Academic literature on the topic 'Banking sector - corporate social responsibility – trust'
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Journal articles on the topic "Banking sector - corporate social responsibility – trust"
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Shcherbak, Valeriia, Оlena Nifatova, Mykhailo Kuzheliev, Olena Erkes, and Olha Mylashko. "The assessment of corporate social responsibility at Ukrainian banks." Banks and Bank Systems 14, no. 3 (September 27, 2019): 140–51. http://dx.doi.org/10.21511/bbs.14(3).2019.12.
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Corporate social responsibility issues are becoming increasingly important in the banking sector. It refers to the responsibility of banks for their business activities subject to conceivable implications for society and the environment. Currently, the modern banking system in Ukraine is in the process of shaping its own model and integrating corporate social responsibility into all business processes. Thus, it is argued that objective comprehensive assessment of corporate social responsibility of Ukrainian banks is an essential prerequisite to enhance their performance, along with building a good rapport with clients and encouraging trust in society. From the above perspective, this article suggests an approach to assess corporate social responsibility at banks which entails implementing consistent stages in evaluating the development degree of the three corporate social responsibility components: social, environmental and economic. The assessment framework substantiates a set of indicators for measuring the degree of corporate social responsibility at banks by estimating the ratio of the GRI related aspects in the financial statements of banks, and identifying the possibility to implement the main provisions of the Social Accountability International 8,000 standard and the GRI G4 (Global Reporting Initiative). The proposed approach to measuring corporate social responsibility in banking through the instruments of a three-dimensional matrix and to positioning the banks by the areas of their corporate social responsibility has been tested by processing an array of 82 non-financial reports of 31 banks over the 2016–2018 period.
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Amegbe, Hayford, Michael D. Dzandu, and Charles Hanu. "The role of brand love on bank customers' perceptions of corporate social responsibility." International Journal of Bank Marketing 39, no. 1 (January 19, 2021): 189–208. http://dx.doi.org/10.1108/ijbm-07-2020-0356.
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PurposeThe lovemarks theory (love and respect) is fairly new to the marketing literature and is now gaining much attention among marketing scholars. The study examined how brand love and brand respect moderate the relationship between corporate social responsibility (CSR), trust (TRUS), satisfaction (SAT) and loyalty (LOY) among bank customers in an emerging/and or a developing country's context.Design/methodology/approachA quantitative survey approach was used. Data from a total of 769 banking customers, containing demographic and psychographic measures were used.FindingsThis study tested six (6) hypotheses. The results confirmed the moderating role of brand respect on the relationship between CSR and TRUS in the banking sector. Also, our results reveal that BLOV moderates the relationship between SAT and LOY. The rest of our hypotheses did not confirm any significant relationship between them.Research limitations/implicationsLike any academic exercise, this study also has some limitations. The hypotheses tested for brand love on bank customers' perceptions of CSR were based on a country study. The implication of brand love for CSR may be the same or vary in different country contexts.Practical implicationsThe study provides managers of banks and managers of financial institutions a better understanding of how love and respect could play a role in their loyalty program and how to incorporate these new constructs into the already known constructs such as satisfaction, trust and loyalty.Originality/valueThis study is unique because it quantitatively examined the relationships between well-researched constructs corporate social responsibility (CSR), trust (TRUS), satisfaction (SAT) on loyalty (LOY) as well as examining these constructs with a fairly new constructs brand love (BLOV) and respect (BRES) in a single study.
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Khan, Tahreem Noor. "Corporate Social Responsibility of Islamic Banks: CSR website visibility, CSR initiatives, CSR strategy." AL-FALAH : Journal of Islamic Economics 6, no. 2 (December 17, 2021): 166. http://dx.doi.org/10.29240/alfalah.v6i2.3091.
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Purpose: The concept of Corporate Social Responsibility (CSR) has been widely known in the Islamic banking sector yet there is criticism and lack of trust which exists among stakeholdersDesign/Method/Approach: To reduce negative concern and to fill the gap in the literature, this research reinforces the integration of ethical and moral principles in the banking business.Findings: One of the integral and core elements of Islamic economics is ‘falah’; which focuses on wellness and the concept of reward in this world and hereafterOriginality/Values: To fulfil the needs of the ethical aspect of Islamic banks which leads to ‘falah’, this research has extracted the underlying theoretical issues of Islamic bank Corporate Social Responsibility (web visibility, initiatives, strategy). This research also determines the extent of CSR visibility in twelve leading Islamic banks’ corporate websites.
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Thao, Nguyen Thi Phuong, Nguyen Van Anh, and Pham Thi Thuy An. "Impact of corporate social responsibility on reputation, trust, loyalty of the customers in the banking sector – Evidence in dalat city." Science & Technology Development Journal - Economics - Law and Management 3, no. 3 (December 20, 2019): 219–34. http://dx.doi.org/10.32508/stdjelm.v3i3.562.
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The theoretical model illustrates the relationship between the implementation of corporate social responsibility (CSR) on customer loyalty in the banking industry through intermediary variables that are bank reputation and customer trust. The research was conducted in two stages. The first one is preliminary research that seeks to adjust and modify observed variables used in previous studies to fit the context of banking products in Da Lat City. Preliminary qualitative method was carried out via direct interviews with bank managers and customers in Da Lat City and preliminary quantitative research was conducted via a structured survey with a sample size of 150. The purpose of this stage is to evaluate the reliability and the monotonicity of the scale using SPSS 20 software. The main research was conducted via a detail structured survey with 350 customers in Da Lat City to evaluate the reliability and validity of the scale and test the hypotheses of the research model. The Cronbach’s Alpha reliability analysis, exploratory factor analysis (EFA), confirmatory factor analysis (CFA) and structural equation modeling (SEM) was performed on AMOS 20 software. The results indicate that three CSR activities of banks have a direct impact on their reputation which affects trust and trust, in turn, affects customer loyalty. Some suggestions for the bank managers were also proposed.
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Pratihari, Suvendu Kumar, and Shigufta Hena Uzma. "A survey on bankers’ perception of corporate social responsibility in India." Social Responsibility Journal 16, no. 2 (April 27, 2019): 225–53. http://dx.doi.org/10.1108/srj-11-2016-0198.
