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Journal articles on the topic 'Attitude change. Persuasion (Psychology)'

Author: Grafiati

Published: 4 June 2021

Last updated: 1 February 2022

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1

Clarkson, Joshua J., Zakary L. Tormala, and Derek D. Rucker. "Cognitive and Affective Matching Effects in Persuasion." Personality and Social Psychology Bulletin 37, no. 11 (2011): 1415–27. http://dx.doi.org/10.1177/0146167211413394.

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Past research suggests that cognitive and affective attitudes are more open to change toward cognitive and affective (i.e., matched) persuasive attacks, respectively. The present research investigates how attitude certainty influences this openness. Although an extensive literature suggests that certainty generally reduces an attitude’s openness to change, the authors explore the possibility that certainty might increase an attitude’s openness to change in the context of affective or cognitive appeals. Based on the recently proposed amplification hypothesis, the authors posit that high (vs. lo

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Petrocelli, John V., and Melanie B. Whitmire. "Emotion Decoding and Incidental Processing Fluency as Antecedents of Attitude Certainty." Personality and Social Psychology Bulletin 43, no. 7 (2017): 924–39. http://dx.doi.org/10.1177/0146167217700606.

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Previous research demonstrates that attitude certainty influences the degree to which an attitude changes in response to persuasive appeals. In the current research, decoding emotions from facial expressions and incidental processing fluency, during attitude formation, are examined as antecedents of both attitude certainty and attitude change. In Experiment 1, participants who decoded anger or happiness during attitude formation expressed their greater attitude certainty, and showed more resistance to persuasion than participants who decoded sadness. By manipulating the emotion decoded, the di

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Wood, Wendy. "Attitude Change: Persuasion and Social Influence." Annual Review of Psychology 51, no. 1 (2000): 539–70. http://dx.doi.org/10.1146/annurev.psych.51.1.539.

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Hassan, Louise M., and Nina Michaelidou. "Challenges to attitude and behaviour change through persuasion." Journal of Consumer Behaviour 12, no. 2 (2013): 91–92. http://dx.doi.org/10.1002/cb.1429.

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Zezelj, Iris, Svetlana Jovic, Brankica Mihajlovic, Snezana Savic, Marija Tadic, and Ana Vucetic. "Eksperimental evaluation of efficacy of the strategies for the persuasion resistance." Psihologija 39, no. 2 (2006): 147–65. http://dx.doi.org/10.2298/psi0602147z.

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The present research took an experimental approach to examining strategies of resistance to persuasion. We tested the effects of two strategies (counterarguing and source derogation) and their relation to channel through which a message is received (print, audio and video). The experiment is based on modified experimental paradigm used in one previous research (Cameron et al, 2002) in order to retest their findings and examine the role of communication modality in inoculation. Persuasive message generated statistically significant effects- attitude towards abortion was significantly changed. B

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Van Overwalle, Frank, and Frank Siebler. "A Connectionist Model of Attitude Formation and Change." Personality and Social Psychology Review 9, no. 3 (2005): 231–74. http://dx.doi.org/10.1207/s15327957pspr0903_3.

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This article discusses a recurrent connectionist network, simulating empirical phenomena usually explained by current dual-process approaches of attitudes, thereby focusing on the processing mechanisms that may underlie both central and peripheral routes of persuasion. Major findings in attitude formation and change involving both processing modes are reviewed and modeled from a connectionist perspective. We use an autoassociative network architecture with a linear activation update and the delta learning algorithm for adjusting the connection weights. The network is applied to well-known expe

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Stoltenberg, Cal D., Mark M. Leach, and Avery Bratt. "The Elaboration Likelihood Model and Psychotherapeutic Persuasion." Journal of Cognitive Psychotherapy 3, no. 3 (1989): 181–99. http://dx.doi.org/10.1891/0889-8391.3.3.181.

