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Journal articles on the topic 'Ajzen'

Author: Grafiati

Published: 4 June 2021

Last updated: 20 February 2023

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1

Tornikoski, Erno, and Adnane Maalaoui. "Critical reflections – The Theory of Planned Behaviour: An interview with Icek Ajzen with implications for entrepreneurship research." International Small Business Journal: Researching Entrepreneurship 37, no. 5 (March 2019): 536–50. http://dx.doi.org/10.1177/0266242619829681.

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Research on the formation of entrepreneurial intention has attracted substantial attention and interest from entrepreneurship scholars. In this quest, one theory that has been very popular is the Theory of Planned Behaviour (TPB) by Icek Ajzen. Professor Ajzen was one of the first to study intentions and behaviour, particularly with Fishbein, from the end of the 1960s. Since its inception, TPB has tested, advanced and challenged in many social science fields and, as a result, generated substantial interest among researchers: The seminal 1991 article by Ajzen has generated alone more than 60,000 citations to date. For a more in-depth investigation of his TPB model, we had the opportunity to interview Professor Icek Ajzen. This Research Note presents the transcript of the interview before we then synthesise some of the key ramifications of the interview for research on entrepreneurial intention.

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2

Le-Hoang, Phuong Viet, Vi Truc Ho, Nhan Trong Phan, and Truc Thanh Thi Le. "Factors affecting the intention to purchase townhouse." Independent Journal of Management & Production 11, no. 6 (October 1, 2020): 1899. http://dx.doi.org/10.14807/ijmp.v11i6.1099.

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The purpose of this study is to identify the factors affecting the intention of buying a townhouse by customers in District 9, Ho Chi Minh City. To conduct the research, there is 192 validrespondents and the authors determine six factors affecting the intention of buying customers' houses in District 9 of Ho Chi Minh City: developer brand, price, location, housing characteristics, social influence and legal. The results of the exploratory factor analysis (EFA) show that all of these six factors affect the intention to buy townhouses in the District 9 area of customers. The contribution of the study is that the authors confirm the theory of Ajzen and Fishbein (1975), Ajzen (1985), Ajzen (1991) and compare some empirical studies of Salah et al. (2015), Julius et al. (2016), Haddad et al. (2011), Nguyen (2013), Vo (2013), Vo (2016), Pham (2013). Also, from qualitative and research-related studies, the authors adjusted the scale and analyzed data in the current context. Based on that, research and propose solutions to improve the intention of buying houses in District 9 of customers and orienting for further research.

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3

Valiquette, Claude A. M., Pierre Valois, Raymond Desharnais, and Gaston Godin. "An Item-Analytic Investigation of the Fishbein and Ajzen Multiplicative Scale: The Problem of a Simultaneous Negative Evaluation of Belief and Outcome." Psychological Reports 63, no. 3 (December 1988): 723–28. http://dx.doi.org/10.2466/pr0.1988.63.3.723.

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The purpose was to study the empirical item characteristic curves and the internal structure of the multiplicative scale of the Fishbein and Ajzen paradigm. In previous research, Fishbein and Ajzen derived total scores by means of a belief by outcome cross-product. However, this procedure may bias the meaning of the attitude construct due to the fact that a person can obtain a meaningless score on a particular item by endorsing a negative category on both components. The present study constitutes an empirical test of the extent and implications of this shortcoming. 180 volunteer subjects completed a 15-item attitude scale concerning (a) beliefs toward regular participation in physical activity and (b) evaluation of the corresponding outcomes. The results showed that most of the empirical item-characteristic curves are monotonic but that there is a significant association (transformed r = −.63) between the number of meaningless scores on a given item and item-total correlations. It is suggested that, when the Fishbein and Ajzen paradigm is used, the number of subjects who rate negatively on both the belief and the corresponding evaluation of outcome should be noted since their scores may reflect a biased attitude construct. This would constitute an additional step to the conventional item-analytic procedure.

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4

Warshaw, Paul R., Roger Calantone, and Mary Joyce. "A Field Application of the Fishbein and Ajzen Intention Model." Journal of Social Psychology 126, no. 1 (February 1986): 135–36. http://dx.doi.org/10.1080/00224545.1986.9713584.

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5

Echabe, A. Echebarria, D. Paez Rovira, and J. F. Valencia Garate. "Testing Ajzen and Fishbein's attitudes model: The prediction of voting." European Journal of Social Psychology 18, no. 2 (April 1988): 181–89. http://dx.doi.org/10.1002/ejsp.2420180209.

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Fitch, Judy L., and Elizabeth C. Ravlin. "WILLPOWER AND PERCEIVED BEHAVIORAL CONTROL: INFLUENCES ON THE INTENTION-BEHAVIOR RELATIONSHIP AND POSTBEHAVIOR ATTRIBUTIONS." Social Behavior and Personality: an international journal 33, no. 2 (January 1, 2005): 105–24. http://dx.doi.org/10.2224/sbp.2005.33.2.105.

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Individual differences in willpower (a subdimension of conscientiousness) and perceived behavioral control (PBC: cognition regarding extent of control over an action; Ajzen, 1985) in the intention-behavior relationship were explored to better understand when intention will be completed to action. The impact of these constructs in postbehavior attributions also was explored. Subjects were traditional and nontraditional students (N=325) preparing for examinations at two time periods. Rather than confirming main effects proposed by prior research (e.g., Ajzen), moderation effects characterized these data. At Time 1, individuals higher in willpower behaved more consistently with their intentions. At Time 2, individuals higher in PBC showed a similar effect. Lower willpower also led subjects to make less attribution to effort when expectations were exceeded.

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Idrees, Fahmeed, Hamid Hassan, Tayyaba Syed, Syed Nauman Ahmad, and M. Mumtaz Khan. "Perceived Behavioral Control Mediates the Relationship between Personal Characteristics and Psycho-Sociological Factors, and Entrepreneurial Inten-tions." Research Journal for Societal Issues 4, no. 1 (December 31, 2022): 217–32. http://dx.doi.org/10.56976/rjsi.v4i1.50.

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The entrepreneurial intention with its antecedents is an active area of research. Perceived behavioral control as an antecedent of entrepreneurial intention and a mediator between the relationship of personal characteristics, psycho-sociological factors, and entrepreneurial intentions is proposed in this study. This study is grounded in the theory of reasoned action by Fishbein and Ajzen (1975), the theory of planned behavior by Ajzen (1985), and the Entrepreneurship Event Model by Shapero and Sokol (1982). The data for this study is collected from a sample survey of the students of higher educational institutions to empirically validate the theoretical research model. The analysis establishes that perceived behavioral control mediates the relationship between personal characteristics, psycho-sociological factors, and EIs. The study is useful for policymakers, economists, educationists, etc.

