Relevant bibliographies by topics / And others of the Baptist persuasion

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Academic literature on the topic 'And others of the Baptist persuasion'

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Published: 4 June 2021
Last updated: 9 February 2022

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Journal articles on the topic "And others of the Baptist persuasion"

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Yi, Se-Hyoung. "Persuasion without Words: Confucian Persuasion and the Supernatural." Humanities 8, no. 4 (December 4, 2019): 182. http://dx.doi.org/10.3390/h8040182.

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This article revisits the nonverbal rhetorical tradition in Confucianism and examines how Confucianism actualized the tradition through its careful consideration of supernatural forces. In Confucianism, genuine persuasion produces actual change and transformation of one’s course of action, not merely verbal conviction. Speech only is not enough to genuinely persuade others. A speaker must transform others by his exemplary acts in the rites and holy ceremonies where supernatural forces and the notion of the afterlife hold a significant place. While Confucius was not interested in discussing the existence of demons and ghosts or their actual function in society, he recognized that their supposed and assumed existence in holy rites would provide society with an opportunity for genuine persuasion, which leads people to actual changes and reforms in their political and moral life. Discussing the nonverbal mode of persuasion in Confucianism may enhance contemporary democracy in two aspects. First, nonverbal persuasion recognizes those who may have difficulty in actively participating in verbal communication, such as the disabled, immigrants, foreigners, and politically and socially marginalized people, in political discourses. Second, the positive role of civic religion in contemporary societies may be discovered.
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Janam, Iman Jebur. "A Critical Discourse Analysis of the Language of Persuasion Used in the Election Campaigns by American Parliaments." ALUSTATH JOURNAL FOR HUMAN AND SOCIAL SCIENCES 58, no. 4 (December 17, 2019): 33–46. http://dx.doi.org/10.36473/ujhss.v58i4.1017.

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Persuasion can be defined as a scientific art which is closely connected with our life .Linguistically speaking, persuasion is achieved through many techniques termed "persuasive devices". These persuasive devices are covered in different domains of life. Accordingly, persuasion has been defined in various methods according to communication as ''a communication process in which a communicator searches to draw out a desired response from his receiver''. This paper investigates different strategies of persuasion used by different people in different domains of life and how those strategies differ when used in election parliament. The aim of this paper is to find out the strategies of persuasion used by different people and specifically in the election Campaigns. It is hypothesized that Americans use different strategies of persuasion in order to affect others by changing their beliefs, attitudes and so on. This paper explains what is meant by the term "critical discourse analysis", (henceforth CDA), elaborates on the political discourse analysis and shows how it differs from (CDA).Outlining persuasion with its strategies which are used to influence on the others. Besides, it analyzes the data selected for this study which is the speeches of Hillary Clinton and Donald trump through the polling, then discusses the results and conclusions.
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Hunt, Stephen, and Kevin Meyer. "Engaging Persuasion: What Should Undergraduate Students Enrolled in a Persuasion Course Learn?" Journal of Communication Pedagogy 2 (2019): 12–16. http://dx.doi.org/10.31446/jcp.2019.04.

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In our daily activities we are bombarded with persuasive messages. From advertising on mass and social media to interactions with friends, we are constantly exposed to attempts to change or reinforce our attitudes, values, beliefs, and behaviors. Conversely, we routinely attempt to influence others and gain their compliance through persuasive attempts of our own. Without question, persuasion is a central feature of virtually every aspect of human communication and is found wherever we find people communicating. Fortunately, scholars have developed a great number of empirically tested persuasive techniques, strategies, and theories that can help students become effective producers and consumers of persuasive messages. This article outlines the foundations, content areas, and applied assignments appropriate for an undergraduate persuasion course. In addition, we outline several pedagogical issues for instructors to consider.
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Ando, Kaori, Junkichi Sugiura, Susumu Ohnuma, Kim-Pong Tam, Gundula Hübner, and Nahoko Adachi. "Persuasion Game: Cross Cultural Comparison." Simulation & Gaming 50, no. 5 (October 2019): 532–55. http://dx.doi.org/10.1177/1046878119880236.