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The psychotherapeutic process has long been considered a context for persuasion. The Elaboration Likelihood Model of Persuasion provides an integrative framework from which to examine the process of persuasion in psychotherapy. Various source, message, recipient, and context factors interact in a complex manner to produce attitude change. Two routes to persuasion are presented and their relevance for psychotherapy are discussed. The central route requires more effort and more active cognitive processing on the part of the client, resulting in relatively permanent attitudes that are predictive

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Zezelj, Iris, Milan Skoric, Slaven Bogdanovic, Dejan Hristic, and Dusan Stokic. "Valence framing of political preferences and resistance to persuasion." Psihologija 40, no. 3 (2007): 365–83. http://dx.doi.org/10.2298/psi0703365z.

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This study tested the "valence framing effect": an assumption that negatively conceptualized attitudes (as opposing the non-preferred alternative) are more resistant to later persuasion attempts. In the experiment we created choice between two political candidates and experimental subjects were led to conceptualize their political preferences in one of two possible ways: either as supporting the preferred candidate or as opposing the non-preferred candidate. The data indicate that negative preferences show less overall change when exposed to counterarguments. This finding can be incorporated i

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9

Massaro, Dominic W., Richard E. Petty, and John T. Cacioppo. "Communication and Persuasion: Central and Peripheral Routes to Attitude Change." American Journal of Psychology 101, no. 1 (1988): 155. http://dx.doi.org/10.2307/1422805.

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Brankovic, Marija, and Iris Zezelj. "The effects of matching a persuasive message to a recipient's self-concept on attitude change." Psihologija 43, no. 3 (2010): 233–51. http://dx.doi.org/10.2298/psi1003233b.

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The paper addresses the question of whether matching a persuasive message to a recipient's self-concept can enhance message processing. A large body of experiments within the Elaboration likelihood model proved that framing a message so as to be perceived as selfrelevant led to more careful argument scrutiny. In this research, we matched the messages with previously assessed need for cognition - tendency to engage in and enjoy effortful cognitive tasks. Two possible sources of motivation to process a persuasive message were hereby confronted: dispositional (cognitive style) and situational (ma

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11

Pierce, W. David. "Which Coke is It? Social Influence in the Marketplace." Psychological Reports 60, no. 1 (1987): 279–86. http://dx.doi.org/10.2466/pr0.1987.60.1.279.

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This study concerns the effects of media-based advertising on consumers' opinion. The experiment evaluates the recent advertising campaign for New Coke as an instance of communication and persuasion. The design separated the effects of the type of product (New Coke or Coke) from the description of the product (New Coke or Coke). There was a significant effect of product description that depended on the initial attitude of the consumer. Consumers who did not usually drink Coke had a low opinion of the standard-brand name (i.e., Coke) but were more favourable to the New Coke label. In contrast,

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Smith, Joanne R., Winnifred R. Louis, and P. Wesley Schultz. "Introduction." Group Processes & Intergroup Relations 14, no. 5 (2011): 599–603. http://dx.doi.org/10.1177/1368430211410214.

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The study of social influence is central to social psychology and to understanding group processes and intergroup relations. Social influence research covers a broad range of topics, from persuasion and attitude change, to compliance and conformity, to collective action and social change. This Special Issue presents eleven empirical articles that represent the diversity of current basic and applied research on social influence.

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Schott, John Paul, Laura D. Scherer, and Alan J. Lambert. "Casualties of war and sunk costs: Implications for attitude change and persuasion." Journal of Experimental Social Psychology 47, no. 6 (2011): 1134–45. http://dx.doi.org/10.1016/j.jesp.2011.06.002.

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Catapano, Rhia, Zakary L. Tormala, and Derek D. Rucker. "Perspective Taking and Self-Persuasion: Why “Putting Yourself in Their Shoes” Reduces Openness to Attitude Change." Psychological Science 30, no. 3 (2019): 424–35. http://dx.doi.org/10.1177/0956797618822697.

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Counterattitudinal-argument generation is a powerful tool for opening people up to alternative views. On the basis of decades of research, it should be especially effective when people adopt the perspective of individuals who hold alternative views. In the current research, however, we found the opposite: In three preregistered experiments (total N = 2,734), we found that taking the perspective of someone who endorses a counterattitudinal view lowers receptiveness to that view and reduces attitude change following a counterattitudinal-argument-generation task. This ironic effect can be underst

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Carlsmith, Kevin M., and Joel Cooper. "A Persuasive Example of Collaborative Learning." Teaching of Psychology 29, no. 2 (2002): 132–35. http://dx.doi.org/10.1207/s15328023top2902_12.

