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1

Braun, Markus. "Die Eignung von Entrepreneurial Orientation zur Beschreibung von Archetypen bei Kleinen und Mittleren Unternehmen." Doctoral thesis, Universitätsbibliothek Chemnitz, 2015. http://nbn-resolving.de/urn:nbn:de:bsz:ch1-qucosa-108546.

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In der betriebswirtschaftlichen Forschung gewinnt die KMU- und Entrepreneurshipforschung zunehmend mehr Aufmerksamkeit. In den letzten Jahren wurden zahlreiche Konzepte aus der Forschung für große Unternehmen auf den Entre­preneur­ship- und KMU-Bereich übertragen und dort angewendet, ohne ihre Eignung für Klein- und Kleinstunternehmen zu überprüfen. Eine (empirische) Überprüfung, inwieweit die zugrundeliegenden Modelle und Annahmen auch im Bereich der KMU allgemein zutreffen, ist daher sicherlich angebracht. Eines dieser Werkzeuge, das in letzter Zeit immer mehr in den Blickpunkt der Forschung rückt, ist Entrepreneurial Orientation. Mit Entrepreneurial Orientation steht ein Werkzeug zur Verfügung, dass den gesamten Lebenszyklus eines Unternehmens abbilden kann und Elemente sowohl der Entrepreneurship- als auch der Organisations- und Strategieforschung integriert. Inwieweit Kombinationen von Entrepreneurial Orientation bei Konfigurationen von Unternehmens­eigenschaften für kleine und mittlere Unternehmen einen Erkenntnisbeitrag leisten können, wird in diesem Buch theoretisch und empirisch untersucht
Recently, a major focus in economical research is on small- and medium-sized enterprises and entrepreneurship. As part of this development, many concepts have been transferred and adapted to the Entrepreneurship and SME sector from large corporation research, without being tested for their fit to this area. An (empirical) examination how the underlying models and assumptions transferred apply also to the field of SMEs in general seems to be necessary. One of the tools that gain more attention every year is the concept of Entrepreneurial Orientation. Entrepreneurial Orientation provides a tool that can model the entire lifecycle of an enterprise and integrates elements of entrepreneurship as well as organizational and strategy research. This book does provide a theoretical and empirical evaluation of how Entrepreneurial Orientation may be useful by designing configurations of small and medium-sized enterprises
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2

Forasacco, Denis. "Girolamo Savonarola in der deutschen Dichtung um 1900 : zwischen fiktivem Archetypus und Projektionsfigur der Krise /." Hamburg : Kovač, 2008. http://www.verlagdrkovac.de/978-3-8300-3466-7.htm.

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3

Forasacco, Denis. "Girolamo Savonarola in der deutschen Dichtung um 1900 zwischen fiktivem Archetypus und Projektionsfigur der Krise." Hamburg Kovač, 2007. http://d-nb.info/986460419/04.

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4

Braun, Markus. "Die Eignung von Entrepreneurial Orientation zur Beschreibung von Archetypen bei Kleinen und Mittleren Unternehmen." Doctoral thesis, Universitätsverlag der Technischen Universität Chemnitz, 2013. https://monarch.qucosa.de/id/qucosa%3A19866.

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In der betriebswirtschaftlichen Forschung gewinnt die KMU- und Entrepreneurshipforschung zunehmend mehr Aufmerksamkeit. In den letzten Jahren wurden zahlreiche Konzepte aus der Forschung für große Unternehmen auf den Entre­preneur­ship- und KMU-Bereich übertragen und dort angewendet, ohne ihre Eignung für Klein- und Kleinstunternehmen zu überprüfen. Eine (empirische) Überprüfung, inwieweit die zugrundeliegenden Modelle und Annahmen auch im Bereich der KMU allgemein zutreffen, ist daher sicherlich angebracht. Eines dieser Werkzeuge, das in letzter Zeit immer mehr in den Blickpunkt der Forschung rückt, ist Entrepreneurial Orientation. Mit Entrepreneurial Orientation steht ein Werkzeug zur Verfügung, dass den gesamten Lebenszyklus eines Unternehmens abbilden kann und Elemente sowohl der Entrepreneurship- als auch der Organisations- und Strategieforschung integriert. Inwieweit Kombinationen von Entrepreneurial Orientation bei Konfigurationen von Unternehmens­eigenschaften für kleine und mittlere Unternehmen einen Erkenntnisbeitrag leisten können, wird in diesem Buch theoretisch und empirisch untersucht.
Recently, a major focus in economical research is on small- and medium-sized enterprises and entrepreneurship. As part of this development, many concepts have been transferred and adapted to the Entrepreneurship and SME sector from large corporation research, without being tested for their fit to this area. An (empirical) examination how the underlying models and assumptions transferred apply also to the field of SMEs in general seems to be necessary. One of the tools that gain more attention every year is the concept of Entrepreneurial Orientation. Entrepreneurial Orientation provides a tool that can model the entire lifecycle of an enterprise and integrates elements of entrepreneurship as well as organizational and strategy research. This book does provide a theoretical and empirical evaluation of how Entrepreneurial Orientation may be useful by designing configurations of small and medium-sized enterprises.
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5

You, Xiao. "Archetype and archetypal image in Chinese myths, legends and tales." Thesis, University of Essex, 2018. http://repository.essex.ac.uk/23484/.

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This research aims to examine Chinese myths, legends and tales from the perspective of analytical psychology. Considering that analytical psychologists have paid little attention to Chinese myths and that previous studies on Chinese myths from the standpoint of analytical psychology are lacking, this thesis investigates the universal archetype and its cultural carrier, or archetypal image, in Chinese mythical texts. First, this study examines both Jung’s engagement with Chinese culture, in order to see the function and significance of Chinese thought in analytical psychology, and the reception of Jungian thought in China, in order to demonstrate the lack of research on Chinese myths from the perspective of the theory of analytical psychology. Second, the study defines the concepts of archetype and archetypal image, and adopts the method of myth analysis from Jung and his followers to interpret Chinese motifs and symbols. Third, interpretations from the perspective of analytical psychology are applied to three motifs in Chinese culture: creation myths, flood myths and erotic anima figures. These provide materials for exploring similarities and differences in the mechanism and development of the human psyche between East and West. Fourth, this research concentrates on discussing two important Chinese symbols – Long (dragon) and Qi lin (unicorn) and their counterparts in western culture – by analysing these symbols at both the archetypal and cultural levels. The final part of this study explores the possible therapeutic value of Chinese myths in helping analysts to comprehend the human psyche and analysands to understand themselves in greater depth. This thesis fills a gap in the understanding of Chinese myth by means of Jungian psychology with the hope also of applying analytical psychology to Chinese culture more thoroughly and insightfully in both theoretical and practical contexts.
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6

Pajerová, Hedvika. "Analýza marketingové komunikace značky Staropramen a určení jejího archtypu." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-206523.

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The aim of this thesis is to identify the key characters used in a marketing campaign of Staropramen and based on their impact on the selected members of target group of the company to determine what archetype this campaign use. Analyzed campaign is communication of the company implemented in 2014 to celebrate the 145th anniversary of the brewery in Smíchov. I analyze this campaign using qualitative marketing research, focus group method, based on associations. Special emphasis is placed on the importance of the archetype role as a powerful tool companies can use for brand building. Conclusion of this thesis is to determine the archetype that in this communication Staropramen uses. The archetype is representative of the group Nobody is lonely island called Everyman. This thesis is part of a complex semiotic research of Staropramen brand and its communication.
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7

Šlechta, Martin. "Módní značka jako forma sebepojetí." Master's thesis, Vysoká škola ekonomická v Praze, 2012. http://www.nusl.cz/ntk/nusl-150378.

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8

Williams, Kaylea N. "Archetypes in Clay." Digital Commons @ East Tennessee State University, 2017. https://dc.etsu.edu/honors/400.