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Background. This study aims to examine the effectiveness of the “persuasion game” in changing environmental attitudes and behaviors in different cultural contexts. Personal communication has been identified as a key facilitator of environmental behaviors, but environmental communication in our daily lives is infrequent. Intervention. This study tested the effects of the persuasion game in Germany, Hong Kong, and Japan. The game divides participants into two groups: persuaders and persuadees. The persuaders were given 10 minutes to persuade as many persuadees as they could to adopt energy-saving behaviors. Further, after 10 minutes, these participants were asked to switch their roles. Method. The study employed a quasi-experimental pretest/posttest design to examine changes in attitudes and behavioral intentions of the participants toward energy-saving before and after their participation in the persuasion game. Participants were university students in Germany (N = 116), Hong Kong (N = 65), and Japan (N = 92). Results. In all three countries, playing the game was associated with increased intention to adopt energy-saving behaviors, perceived seriousness of environmental problems, descriptive norm, and subjective norm. The increase in subjective norm was especially high in Japan, where the increase in intention to adopt energy-saving behavior was particularly pronounced among those who had less environmental communication. Discussion. The results indicate that this game can not only facilitate communication on environmental issues in different cultural contexts but also change how people perceive others’ interest in environmental issues. Conclusion. This study showed that persuasion game can be played in countries other than Japan as well. Moreover, it provides an opportunity to communicate with others on environmental issues, which may contribute to promoting future environmental behaviors.
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Naylor, Rebecca Walker, Cait Poynor Lamberton, and David A. Norton. "Seeing Ourselves in Others: Reviewer Ambiguity, Egocentric Anchoring, and Persuasion." Journal of Marketing Research 48, no. 3 (June 2011): 617–31. http://dx.doi.org/10.1509/jmkr.48.3.617.

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Mokrzan, Michał. "Government of oneself and others via a Facebook profile." Pragmatics and Society 11, no. 3 (July 31, 2020): 463–84. http://dx.doi.org/10.1075/ps.17035.mok.

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Abstract The thesis of this article is that neoliberal governmentality, rather than means of coercion, uses various means of persuasion and ethical obligation. This is demonstrated by analyzing the discourse of the “Dr Mateusz Grzesiak” Facebook profile. It encourages individuals to utilize personal development techniques and promotes the neoliberal concept of the subject. Thus, this article explores the ideas proposed within studies of governmentality and supplements them with the perspectives offered by rhetoric culture theory. The profile of one of Poland’s most recognizable personal development coaches can be seen as a materialisation of neoliberal governmentality as well as a symbolic system used as an instrument of persuasion. It can be analysed through the dramatistic approach proposed by Kenneth Burke as well as the Aristotelian idea of ethos, Jean Nienkamp’s notions of internal and external rhetoric, and the concept of argumentation by model and example proposed by Chaïm Perelman.
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Durso, Pamela R. "This is what a minister looks like: The expanding Baptist definition of minister." Review & Expositor 114, no. 4 (November 2017): 520–25. http://dx.doi.org/10.1177/0034637317737512.