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Chávez Epiquén, Abdías, Julia Teves Quispe, and Maria Jesús López Verde. "Estudio comparativo sobre la Cultura ambiental en en niños y niñas de 5 años de Huancayo, Perú." Telos Revista de Estudios Interdisciplinarios en Ciencias Sociales 22, no. 3 (August 31, 2020): 528–40. http://dx.doi.org/10.36390/telos223.04.

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El presente artículo tuvo como objetivo comprobar si existen diferencias significativas en la percepción y conocimiento de los menores de 5 años provenientes de los Distritos de Ingenio y Saño – Huancayo, Perú, 2017 hacia la cultura ambiental, considerando las teorías de Ángel-Maya (2003), Hernández-Ayón y Hernández-Ayón (2014), Fishbein y Ajzen (1975), Ajzen y Fishbein (1980), Ajzen y Madden (1986), Álvarez y Vega (2009). La investigación, por su naturaleza fue de tipo básico teórica y de modo específico se utilizó el método cuantitativo, con un diseño descriptivo comparativo. Se empleó la técnica evaluación pedagógica y como instrumento la lista de cotejo, con 20 ítems sobre las variables de cultura ambiental. Se trabajó con una muestra de 15 niños y 15 niñas de educación preescolar de cada distrito. Se aplicó una evaluación pedagógica y una lista de cotejo, sobre las cualidades hacia cultura ambiental. Se evidenció la presencia de diferencias significativas de percepción hacia la formación ambiental en niños y niñas de 5 años, con un nivel de significancia de 0,05 y t = 2,198; con lo que demuestra una ligera desventaja en los niños del distrito de Ingenio con respecto al distrito de Saño. Se considera necesario destinar todos los medios posibles y voluntades para que los profesionales en educación ambiental puedan dirigirse a los niños de manera más efectiva.

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9

Rusli, Wendri. "SIKAP MASYARAKAT TERHADAP PRODUK DETERJEN DI KOTA YOGYAKARTA." Jurnal Riset Manajemen dan Bisnis 6, no. 2 (December 1, 2011): 141. http://dx.doi.org/10.21460/jrmb.2011.62.65.

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This study examines the effect ofadvertisement, brand, dan product quality on society attitudein Yogyakarta. Thesampleis drawn with a stratified random precedure, resulted on therespondents 100 fromyogyakarta society. Using Ajzen and Fishbein analysis, the results showthat advertisement, brand, and product qualityinfluence on society’s attitude in Yogyakarta.Keywords: Advertisement, Brand, Product Quality, Attitude

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10

O'hara, Bradley S., Richard G. Netemeyer, and Scot Burton. "AN EXAMINATION OF THE RELATIVE EFFECTS OF SOURCE EXPERTISE, TRUSTWORTHINESS, AND LIKEABILITY." Social Behavior and Personality: an international journal 19, no. 4 (January 1, 1991): 305–14. http://dx.doi.org/10.2224/sbp.1991.19.4.305.

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The discriminant validity among expertise, trustworthiness and likeability was assessed, and the relationship of these three variables with constructs from the theory of reasoned action (Ajzen & Fishbein, 1980) was examined. The discriminant validity between these three source characteristics was supported. In addition, general support was found for hypotheses regarding their relationships to variables in the theory of reasoned action.

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Baño, Maria Mercedes, Sergio J. Chión, and Raúl H. Barriga. "The Intention of Indebtedness with a Credit Card, an Application of the Theory of Planned Behaviour." Mediterranean Journal of Social Sciences 11, no. 2 (March 10, 2020): 50. http://dx.doi.org/10.36941/mjss-2020-0019.

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The goal of this research is to study the factors that determine the intention of unsecured personal debt with credit cards using the Ajzen Planned Behavior Theory model (1991). Using the data of 450 Ecuadorian professionals and a model of structural equations estimated by partial least squares, the attitudes, subjective norms and perceived control that guide people towards the intention of this debt were identified. The importance of this study is its contribution to understanding the factors that determine the intention of personal indebtedness in emerging economies, expanding the study population to the professional sector. The transversal study has a quantitative design and its purpose is explanatory correlative. The hypothesis evidence and the results show that the Ajzen Planned Behavior Theory model (1991) is a predictive model of the intention to borrow by credit card in Ecuadorian professionals. The proposed model contributes with new individual and contextual factors that demonstrate the particular importance of knowledge of credit cards (CONTC), lifestyle (ESTV) and past behaviour (CPAS) in predicting the intention of debt (INTEND). Furthermore, due to the cultural characteristics of each region of Ecuador, the results are compared between the cities: Guayaquil (Costa) and Quito (Sierra).

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12

Byamukama, Willbroad, Mbarara Rebecca Kalibwani, and Businge Phelix Mbabazi. "Information System (Is) Models: Technology as a Service for Agricultural Information Dissemination in Developing Countries (Uganda). A Systematic Literature Review." International Journal of Scientific and Management Research 05, no. 04 (2022): 42–54. http://dx.doi.org/10.37502/ijsmr.2022.5404.

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This article summarizes the current literature by reviewing the concepts, applications, and development of technology adoption models and theories that are supported by the literature review, with the novelty technology’s prospective application being the main focus. These included but were not limited to, the concepts of Diffusion of Innovations (DIT) (Rogers, 1995), Theory of Reasoned Action (TRA) (Fishbein and Ajzen, 1995), and Diffusion of Innovations (DIT) (Rogers, 1995). Theory of Planned Behavior (TPB) (Ajzen, 1985, 1991), Theory of Planned Behaviour, (Taylor and Todd, 1995), the Technology Acceptance Model (TAM) (Davis, Bogozzi and Warshaw, 1989, Technology Acceptance Model two (TAM2) Venkatesh and Davis (2000), Technology Acceptance Model three (TAM3) Venkatesh and Bala (2008), Unified Theory of Acceptance Model (UTAUT) Venkatesh et al; 2012 and the Extended Unified Theory of Acceptance Model (UTAUT2) Venkatesh et al; 2016. These assessments can give some information on technology adoption levels and potential applications for future researchers to consider, recognize and comprehend the underlying technology models and ideas that will have an impact on the preceding, current, and future applications of technology adoption and agricultural information dissemination by smallholder rural farmers.

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Banjarnahor, Astri Rumondang. "Technology Acceptance Model and Theory of Planed Behavior: Mapping Literature Review." Golden Ratio of Mapping Idea and Literature Format 1, no. 2 (February 12, 2021): 134–66. http://dx.doi.org/10.52970/grmilf.v1i2.91.