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The artist discusses the background, ideas, and work entitled Archetypes in Clay, for the completion of her Bachelor of Arts Degree and undergraduate research for the Fine and Performing Arts Scholar program at East Tennessee State University. The artist used this development of work to explore personality types, and how they can be portrayed through clay vessels. In particular, the artist shows her work, how she created the vessels, the testing involved, and the struggles she faced. Archetypes is the focus behind the concept of this project. Her work includes four ceramic vessels, created with clay and finished with glaze. The artist cites Carl Jung, Isabel Briggs-Myers, and NERIS Analytics Limited as important research in this project.
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9

Eglin, Stuart. "Working with archetypes : archetypes in organisations, Jungian psychology in group situations." Thesis, University of Manchester, 2004. https://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.488052.

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10

Ucar, Ozbirinci Purnur G. "Mythmaking In Progress: Plays By Women On Female Writers And Literary Characters." Phd thesis, METU, 2007. http://etd.lib.metu.edu.tr/upload/2/12608981/index.pdf.

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This thesis analyzes the process of women&rsquo
s mythmaking in the plays written by female playwrights. Through writing the lives of female writers and rewriting the literary characters, which have been created by male writers, the women playwrights assume the role of a mythmaker. A mythmaker possesses the power to use the &lsquo
word,&rsquo
thereby possesses the power to control &lsquo
reality.&rsquo
However, for centuries, women have been debarred from generating their own myths, naming their own experiences, and controlling their own &lsquo
realities.&rsquo
Male mythmakers prescribed the roles women were required to perform within the society. Feminist archetypal theorists believe that through a close study of related patterns in women&rsquo
s writing, common grounds, and experiences, the archetypes shared by women will be disclosed. Unveiling these archetypes will eventually lead to the establishment of new myths around these archetypes. As myths are regarded as the source of collective experiences, analyzing how women have rewritten, revised, devised, and originated myths would thus permit women to reclaim the power to name, and hence to influence the so-called reality established by the patriarchy. Hence, this study analyzes the constantly developing process of women&rsquo
s mythmaking/mythbreaking in Liz Lochhead&rsquo
s Blood and Ice, Rose Leiman Goldemberg&rsquo
s Letters Home, Bilgesu Erenus&rsquo
Halide, Timberlake Wertenbaker&rsquo
s The Love of the Nightingale, Bryony Lavery&rsquo
s Ophelia, and Zeynep Avci&rsquo
s Gilgamesh. These playwrights try to depose the stereotypical images attributed to women by male mythmakers.
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11

Forsthoefel, Jennifer Rose. "Naming Experience and Revealing Sentiment: The Archetypal Journey in Edna St Vincent Millay's "Renascence"." Digital Archive @ GSU, 2009. http://digitalarchive.gsu.edu/english_theses/63.

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This thesis uses archetypal theory as explained by Carol Pearson in The Hero Within: Six Archetypes We Live By to illustrate the heroic journey undertaken by the protagonist in Edna St. Vincent Millay's poem "Renascence." Feminist archetypal theory is a useful lens for gaining the reader access to the underlying paradigms of struggle experienced by the female literary character because it exposes the parallels that exist in separate female experiences. By applying Pearson's theory to Millay's work, readers are able to elucidate more clearly the methods used by the poet to create commonality and continuity with her female audience. Throughout the poem, the protagonist hero recursively circles through the Innocent, Orphan, Martyr, Wanderer, Warrior, and Magician phases. This essay utilizes a close reading strategy to illustrate its argument and provide evidence to its conclusions.
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12

Linn, Linda S. (Linda Salmon). "The Undergraduate Teaching of Archetypal Patterns in the Writings of Alice Walker." Thesis, University of North Texas, 1994. https://digital.library.unt.edu/ark:/67531/metadc279342/.

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Significant passages in Alice Walker's writings give evidence of archetypal patterns from Carl Jung and feminine archetypal patterns from Annis Pratt. Since a knowledge of archetypal patterns can influence the total understanding of aspects of Walker's writings, a study of these patterns in the undergraduate classroom benefits the student and opens up another system of analyzing writings, particularly writings by African-American women.
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13

Carpenter, Lynn Sewell. "Archetypal stages and figures in the Abrahamic narrative according to the model compiled by Christopher Vogler." Theological Research Exchange Network (TREN) Access this title online, 2004. http://www.tren.com.

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14

Hanson, Dan L. "Archetypal Dreams." Thesis, North Texas State University, 1987. https://digital.library.unt.edu/ark:/67531/metadc332222/.

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In the composition Archetypal Dreams, musical imagery is created through motifs and ideas that represent the symbolic messages of the unconscious. These motifs are introduced, developed, transformed, and overlapped in contrapuntal dialogue. This unfolding of material grows in significance and complexity building to a resolution of tension. The relationship of motifs to the row is re-established and the row is reconstructed. In this manner the conscious and unconscious elements of the personality are symbolically reconciled. The four movements of the work are entitled: I. Primordial Images; II. Archaic Remnants; III. Mythological Motifs; IV. The Process of Individuation
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15

Roberts, Candice. "Exploring Brand Personality through Archetypes." Digital Commons @ East Tennessee State University, 2010. https://dc.etsu.edu/etd/1691.

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Though brands are created and maintained using many different management strategies, market and academic research has offered evidence that brands presenting the strongest personalities are more likely to perform better and resonate longer with consumers. This paper examines the components of brand personality using connections between contemporary branding and 13 classic archetypes. The study also discusses the life cycle of the brand, including development of brand personality and achievement of iconic status in conjunction with archetypal marketing. The research of Faber and Mayer (2009) is the basis for an analysis measuring participant attitudes toward popular brands by matching them with archetypal descriptions and explores possible correlation between product category and archetype. Results show evidence for high levels of participant agreement when categorizing archetypal representations of popular brands as well as consistency across product category. Results are also indicative of a relationship between gender and archetype selection.
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16

Krejčí, Ondřej. "Teorie archetypů a využití symbolů při brandingu pojišťoven v ČR." Master's thesis, Vysoká škola ekonomická v Praze, 2017. http://www.nusl.cz/ntk/nusl-359347.

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Theory of archetypes is one of several methods how to find the direction for building and managing of brand. This theory is based on theories C. G. Jung. Main objective of this thesis is to find out how companies on Czech market are using archetypal identity. And whether they have urge to use archetypes or similar approaches. In this thesis are also mentioned other theories, methods and methodologies, which helps with building and managing of brands. Practical part of this thesis is about branding of insurance companies. Main element of this part is quality research, especially interview with experts, which have lot of experience with branding and archetypes. Next part of thesis is focused on analysis of communication strategies of largest insurance companies on Czech market and on analysis of rebranding ING to NN in 2015.
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17

Resende, Marques Da Silva Rafaël. "Développement d’une pédagogie du jeu clownesque : un parcours entre Brésil et Europe." Thesis, Montpellier 3, 2018. http://www.theses.fr/2018MON30082/document.

