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1
Wilson, Amanda Janice. "Database Marketing Management Strategies for Agricultural Lenders." Thesis, Virginia Tech, 1998. http://hdl.handle.net/10919/36734.
Full textAbstract:
This study examines the use of databases to improve marketing techniques and
customer segmentation in lending institutions. Specifically, this study examines the use
of products and services by agricultural customers, and then determines the relationship
between the use of those products and services with farm business characteristics.
Information is also obtained on the interest rate sensitivity of the producers and correlated
with farm business characteristics. The importance of technology and strategic alliances
and other influences in the decision making process are determined after survey analysis.
The survey was sent to producers who had some type of loan. Respondents from
this study used an average of 3.2 loan products and 7.6 services for a total of 10.8 loans
and services. Only 1 percent of the respondents indicated that they did not have a
personal checking account. Twelve percent of the respondents indicated that they did not
use a credit card. Only 16 percent of the respondents indicated that they used leasing
services. Investment products did not have a high percentage of use. Thirty-three percent
indicated they were using certificates of deposit, while only 21 percent indicated the use
of money market funds, and 30 percent indicated the use of mutual funds. Thirty-seven
percent indicated they were using IRAs. However, most of the respondents were using
some form of insurance. Three-fourths of the respondents were using life insurance,
while only 21 percent indicated that they did not possess disability insurance. Other
services were also analyzed in this study. Only 15 percent of the respondents indicated
that they were utilizing estate planning services, despite the 67 percent of respondents
who were greater than age 41 and the 58 percent of respondents with greater than
$500,000 in assets. Seventeen percent of the respondents were using an appraisal service.
Due to the lower levels of usage for the investment products, this study focused
on the relationship between farm characteristics and the investment products. This study
showed that a relationship existed between farm and non-farm income with IRA usage. iii
Only farm income had a relationship with money market fund usage and mutual fund
usage. While, the use of estate plans was related to asset level.
The analysis on interest rate sensitivity was determined by the amount an interest
rate would have to decrease for a producer to switch lending institutions. The producers
who were found to be less interest rate sensitive were those who had lower farm and non-farm
incomes, lower asset levels, lower education levels, higher debt-to-asset ratio, and
those who owned a computer. This implies that these are the more loyal customers to an
institution or perhaps these producers have fewer opportunities to switch institutions.
Producers in this study indicated that when selecting a lender/service provider, a
competitive interest rate (76 percent of respondents) and the institution being a
dependable source of credit (75 percent) was important. Knowledge of agriculture was
also very important (69 percent of respondents). Internet banking and educational
seminars rated as the characteristics that were least important, 3 percent and 9 percent,
respectively. However, in the decision making process, lenders (69 percent of
respondents), accountants (53 percent), and veterinarians (38 percent) were shown to be
very important. The spouse/partner has considerable influence also on decision making.
Sixty-seven percent of the respondents indicated that the spouse/partner had a
considerable influence on investment decision, while sixty-one percent of the respondents
indicated that the spouse/partner had a considerable influence on credit decisions.
Five specific recommendations were made to the institutions following this study.
These recommendations include: use of technology, institutional use of databases, use of
influencers, and targeting and segmenting the marketplace.Master of Science
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Loader, Rupert John. "Investigating and assessing agricultural and food marketing systems." Thesis, University of Reading, 1994. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.259511.
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Lirenso, Alemayehu. "Grain marketing reform in Ethiopia." Thesis, University of East Anglia, 1993. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.357960.
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Trupo, Paul. "Agricultural Cooperation and Horticultural Produce Marketing in Southwest Virginia." Thesis, Virginia Tech, 1997. http://hdl.handle.net/10919/36871.
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Agricultural production in Southwest Virginia is characterized by numerous small, geographically disperse farms dedicated to traditional practices of producing tobacco and cattle. Community leaders have expressed the desire to diversify the region's agricultural production base to include potentially more profitable commodities such as horticultural crops. In order for the small growers to penetrate the fresh horticultural market and compete with the larger production regions, they must organize themselves into a farmer cooperative that allows them to pool resources, reduce costs, and share risk.
A successful cooperative will increase farm incomes for the region's producers. The co-op will strive to obtain a higher price for the commodities produced than that price which can be obtained by growers acting independently. The increase in farm incomes should offset forecasted decreases in agricultural incomes resulting from declines in the region's traditional production activities. Increased farm incomes for a large number of small growers should have a substantial impact on agricultural producers, marketers, and equipment suppliers and lead to economic development for the region as a whole.
Several past horticultural cooperative efforts have been publicly financed and eventually failed for a wide variety of reasons. The methodology used in this research include surveying and interviewing marketing specialists, co-op managers, growers, extension agents, horticulturists, and other experts involved with both successful and failed cooperative efforts. The data gathered from these interviews has been used to identify key factors that have contributed to the success or failure of the other cooperative efforts.
Based on the key factors identified from the research, a specific cooperative structure has been developed for the Southwest Virginia growers. This organizational structure incorporates into its legal documentation (bylaws, business plan, and marketing agreement) the critical factors that must be carried out by members, management, extension, and marketers in order to increase the probability for the cooperative's long-term survival and profitability.
Master of Science
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SPEECE, MARK WILLIAM. "MARKETING IN THE AGRICULTURAL ECONOMIC DEVELOPMENT OF KORDOFAN, SUDAN." Diss., The University of Arizona, 1987. http://hdl.handle.net/10150/184164.
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Although Sudan is a country with enormous agricultural potential, agriculture has not prospered over the last two decades and Sudan now finds itself a bankrupt net importer of food. Much of the country's agricultural resource base is found in the rainfed agricultural region of Western Sudan, which includes Kordofan. This study focuses on Kordofan, and reports on data gathered during work for the Western Sudan Agricultural Research Project. Rather than following the production orientation usually employed by economists, it addresses issues related to the role of marketing in agricultural economic development. Marketing in Kordofan, as well as production, is subject to disruption because of climatic variations characteristic of arid and semi-arid regions. Extended annual dry periods and droughts distort price performance for agricultural commodities and cause shifts in marketing channel structure. Risk levels are substantially increased for producers and small traders, while at the same time they must take on increased responsibility for many channel functions. Marketing also suffers from infrastructure deficiencies: roads are often impassable during the rainy season, and storage losses become huge over the course of a year. The private marketing system in Kordofan has adapted to these conditions, and is performing quite effectively, efficiently, and equitably, given the adverse conditions. Competition is extensive, farmers have many alternatives when selling crops, and merchants operate on fairly modest profit margins. A widespread bias against the private sector has led to extensive government intervention into marketing spheres. These policies include direct operation of some marketing channels, manipulation of price structures through artificial exchange rates and price controls, and restrictive licensing practices. Wherever such policies have been applied in Kordofan, they have led to declining production of government controlled crops, they have restricted competition in marketing channels, and they have lowered living standards for producers and consumers. Sudan has not successfully identified areas where private channels in Kordofan cannot solve problems, and which therefore require public intervention. The government seems to have based its economic decisions upon ideological considerations and intervened in areas which it cannot perform as well as the private market.
