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Dissertations / Theses on the topic 'Audience behavior'

Author: Grafiati

Published: 4 June 2021

Last updated: 25 April 2022

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1

Emter, Katelyn M. "Plot Twist: Improving Audience Reception Through Co-Creational Storytelling Strategy." Ohio University Honors Tutorial College / OhioLINK, 2019. http://rave.ohiolink.edu/etdc/view?acc_num=ouhonors1556281301221124.

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Lunt, Scott Lin. "The Spirit In The Law Podcast: Testing the Democratization and Audience Behavior of New Media Broadcasting." Diss., CLICK HERE for online access, 2007. http://contentdm.lib.byu.edu/ETD/image/etd1756.pdf.

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3

Diedring, Kelly. "Framing Environmental Messages: Examining Audience Response to Humor, Shock, and Emotional Treatments." [Tampa, Fla] : University of South Florida, 2008. http://purl.fcla.edu/usf/dc/et/SFE0002349.

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4

Siegal, Jason T. "The imaginary audience, the personal fable, and a rival hypothesis: An alternative explanation for behavior typical of adolescence." Diss., The University of Arizona, 2005. http://hdl.handle.net/10150/280750.

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Many explanations of young adolescent behavior are based on processes specific to young adolescents. This implies adults and other organisms do not exhibit behaviors exhibited by young adolescents. Based on Tolman's model of purposive behavior, young adolescents are argued to follow the same behavioral patterns as other beings. Young adolescents are argued to be hypersensitive to their social environment, as indicated by the imaginary audience, but based on a different rationale. Further, it is argued that adolescents may take great risks, but not due to false perceptions of invulnerability. B

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5

Beyer, Gilbert [Verfasser], and Andreas [Akademischer Betreuer] Butz. "Interactive advertising displays : audience behavior around interactive advertising columns, life-size screens and banner displays / Gilbert Beyer ; Betreuer: Andreas Butz." München : Universitätsbibliothek der Ludwig-Maximilians-Universität, 2018. http://d-nb.info/1174142944/34.

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Dodson, Alexis. "Motley Views: Evolutionary Impact of Audience Perception on Morphology and Behavior in Two Jumping Spiders, Synemosyna formica & Habronattus pyrrithrix." University of Cincinnati / OhioLINK, 2021. http://rave.ohiolink.edu/etdc/view?acc_num=ucin1627658456447556.

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7

Floriano, Renan Nobre. "O estudo do ouvinte e da audiência em pesquisas sobre comportamento verbal: uma análise de publicações a partir da perspectiva skinneriana." Pontifícia Universidade Católica de São Paulo, 2015. https://tede2.pucsp.br/handle/handle/16757.

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Made available in DSpace on 2016-04-29T13:17:56Z (GMT). No. of bitstreams: 1 Renan Nobre Floriano.pdf: 1313563 bytes, checksum: 8c4f29563e75d7b7a57bcdcd28a810a8 (MD5) Previous issue date: 2015-10-21<br>Coordenação de Aperfeiçoamento de Pessoal de Nível Superior<br>In Verbal Behavior (1957), BF Skinner proposes a thorough analysis of verbal behavior by specifying the relationship between the speaker's behavior and the listener's behavior. Despite this, the speaker's behavior has been more emphasized and studied The aim of this study was to analyze the bibliographic production carried out by b

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Pasquinelli, Renata de Souza Huallem. "Um estudo sobre o estabelecimento do controle e da generalização da audiência sobre o comportamento verbal." Pontifícia Universidade Católica de São Paulo, 2007. https://tede2.pucsp.br/handle/handle/16792.

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Made available in DSpace on 2016-04-29T13:18:02Z (GMT). No. of bitstreams: 1 Reneta S H Pasquinelli.pdf: 1572588 bytes, checksum: af604fc1ca48edd37db7337c257770a5 (MD5) Previous issue date: 2007-05-03<br>The present study s goals were to verify (1) the control of distinct audiences over the theme of spoken verbal behavior; (2) the generalization of audience control to new audiences, with distinct physical features; (3) how much direct reinforcement of a given repertoire was necessary for a new audience to assume evocative control over the repertoire; (4) how much direct reinforcement w

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Araújo, Milena Moreira de. "Motivação da audiência de Festivais de Cinema : estudo exploratório em Portugal." Master's thesis, Instituto Superior de Economia e Gestão, 2013. http://hdl.handle.net/10400.5/11422.