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Le dialogue entre la pratique et la théorie est la base de cette étude. Le défi est la réflexion à trois niveaux: la création de numéros et de spectacles par le jeu du clown; la recherche de sa théorie; et les expérimentations pédagogiques. L'interrogation sur le clown a commencé au Brésil et s'est déroulée dans quatre pays européens à travers des spectacles, des résidences artistiques, des ateliers et des rencontres avec des artistes à partir de la Cia da Bobagem. Le clown est une figure populaire et banale à la fois, mais il y a des traces primitives de son jeu. Cette étude met l'accent sur cet art sous de nombreux aspects: ses principes, son histoire, ses artistes, sa pratique interculturelle, sa liberté, sa poésie, son incompréhension et ses métamorphoses au fil du temps. C'est une invitation à voyager ensemble dans un monde paradoxalement très proche mais toujours mystérieux. La première partie aborde le parcours artistique du chercheur influencé par la recherche e sa curiosité théorique. Ce sont 15 ans de vie clownesque vécu au Brésil et intensifié en Europe avec la création de quatre spectacles et la réalisation de plusieurs cours de clowns à Bruxelles. La rentrée au Brésil est étudiée à partir des projets subventionés. La deuxième partie montre un esquisse théorique sur le clown du XVIe jusqu’aujourd’hui : dès les moralités aux clowns actuels. L’etymologie du mot clown ouvre ce chapitre qui fait une possible relation du trickster et du clown. La troisième partie fait une réflexion sur le jeu comme un outil d’apprentissage du clown. Il y a la tentative de met en lumière les principes du jeu clownesque et les élements pédagogiques appliqué dans la Cia da Bobagem. Pour conclure, la thèse essaye de montrer que la pratique du clown permet une intégration professionnelle et que la théorie peut amplifier la conception du clown à travers la psychologie, l’anthropologie et l’histoire. La transmission du jeu clownesque par la pédagogie du plaisir peut être l’autre façon de jouer et de transmettre le clown au-delà de la souffrance
The dialogue between practice and theory is the basis of this study. The challenge is the reflection in three levels: the creation of numbers and shows by the play of clown; the investigation of clown theory; and the pedagogy experimentations. The interrogation about clown began in Brazil and came to four European countries through performances, artistic residences, workshops and meetings with artists by Cia da Bobagem group. The clown is a popular and a banal figure at the same time, but there are primitive traces of his play. This work explores this art by many aspects: his principles, his history, his artists, his intercultural practice, his freedom, his poetry, his incomprehension, and his metamorphoses over time. It is an invitation to travel together in a world paradoxically very near, but still mysterious. The first part shows the artistc journey of the researcher influenced by the research and theoretical curiosity. These are fifteen years of clown lived in Brazil and intensified in Europe with the creation of four shows and the realization of several clown classes in Brussels. The return to Brazil is studied from funded projects. The second part opens on the etymology of the word clown opens this chapter which makes a possible relation of the trickster and the clown, than indicates a theoretical sketch about the clown from the sixteen century to the present day: from morality to actual clowns. The third part is about the game as a learning tool of the clown. There is the attempt to highlight the principles of the clown game and the pedagogical elements applied in Cia da Bobagem. The thesis shows that the practice of clowning allows a professional integration, that the theory amplifies the conception of clown through psychology, anthropology and history, and that the transmission of the clown game by the pedagogy of pleasure can be the other way to play and transmit the clown beyond suffering
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18

Klujber, Anita Rita. "Snow and window : archetypes of imagination." Thesis, University of Cambridge, 2002. https://www.repository.cam.ac.uk/handle/1810/244962.

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Within the field of comparative literature, this dissertation investigates how the paired symbols of snow and window illuminate certain imaginative processes such as the threshold experience of creative and receptive acts. This work is an intertextual analysis and synthesis of self-allusive poems by Boris Pasternak, Ted Hughes, Gyula Illyes, and Gennady Aygi. Poems by other authors are also discussed briefly, or linked to the main texts through epigraphs. Contemplation of snow through a window is the central theme of the focused texts. Snowflakes falling on the window pane allegorically represent words on the page, and the observation of this process is a metaphor for the ongoing creative and receptive acts. Meditative contemplation of nature and of the processes of writing and reading are portrayed as means for an introspective self-discovery of imagination. The threshold experience of observing the creative mind as it is externalised in nature and embodied in the poetic text involves a deconstructive reversal and overlapping of the external and the internal worlds, and other opposites. The complex mental process of watching the internal in what is external is comparable to the fusion of the optical effects of transparency and reflection on a window. The works analysed reveal that poems can function both as 'windows' displaying external phenomena, and as symbolic 'mirrors' in which one can catch a glimpse of the working of imagination at the very act of simultaneously outward and inward contemplation. The methodological scope of this work is primarily concerned with the intertextual connective function of recurring poetic images (symbols). The metaphorical symbol is a central embodiment of imagination. By focusing on recurring symbols, one can establish links between literary texts and between various imaginative systems (such as literature, mythology, music and visual arts) on a primarily aesthetic basis, without recourse to extraliterary criteria. Northrop Frye's Theory of Symbols, Jungian archetypal criticism, Iurii Lotman's models of communication, and more recent theoretical works by Harold Bloom, Michael Riffaterre, Owen Miller, Roland Barthes, Jonathan Culler, Jacques Derrida, and other scholars serve as the conceptual framework for this approach. Five main intertextual relations are explored. The recurring metaphorical image is shown to be (1) a semantic link between works of the same author, (2) a manifestation of transpersonal features of imagination, (3) a trace of one author's text in the work of another, (4) a means for establishing hypothetical dialogues between texts which are not related by their authors, and (5) a potential connective between literature and other imaginative systems, such as mythology and visual art. These comparative analyses reveal that intertextual approaches are not only tools for uncovering and enriching the meanings of literary texts; they are also means for constructing order in one's otherwise chaotic corpus of reading, and they enable one to gain knowledge about the nature of imagination. The thematic and methodological aspects of the dissertation thus complement and support each other.
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19

Martens, Rhonda M. "Kepler's archetypes in discovery and justification." Thesis, National Library of Canada = Bibliothèque nationale du Canada, 1997. http://www.collectionscanada.ca/obj/s4/f2/dsk3/ftp04/nq28506.pdf.

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20

Lee, Jungha. "Using archetypes in the design process." Thesis, Konstfack, Industridesign, 2012. http://urn.kb.se/resolve?urn=urn:nbn:se:konstfack:diva-5521.

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Archetypes enable consumers to interpret products, to understand their meaning and usage better. By having a memory of the object people can utilize it. There are several products designed without having this idea of using archetypes in mind, but when it is applied in design it can have both advantages and disadvantages. This study deals with using archetypes in designing processes and also concentrates on these pros and cons. In order to explore this diverse usage of archetype, I did a case study of released products where archetypes were applied in the designing process, categorizing the products in two groups. For the next step, I categorized the products we commonly use in four groups by usage and interaction with user. As a result I found that each category of product has its own characteristics. For the next step I designed four products using two approaches. I realized that the difficult part of designing could be solved by extra procedures. To fully deliver the intention of designer, it is important to have more usability test and questionnaires so that the feedbacks could intensify the archetype.
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21

Kok, Seng Kiat. "New managerial archetypes in Higher Education." Thesis, Liverpool John Moores University, 2009. http://researchonline.ljmu.ac.uk/5950/.

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This research identifies the prevalent external forces that have been a catalyst to change in governance and management structures in UK universities. It reviews the effects of growing commercialisation against a backdrop of changing funding dynamics. The study included the political forces that have transformed higher education, alongside the proliferation of managerialism. It examines these effects against traditional welfarist and altruistic views of education, further investigating the differing management structures and archetypes that exist. In addition to this, the research reviews the effects of these forces against the more complex university typology of ancient, red brick. plate glass and new institutions. Utilising the pragmatic philosophical underpin the research employs mixedmethodological approaches of qualitative exploratory desk research, quantitative questionnaires and ultimately qualitative interviews. These entailed the analysis of data both inductively and deductively. Questionnaire and interview surveys were undertaken on UK universities on a range of staff groups within institutional hierarchies. These 'include senior management groups, teaching and research staff, and administrative staff to provide a diverse and reflective range of responses from all staff members. The research has identified changing notions of collegiality and traditional academic autonomy towards more managed and corporate focused management structures. It has further uncovered disparate approaches that exist against the various institutions as a factor of age of establishment rather than solely on type. It contributes to the current body of knowledge by amalgamating the different external forces and reviewing its effects on university management, further uncovering these management structures to exist as dominant-institutional and subsegmented or sub-structural forms alongside cultural permutations. The research further posits that the established dichotomy of traditional and new universities inaccurately reflects the complexity ofthe higher education sector within the UK.
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22

Herting, Nora J. "Wallet sized archetype." The Ohio State University, 2005. http://rave.ohiolink.edu/etdc/view?acc_num=osu1302798074.