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This article details the process of integrating a 12-week collaborative learning project within a course on Persuasion and Propaganda. We present a specific instantiation of Meyers's (1997) articulation of general principles for incorporating small group projects into college courses. Student groups designed, executed, and evaluated persuasive campaigns to change the attitudes and behavior of target populations. Student self-reports indicated that the course format was significantly more popular than traditional formats in other psychology courses. Moreover, students worked significantly harde

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Neimeyer, Greg J., April E. Metzler, and Tracy Dongarra. "CHANGING ATTITUDES REGARDING THE EFFECTIVENESS OF COGNITIVE RESTRUCTURING FOR TREATING DEPRESSION." Social Behavior and Personality: an international journal 18, no. 2 (1990): 181–88. http://dx.doi.org/10.2224/sbp.1990.18.2.181.

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This study examined the impact of depression on attitude formation concerning the effectiveness of cognitive restructuring as a treatment technique. Based on the Elaboration Likelihood Model of persuasion (Petty & Cacioppo, 1981a), we predicted that mild depression would enhance peripheral precessing by minimizing message elaboration. Subjects in the mixed-sex sample of 101 individuals were assigned to one of eight conditions which varied the quality of the persuasive intervention (high or low), the credibility of the source (high or low), and the level of depression reported by the subjec

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Hesapçı Sanaktekın, Özlem, and Dıane Sunar. "Persuasion and relational versus Personal bases of self-esteem: does the message need to be one- or two-sided?" Social Behavior and Personality: an international journal 36, no. 10 (2008): 1315–32. http://dx.doi.org/10.2224/sbp.2008.36.10.1315.

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The link between audience characteristics and persuasion has been examined in extant research but there has not been a focus on message variables. In the present study message sidedness effects are explored in relation to the link between self-esteem and persuasibility. Results indicated that self-esteem does not have a simple, direct effect on persuasibility. Rather, relational and personal bases of self-esteem provide better explanations for the complex relationship between self-esteem and persuasibility. Relational bases of self-esteem, but not general self-esteem, showed a main effect on a

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Wheeler, S. Christian, Pablo Briñol, and Anthony D. Hermann. "Resistance to persuasion as self-regulation: Ego-depletion and its effects on attitude change processes." Journal of Experimental Social Psychology 43, no. 1 (2007): 150–56. http://dx.doi.org/10.1016/j.jesp.2006.01.001.

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Baron, Robert S. "Arousal, Capacity, and Intense Indoctrination." Personality and Social Psychology Review 4, no. 3 (2000): 238–54. http://dx.doi.org/10.1207/s15327957pspr0403_3.

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This article considers the process of intense indoctrination, specifying procedural conditions, internal states, mechanisms of social influence, and key output behaviors associated with extremely manipulative and coercive programs of attitude and value change. Most descriptions of intense indoctrination point out that emotional arousal and stress are integral features of such programs of systematic persuasion. This article focuses on the hypothesis that this arousal, coupled with other features of the indoctrination process, compromise the attentional capacity of indoctrinees and that this imp

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Haugtvedt, Curtis P., and Richard E. Petty. "Personality and persuasion: Need for cognition moderates the persistence and resistance of attitude changes." Journal of Personality and Social Psychology 63, no. 2 (1992): 308–19. http://dx.doi.org/10.1037/0022-3514.63.2.308.

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21

Imhoff, Roland, Pia Lamberty, and Olivier Klein. "Using Power as a Negative Cue: How Conspiracy Mentality Affects Epistemic Trust in Sources of Historical Knowledge." Personality and Social Psychology Bulletin 44, no. 9 (2018): 1364–79. http://dx.doi.org/10.1177/0146167218768779.

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Classical theories of attitude change point to the positive effect of source expertise on perceived source credibility persuasion, but there is an ongoing societal debate on the increase in anti-elitist sentiments and conspiracy theories regarding the allegedly untrustworthy power elite. In one correlational ( N = 275) and three experimental studies ( N = 195, N = 464, N = 225), we tested the novel idea that people who endorse a conspiratorial mind-set (conspiracy mentality) indeed exhibit markedly different reactions to cues of epistemic authoritativeness than those who do not: Whereas the pe

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Hawkins, Russell M. F., Rosalie A. McDonald, Sandra Davison, and Steve R. Coy. "The prevention of child abuse, Part Two: Strategies to change attitudes and behaviour." Children Australia 19, no. 4 (1994): 33–39. http://dx.doi.org/10.1017/s1035077200004223.