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In 1956, H. Richard Niebuhr and Daniel D. Williams asserted that to the traditional definition of minister as pastor-preacher must be added teacher, chaplain, missionary, evangelist, counselor, and countless others. What Niebuhr and Williams observed as happening within American churches in general was also true within Baptist churches. Beginning sometime around mid-century, Baptist churches hired staff members to lead and plan their music programs; to work with preschoolers, children, teenagers, college students, and senior adults; and to oversee administration, education, and recreational activities. Around the 1970s, some Baptist churches recognized and publicly identified these staff members as ministers and began ordaining them. Women were among these newly ordained ministers. By the 1980s and 1990s, the number of ordained Baptist women had increased significantly, and the number of recognized ministry positions both inside and outside the church also increased significantly. Women were obviously beneficiaries of the trend of ordaining as ministers those serving in positions other than pastor-preacher, or perhaps women were leading the way and were trendsetters for Baptists. Either way, Baptist women were in the mix in this move toward the broader definition of minister.
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Indrawati, NFN. "ANALISIS ELABORATION LIKELIHOOD MODEL DALAM KALIMAT PERSUASI KAMPANYE PRESIDEN 2019 DI FACEBOOK." UNDAS: Jurnal Hasil Penelitian Bahasa dan Sastra 15, no. 2 (December 1, 2019): 175. http://dx.doi.org/10.26499/und.v15i2.1741.

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Facebook is a tool for effective and efficient persuasion with fast time and relatively inexpensive cost for campaigns. This research aims to reveal some types of sentence persuasion, through the elaboration analysis of likelihood model on Facebook This research uses qualitative content analysis methods. Qualitative content analysis is a systematic analysis to analyze the content of messages and to process messages that can not be separated from the interests of the message maker. The data the authors take in this study is data contained on Facebook from February to April 2019. The Data in this study is a sentence that has a persuasion message on Facebook. The data sources used in this research are sourced from direct observation on social media Facebook which is then researcher Screenshoot. Data analysis is conducted through observation, grouping, identifying, analyzing data, and concluding research analysis results. Based on the results of the study, there are several types of persuasion sentences, namely: (1) A strong persuasion sentence, which is a strong persuasion sentence has an explicit call to action, usually accompanied by data and facts; (2) A neutral persuasion sentence, which is a persuasion sentence whose contents do not change our attitude or behavior to a friend who has a different choice than ours; (3) A weak persuasion sentence, i.e. a persuasion sentence done implicitly (expressed) or indirectly; and (4) A side persuasion sentence, which is a sentence influenced by things like the repetition of a highly credible spokesman to convince others.
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Rotman, Marco. "The “Others” Coming to John the Baptist and the Text of Josephus." Journal for the Study of Judaism 49, no. 1 (February 22, 2018): 68–83. http://dx.doi.org/10.1163/15700631-12491167.

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Abstract Josephus’s passage on John the Baptist (Ant. 18.116-119) contains a much-discussed crux interpretum: who are the “others” that are inspired by John’s words and ready to do everything he said (§118), and who are distinguished from those who gave heed to his message and were baptized (§117)? After a brief discussion of the textual witnesses, text, and translation of the passage in question, various interpretations of “the others” are discussed, none of which is entirely satisfactory. In this article a case will be made for accepting the conjecture originally proposed by Benedikt Niese, who assumed that Josephus originally wrote ἀνθρώπων “people” instead of ἄλλων “others.”
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Van Laar, Jan Albert, and Erik C. W. Krabbe. "Pressure and Argumentation in Public Controversies." Informal Logic 39, no. 3 (September 30, 2019): 205–27. http://dx.doi.org/10.22329/il.v39i3.5739.

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When can exerting pressure in a public controversy promote reasonable outcomes, and when is it rather a hindrance? We show how negotiation and persuasion dialogue can be intertwined. Then, we examine in what ways one can in a public controversy exert pressure on others through sanctions or rewards. Finally, we discuss from the viewpoints of persuasion and negotiation whether and, if so, how pressure hinders the achievement of a reasonable outcome.
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Dissertations / Theses on the topic "And others of the Baptist persuasion"

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Fonseca, Ricardo Jorge Rodrigues Moita da. "Familiarity, challenge and processing of persuasion messages." Doctoral thesis, ISPA - Instituto Universitário das Ciências Psicológicas, Sociais e da Vida, 2012. http://hdl.handle.net/10400.12/1746.