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23

Sedláček, David. "Orientace na zákazníka z pohledu systémové dynamiky v rámci Vodafone CZ, a.s." Master's thesis, Vysoká škola ekonomická v Praze, 2015. http://www.nusl.cz/ntk/nusl-203928.

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The content of this diploma thesis is the analysis of Vodafone CZ, Inc. as the company, which is customer-oriented in close connection to the scientific field, system dynamics. Work contains definitions of basic theoretical concepts in the field of system dynamics, and the area of customer, especially his satisfaction and loyalty. In following description of the selected company, its basic characteristics and selection processes within the organization. Separate chapter describes methodology for measuring customer satisfaction, the Net Promoter Score. Either theoretical definition, either its practical use in society. One process is processed and selected within an proces analysis. Specifically, the inspection process, which is essential and necessary for the processing of customer interaction. The final part is the elaboration and validation of hypotheses, set out to verify the connection or relationship between the studied areas and subsequent benefit to selected society.
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24

Kizilcik, Hale Hatice. "Jungian Archetypes In Samuel Beckett&#039." Master's thesis, METU, 2005. http://etd.lib.metu.edu.tr/upload/12606397/index.pdf.

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This thesis analyses the Jungian archetypes employed in Beckett'
s trilogy. It begins with an overview of Jungian archetypes and the relation of these archetypes to the fundamental themes dealt with in Beckett'
s work. The thesis then asserts that some archetypal features occur almost obsessively and are further clearly implicated in the main themes of the trilogy. The central archetypal patterns that frequently appear in the novel are the hero'
s quest, return to paradise and rebirth. This dissertation is therefore primarily organised around these archetypes, and Beckett'
s use of these archetypal motifs to reinforce his black philosophy will be illustrated and exemplified in the study.
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25

Bye, Joy. "Divination: Exemplifying and Configuring Archetypes in Ceramics." University of Sydney, 2009. http://hdl.handle.net/2123/6023.

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Master of Visual Arts
Abstract/Summary Dissertation Divination: Exemplifying and Configuring Archetypes in Ceramics is a study of my research practice. The cards of the tarot can be used as a conceptual framework and source of inspiration for making ceramic sculptures. The cards can be used to understand the creative process as an expression of archetypes. My dissertation discusses these archetypes from the tarot cards, both in their historical operation, their manifestation in my art practice, as well as, examining approaches taken to these archetypes by other artists such as Salvador Dali and Niki de Saint Phalle. The theoretical basis for the dissertation is informed by the writings of Carl G. Jung who has proposed concepts dealing with creativity, coincidence, a collective unconscious and archetypes. These ideas form a model for the understanding of my studio work. As background, the dissertation examines examples of artworks that could be seen to be drawn from a collective unconscious. Studio Work The studio work consists of a series of ceramic sculptures formulating the archetypes that I have derived from the tarot cards. The three dimensional clay, with found inclusions, examines the idea of specific archetypes. These archetypes are titled in the works including: The Fool, Strength, The Magician, Tarot Sun, The Empress II, The Lovers, Empress l, The Chariot I and II The Angel Temperance, The Tarot Devil and The World. The ceramic objects have been created in clay using handbuilding techniques. The clay was such that it could include found ceramic pieces and be refired. The pieces have been re-fired many times to achieve a variety of glaze effects. The works range in size from 30-60 cms approximately and include freestanding sculptures and complementing flat wall works.
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26

Simic, Anderson Magdalena. "(Dis)identifying female archetypes in live art." Thesis, Lancaster University, 2007. http://eprints.lancs.ac.uk/78761/.

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My thesis considers a feminist arts practice as a form of political agency. My research is practice-led. It consists of three performances/live art events (Medea/Mothers’ Clothes, Magdalena Makeup and Joan Trial), its documentation on three sets of DVDs and a written dissertation. Female archetypes, which have tended to be associated with the canonical, underpin my research investigations. Through my arts practice I intervene in three archetypal images of women that are representative of the patriarchal canon: Medea (the anti-mother), Mary Magdalene (the penitent whore) and Joan of Arc (virgin martyr). I juxtapose their ‘universality’ with the experiential, the local and the contemporary. I draw on the authoritative personal voice of the lived anxiety of the experience of motherhood (Medea), name identification (Mary Magdalene), spirituality/heroism (Joan of Arc) and the sense of ‘being foreign’, seen as ‘Other’. Working from my subject figuration of a ‘Foreigner’ (Croatian, living in Britain), my local community and experience of my daily life as a mother and artist-researcher in Liverpool, I (dis)identify with socio-culturally prescribed forms of the feminine, as conventionally represented by these archetypes. The production of my arts practice is understood as my political commitment to the world, a part of and an intervention into my everyday living. This thesis is situated and contextualized within the field of contemporary British Live Art practices, feminist solo performance and transnational arts practices. For the purposes of facilitating my agency as an artist, throughout the thesis I use postcolonial and transnational feminist studies as well as feminist discourses on the ‘politics of location’ and ‘lived experience’, particularly the work of Sara Ahmed, Atvar Brah, Teresa de Lauretis, Inderpal Grewal, Caren Kaplan, Doreen Massey, Chandra Talpade Mohanty, Elspeth Probyn, Gayatri Spivak and Iris Marion Young.
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Komninakis, Rodolfos. "Mechanical analysis and modeling of structural archetypes." Master's thesis, Alma Mater Studiorum - Università di Bologna, 2014. http://amslaurea.unibo.it/6783/.

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This is a research B for the University of Bologna. The course is the civil engineering LAUREA MAGISTRALE at UNIBO. The main purpose of this research is to promote another way of explaining, analyzing and presenting some civil engineering aspects to the students worldwide by theory, modeling and photos. The basic idea is divided into three steps. The first one is to present and analyze the theoretical parts. So a detailed analysis of the theory combined with theorems, explanations, examples and exercises will cover this step. At the second, a model will make clear all these parts that were discussed in the theory by showing how the structures work or fail. The modeling is able to present the behavior of many elements, in scale which we use in the real structures. After these two steps an interesting exhibition of photos from the real world with comments will give the chance to the engineers to observe all these theoretical and modeling-laboratory staff in many different cases. For example many civil engineers in the world may know about the air pressure on the structures but many of them have never seen the extraordinary behavior of the bridge of Tacoma ‘dancing with the air’. At this point I would like to say that what I have done is not a book, but a research of how this ‘3 step’ presentation or explanation of some mechanical characteristics could be helpful. I know that my research is something different and new and in my opinion is very important because it helps students to go deeper in the science and also gives new ideas and inspirations. This way of teaching can be used at all lessons especially at the technical. Hope that one day all the books will adopt this kind of presentation.
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Els, Christoffel Johannes. "Personal archetypes, aspects of personality and psychological well-being / Christoffel Johannes (Christo) Els." Thesis, North-West University, 2004. http://hdl.handle.net/10394/2376.

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Ženíšek, Jan. "Zlepšení vybraného procesu: kreativně a systémově." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-193261.

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This diploma thesis describes the design of an efficient optimization of the selected process. The thesis contains description of methods supporting creative and systematic approach to the problem, with an accent on discipline system dynamics and its instruments for system analysis. It thus offers a tool through which you can capture, analyze and model the selected process in a new way, to discover the causes of problems and predict their behavior. Creative application of methods and systems approach is chosen optimum alternative solution of the problem, which is then constructed to compare model simulations in order to determine whether the selected process improvements effectively.
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Conradie, Catharina Maria. "Mythology – archaic relics or an archetypal and universal source of constant renewal? : an exploration of the relationship between myth and archetype in the myth of Demeter and Persephone." Thesis, Stellenbosch : University of Stellenbosch, 2006. http://hdl.handle.net/10019.1/2611.