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Mestrado em Marketing<br>O número de festivais de cinema tem crescido um pouco por todo o mundo, chegando mesmo às pequenas cidades. Portugal conta, actualmente, com 20 festivais de cinema espalhados de norte a sul do país, mas concentrados particularmente em Lisboa. O objectivo principal desta investigação foi averiguar a motivação dos espectadores de festivais de cinema, inferindo sobre as razões que os levam a frequentar estes eventos. Foi feito um estudo qualitativo, com recurso a entrevistas em profundidade junto de uma amostra não probabilística de frequentadores regulares de festivais

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Cary, Melissa A. "Making Music Sustainable: The Case of Marketing Summer Jamband Festivals in the U.S., 2010." TopSCHOLAR®, 2012. http://digitalcommons.wku.edu/theses/1206.

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Commercial music festivals in the United States have been growing in popularity since the 1960s. Today, many weekend-long music festivals are annual events spanning a variety of genres and often occur at the same locations each year. My research compares and contrasts how jamband music festivals are marketed as sustainable events and attempts to determine how the advertised sustainable practices are implemented and utilized at selected jamband music venues. The jamband genre of music emphasizes musical improvisation and borrows from other styles of music: rock, electronic, jazz, blues, folk, a

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Vaičiukynienė, Živilė. "Reklamos įtaka vaikų elgsenai." Master's thesis, Lithuanian Academic Libraries Network (LABT), 2006. http://vddb.library.lt/obj/LT-eLABa-0001:E.02~2006~D_20060614_210332-91513.

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Postgraduate studies concluding labor, 62 pages, 20 pictures, 2 tables, 45 literary sources, 21 addendums, Lithuanian. KEYWORDS: advertisement, advertisements audience, promotional message, segment, consumer, consumer behavior. The object of research – foodstuff sacred to children advertisement. The subject of research – foodstuff advertisements to children submission form. Labour objective – established sundry advertisements forms accepted for children consumer behavior, prepared foodstuff promotional message for children creation model. Tasks: 1) to inspect foodstuff advertisements to childr

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Justino, Quinto Yahaira Catherine. "La experiencia universitaria ante los escándalos de imagen y reputación de un representante académico." Bachelor's thesis, Universidad Peruana de Ciencias Aplicadas (UPC), 2020. http://hdl.handle.net/10757/653869.

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Las empresas o personajes públicos que tuvieron una crisis reputacional/imagen han logrado impactar de manera positiva o negativa en la experiencia del consumidor. Dentro de esta problemática, se encuentra el fundador de una institución privada, quien ha sido portada en medios de comunicación desde que anunció su postulación en el 2016 a las elecciones presidenciales del Perú. Por ello, el propósito de la investigación es comprender y describir la experiencia universitaria de los alumnos frente a los escándalos de su fundador. Para ello, se harán entrevistas a profundidad a 15 estudiantes de l

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Clay, Zanna. "Vocal communication in bonobos (Pan paniscus) : studies in the contexts of feeding and sex." Thesis, University of St Andrews, 2011. http://hdl.handle.net/10023/1842.

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Despite having being discovered nearly 80 years ago, bonobos (Pan paniscus) are still one of the least well understood of the great apes, largely remaining in the shadow of their better known cousins, the chimpanzees (Pan troglodytes). This is especially evident in the domain of communication, with bonobo vocal behaviour still a neglected field of study, especially compared to that of chimpanzees. In this thesis, I address this issue by exploring the natural vocal communication of bonobos and its underlying cognition, focusing on the role that vocalisations play during two key contexts, food d

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Machado, Dalva de Jesus Cutrim. "Comportamento Verbal: análises das interações falantes e ouvintes e contextos verbais e não verbais." Pontifícia Universidade Católica de Goiás, 2012. http://localhost:8080/tede/handle/tede/1793.