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TAM (Technology Acceptance Model) is a technology application model that adopts the Theory of Reasoned Action (TRA) from Fishbein and Ajzen (1975) which is used to see the level of use of respondents in receiving information technology (Kaffashan Kakhki et al., 2020). This TRA is composed of the basic assumption that every human being behaves consciously in self-control and considers the use of available information for use in his life. Ajzen and Fishbein (1975) state that two determining factors can influence a person's intention in doing a certain act, the first is related toattitude towards behavior) and the next influence is social influence, namely subjective norms (subjective norms). This study uses a bibliometric literature review approach with a sample mapping literature of 17 articles regarding planned behavior theory approaches reference articles from 2020 - 2021 under Scopus indexed journal. Our proposition state result the correlation Theory of planned behavior theory and TAM in the aspect of the field of management (e.g., marketing, Technology, E-Commerce) make a positive contribution as a grounded theory to explain the variable antecedent and also its correlation to other theories.

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Yuzhanin, Sergey, and David Fisher. "The efficacy of the theory of planned behavior for predicting intentions to choose a travel destination: a review." Tourism Review 71, no. 2 (June 20, 2016): 135–47. http://dx.doi.org/10.1108/tr-11-2015-0055.

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Purpose The theory of planned behaviour (TPB) considers the interrelationship between such concepts as beliefs, attitudes, norms, intentions and behaviour (Ajzen, 1991; Ajzen and Fishbein, 1975). Based on a review of academic sources, this paper aims to analyse the efficacy of the TPB for predicting people’s intentions when choosing a travel destination. Design/methodology/approach Surprisingly, only 15 studies were identified that used TPB to predict the choice of travel destination, though the theory has been used in other areas of tourism analysis. Findings Mixed results were found in the studies. Therefore, the adequacy of the TPB for predicting travellers’ intentions of choosing a destination may be questioned. However, there is nothing in the TPB suggesting that all the constructs of the model must contribute equally, significantly and simultaneously to behavioural intentions. Originality/value To achieve a more comprehensive understanding of the intentions in question, the TPB model may have to be extended to suit different settings. The decision-making process of choosing a destination is a complicated one; therefore, researchers’ attention should not only consider travellers’ intentions but also the direct effect of intentions on the actual behaviour.

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15

Idris, Musibaudeen Olatunde, Busayo Sunday Adeboye, Oluseyi Afolabi Adeyemi, Mutahir Oluwafemi Abanikannda, Nureni Adekunle Lawal, and Muyideen Olalekan Lawal. "Assessment of Engineering Entrepreneurship Intentions Among Engineering Students of Osun State University, Nigeria." International Journal of Engineering Pedagogy (iJEP) 12, no. 4 (July 26, 2022): 85–97. http://dx.doi.org/10.3991/ijep.v12i4.30111.

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Entrepreneurship is the major solution to the unemployment problem that has resulted to multifaceted socio-economic challenges in the developing worlds. If engineer becomes entrepreneur, this will not only create jobs but promote technological development and a sustainable national economic growth is guaranteed. The process of entrepreneurship starts from the development of intention to embark on such a venture, hence this study assessed the entrepreneurial intentions of the engineering students in the universities. To accomplish this task, Ajzen theory of planned behaviour is applied. A survey was conductor at the faculty of engineering, Osun State University, Osogbo, Nigeria through a structured questionnaire administered to 470 engineering students in 2021. The data collected was analysed using Statistical Product and Service Solution (SPSS) version 20. The results of the descriptive and regression analyses using the SPSS show that engineering courses are mostly study by the male gender and further revealed that entrepreneurial intentions could be statistically investigated using the Ajzen theory. The results specifically revealed that personal attitude, subjective norms and perceived behavioural control are statistically significant in determining the entrepreneurial intentions of engineering students, while the level of study is insignificant. Based on these results, recommendations for the government, heads of engineering faculty, educators in the fields of engineering and entrepreneurship were provided

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Stewart, Trudy. "A further application of the Fishbein and Ajzen model to therapy for adult stammerers." International Journal of Language & Communication Disorders 31, no. 4 (January 1996): 445–64. http://dx.doi.org/10.3109/13682829609031331.

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Jawahar, I. M., and B. Elango. "Predictors of Performance in Software Training: Attitudes toward Computers versus Attitudes toward Working with Computers." Psychological Reports 83, no. 1 (August 1998): 227–33. http://dx.doi.org/10.2466/pr0.1998.83.1.227.

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Research investigating the influence of attitudes toward computers and learning to use computers has reported contradictory results. After briefly reviewing relevant research, two possible explanations for the inconsistent results are offered, and one of those explanations is empirically tested. Results indicate weak support for the behavioral intentions model of Ajzen and Fishbein (1980) as attitudes toward working with computers are only a marginally better predictor of learning to use computers than the more general attitudes toward computers.

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Szymańska, Anna Irena. "Zastosowanie modeli ścieżkowych w diagnozowaniu pozycji rynkowej produktów oferowanych przez przedsiębiorstwa w warunkach kryzysu gospodarczego." Studies of the Industrial Geography Commission of the Polish Geographical Society 17 (January 1, 2011): 225–42. http://dx.doi.org/10.24917/20801653.17.19.

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The article presents an application of path models as a method of analyzing hierarchical preferences of consumers. The analysis focuses mainly on soft drinks industry with special attention given to CocaCola Poland products.The study of path models helped to diagnose which factors directly influence respondents’ attitudes towards commercials, promotion, Coca-Cola brand, preferences of chosing soft drinks and making consumer choices. A–B Fishbein-Ajzen model and AAD–AB model became the basis to build path models.

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Alberto Chambi, Juan, and Paula Andrea Arohuanca-Percca. "Estudio comparativo de intenciones emprendedoras en estudiantes de administración en la ciudad de Puno." Global Business Administration Journal 3, no. 1 (October 4, 2019): 11–17. http://dx.doi.org/10.31381/gbaj.v3i1.2288.

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Objetivo: Determinar la relación de la intención emprendedora en función de sus variables en los estudiantes de Administración de la Universidad Nacional del Altiplano (UNA Puno) y la Universidad Néstor Cáceres Velásquez (UANCV). Métodos: Se siguió el modelo teórico de Ajzen. apoyados de la metodología del enfoque cuantitativo por el que se construye la estructura del trabajo; con un diseño no experimental y de nivel relacional-comparativo. Se utilizó como instrumento el cuestionario de intenciones empresariales (CIE) de F. Liñan; instrumento desarrollado para la aplicación de la teoría del comportamiento planificado hacia el emprendimiento de Ajzen. Resultados: Respecto al perfil y a la diferencia general de medias se obtiene diferencias notorias entre ambas muestras, la prueba t student muestra que existe diferencias significativas en las variables de valoración (p<0.05) en los ítems de actitud personal, norma subjetiva e intención emprendedora. Por otro lado los resultados de las medias promedio revela que la intención de los estudiantes de la UNA-PUNO (M=6.14) es mayor respecto a los de la UANVC sede-Puno (M=4.70). Conclusiones: las condiciones para llevar a cabo un emprendimiento; en el aspecto de factibilidad se observó que hay una carencia muy notoria de condiciones internas que no permiten aún, por lo que se refleja y presenta una influencia de dependencia baja en relación a la intención emprendedora.