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Thesis (MPhil (Ancient Studies)--University of Stellenbosch, 2007.
This thesis deals with the connection between mythology and psychagogy, and a structured way of reading and using myth for personal development is suggested. The myth of Demeter and Persephone is used for this purpose, and the text of the Homeric Hymn to Demeter is analysed as the basic (but not exclusive) text. In the modern world the psychagogic component relies on the work of Jung, which is seen as the most appropriate template available. His concept of the archetype is particularly useful, and the archetype of the mother goddess is analysed as a representation of the personal and spiritual development of modern women.
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Ashdown, Sheena. "Jungian archetypes in selected plays of James Reaney." Thesis, University of British Columbia, 1986. http://hdl.handle.net/2429/26359.

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James Reaney, Canadian playwright and poet, attempted in his early plays for adults to blend Northrop Frye's description of New Comedy with the archetypal theories of Carl Jung. Reaney was interested, as was Jung, in the inner journey of the human soul to maturity, and he wanted to portray this on stage. To this end, he used many of the archeytypes described by Jung. This inward journey is usually the stuff of tragedy, but Reaney did not want to write tragedies. He wanted instead to portray success and a happy resolution. Therefore, he adhered closely to the form of New Comedy, which portrays the successful struggle of a young man to overcome the restrictions placed on him by the older generation as he attempts to marry and become an adult. The archetypes conform to the characters described by Frye as essential to New Comedy and they also allow Reaney to portray in an external and theatrical manner the inner characters of the soul. This thesis describes the archetypes that Reaney has used and how he has used them in three of his plays, The Easter Egg, Listen to the Wind, and Colours in the Dark. These plays have been selected because each play represents a particular way in which Reaney has used the archetypes. In conclusion, a broad analysis of Reaney's progressive use of the archetypes has been attempted as well as an examination of his more recent play The Donnellys. In The Easter Egg the Jungian structure of the soul is presented in nearly perfect form. The anima, shadow and wise old man archetypes can be seen in the characters and Kenneth at the end of the play becomes the child archetype. In Listen to the Wind, the archetypes are less important than they are in The Easter Egg. The characters form the marriage quaternio archetype. In Colours in the Dark the archetypes are only minimally evident in the characters. Instead, the structure of the play itself assumes importance. It is circular and creates the archetype of the sphere. The final archetypes in all the plays symbolize wholeness and the complete soul. There is a progression in Reaney's use of them. In The Easter Egg, the individual character has become the child archetype. In Listen to the Wind, a group of characters has become the marriage quarternio archetype. In Colours in the Dark, the play itself has become the sphere archetype. The archetypes have become progressively larger, less individualized and more encompassing. When Reaney wrote The Donnellys. he was no longer interested in the journey of the soul. These characters cannot be considered the archetypes of the soul; Reaney has become more interested in the characters for their own sakes. This focus makes The Donnellys play not only much more realistic, but also more theatrical. Reaney's least Jungian play is less fantastical but also more stageworthy. He has left behind the inner world of mysterious characters and treads more earthy ground where the people of everyday life are to be found. As a result, his plays have become more accessible to the theatre-going public. Reaney's use of the archetypes allowed him to portray on stage the difficult combination of the inward journey of a soul and the happy resolution of the comedic structure. The task he set himself was difficult and the results may have been flawed, but he ingeniously used the archetypes as an imaginative solution to a perhaps impossible problem.
Arts, Faculty of
Theatre and Film, Department of
Graduate
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Hunt, John Jung C. G. "Jung and his archetypes : an extrapolation on polarity /." [Richmond, N.S.W.] : University of Western Sydney, Hawkesbury, Faculty of Social Inquiry, 1999. http://library.uws.edu.au/adt-NUWS/public/adt-NUWS20030519.100731/index.html.

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33

Finn, Connell Shannon Erin. "Exploring Operational Practices and Archetypes of Design Thinking." Thesis, Benedictine University, 2013. http://pqdtopen.proquest.com/#viewpdf?dispub=3569135.

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This study empirically explores operational practices and archetypes of design thinking in various organizational constructs. The emphasis is on examining the common operational practices applied in design thinking initiatives, to determine whether there are variations in the patterns of applications of these operational practices across different design thinking initiatives, and to identify what may explain such variations if they indeed do exist. The extant literature on design thinking distributed across many disciplines was assessed to determine the common operational practices underlying design thinking initiatives. These practices were then tested in the real-work context of 41 design thinking initiatives.

Two hypotheses were central to this study. First, the many operational practices of design thinking can be reduced to certain core elements or factors that are consistent across various contexts of design thinking initiatives. This hypothesis is tested through factor analysis of 32 operational practices of design thinking across 41 design thinking initiatives. Second, there will be specific archetypes or clusters of design thinking across various contexts where emphasis on core operational practices will vary depending on the context of the design thinking initiative. This hypothesis is tested through cluster analysis of the results of the factor analysis of the 32 operational practices of design thinking derived from the data cross the 41 design thinking initiatives. The cluster analysis assesses whether there are, indeed, archetypal differences in terms of these core operational practices. Then, using qualitative data derived from interviews of 10 design thinking initiatives, case exemplars highlight each of the four archetypes of design thinking initiatives and further speculate on the assumptive domain or the guiding principles that undergird these different archetypes of design thinking operational practices.

This study shows seven factors of operational practices of design thinking emerging from the data, identifying empirical categories that are present across various contexts of design thinking initiatives. These empirical categories highlight the consistency and importance of concepts in design thinking, including cooperative understanding; aspirational visioning; truth seeking; comprehensive solutioning; optimistic collaborating; analytical prototyping; and personal reflecting. Further analysis of the data revealed four archetypes of design thinking initiatives that differed by operational practices of design thinking as well as other key organizational characteristics. A metaphorical construct was applied to the archetypes to symbolize the similarities of the design thinking initiatives to four sports races: training, emphasizing learning by doing and more novice design thinking initiatives; marathons, capturing personal reflection in long timeframe change initiatives; relays, highlighting team collaboration and codesign in complex initiatives; and sprints, emphasizing fast-paced product innovation initiatives. Case studies of the four archetypes were used to provide context to the archetypes. Speculation on the underlying assumptive domains of the archetypes is captured in a model differentiating designer-led versus team-driven design thinking initiatives and low versus high sense of urgency.

Ideally, the results of this study may provide diagnostic insight into the patterns of design thinking initiatives, thus helping managers recognize aspects of design thinking that may already be present in their organization. The archetypes may also be used predictively, aiding organizations pursuing design thinking by utilizing the model as a way of identifying characteristics similar to their own design thinking considerations and goals.

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Shendow, William. "Regionalism and community archetypes: filling the analysis gap." Diss., Virginia Tech, 1991. http://hdl.handle.net/10919/39448.

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Brown, Coreen. "Enduring archetypes in the writing of Bessie Head." Thesis, University of Hull, 1998. http://hydra.hull.ac.uk/resources/hull:14762.

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36

Wilson, Brian Scott. "Orchestrational archetypes in Percy Grainger's wind band music." Diss., The University of Arizona, 1992. http://hdl.handle.net/10150/185861.

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This study closely examines the orchestrational techniques in four of Percy Grainger's wind band compositions; Colonial Song, Irish Tune From County Perry, Molly On The Shore, and five movements from Lincolnshire Posy; Lisbon, Horkstow Grange, The Brisk Young Sailor, and The Lost Lady Found. These are works which are representative of Grainger' s orchestrational techniques. This information has been used to newly orchestrate three of Grainger's pieces for band in his orchestrational style. They are The Cutting of the Hay, Lord Maxwell's Goodnight, and British Waterside (or The Jolly Sailor). It is interesting to note that all but one of these band works (Horkstow Grange) are orchestrations of previously completed compositions. Presumably, Grainger's attention would have been focused on matters of scoring only when writing for band. In analyzing Grainger's orchestrational techniques in these pieces, I have not made any value judgments as to their success. I have also been very careful not to compare these techniques to any other composer. Rather, I have done an exhaustive survey of recurring orchestrational techniques in an attempt to understand why his wind band music sounds the way it does. Chapter I identifies and codifies Grainger's scoring of melodic material. Similarly, Chapter II deals with countermelodic material. Chapter III examines recurring features in Grainger's part writing. Chapter IV documents his preoccupation with contrapuntal dynamic techniques. There is no debate that Grainger made an original contribution to the wind band literature. This study has explored in depth Grainger's orchestrational techniques in an attempt to show specifically why his wind band music is so readily identifiable as Grainger. It is my assertion that the Grainger 'sound' is a function of recurring orchestrational techniques rather than other compositional elements such as melody or harmony. His consistent choice of doublings for both melody and countermelody place a personal stamp upon his music. His continual use of contrapuntal dynamics to achieve timbrel effects also renders his music distinguishable as being only by Grainger. His part writing proves always to be uniquely satisfying because of the constant voice shifting and meandering parts.
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37

Rohr, Lia N. "The Performance of Gender Archetypes in Political Campaigns." OpenSIUC, 2013. https://opensiuc.lib.siu.edu/dissertations/698.

