanding research in the field of Personal Health and Consumers Informatics.A selection of excellent research articles published in 2011 in the field of Personal Health Informatics and Consumer Informatics.This selection of articles shows that Personal Health Informatics is changing. Indeed, the different solutions tended to the doctors and their interaction, but also tended to the patient in order for him to be more active in his own medical healthcare. The consumer section highlights the development of the social network and the possible limitations.
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Kim, Kyungyeol (Anthony), Kevin K. Byon, Wooyeul Baek, and Antonio S. Williams. "Examining structural relationships among sport service environments, excitement, consumer-to-consumer interaction, and consumer citizenship behaviors." International Journal of Hospitality Management 82 (September 2019): 318–25. http://dx.doi.org/10.1016/j.ijhm.2018.10.004.

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44

Kismantoroadji, Teguh. "Hubungan Faktor Sosial-Ekonomi dengan Preferensi Konsumen pada Buah Apel Red Delicious di Supermarket Yogyakarta." Caraka Tani: Journal of Sustainable Agriculture 22, no. 2 (2018): 39. http://dx.doi.org/10.20961/carakatani.v22i2.20558.

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The aim of the research was study to the effect of kind of the economic-social factor and the consumer preferences and their interaction on available delight of the red delicious apel fruits. The result showed that both kind of influence available interaction significant on the age with the consumer preferences of the flavor and delicious to pay for the <em>Red delicious</em>, and not significantly on the age with the consumer preferences of the color and size. Beside its, the result showed no significant on the schoolwork with the consumer preferences of the flavor to pay for the
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David, A. K., and Y. C. Lee. "Dynamic Tariffs: Theory of Utility-Consumer Interaction." IEEE Power Engineering Review 9, no. 8 (1989): 37. http://dx.doi.org/10.1109/mper.1989.4310874.

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46

Simpson, Penny M., Jane LeMaster, and Adesegun Oyedele. "The consumer-human-like robot interaction framework." International Journal of Technology Marketing 3, no. 4 (2008): 305. http://dx.doi.org/10.1504/ijtmkt.2008.021850.

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47

Burns, David J. "Marketplace Interaction Styles and Consumer Free-Riding." Services Marketing Quarterly 28, no. 4 (2007): 35–48. http://dx.doi.org/10.1300/j396v28n04_03.

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48

David, A. K., and Y. C. Lee. "Dynamic tariffs: theory of utility-consumer interaction." IEEE Transactions on Power Systems 4, no. 3 (1989): 904–11. http://dx.doi.org/10.1109/59.32578.

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49

Karpischek, Stephan, Florian Michahelles, and Elgar Fleisch. "my2cents: enabling research on consumer-product interaction." Personal and Ubiquitous Computing 16, no. 6 (2011): 613–22. http://dx.doi.org/10.1007/s00779-011-0426-9.

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50

Rybaczewska, Maria, Betty Jebet Chesire, and Leigh Sparks. "YouTube Vloggers as Brand Influencers on Consumer Purchase Behaviour." Journal of Intercultural Management 12, no. 3 (2020): 117–40. http://dx.doi.org/10.2478/joim-2020-0047.

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AbstractObjective: The increasing influence of YouTube vloggers on consumer purchase behaviour and the specificity of the vloggers _ viewers/subscribers relationship are under-researched. Addressing this gap in knowledge, this paper explores the role of vloggers as brand influencers on consumer (their viewers) purchase behaviour. It aims to investigate the interaction between vloggers and viewers/subscribers in terms of brand awareness and consumers’ purchase behaviour.Methodology: A mixed-method approach (often connected with netnography) incorporated non-participant observation of vloggers’
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