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Books on the topic 'B2B Business'

Author: Grafiati

Published: 4 June 2021

Last updated: 4 February 2022

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1

W, Speh Thomas, ed. Business marketing management: B2B. Mason, OH: South-Western Cengage Learning, 2010.

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2

Demaio, Harry B. B2B and Beyond. New York: John Wiley & Sons, Ltd., 2001.

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3

Bek, Nadezhda. B2B Marketing. ru: INFRA-M Academic Publishing LLC., 2021. http://dx.doi.org/10.12737/1816711.

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B2B marketing is a rapidly developing direction, the basis of which is the interaction of business organizations with organizations that purchase goods and services for use in their own production of goods and services that are in demand from other organizations, in the markets of end consumers or from society as a whole. Globalization, the increasing influence of digital technologies on competition, the growing awareness of consumers and the tightening of their requirements for purchased goods and services strengthen the strategic role of B2B marketing. Competitiveness in the B2B markets is increasingly determined by their participation and position in competitive and viable value creation networks. For students, postgraduates of universities, researchers and teachers.

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4

B2B means back to basics. Tampa, FL: INTI Pub., 2001.

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5

B2B integration: Concepts and architecture. Berlin: Springer, 2003.

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6

Linthicum, David S. B2B application integration: E-business--enable your enterprise. Boston, MA: Addison-Wesley, 2001.

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7

Argoneto, Pierluigi, and Paolo Renna. Innovative Tools for Business Coalitions in B2B Applications. London: Springer London, 2011. http://dx.doi.org/10.1007/978-0-85729-707-5.

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8

Minett, Steve. B2B marketing: A radically different approach for business-to-business marketers. London: Financial Times/Prentice Hall, 2002.

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9

A, Woods W. William, ed. B2B exchanges: The killer application in the business-to-business internet revolution. [Humble, TX]: ISI publications, 1999.

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10

A, Woods W. William, ed. B2B exchanges: The killer application in the business-to-business internet revolution. New York: HarperBusiness, 2001.

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11

Marcus, Healey, and Samtani Shyam, eds. B2B integration: A practical guide to collaborative e-commerce. London: Imperial College Press, 2002.

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12

D, Rogers Martha Ph, ed. One to one, B2B: Customer development strategies for the business to business world. New York: Currency/Doubleday, 2001.

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13

Kröger, Detlef, Ludwig Gramlich, and Marcus Schreibauer. Rechtshandbuch B2B Plattformen: Rahmenbedingungen elektronischer Marktplätze. München: Beck, 2003.

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14

Schütt, Michaela. Informationsmanagement auf elektronischen B2B-Marktplätzen: Unterstützung der elektronischen Beschaffung durch integrierte Informationsprozesse. Wiesbaden: Dt. Univ.-Verl., 2006.

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15

Haig, Matt. The B2B e-commerce handbook: How to transform your business-to-business global marketing strategy. London: Kogan Page, 2001.

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16

Dugdale, Karen. Business superbrands: An insight into some of Britain's strongest B2B brands, 2009. Edited by Hill Laura. London: Superbrands, 2009.

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17

1980-, Dworski Lucas, ed. Emerging business online: Global markets and the power of B2B internet marketing. Upper Saddle River, N.J: FT Press, 2011.

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18

Online dispute resolution for business: B2B, e-commerce, consumer, employment, insurance, and other commercial conflicts. San Francisco: Jossey-Bass, 2002.

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19

(Paolo), Renna P., and SpringerLink (Online service), eds. Innovative Tools for Business Coalitions in B2B Applications: How Negotiation, Auction and Game Theory Can Support Small- and Medium-sized Business in E-business. London: Springer-Verlag London Limited, 2011.

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20

Schepp, Brad. The Official Alibaba.com Success Guide: Insider Tips and Strategies for Sourcing Products from the World's Largest B2B Marketplace. Hoboken: John Wiley & Sons, 2009.

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21

Implementing B2B commerce with .NET: A guide for programmers and technical managers. Boston: Addison-Wesley, 2002.

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22

1944-, Pugh David G., ed. The behavioral advantage: What the smartest, most successful companies do differently to win in the B2B arena. New York: AMACOM, 2004.

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23

Business, United States Congress Senate Committee on Small. B2B: An emerging e-frontier for small business : forum before ... 106th Congress, 2nd session, May 18, 2000. Washington, DC: U.S. G.P.O., 2000.

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24

Brad, Schepp, ed. The official Alibaba.com success guide: Insider tips and strategies for sourcing products from the world's largest B2B marketplace. Hoboken, N.J: John Wiley & Sons, 2010.

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25

Schepp, Brad. The official Alibaba.com success guide: Insider tips and strategies for sourcing products from the world's largest B2B marketplace. Hoboken, N.J: John Wiley & Sons, 2010.

