Dissertations / Theses on the topic 'Beverages industry'
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Potter, Rebecca Margaret. "Development and Evaluation of Wild Blueberry Soy Beverages." Fogler Library, University of Maine, 2004. http://www.library.umaine.edu/theses/pdf/PotterRM2004.pdf.
Full textMoody, A. P. "A peroxide sensor for the food and beverages industry." Thesis, Cranfield University, 2002. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.269479.
Full textPotgieter, Bianca. "Die rol en belang van suikerbelasting in Suid-Afrika." Diss., University of Pretoria, 2017. http://hdl.handle.net/2263/65711.
Full textDie voormalige minister van finansies het in sy begrotingstoespraak in 2016 vermeld dat suikerbelasting vanaf 1 April 2017 in Suid-Afrika in werking gaan tree. Die tesourie se rede vir die implementering van suikerbelasting is om, in samewerking met die Departement van Gesondheid, die gesondheidsprobleme wat deur suiker veroorsaak word te verminder. Dit is niks nuuts om fiskale maatstawwe te gebruik om beide belasting in te vorder en gesondheidsprobleme te voorkom nie, maar dit was nog nie moontlik om tot ’n definitiewe gevolgtrekking te kom oor die impak van suikerbelasting op die verbruik van suikerversoete drankies en die voorkoms van vetsug nie. Die rede hiervoor is dat daar bewyse is dat die implementering van voedselbelasting in verskillende lande verskillende resultate getoon het in terme van openbare gesondheidskwessies en belastingvoordele. In Suid-Afrika kan die implementering van suikerbelasting óf die voorkoms van vetsug verminder en sodoende die ekonomie bevoordeel óf die implementering daarvan kan die ekonomie negatief beïnvloed. Indien die tesourie nie suikerbelasting implementeer nie kan die ekonomie as gevolg van die voorkoms van vetsug negatief beïnvloed word. Die kern van hierdie skripsie handel oor die gevolge van nieoordraagbare siektes en suikerbelasting op die Suid-Afrikaanse ekonomie. Daar word spesifiek gefokus op hoe suikerbelasting internasionaal geïmplementeer word en hoe Suid-Afrika beoog om suikerbelasting te implementeer.
Mini Dissertation (LLM)--University of Pretoria, 2017.
Mercantile Law
LLM
Unrestricted
Bower, Julie. "Strategic interactions with competition authorities in the UK alcoholic beverages industry." Thesis, University of Warwick, 2007. http://wrap.warwick.ac.uk/2425/.
Full textLopes, Teresa da Silva. "The growth and survival of multinationals in the global alcoholic beverages industry." Thesis, University of Reading, 2002. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.250606.
Full textARAGAO, ALESSANDRA DE CARVALHO. "THE IMPORTANCE OF BRAND IN THE INTERNATIONALIZATION OF BRAZILIAN COMPANIES: CASE STUDIES IN BEVERAGES INDUSTRY." PONTIFÍCIA UNIVERSIDADE CATÓLICA DO RIO DE JANEIRO, 2009. http://www.maxwell.vrac.puc-rio.br/Busca_etds.php?strSecao=resultado&nrSeq=14733@1.
Full textCOORDENAÇÃO DE APERFEIÇOAMENTO DO PESSOAL DE ENSINO SUPERIOR
O movimento de empresas brasileiras em busca de novos mercados no exterior tem aumentado nos últimos anos. Algumas empresas se destacam pela comercialização de produtos com valor agregado e cuja marca representa uma importante força competitiva. Diante disso, essas empresas precisam também adotar uma estratégia de marketing com foco na marca quando do processo de internacionalização. Este estudo busca verificar a estratégia de marketing internacional adotada por duas empresas brasileiras e seus respectivos produtos - o Guaraná Antarctica e as cervejas Xingu e Palma Louca. Busca identificar também o peso do efeito país de origem na escolha de produtos brasileiros por parte de consumidores estrangeiros. Este trabalho, de caráter descritivo e baseado em estudo de casos, procurou avaliar o lançamento de produtos genuinamente brasileiros em mercados externos, à luz da literatura existente. Os estudos de casos se basearam em documentos e entrevistas realizadas em profundidade com executivos das empresas e com seus distribuidores/importadores. De forma complementar, foi realizado um levantamento por meio de um questionário a estudantes estrangeiros residentes no Brasil, para avaliar a percepção destes aos produtos made in Brazil. Os resultados apontam que a gestão da marca possibilita a diferenciação da empresa no mercado internacional. Todavia, viu-se que o maior desafio no processo de internacionalização ainda reside na correta escolha do modo de entrada no novo mercado. No caso do Guaraná Antarctica, verificou-se que o efeito país de origem foi positivo para este produto, sugerindo uma maior propensão ao consumo pelo fato de ser um produto tipicamente brasileiro.