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In order to improve attempts at the prevention of child abuse, a large scale program to change community attitudes and behaviours is required. An approach based on the Yale model of persuasion is described. The particular messages to be promoted are discussed with an emphasis on positive rather than punitive messages. Alternatives to officialdom for making contact and for delivery of assistance to carers under stress are seen as desirable, including additional programs at local neighbourhood level. A series of recommendations which reflect principles known to be effective in changing attitudes

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Siero, Frans W., and Bert Jan Doosje. "Attitude change following persuasive communication: Integrating Social Judgment Theory and the Elaboration Likelihood Model." European Journal of Social Psychology 23, no. 5 (1993): 541–54. http://dx.doi.org/10.1002/ejsp.2420230510.

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Van Kleef, Gerben A., Helma van den Berg, and Marc W. Heerdink. "The persuasive power of emotions: Effects of emotional expressions on attitude formation and change." Journal of Applied Psychology 100, no. 4 (2015): 1124–42. http://dx.doi.org/10.1037/apl0000003.

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25

Micciche, Tracy, Burt Pryor, and Jeff Butler. "A Test of Monroe's Motivated Sequence for its Effects on Ratings of Message Organization and Attitude Change." Psychological Reports 86, no. 3_suppl (2000): 1135–38. http://dx.doi.org/10.2466/pr0.2000.86.3c.1135.

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The experiment examined Monroe's Motivated Sequence, an organizational pattern commonly taught in basic speech courses for its effects on attitude change and ratings of comprehensibility of messages. Treatment groups of 21, 23, and 24 participants read one of three versions of a persuasive message that advocated a $50 fee increase to improve parking facilities on campus. One version represented Monroe's five-step sequence, a second version reversed the five steps, and a third randomly ordered the steps. A control group of 22 read a message unrelated to the parking issue. Analysis showed no dif

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Micciche, Tracy, Burt Pryor, and Jeff Butler. "A Test of Monroe's Motivated Sequence for Its Effects on Ratings of Message Organization and Attitude Change." Psychological Reports 86, no. 3_part_2 (2000): 1135–38. http://dx.doi.org/10.1177/003329410008600311.2.

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The experiment examined Monroe's Motivated Sequence, an organizational pattern commonly taught in basic speech courses for its effects on attitude change and ratings of comprehensibility of messages. Treatment groups of 21, 23, and 24 participants read one of three versions of a persuasive message that advocated a $50 fee increase to improve parking facilities on campus. One version represented Monroe's five-step sequence, a second version reversed the five steps, and a third randomly ordered the steps. A control group of 22 read a message unrelated to the parking issue. Analysis showed no dif

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Shaffer, Victoria A., Elizabeth S. Focella, Andrew Hathaway, Laura D. Scherer, and Brian J. Zikmund-Fisher. "On the Usefulness of Narratives: An Interdisciplinary Review and Theoretical Model." Annals of Behavioral Medicine 52, no. 5 (2018): 429–42. http://dx.doi.org/10.1093/abm/kax008.

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Abstract Background How can we use stories from other people to promote better health experiences, improve judgments about health, and increase the quality of medical decisions without introducing bias, systematically persuading the listeners to change their attitudes, or altering behaviors in nonoptimal ways? More practically, should narratives be used in health education, promotion, or behavior change interventions? Method In this article, we address these questions by conducting a narrative review of a diverse body of literature on narratives from several disciplines to gain a better unders

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Lirtzman, Sidney I., and Avichai Shuv-Ami. "Credibility of Sources of Communication on Products' Safety Hazards." Psychological Reports 58, no. 3 (1986): 707–18. http://dx.doi.org/10.2466/pr0.1986.58.3.707.