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In this study, I examine how congressional candidates present gendered identities on their campaign websites. In my theory of candidate gendered identity, drawn from literature on presentation of the self and gender performativity, I argue that candidates construct their personal identities in relation to universally understood archetypes, which stand for ideal representations of real-world characters or roles. Through an in-depth content analysis of the biographical pages of 2010 U.S. House of Representatives candidate campaign websites, I examine how candidates construct and perform a range of gender-based archetypal roles in various electoral contexts. Specifically, I look at how such factors as electoral context, candidate partisan identification, and incumbency status (or challenger status) determine the range of archetypal roles a candidate might choose to perform. What I find is that candidate gender matters, but only for some candidates in some contexts. For many candidates, these factors have an interacting effect on the manner in which a candidate presents his or her gender-based identity. This study contributes to our current understanding of how political candidates behave and present themselves in their political campaigns. In their efforts to connect with and gain the trust of potential voters, candidates present their personal identities through the performances of familiar archetypes with which those voters can easily identify.
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Watkins, Laura L. "Statistical Characterization of Fluvial-Deltaic Reservoirs with Archetypes." DigitalCommons@USU, 1998. https://digitalcommons.usu.edu/etd/7121.

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Optimizing the extraction of oil and other hydrocarbon products from existing sites is important. One source of hydrocarbon products is reservoirs found within sedimentary rock formations. Understanding fluid behavior within such formations can be quite useful in optimizing oil production. Fluid behavior within sedimentary formations is influenced by the bedform structure and permeabilities within the formation. Thus, we are concerned with developing a physically and statistically valid method of characterizing sedimentary rock formations. The use of archetypal analysis to generate synthetic bedforms, as well as the use of Kriging to assign permeabilities within a bedform, was explored. With these tools, a characterization of a sedimentary rock formation can be created and fluid flow through the charactrerization examined. It appears that the bedform structure within a realization has a greater influence on fluid flow than any permeability structure created by utilizing Kriging.
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OSELLA, MICHELE. "A Multi-Dimensional Approach for Framing Crowdsourcing Archetypes." Doctoral thesis, Politecnico di Torino, 2014. http://hdl.handle.net/11583/2535900.

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All different kinds of organizations – business, public, and non-governmental alike – are becoming aware of a soaring complexity in problem solving, decision making and idea development. In a multitude of circumstances, multidisciplinary teams, high-caliber skilled resources and world-class computer suites do not suffice to cope with such a complexity: in fact, a further need concerns the sharing and ‘externalization’ of tacit knowledge already existing in the society. In this direction, participatory tendencies flourishing in the interconnected society in which we live today lead ‘collective intelligence’ to emerge as key ingredient of distributed problem solving systems going well beyond the traditional boundaries of organizations. Resulting outputs can remarkably enrich decision processes and creative processes carried out by indoor experts, allowing organizations to reap benefits in terms of opportunity, time and cost. Taking stock of the mare magnum of promising opportunities to be tapped, of the inherent diversity lying among them, and of the enormous success of some initiative launched hitherto, the thesis aspires to provide a sound basis for the clear comprehension and systematic exploitation of crowdsourcing. After a thorough literature review, the thesis explores new ways for formalizing crowdsourcing models with the aim of distilling a brand-new multi-dimensional framework to categorize various crowdsourcing archetypes. To say it in a nutshell, the proposed framework combines two dimensions (i.e., motivations to participate and organization of external solvers) in order to portray six archetypes. Among the numerous significant elements of novelty brought by this framework, the prominent one is the ‘holistic’ approach that combines both profit and non-profit, trying to put private and public sectors under a common roof in order to examine in a whole corpus the multi-faceted mechanisms for mobilizing and harnessing competence and expertise which are distributed among the crowd. Looking at how the crowd may be turned into value to be internalized by organizations, the thesis examines crowdsourcing practices in the public as well in the private sector. Regarding the former, the investigation leverages the experience into the PADGETS project through action research – drawing on theoretical studies as well as on intensive fieldwork activities – to systematize how crowdsourcing can be fruitfully incorporated into the policy lifecycle. Concerning the private realm, a cohort of real cases in the limelight is examined – having recourse to case study methodology – to formalize different ways through which crowdsourcing becomes a business model game-changer. Finally, the two perspectives (i.e., public and private) are coalesced into an integrated view acting as a backdrop for proposing next-generation governance model massively hinged on crowdsourcing. In fact, drawing on archetypes schematized, the thesis depicts a potential paradigm that government may embrace in the coming future to tap the potential of collective intelligence, thus maximizing the utilization of a resource that today seems certainly underexploited.
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Korkmaz, Fatma Tuba. "Rewriting Myths: Voicing Female Experience In Margaret Atwood&#039." Master's thesis, METU, 2010. http://etd.lib.metu.edu.tr/upload/12612766/index.pdf.

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Myths have been an undeniable source in both shaping and expressing the values, norms and behavioural patterns in societies. However, the archetypes in these myths have helped to oppress women in their personal and social lives and have forced them to accept identities which actually are not theirs. Feminist archetypal theorists propose that through a detailed study of common images of women&rsquo
s writings, fantasies, dreams and myths, the archetypes that women possess will be uncovered and the female experience will have the chance to be voiced more accurately. The aim of this thesis is to explore Surfacing and The Penelopiad by Margaret Atwood and Indigo and The Leto Bundle by Marina Warner to lay bare the attempts of both writers to break away from the male-oriented myths so as to rewrite female experience via rewriting myths. In four novels, the archetypes and mythical elements are used in rewriting the gender and sexual identity markers which have long been imposed on women by patriarchal mythmakers. By rewriting these markers, both writers not only voice the genuine female experience and the body but also pave the way for the creation of new myths which would celebrate female identity and freedom.
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Brackeen, Stephanie E. (Stephanie Ellen). "Edgar Allan Poe's Use of Archetypal Images in Selected Prose Works." Thesis, University of North Texas, 1993. https://digital.library.unt.edu/ark:/67531/metadc501065/.

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This study traces archetypal images in selected prose fiction by Edgar Allan Poe and shows his consistent use of such imagery throughout his career, and outlines the archetypal images that Poe uses repeatedly throughout his works: the death of the beautiful woman, death and resurrection, the hero's journey to the underworld, and the quest for forbidden knowledge. The study examines Poe's use of myth to establish and uphold archetypal patterns. Poe's goal when crafting his works was the creation of a single specified effect, and to create his effects, he used the materials at hand. Some of these materials came from his own subconscious; however, a greater portion came from a lifetime of study and his own understanding of the connections between myth and archetypal images.
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Åberg, Joakim. "The process of Individuation in Willy Loman : A Jungian Archetypal Literary Analysis of the Protagonist in Arthur Miller’s Play Death of a Salesman Compared to the Classical Hero of Odysseus in Homer’s The Odyssey." Thesis, Högskolan i Gävle, Avdelningen för humaniora, 2019. http://urn.kb.se/resolve?urn=urn:nbn:se:hig:diva-31001.