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Tese apresentada para cumprimento dos requisitos necessários à obtenção do grau de Doutor em Psicologia na área de especialização de Psicologia Social realizada sob a orientação de Teresa Garcia-Marques e co-orientação de James Blascovich
This thesis investigates the relationship between an experience of familiarity and a motivational state of challenge with how information is processed in a persuasion context. Previous research on social cognition has suggested that familiarity not only impacts a wide range of cognitive processes, but also regulates the activation of a more analytic information-processing mode, an assumption of the Familiarity of As a Regulation Mechanism model (Garcia-Marques, 1999; Garcia-Marques et al., 2010). On a different field, research on the Biopsychosocial model of challenge and threat (Blascovich et al., 1993, 1999) has suggested that familiarity influences the activation of a motivational state of challenge. These two approaches suggest, therefore, that an experience of familiarity is able to influence both cognitive and motivational processes features. The overlap between the assumptions underlying both approaches is here explored being suggested the possibility that they might be closely related. For example, both approaches assume that an experience of familiarity signals individuals with necessary resources available and accessible in memory to deal with the situation. In this thesis, we have explored the relationship between these two approaches developing four experiments that could simultaneously inform about information-processing modes and assess the cardiovascular responses that typically map the motivational state. Experiment 1 showed the expected association of familiarity with non-analytical processing and at the same time the exhibition of a challenge type of cardiovascular responses. Interestingly these two effects that were activated by the same source, familiarity, did not seem to be related. Neither the observed cardiovascular indexes explained why individuals engaged in less analytic processing, nor did this processing mode was associated with the cardiovascular indexes. To continue exploring the relationship between these two effects, experiment 2 tested if the motivational state of challenge could promote less analytic processing by itself. Although the manipulation of motivational challenge did in fact influence how information was processed and was associated with the correspondent cardiovascular pattern of challenge, once again, the cardiovascular indexes were not related with the cognitive effect. The subsequent studies were designed to directly test the observed independence of both processes. We hypothesized that this observed dissociation could be in some way related with the fact that both processes depend on different levels of task-engagement. Experiment 3 replicates experiment 2 by manipulating the motivational state of challenge and adding to it a manipulation of task-engagement (presence versus absence of an observer). Results revealed that the two previously observed effects were only found in the task-engagement condition (i.e. in the presence of the observer). In experiment 4, we went back to the original study of the experience of familiarity and thus replicated experiment 1, adding to it the same manipulation of task-engagement. Results revealed that although the motivational effects disappeared in the low engagement condition (i.e. those who were alone), the cognitive impact was always observed regardless of the task-engagement level. To our view, these results are suggesting that the two effects here approached – the cognitive and motivational impact of familiarity, are related indeed. However, they are related under specific conditions, for example, the degree with which individuals are engaged with the task. As such, we claim that their co-occurrence does not mean that they are part of the same process. This assumption is discussed and a set of new experiments is proposed to further support it.
Fundação para a Ciência e Tecnologia
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Esralew, Sarah Ellen. "Beating Others to the Punch: Exploring the Influence of Self-Deprecating Humor on Source Perceptions through Expectancy Violations Theory." The Ohio State University, 2012. http://rave.ohiolink.edu/etdc/view?acc_num=osu1337713268.

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Beukes, Eunette. "An analysis of the S v Lotter and others judgment with reference to the defence of non-pathological criminal incapacity based on coercive persuasion." Diss., University of Pretoria, 2012. http://hdl.handle.net/2263/26583.