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Fear-inducing communications about actual or potential safety hazards of products, are increasingly encountered. These emanate mainly from government agencies and reflect the belief that rational consumers will act to minimize potential risk. Research has shown that credibility of a message source is directly related to effectiveness and persuasion of one message. Although observers have assumed that use of government sources would maximize source credibility in the case of communications about products' safety hazards, recent analyses suggest that this may not be the case. The present researc

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Martin, Pearl Y., and Shelby Marrington. "Morningness–eveningness orientation, optimal time-of-day and attitude change: Evidence for the systematic processing of a persuasive communication." Personality and Individual Differences 39, no. 2 (2005): 367–77. http://dx.doi.org/10.1016/j.paid.2005.01.021.

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Su, Pei-Jung, Hsi-Peng Lu, and Pei-Hsin Lin. "How the Microfilm Marketing Strategy Stimulates Consumers' Purchase Intention." Social Behavior and Personality: an international journal 46, no. 6 (2018): 953–68. http://dx.doi.org/10.2224/sbp.6943.

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We integrated the determinant persuasive messages of microfilms with the elaboration likelihood model to examine consumers' affective and cognitive attitude change and purchase intention. Participants were 316 Taiwanese consumers who had seen "House of Little Moments," a successful microfilm marketing campaign in Taiwan. The empirical results of confirmatory factory analysis with structural equation modeling revealed that argument quality predicted cognitive responses and story plot predicted affective responses; celebrity effect and microfilm popularity had positive effects on both affective

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Lassiter, G. Daniel, Mark V. Pezzo, and Kevin J. Apple. "The Transmitter-Persistence Effect: A Confounded Discovery?" Psychological Science 4, no. 3 (1993): 208–10. http://dx.doi.org/10.1111/j.1467-9280.1993.tb00491.x.

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In four studies, Boninger, Brock, Cook, Cruder, and Romer (1990) found that attitude change following exposure to a persuasive message persisted longer if recipients were expecting to have to transmit the message to someone else. The present experiment demonstrated that this effect obtains only if the people preparing to transmit, as was the case in the studies of Boninger et al., are denied the opportunity to do so. It is argued, then, that the findings of Boninger et al., may be attributable to a tendency toward thought perseveration triggered by the failure to complete the transmission task

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Brankovic, Marija, and Iris Zezelj. "Does it take a good argument to be persuaded? How manipulating quality of evidence affects message persuasiveness." Psihologija 49, no. 1 (2016): 1–18. http://dx.doi.org/10.2298/psi1601001b.

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Two experiments investigated the effects of manipulating quality of evidence that supports arguments on message persuasiveness. The evidence quality was systematically manipulated by violating one or two of the relevant normative criteria. In experiment one, participants were presented with arguments embedded within a persuasive message. All supportive evidence was of either high, medium or low quality (between-subjects design). In experiment two, each argument was presented separately and was supported with high, medium and low quality evidence (within-subjects design). The recipients were in

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Koballa, Thomas R. "Persuasion and attitude change in science education." Journal of Research in Science Teaching 29, no. 1 (1992): 63–80. http://dx.doi.org/10.1002/tea.3660290107.

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Maio, Gregory R., and James M. Olson. "Attitude Dissimulation and Persuasion." Journal of Experimental Social Psychology 34, no. 2 (1998): 182–201. http://dx.doi.org/10.1006/jesp.1997.1348.

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Lin, Yi-Hsiu, and Chen-Yueh Chen. "Effect of persuasion via social media on attitude toward elite sport policies." Social Behavior and Personality: an international journal 48, no. 3 (2020): 1–9. http://dx.doi.org/10.2224/sbp.8709.

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We examined the effect of different persuasion interventions in social media (central route vs. peripheral route vs. no persuasion) on attitude toward elite sport policies. We conducted 2 experimental studies with a college student sample (Study I) and a sample drawn from the general public (nonstudent sample, Study II). Results indicated that in the student sample, attitude of the peripheral-route-persuasion group toward elite sport policies was significantly more positive than that of either the no-persuasion group or the central-route-persuasion group. However, results from the nonstudent s

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Rocklage, Matthew D., and Andrew Luttrell. "Attitudes Based on Feelings: Fixed or Fleeting?" Psychological Science 32, no. 3 (2021): 364–80. http://dx.doi.org/10.1177/0956797620965532.