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PurposeThe purpose of this paper is to understand the perception of the bankers towards an integrated approach to corporate social responsibility (CSR) initiatives in a strategic way of achieving sustainable growth of the banking sector. The paper additionally provides insights into different CSR initiatives and their implementation process in the context of scheduled commercial banks (SCB) of India.Design/methodology/approachThe study is exploratory and endorses the qualitative approach of primary research methodology by adopting a non-random stratified sampling method. The localist approach of the face-to-face interview has been applied to collect the data from 26 elite class respondents from 13 SCBs. The interview method was semi-structured and open-ended. The conformity, trustworthiness, credibility, transferability, dependability test of the study have ensured the quality of the data.FindingsThe study reveals that the bankers perceive CSR as a moral obligation for the benefit of the society, beyond the regular banking operations. Further, the study comprehends that the CSR initiatives play a vital role in establishing the bank's image, brand and reputation, as well as, building a strong bond of trust among the employees and the bank management. Besides, CSR activities facilitate to cultivate a better culture by improvising in the quality of customer service for achieving competitive advantages.Research limitations/implicationsThe findings of the study represent a significant contribution to CSR theory from the interface of banking and society. Significantly, the results confirm that CSR initiatives play a vital role in building trust and minimise the gap between the employees and the management of the bank. The banks can increase its acceptance in the society and achieve competitive advantage by integrating CSR objectives with the business objectives to strengthen the corporate personality and brand.Practical implicationsThe study will help practitioners to develop the social identity of their firm to achieve competitive advantages in long-run. The bankers can channelise their limited resources while planning, designing and the implementation of different CSR activities with the overall goal of the bank in a cost-effective way. The study is confined only to public and private SCBs and limited to the geographical scope of one state in India. Therefore, further exploration may be carried out by considering other banks and geographic regions in India and different cross-cultural settings.Originality/valueThe originality of the study lies with the in-depth analysis and quality check of the data. The results can contribute significant value to the qualitative method of conducting research.
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Semenescu, Andreea, and Cătălin Valeriu Curmei. "Using CSR to mitigate information asymmetry in the banking sector." Management & Marketing 10, no. 4 (December 1, 2015): 316–29. http://dx.doi.org/10.1515/mmcks-2015-0021.
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Abstract The paper examines the power of corporate social responsibility to reduce information asymmetry and to act as a marketing instrument in the banking sector. Trust is the most important asset of a bank. Therefore, banks are motivated to use the most effective instruments to diminish information asymmetry with their stakeholders. The fact that cash disbursements in CSR actions are not directed towards shareholders makes them more valuable signals to other stakeholders regarding the financial soundness of the bank. The empirical study conducted based on limited dependent variable models supports the effectiveness of the CSR as marketing instrument in banking. It reveals the circumstances associated to a higher probability of an active CSR policy conducted by a banking institution. The results support the hypothesis that in the banking sector CSR is perceived as an instrument which helps stakeholders reduce information asymmetry. As marketing instrument, CSR contributes to increasing the tangibility of the banking products, decreasing their perceived variability and thus making them more attractive for the clients and allowing for differentiation between competitors.
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Bolibok, Piotr. "The Impact of Social Responsibility Performance on the Value Relevance of Financial Data in the Banking Sector: Evidence from Poland." Sustainability 13, no. 21 (October 29, 2021): 12006. http://dx.doi.org/10.3390/su132112006.
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Corporate social responsibility (CSR) is inevitably becoming an increasingly important part of almost every business. This is particularly true for the banking industry, which suffered substantial losses in reputation and public trust in the aftermath of the global financial crisis. Not surprisingly therefore, banks around the world have visibly intensified their CSR efforts. One of the key dimensions of CSR regards the reliability and transparency of a firm’s communication with the market, which suggests that information disclosed by responsible companies may be more value relevant. The related evidence, especially in the banking sector, is however modest and mixed. The paper aims, therefore, at empirical investigation of the impact of social responsibility performance on the value relevance of financial data in the Polish banking sector. The research employs multivariate regression analysis based on the Ohlson model and the Chow test for structural breaks. The examined sample covers 154 bank-year observations of 17 banks listed on the Warsaw Stock Exchange from 2009–2020. The results suggest that financial disclosures of banks included in CSR indices are generally more value relevant. Additionally, more responsible banks exhibit higher (lower) responsiveness of market values to net earnings (book values of equity) compared to their less socially responsible counterparts.
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Irfan, Saira, Iram Iqbal, Sumaira Iqbal, and Fatima Bashir. "CSR Image and Customer Satisfaction: The Mediating Role of Customer Trust and Customer Loyalty." Journal of Accounting and Finance in Emerging Economies 7, no. 3 (September 30, 2021): 637–50. http://dx.doi.org/10.26710/jafee.v7i3.1907.
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Purpose: This study aims to examine the impact of Corporate Social Responsibility (CSR) image on customer satisfaction in the context of the banking sector of Pakistan. Further, the intervening role of customer trust and customer loyalty in the relationship between CSR image and customer satisfaction is also examined.
Design/Methodology/Approach: Present research is quantitative in nature and collects the data through structured questionnaires. By employing the Smart PLS technique to test the proposed hypothesis.
Findings: This study reveals the following salient findings: 1) the response of CSR image to customer satisfaction is positive (p<0.01); 2) customer trust and customer loyalty both significantly mediates the impact of CSR image on customer satisfaction.
Implications/Originality/Value: Based on novel findings, the current study will help the organizations to realize the significance of CSR practices to enhance the customers’ satisfaction level.
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Mehmood, Khawaja Khalid, Rabia Rasheed, and Javeria Jaan. "How Does Stakeholders Pressure Affect Organization Performance and Employee Wellbeing? Study of Multiple Mediating Roles." Journal of Business and Social Review in Emerging Economies 6, no. 1 (March 31, 2020): 55–68. http://dx.doi.org/10.26710/jbsee.v6i1.1026.