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Rocha, Leonardo Quintas, Ariana Marchezi de Souza, Alexandre Dos Santos Cerqueira, and Miguel Carlos Ramos Dumer. "Como gestores planejam seu comportamento nas redes sociais online." Revista Brasileira de Administração Científica 8, no. 1 (May 10, 2017): 118–30. http://dx.doi.org/10.6008/spc2179-684x.2017.001.0010.

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A utilização crescente das redes sociais online, a interação dinâmica que estas proporcionam e a manifestação de comportamentos e imagens das pessoas que estão conectadas às mesmas são apresentadas na pesquisa com o objetivo de compreender como os gestores planejam seu comportamento nas redes sociais online, com base na teoria do comportamento planejado do Ajzen (1991). O estudo, de abordagem qualitativa, desenvolvido por meio de entrevistas de cunho exploratório teve a amostra de 09 gestores, com base na técnica do incidente crítico, para identificar os atributos específicos de comportamento, considerando os desdobramentos positivos e negativos, e a análise de fatos importantes relacionados ao planejamento comportamental dos gestores nas redes sociais, em específico o Facebook. Os resultados encontrados mostraram que o modelo teórico de Ajzen (1991) aplica-se de forma significativa à explicação do comportamento planejado dos gestores. A principal observação recai sobre a ação do construto controle do comportamento percebido, como agente moderador e corretor das ações de comportamento planejado dos gestores. Foi constatado também que os gestores planejam o seu comportamento, muitas das vezes, sem levar em consideração os seus valores, que de acordo com o modelo teórico, está atrelado às normas subjetivas do indivíduo, porém ficou evidenciado um maior cuidado com a sua imagem refletida em suas ações comportamentais no Facebook, considerando que no ambiente profissional, os mesmos ocupam cargos que são observados por sua equipe e demais profissionais.

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Dewati, Meidina, Tiyas Kusumaningrum, and Retnayu Pradanie. "Determinant of Behavior of Contraception Selection in Early Marriage Young Mother." Pediomaternal Nursing Journal 6, no. 1 (May 29, 2020): 41. http://dx.doi.org/10.20473/pmnj.v6i1.15857.

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Introduction: Early marriage is a serious problem in Indonesia. It is the beginning of reproductive health problems. This study aimed to explain the factors related to contraceptive selection behavior in young mothers who married early in Surabaya.Methods: Descriptive correlative with Cross-Sectional approach. The independent variables were attitudes, subjective norms, and perceptions of behavioral control, dependents were the intention, and contraceptive selection behavior. The population was young mothers (<20 years) who married early in Kecamatan Semampir and Tambaksari Surabaya. The total sample was 102 respondents. The inclusion criteria were young mothers (<20 years), well verbal communicated and writing, and live with their husbands. Data were collected using a modified questionnaire from Ajzen Theory and analyzed using statistical tests Spearman's rho with significance level ≤ 0.05.Results: Result showed that (p = 0.000 r ≥ 0.650) Ajzen theory correlate with the intention to choose contraception and intention towards contraceptive selection behavior.Conclusion: The more positive the attitude, the better the intention of using contraception. Subjective norms and perceptions of good behavior control lead to good intentions in choosing contraception. Good intentions lead to good behavior in using contraception. It is expected that young mothers who married early with a positive attitude, subjective norms, perceptions of behavioral control, and good intentions can have a positive influence on the other young mothers by sharing insights and experiences regarding contraception.

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irawan, Doni, Prima Widhi N, Richard Sagiman, and Soesilo Nugroho. "Pengaruh Theory Planned Behavior terhadap Keputusan Menabung di Rekening Syariah." Indonesian Business Review 3, no. 1 (July 30, 2020): 1–14. http://dx.doi.org/10.21632/ibr.3.1.1-14.

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Studi ini menggunakan model Theory Planned Behavior (Icek Ajzen, 1985)dalammenelitikeputusan menabung di rekening Tabungan Syariah.Penelitian dilakukan kepada responden di berbagai wilayah di Indonesia. Dalam penelitian ini terlihat bahwa sikap terhadap perilaku menabung di tabungan, norma subyektifdan persepsi kendali perilaku berpengaruhpositif terhadap intensi menabung di tabungan syariah.Intensi dan perceived behavior controlmempengaruhi secara positif terhadapperilaku menabung di tabungan syariah.Implikasi managerial dari studi ini adalah pentingnya meningkatkan pemahaman masyarakat terhadap kebaikan perbankan syariah serta membuat lebih banyak kemudahan bagi masyarakat untuk menabung di rekening syariah.

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Yang, Jianfeng. "The Theory of Planned Behavior and Prediction of Entrepreneurial Intention Among Chinese Undergraduates." Social Behavior and Personality: an international journal 41, no. 3 (April 1, 2013): 367–76. http://dx.doi.org/10.2224/sbp.2013.41.3.367.

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In this study I tested the validity of the theory of planned behavior (Ajzen, 1991) and found that it could be used to predict entrepreneurial intention in a sample of 1,330 Chinese students. Attitude represented the most effective predictor of entrepreneurial intention, followed by subjective norms, and then perceived behavioral control. Gender and parents' entrepreneurial experience had a significant impact on entrepreneurial attitude, subjective norms, perceived behavioral control, and entrepreneurial intention. Effective entrepreneurship education could significantly enhance perceived behavioral control and entrepreneurial intention.

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Vallerand, Robert J., Paul Deshaies, Jean-Pierre Cuerrier, Luc G. Pelletier, and Claude Mongeau. "Ajzen and Fishbein's theory of reasoned action as applied to moral behavior: A confirmatory analysis." Journal of Personality and Social Psychology 62, no. 1 (January 1992): 98–109. http://dx.doi.org/10.1037/0022-3514.62.1.98.

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Levin, Pamela F. "Test of the Fishbein and Ajzen models as predictors of health care workers' glove use." Research in Nursing & Health 22, no. 4 (August 1999): 295–307. http://dx.doi.org/10.1002/(sici)1098-240x(199908)22:4<295::aid-nur4>3.0.co;2-n.

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Galão, Fabiano Palhares, Ana Carolina Piccinini de Alencar Schiavi, and Camilla Lie Kataoka. "Fatores de Influência na Intenção Empreendedora de Universitários Brasileiros e Japoneses do Curso de Engenharia Têxtil." REMIPE - Revista de Micro e Pequenas Empresas e Empreendedorismo da Fatec Osasco 8, no. 1 (April 1, 2022): 38–59. http://dx.doi.org/10.21574/remipe.v8i1.368.

