Academic literature on the topic 'Audience behavior'

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Journal articles on the topic "Audience behavior"

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Pinelli, Federica, Lila Davachi, and E. Tory Higgins. "Shared Reality Effects of Tuning Messages to Multiple Audiences." Social Cognition 40, no. 2 (2022): 172–83. http://dx.doi.org/10.1521/soco.2022.40.2.172.

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Our study explores how communicating with audiences who hold opposite opinions about a target person can lead to a biased recall of the target's behaviors depending on whom a shared reality is created with. By extending the standard “saying-is-believing” paradigm to the case of two audiences with opposite attitudes toward a target person, we found that communicators evaluatively tune their message to the attitude of each audience. Still, their later recall of the target's behavior is biased toward the audience's attitude only for the audience with whom they created a shared reality. Shared rea
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Li, Xi, Runzhe Yu, and Xinwei Su. "Environmental Beliefs and Pro-Environmental Behavioral Intention of an Environmentally Themed Exhibition Audience: The Mediation Role of Exhibition Attachment." SAGE Open 11, no. 2 (2021): 215824402110279. http://dx.doi.org/10.1177/21582440211027966.

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Many scholars have focused on the role of exhibitions in business promotion, and numerous studies have been conducted. The exhibition may influence the audience’s behaviors through the dissemination of information and ideas, but few researchers have looked into this further. There is a distinct lack of research on the process of exhibition influencing people’s behavioral intentions. Based on the belief–emotion–norm theoretical model, this study integrates environmental beliefs, exhibition attachment, and an audience’s environmental behavior intentions into a research model to explain how the e
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Hutton, Alison, Steve Brown, and Naomi Verdonk. "Exploring Culture: Audience Predispositions and Consequent Effects on Audience Behavior in a Mass-Gathering Setting." Prehospital and Disaster Medicine 28, no. 3 (2013): 292–97. http://dx.doi.org/10.1017/s1049023x13000228.

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AbstractIntroductionThe purpose of this critical review is to look at the current literature regarding mass gatherings and to create further understanding of this area with a particular focus on what the audience brings with them to the event, particularly in a planned event with a cultural theme or focus. Through an understanding of these predispositions and consequent effects on audience behavior in a mass-gathering setting, a more complete understanding of motivation factors of crowds and audiences can also be found.MethodsA critical review of mass-gathering literature was undertaken by sea
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Strekalova, Yulia A. "Health Risk Information Engagement and Amplification on Social Media." Health Education & Behavior 44, no. 2 (2016): 332–39. http://dx.doi.org/10.1177/1090198116660310.

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Emerging pandemics call for unique health communication and education strategies in which public health agencies need to satisfy the public’s information needs about possible risks while preventing risk exaggeration and dramatization. As a route to providing a framework for understanding public information behaviors in response to an emerging pandemic, this study examined the characteristics of communicative behaviors of social media audiences in response to Ebola outbreak news. Grounded in the social amplification of risks framework, this study adds to an understanding of information behavior
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Mero, Neal P., Rebecca M. Guidice, and Amy L. Brownlee. "Accountability in a Performance Appraisal Context: The Effect of Audience and Form of Accounting on Rater Response and Behavior." Journal of Management 33, no. 2 (2007): 223–52. http://dx.doi.org/10.1177/0149206306297633.

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This study explored how context influences accountability in a performance appraisal context. Results demonstrate that audience characteristics influence rating quality, as raters accountable to higher status or mixed-status audiences provided more accurate ratings, whereas those accountable to a lower status audience provided more inflated ratings. Participant note taking also mediated the relationship between accountability to higher status or mixed-status audiences and rating accuracy. Raters required to account for ratings in person as opposed to in writing were more accurate when accounta
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Cattrysse, Patrick. "Cultural dimensions and an intercultural study of narratorial behavior." Journal of Internationalization and Localization 3, no. 2 (2016): 113–32. http://dx.doi.org/10.1075/jial.3.2.01cat.