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Cigainero, Brian S. "Marketing Georgia-grown, forage-fed beef." Thesis, Kansas State University, 2011. http://hdl.handle.net/2097/8437.
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Master of AgribusinessDepartment of Agricultural Economics
Michael R. Langemeier
The cattle market has drastically changed over the last half century. Today, ranchers and farmers are faced with various governmental regulations as well as fluctuating grain and fuel prices. While beef may still be a commodity, it can be sold in specialized markets, in markets that have enhanced consumer demand. It is nearly impossible for a producer with a small herd to compete with a larger ranch if they are selling their cattle as a commodity. The primary economic objective of the producer is to generate revenue. Producers must be profitable to remain in business as well as provide a livelihood for their family. Providing a quality product is part of the business model. Choice within a marketplace is beneficial for producers and consumers. That said forage-fed beef will prosper in marketplaces where consumers desire their product more than alternate products. If producers are intent on progressively growing their market share, Georgia-grown, forage-fed beef must be marketed correctly. This includes promoting it on a basis of locally grown, pasture raised, and other attributes consumer’s desire. The results of the marketing survey present data that may be helpful when marketing Georgia-grown, forage-fed beef. The weekly consumption of beef products provided insight into the potential scope of the market. Approximately 39 percent of respondents consumed beef products three or more times per week. Additionally, 43 percent of the respondents were not familiar with forage-fed beef. This is a significant share of the market that is possibly open to a new product like Georgia-grown, forage-fed beef. Similarly, traceability of the product was an important feature that customers preferred. In addition to a larger selection of naturally produced beef products, respondents also indicated they were willing to pay more for the product. Approximately 49 percent of the respondents indicated that they would be willing to pay up to a dollar more per pound for Georgia-grown, forage-fed beef. Another 30 percent of the respondents indicated that they would be willing to pay more than $1 per pound for Georgia-grown, forage-fed beef. The results of the survey appear to offer opportunities for producers of Georgia-grown, forage-fed beef to expand their market share.
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Mitiku, Mulumebet. "The marketing of foodgrains in Ethiopia." Thesis, University of Strathclyde, 1989. http://oleg.lib.strath.ac.uk:80/R/?func=dbin-jump-full&object_id=21292.
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This thesis seeks to investigate the efficiency implications of the operation of the Agricultural Marketing Corporation (AMC) established in 1976 with the aim to succeed where the 'invisible hand' of the market was ineptly presumed to have failed. The thrust of the analysis, however, indicates that policies governing the operation of the markets for foodgrains have been wrongly conceived. It is shown that the AMC, as a major marketing agent, has served neither the efficiency nor the equity objectives of policy, and that farmers would perform much better without it. In Ethiopia, the-marketing of foodgrains has always covered a relatively small part of the total output, with most of the production earmarked for subsistence. Historically, the weak farm-to-market link has widely been believed to be a major constraint on the marketing of foodgrains and hence on the expansion of marketable surplus. This still remains to be the case in most parts of Ethiopia. But on the basis of the evide nce borne by this study, it appears that the advantages of proximity to market can be substantially eroded by the prevalence of marketing policies restricting the flow of foodgrains from points of production to points of consumption. Peasants in Dibandiba and Oudie, the districts chosen for our survey, have the advantage of being near to the Addis Ababa foodgrain market, and also to big local markets, namely, Nazareth and Debre Zeit respectively. Despite this locational advantage, however, most of the farmers in the sample - particularly those from Oudie - are observed to be inefficient. This appears to give credence to the view that proximity to Addis Ababa, by making them more accessible to control, had, the effect of embarrassing their productive effort. And Yet, peasants are not unresponsive to price and other material incentives. Indeed, the rate of marketable surplus of farmers in Dibandiba and Oudie is observed to be much higher than the national average. Rather than improving the income status of the peasants, the high rate of marketable surplus, however, goes to subsidise the AMC and to benefit a handful of licensed foodgrain merchants working under the vassalship of the AMC. If present marketing policy were allowed to continue to apply for long, it would blunt the supply resposiveness of most of the farmers in the areas surveyed; and agricultural efficiency would suffer the more for it. The study, therefore, suggests that it is high time the AMC gave way for the market to handle the production and distribution of foodgrains. The evidence from Dibandiba and Oudie suggests that where the AMC failed on grounds of efficiency and equity the market can succeed.
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ANAND, VIVEK. "GEOSPATIAL ANALYSIS BASED AGRICULTURAL TRADE." Thesis, DELHI TECHNOLOGICAL UNIVERSITY, 2021. http://dspace.dtu.ac.in:8080/jspui/handle/repository/18882.
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Agriculture has continued to provide a source of income for the majority of India's
population, either directly or indirectly. Over time, the structure of Indian agriculture trade has
changed significantly but still the methods are very traditional and no advance technologies
like Geospatial Data Science or Artificial Intelligence are used for its betterment. India, which
is primarily an agricultural economy, is showing signs of progress in agriculture and related
businesses. Agriculture has always been regarded as a valuable tool for economic development
in India, as many other major sectors of production depend on it. Despite the government's
efforts to double the income of the farmers, there is still a difference between a farmer's
investment and the return on that investment.
The laws governing agriculture markets in India have been archaic for a long time. The
government has found reasons to over-regulate the agriculture industry, such as price controls,
export bans, and restrictions on private trade. Agriculture's growth has been hindered by
excessive regulation and a lack of freedom, making it one of the most uncompetitive sector.
The government announced a complete reform of the country's farm markets after recognizing
the underlying flaws with their functioning. The government then passed the three Farm Bills
on September 20, amidst great controversy in Parliament.