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Researchers and practitioners want to create opinions that stick. Yet whereas some opinions stay fixed, others are as fleeting as the time it takes to report them. In seven longitudinal studies with more than 20,000 individuals, we found that attitudes based more on emotion are relatively fixed. Whether participants evaluated brand-new Christmas gifts or one of 40 brands, the more emotional their opinion, the less it changed over time, particularly if it was positive. In a word-of-mouth linguistic analysis of 75,000 real-world online reviews, we found that the more emotional consumers are in t

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Scarff, Jonathan R. "Why do Physicians Treat Their Relatives? Exploring the Influence of Social Psychology." Psychological Reports 113, no. 2 (2013): 647–53. http://dx.doi.org/10.2466/17.21.pr0.113x21z8.

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Physicians often receive requests for treatment, medical advice, or other intervention from relatives. Most doctors comply. Reasons for compliance can be categorized by doctors' attitudes toward the relative, colleagues, themselves, ethical guidelines, and the problem. Compliance may be influenced by elements of social psychology as well. Social exchange theory, persuasion techniques, attribution, conformity, desire for approval, and the affinity principle can induce intervention. Future research should explore doctors' attitudes toward relatives, the medium by which requests are made, treatme

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Dima, Ioan Constantin, and Daniela Gîfu. "Opinion and Persuasion." International Letters of Social and Humanistic Sciences 33 (June 2014): 77–84. http://dx.doi.org/10.18052/www.scipress.com/ilshs.33.77.

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The research proves that persuasion has two types of objectives. Its main objective is the change of opinion. Its fundamental and foundational objectives are the change in attitude, generic conduct and situational behaviour. The main objective controls the fundamental objectives. The change in attitudes and conduct/behaviour is presided by changes in opinion. Persuasion is thus shown to be primarily and ultimately a matter of opinion. As such, its mechanism to manage and generate at the level of opinion must be searched and rendered visible. Its specific strategies at this level must also be d

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Greenberg, Spencer, Danielle Brand, Aislinn Pluta, Douglas Moore, and Kirsten DeConti. "Nudging Resisters Toward Change: Self-Persuasion Interventions for Reducing Attitude Certainty." American Journal of Health Promotion 32, no. 4 (2017): 997–1009. http://dx.doi.org/10.1177/0890117117715295.

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Purpose: To identify effective self-persuasion protocols that could easily be adapted to face-to-face clinical sessions or health-related computer applications as a first step in breaking patient resistance. Design: Two self-persuasion interventions were tested against 2 controls in a between-subject randomized control experiment. Setting: GuidedTrack—a web-based platform for social science experiments. Participants: Six hundred seventeen adult participants recruited via Mechanical Turk. Intervention: The experimental interventions prompted participants for self-referenced pro- and counteratti

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Young, Randall F. "Blowing the Whistle: Individual Persuasion under Perceived Threat of Retaliation." Behavioral Research in Accounting 29, no. 2 (2017): 97–111. http://dx.doi.org/10.2308/bria-51729.

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ABSTRACT The effectiveness of the whistleblower as a control against misconduct and fraud is dependent on the willingness of the employee to report wrongdoings to the appropriate party. However, there is concern that a perceived threat of retaliation negatively affects one's attitude toward whistleblowing. The objective of this study is to examine whether the employee, even under threat of retaliation, can be persuaded to change his or her attitude toward blowing the whistle. The Elaboration Likelihood Model is used as the theoretical lens to investigate whether attitude change toward whistleb

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Treimer, Margaret, and Michael Simonson. "Subliminal Messages, Persuasion, and Behavior Change." Journal of Social Psychology 128, no. 4 (1988): 563–65. http://dx.doi.org/10.1080/00224545.1988.9713776.

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Ryffel, Fabian Alexander, Dominique Stefanie Wirz, Rinaldo Kühne, and Werner Wirth. "How Emotional Media Reports Influence Attitude Formation and Change: The Interplay of Attitude Base, Attitude Certainty, and Persuasion." Media Psychology 17, no. 4 (2014): 397–419. http://dx.doi.org/10.1080/15213269.2014.933850.