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Employee satisfaction and high performance is every organization’s goal. When seen through the lens of stakeholder theory, these goals could be achieved by CSR practices through certain ways. Stakeholder theory affords an initial point to assimilate stakeholder pressure and corporate social responsibility practices. This research studies the effect of pressure from stakeholders over organization performance and wellbeing of employees by including the mediating effect of CSR oriented culture, CSR practices, organizational citizenship behavior, organizational commitment, and organizational trust in Pakistan’s banking sector. The study employs quantitative and cross sectional research design. A sample of 180 banks was studied through employing SmartPLS3.0 software using mediation analyses.The findings reveal that CSR oriented culture mediates between stakeholder pressure and CSR practices; CSR practices affect organization performance through organization citizenship behavior. Further, trust is a partial mediator among CSR practices and wellbeing of employees. Serial mediators play their role between stakeholder pressure and organization performance, and also play a role between stakeholder pressure and employee wellbeing. Implications/Originality/Value: The findings suggest Pakistani banks to acknowledge pressure from all stakeholders, and concentrate on CSR practices for their bank performance and staff wellbeing.
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Moliner, Miguel Angel, Diego Monferrer Tirado, and Marta Estrada-Guillén. "CSR marketing outcomes and branch managers’ perceptions of CSR." International Journal of Bank Marketing 38, no. 1 (July 22, 2019): 63–85. http://dx.doi.org/10.1108/ijbm-11-2018-0307.
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Purpose The purpose of this paper is to analyze the role of bank branch managers’ perceptions of corporate social responsibility (CSR) in CSR marketing outcomes. Design/methodology/approach The paper proposes a causal model establishing that managers’ perceptions of CSR influence the perception of CSR held by the branch’s customers, which in turn directly affects customer satisfaction, customer trust, customer engagement and customer loyalty. The unit of analysis in this quantitative study is the bank branch. Two questionnaires were administered: one to branch managers and another to five customers in each branch. Findings Branch managers’ perceptions of CSR have a marked influence on customers’ perceptions of CSR, which again have a notable impact on the relationship variables studied: customer satisfaction, customer trust, customer engagement and customer loyalty. Research limitations/implications The sample was taken from two banks in the same country (Spain) and only five customers were interviewed in each branch. The type of customers analyzed should be taken into account since a growing number of customers now carry out all of their banking online and are less likely to visit their branch. Practical implications The results highlight the importance of adopting socially responsible actions not only in the bank as a whole, but also in individual branches. It would, therefore, seem crucial for high level bank executives not only to involve branch managers in the bank’s CSR strategy, but also to empower them to undertake CSR actions that involve the customers and local community with which they interact. Originality/value First, the paper reveals the differences within the same organization in the way its CSR strategy is implemented. Second, intermediary figures or supervisors are shown to have a key role in ensuring the organization’s CSR strategy is effective. Third, the study emphasizes the importance of customers’ perception of CSR in achieving the main outcomes of relationship marketing (satisfaction, trust, engagement and loyalty). Fourth, the methodology applied in the study is innovative in its construction of dyads in which the branch is the unit of analysis, enabling a comparison between the manager’s perceptions of CSR with that of five customers from the same branch. Fifth, the findings add to the knowledge of a particularly relevant sector in the recent economic crisis, namely, the retail banking industry.
Dissertations / Theses on the topic "Banking sector - corporate social responsibility – trust"
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Adeleke, Cecily Joy. "Corporate Social Responsibility in the Nigerian Banking Sector." ScholarWorks, 2014. https://scholarworks.waldenu.edu/dissertations/85.
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Corporate social responsibility is presently defined by the World Business Council of Sustainable Development as persistent commitment by businesses to behave ethically and contribute to economic development while also increasing the quality of life of employees, their families, and the community. Guided by Freeman's stakeholder theory, this study examined the relationship between corporate social responsibility and the Nigerian bankers' reported satisfaction with the Nigerian banking sector. Survey data were collected from a convenience sample of 99 Nigerian bankers, including branch managers, zonal managers, tellers, marketers, and investors. A single-stage sampling procedure was used to elicit their satisfaction with the Nigerian banking sector and their perceptions of corporate social responsibility. Corporate social responsibility was conceptualized as a composite variable, with dependent sub-variables of ethics, human rights, and employee rights. A Pearson's r correlation test indicated a significant relationship between corporate social responsibility and Nigerian banker satisfaction (p < .05). These findings suggest that a majority of Nigerian bankers are satisfied with the banking sector which they feel, overall, behaves in a socially responsible way, although they also noted concerns related to insider abuse and a lack of transparency among internal processes. Implications for positive social change include informing policy makers and regulatory agencies in Nigeria about changes to public policy and the regulatory banking environment about risks associated with insider abuse and other internal processes in the banking industry that may damage efforts to improve corporate social responsibility with the goal of enhancing economic development in Nigeria.
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Deigh, Gifty Linda Araba. "Corporate social responsibility in the banking sector of a developing country : a Ghanaian perspective." Thesis, University of Bedfordshire, 2016. http://hdl.handle.net/10547/622487.
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The study investigates corporate social responsibility (CSR) theory to contribute to knowledge about CSR within the setting of a developing economy. In this thesis, the specific opportunities and challenges of financial institutions pursuing CSR are examined in depth. This study presents a portrayal of CSR, addressing its role and insight into how CSR is understood and practised. The study draws on an interpretive approach and investigates within a multiple case study context. The choice of cases is based on theoretical sampling, to advance knowledge in the phenomenon by looking at it in non-Western settings. The three cases are selected purposefully within the context of a developing economy: Ghana. The data collection and analysis use multiple data sources from semi-structured interviews of key management informants and archival documents which are analysed according to qualitative data protocols. The data is interpreted via thematic analysis within and across the cases to generate rich insights into the nature of CSR and its practices within their setting. The study recognises the emergent divergent and convergent issues of CSR across the cases with relation to enfolding the literature which involves inquiring with different literature the similarities and contradictions with the research findings. This process helps to link the study with the existing body of knowledge, as well as advance knowledge in CSR. Based on the analysis, this study suggests that there is a strong orientation towards philanthropy on what is classified as CSR. It reveals that the context in which CSR is practised is complex and situationally dependent, with particular influencing factors such as social welfare issues and culture driving societal expectations and business decisions on CSR. This study offers a revised model of CSR, suggesting a non-linear relationship with the integrated and porous dynamics between the various CSR components which thus provides insight into the nature of CSR in the banking sector in Ghana. The findings of the research can provide both academics and managers with valuable information on CSR practice in a developing country context.