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O empreendedorismo é caracterizado como uma atividade essencial para o desenvolvimento econômico e social de uma região, sendo um tema amplamente discutido e incentivado em diferentes contextos, em especial, nas instituições de ensino superior. De modo específico, este estudo é desenvolvido tendo como recorte a Intenção Empreendedora (IE), a qual é fundamentada na Teoria do Comportamento Planejado de Ajzen (1991) e tem por objetivo identificar e analisar os fatores que influenciam a IE de alunos matriculados no curso de Engenharia Têxtil de uma universidade no Brasil e outra no Japão. Realizou-se uma pesquisa de caráter descritivo, quantitativo e transversal, tendo como base o estudo de Liñán e Chen (2009) que desenvolveram um instrumento de medida psicométrica para a mensuração da IE. As análises empregadas foram: estatística descritiva e a regressão múltipla. A pesquisa apontou que os alunos do Brasil têm uma predisposição maior ao empreendedorismo do que os alunos do Japão. Ademais, percebeu-se que variáveis como gênero, formação em empreendedorismo, parentes empreendedores e idade influenciam a IE. Revelou-se também que para os estudantes brasileiros a variável Atitude Pessoal é a mais correlacionada com a IE. Por outro lado, na amostra dos estudantes japoneses, a variável Controle do Comportamernto Percbido foi a mais relacionada com a IE. Por fim, foi possível reafirmar os postulados de Ajzen (1991), os quais apontam que os fatores comportamentais apresentam o maior poder explicação da IE.

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Mubin, Nuril, and Setyaningsih Setyaningsih. "Pengaruh Konten Radikal Terhadap Sikap Radikalisme (Analisis Berdasarkan Theory of Planned Behavior dari Ajzen dan Fishbein)." Personifikasi: Jurnal Ilmu Psikologi 11, no. 2 (November 27, 2020): 181–201. http://dx.doi.org/10.21107/personifikasi.v11i2.9104.

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ABSTRACTThis study aims to determine the effect of radical content on the attitude of radicalism (analysis based on the theory of planned behavior of Ajzen and Fishbein). This study uses a quantitative approach. The number of samples in this study were users of active social media and following radical content with a total of 393 people. Sampling using purposive sampling technique (non-probability sampling). The instruments in this study are the scale of radical content and the scale of radicalism. The analysis of the data used is simple linear regression using the 23.0 for windows SPSS (statistical product and service solution) program. The results of this study indicate that the influence of radical content on radicalism is determined. Based on F count of 806.47 and probability of probability 0,000 (0,000 0.05) which means that the hypothesis is accepted, therefore there is a positive influence of radical content on the attitude of radicalism. The amount of the contribution or effective contribution of the influence of radical content on radicalism attitudes is 67,3% while the remaining 32,7% is influenced by other factors not measured in this study. ABSTRAKPenelitian ini bertujuan untuk melihat pengaruh konten radikal terhadap sikap radikalisme (analisis berdasarkan Teori Planned Behavior dari Ajzen Fishbein). Penelitian ini menggunakan pendekatan kuantitatif. Sample dalam penelitian ini berjumlah 393 orang yang aktif mengikuti konten radikal di media sosial. Teknik sampling yaitu Purpusive sampling (non-probability sampling). Alat ukur dalam penelitian ini menggunakan skala konten radikal dan skala sikap radikalisme. Analisis data yang digunakan regresi linier, SPSS seri 23. Hasil dari penelitian ini adalah ada pengaruh positif konten radikal terhadap sikap radikalisme. Didasarkan pada hasil hitung F= 806,47 dan probabilitas 0.000 (0.000 0.05). Sumbangan efektif konten radikal terhadap sikap radikalisme sebesar 67,3 % sementara sisanya 32,7% dipengaruhi faktor lain.

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Leong, Jong Jee, Helmi Sumilan, Heng Chin Siong, and Florianna Lendai Michael. "Smoking and Its Impacts on Absenteeism and Stress: A Preliminary Study." Journal of Cognitive Sciences and Human Development 2, no. 1 (September 1, 2016): 13–23. http://dx.doi.org/10.33736/jcshd.358.2016.

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The article highlights a preliminary study on smoking and its impact on absenteeism and stress in the work place. The article also includes an application of the Theory of Planned Behaviour in explaining the behavior of smoking. The Theory of Planned Behavior which was proposed by Icek Ajzen is used to predict an individual’s behavioural control and intention which are influenced by attitude and social norms to perform a behaviour. This article also discusses previous researches done on smoking and its relationship with absenteeism and stress among employees in organizations.

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Mahyarni, Mahyarni. "THEORY OF REASONED ACTION DAN THEORY OF PLANNED BEHAVIOR (Sebuah Kajian Historis tentang Perilaku)." Jurnal EL-RIYASAH 4, no. 1 (December 23, 2013): 13. http://dx.doi.org/10.24014/jel.v4i1.17.

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Theory of Reasoned Action (TRA) dan Theory of Planned Behavior (TPB) dari Ajzen dan Fishbein masih relatif baru, dan kurang banyak digunakan dan kurang banyak dikenal. Namun pada saat sekarang teori ini banyak digunakan oleh peneliti pada berbagai bidang disiplin ilmu antara lain, manajemen sumber daya manusia, marketing dan penelitian sosial lainnya. Theory Of Reasoned Action dan Theory of Planned Behavior merupakan suatu teori yang menjelaskan tentang perilaku manusia. Teori ini disusun menggunakan asumsi dasar bahwa manusia berperilaku dengan cara yang sadar dan mempertimbangkan segala informasi yang tersedia.

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Tsai, Ming-Tien, Chao-Wei Chin, and Cheng-Chung Chen. "The effect of trust belief and salesperson's expertise on consumer's intention to purchase nutraceuticals: Applying the theory of reasoned action." Social Behavior and Personality: an international journal 38, no. 2 (March 1, 2010): 273–87. http://dx.doi.org/10.2224/sbp.2010.38.2.273.

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The consumer's attitude, subjective norm, and purchase intention were explored based on the theory of reasoned action (Fishbein & Ajzen, 1975). A sample of 334 consumers was surveyed and the results were analyzed using structural equation modeling. Results show that a consumer's attitude subjective norm and the salesperson's expertise will facilitate the purchase intention of buying nutraceuticals; the salesperson's expertise and subjective norm can affect the consumer's attitude; and trust belief does not directly affect purchase intention, but rather the consumer's attitude to buying nutraceuticals and the subjective norm.

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Crocker, Peter R. E. "Sport and Exercise Psychology and Research with Individuals with Physical Disabilities: Using Theory to Advance Knowledge." Adapted Physical Activity Quarterly 10, no. 4 (October 1993): 324–35. http://dx.doi.org/10.1123/apaq.10.4.324.

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This paper discusses the benefits of using theory-driven research in sport and exercise psychology using individuals with physical disabilities. The cognitively oriented theories of transactional stress and emotion (Lazarus & Folkman, 1984), attributional theory (Weiner, 1985), and theory of planned behavior (Ajzen, 1985) are outlined. Relevant research with individuals with physical disabilities is examined. The paper addresses how integrating these three theories with research with this population can stimulate research ideas, improve the generality of theories used in sport and exercise psychology, and provide meaningful knowledge about their experiences.