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This paper introduces the concept of ‘cultural dimension’ as developed in intercultural communication, into the field of intercultural narrative studies. Since cultural dimensions describe and explain social human behavior, the question emerges whether they can also help to study narratorial behavior. If so, cultural dimensions may assist scholars to study the cultural localization of global values in narratives. When conceiving of narrative as the representation of characters acting in situations, one may distinguish two levels of narrative behavior: the level of character behavior, i.e. the
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Masip, Pere, Javier Guallar, Jaume Suau, Carlos Ruiz-Caballero, and Miquel Peralta. "News and social networks: audience behavior." El Profesional de la Información 24, no. 4 (2015): 363. http://dx.doi.org/10.3145/epi.2015.jul.02.

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Pertaub, David-Paul, Mel Slater, and Chris Barker. "An Experiment on Public Speaking Anxiety in Response to Three Different Types of Virtual Audience." Presence: Teleoperators and Virtual Environments 11, no. 1 (2002): 68–78. http://dx.doi.org/10.1162/105474602317343668.

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This paper describes an experiment to assess the anxiety responses of people giving 5 min. presentations to virtual audiences consisting of eight male avatars. There were three different types of audience behavior: an emotionally neutral audience that remained static throughout the talk, a positive audience that exhibited friendly and appreciative behavior towards the speaker, and a negative audience that exhibited hostile and bored expressions throughout the talk. A second factor was immersion: half of the forty subjects experienced the virtual seminar room through a head-tracked, head-mounte
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Sowjanya, S., and R. Vijaya. "The Behavior of the Television Audience by TV Rating with Social Networks." International Journal of Trend in Scientific Research and Development Volume-2, Issue-4 (2018): 1–4. http://dx.doi.org/10.31142/ijtsrd12883.

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Dvir-Gvirsman, Shira. "Media audience homophily: Partisan websites, audience identity and polarization processes." New Media & Society 19, no. 7 (2016): 1072–91. http://dx.doi.org/10.1177/1461444815625945.

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The study suggests that media consumers favor certain websites not only due to their content but also due to their audience. A new concept is introduced: “audience homophily,” which describes one’s preference for partisan media websites catering to a homogeneous, likeminded consumership. This attraction is explained in terms of the need for self-consistency, and I suggest that over time such behavior will polarize political identity through a spiral of reinforcement. Based on both a survey-experiment ( N = 300) and a panel study combined with web-tracking technology that recorded online-exposu
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Dissertations / Theses on the topic "Audience behavior"

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Emter, Katelyn M. "Plot Twist: Improving Audience Reception Through Co-Creational Storytelling Strategy." Ohio University Honors Tutorial College / OhioLINK, 2019. http://rave.ohiolink.edu/etdc/view?acc_num=ouhonors1556281301221124.

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Lunt, Scott Lin. "The Spirit In The Law Podcast: Testing the Democratization and Audience Behavior of New Media Broadcasting." Diss., CLICK HERE for online access, 2007. http://contentdm.lib.byu.edu/ETD/image/etd1756.pdf.

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Diedring, Kelly. "Framing Environmental Messages: Examining Audience Response to Humor, Shock, and Emotional Treatments." [Tampa, Fla] : University of South Florida, 2008. http://purl.fcla.edu/usf/dc/et/SFE0002349.

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Siegal, Jason T. "The imaginary audience, the personal fable, and a rival hypothesis: An alternative explanation for behavior typical of adolescence." Diss., The University of Arizona, 2005. http://hdl.handle.net/10150/280750.

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Many explanations of young adolescent behavior are based on processes specific to young adolescents. This implies adults and other organisms do not exhibit behaviors exhibited by young adolescents. Based on Tolman's model of purposive behavior, young adolescents are argued to follow the same behavioral patterns as other beings. Young adolescents are argued to be hypersensitive to their social environment, as indicated by the imaginary audience, but based on a different rationale. Further, it is argued that adolescents may take great risks, but not due to false perceptions of invulnerability. B
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Beyer, Gilbert [Verfasser], and Andreas [Akademischer Betreuer] Butz. "Interactive advertising displays : audience behavior around interactive advertising columns, life-size screens and banner displays / Gilbert Beyer ; Betreuer: Andreas Butz." München : Universitätsbibliothek der Ludwig-Maximilians-Universität, 2018. http://d-nb.info/1174142944/34.