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Ali, Basah Mohamad. "Corporate social responsibility and natural environmental risk management in the context of the banking sector of Malaysia." Thesis, Cardiff University, 2012. http://orca.cf.ac.uk/25064/.
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The concept of corporate social responsibility (CSR) has had a long and varied history since its beginnings in the 1930s with the seminal work of Berle and Means. Many occidental studies regarding CSR have concentrated on natural environmental management and the influence of social and culture differences on such management. However, such research has not as yet been undertaken to any significant extent in the Malaysian context. To fill this gap, the present study therefore investigated environmental management in Malaysia’s banking sector, and the methods deployed by bank managers in evaluating and accommodating environmental risk in the credit assessment process. Malaysia was chosen as the study location because it is a multi racial country and has a dual banking system (conventional and Islamic banking). These characteristics enabled the study to investigate the influence of cultural and institutional differences on credit evaluation orientations, stakeholders’ group activism and perceptions, and general CSR orientations. To achieve the study aims, a questionnaire survey was designed to collect data from managers and executives in corporate banking departments whose main task is to evaluate loan applications, especially in project financing. The findings obtained from analyses of the data collected suggested that Malaysia’s banking sector has, in general, good environmental management practice. However, local banks’ environmental management practice falls short of that of international banks. It was also found that Islamic banks have better environmental management practice than conventional banks. As regards the credit evaluation process, the study findings suggested that environmental criteria are of secondary importance compared to financial and economic criteria. The study also found that cultural and institutional differences influenced the attitude of bank managers towards environmental management practice. Thus, to improve such practice in the future, these factors should be taken account of in the environmental policy development process if future rules and regulations, including environmental laws, are to gain widespread acceptance across racial and religious boundaries.
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Fagerström, Johanna. "How China and Nordic countries conceptualise Corporate Social Responsibility : – A study of senior decision-makers’ statements within the banking sector." Thesis, Högskolan Dalarna, Kinesiska, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:du-35145.
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The “statement” from senior decision-maker is a section in the sustainability report, where the most “senior decision-maker” of the institution (such as CEO, chairman, or equivalent senior position) gives the personal view about the relevance of sustainability to the institution and its strategy for addressing sustainability. Such a statement is one medium used by company leaders to communicate their attitudes and values to stakeholders in sustainability reports. Under commercial circumstances, sustainability is also referred to as Corporate Social Responsibility (CSR). This paper analyzes Chinese and Nordics senior decision-makers’ perception of CSR within the banking sector. The research sample consists of statements of senior decision-makers from sustainability reports of four Chinese banks, respective four Nordic banks. Previous studies show that CSR conception is influenced by cultural and social backgrounds. By analyzing respective Chinese/Nordic senior decision-maker’s statement, this study isaimingtofindout how Chinese/Nordic culture and social concepts are promoted in their respective bank institutions, and therefore lead to different CSR focus and strategies. The results from the study show that Chinese senior decision-makers’ statements are strongly influenced by traditional Chinese philosophy and social background, especially Confucian and Taoism, as well asXi Jinping’s guidelines delivered at the 19th National Congress of the Communist and the 13th Five-Year Plan. In relation to the Nordic senior decision-makers the gender equality and racial equality were noted. Senior decision-makers of Chinese banks mainly focus on “social stability and progress”, “economic responsibility”, and “customers”,while senior decision-makers of Nordic banks mainly focus on “economic responsibility”, “customers”, and “environmental protection”.公司资深决策者(首席执行官，董事长，或同等级别)会在可持续发展报告中 用一个章节来申明他们的观点。这个章节的内容涵盖可持续发展与该公司组 织架构的相关度，以及该公司可持续发展的战略和对策。公司领导通过这种 形式对股东传达公司的态度和价值观。在商业环境中，可持续发展也经常被 称为公司社会责任(CSR)。 本论文分析了中国和北欧银行业资深决策者们对于企业社会责任的认知。本 论文的研究对象是银行可持续发展报告中资深决策者的陈述观点，它们分别 取自4家中国银行和4家北欧银行。现存的研究指出公司社会责任这一概念以 及对其的认知受到文化和社会背景的影响。通过研究中国和北欧不同银行资 深决策者在可持续发展报告中的陈述及观点，本论文意在深入理解文化和社 会因素是如何在公司中得到，并最终影响公司社会责任的实践和战略。 研究结果显示中国传统哲学和社会背景深刻影响中国银行业资深决策者对于 可持续发展的陈述和观点，特别是儒家思想，道家思想，和习近平在19大的 报告，以及中国第十三个五年规划。而在北欧，可持续发展报告主要受到性 别平等和种族平等方面的影响。在银行可持续报告中，中国的资深决策者主 要关注“社会平稳和发展”，“经济责任”，和“客户”，而北欧的资深决策者主 要关注“经济责任”，“客户”和“环境保护”。
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Al, Rifai Aroub A. Y. "Stakeholders and corporate philanthropy of non-economic nature in a developing country of intense Islamic beliefs, values and norms : an institutional framework." Thesis, Brunel University, 2013. http://bura.brunel.ac.uk/handle/2438/7647.
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The widespread use of Corporate Philanthropy (CP) in the US and the UK has resulted in a significant body of literature on the phenomena and its use. However, the literature generated around CP is criticised for being of an economic nature and for being biased toward the context of developed Western countries. This thesis suggests that the context of developing countries is important in relation to the non-economic nature of CP, due to the existence of intense religious beliefs and values. However, there has been little attempt to explicitly examine how the institutional pressures within this context shape the CP of a non-economic and more precisely of an altruistic nature, and how firms act in response to these influences. This thesis leverages institutional theory by proposing that stakeholders – including communities, competitors, NGOs and politicians – may impose coercive and mimetic pressures encouraging isomorphic field-level CP of a non-economic nature in a context of intense Islamic beliefs, values and norms. However, the way in which firms perceive and act upon these pressures may differ depending on specific factors related to the firm itself, including the identity of the firm, the competitive position of the firm, and shareholder pressures. These differences between firms result in the adoption of different CP strategies as decided by each firm, expressing its appropriate responses to field pressures. This study uses a qualitative methodology using data collected from 27 of the key personnel responsible for CP decisions (shareholders and managers) in the Kuwaiti banking sector. Questions were developed to assess the relationships between institutional pressures at the field and organisational levels of analysis. Data was collected through multiple sources such as in-depth interviews, documentation, and archival records. The contributions of the thesis are in relation to: a) the institutional theory; b) gaining more understanding of CP in developing countries; C) offering a robust understanding of altruistic CP influenced by an Islamic context; and d) practical implementations of CP in Islamic banks.