This study incorporated the new farms laws passed by the Government of India in
September 2020 and developed a traditional mandi type model on an online platform with
additional geospatial analysis component to remove the existing constraints in the existing
flawed agriculture market which is currently regulated by the states under the Agricultural
Produce Marketing Committee (APMC). This study will outline how the usage of geospatial
data and location intelligence would prove to be a game changer in the Indian agriculture sector.
This study develops a WebGIS application where farmers and buyers will come to execute
agricultural trade form any location in the country through an online platform with the help of
v
geospatial analysis-based information provided to them which they were previously unable to
conduct due to the restrictions imposed by APMC regulations and lack of any geospatial
analysis-based infrastructure for agricultural trade. In this WebGIS application, the farmers and
buyers will be provided with principal geospatial analysis based information like shortest
distance between their geolocations, location referenced dynamic map pointing the location of
each farmer and buyer, and network analysis based optimal route information via interactive
maps along with other necessary features of listing and buying options to let the buyers make
a calculated decision while buying the agricultural produce from any part of the country which
will in turn enable the farmers to sell their agricultural produce to any part of the country hence,
empowering them and subsequently increasing their revenue. Furthermore, the provision for
the third-party logistics is also provided where they can register themselves and the users can
choose the most suitable third-party logistics agency to handle the agricultural trade's
transportation.
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Baojing, Chu. "Agricultural marketing in China with special reference to Jiangsu Province." Thesis, University of Reading, 1987. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.303413.
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Gregory, David. "Shifting the Paradigm: Agricultural Marketing in a Product Conscious Age." Thesis, The University of Sydney, 2008. http://hdl.handle.net/2123/9548.
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Australian agriculture needs a new business model. The traditional broad acre food and fibre industries (wool, meat, grains)are coming under increasing competitive pressure. Effective resource management is one side of the competitive response. Improving returns through innovative marketing is another. Value chain development and management is an increasing focus by innovative food and fibre businesses. These industries have been slow to adopt alternatives to the traditional auction and trading arrangements. What then are the critical considerations underpinning the development of a value chain approach? And how can value chain development and performance be monitored and improved?
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Adjognon, Guigonan. "Effeciency and performance of rice marketing chain in Togo." Thesis, McGill University, 2012. http://digitool.Library.McGill.CA:80/R/?func=dbin-jump-full&object_id=110675.
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Agricultural markets and their development are viewed as a major tool in alleviating rural poverty in developing countries, especially in Sub-Saharan Africa. In this context, the current study empirically examines the efficiency and performance of rice marketing along with its actors in Togo, a small country located in West Africa. The study analyzes various aspects of Togolese rice market such as: first, the major factors that determine rice marketed surplus among rice farming households in Togo; second, the margins obtained by different stakeholders in the rice value chain; and third, various constraints faced by both rice farmers and traders. The analysis was done using cross sectional data collected from rice producers and traders in Togo during the consumer preferences survey initiated by AfricaRice Center in 2010. The econometric model of determinant of marketed surplus was estimated using both Tobit and Heckman two stage selection model. Overall estimates indicate that production of paddy rice by the household enhances rice farmer's market participation in Togo, whereas transactions costs significantly hinder market participation. These results lend support to policy interventions that are directed toward improved rice production and post harvest management practices at the farm level along with provision of better market infrastructure facilities, in order to reduce transaction costs in the rice markets in Togo. Our results further indicate that the existing market prices for rice affects only farmers' likelihood of participating in the market, and does not affect the quantity of rice supplied to the market. This unresponsiveness of Togolese rice farmers to price signals confirms the existence of considerable imperfections in the rice market in Togo. These results further suggest that price policies will not be effective if the transactions costs and related issues that hinder the Togolese rice market performance are not properly addressed. This is also supported by our detailed analysis on knowing the market power across the markets (5 regions) located in Togo. The concentration ratio obtained in these markets indicates the presence of oligopoly power in the rice marketing chain in Togo. This adds to the existing transaction costs and drives up market margins such that producer receive a smaller share of the dollar paid by the final consumer of rice at the retail level in Togo. The Government of Togo and development agencies should supplement the improvements in rice production by addressing those market imperfections as a prerequisite for the development of the rice in Togo, in order to reduce imports and improve the livelihood of producers.La commercialisation des produits agricoles est l'un des principaux outils de réduction de la pauvreté en milieu rural dans les pays en voies de développement, surtout en Afrique Sub-saharienne. Des lors, la présente étude s'intéresse à l'analyse empirique de l'efficacité et de la performance de la chaine de commercialisation du riz au Togo, un petit pays situé en Afrique de l'Ouest. Les objectifs spécifiques poursuivis incluent l'analyse des déterminants de la participation des producteurs au marché de riz, les marges de commercialisation du riz, ainsi que les principales contraintes auxquelles font face les producteurs et commerçants de riz du Togo. Les analyses sont basées sur des données transversales collectées chez les producteurs et commerçants de riz du Togo, lors d'une enquête sur les préférences des consommateurs de riz, initiée en 2010 par le Centre du Riz pour l'Afrique. Le modèle Tobit et le modèle de sélection de Heckman ont tous deux été utilisés pour estimer les déterminants de la participation au marché des producteurs de riz. Globalement, les résultats indiquent que la production de riz paddy par le ménage affecte positivement la participation des producteurs au marché du riz du Togo, tandis que les couts de transaction y exercent plutôt une influence négative. Ces résultats encouragent donc les interventions politiques qui visent à améliorer la productivité et les stratégies post-récoltes du riz, ainsi que les interventions visant à réduire les couts de transaction dans la chaine de commercialisation du riz au Togo. De plus, les résultats indiquent que le prix du riz n'affecte que la probabilité qu'un producteur participe au marché, mais n'affecte pas la quantité de riz vendu par le producteur. Ceci indique que les producteurs de riz du Togo sont peu réceptifs aux signaux de prix, ce qui confirme l'existence d'importantes imperfections qui méritent d'être corrigées dans le marché du riz au Togo. Le calcul des indices de concentration dans chacune des 5 régions du Togo a révélé la présence d'une oligopolie dans le marché du riz au Togo. Ceci s'ajoute aux couts de transaction existantes et augmente les marges de commercialisation de sorte à ce que les producteurs ne reçoivent qu'une faible part de chaque dollar payé par le consommateur final de riz. Dans le but de réduire les importations de riz au Togo et améliorer les conditions de vies des pauvres paysans, le gouvernement du Togo et les agences de développement devraient corriger ces imperfections dans le marché, en plus d'améliorer les techniques de production du riz au Togo.