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Made available in DSpace on 2016-07-27T14:19:53Z (GMT). No. of bitstreams: 1 DALVA DE JESUS CUTRIM MACHADO.pdf: 420046 bytes, checksum: 816e073b99d0b74ec40354c6ade154af (MD5) Previous issue date: 2012-01-10<br>This study aimed to investigate the relationships between environmental variables and behavioral analysis that would promote relations analysis between speaker and listener. It also sought to investigate verbal and nonverbal context. From this perspective four experiments were performed: Experiment I had the following objectives: a) check if there was visual contact control variable (

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Johnová, Radka. "Specifika chování zákazníka na trzích kulturního dědictví." Doctoral thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-76023.

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Doctoral thesis Specifics of Consumer Behavior on Cultural Heritage Market is a market research based analysis of visitors of museums and galleries. The main goal of the work is to describe and segment the audiences, find out stimuli influencing visitor behavior, visitor motivation and lifestyle in order to suggest new marketing strategies attracting either new visitors or to turn occasional visitors into clients. The first part uses the theoretical microeconomic approach for analyzing the demand for cultural heritage; the price policy and price strategies of museums and galleries, and results

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Brodin, Karolina. "Consuming the commercial break : an ethnographic study of the potential audiences for television advertising." Doctoral thesis, Stockholm : Economic Research Institute, Stockholm School of Economics (EFI), 2007. http://www2.hhs.se/EFI/summary/721.htm.

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17

Kwak, Dae Hee. "Influence of audience characteristics on their behaviors across different sport media platforms." College Park, Md.: University of Maryland, 2009. http://hdl.handle.net/1903/9542.

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Thesis (Ph.D.) -- University of Maryland, College Park, 2009.<br>Thesis research directed by: Dept. of Kinesiology. Title from t.p. of PDF. Includes bibliographical references. Published by UMI Dissertation Services, Ann Arbor, Mich. Also available in paper.

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Jackson, Thomas. "Guess who’s looking : the effects of anticipated audience on self-presentation behaviour." Diss., University of Pretoria, 2018. http://hdl.handle.net/2263/66042.

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Self-evaluations are typically performed in the workplace in order to apportion rewards, judge suitability for promotions and to assign people to appropriate roles. However, people adapt their representations of the self to their circumstances so much so that self-evaluations, as a true reflection of a person’s performance or character, are often of little worth. Assuming honest and sincere rather than manipulated feedback in the workplace is better for achieving business objectives, this research describes hypothesised key drivers of self-presentation behaviour and contributes towards improvi

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19

Zhang, Rong. "Exploring Chinese audiences' attitude and behavior toward product placement in television." [Gainesville, Fla.] : University of Florida, 2006. http://purl.fcla.edu/fcla/etd/UFE0013640.

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20

Linter, Simon. "Mary Shelley’s Unrealised Vision : The Cinematic Evolution of Frankenstein’s Monster." Thesis, Stockholms universitet, Engelska institutionen, 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:su:diva-104476.

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Mary Shelley’s novel Frankenstein has been the direct source for many adaptations on stage, television and film, and an indirect source for innumerable hybrid versions. One of the central premises of Julie Sanders’s Adaptation and Appropriation (2006) is that adaptations go through a movement of proximation that brings them closer to the audience’s cultural and social spheres. This essay looks at how this movement of proximation has impacted the monster’s form and behaviour and concludes that this is the main reason Shelley’s vision of her monster has rarely been accurately reproduced on scree

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21

Mironova, Ellina. "Audience's behavior and attitudes towards lifestyle video blogs on Youtube." Thesis, Malmö högskola, Fakulteten för kultur och samhälle (KS), 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:mau:diva-21639.

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Audiences perform as a key factor driving social media nowadays, and there would not be any point to create video content on Youtube if there was nobody to watch it. It is therefore important to study audiences and their behavior in order to find out viewers' preferences and to understand what makes them follow Youtube channels.The purpose of this research is to find out what is audience's behavior on Youtube and its attitude towards lifestyle content on the video platform. Additionally, in the theoretical part of my research I will take a look at the phenomena of fandom and the relationship b

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22

Lee, Ka Man Betty. "Audiences' evaluation process in organizational crisis : a study of consumers in Hong Kong." HKBU Institutional Repository, 2001. http://repository.hkbu.edu.hk/etd_ra/301.

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Anderegg, Courtney Elizabeth. "Examining Romantic Relationship Maintenance Behaviors: A Prime Time Television Content Analysis and Audience Perceptions of Mediated Portrayals." The Ohio State University, 2013. http://rave.ohiolink.edu/etdc/view?acc_num=osu1366118225.