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Gronfula, Auhud Ghazi M. "The linkage between CSR beliefs and ethical behaviour and its influences on consumer attitudes towards the retail sector in the UK." Thesis, Brunel University, 2018. http://bura.brunel.ac.uk/handle/2438/16438.
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The relationship between corporate social responsibility (CSR) and consumer attitudes has been investigated in previous research; however, empirically there is no studies deliberate the role of consumer ethics in order to achieve the CSR, that is, to achieve greater CSR, there is a need to be accompanied with consumer ethics. Therefore, the emergence of consumer ethical behaviour has brought a new perspective to determining the influences of CSR on consumer attitudes. Based on The Theory of Planned Behaviour and Vitell-Hunt theory, this study aims to examine the link between CSR and consumer ethical behaviour, and its influences on consumer attitudes. In order to address the aim, this study explores the relationship between CSR from the philanthropic perspective, and consumers' ethical behaviour. It also determines the extent to which CSR affects brand trust and consumer affective behavioural attitudes. Finally, it examines the role of consumers' ethical behaviour in influencing consumers' attitudes alongside CSR. To address these objectives, this study adopted positivism research philosophy, using a quantitative survey method. The data were collected from consumers who make purchases from the retail sector in the UK. A self-administered questionnaire was developed based on the previous literature. Then, 500 questionnaires were distributed, of which 350 were completed and used for the final analysis. Multivariate analysis was employed, with the questionnaires analysed using a covariance-based structural equation modelling (SEM) approach. The findings reveal that as hypothesized, CSR 'philanthropy' is significantly associated with consumer ethical behaviour; however, this study reveals a negative relationship between them. This study also hypothesized that philanthropic retailers have an influence on (a) consumer affective attitudes and (b) consumer behavioural attitudes. This study does not support the hypothesized relationship between philanthropy and (a) consumer affective attitudes or (b) consumer behavioural attitudes. However, the study identifies a positive relationship between philanthropy and brand trust. Consumers' ethical behaviour is not statistically significantly related to brand trust or consumer affective attitudes. However, the relationship between consumer ethical behaviour and consumer behavioural attitudes is found to be statistically significant. Moreover, the study demonstrates a positive relationship between brand trust and consumer behavioural attitudes, and that consumer affective attitudes mediate this relationship. This study offers a number of theoretical contributions to the literature on CSR and consumer ethics. First, the important contribution lies in the attempt to explore the relationship between CSR and consumers' ethical behaviour. This study unexpectedly, discovers the negative relationship between CSR and consumers' ethical behaviour. The possible explanation is that when consumers perceive the company to behave philanthropically, they are less likely to evaluate themselves as ethical because they may attribute their ethical behaviour to the company's perceived philanthropic behaviours. This study further highlights the positive relationship between consumers' ethical behaviour and their behavioural attitude. The second contribution lies in the relationship between CSR and consumers' responses. In line with previous studies (e.g. Willmott 2003; Hustvedt 2014; Singh et al. 2012), this study concurs that CSR positively affects consumers' brand trust. However, the relationship between CSR and consumers' attitudes is not statistically significant. Instead, this study highlights the important role of brand trust; that is, based on this finding, brand trust is the key driver of both consumers' affective and behaviour attitudes. Third, this study discovers the partially mediating role of consumers' affective attitude on the link between brand trust and behavioural attitude; which seems to be an essential sub-process regulating the effect of brand trust on consumer behavioural attitudes. This study also has practical implications. Firstly, retailers are recommended to effectively communicate their philanthropic activities to consumers in order to enhance their brand trust. It is particularly important that they also aim at influencing consumers' trust in their brand because it is the brand trust that would positively affect their purchasing decision. The final recommendation is that management should focus their CSR communication on the ethical consumer segment because ethical consumers show strong intention to purchase from a socially responsible company.
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Barakat, Simone Ruchdi. "Alinhamento entre responsabilidade social corporativa e estratégia: estudo do caso Itaú Unibanco." Universidade de São Paulo, 2013. http://www.teses.usp.br/teses/disponiveis/12/12139/tde-11102013-204047/.