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Armah, Paul Waldrine. "Post-harvest maize marketing efficiency : the Ghanian experience." Thesis, Cardiff University, 1989. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.304540.
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Fiser, Margaret L. "Marketing strategies of selected small county fairs in northern Wisconsin." Online version, 1998. http://www.uwstout.edu/lib/thesis/1998/1998fiserm.pdf.
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Hayden, Anita Lisa. "Production and marketing of traditional herbs: A plan for developing agricultural opportunities in Indian country." Diss., The University of Arizona, 2001. http://hdl.handle.net/10150/279814.
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This research describes one approach to commercializing new horticultural crops for the natural products industry. The use of aeroponic technology proved to be feasible for the production of difficult-to-harvest, high-value root crops. Using Arctium lappa Asteraceae ("burdock") as a model crop in a modified A-frame aeroponic growing unit, the biomass and phytochemical yields of roots grown in aeroponics were compared to controls grown in a typical greenhouse soilless peat/perlite/sand mixture. No significant differences were seen in the yields of root biomass, measured as dry weights. No significant differences were seen in the phytochemical quality of the roots, as measured by the concentration of chlorogenic acid. Variability in the concentration of chlorogenic acid appeared to be lower in roots from the aeroponically-grown plants, indicating the possibility of improving phytochemical consistency using this horticultural technology. The feasibility of producing raw materials for the herbal dietary supplement industry in Native American communities and on reservations was also examined. Research exploring the use of a matched savings program called Individual Development Accounts indicated that low- and moderate-income Native American families are interested in becoming producers of herbal crops, using aeroponic and conventional horticultural technologies. This model of economic development for rural Native American populations may provide an example for integrating various tribal and federal programs with private enterprises to provide entrepreneurial opportunities for supplemental farm-based and home-based income. Finally, the feasibility of introducing a line of Native American branded products into the herbal dietary supplement market was tested. The results of this research indicate that this industry is an appropriate venue for adding value to agricultural products through the imagery and association of Native American culture, providing the consumer is convinced of the authenticity of the products. This multi-pronged, interdisciplinary approach to the commercialization of new agricultural crops, particularly those targeting niche consumer groups, could be transferred to other agricultural products.
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Robins, F. D. "The marketing of beef in peninsular and East Malaysia." Thesis, University of Newcastle Upon Tyne, 1985. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.356792.
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Sancewich, Brian Robert. "Agricultural marketing and risk management strategies: an analysis of the United States livestock industry." Diss., Kansas State University, 2014. http://hdl.handle.net/2097/17158.
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Doctor of PhilosophyDepartment of Agricultural Economics
Tian Xia
This dissertation examines several different issues regarding pricing and contracting decisions as well as risk management practices affecting the Unites States livestock industry. The resulting policy and market implications are applicable to industry stakeholders in the beef cattle industry. Each topic is presented in the following chapters. Chapter 1 uses time series techniques to identify movements in regional fed cattle prices under a mandatory price reporting system. Mandatory price reporting altered the structure of livestock markets by requiring supply and demand conditions to be reported twice daily thereby affecting the price discovery process. Results suggest the level of information flow and the transparency of prices increased, markets respond to new information quicker, and larger volume markets behave as a price leader to smaller markets with less volume. Chapter 2 uses closeout data to measure the variability of profits in fed cattle production. A mean-variance approach was used to model yield risk factors relevant to and known at the time cattle are placed on feed. Results indicate yield factors were influenced by several preconditioning variables such as gender, placement weight, feedlot location, placement season, and overall animal health and vitality. Estimates from the yield equations were then used to simulate the overall ex-ante distribution of expected profits for the cattle feeder and the results provide information regarding the effect of production risk and price risk on cattle feeding profits.
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Berkshire, Danielle L. "Marketing Effects on Consumer Retention and Expenditures in Central Kentucky and North Central Tennessee Floral Industry." TopSCHOLAR®, 2015. http://digitalcommons.wku.edu/theses/1516.
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Florists in today’s industry are competing against mass-markets that are able to buy and sell fresh-cut flowers at low prices in bulk. Mass-markets offer little or no design or other services. Consumers find it convenient to order flowers online through wire services, paying large fees to order flowers. Order gatherers pose as local floral shops taking consumers orders online or by phone then call the local florist to fill orders. Packaged flowers became popular in the early 2000’s ordering flowers directly from the farm to the consumer. Rural and metropolitan areas of Central Kentucky and North Central Tennessee were surveyed. Florists were selected within a 160 – mile driving distance of Bowling Green, Kentucky. Florists were identified through an Internet search for florists in each county and also the Teleflora database. Survey data were analyzed using Statistical Analysis System 9.3. Ordinal data were analyzed using PROC NPAR1WAY, and Kruskal –Wallis Analysis. Wilcoxon analysis was used for individual treatment separation. This study results had 103 florists’ surveys and 321 of their returning consumer surveys. This study examined correlations in the florist’s survey studying the relationships between marketing effects verses repeat consumers. The consumer survey examined the relationships between when and what consumers purchased arrangements for and the average price per arrangement. Florists using websites as their main form of marketing increased their number of return consumers. Florists targeting consumers 30 years old and younger had more repeat consumers. Consumers whose main method of purchasing was telephone increased their price per arrangement. Walk-in consumers spent less money per purchase. Florists who contributed to this study will receive summary of the results, permitting them to benefit from their contribution
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Parsalaw, Willy Wilson Saiguran. "Liberalisation of maize marketing in the Arusha region in Tanzania." Thesis, University of Sussex, 1994. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.385964.
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Jimmerson, Jason William. "Marketing minor crops the determinants of contracting decisions /." Thesis, Montana State University, 2006. http://etd.lib.montana.edu/etd/2006/jimmerson/JimmersonJ0506.pdf.
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Witwicki, Nicole Eve. "Analysis of the determinants of success in agricultural marketing and production clubs." Thesis, National Library of Canada = Bibliothèque nationale du Canada, 1999. http://www.collectionscanada.ca/obj/s4/f2/dsk3/ftp04/mq47117.pdf.