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Dodson, Alexis. "Motley Views: Evolutionary Impact of Audience Perception on Morphology and Behavior in Two Jumping Spiders, Synemosyna formica & Habronattus pyrrithrix." University of Cincinnati / OhioLINK, 2021. http://rave.ohiolink.edu/etdc/view?acc_num=ucin1627658456447556.

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Floriano, Renan Nobre. "O estudo do ouvinte e da audiência em pesquisas sobre comportamento verbal: uma análise de publicações a partir da perspectiva skinneriana." Pontifícia Universidade Católica de São Paulo, 2015. https://tede2.pucsp.br/handle/handle/16757.

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Made available in DSpace on 2016-04-29T13:17:56Z (GMT). No. of bitstreams: 1 Renan Nobre Floriano.pdf: 1313563 bytes, checksum: 8c4f29563e75d7b7a57bcdcd28a810a8 (MD5) Previous issue date: 2015-10-21<br>Coordenação de Aperfeiçoamento de Pessoal de Nível Superior<br>In Verbal Behavior (1957), BF Skinner proposes a thorough analysis of verbal behavior by specifying the relationship between the speaker's behavior and the listener's behavior. Despite this, the speaker's behavior has been more emphasized and studied The aim of this study was to analyze the bibliographic production carried out by b
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Pasquinelli, Renata de Souza Huallem. "Um estudo sobre o estabelecimento do controle e da generalização da audiência sobre o comportamento verbal." Pontifícia Universidade Católica de São Paulo, 2007. https://tede2.pucsp.br/handle/handle/16792.

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Made available in DSpace on 2016-04-29T13:18:02Z (GMT). No. of bitstreams: 1 Reneta S H Pasquinelli.pdf: 1572588 bytes, checksum: af604fc1ca48edd37db7337c257770a5 (MD5) Previous issue date: 2007-05-03<br>The present study s goals were to verify (1) the control of distinct audiences over the theme of spoken verbal behavior; (2) the generalization of audience control to new audiences, with distinct physical features; (3) how much direct reinforcement of a given repertoire was necessary for a new audience to assume evocative control over the repertoire; (4) how much direct reinforcement w
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Araújo, Milena Moreira de. "Motivação da audiência de Festivais de Cinema : estudo exploratório em Portugal." Master's thesis, Instituto Superior de Economia e Gestão, 2013. http://hdl.handle.net/10400.5/11422.

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Mestrado em Marketing<br>O número de festivais de cinema tem crescido um pouco por todo o mundo, chegando mesmo às pequenas cidades. Portugal conta, actualmente, com 20 festivais de cinema espalhados de norte a sul do país, mas concentrados particularmente em Lisboa. O objectivo principal desta investigação foi averiguar a motivação dos espectadores de festivais de cinema, inferindo sobre as razões que os levam a frequentar estes eventos. Foi feito um estudo qualitativo, com recurso a entrevistas em profundidade junto de uma amostra não probabilística de frequentadores regulares de festivais
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Cary, Melissa A. "Making Music Sustainable: The Case of Marketing Summer Jamband Festivals in the U.S., 2010." TopSCHOLAR®, 2012. http://digitalcommons.wku.edu/theses/1206.

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Commercial music festivals in the United States have been growing in popularity since the 1960s. Today, many weekend-long music festivals are annual events spanning a variety of genres and often occur at the same locations each year. My research compares and contrasts how jamband music festivals are marketed as sustainable events and attempts to determine how the advertised sustainable practices are implemented and utilized at selected jamband music venues. The jamband genre of music emphasizes musical improvisation and borrows from other styles of music: rock, electronic, jazz, blues, folk, a
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Books on the topic "Audience behavior"

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Cokley, John. Shopping news: Agenda finding, what the audience does before the news. Australian Scholarly, 2015.