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A Responsabilidade Social Corporativa vem ganhando destaque nas empresas, no governo, na sociedade e no campo acadêmico. Apesar disso, ainda não é possível identificar uma definição comum ou um conjunto de princípios centrais sobre o assunto. Pesquisadores ainda discutem o que significa ser socialmente responsável ou mesmo se as empresas devem ter responsabilidades sociais. Outra discussão se refere aos impactos financeiros da Responsabilidade Social Corporativa. Enquanto alguns autores afirmam que a adoção de práticas socioambientais melhora o desempenho financeiro, outros defendem que as práticas são geradoras de custos que as empresas nunca vão recuperar. Diante dessa discussão, diversos autores argumentam que o simples engajamento, em atividades consideradas socialmente responsáveis, não garante a geração de benefícios às empresas, mas, sim, se as práticas estiverem alinhadas com a Estratégia. Diante disso, o presente trabalho tem por objetivo estudar como é feito o alinhamento entre Responsabilidade Social Corporativa e Estratégia. Para atingir o objetivo proposto, foi feita a fundamentação teórica sobre o tema e a pesquisa de campo, em empresa do setor bancário, reconhecida por boas práticas de Responsabilidade Social Corporativa. O estudo é exploratório, com abordagem qualitativa, e realizado por meio da estratégia de Estudo de Caso. Os dados primários foram coletados por meio de entrevistas semiestruturadas e, os dados secundários, por meio dos relatórios de Sustentabilidade da empresa estudada e de relatórios de outras instituições que atuam com o tema no setor bancário. Os resultados mostraram que, atualmente, a empresa lida com a Responsabilidade Social Corporativa por meio do conceito de Sustentabilidade e adota uma postura proativa. Os responsáveis pelo pensamento estratégico da empresa reconhecem a importância do tema e promovem mudanças em suas estratégias, alterando visões de longo prazo, estruturas organizacionais e práticas de negócios. O processo de alinhamento do tema com a Estratégia da empresa vem sendo feito, principalmente, por meio do diálogo com stakeholders; da escolha de questões consideradas estratégicas; do envolvimento da alta gestão e das diversas áreas de negócios e do monitoramento de resultados. O estudo contribui com a formação do constructo de Responsabilidade Social Corporativa e com a distinção entre esse conceito e o de Sustentabilidade. Além disso, contribui para ampliar o conhecimento sobre as implicações estratégicas da Responsabilidade Social Corporativa e da complexa relação entre Desempenho Financeiro e Desempenho Social. A pesquisa também aponta algumas barreiras para gestão das questões socioambientais. A principal delas é a falta de conhecimento e de ferramentas práticas para lidar com o tema.Corporate Social Responsibility is gaining prominence in business, in government, in society and in the academic field. Nevertheless, it is still not possible to identify a common definition or a set of core principles about the subject. Researchers still debate the means of being socially responsible or even whether companies should have social responsibilities. Another discussion refers to the financial impacts of Corporate Social Responsibility. While some authors claim that the adoption of social and environmental practices improve financial performance, others argue that the practices generates costs that businesses will never recover. Given this discussion, several authors argue that the mere engagement in activities considered socially responsible, does not guarantee the generation of benefits to businesses, but rather whether the practices are aligned with the Strategy. Thus, the present work aims to study how the alignment between Corporate Social Responsibility and Strategy is designed. To reach that goal, the theoretical foundation was made on the subject, followed by a field research in a bank company, recognized for best practices in Corporate Social Responsibility. The study is exploratory, qualitative approached and conducted by Case Study. Primary data were collected through semi-structured interviews and secondary data through the Sustainability Reports of the investigated company and through reports from other institutions that work with the theme in the banking sector. The results showed that, currently, the company deals with the Corporate Social Responsibility through the concept of Sustainability and adopts a proactive posture. Those responsible for the strategic thinking of the company recognize the importance of the issue and promote changes in their strategies, changing long-term visions, organizational structures and business practices. The process of aligning the subject with the Strategy of the company is done primarily through dialogue with stakeholders, the choice of issues considered strategic, the involvement of senior management and the various business areas and monitoring results. The study contributes to the formation of the construct of Corporate Social Responsibility and the distinction between this concept and Sustainability. Moreover, contribute to increase the knowledge about the strategic implications of Corporate Social Responsibility and the complex relationship between Financial Performance and Social Performance. The survey also indicates some barriers to the management of social and environmental issues. The main one is the lack of knowledge and practical tools to deal with the issue.
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Pimentel, Catarina de Melo Vilela. "A comunicação interna e o voluntariado corporativo: estudo de caso no setor bancário - CGD." Master's thesis, Instituto Superior de Ciências Sociais e políticas, 2013. http://hdl.handle.net/10400.5/6497.
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Tese de Mestrado em Comunicação Social, vertente Comunicação EstratégicaO presente trabalho insere-se no mestrado em comunicação social, vertente Comunicação Estratégica e teve como objetivo a análise das práticas, propostas e sugestões para ações de voluntariado e de comunicação interna (CI) no setor bancário, mais precisamente na Caixa Geral de Depósitos (CGD), onde foi realizado um estágio nas áreas de comunicação e voluntariado. O principal objetivo do presente relatório foi analisar e responder à seguinte questão: “Como pode a comunicação interna promover a responsabilidade social, designadamente o voluntariado corporativo, no setor bancário?” Para tal, em termos de método de investigação, optou-se por uma metodologia mista de recolha de dados: qualitativa e quantitativa. As principais técnicas utilizadas foram inquéritos por entrevista e por questionário, e observação participante. Após a análise do caso em estudo, conclui-se que a CI na CGD é fundamental para o sucesso do negócio. A CI pode ser vista como forma de promoção e de divulgação para ações de voluntariado corporativo. Conclui-se também que o mais importante não será a implementação de mais ações de voluntariado na CGD, mas que exista uma melhor otimização e gestão dessas ações. As ações que têm mais impacto são as que se encontram mais direcionadas para o core business da Instituição.
Strategic Communication, and has the main purpose of analyzing practices, proposals and recommendations concerning existing volunteering and internal communication in the banking sector, particularly in Caixa Geral de Depósitos (CGD), where an internship in communication and volunteering was carried out. The main objective was to analyze and answer to the following question: “How can internal communication promote social responsibility, particularly regarding corporate volunteering in the banking sector?” To answer to that question, as a research method, a mixed methodology based on qualitative and quantitative data was performed. The main techniques used consisted on interviews and questionnaires, as well as participant observation. After analyzing the case study, a conclusion was reached: internal communication in CGD is crucial to the success of the business. Internal communication can be seen as a way to promote and disclose actions of corporate volunteering. Another conclusion points out that the most important is not the implementation of more volunteering actions in CGD, but a better optimization and management of such actions. The actions that have greater impact are the ones directed to the core business of the organization.
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Fraga, Maria Cristina dos Santos Esteves. "O alinhamento das ações de responsabilidade social corporativa com a teoria: o estudo de uma instituição financeira no Brasil." reponame:Repositório Institucional do FGV, 2013. http://hdl.handle.net/10438/18719.
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A proposta deste trabalho foi realizar um estudo de caso de uma empresa do setor bancário brasileiro, que buscou evidenciar o alinhamento das ações de responsabilidade social corporativa (RSC) do Banco do Brasil com o referencial teórico sobre o tema, a partir da observação do crescente interesse por este assunto por investidores, empresas, governos e academia, pelo desenvolvimento de indicadores de desempenho relacionados à sustentabilidade, bem como pela maior valorização nas Bolsas de Valores das ações das empresas que têm consciência da importância e incluem em seus negócios a RSC. Após análise da literatura específica e dos documentos públicos do Banco, o estudo revelou que as iniciativas do Banco do Brasil, ratificadas pela adesão a tratados e acordos nacionais e internacionais, fazem parte de seu posicionamento estratégico e estabeleceram um novo modelo de gestão, baseado na sustentabilidade dos negócios e das relações com todos os públicos de relacionamento, indicando o alinhamento do Banco com a teoria.