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Rudstrom, Margaretha Veronica 1962. "Optimal timing and quantity of sale of Arizona apples." Thesis, The University of Arizona, 1990. http://hdl.handle.net/10150/291405.
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Arizona apple producers compete with Washington for fresh apple markets. As Arizona's apple production increases, its market share should also increase. Using quadratic programming to determine the spatial equilibrium between the wholesale markets of Los Angeles and Denver, the timing and quantity of apple sales from Arizona to these two wholesale markets are determined for current and potential fresh apple production in Arizona. The quadratic programming model is used to determine the feasibility of controlled atmosphere storage for Arizona. The quantity of apples sold monthly to Los Angeles and Denver wholesale markets are determined given restrictions on the percentage of the wholesale markets that Arizona apple producers could supply. Revenue from controlled atmosphere storage exceeds the variable costs associated with storage, marketing, and storage of apples.
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Mdoe, Ntengua. "Smallholder dairy production and marketing of milk in Hai District, Tanzania." Thesis, University of Reading, 1993. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.357196.
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Sowe, Amadou. "The marketing of horticultural produce from micro-scale producers in the Gambia." Thesis, University of Reading, 2003. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.288680.
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McCorkle, Dean Alexander. "Measuring the impact of an intensive commodity price risk management education program on agricultural producers." Texas A&M University, 2003. http://hdl.handle.net/1969.1/2281.
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The purposes of the study were to measure change in knowledge, adoption of
practices, and economic impact, and to investigate relationships between selected
personal and business parameters, and satisfaction, knowledge, adoption of practices,
and economic impact of the Master Marketer program and marketing clubs.
A census was attempted to collect data from the 520 Master Marketer graduates
and 1,058 marketing club members. Using recommendations from Dillman (2000), data
from participants were collected using two mail questionnaires. This process yielded
326 usable responses from Master Marketer graduates for a return rate of 62.7%, and 407
usable responses from marketing club members for a response rate of 38.4%.
Master Marketer respondents had a statistically significant increase in selfperceived
knowledge with a change in mean score of 2.06 (pre-knowledge mean = 3.33,
post-knowledge mean = 5.40, where 1 = low, and 7 = excellent). Using a paired samples
t-test, the 2-tail level of significance was beyond the .05 level of significance. Marketing
club respondents also showed a statistically significant increase in self-perceived
knowledge.
Adoption of price risk management practices was measured with an adjusted
response scale ranging from 0 to 12. Master Marketer respondents showed a pre-mean
score of 3.15, a post-mean score of 6.61, and a change of 3.46. The 2-tailed level of
significance for the overall adoption scale was less than 0.01. Marketing club
respondents also showed a statistically significant increase in adoption of these practices.
Economic impact in terms of change in net income was derived using
respondents?? self-reported changes in commodity price received for each commodity
produced, and each respondent??s typical level of production. The total farm impact had a
mean of $32,288. The 2-tailed level of significance for the total farm impact was less
than 0.01. The mean impact per farm of $12,361 for marketing club respondents was
also statistically significant.
For Master Marketer respondents, notable findings with respect to the correlation
of independent variable with dependent variables was total gross revenue was negatively
correlated with knowledge change. Participants who reported a large change in
knowledge tended to also report a large change (increase) in time spent on marketing.
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Cubillas, Sonora, and Sonora Cubillas. "Agritourism, Value Co-Creation, & Marketing Innovation in the Sonoita-Elgin Wine Industry." Thesis, The University of Arizona, 2016. http://hdl.handle.net/10150/620987.
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Customers play an essential role in the growth and success of any business. Wineries and other agricultural-based enterprises that actively engage and/or involve customers in production and other central processes do so for reasons that transcend simple marketing strategies. This qualitative study explores the strategic potential of customer inclusion in the operations of locally and/or regionally-based agricultural enterprises vis-Ã -vis on-site tourist models. This exploration relies on the theoretical principles of value co-creation to identify and illustrate how agritourism enterprises can more purposefully and strategically engage and embed consumers within their business operations. Atmosphere, compromise, and investment of consumers within the value creation process leads to the transition of such consumers; taking them passive recipients to active participants.
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Morris, Jonathan E. "Evaluation of an introductory unit on grain marketing for secondary agricultural education students /." Available to subscribers only, 2006. http://proquest.umi.com/pqdweb?did=1240698241&sid=4&Fmt=2&clientId=1509&RQT=309&VName=PQD.
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Neagley, John P. O'Brien Robert T. "Market allocation of agricultural water resources in the Salinas River Valley." Monterey, California : Naval Postgraduate School, 1990. http://handle.dtic.mil/100.2/ADA245767.
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Thesis (M.S. in Management)--Naval Postgraduate School, December 1990.Thesis Advisor(s): Moore, Thomas P. Second Reader: Gates, William R. "December 1990." Description based on title screen as viewed on April 2, 2010. DTIC Identifier(s): Water Supplies, Irrigation Systems, Salinas River Valley (California), Theses, Free Market, Water Conservation, Public Policy, Salt Water, Policies, Farm Crops, Marketing. Author(s) subject terms: Groundwater Allocation, Groundwater Markets, Agricultural Groundwater, Salinas River Valley. Includes bibliographical references (p. 90-94). Also available in print.
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Qureshi, Abdul Hayee. "An analysis of beef and bovine marketing systems in Pothwar Plateau of Punjab, Pakistan." Thesis, University of Aberdeen, 1998. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.300907.
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This study examines the beef and bovine (cattle and buffalo) marketing systems in Pothwar Plateau of Punjab, Pakistan. A structure-conduct-performance approach was used to describe the organisation, structure and functioning of the beef and bovine marketing systems in the study area. The rearer's share in the consumer rupee was found to be 62.5 per cent, and the remaining 37.5 per cent represented the gross marketing margin. A negative price-age relationship was observed for both species of bovine animal. A price correlation coefficient of 0.95 was observed in the case of all cattle in the Channi and Taxila markets, whereas a correlation coefficient of 0.96 was observed in the case of all buffalo in the Taxila and Gujar Kahn bovine animal markets. However, these high correlation coefficients appeared not to be sufficient to determine spatial market integration and this needed to be assessed in the context of market structure and conduct. The carcass wholesalers concentration ratio (CR) was calculated as 32.78 per cent, depicting a weak form of oligopoly. It was further found that carcass wholesalers were earning excessive profits. Monopolistic market competition prevailed at beef retailing level. The daily per capita beef consumption for rural household consumers was estimated to be 19.28 grams and for the urban household consumers 24.28 grams. Overall only 27.8 per cent of consumers were satisfied with the existing beef quality. The government retail price control policy was identified as a source of operational and pricing inefficiencies. Meatless days were approved by 66.6 per cent of all household consumers and disapproved by 59.5 per cent at all catering levels. The derivation and introduction of grades and standards at the different stages of beef and bovine marketing emerged as a dire need for improved marketing efficiency. Reforms in the present beef pricing system also need to be made.