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24

Yu, Chenyu. "Vlog: Resonance Experience Impact on Audience Continuance intention to Watch Travel Vlogs and Travel Intention." Kent State University / OhioLINK, 2021. http://rave.ohiolink.edu/etdc/view?acc_num=kent1626964397466959.

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25

Kvedaravičius, Paulius. "Sporto renginių žiūrovų elgsenos ypatumai: Lietuvos futbolo aspektas." Master's thesis, Lithuanian Academic Libraries Network (LABT), 2008. http://vddb.library.lt/obj/LT-eLABa-0001:E.02~2008~D_20080618_123647-06648.

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Magistro darbe pateikiami sporto renginių žiūrovų elgsenos teoriniai aspektai, tyrimo metodikos ir jos organizavimo analizė bei Lietuvos futbolo žiūrovų elgsenos tyrimas. Darbą sudaro: literatūros apžvalga, tyrimo metodika ir organizavimas, tyrimo rezultatai ir jų aptarimas bei išvados ir rekomendacijos. Pirmojoje dalyje aiškinama renginių ir sporto renginių sampratų esmė ir skirtumai, analizuojama sporto renginių žiūrovų tipologija ir jų elgseną įtakojantys veiksniai, nagrinėjama vartotojų-žiūrovų lojalumas, jų išlaikymas ir pakartotinio pirkimo priežastys bei aprašomas futbolo varžybų ž

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Kemp, Deena G. "Source credibility and public information campaigns : the effect of audience evaluations of organizational sponsors on message acceptance." [Tampa, Fla.] : University of South Florida, 2007. http://purl.fcla.edu/usf/dc/et/SFE0002232.

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Sokolova, Valeriia. "Social media in US presidential elections 2012 : How different use of social media can influence behaviour and participation of the online audience." Thesis, Uppsala universitet, Institutionen för informatik och media, 2013. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-211688.

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Social media is playing a significant role in our everyday life. New tools are emerging everyday and offer the users exciting opportunities. Not just ordinary people use social media.It became very popular among companies, politicians and government. But using social media does not guarantee one instant success and benefits. The right appliance of social media technologies can do wonders. Barack Obama brilliantly illustrated that during his presidential campaign in 2008.In 2012 social media technology was yet again at the heart of the Obama’s campaign. His challenger, Mitt Romney, also engaged

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El, Joundi Halima. "War for a Ball : The impact of user-generated-content over the behavior of media consumer in times of crisis. A Footbal case study." Thesis, Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Företagsekonomi, 2010. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-12712.

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The recent breakthroughs in communication technologies have reintroduced the user to Internet. Media consumers became empowered with the capabality to produce, and will gradually shift from the traditional role of an audience to generate content, compete with mainstream media and construct new social and cultural realities. The impact user-generated-content is having over individuals and groups is still ambiguous and requires a better understanding of both the nature of UGC and the particularity of social media platforms as a channel. The pupose of this paper is to further the discussion on h

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Nkwera, Godfrey. "Public understanding of malaria in pregnancy : selected Dar es Salaam audiences' reception of the health education film Chumo." Thesis, Rhodes University, 2015. http://hdl.handle.net/10962/d1017785.

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This study examines the impact of a health education film, Chumo, in Dar es Salaam on knowledge about malaria in pregnancy. Specifically, the study examines the meanings that the selected audiences make after watching the film. Drawing on the tradition of ‘reception studies’, the data for this study was generated through focus group discussions. These discussions were preceded by thematic analysis of the film and its script. An analysis of the audiences’ responses reveals that Chumo, mostly, successfully conveyed new knowledge about malaria in pregnancy, and reinforced existing knowledge bases

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Wu, Fen-Man, and 吳芬滿. "Life Style and Behavior of Internet Radio Audience." Thesis, 2000. http://ndltd.ncl.edu.tw/handle/80743214587235783972.

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Yang, Ya-ju, and 楊雅茹. "Food Program Audience Characteristics, Viewing Behavior and Behavioral Intentions - An Investigation of Theory of Planned Behavior." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/ky9ytx.