The purpose of this study was to conduct a case study of a company of the Brazilian banking sector, which sought to highlight the alignment of corporate social responsibility (CSR) actions of Banco do Brasil with the theoretical framework on the subject, based on the observation of increasing interest by investors, companies, governments and academia on the subject, the development of performance indices related to sustainability, as well as a greater valuation on the Stock Exchanges of companies that are aware of the importance and include CSR in their business. After analyzing the literature and the public documents of the Bank, the study revealed that the initiatives of Banco do Brasil, ratified by adherence to national and international treaties and agreements, are part of its strategic position and established a new management model, based on sustainability of business and relationships with all stakeholders, indicating the alignment of the Bank with the theory.
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Brand, Adriaan Cornelius. "Exploring experiences of co-worker trust, relatedness and vitality in a Music Therapy well-being intervention in a South African bank." Diss., University of Pretoria, 2013. http://hdl.handle.net/2263/40283.
Full textAbstract:
A qualitative research project was conducted to explore experiences of co-worker trust,
relatedness and vitality through a short-term Music Therapy intervention designed to promote
well-being. Thirteen adults who work at a branch of a South African bank in the Cape
Winelands in the Western Cape Province of South Africa participated in the study. Six Music
Therapy sessions were conducted in work time. Focus groups were conducted before and
after the intervention. Data were generated by means of transcription of the focus groups, and
thick description of selected Music Therapy session video clips. Data were analysed by means
of content analysis through data-driven, open coding, followed by two levels of categorisation
and theme extraction (Ansdell & Pavlicevic, 2001; Gibbs, 2007; Graneham & Lundman, 2004;
Hsieh & Shannon, 2005; Punch, 1998). Findings suggest that participants experienced
meaningful shifts in experience on all three of the identified focus construct dimensions, as
well as on the dimensions of individual competence and autonomy. Further emerging
questions were explored regarding the transferability of gains made in the Music Therapy
space to the work context. It was proposed that increased experiences of autonomy,
competence, and vitality in the therapy space supported the development of trust and enriched
relatedness across both work and therapy contexts. Trust and relatedness gains were
proposed to be longer-lasting. A progression of relatedness development phases was
proposed, through which participants may have been able to achieve notable outcomes
pertaining to improved communication, decreased conflict, increased cooperation and interpersonal
support.Dissertation (MMus)--University of Pretoria, 2014.
gm2014
Music
unrestricted
Books on the topic "Banking sector - corporate social responsibility – trust"
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Roger, Mccormick, and Stears Chris. Part III The Conduct Crisis, 11 Sustainability, Responsibility, Public Trust, Ethical Drift, and the ‘Social Licence’ Concept. Oxford University Press, 2018. http://dx.doi.org/10.1093/law/9780198749271.003.0012.
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This chapter discusses the concept of sustainable banking and its importance in the aftermath of the recent financial crisis. Sustainability (or ‘sustainability development’) is conventionally understood as the simultaneous pursuit of three policy goals: environmental protection, social equity (and justice) and economic welfare. In the context of banking, sustainability includes aligning the financial system with sustainable development; standardizing sustainability reporting in the financial sector, and increased awareness of ‘green issues’ and a growing agenda insisting that commercial and financial activity — as well as national and local politics — have greater ‘respect for the environment’.
Book chapters on the topic "Banking sector - corporate social responsibility – trust"
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Kulkarni, Anjali. "Corporate Social Responsibility in Indian Banking Sector: A Critical Analysis." In Implementing Corporate Social Responsibility, 111–27. New Delhi: Springer India, 2014. http://dx.doi.org/10.1007/978-81-322-1653-7_8.
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Decker, Sallyanne, and Christopher Sale. "An Analysis of Corporate Social Responsibility, Trust and Reputation in the Banking Profession." In Professionals' Perspectives of Corporate Social Responsibility, 135–56. Berlin, Heidelberg: Springer Berlin Heidelberg, 2009. http://dx.doi.org/10.1007/978-3-642-02630-0_8.
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Amoako, George Kofi, Effie Kwansema Ansah, Rebecca Baah-Ofori, and Gladys Narki Kumi Som. "Corporate Social Responsibility, Firm Reputation, and Reputational Risks: A Case of the Banking Sector in Ghana." In Corporate Social Responsibility (CSR) Practices, 177–99. Boca Raton: Apple Academic Press, 2021. http://dx.doi.org/10.1201/9781003146414-10.
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Dincer, Hasan, Ismail Erkan Celik, Recep Yilmaz, and Ümit Hacioglu. "The Financial Implications of Corporate Social Responsibility in the Banking Sector." In Managerial Issues in Finance and Banking, 197–207. Cham: Springer International Publishing, 2013. http://dx.doi.org/10.1007/978-3-319-01387-9_16.
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Evangelinos, Konstantinos I., Antonis Skouloudis, Ioannis E. Nikolaou, and Walter Leal Filho. "An Analysis of Corporate Social Responsibility (CSR) and Sustainability Reporting Assessment in the Greek Banking Sector." In Professionals' Perspectives of Corporate Social Responsibility, 157–73. Berlin, Heidelberg: Springer Berlin Heidelberg, 2009. http://dx.doi.org/10.1007/978-3-642-02630-0_9.
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Lizarzaburu, Edmundo R., and Jesús del Brío. "Corporate Social Responsibility and Corporate Reputation in Emerging Countries: An Analysis of the Peruvian Banking Sector." In Palgrave Studies in Cross-disciplinary Business Research, In Association with EuroMed Academy of Business, 55–76. Cham: Springer International Publishing, 2018. http://dx.doi.org/10.1007/978-3-319-90945-5_4.
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Hanić, Aida, and Velid Efendic. "Islamic Approach to Corporate Social Responsibility in Scientific Research with CSR Overview in Banking Sector of Bosnia and Herzegovina." In Islamic Finance Practices, 41–76. Cham: Springer International Publishing, 2020. http://dx.doi.org/10.1007/978-3-030-34420-7_3.