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In March 2012, the Durban High Court found three accused guilty of murder on two of the accused’s parents. The Lotter case was covered extensively by the media, because of its unusual story: The two Lotter siblings claimed that they were brainwashed by the sister’s boyfriend as he had made them believe that he was the third son of God. As the siblings’ defences they decided to use the controversial defence of non-pathological criminal incapacity. This dissertation gives an extensive outline of case law that has covered this defence. While attempting to define this defence, the courts have limited its uses to such an extent, that it appears to be abolished. Viewpoints of academic authors have been considered to assist the reader in defining new borders for this defence. Redefinition is necessary in light of the Constitution of the Republic of South Africa. Concepts such as ‘coercive persuasion’ are explained in terms of psychological, psychiatric and legal backgrounds. Other countries have taken measures to restrict the use of coercive persuasion, specifically religious coercive persuasion. We therefore compare South Africa’s lack of legislation to those countries that have adopted anti-coercive persuasion legislation as the Constitution permits that foreign law may be taken into account when interpreting and developing the law. There is also a discussion on the role of expert evidence in a South African court, specifically the psychologist, as well as discussion on Post-Traumatic Stress Disorder and the Battered Partner/Spouse/ Wife syndrome in context of coercive persuasion. Coercive persuasion is viewed in terms of the defence of non-pathological criminal incapacity – as a prevailing factor that discredits the second (conative) leg of the capacity test: The ability to act in accordance with right and wrong. Defences such as automatism and private defence are also considered in context of coercive persuasion. By analysing the case of Cézanne Visser along with the other cases that considered the defence of non-pathological criminal incapacity, one is able to view that the Lotter case is not the first case that mentions a person coercively persuaded by her partner to commit crimes. After the discussion of the Lotter case (the facts and judgment are covered in detail), similarities are drawn between the two women that were coercively persuaded by their partners. An alternative judgment and sentence reveals that the Lotter case had an opportunity to develop the defence, in context of coercive persuasion, and in light of the Constitution, but failed to do so. The recommendations that follow are based on the defective dialogue that occurs between psychologists and psychiatrists, the unnecessary absence of expert evidence in court, the transformation of the defence of non-pathological criminal incapacity, a development of the term ‘coercive persuasion’ for purposes of the court when considering cases that deals with religious practices and the lack of legislative protection for women who murder their abusive husbands.
Dissertation (LLM)--University of Pretoria, 2012.
Public Law
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Mitchell, Kevin G. "Equipping a volunteer group at First Baptist Church, Wolfe City, Texas, to develop "personal crisis testimonies" which express thanks to God for his faithfulness in providing strength for recovering from difficulties so that participants will use their experiences in comforting others who are hurting and witnessing to the lost /." Theological Research Exchange Network (TREN) Access this title online, 2005. http://www.tren.com.

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Books on the topic "And others of the Baptist persuasion"

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Influencing others: Successful strategies for persuasive communication. Los Altos, Calif: Crisp Publications, 1989.

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Swindoll, Charles R. Saying it well: Touching others with your words. New York: FaithWords Large Print, 2012.

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Jeffrey Gitomer's little green book of getting your way: How to speak, write, present, persuade, influence, and sell your point of view to others. Upper Saddle River, N.J: FT Press, 2007.

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The psychology of persuasion: How to persuade others to your way of thinking. Gretna: Pelican Pub. Co., 1996.

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Careers for Persuasive Types & Others Who Won't Take No for an Answer. New York: McGraw-Hill, 2007.

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Goldberg, Jan. Careers for persuasive types & others who won't take no for an answer. 2nd ed. New York: McGraw-Hill, 2007.

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Goldberg, Jan. Careers for Persuasive Types & Others Who Won't Take No for an Answer. New York: McGraw-Hill, 2002.

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Careers for persuasive types & others who won't take no for an answer. Lincolnwood, IL: VGM Career Horizons, 2000.

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G, Valens Evans, ed. People-reading: How we control others, how they control us. Chelsea, MI: Scarborough House, 1989.

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The Politics of ethics: Methods for acting, learning, and sometimes fighting with others in addressing ethics problems in organizational life. New York: Oxford University Press, 1996.

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Book chapters on the topic "And others of the Baptist persuasion"

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"The First-Person Effect as Persuasion." In Self Versus Others, 72–89. Routledge, 2009. http://dx.doi.org/10.4324/9780203936498-9.