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This study is an archetypal literary analysis of Arthur Miller’s play Death of a Salesman and Homer’s The Odyssey. The analysis aims to demonstrate how Arthur Miller’s protagonist, Willy Loman, in Death of a Salesman demonstrates several stages of Carl Gustav Jung’s theory of the individuation process, similar to Odysseus in Homer’s The Odyssey. This is done by identifying set archetypes and stages of Jung’s individuation process, the persona, the shadow, the anima, and the self. After that, the stages are applied to both Miller’s play and Homer’s epic poem. The analysis shows that both protagonists demonstrate and complete Jung’s individuation process. Willy Loman completes a symbolic journey, whereas Odysseus completes a physical one.
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43

Chang, Huang-Ming. "Emotions in archetypal media content." Doctoral thesis, Universitat Politècnica de Catalunya, 2014. http://hdl.handle.net/10803/668913.

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Emotion is an intriguing and mysterious psychological phenomenon. While everyone seems to know what it is, researchers have not yet come to consensus on its definition, and many questions still remain unanswered. While the nature of emotion is yet to discover, the design community has noticed is importance, and poses the challenge of how emotion could inform design. We see the necessity to follow the state of the art in psychology and initiate the undertaking by exploring the emotional qualities in various types of media content. The first part of this thesis aims at constructing a theoretical framework. Recent years have seen empirical studies suggest that emotion could be unconscious. While this is to be further justified, scientists are motivated to reconsider current theories of emotion to account for this phenomenon. In light of this, we integrate these studies about unconscious emotion into our literature review. An overview from theory to practice is illustrated to provide a reference for viewing the current states in application domains, such as affective computing and emotional design. This review offers a holistic understanding about emotion from various perspectives, which allow us to look for new directions in future studies. Based on our review, we see a promising direction by applying psychoanalysis methods to analyze the media content as affective stimuli, and these stimuli can be evaluated by using quantitative measures to investigate the connection between the content and the corresponding emotions. The analysis on the media content is based on a psychoanalysis theory¿the theory of archetypes¿proposed by Carl Jung. He argues that there exists a universal pattern in humans¿ unconscious thoughts, which can be manifested as symbolic content in various forms of narratives, such as myth and fairy tales. Today, this archetypal symbolic content can be seen in modern media, particularly in movies. By applying the Jungian approach, we analyzed the symbolic meaning in movie scenes and edit these feature scenes into a collection of archetypal media content, which serve as the experimental materials for later explorations. In the second part of this thesis, we present three experimental studies that aim at determining if archetypal media content can be differentiated based on emotional responses. We adopted the psychoanalytical approach described earlier to collect feature scenes in movies as archetypal media content. Meanwhile, affective stimuli of explicit emotions are also included as benchmarks for comparison, such as sadness and joy. Self-reports and physiological signals are both adopted for measuring emotional responses. These three studies follow similar experimental design: presenting stimuli and measuring emotion concurrently. The results of these studies confirm that emotions induced by archetypal content are different from explicit emotions, and the statistical analysis further indicate that the predictive model obtained from physiological signals outperforms the model generated from self-reports while viewing archetypal media content. These results, however, are opposite to the results gained from affective stimuli of explicit emotions, leading us to the conclusion that archetypal media content might induce unconscious emotions, and physiological signals are more effective than self-reports for recognizing emotions induced by archetypal media content.
La emoción es un fenómeno psicológico intrigante y misterioso. Aunque todo el mundo parece saber lo que es, los investigadores aún no han llegado a un consenso sobre su definición, y todavía quedan muchas preguntas sin respuesta. Si bien la naturaleza de las emociones está aún por descubrir, la comunidad de profesionales del diseño ha entendido su importancia, y se plantea el desafío de interrelacionar ambos mundos, explorando de las cualidades emocionales en diversos tipos de contenido en medios de comunicación. La primera parte de esta tesis tiene como objetivo la construcción de un marco teórico. Recientemente se han realizado estudios empíricos que sugieren que las emociones puede ser inconscientes. Si bien esto debe justificarse mejor, los científicos están motivados a reconsiderar las teorías actuales de la emoción para explicar este fenómeno. En vista de ello, integramos estos estudios sobre las emociones inconscientes en nuestra revisión de referencias bibliográficas incluyendo dominios de aplicación recientes, tales como la Computación Afectiva y el Diseño Emocional. Una dirección prometedora de investigación se basa en la aplicación de métodos del psicoanálisis para analizar contenidos multimedia como estímulos afectivos, y estos estímulos pueden ser evaluados mediante el uso de medidas cuantitativas para investigar la conexión entre el contenido y las emociones correspondientes. Este análisis se basa en la teoría de los arquetipos propuesto por el psicólogo Carl Jung. El autor sostiene que existe una patrón universal en los pensamientos inconscientes de los personas, que puede manifestarse como un símbolo contenido en las diversas formas de narrativas, como en los mitos y los cuentos de hadas. Hoy en día, estos arquetipos de contenido simbólico se puede ver frecuentemente en los contenidos multimedia modernos, sobre todo en las películas. Mediante la aplicación del enfoque de Jung, analizamos el significado simbólico en escenas de películas seleccionando las correspondientes a diversos arquetipos, que servirá como material experimental para exploraciones posteriores. En la segunda parte de esta tesis, se presentan tres estudios experimentales que apuntan a determinar si el contenido multimedia arquetípico puede diferenciarse en base a respuestas emocionales. Con el enfoque psicoanalítico descrito anteriormente para los arquetipos, también se incluye los estímulos afectivos de emociones explícitas son como puntos de referencia para la comparación, como la tristeza y la alegría. Se realizan auto-informes y se miden señales fisiológicas para la determinación de las respuestas emocionales en todos los experimentos realizados. Los resultados de estos estudios confirman que las emociones inducidas por arquetipos son diferentes de las emociones explícitas, y el análisis estadístico indica además que el modelo predictivo obtenido a partir de señales fisiológicas supera el modelo generado por los auto-informes durante la visualización de contenidos multimedia arquetípicos. Estos resultados, sin embargo, son opuestos a los resultados obtenidos a partir de los estímulos afectivos de emociones explícitas, llevándonos a la conclusión de que los contenidos de los medios arquetípicos podría inducir emociones inconscientes, y que las señales fisiológicas son más eficaces que los auto informes para el reconocimiento de las emociones inducidas por el contenido de medios arquetípico. En la tercera parte de esta tesis, exploramos cómo los contenidos arquetípicos podrían utilizarse para diseñar contenido multimedia mediante "mood boards". Se realizaron dos estudios con diseñadores para responder a la pregunta de investigación de si es posible generar contenido emocionalmente rico a través de la generación automática de contenido arquetípico por "mood boards" en comparación con el contenido multimedia no arquetípico.
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44

Eckerd, K. Richard. "Glass : beyond the archetypal vessel /." Online version of thesis, 1996. http://hdl.handle.net/1850/12204.

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45

Petráš, Jaroslav. "Systémové archetypy v ekonomické analýze." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-11196.

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Transdisciplinary focused work concentrates on the possibilities of the application of the system thinking in the various science branches. Out of system disciplines it studies in detail the system dynamics -- specifically Archetypes (general structures). Introduction to the general system theory can be found in the first section of the theoretical part. Next sections are more particular and refer to the main ideas of system dynamics and Archetypes. Next part of the work focuses on common methods of the economic analysis. Apart from their brief description there is also discussion about their main theoretical flaws. The economic analysis of the specific socio-economic issue (road speed limits) is performed in the last part of the work and it includes substantial usage of the Archetypes and general system-thinking attitude. Primary aim of this part is to confirm or disprove the hypothesis of the utility of Archetypes in the economic analysis.
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46

Sundvall, Erik, Rahil Qamar, Mikael Nyström, Mattias Forss, Håkan Petersson, Hans Åhlfeldt, and Alan Rector. "Integration of Tools for Binding Archetypes to SNOMED CT." Linköpings universitet, Medicinsk informatik, 2006. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-38010.