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"CSR in the Banking Sector." In Encyclopedia of Corporate Social Responsibility, 716. Berlin, Heidelberg: Springer Berlin Heidelberg, 2013. http://dx.doi.org/10.1007/978-3-642-28036-8_100495.
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El Dessouky, Naglaa Fathy. "Corporate Social Responsibility of Public Banking Sector for Sustainable Development." In Corporate Social Responsibility, 467–88. IGI Global, 2019. http://dx.doi.org/10.4018/978-1-5225-6192-7.ch025.
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Corporate Social Responsibility (CSR) has become a significant field of studies to stress the importance of the new role of organizations towards the society for sustainable development. Nowadays, an enormous number of authors have been participating in this field to highlight the responsibility of organizations towards the community, society and the natural environment where they are operating. Despite the growing number of researches related to CSR in the developed countries little empirical studies have been devoted to examine CSR concept and practice in the African countries, the MENA region (Middle-East and North Africa), as well as in the Golf countries. This chapter seeks to study CSR concept and practice in the emerging market economies (EMEs). It will mainly focus on the implementations of CSR by the public banking sector. We will investigate the role of the public banking sector existing in an Arab country in comparison to an Asian country to explain and analyze the similarities and differences of CSR activities in both experiences. In this comparative study we will primarily examine Banque Misr, as one of the oldest and largest public bank in Egypt and the Malayan Banking Berhad (trading as Maybank) as the largest public bank in Malaysia. After a meticulous review of literature, we propose a systemic framework to study CSR practices and policy implementations. We illustrated the CSR as a constant process where all variables are interrelated and are affecting each other in a mutual approach. In this systemic framework we advocated to study all significant variables related to CSR practice as: the history/philosophy development, core-values, CSR adopted definition, motives, key players, approaches, stakeholders focus, sectors of intervention and mechanisms of policy implementations. The chapter concludes that common CSR policies exist between the Malaysian and the Egyptian experience. Nevertheless the Malaysian model has formulated an elaborated and further sophisticated CSR public banking program. Meanwhile, the Egyptian model needs to adopt more global oriented CSR public banking policies, in particular to assure the sustainable development requirements.
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Aras, Güler, Nuray Tezcan, and Ozlem Kutlu Furtuna. "Extended Corporate Sustainability Disclosure: Turkish Banking Sector." In Corporate Social Responsibility, Ethics and Sustainable Prosperity, 417–40. WORLD SCIENTIFIC, 2019. http://dx.doi.org/10.1142/9789811206887_0015.
Full textConference papers on the topic "Banking sector - corporate social responsibility – trust"
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"The Effect of Corporate Social Responsibility on Employee Satisfaction and Loyalty: A Research on Banking Sector Employees in Erbil, Kurdistan." In International Conference on Accounting, Business, Economics and Politics. Ishik University, 2018. http://dx.doi.org/10.23918/icabep2018p11.
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Paul, Bénédique, Ahmad H. Juma'h, and Florys Dorante. "Entrepreneurs’ Perception of Banks’ Social Responsibility : A Haitian Case Study." In Sessions du CREGED à la 30e Conférence Annuelle de Haitian Studies Association. Editions Pédagie Nouvelle & Université Quisqueya, 2021. http://dx.doi.org/10.54226/uniq.ecodev.18793_c4.
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Banks are the pillars of entrepreneurship expansion and economic development. In developing countries, where there is little public financial support for entrepreneurs, it is clear that banks, among other financial institutions, should be part of the solution to the problem of financing economic activity. As financial intermediaries, commercial banks need to enjoy good perception among entrepreneurs to improve their profitability. To achieve such objective, banks sometimes adopt social responsibility strategies to influence public perception of banks’ behavior. How do Haitian entrepreneurs perceive Haitian banks’ social responsibility? To answer this question, we collect empirical data among entrepreneurs of all size (micro, small and large). The findings help interesting discussions of banks perception among entrepreneurs divided by demographic (gender, location) and economic (sector, size, assets) characteristics. Among the main conclusions, we find that banks enjoy very bad perception among entrepreneurs (all size). Also, the special concessions given by the Government and other international institutions to the banking industry in Haiti help very few to increase the financial services for Haitian entrepreneurs. From our conclusion arise questions for future research to study the relations between entrepreneurs’ own practices of corporate social responsibility and their perception of banks social responsibility.
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Akbulut, Deniz, and Metin Enes Dönmez. "The Role of Financial Performance in Corporate Reputation Management: An Analysis on the Press Releases Published by Corporations During the Pandemic." In COMMUNICATION AND TECHNOLOGY CONGRESS. ISTANBUL AYDIN UNIVERSITY, 2021. http://dx.doi.org/10.17932/ctcspc.21/ctc21.022.
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As with all their assets, organizations need management when it comes to their reputation. Having a successful corporate reputation is closely related to how corporations manage their existing reputation. The main components of long-term corporate reputation are categorized as appealing to emotions, product and service quality, vision and leadership, financial performance, workplace environment and social responsibility (Fombrun et al., 2013: 253). Among these components, financial performance is positioned as one of the main factors that come to the fore especially in crisis situations. Financial performance is also an effective factor in building trust in all relationships established with the target audience. Therefore, organizations should reflect their financial performance with a good corporate communication strategy in order to create a solid corporate reputation based on trust. The Covid-19 pandemic, which affected the whole world in 2019, negatively affected many corporations in Turkey economically. In the face of this situation, which can be described as a global crisis, corporations carried out corporate communication activities that support corporate reputation management in order to turn the crisis into an opportunity. It is seen that especially the financial performances of the corporations are highlighted among these activities carried out with the aim of strengthening the positive image of the corporations in the eyes of their stakeholders and the public. Within the scope of this research, the press releases published by five companies operating within the automotive sector in Turkey, among the sectors given in the Sectoral Impact of Covid 19 on the Economy report of Global Times (2020), were examined through the content analysis method in the context of financial performance indicators. The purpose of the research is to reveal how organizations reflect their strategies, which include the elements that reflect their financial performance in their press releases, to the public. As a result of the research, the financial performance indicator that took the most place in all the press releases examined was determined as “competitive advantage”.