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Kozub, Francis M., and Christoph Lienert. "Attitudes Toward Teaching ChildrenWith Disabilities: Review of Literatureand Research Paradigm." Adapted Physical Activity Quarterly 20, no. 4 (October 2003): 323–46. http://dx.doi.org/10.1123/apaq.20.4.323.

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This review explores the known literature with respect to attitudes and introduces a criterion paradigm to aid future researchers in studying links to attitude behavior. Prior writing has varied from a more atheoretical study of attitude behavior to a focus using theories from other disciplines, most notably the theory of planned behavior (Ajzen, 1985). The premise of this paper is that attitude study should progress beyond basic description regarding profiles of pre and inservice teachers to the study of teacher and learner behaviors as a function of known attitude profiles and other mediating variables.

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López Luján, Elena, and Roberto Sanz Ponce. "Construcción y validación del Cuestionario de autopercepción sobre las Competencias docentes del profesorado." Educatio Siglo XXI 39, no. 3 (October 29, 2021): 157–86. http://dx.doi.org/10.6018/educatio.427461.

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El análisis de las competencias docentes del profesorado es una tarea preferente dentro de las políticas educativas de los diferentes países. Los docentes son una pieza clave en el éxito educativo. El objetivo de esta investigación es construir y validar un Cuestionario de autopercepción acerca de las Competencias docentes del profesorado de Educación Primaria, sustentado en el Modelo de la Acción Planificada (Ajzen y Fishbein). Para ello, partimos de un grupo de discusión y de expertos, posteriormente, realizamos los estadísticos Alfa de Cronbach, Prueba de Kaiser-Meyer-Olkin y Prueba de esfericidad de Bartlett. Tras estos resultados se ha construido y validado el cuestionario definitivo, con una fiabilidad 0.917, dividido 60 ítems, con 6 factores, que responden al Modelo teórico propuesto. The analysis of the teaching competences of the teaching staff is a preferred task within the educational policies of countries worldwide as teachers are a key piece in educational success. The objective of this research is to design and validate a self-perception questionnaire about the teaching competencies of primary education teachers, based on the Planned Action Model (Ajzen and Fishbein). To do this, we started from a group of discussion and a group of experts. Then, we performed the Cronbach Alpha test, the Kaiser-Meyer-Olkin test and the Bartlett test of sphericity. Following the conduction of these tests, the definitive questionnaire was designed and validated, with a reliability of .917. It comprised 60 items, divided within 6 factors which respond to the proposed theoretical model.

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Doll, Jorg, and Bernhard Orth. "The Fishbein and Ajzen Theory of Reasoned Action Applied to Contraceptive Behavior: Model Variants and Meaningfulness1." Journal of Applied Social Psychology 23, no. 5 (March 1993): 395–415. http://dx.doi.org/10.1111/j.1559-1816.1993.tb01095.x.

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Hoogstraten, Joh, W. De Haan, and G. Ter Horst. "Stimulating the demand for dental care: An application of Ajzen and Fishbein's theory of reasoned action." European Journal of Social Psychology 15, no. 4 (October 1985): 401–14. http://dx.doi.org/10.1002/ejsp.2420150404.

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Nguyen, Dung Tien, Anh Ngoc Tram Pham, and Minh Tien Pham. "The determinants of intention to buy retirement plans of HCMC residents." Science and Technology Development Journal 18, no. 4 (December 30, 2015): 45–54. http://dx.doi.org/10.32508/stdj.v18i4.969.

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The aim of this research is to examine the determinants of intention of HCM city’s residents in buying retirement plans which have recently been launched to provide additional incomes for retirees and to relieve the national budget. The research model was conducted based on the theory of planned behaviors (Ajzen, 1991), future time perspective, and financial risk tolerance. PLS-SEM was applied in data analysis. The result indicates the determinants of purchase intention; among those, the attitude, subjective norm, perceived behavioral control and future orientation have positive impacts, and financial risk tolerance has negative impact on intention.

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Pupion, Pierre-Charles, Hae-Ok Pyun, Kwang-Jai Yun, Philippe Dorbaire, David Huron, Jungho Park, and Yugang Guo. "De la motivation à l’engagement pour le service public : étude comparative entre la France, la Chine et la Corée du Sud." Les nouvelles frontières du management public 21, no. 2 (October 16, 2018): 60–79. http://dx.doi.org/10.7202/1052687ar.

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Depuis la théorie de la motivation à l’égard du service public (MSP) de Perry et Wise (1990), de nombreux travaux de recherche ont été menés afin d’identifier des dimensions de la MSP et d’élaborer les échelles de mesure. L’objectif de notre étude est de modéliser le processus motivation-engagement à l’égard du service public, à la lumière de la théorie du comportement planifié (Ajzen, 1991) et du management interculturel (Hofstede, 1984, 1997; Hofstede et Hofstede, 2005). Une étude conduite en France, en Corée du Sud et en Chine montre la spécificité de la MSP par pays et son influence sur l’engagement organisationnel.

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Nuraini, Rahmi. "IMPLEMENTASI TEORI PLANNED BEHAVIOUR DALAM PENGGUNAAN SIARAN PERS OLEH JURNALIS." Jurnal Komunikasi Ikatan Sarjana Komunikasi Indonesia 1, no. 1 (March 4, 2016): 64. http://dx.doi.org/10.25008/jkiski.v1i1.37.

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Berdasar survei pendahuluan ditemukan bahwa penggunaan informasi siaran pers oleh jurnalis bervariasi (2%-100%). Humas (Public Relation/PR) menjalin kedekatan dengan jurnalis untuk memaksimalkan distribusi informasi, tetapi jurnalis terikat dengan kode etik yang mengatur pekerjaannya. Penelitian ini ingin menjawab strategi apa yang bisa dilakukan PR untuk memaksimalkan publikasi informasi tanpa menyalahi aturan. Berdasar pengujian implementasi teori Planned Behaviour karya Icek Ajzen ditemukan bahwa, sikap terhadap kualitas siaran pers berpengaruh kuat terhadap niat penggunaan siaran pers, dan akhirnya ikut mempengaruhi perilaku penggunaan siaran pers. Untuk memaksimalkan publikasi, PR dituntut untuk melihat kualitas siaran pers dari perspektif jurnalis.

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Dürr, Daniel, and Ute-Christine Klehe. "Using the Theory of Planned Behavior to Predict Faking in Selection Exercises Varying in Fidelity." Journal of Personnel Psychology 17, no. 3 (July 2018): 155–60. http://dx.doi.org/10.1027/1866-5888/a000211.