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Kalmykov, Sergey, and Nikolay Pashin. Social advertising: designing effective interaction with the target audience. INFRA-M Academic Publishing LLC., 2017. http://dx.doi.org/10.12737/23289.

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The monograph analyzes the possibility of managing the process of socio-advertising influence on socio-demographic groups. The developed methodological bases with the use of the multivariate paradigmatic status of sociological knowledge allowed us to form: principles of designing social advertising interaction, factors of efficiency (quality) of social advertising, a system of sociological quality assurance of social advertising.&#x0D; Insufficiently studied problems of efficiency and quality of social advertising are investigated. The coefficients of the importance of its efficiency factors (
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Feltwell, John. Butterflies and Moths. Edited by Jodi Block and Susan McKeever. Dorling Kindersley Publishers Ltd, 1993.

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Umemoto, Nicole. Like a moth chasing the fire: An HIV/AIDS audience analysis of urban men in Myanmar with recommendations for strengthening HIV/AIDS prevention activities. CARE Myanmar, 1998.

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Reddy, K. Sudhakar. Advertising management: Media management and audience behaviour. Ashish Pub. House, 1990.

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Fremont, Eleanor. Pooh, just be nice-- and not too rough! Western Pub. Co., 1996.

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ill, Baker Darrell, ed. Just Be Nice...and not too rough! Golden, 1997.

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ill, Baker Darrell, ed. Just be nice-- and not too rough! Golden Book Pub. Co., 1998.

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Kantanen, Teuvo. Possibilities to approach theatre behaviour from the viewpoint of consumer behaviour. University of Vaasa, 1990.

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Judges and their audiences: A perspective on judicial behavior. Princeton University Press, 2006.

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Book chapters on the topic "Audience behavior"

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Issa, Marie-Anne, and Kevin L. Nadal. "Imaginary Audience." In Encyclopedia of Child Behavior and Development. Springer US, 2011. http://dx.doi.org/10.1007/978-0-387-79061-9_1452.

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Larter, Luke. "Communication Networks, Eavesdropping, and Audience Effects." In Encyclopedia of Animal Cognition and Behavior. Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-319-47829-6_1661-1.

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Baumeister, Roy F., and Debra G. Hutton. "Self-Presentation Theory: Self-Construction and Audience Pleasing." In Theories of Group Behavior. Springer New York, 1987. http://dx.doi.org/10.1007/978-1-4612-4634-3_4.

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Yu, Shengzhao, and Min Lee. "Audience Participation Behavior Model of Museum Digital Narrative." In Lecture Notes in Networks and Systems. Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-80091-8_45.

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Rockey, Edward. "Who’s in My Audience, and What Do They Need?" In Teaching Leadership and Organizational Behavior through Humor. Palgrave Macmillan US, 2012. http://dx.doi.org/10.1057/9781137024893_7.

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Bychkov, David, and Sean D. Young. "Engaging a Digital Health Behavior Audience: A Case Study." In Health Informatics. Springer International Publishing, 2018. http://dx.doi.org/10.1007/978-3-319-61446-5_13.

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Bernard, Drew, and Sarah Francis. "When Your Audience Is Your Channel: Facebook for Behavior Change." In Entertainment-Education Behind the Scenes. Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-63614-2_19.

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Ciancone Chama, Alessandra G., Merylin Monaro, Eugenio Piccoli, Luciano Gamberini, and Anna Spagnolli. "Engaging the Audience with Biased News: An Exploratory Study on Prejudice and Engagement." In Persuasive Technology: Development of Persuasive and Behavior Change Support Systems. Springer International Publishing, 2019. http://dx.doi.org/10.1007/978-3-030-17287-9_28.

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Bingqing, Ye. "Advertising Marketing Communication Strategy under the Background of Media Convergence—Based on the Generation after 80s Advertising of Audience Behavior Changes." In Advances in Computer Science, Intelligent System and Environment. Springer Berlin Heidelberg, 2011. http://dx.doi.org/10.1007/978-3-642-23777-5_32.