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Rwigema, Jean Bosco Minega. "An analysis of the non-traditional agricultural export potential for Rwanda: A case of flowers." Thesis, University of the Western Cape, 2004. http://etd.uwc.ac.za/index.php?module=etd&action=viewtitle&id=init_6789_1177917650.
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Rwanda is constrained by an export structure that is heavily dependent on one or a few agricultural export products such as coffee, tea , pyrethrum and cinchona. The country did not manage to industrialize or to diversify its export structure significantly during the post-independence period. The situation was worsened by the civil war of 1994, which almost destroyed all sectors of the economy. Traditional export crops, such as coffee, cotton, tea, cocoa, palm oil, and tobacco are all subject to large price fluctuations and declining world market prices. This paper considered the case for diversification into non-traditional agricultural exports as a strategy for improving a developing country's terms of trade. The study put forward a case of Higland Flowers Projecta flowers project located in rural Kigali about 5 kilometers to the Kigali International airport.
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Bhowmick, Suvamay. "A Study of agricultural marketing channels in north bengal region with special reference to jute crop." Thesis, University of North Bengal, 2012. http://hdl.handle.net/123456789/1394.
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Valentin, Luc. "Welfare impacts of GMO adoption along the marketing chain." Diss., Manhattan, Kan. : Kansas State University, 2006. http://hdl.handle.net/2097/257.
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Scheepers, Deon. "Applications and portfolio theory in the South African agricultural derivatives market." Pretoria : [s.n.], 2005. http://upetd.up.ac.za/thesis/available/etd-05152008-142000.
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Mphahama, Litsoanelo Evodiah. "Institutional constraints to horticulture production and marketing." Thesis, University of Fort Hare, 2011. http://hdl.handle.net/10353/428.
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Lesotho has a land area of about 30.340 square kilometers and is completely surrounded by the Republic of South Africa. Much of the country is mountainous. Its agricultural sector is characterized by low productivity due to erratic climatic conditions, limited arable land and fragile soils with a low water holding capacity. These conditions have proved very detrimental to crop production, rendering agriculture a risky economic activity. Numerous efforts have been made over the years to address the technical constraints confronting the sector, but nothing seems to be changing. The implication is that the technical/climatic factors mentioned above may be only part of the problem. The current situation whereby Lesotho imports nearly 95% of its domestic food requirements is unsustainable, but this desperate picture looks set to worsen with the continuing threats of contracting farm sizes and further declines in farmer participation rates. But this sector has continued to be an important source of household survival and existence. A study was designed and conducted during 2008 and 2009 to identify the institutional constraints to horticulture production in Lesotho, looking specifically at the obstacles to effective production and marketing of horticultural products. A total of 100 farming households were enumerated in four districts of the country, namely Butha Buthe, Berea, Mafeteng, and Thaba-Tseka. A range of institutional and non-price factors in the farming and marketing environment were incorporated in a binary choice model to investigate the degree of satisfaction of the farming households with their previous year’s farming results. To avoid selection bias in the sample, a probit model was chosen, and the Stata-10 software was used to estimate probit coefficients. The results provide indications that property rights, the agricultural extension service, the condition of the physical infrastructure, and distance to markets may be crucial elements threatening the existence of this sector in Lesotho. The difficulties in accessing markets and land remain important institutional constraints to horticulture production and marketing in Lesotho. Recommendations made on these issues include providing more policy support to homestead gardening and for these issues to be incorporated into the Vision 2020 process. Also to be included is the issue of addressing the growing national food insecurity and enhancing Basotho livelihoods in general.
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Ejiasa, Cyprian Onyeogadirimma. "The exchange rate and the competitiveness of U.S. agricultural commodity trade /." The Ohio State University, 1985. http://rave.ohiolink.edu/etdc/view?acc_num=osu1487259125220352.
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Lowe, Caitlin Heather. "Determinants of maize marketing decisions for smallholder households in Tanzania." Thesis, Kansas State University, 2013. http://hdl.handle.net/2097/15840.
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Master of ScienceDepartment of Agricultural Economics
Timothy J. Dalton
Smallholder farmers in Tanzania remain susceptible to food insecurity and poverty. To combat these challenges, the country and development organizations have turned to agriculture. In particular, value chains have been identified as a point of interest. Specifically, the maize value chain is of critical importance since maize is the staple crop of the country as well as the staple carbohydrate in the Tanzanian diet. Markets are beneficial because they enable households to specialize in agricultural production according to their comparative advantage. Specifically, markets have been shown to be one tool for increasing welfare, measured through the proxy income. The objective of this thesis is to identify the determinants of a household’s decision to participate in the maize market as well as identify the determinants of a household’s decision regarding how much maize to sell in a given market. This research examines formal and informal market participation among 908 households during the 2008 long rainy season. Probit models were estimated to determine market participation for the formal, informal, and aggregate sale market levels. A Heckman OLS model was used to further analyze the value sold by the household in a given market. Econometric results indicate that “quantity harvested” positively and significantly impacts market participation decisions as well as value sold decisions. The variable “male-headed households” was positive and significant in the formal market while the variable showed no significant impact in the informal market participation model. Both “radio ownership” and “mobile telephone ownership” proved to be positive and significant in the formal model while only the ownership of a radio was significant in the informal market. Additionally it was found that for the formal market participation decision, “bicycle ownership” was positive and significant. Overall, it appears that households participate in the informal market as a way to meet cash needs since farmers were not price-responsive. However, in the formal market farmers were found to be very price-responsive, following neo-classical economic theory.