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碩士<br>國立中山大學<br>行銷傳播管理研究所<br>103<br>In this study, the viewing behavior was incorporated into the theory of planned behavior for the purpose of exploring the correlations among variables of food program audience’s characteristics, viewing behavior, attitude, subjective norms, and perceived behavior control on behavioral intention. The convenience sampling method was adopted. The paper questionnaire was administered to survey 274 respondents. The results demonstrated that the viewing behavior of food program audience, attitude, subjective norms, and perceived behavior have effectively predicted

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Guo, Wei-Peng, and 郭為鵬. "The Behavior and Evaluation of TV Audience on Political Talk Show." Thesis, 2012. http://ndltd.ncl.edu.tw/handle/99685257402443390973.

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碩士<br>銘傳大學<br>傳播管理學系碩士班<br>100<br>People in Taiwan are more willing to participate in political affairs, and the society has been growing into a high-level democracy since the very first presidential election took place in 1996. As a result, the media industry has been undergoing a tremendous change. In the past, there were only three wireless TV channels; however, audiences now have choices up to literally hundreds of different channels. What’s more, political commentary program has become a very crucial method for television stations to make profits. Political commentary programs thus becom

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畢盈. "Audience Analysis of Television Religious Channels:A Study of Taiwanese Buddhists’ Behavior." Thesis, 2002. http://ndltd.ncl.edu.tw/handle/86947800068030242631.

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碩士<br>南華大學<br>傳播管理學系碩士班<br>90<br>The purpose of this research is to understand Taiwan’s Buddhists’ behavior of watching religious television programs. Integrating “Uses and Gratifications Model”, proposed by Palmgreen et al. in 1985, with definitions of “Life Style” given by Plummer in 1974, the researcher surveyed 325 Buddhists to probe their religious media use behavior and the possible inter-relationship between media use motives and gratifications, if any. Another main goal is to profile the characteristics of the religious audience by contrasting their beneficent behavior with media use h

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Lee, Jing-ying, and 李巾英. "The audience received the webcasting about their behavior and situation research." Thesis, 2007. http://ndltd.ncl.edu.tw/handle/xf4fea.

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碩士<br>國立中山大學<br>傳播管理研究所<br>95<br>As the Internet market has become mature over the years the population of the internet users grows rapidly, which makes a significant change to people’s life style in many ways, such as communication, shopping, entertainment, finance trading, information transmission. Undoubtedly, the popularity of the Internet in daily life leads to the fact that more and more people get used to listening to the radio on the internet. The paper explores the viewpoints of the audience to understand the audience webcasting comportment in depth and to probe into the webcasting si

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Lu, Hsin-yi, and 盧心怡. "The Study of How Drama Program Brand Equity Affects Audience Viewing Behavior." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/29907716998148367989.

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碩士<br>國立中山大學<br>傳播管理研究所<br>99<br>The media environment have changed constantly in the nowadays. Even though audiences can use a variety of the media, the ratings of watching programs by TV is still the mainstream, and the classification of the drama is the highest of program types in average audience rating. Recently, the concept of brand marketing is more and more important in the company, however, with the brand concept exploring audience viewing behavior is still rarely in the media research. This study used questionnaires, and structural equation modeling (SEM) as a data analysis. The res

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Chen, Hsin-Jung, and 陳信榮. "A Study for the Remote Control Device Using Behavior of TV Audience." Thesis, 1999. http://ndltd.ncl.edu.tw/handle/81575703944103814555.

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Jaya, Trisna, and 林興梁. "Audience Research of Art Gallery on Perception, Motivation, and Behavior of Visitor." Thesis, 2009. http://ndltd.ncl.edu.tw/handle/24441383940610626583.

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碩士<br>南台科技大學<br>企業管理系<br>97<br>In museums and galleries, audience research is the terms used to describe studies that help us understand our audiences. Audience research assists us to answer questions such as 'who is visiting?', 'why do they visit?', and 'what do they feel after their visit?' This study examined the relationship between perception, motivation, satisfaction and loyalty of visitor gallery. Based on perception of visitor, we can know what kind of perception the visitor has about visiting gallery. Also what is the kind of motivation that influence visitor to visit gallery. And fin

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Yang, Tsung-yen, and 楊宗諺. "Using Theory of Planned Behavior to Explore the Influence of Unwanted Audience on Social Networks Users’ Behavior." Thesis, 2014. http://ndltd.ncl.edu.tw/handle/50842762995241636554.