The movement of Brazilian companies seeking for new markets abroad has increased in the latest years. Some companies stand out by selling products with aggregate value and their brand represent a relevant competitive force. Before making this move, these enterprises need to adopt a marketing strategy with a brand focus in the internationalization process. This study is looking for verifying the international marketing strategy adopted by two Brazilian companies and their respective products - Guaraná Antarctica and the beers Xingu and Palma Louca. This work also seeks to identify the relevance of brand origin effect in the search of Brazilian products by some foreign consumers. This descriptive job based on case studies, intended to evaluate the launch of genuine Brazilian products in external markets, in light of the existing literature. The case studies were based on documents and detailed interviews with companies’ executives and with their distributors/ importers. A survey through a questionnaire has been also conducted with foreign students living in Brazil, to evaluate their perceptions in relation to products made in Brazil. The results show that brand management permits the differentiation of company in the international market. Nevertheless, the major challenge in the internationalization process is still the right choice of the entering way in each new market. In the case of Guaraná Antarctica, the brand origin effect was positive for this product, suggesting a greater inclination for consumption by the fact that it is a typical Brazilian product.
Sanon, Ernica. "The Economic Impact of Non-Dairy Alternative Milk Beverages on the United States Dairy Industry." Scholarship @ Claremont, 2018. https://scholarship.claremont.edu/scripps_theses/1147.
Full textHo, Chi-kwan May. "Coca-cola's brand marketing in the carbonated soft drinks industry : a living thing or on the ropes? /." Hong Kong : University of Hong Kong, 1997. http://sunzi.lib.hku.hk/hkuto/record.jsp?B1883162X.
Full textVan, Der Spuy Tiaan. "Advertising effectiveness in the alcoholic beverage industry of South Africa : measuring the influence of branded liquor advertising on consumption levels." Thesis, Stellenbosch : Stellenbosch University, 2011. http://hdl.handle.net/10019.1/21375.
Full textENGLISH ABSTRACT: Objective: The purpose of the present study is to empirically examine the relationship between brand-level alcohol advertising and alcohol consumption in South Africa. The effect that price has on alcohol consumption is also investigated in the analysis. Method: Using secondary quantitative time series data that include observations of brand-level sales volume, segment volume, brand-level market share, brand-level retail selling price (RSP) and brand-level advertising expenditure (spanning a 32 month period), statistical techniques such as tests for stationarity and co-integration were conducted to assess the association between the various constructs. Results: It was found that between January 2007 and August 2009, a period that included an economic downturn, own-brand advertising had little or no effect on brand-level sales volume (or consumption), segment sales volume and brand level market share. Conversely, price had a significant effect on sales volume, explaining between 48% and 56% of the variation in sales volume at brand-level and between 21% and 31% of the variation in brand-level market share. Conclusion: The results suggest that brand-level advertising has no significant immediate effect on consumption levels in the South African liquor industry, while the price of alcoholic beverages does have a significant immediate effect.
Maundu, Maingi. "The performance of the Canadian food, beverages and tobacco processing industries : an extension of the profit-cost margin model to a pricing model." Thesis, University of British Columbia, 1990. http://hdl.handle.net/2429/29576.
Full textLand and Food Systems, Faculty of
Graduate
Ho, Chi-kwan May, and 何芷君. "Coca-cola's brand marketing in the carbonated soft drinks industry: a living thing or on the ropes?" Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 1997. http://hub.hku.hk/bib/B31267932.
Full textWilson, Ryan Leslie. "Control measures in South Africa surrounding the tobacco and alcoholic beverage industry." Thesis, Stellenbosch : Stellenbosch University, 2008. http://hdl.handle.net/10019.1/22017.
Full textENGLISH ABSTRACT: The tobacco industry of South Africa has fallen under strict legislation and control measures from the South African government since the passing of the initial Tobacco Products Control Act, 1993. Further amendments have been made to the initial act, namely Tobacco Products Control Amendment Act, 1999 and the proposed Tobacco Products Control Amendment Bill, 2004. This assignment emerges against the backdrop of the alcoholic beverage industry coming under similar scrutiny to that of the tobacco industry from government legislation and control measures The main objective of this assignment was to discover the similarities, if any, between the tobacco industry and the alcoholic beverage industry of South Africa, specifically with regard to their advertising practices before legislation. The purpose of this assignment is to discover whether or not the alcoholic beverage industry can learn from the example of the tobacco industry in order to maintain its self-regulation, rather than to fall under the control of State regulation and legislation. The literature and empirical study sought to achieve the following four objectives: 1.) To gain a thorough understanding of the tobacco legislation on a global scale; 2.) To analyse the control measures and legislation of tobacco in a South African context; 3.) To identify any similarities between the tobacco industry and alcoholic beverage industry of South Africa and 4.) To identify means in which the alcoholic beverage industry can work with the State in order to maintain the self-regulation of its industry. Findings indicate that similarities arise when comparing tobacco and alcohol, as both of them have addictive qualities, are often used from a very young age and both have laws prohibiting sale to minors. The success gained in South Africa with regard to anti-tobacco initiatives and government legislation since the introduction of the first Tobacco Act in 1993, has led to certain members of society feeling that similar, if not the same, strict strategies and / or legislative measures should be used to address the public health problems relating to alcohol.