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Jaffee, Steven Marc. "Alternative marketing institutions for agricultural exports in sub-Saharan Africa with special reference to Kenyan horticulture." Thesis, University of Oxford, 1990. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.332963.
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Rizvi, Muneer Ali Shah. "An analysis of the structure, conduct and performance of the date marketing system in Sind - Pakistan." Thesis, Queen's University Belfast, 1985. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.328101.
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Akor, Raymond Ibrahim. "State intervention in peasant agriculture the case of agricultural marketing boards in Nigeria /." 1985. http://catalog.hathitrust.org/api/volumes/oclc/13344403.html.
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Thesis (M.S.)--University of Wisconsin--Madison, 1985.Typescript. eContent provider-neutral record in process. Description based on print version record. Includes bibliographical references (leaves 100-106).
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Lee, Ming-Huang, and 李明皇. "Applications of Data Mining Techniques on Agricultural Marketing." Thesis, 2002. http://ndltd.ncl.edu.tw/handle/33065510605021140916.
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碩士國立交通大學
工業工程與管理系
90
In the present generation with rapid information collecting techniques, lots of data are recorded electronically. Interesting trend, pattern, or relationship can be observed from the data set. Also, various industries have different manufacturing production process need various data mining techniques. However, the consignee stable with regulation in the agricultural products marketing is different from the customers changeable in the retail business. Moreover, there are many restrictions, such as bulkiness, perishable, and too many kinds of agricultural products, make it difficult to manage the marketing. Because all markets must be internationalized after the business joins WTO, it becomes necessary to manage the market efficiently and be lower down the cost constantly to reduce the impacts joining WTO. After studying the attributions and relationships from transaction records of mass agricultural products through the data mining techniques, information concerning the weather for various kinds of agricultural products, cluster analysis in consignees, and outlier analysis are obtained. These information may provide useful management strategies in agricultural marketing.
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MIN, CHUNG FANG, and 鍾方閔. "Agricultural Product Marketing Research: A Review and Prediction." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/dv9ns7.
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碩士明新科技大學
管理研究所碩士在職專班
106
Taiwan is an agricultural country with various excellent related technologies. There are many types of agricultural products and their quality is of world-class. However, Taiwanese farmers do not seem to know how to market their agricultural products, and therefore are often exploited by dealers. There is little existing research on how to market agricultural products. The purpose of this study is to analyze the literature on agricultural product marketing strategies in Taiwan in order to generate directions and recommendations for future research. Using literature review as the research method, this author selected a total of 53 papers related to agricultural product marketing from 2003 to 2016. These articles were divided into six categories of research topics. The six categories are listed according to the number of articles: brand promotion of agricultural products, marketing of leisure agriculture, internet marketing of agricultural products, marketing of organic and traceable agricultural products, local marketing of agricultural products, and consumer behavior research related to agricultural products. There are 15 articles on brand promotion, which account for 28.30%; there are six articles each on local marketing of agricultural products and consumer behavior research. These two categories have the lowest ratio of 11.32%. Finally, the present research has identified six topic areas for future study in agricultural product marketing.
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Lee, Kuo-Chang, and 李國璋. "Discussing the Migration of HsinChu Agricultural Products Marketing." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/h2m8n5.
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FAN, HAO-CHUN, and 范皓鈞. "The Production and Marketing Coopetition between Farmer's Association and Agricultural Products Marketing Company." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/03099440705004711452.
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碩士中華大學
工業管理學系
105
To improve the competitiveness of self-production, the social contracts among peasants, farmer’s association, and agricultural products marketing company are built. This agricultural product marketing system is constructed to serve a transactional relationship between agricultural products and the producers, and as well as deliver a channel for building political-economic-societal networks. The connectedness of peasant, farmer’s association, and agricultural products marketing company hence steer the effectiveness of agricultural products marketing system through the positions of one and another. The purpose of the study is to explore the situations of agricultural products marketing system and the rights and interests of peasants affected by the coopetition relationship between farmer’s association and agricultural products marketing company. As results of the study, this coopetition relationship embraces three dimensions which are political orientation, economic orientation, and social orientation. Within the essence of operation, farmer’s association and agricultural products marketing company are competing in different scales of locality and national wide, and in contrast, they are more cooperative in social events, no matter the interactions are belonged to the essence of operation or business means. Conclusively, the coopetition relationship between farmer’s association and agricultural products marketing company is elastic, flowed, and event-oriented. The impact of agricultural products marketing system is significantly embedded in the connectedness between farmer’s association and peasants. Key Words: Farmer’s Association, Agricultural Products Marketing Company, Coopetition Relationship, Peasant, Agricultural Products Marketing System
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Kuo, Jaw-Ling, and 郭照玲. "A Study on Uses and Source of Marketing Information for Agricultural Marketing Agents." Thesis, 1993. http://ndltd.ncl.edu.tw/handle/95683570896533977780.
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Sung, Yu Lin, and 宋育霖. "A Study on Agricultural Marketing and Business Models to Achieve the Enhancement of Agricultural Value." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/15681531873051931844.
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碩士國立清華大學
經營管理碩士在職專班
103
The study investigates how the agricultural value can be enhanced by improving agricultural marketing strategies and creating business models, which supports sustainability of agriculture. In the past, the main activities of agricultural promotion had focused on the strategies of agricultural products selling. Now more marketing strategies and food processing are applied to increase the value of agricultural products. In this study, the reason that people leave off farming is mainly due to individual earning issue. For this reason, enhancing agricultural value can be considered a better way to improve agricultural producers’ lives and their individual economic status. Enterprises’ function is to create value and to distribute value to consumers and agricultural production sectors which motivates people to join the agricultural industry and to maintain primary production sectors. When the primary production sectors are maintained and sound, the agricultural related industries, such as the food processing, farming and tourism industries, can sustain.
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Wu, Kuan-Pei, and 吳冠霈. "Analysis on Service Value of Local Agricultural Products Marketing." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/62750504286149131009.