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The Archetype formalism and the associated Archetype Definition Language have been proposed as standard for specifying models of components of Electronic Healthcare Records as a means of achieving interoperability between clinical systems. This paper presents an archetype editor with support for manual or semi-automatic creation of bindings between archetypes and terminology systems. Lexical and semantic methods are applied in order to obtain automatic mapping suggestions. Information visualisation methods are also used to assist the user in exploration and selection of mappings. The methods and tools presented are general, but here only bindings between SNOMED CT and archetypes based on the openEHR reference model are presented in detail.
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47

Sundvall, Erik, Rahil Qamar, Mikael Nyström, Mattias Forss, Håkan Petersson, Hans Åhlfeldt, and Alan Rector. "Integration of Tools for Binding Archetypes to SNOMED CT." Linköpings universitet, Medicinsk informatik, 2008. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-43812.

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Background The Archetype formalism and the associated Archetype Definition Language have been proposed as an ISO standard for specifying models of components of electronic healthcare records as a means of achieving interoperability between clinical systems. This paper presents an archetype editor with support for manual or semi-automatic creation of bindings between archetypes and terminology systems. Methods Lexical and semantic methods are applied in order to obtain automatic mapping suggestions. Information visualisation methods are also used to assist the user in exploration and selection of mappings. Results An integrated tool for archetype authoring, semi-automatic SNOMED CT terminology binding assistance and terminology visualization was created and released as open source. Conclusion Finding the right terms to bind is a difficult task but the effort to achieve terminology bindings may be reduced with the help of the described approach. The methods and tools presented are general, but here only bindings between SNOMED CT and archetypes based on the openEHR reference model are presented in detail. Background The Archetype formalism and the associated Archetype Definition Language have been proposed as an ISO standard for specifying models of components of electronic healthcare records as a means of achieving interoperability between clinical systems. This paper presents an archetype editor with support for manual or semi-automatic creation of bindings between archetypes and terminology systems. Methods Lexical and semantic methods are applied in order to obtain automatic mapping suggestions. Information visualisation methods are also used to assist the user in exploration and selection of mappings. Results An integrated tool for archetype authoring, semi-automatic SNOMED CT terminology binding assistance and terminology visualization was created and released as open source. Conclusion Finding the right terms to bind is a difficult task but the effort to achieve terminology bindings may be reduced with the help of the described approach. The methods and tools presented are general, but here only bindings between SNOMED CT and archetypes based on the openEHR reference model are presented in detail.

Original Publication: Erik Sundvall, Rahil Qamar, Mikael Nyström, Mattias Forss, Håkan Petersson, Hans Åhlfeldt and Alan Rector, Integration of Tools for Binding Archetypes to SNOMED CT, 2008, BMC Medical Informatics and Decision Making, (8), S7. http://dx.doi.org/10.1186/1472-6947-8-S1-S7 Licensee: BioMed Central http://www.biomedcentral.com/

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Compton, Ashley N. "Feminine Archetypes in Pornography| Something Showing Up as Missing." Thesis, Pacifica Graduate Institute, 2016. http://pqdtopen.proquest.com/#viewpdf?dispub=10076217.

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Our earth has begun its sixth extinction and our culture thrives in ideological third nature and the era of technology. Hardcore pornography demonstrates a fear-based split in the relationship between the Great Mother and Terrible Mother archetypes, and the consumption of violent sexual material is indicative of existential death-avoidance, or despair. The archetypes present in the Moms/Hot Mom/Mother/MILF, Youth/Teen, and 18 and Abused categories of porn evoke the fear of the feminine as related to Mother Earth, and elucidate the collective’s split feminine archetypes. This research uses heuristic and alchemical hermeneutic research methods to discern how these archetypes within hardcore pornography explicate our cultural complex regarding Mother Nature. What results is a call to consciousness and a clinical aim toward shadow integration, the assimilation of masculine and feminine parts of self, and a cohesive relationship toward imagery and imagination, lest they be altogether replaced by pornography.

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Tikkanen, T. (Tapio). "Hero, shadow and trickster:three archetypes in The Kingkiller Chronicle." Master's thesis, University of Oulu, 2018. http://urn.fi/URN:NBN:fi:oulu-201811153046.

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This master’s thesis examines three literary archetypes as they appear in the two novels of Patrick Rothfuss’ high fantasy series The Kingkiller Chronicle released thus far — The Name of the Wind and The Wise Man’s Fear. The thesis provides a brief outline of the history of archetypes, inspecting Carl Jung’s original psychoanalytical theories on the unconscious and the archetypes within, James Frazer’s anthropological examinations as well as the literary significance of archetypes as discussed by, for example, Joseph Campbell and Northrop Frye. Using this as a theoretical background, the paper proceeds to review the three primary archetypes used in the analysis: hero, shadow and trickster, as well as demonstrating how these archetypes have been employed in the analysis of literature and film in the past. The primary goals of the analysis are to examine if these three archetypes are present in the protagonist of the aforementioned novels, whether these archetypes are employed in a conventional or an original manner as well as if these three archetypes co-actualize in the protagonist to create a multi-dimensional, round character as opposed to a flat character. These goals are pursued by identifying and analysing archetypally significant sections and events from the two novels. The analysis reveals that the three archetypes do co-actualize in the protagonist, thus creating a complex, multi-dimensional character. Furthermore, the novels contain both conventional archetypal scenes and non-conventional ones, which shows the flexibility of literary archetypes as well as their potential to keep evolving and adding to their definitions the new, complex characteristics that the creative minds of authors have and will invent without compromising the fundamental idea of archetypes as recognizable patterns that permeate all of literature
Tämä pro gradu -työ tarkastelee kolmen kirjallisuuden arkkityypin käyttöä Patrick Rothfussin fantasiankirjasarjassa Kuninkaansurmaajan kronikka, josta on tähän mennessä julkaistu kaksi romaania: Tuulen nimi ja Viisaan miehen pelko. Työ käsittelee lyhyesti arkkityyppien historiaa alkaen Carl Jungin psykoanalyyttisistä teorioista alitajunnasta ja sen sisältämistä arkkityypeistä, siirtyen James Frazerin antropologisiin havaintoihin ja lopulta esimerkiksi Joseph Campbellin ja Northrop Fryen väitteisiin kirjallisuuden arkkityyppien merkittävyydestä. Tämä toimii työn teoreettisena taustana, jonka jälkeen sen kolme keskeistä arkkityyppiä — sankari, kelmi ja kujeilija — rajataan. Tätä seuraa katsaus näiden kolmen arkkityypin aikaisempaan hyödyntämiseen niin kirjallisuudessa kuin elokuvissa. Tutkielman päämääräisinä tavoitteina ovat selvittää ovatko nämä kolme arkkityyppiä löydettävissä edellä mainituissa romaaneissa, käytetäänkö niitä tavanomaisella vai poikkeavalla tavalla ja aktualisoituvatko nämä kolme arkkityyppiä yhdessä romaanin päähenkilössä luoden moniulotteisen, pyöreän hahmon verrattuna litteään hahmoon. Näiden tavoitteiden toteuttamiseksi molemmista teoksista tutkitaan katkelmia ja osioita, jotka ovat arkkityypillisesti merkittäviä. Analyysi paljastaa, että nämä kolme arkkityyppiä todella aktualisoituvat romaanin päähenkilössä luoden monitahoisen hahmon. Lisäksi molemmat novellit sisältävät sekä tavanomaisia arkkityypillisiä osioita että epätavallisia osioita. Tämä paljastaa kirjallisuuden arkkityyppien joustavuuden sekä niiden potentiaalin jatkaa muuttumista. Täten niiden määritelmiin lisätään uusia, kompleksisia tunnusmerkkejä, joita kirjailijat ovat luoneet ja tulevat luomaan kuitenkaan vaarantamatta arkkityyppien olennaista ideaa tunnistettavista malleista, jotka tulevat aina olemaan kirjallisuuden keskiössä
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Usher, Robin Leslie. "Jungian archetypes in the work of Robert A. Heinlein." Thesis, University of Hull, 1992. http://hydra.hull.ac.uk/resources/hull:16869.

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