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26

Gillin, Paul. Social marketing to the business customer: Listen to your B2B market, generate major account leads, and build client relationships. Hoboken, N.J: Wiley, 2011.

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27

Drebes, Heiko. "Datenschutz" für Unternehmen im B2B?: Schutz der Daten des geschäftlichen E-Business im Spannungsfeld zwischen technisch-organisatorischer und rechtlicher Regulierung. Frankfurt am Main: P. Lang, 2012.

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28

Business, United States Congress Senate Committee on Small. B2B: An emerging e-frontier for small business : forum before the Committee on Small Business, United States Senate, One Hundred Sixth Congress, second session, May 18, 2000. Washington: U.S. G.P.O., 2000.

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29

1965-, Cohen Jeffrey L., ed. The B2B social media book: Become a marketing superstar by generating leads with blogging, Linkedin, Twitter, Facebook, email, and more. Hoboken, N.J: Wiley, 2012.

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30

The LinkedIn code: Unlock the largest online business social network to get leads, prospects & clients for B2B, professional services and sales & marketing pros. North Charleston, South Carolina]: [CreateSpace Independent Publishing Platform], 2014.

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31

Applegate, Lynda M. Ventro: Builder of B2B businesses. Boston, MA: Harvard Business School, 2001.

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32

Applegate, Lynda M. Ventro: Builder of B2B businesses (condensed). Boston, MA: Harvard Business School, 2001.

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33

Kovalenko, Vladimir. Design of information systems. ru: INFRA-M Academic Publishing LLC., 2020. http://dx.doi.org/10.12737/987869.

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The tutorial discusses the design features of information systems (is) involved in the implementation of CALS technologies: MRP/MRPII/ERP systems, e-Commerce systems (B2B), supply chain management (SCM), customer relationship management (CRM), and decision support systems (OLAP). The issues of choosing the design technology, software tools for project development, building functional and information models in the environment of Business Studio, MS Visio, Elma, AllFusion Modeling Suite and Oracle Designer 10g, as well as the development of technical and operational documentation are highlighted. The characteristics of CASE technologies and their implementation in the Oracle Designer 10g environment are considered. A comparative analysis of the standards of the organization of the life cycle of creating and using IP, practical recommendations for the development of standard profiles, examples of the development of an IP project based on a cascading model of the life cycle, including using a process approach in the management and automation of processes. The models of the client — server architecture and the structure of cloud computing are considered. Modern approaches to the selection of ready-made is and their implementation in automated enterprises are studied in detail. Meets the requirements of the Federal state educational standards of higher education of the latest generation. It is intended for students (bachelors and specialists) and masters of higher educational institutions studying in the direction of "Applied Informatics". It is also recommended for teachers and specialists working in the field of information technology.

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34

BGB Allgemeiner Teil: Rechtsgeschäftslehre. München: De Gruyter, 2011.

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35

O'Conell, Brian. B2B Business to Business. Gestion 2000, 2004.

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36

Samtani, Gunjan. B2B Integration. Pearson Education, Limited, 2002.

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37

Business Marketing Management: B2B. Cengage Learning, 2012.

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38

Bussler, Christoph. B2B Integration. Springer, 2003.

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39

Aichele, Christian, and Marius Schönberger. E-Business: Eine Übersicht für erfolgreiches B2B und B2C. Springer Vieweg, 2016.

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40

B2B Street Fighting. Think! Inc., 2011.

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41

Redbooks, IBM. B2B Solutions Using Websphere Business Connection. IBM.Com/Redbooks, 2003.

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42

Busche, Manfred, Eduard Bobiatynski, Thomas Ginter, and Thomas Baaken. Business-to- Business- Kommunikation. Neue Entwicklungen im B2B- Marketing. Schmidt, Berlin, 2002.

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43

Voigt, Kai-Ingo, Stefan Landwehr, and Armin Zech. Elektronische Marktplätze: E-Business im B2B-Bereich. Physica-Verlag Heidelberg, 2003.

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44

Canada, Canada Industry, ed. B2B, business to business on-line: Get ready for international e-business! [Ottawa]: Industry Canada, 2002.

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45

Bussler, Christoph. B2B Integration: Concepts And Architecture. Springer, 2010.

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46

B2B Marketing: A radically different approach for business-to-business marketers. Financial Times Prentice Hall, 2001.

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47

Projektkompass eLogistik: Effiziente B2B-Lösungen: Konzeption, Implementierung, Realisierung. Wiesbaden: Vieweg+Teubner Verlag, 2002.

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48

Plotkin, Mark E. Solving the Legal Issues Affecting B2B Transactions. Practising Law Institute, 2001.

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49

Sculley, Arthur B., and W. William A. Woods. B2B Exchanges: The Killer Application in the Busines-to-Business Internet Revolution. Collins, 2001.

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50

Sculley, Arthur B., and W. William A. Woods. B2B Exchanges: The Killer Application in the Busines-to-Business Internet Revolution. Collins, 2001.

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