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Zuwerink Jacks, Julia, and Patricia G. Devine. "Attitude Importance, Forewarning of Message Content, and Resistance to Persuasion." Basic and Applied Social Psychology 22, no. 1 (2000): 19–29. http://dx.doi.org/10.1207/s15324834basp2201_3.

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Eaton, Asia A., Penny S. Visser, and Vicki Burns. "How Gender-Role Salience Influences Attitude Strength and Persuasive Message Processing." Psychology of Women Quarterly 41, no. 2 (2017): 223–39. http://dx.doi.org/10.1177/0361684317696257.

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We conducted three studies to examine the relationship between gender and persuasion. We tested the notion that making gender roles salient affects the strength of individuals’ attitudes and the way they respond to persuasive information. In Studies 1 and 2, we found that priming women with the female gender role reduced the strength of their attitudes (Study 1, N = 50) and increased their susceptibility to persuasion through a low-thought process (Study 2, N = 98). In Study 3, we manipulated the salience of both the female and male gender roles among men and women and assessed persuasion to a

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Briñol, Pablo, Derek D. Rucker, and Richard E. Petty. "Naïve theories about persuasion: implications for information processing and consumer attitude change." International Journal of Advertising 34, no. 1 (2015): 85–106. http://dx.doi.org/10.1080/02650487.2014.997080.

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Banse, Rainer, Jan Seise, and Nikola Zerbes. "Implicit Attitudes towards Homosexuality: Reliability, Validity, and Controllability of the IAT." Experimental Psychology 48, no. 2 (2001): 145–60. http://dx.doi.org/10.1026//0949-3946.48.2.145.

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Abstract. Two experiments were conducted to investigate the psychometric properties of an Implicit Association Test (IAT; Greenwald, McGhee, & Schwartz, 1998 ) that was adapted to measure implicit attitudes towards homosexuality. In a first experiment, the validity of the Homosexuality-IAT was tested using a known group approach. Implicit and explicit attitudes were assessed in heterosexual and homosexual men and women (N = 101). The results provided compelling evidence for the convergent and discriminant validity of the Homosexuality-IAT as a measure of implicit attitudes. No evidence was

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Glaser, Tina, Nina Dickel, Benjamin Liersch, Jonas Rees, Philipp Süssenbach, and Gerd Bohner. "Lateral Attitude Change." Personality and Social Psychology Review 19, no. 3 (2014): 257–76. http://dx.doi.org/10.1177/1088868314546489.

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Leonte, Nicoleta. "Persuasion – a Means of the Atitudinal Change in the Practice of Sports Activity for Students in Technical Education." GYMNASIUM XIX, no. 1 (2019): 96. http://dx.doi.org/10.29081/gsjesh.2018.19.1.09.

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The mechanism of changing attitude through persuasion is a very complex one. The decision whether or not to engage in different sports activities is greatly influenced by the relevance of the problem to be dealt with, motivation, but also by the cognitive ability of the subjects. The purpose of the paper is: the mechanism of attitudinal change through persuasion regarding the practice of sports activity; the degree of participation of students in sports activities during university physical education lessons, but also in their spare time. Thus, a positive attitude towards practicing physical e

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Horcajo, Javier, Pablo Briñol, and Richard E. Petty. "Consumer persuasion: Indirect change and implicit balance." Psychology and Marketing 27, no. 10 (2010): 938–63. http://dx.doi.org/10.1002/mar.20367.

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Cuesta, Ubaldo, Luz Martínez, and Victoria Cuesta. "Effectiveness of Narrative Persuasion on Facebook: Change of Attitude and Intention Towards HPV." European Journal of Social Sciences Education and Research 11, no. 2 (2017): 100. http://dx.doi.org/10.26417/ejser.v11i2.p100-109.

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Information, detection and prevention are very important factors in sexually transmitted diseases such as human papillomavirus, which is linked to cervical cancer and other cancers (WHO, 2015). This paper aims to demonstrate empirically whether the use of narrative in new media, such as Facebook, produces a greater impact on attitudes and intention in sex education issues, such as human papillomavirus, than the same information presented in non-narrative. Also, the role of the viewer’s involvement in this persuasive effect is analysed. A group of young university students was tested before and

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