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"Understanding the Third-Person Effect as a Special Context for Persuasion." In Self Versus Others, 130–46. Routledge, 2009. http://dx.doi.org/10.4324/9780203936498-12.

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Hertzberg, Benjamin R. "Chains of Persuasion." In Chains of Persuasion, 63–102. Oxford University Press, 2018. http://dx.doi.org/10.1093/oso/9780190883041.003.0003.

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This chapter considers the roles that religious arguments may play in democratic deliberation. Attempts to include religion suffer from three problems: religious arguments are not widely persuasive; some religious people are not open to persuasion from those who do not share their religious commitments; and when those people make religious arguments in democratic discussions, they seem to appeal to a double standard—expecting their fellows to listen to them while they ignore others. These problems are a consequence of improperly understanding the nature of deliberation; when deliberation is considered as a systemic practice in democratic societies, it becomes clear that under the right circumstances, religious arguments can contribute to persuasion and religious people can be persuaded. The required condition is that religions allow internal pluralism and loose affiliation within their communities. Democratic citizens can apply this criterion to assess religious political participation.
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Ahlquist, John S., and Margaret Levi. "Managing Heterogeneity." In In the Interest of Others. Princeton University Press, 2013. http://dx.doi.org/10.23943/princeton/9780691158563.003.0005.

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This chapter examines how the national-level organizations manage internal heterogeneity across individual members, as well as specific geographically defined subunits. By observing internal opposition to the dominant national leadership of the International Brotherhood of Teamsters (IBT), International Longshore and Warehouse Union (ILWU), and Waterside Workers' Federation (WWF), the chapter compares specific locals within each union. Consequently, it shows the robustness of the larger organizational governance institutions to perturbation once in equilibrium and that, at the local level, workers did not sort in to unions for political or social reasons; rather, they joined where the economic opportunities first appeared. The ILWU and WWF, whose leaders ask member contributions to political projects, pursued active persuasion combined with tolerance. The IBT, on the other hand, invested less in persuasion and employed screening and repression.
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"Non-combatants and Others: H.G. Wells’ Mr Britling Sees It Through." In Writings of Persuasion and Dissonance in the Great War, 189–204. Brill | Rodopi, 2016. http://dx.doi.org/10.1163/9789004314924_014.

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Bean, Lydia. "Two American Churches: Partisanship without Politics." In The Politics of Evangelical Identity. Princeton University Press, 2014. http://dx.doi.org/10.23943/princeton/9780691161303.003.0004.

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This chapter illustrates how “political” talk was considered unspiritual and inappropriate in the American congregations of Northtown Baptist and Lifeway Assembly of God. But even though both churches avoided politics, they enforced an informal understanding that good Christians voted Republican. The chapter describes how religion and partisanship became fused, as members mapped their subcultural identity and drew on narratives of religious nationalism. Political influence did not work through explicit persuasion or deliberation, but rather through implicit cues about what political affiliations were for “people like us.” These political cues were so powerful precisely because they were distanced from the dirty business of politics; instead, they were woven into the fabric of everyday religious life.
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"On Undermining the Beliefs of Others: Religion and the Ethics of Persuasion." In Faith, 137–87. Academic Studies Press, 2019. http://dx.doi.org/10.1515/9781618112835-004.

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Steinfatt, Thomas, and Dana Janbek. "Persuasion and Propaganda in War and Terrorism." In Censorship, Surveillance, and Privacy, 1048–71. IGI Global, 2019. http://dx.doi.org/10.4018/978-1-5225-7113-1.ch051.