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碩士<br>國立雲林科技大學<br>資訊管理系碩士班<br>102<br>Social network has been so popular that social network users are growing rapidly. Behavior of social network users is an important issue since it is complicated interaction between these users. On the social networks, users have to interact with their friends frequently. When users have problem in interacting with their friends, the situation becomes critical. Once they cannot deal with such interaction, they even quit the social networks. This study used internet questionnaire to collect the opinions of Facebook users toward unwanted audience and their beh

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TSAI, TING-YU, and 蔡廷郁. "Collecting Museum–A Study of Commemorative Stamps of Museums and Audience Collecting Behavior." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/m59257.

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碩士<br>輔仁大學<br>博物館學研究所碩士班<br>104<br>Abstract This thesis conducts its research with the museum commemorative stamp as its theme. And the research content can be divided into two aspects: One is to sort out the development process of the museum commemorative stamp in Taiwan. The first museum commemorative stamp came up in Taiwan when it was under Japanese colonial rule. After the change of regime, there was another rise of the stamps in 1980s. In addition to the historical context of the development, this research also tries to analyze the current situation of the commemorative stamps, with a p

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Lee, Chin-Chung, and 李金忠. "The Research of Applying Data Mining on the Behavior of Audience Media Usag." Thesis, 2007. http://ndltd.ncl.edu.tw/handle/wdpnwg.

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碩士<br>銘傳大學<br>資訊管理學系碩士在職專班<br>95<br>Since lifting of Martial Law in 1987, the media in Taiwan expands fast. As the relaxation on the newspaper ban, cable, wireless channel TV opening, and the popularization of internet network. Taiwan becomes the most high media density country over whole world. It showed that Taiwan is the king nation of Media. Review past relevant researches, though domestic media kinds are numerous, but most focus on audience behavior that under single media or live in single area media usage. Only few researches explore the island-wide media comparision. So, this research

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Shih, Tzong-Yuh, and 石宗玉. "Study on Communicating Behavior of Internet Audience toward the Acceptance of Organ Donation." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/82489661727110122562.

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碩士<br>世新大學<br>廣播電視電影學研究所(含碩專班)<br>99<br>Though being promoted for more than 20 years in Taiwan, organ donation has been not embraced by a majority of people. It is an innovative behavior with rare study concerning this issue. This paper discussed the acceptance of organ donation and relevant factors by targeting internet audience as target, communicating behavior relevance and its influence. Then an interview is given to experts in relevant fields, relatives of the donor as well as the donee. As found in research results, there is a significant relevance among the willingness of organ dona

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Ching-Ying, Ko, and 葛晶瑩. "Exploring the Relationship of Audience Life Style and Behavior of Receiving Mobile Short Message." Thesis, 2003. http://ndltd.ncl.edu.tw/handle/88983391186056822005.

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廖沛怡. "Exhibit for Children: The Behavior Study of Child Audience in Children’s Museum of Art." Thesis, 2009. http://ndltd.ncl.edu.tw/handle/64191517201547986235.

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碩士<br>國立臺南藝術大學<br>博物館學研究所<br>97<br>Since the 1980s, setting up a museum or exhibition for children has become increasingly popular in Taiwan and its target is, with no doubt, children. Between nearly 30 years, from beginning the issue of children’s museum was scientific culture, and then extending to the domain of topic and art domain; nevertheless, comparing the using situation of children’s museum with study quantity of children audience, related study is still deficient. However, most related studies have discussed this issue regarding a child as a member of the family audience, instead of

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Lii, ching guey, and 李清貴. "Audience behavior of local broadcasting stations- Jhong-Shan radio station in Ilan as the sample." Thesis, 2007. http://ndltd.ncl.edu.tw/handle/67524880226934173716.

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碩士<br>佛光大學<br>傳播學研究所<br>95<br>In 1993, Taiwan government released the license for applying AM and FM radio stations to private organizations on a large scale. After ten stages of opening there had been 178 legal broadcasting stations in Taiwan. Those stations were new to the broadcasting market except twenty nine so called old branded stations, which were established before the releasing of radio channels. Most of those new stations were regional and in the range of middle and low power. They also became the majority of Taiwan’s broadcasting market. In order to understand the audience behavior

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鄭舒怡. "A study of Communication Media Audience Behavior and Political Attitude for Vocational High School Students." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/12494010928635207656.