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Abstract. Faking has been a concern in selection research for many years. Many studies have examined faking in questionnaires while far less is known about faking in selection exercises with higher fidelity. This study applies the theory of planned behavior (TPB; Ajzen, 1991 ) to low- (interviews) and high-fidelity (role play, group discussion) exercises, testing whether the TPB predicts reported faking behavior. Data from a mock selection procedure suggests that candidates do report to fake in low- and high-fidelity exercises. Additionally, the TPB showed good predictive validity for faking in a low-fidelity exercise, yet not for faking in high-fidelity exercises.

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Hermawan, Herry. "SIKAP KONSUMEN TERHADAP BELANJA ONLINE." WACANA, Jurnal Ilmiah Ilmu Komunikasi 16, no. 1 (June 12, 2017): 136. http://dx.doi.org/10.32509/wacana.v16i1.6.

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Penelitian ini berkenaan dengan sikap konsumer terhadap belanja online, faktor-faktor yang memengaruhi konsumer untuk berbelanja secara onlline. Tujuan penelitian ini yaitu untuk mengidentifikasikan dan menganalisis faktor-faktor yang memengaruhi konsumer untuk berbelanja secara online. Penelitian ini didasarkan kepada Planned Behavior Theory dari Icek Ajzen dan Technology Acceptance Model. Metode penelitian yang digunakan kuantitatif. Polpulasinya adalah mahasiswa Universitas Moestopo Jakarta, dan Universitas Pasundan Bandung, sedangkan jumlah sampelnya 36 orang yang diambil melalui convenience sampling technique. Dari hasil penelitian diketahui, faktor rancangan situs Web merupakan faktor yang paling berpengaruh terhadap sikap konsumer untuk berbelanja online, diikuti oleh kenyamananyang merupakanfaktorkedua yang paling memengaruhisikapberbelanja online, kemudianfaktorpenghematanwaktu, danfaktorkeamanan.

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Godin, Gaston, Pierre Valois, and Roy J. Shephard. "Perceived Physical Ability and Relation of Attitude to Behavior." Perceptual and Motor Skills 63, no. 3 (December 1986): 1075–78. http://dx.doi.org/10.2466/pms.1986.63.3.1075.

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The mediating effect of perceived physical ability on the relationship of attitudes with behavior has been investigated in 130 subjects. Perceived Physical Ability was measured using the scale of Ryckman, Robbins, Thornton, and Cantrell, and attitudes were defined according to Ajzen and Fishbein. Two months later, all subjects reported their exercise behavior. Attitudes were significantly correlated 0.445 with exercise behavior, but Perceived Physical Ability did not influence the relation of attitude to behavior. Although this does not invalidate previous findings concerning the mediating influence of some personality factors, it does support the point of view that methodological considerations need to be included in the attitude-behavior controversy.

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Koncara, Adi, and Radhi Abdul Halim Rachmat. "Sikap dan Norma Subjektif Terhadap Intensi Mengkonsumsi Produk." Jurnal Riset Bisnis dan Investasi 3, no. 1 (May 4, 2017): 23–28. http://dx.doi.org/10.35313/jrbi.v3i1.543.

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Characteristics that affect consumption behavior adolescents are often influenced by psychological factors. This study explores an intention based theory of Ajzen and Fishbein be a model of human behavior known as Theory of Reasoned Action (TRA). The object of the research is a high school student in Bandung. From the 100 questionnaires, research results show that the intention to consume a product is the partial effect on the student's attitude (such as strong, stylish, handsome, sociable, flexible, bold). While the intention is not partial effect on the subjective norms (such as friends, idol, family). Attitudes and subjective norms simultaneously do not effect to the intention to consume a product.

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Koncara, Adi, and Radhi Abdul Halim Rachmat. "Sikap dan Norma Subjektif Terhadap Intensi Mengkonsumsi Produk." Jurnal Riset Bisnis dan Investasi 3, no. 1 (May 4, 2017): 23. http://dx.doi.org/10.35697/jrbi.v3i1.543.

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Characteristics that affect consumption behavior adolescents are often influenced by psychological factors. This study explores an intention based theory of Ajzen and Fishbein be a model of human behavior known as Theory of Reasoned Action (TRA). The object of the research is a high school student in Bandung. From the 100 questionnaires, research results show that the intention to consume a product is the partial effect on the student's attitude (such as strong, stylish, handsome, sociable, flexible, bold). While the intention is not partial effect on the subjective norms (such as friends, idol, family). Attitudes and subjective norms simultaneously do not effect to the intention to consume a product.

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Shahanjarini, Akram Karimi, Arash Rashidian, Reza Majdzadeh, Nasrin Omidvar, and Davood Shojaeezadeh. "The Role of Sociocognitive Mediators in the Beliefs-Intentions Relationship: Snacking Behavior." Social Behavior and Personality: an international journal 38, no. 5 (May 1, 2010): 711–20. http://dx.doi.org/10.2224/sbp.2010.38.5.711.

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The mediating role of the theory of planned behavior (TPB; Ajzen, 1991) constructs in the belief constructs-intention relationship is examined in this study. We investigated the mediation ability of TPB constructs on Iranian adolescents' intentions to consume unhealthy snacks. A sample of 739 adolescents completed questionnaires assessing behavioral, normative, and control beliefs, attitudes, subjective norms, perceived behavioral control (PBC), and intentions. Confirmatory factor analysis revealed that measures had discriminant validity. Analysis showed that attitudes and PBC only partially mediate the effect of behavioral and power beliefs, on intention. This finding suggests that the predictive power of TPB will increase with the inclusion of belief components.

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Hung, Kuang Peng, Annie Huiling Chen, and Norman Peng. "Psychological and Behavioral Predictors of Taking Pet Companions When Traveling." Social Behavior and Personality: an international journal 39, no. 6 (October 1, 2011): 721–24. http://dx.doi.org/10.2224/sbp.2011.39.6.721.

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Although the importance of animal companions for their owners has been investigated (Aylesworth, Chapman, & Dobscha, 1999), and it has been established that pets are becoming increasingly important and that owners are spending more and more on them (Ridgway, Kukar-Kinney, Monroe, & Chamberlin, 2008), the question remains of whether it is more likely that animal companions change their owner's lifestyle or vice versa. Using the theory of planned behavior (TPB; Ajzen, 1991); characteristics of self-monitoring, and scales assessing the owner-pet relationship, in this investigation we shed new light on how and why owners decide whether or not to take their pets with them when traveling for leisure purposes.

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Neumann, Roland. "Bewerten und Verhalten:." Psychologische Rundschau 54, no. 3 (July 2003): 157–66. http://dx.doi.org/10.1026//0033-3042.54.3.157.