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Marder, Ben, David Houghton, Adam Joinson, and Avi Shankar. "I Want to ‘Share’ This Sexy Ad But My Boss Is Watching: Investigation into Behavior Associated with the Online Multiple Audience Problem." In Let’s Get Engaged! Crossing the Threshold of Marketing’s Engagement Era. Springer International Publishing, 2016. http://dx.doi.org/10.1007/978-3-319-11815-4_42.

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Conference papers on the topic "Audience behavior"

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Beyer, Gilbert, Florian Alt, Jörg Müller, et al. "Audience behavior around large interactive cylindrical screens." In the 2011 annual conference. ACM Press, 2011. http://dx.doi.org/10.1145/1978942.1979095.

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Ryoo, Eun Chung, Seung-Bo Park, and Jae Kyeong Kim. "The Emotion Prediction Model Based on Audience Behavior." In 2013 International Conference on Information Science and Applications (ICISA). IEEE, 2013. http://dx.doi.org/10.1109/icisa.2013.6579443.

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Glagoleva, A. "Communications Behavior Of Russian Youth As A Target Audience." In icCSBs 2019 - 8th Annual International Conference on Cognitive - Social, and Behavioural Sciences. Cognitive-Crcs, 2019. http://dx.doi.org/10.15405/epsbs.2019.12.02.41.

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Hinami, Ryota, and ShinIchi Satoh. "Audience Behavior Mining by Integrating TV Ratings with Multimedia Contents." In 2016 IEEE International Symposium on Multimedia (ISM). IEEE, 2016. http://dx.doi.org/10.1109/ism.2016.0018.

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Fulian Yin, Lu Lu, You Li, and Jianping Chai. "Crowd mining system for TV program based on audience behavior analysis." In 2015 Seventh International Conference on Advanced Computational Intelligence (ICACI). IEEE, 2015. http://dx.doi.org/10.1109/icaci.2015.7184747.

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"The Attitude and Behavior of Morlum Audience towards watching Isan Folk Performance (Morlum)." In International Conference on Trends in Economics, Humanities and Management. International Centre of Economics, Humanities and Management, 2015. http://dx.doi.org/10.15242/icehm.ed0315083.

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Pap, Ana, Jasmina Dlačić, and Marija Ham. "WHAT MAKES THE THEATRE AUDIENCE RETURN? THE ROLE OF ENGAGEMENT IN PREDICTING FUTURE BEHAVIOR." In Tourism in Southern and Eastern Europe 2017: Tourism and Creative Industries: Trends and Challenges. University of Rijeka, Faculty of Tourism and Hospitality Management, 2017. http://dx.doi.org/10.20867/tosee.04.38.

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Yang, Tao. "Research on the Influence of the Nature and Behavior of Animated Characters on the Audience." In Proceedings of the 4th International Conference on Contemporary Education, Social Sciences and Humanities (ICCESSH 2019). Atlantis Press, 2019. http://dx.doi.org/10.2991/iccessh-19.2019.194.

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Ashby, Kira, Sea Rotmann, Jennifer Smith, et al. "Who are Hard-to-Reach energy users? Segments, barriers and approaches to engage them." In ACEEE Summer Study for Energy Efficiency in Buildings. ACEEE, 2020. http://dx.doi.org/10.47568/3false103.

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Energy efficiency (EE) program administrators and policy makers have long encouraged the adoption of efficient technologies and conservation practices across all energy users and sectors. Energy users who haven’t yet participated in efficiency and conservation programs despite ongoing outreach are often referred to as “Hard-to-Reach” (HTR). These individuals or organizations can include, for instance, low income or rural audiences on the residential side and small businesses or building operators on the commercial side. More effectively engaging underserved and HTR audiences is key to ensuring
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Ashby, Kira, Sea Rotmann, Jennifer Smith, et al. "Who are Hard-to-Reach energy users? Segments, barriers and approaches to engage them." In ACEEE Summer Study for Energy Efficiency in Buildings. ACEEE, 2020. http://dx.doi.org/10.47568/3cp103.