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碩士<br>佛光大學<br>政治學系<br>99<br>The research aims to explore the relationship of the communication media audience behavior and political attitude for vocational high school students. The main purposes of the research are listed below: (1) To understand the contemporary circumstance of communication media audience behavior for vocational high school students. (2) To explore how the communication media audience behaviors vary among vocational students of different backgrounds. (3) To understand their political attitudes (4)To expolore how the political attitudes vary among vocational students of d

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PHANG, JIA-MIN, and 彭嘉敏. "A Study of Audience Behavior on “Niusnews” Website of News Aggregator-From Technology Acceptance Mode." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/59817820164138948752.

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碩士<br>銘傳大學<br>新媒體暨傳播管理學系碩士班<br>105<br>The development of Internet and technology had changing the way of young people to get a news and information, and thus there has been a platform to aggregated news and information from the other traditional media or native news website. And when viewers of the platform that aggregated all kind of information and news is began decline, it was appeared the other type of platform which aggregated a specific news or information for specific audience. Therefore, the purpose of this research is to explore the usage behavior of audience and basis on Technology

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FENG, CHEN LI, and 陳麗鳳. "A Study of Audience viewing different kinds of TV programs Television viewing type and watching behavior." Thesis, 2005. http://ndltd.ncl.edu.tw/handle/99719056909619394040.

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碩士<br>中國文化大學<br>新聞研究所碩士在職專班<br>94<br>The purposes of this study were to compare the differences of television viewing type, television viewing system, and regimes of watching program selection behavior when audience watches various types of television programs, and to explore the reasons of program selection and turning channels. Four hundreds and eighty-one audiences (over 15 year) were used as the subjects. The research instrument was “audience watching television program type, watching system, and; watching behavior questionnaire”. The collected data were analyzed by c2 and used in-depth in

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Chang, Chien-wei, and 張兼維. "Investigating the Audience Behavior of Choosing Media for Watching Movies-- Using the Perspective of Flow Theory." Thesis, 2010. http://ndltd.ncl.edu.tw/handle/41857444567419496419.

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碩士<br>世新大學<br>廣播電視電影學研究所(含碩專班)<br>98<br>With the advance of time and the development of all kinds of new technology, the ways of watching movies have become various. Audience have more choices other than going to movie theaters when they want to watch great movies. Many audience have started to watch movies by means of televisions, DVDs, VOD or even the Internet. The behavior of watching movies has become more and more complicated. The present study was conducted by utilizing online questionnaires which were distributed via a community platform called “YouthWant website” operated by domestic

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Lin, Hue-Fang, and 林惠芳. "The Relationship among Audience Behavior,Satisfaction and Re-purchasing Intention --- Take the "Workshop in Heaven" as an Example." Thesis, 2012. http://ndltd.ncl.edu.tw/handle/80965754020560625822.

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碩士<br>中原大學<br>企業管理研究所<br>100<br>Abstract The aim of this study is to explore the attraction, motivation, satisfaction, and demographic variables towards audience in theatre performance through the example of Workshop in Heaven. The purposes emphasize on: 1. To understand the audiences’ watching behavior, satisfaction, and re-purchasing in Taiwanese little theatre. 2. To analyze the relationship between demographic variables and watching behaviors of audience. 3. To analyze the relationship between demographic variables and satisfaction of audience. 4. To discuss the relationship among the audi

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Chang, Chao-Chen, and 張兆禎. "An Experimental Study of the Relationship Between Negative Audience Behavior and Social Inhibition：Attention and Self-Efficacy as Moderators." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/3vs2u7.

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碩士<br>靜宜大學<br>管理碩士在職專班<br>103<br>When people are doing something, it is frequently to have someone to watch on the set or need to cooperate with. The individual performance will whether be better or worse at the time? The research emphases on the influence between negative audience and social inhibition. Secondly to discuss the individual attention extent whether interfere negative audience with social inhibition? Lastly to discuss the self-efficacy whether interfere negative audience with social inhibition? According to the motive , objective and references conferred, establishing the researc

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