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Zusammenfassung. Annäherungs- und Vermeidungsverhalten spielt eine zentrale Rolle in einer Umwelt, die sowohl Möglichkeiten der Befriedigung von Bedürfnissen als auch Risiken und Gefahren birgt. In traditionellen Modellen der Motivationspsychologie wird Annäherungs- und Vermeidungsverhalten als Funktion von Erwartung und Wert gesehen ( Tolman, 1932 ; Ajzen, 1985 ). Danach ergibt sich die Verhaltenstendenz aus der Abwägung des Wertes der angenommenen Konsequenz und der Instrumentalität einer Handlung. Im Folgenden soll ein alternativer Ansatz skizziert werden, wonach appetitives und aversives Verhalten nicht ausschließlich auf einer Kalkulation möglicher Konsequenzen dieses Verhaltens beruht, sondern bereits Teil der mentalen Repräsentation affektiver Ereignisse ist. Dies ist insbesondere dann relevant, wenn Einstellungen oder Emotionen das Verhalten steuern.

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Pratt, Cornelius B. "Correlates and Predictors of Self-Reported Ethics among U.S. Public Relations Practitioners." Psychological Reports 70, no. 1 (February 1992): 259–67. http://dx.doi.org/10.2466/pr0.1992.70.1.259.

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This regional study used a two-factor solution from responses to 12 five-point belief statements to investigate the correlates and predictors of public relations practitioners' self-reported beliefs about and behaviors in unethical situations. Responses from 307 practitioners from the mid-Atlantic district of the United States indicate that practitioners' self-reported beliefs and behaviors correlate significantly with gender, accreditation by the Public Relations Society of America, age, and income, which are also significant predictors of practitioners' self-reported beliefs and behaviors. The implications of these results for the public relations practice are discussed within the context of the Ajzen and Fishbein behavioral-intentions model. Suggestions for research are offered.

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Correia, Isabel, Diogo Alves, Margarida Jarego, Katherine Lopes, Diana Rodrigues, Lídia Abrantes, Ania Boloca, et al. "Ser ou não ser praxado? A teoria da ação planeada como modelo para compreender a participação dos caloiros na praxe académica." Psychologica 61, no. 2 (July 1, 2018): 69–91. http://dx.doi.org/10.14195/1647-8606_61-2_4.

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Com este estudo pretendemos investigar quais são os preditores da intenção de participação dos caloiros na praxe académica. Para tal, recorremos à teoria da ação planeada (Ajzen, 1991) que permite analisar o peso relativo das atitudes, da norma subjetiva, e do controlo comportamental percebido nas intenções de ser praxado. Os participantes, estudantes universitários (N = 353) a frequentar o 1º ano de uma Licenciatura, preencheram um questionário. Os resultados confirmaram o valor preditivo da teoria, tendo sido a atitude e o controlo comportamental percebido preditores significativos da intenção dos caloiros em serem praxados. A norma subjetiva não se mostrou um preditor significativo. As implicações teóricas e sociais destes resultados são discutidas.

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Tarapuez Chamorro, Edwin, María Dolly García González, and Nélida Castellano. "Elementos para la construcción de un instrumento que permita medir la intención empresarial en estudiantes universitarios de último semestre." Tendencias 16, no. 2 (October 10, 2015): 209. http://dx.doi.org/10.22267/rtend.151602.28.

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El objetivo de este artículo es construir un instrumento que permita identificar factores que influyen en la intención de crear empresas, en los estudiantes universitarios de último semestre, de carreras profesionales presenciales del departamento del Quindío (Colombia), utilizando la Teoría del Comportamiento Planeado de Ajzen. La metodología utilizada consiste en diseñar una encuesta inicial con base en la revisión de la literatura existente, que posteriormente se valida mediante las opiniones de 14 expertos y se priorizan las preguntas por parte de 51 “estudiantes jueces”, para seleccionar, por el método de los cuartiles, aquellas que discriminan. El resultado es la encuesta depurada que incluye ítems sobre aspectos personales y familiares, Normas sociales, Imagen y valores, Creencias, aspectos que motivan y obstaculizan la creación de empresas, y preguntas sobre recursos. Los resultados de la aplicación de esta encuesta, hacen parte del proyecto de investigación: “Factores que influyen en la intención de creación de empresas en los estudiantes universitarios del departamento del Quindío (Colombia)”.ABSTRACTThe main goal of this paper is to build an instrument to identify factors influencing entrepreneurship in Quindío department’s (Colombia) last term,face to face bachelor students, using the Theory of Planned Behavior of Ajzen. An initial survey is designed based on literature review, the survey is later validated by 14 experts’ opinions and questions are prioritized by 51 “student judges”, to select, by using the quartiles method, those that they discriminate. The result is a refined survey that includes family and personal issues ítemes, questions in the following dimensions: Social rules, Image and Values, Beliefs, Aspects that motivate business creation and Obstacles, and questions about resources. The results of conducting this survey, are part of the “Factors that influence entrepreneurship in university students of Quindío department (Colombia) research project. RESUMOO principal objetivo deste artigo é construir um instrumento que permita identificar fatores que influenciem na intenção de criar empresas nos estudantes universitários de último semestre de programas profissionalizantes e de modalidade presencial no departamento do Quindío (Colômbia), usando a Teoria da Planejado Comportamento de Ajzen. A metodologia utilizada consiste em desenhar um questionário inicial, com base na revisão da literatura existente, que posteriormente é validado através das opiniões de 14 expertos y se priorizam as questões por parte de 51 ”estudantes juízes” para selecionar, pelo método dos quantis, aquelas que discriminam. O resultado é um questionário que inclui aspectos pessoais e familiares, questões nas dimensões: Normas sociais, Imagem e valores, Crenças, Aspectos que motivam a criação de empresas e obstáculos para criar empresas, além de questões sobre recursos. Os resultados da aplicação do questionário, fazem parte do projeto de pesquisa: “Fatores que influenciam na intenção de criação de empresas nos estudantes universitários do departamento do Quindío, (Colombia)”.

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Idrovo Poveda, Fernanda Katherine, Oswaldo Santiago Verdesoto Velástegui, Edison Roberto Valencia Nuñez, and Víctor Hugo Córdova. "Modelo de ecuaciones estructurales para determinar la intención de emprendimiento de estudiantes de posgrado." Revista de Métodos Cuantitativos para la Economía y la Empresa 30 (December 1, 2020): 346–57. http://dx.doi.org/10.46661/revmetodoscuanteconempresa.3715.

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Abstract:

En el presente trabajo de investigación se aborda, a través de la utilización de estadísticos y la revisión de literatura científica, el estudio de los determinantes de la intención de emprendimiento, tomando como caso de estudio a los estudiantes de posgrado de la Facultad de Ciencias Administrativas de la Universidad Técnica de Ambato, basándose en la Teoría del Comportamiento Planificado propuesto por Ajzen en el año 1991. De esta manera, se identifica cómo en el ámbito formativo, ciertos factores influyen de diferente manera, para generar la intención emprendedora. El estudio realizado permite conocer además las distintas percepciones que tienen los estudiantes acerca del emprendimiento y su tendencia a generar o no, un negocio propio.

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