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Energy efficiency (EE) program administrators and policy makers have long encouraged the adoption of efficient technologies and conservation practices across all energy users and sectors. Energy users who haven’t yet participated in efficiency and conservation programs despite ongoing outreach are often referred to as “Hard-to-Reach” (HTR). These individuals or organizations can include, for instance, low income or rural audiences on the residential side and small businesses or building operators on the commercial side. More effectively engaging underserved and HTR audiences is key to ensuring
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Reports on the topic "Audience behavior"

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Syvash, Kateryna. AUDIENCE FEEDBACK AS AN ELEMENT OF PARASOCIAL COMMUNICATION WITH SCREEN MEDIA-PERSONS. Ivan Franko National University of Lviv, 2021. http://dx.doi.org/10.30970/vjo.2021.49.11062.

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Parasocial communication is defined as an illusory and one-sided interaction between the viewer and the media person, which is analogous to interpersonal communication. Among the classic media, television has the greatest potential for such interaction through a combination of audio and visual series and a wide range of television content – from newscasts to talent shows. Viewers’ reaction to this product can be seen as a defining element of parasociality and directly affect the popularity of a media person and the ratings of the TV channel. In this article we will consider feedback as part of
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Lubkovych, Igor. METHODS OF JOURNALISTIC COMMUNICATION. Ivan Franko National University of Lviv, 2021. http://dx.doi.org/10.30970/vjo.2021.50.11096.

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Journalistic communication is professional, its purpose is to obtain information and share it withthe audience. A journalist communicates when he intends to receive information directly from the interlocutor, from documents that the interlocutor has, or by observing the behavior of the interlocutor during the conversation. The most common method is communication in order to obtain verbal information. In the course of communication, a journalist succeeds when he adheres to politeness, clarity, brevity. It is important that the conditions of communication must be prepared or created: a place of
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TETINA, S. V., Yu V. GUTROVA, I. E. ZHIDKOVA, et al. BUSINESS DIDACTIC GAME "INDIVIDUAL METHODOLOGICAL STYLE OF TEACHER'S ACTIVITY". SIB-Expertise, 2022. http://dx.doi.org/10.12731/er0543.17032022.

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Abstract: the proposed business didactic game is aimed at developing the creative attitude of the teacher to his own professional activity. The motivational material of a business didactic game allows the teacher to understand that his activity has sometimes elusive pedagogical algorithms and strategies, the totality of which can be called such a concept as an individual methodological style of activity. In addition to pedagogical strategies, this concept reflects the unique psychological qualities of the individual, which allow the teacher to influence the quality of the acquired knowledge. I
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Gómez Aguilar, M., FJ Paniagua Rojano, and P. Farias Batlle. The behaviour of the television audience on social networks. An approach to its profile and the most talked-about programmes. Revista Latina de Comunicación Social, 2015. http://dx.doi.org/10.4185/rlcs-2015-1058en.

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King, Lucy. FSA Consumer segmentation. Food Standards Agency, 2021. http://dx.doi.org/10.46756/sci.fsa.bmo506.

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For our audiences, it is important to find out how their attitudes and behaviours relating to food safety differ, in order to understand who is more likely to take food safety risks and in what context. This is essential for effective communications and helps us to shape food safety policy. The audiences in these documents have been created using attitudinal and behavioural segmentation that categorises people based on their attitudes to food and their reported hygiene and food safety behaviours.
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Sarofim, Samer. Developing an Effective Targeted Mobile Application to Enhance Transportation Safety and Use of Active Transportation Modes in Fresno County: The Role of Application Design & Content. Mineta Transportation Institute, 2021. http://dx.doi.org/10.31979/mti.2021.2013.

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This research empirically investigates the need for, and the effective design and content of, a proposed mobile application that is targeted at pedestrians and cyclists in Fresno County. The differential effect of the proposed mobile app name and colors on the target audience opinions was examined. Further, app content and features were evaluated for importance and the likelihood of use. This included design appeal, attractiveness, relevance, ease of navigation, usefulness of functions, personalization and customization, message recipients’ attitudes towards message framing, and intended behav
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