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碩士國立中興大學
應用經濟學系所
103
In the past decades, consumers are mainly to buy food ingredients through general selling channels. However, the transportation process of agricultural products would go through several stages of the transaction flow from the production side to the market side and this kind of situation resulting in the unfamiliar relationship between farmers and consumers. It’s hard to understand the planting process of farmers as well as the transportation of middlemen, deriving lots of food safety and environmental protection issues. Therefore, consumers are gradually turning to purchase fresh food ingredients through local channels nowadays. Local channels imported the cultural characteristics and agricultural experience activities with the core concept of primary industries, agro-processing and services. It’s the upgraded six industries with the combination of primary, secondary and tertiary industries, creating new economic value-added services. Local channels continuing to reach consumers’ agree to establish the sense of trust between consumers and farmers, achieving the irreplaceable status. Thus, in the activities in the display and sale of agricultural products, not only to sell fresh produce, but to enhance the value of economic, cultural and social aspects are also important implications. Eventually, it would establish consumers’ brand image of local specialty and overall perceived value of products. This study aimed to analyze agricultural exhibitions and sales activities through consumer point of view, applying Structural Equation Modeling (SEM) for the construction of the establishment. It also discussed on the service quality and the cultural image served by producers (farmers) from the display and sale of agricultural activities in Taiwan. First of all, according to the evaluation of consumer’s perception, this study analyzed the consumer satisfaction of the agricultural commodity prices and products. Second, analyzing consumers’ loyalty based on their repurchase intention and willingness to recommend. Finally, it attributed the direct and indirect benefits which were driven by the face-service in line with the agricultural development goals for the six industries in display and sale of agricultural activities. During this investigative period, researcher did 450 consumer’s surveys in agricultural activities around the country. The result of this study is the analysis of 419 effective questionnaires which were collected from the consumers directly in each display and sale activities. Those activities are divided into two types according to their holding period: regular activities are mostly held in urban area or consumption site about once a week; while seasonal activities are mostly held in origin with the fruit or vegetable marketing theme. The estimated results were found by the structural equation model in this study. For consumer reviews, the refusal of positively affects the image of customer satisfaction and loyalty, the service quality positively affects customer satisfaction and customer satisfaction also has a positive impact to customer loyalty. Moreover, the empirical results showed that service quality positively affect customer satisfaction and customer satisfaction has a positive impact on customer loyalty which can clearly be seen that service process plays an important key role in the agricultural exhibitions and sales activities. Refer to “Service-Profit Chain” theory which proposed by Heskett & Schlesinger in 1994, the model considered that loyalty will affect the profits and growth of the enterprise. For the economic growth, the primary task is to improve service quality in order to achieve the concept of the service economy. There is no positive impact on consumer satisfaction while the cultural characteristics are delivered through the display and sale of agricultural activities. The display and sale of agricultural activities have not been able to fully express local culture during the promotion of the marketing policy of the developing stage in the past 2-3 years. However, if they could be continuing held and let consumers have the deeper understanding of the culture, the evaluation of cultural image might be more different in the future.
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Lee, Shu-chen, and 李淑珍. "The Analysis of Organic Agricultural Products Producing and Marketing." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/92544560464297008010.
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碩士國立臺南大學
環境生態研究所碩士班
99
This study was to investigate the cerification process of organic agricultural products in Taiwan and the difficulty of implementation. In-depth interviews, comparing certificated and non-certificated organic agricultural products production and sales of difference. Interviews during March and April, 2011, interviewed the nine people, five of the women, four men. People is organic farmers, conventional farmers, promoters of organic agriculture, agricultural officers, that participate in authentication are two organic farmers and others. Into organic production can be divided into three categories of motivation, health, economic and environmental factors. Irrigation of agricultural production requires clean water, access to groundwater if the self-drilling, will increase production costs. Own the land''s long-term effects of organic production, fallow subsidies increase the cost of rent. Approach of different organic farming methods of agriculture, but there is no difference in production methods. The establishment of a specialized area of rice production and marketing not only to help farmers transition into a successful organic producers but also to save the disadvantage of small farmers and old farmers application and certification system. Organic agricultural products sales channel participate in certification, it can be more diversified, but not verified in good reputation also be sales and only certificated organic agricultural products will be sell to department stores. Sales of organic produce important principle is that direct sales and packaged, favorable sales approach is to change the packaging type, ex. rice with a beautiful gift. Application of Market cloud platforms, farming blog write something about whose mood and working records in network, it will be help the rice sales.
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Phoenix and 林宜幸. "The Factor Analysis of the Use of Agricultural Information System by Agricultural Organizations— a Case Study: Agricultural Production-Marketing Groups." Thesis, 2003. http://ndltd.ncl.edu.tw/handle/43996294056688620158.
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碩士國立中興大學
應用經濟學研究所
91
The Council of Agriculture Executive Yuan indicated that Taiwan already had totally 6747 Agricultural Production — Marketing Groups at the end of December 2000. However, only 305 of the groups had been given the training of “Business Management System” in 2001: 194 groups of them purchasing the computers paid by the government subsidy, and the others paid by themselves. Below 1% Production — Marketing Groups computerized their processes. It indicates that the office computerization in Production — Marketing Groups in Taiwan is very low. Thus this thesis adopts the statistical methods with multivariate analysis, including factor analysis, cluster analysis, and discrimination analysis to empirically investigate the factors which the Production — Marketing Groups are willing to employ the “Business Management System”. The results obtained in this thesis are as follows: The results acquired through the factor analysis and cluster analysis show that in an organization, the more thorough the operation of the organic direction organization is, the more suitable for performing the “Business Management System” it is. The factors that the Production — Marketing Groups decide to perform the “Business Management System” are “a good plan for the organization manpower”, “a good plan for the long-term approaches managing the organization”, “a good plan for the organization operation”, and “a good plan for the organization resource integration”. In addition, the results derived from the discrimination analysis demonstrate that the factors which lead to the Marketing Groups willing to use the “Business Management System” are “whether the computer system is connected to internet”, “the frequency of meeting”, “the size Production — Marketing Group”, “whether they would like to spread their data”, and “whether the government provides the financial support for purchasing the computer equipment”. Among them, “whether the computer system is connected to internet” is the principle factor that the Marketing Groups decide to use the “Business Management System”.
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Kumar, Arun K. S. "Pricing efficiency in cardamom marketing in India." Thesis, 1988. http://hdl.handle.net/2009/2274.
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Regnier, Shelly Jean. "Feasibility of an Oklahoma wheat marketing center." 2004. http://digital.library.okstate.edu/etd/umi-okstate-1012.pdf.
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Thiebaud, Jorge Antonio. "The role of the Honduran Institute of Agricultural Marketing (IHMA)." 1985. http://hdl.handle.net/2097/27558.
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