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This chapter focuses on the use of propaganda during times of war, prejudice, and political unrest. Part one distinguishes between persuasion and one of its forms, propaganda. The meaning-in-use of the term ‘propaganda' is essential to understanding its use over time. Part two presents relevant examples of propaganda from the past several centuries in the United States and Europe. These examples include episodes from World War I and II, among others. Propaganda is not a new tool of persuasion, and learning about its use in the past provides a comparison that helps in understanding its use in the present and future. Part three looks at recent examples of how propaganda occurs in actual use in online terrorist mediums by Al-Qaeda and by the Islamic State in Iraq and Syria (ISIS).
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Lindsay, Lisa A. "Vaughan’s Rebellion." In Atlantic Bonds: A Nineteenth-Century Odyssey from America to Africa. University of North Carolina Press, 2017. http://dx.doi.org/10.5149/northcarolina/9781469631127.003.0007.

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By the late 1880s, freedom as prosperity and autonomy was coming under threat in Lagos. Increasing numbers of European personnel pushed Africans out of their posts in the civil service and foreign-owned commercial firms, limiting opportunities for elite Africans. White leaders of the mission churches sought to reverse decades-old policies and monopolize control over African congregations. Within the Baptist church—with which Vaughan had been associated since coming to Yorubaland thirty years earlier--a new generation of white missionaries subjected him and others to racist condescension. This chapter considers the responses of Vaughan and his contemporaries to the new era of white supremacy in Lagos. In 1888, Vaughan and several others formed the Native Baptist Church, the first non-missionary church in West Africa; they were followed by separatist movements in other denominations. They linked their struggles to those against slavery, referring to the mission church as a barracoon and their subordination to white missionaries as bondage. Understanding the new racism as part of a wider, Atlantic world phenomenon, Vaughan and the other Christian rebels drew on a classic diasporic strategy of separation from white establishments. Thus, this chapter illustrates the role of the African diaspora in changing developments within Africa.
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Harrison, Brian F. "The Mechanics of Persuasion and the Impact of Information." In A Change is Gonna Come, 56–87. Oxford University Press, 2020. http://dx.doi.org/10.1093/oso/9780190939557.003.0004.

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Chapter 4 shifts to strategies and tactics of what we should do during political discussions, starting with how to best prepare before the conversation even begins. In this era of “fake news,” the use of data and statistics in interpersonal conversations can be complicated. We are naturally inclined to seek and to trust information that reinforces current beliefs and actively discount information that challenges beliefs. Given that proclivity, how we use information in political discussions has become more important than ever. This chapter considers ways to empower ourselves with reliable information from credible sources and how to bolster arguments in a way that does not alienate an audience. Anticipating counterarguments and the kinds of suspicion we may face from others can help identify the right information and sources to counteract the skepticism that many feel for the media and other information sources.
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Conference papers on the topic "And others of the Baptist persuasion"

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Srivastava, Jayesh, and L. H. Shu. "Considering Different Motivations in Design for Consumer-Behavior Change." In ASME 2015 International Design Engineering Technical Conferences and Computers and Information in Engineering Conference. American Society of Mechanical Engineers, 2015. http://dx.doi.org/10.1115/detc2015-47625.

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Much existing work aims to understand how to change human behavior through product-design interventions. Given the diversity of individuals and their motivations, solutions that address different motives are surprisingly rare. We aim to develop and validate a framework that clearly identifies and targets different types of behavioral motives in users. We present a behavior model comprising egoistic, sociocultural and altruistic motives, and apply the model to sustainable behavior. We confirmed the explanatory power of the behavior model by categorizing user comments about an international environmental agreement from multiple news sources. We next developed concepts, each intended to target a single motive type, and elicited evaluations from online respondents who self-assessed their motivation type after evaluating the concepts. We present and discuss correlation results between motive types and preference for products that target these types for two iterations of the experiment. Deviations from our expected results are mainly due to unexpected perceptions, both positive and negative, of our concepts. Despite this, the main value of this work lies in the explicit consideration of a manageable number of different types of motives. A proposed design tool incorporates the three types of motives from the model with the different levels of persuasion others have proposed to change user behavior.
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