AFRIKAANSE OPSOMMING: Die Suid-Afrikaanse tabaknywerheid val onder streng wetgewing en beheermaatreëls deur die Suid-Afrikaanse regering sedert die aanvanklike Wet op die Beheer van Tabakprodukte, 1993 aanvaar is. Verdere wysigings op die aanvanklike wet is aanvaar, naamlik die Wysigingswet op die Beheer van Tabakprodukte, 1999 en die voorgestelde Wysigingswetsontwerp op die Beheer van Tabakprodukte, 2004. Hierdie werk spruit voort teen die agtergrond van die alkoholdranknywerheid wat onder 'n soortgelyke soeklig geplaas is as die tabaknywerheid by wyse van regeringswetgewing en beheermaatreëls. Die hoofoogmerk van hierdie werk was om die ooreenkomste, indien enige, vas te stel tussen die tabaknywerheid en die alkoholdranknywerheid van Suid-Afrika, spesifiek met betrekking tot hul adverteringspraktyke vóór wetgewing. Die doel van hierdie werk was om vas te stel of die alkoholdranknywerheid uit die voorbeeld van die tabaknywerheid kan leer aldan nie, met die oog op die voortsetting van sy selfbeheer, eerder as om onder die beheer van Staatsregulering en wetgewing te val. Die bronmateriaal en empiriese studie was daarop toegespits om die volgende vier doelwitte te bereik: 1.) Om 'n behoorlike begrip te verkry van tabakwetgewing op 'n globale skaal; 2.) Om die beheermaatreëls en wetgewing oor tabak in 'n Suid-Afrikaanse konteks te analiseer; 3.) Om enige ooreenkomste tussen die tabak- en die alkoholdranknywerheid in Suid-Afrika te identifiseer en 4.) Om wyses te identifiseer waardeur die alkoholdranknywerheid met die Staat kan saamwerk om die selfbeheer van die nywerheid te behou. Bevindinge dui aan dat ooreenkomste wel ontstaan wanneer tabak en alkohol met mekaar vergelyk word, veral omdat albei verslawende eienskappe bevat, dikwels deur persone vanaf 'n baie jong ouderdom gebruik word en dat wetgewing albei verbied om aan minderjariges verkoop te word. Die sukses wat in Suid-Afrika rakende anti-tabakinisiatiewe en wetgewing behaal is sedert die inwerkingstelling van die eerste Wet op die Beheer van Tabak in 1993 het daartoe gelei dat sekere lede van die gemeenskap van mening is dat soortgelyke, indien nie dieselfde nie, streng strategieë en/of wetgewende maatreëls aangewend behoort te word om die openbare gesondheidsprobleme rakende alkohol aan te spreek.
Santos, Dayane Aparecida dos. "Desenvolvimento de modelo de calibração multivariada multiproduto para quantificação de acidez e vitamina C em néctar de frutas e bebidas industrializadas a base de soja." Universidade Tecnológica Federal do Paraná, 2015. http://repositorio.utfpr.edu.br/jspui/handle/1/1276.
Full textA determinação da acidez total e vitamina C empregando espectroscopia ultravioleta, visível, infravermelho próximo e calibração multivariada multiproduto é apresentada como uma alternativa ao método convencional da titulação potenciométrica e da titulação por oxidação-redução, respectivamente. No modelo desenvolvido foram incluídos diferentes produtos (néctar de frutas de diferentes sabores, néctar de frutas light, bebidas industrializadas a base de soja e a base de soja light). Os conjuntos de calibração e validação foram otimizados através da identificação de amostras anômalas. O método linear de mínimos quadrados parciais (PLS) foi empregado na construção do modelo. A exatidão, representada pelos valores dos erros médio quadráticos de calibração (RMSEC) e previsão (RMSEP), foi determinada. A elipse de confiança e o ajuste confirmam a exatidão alcançada enquanto que, os resíduos apresentaram comportamento aleatório, indicando linearidade para os modelos desenvolvidos. Outras figuras de mérito, tais como, sensibilidade, sensibilidade analítica, relação de desempenho do desvio, limites de detecção e quantificação foram calculadas. A metodologia proposta apresenta como vantagens rapidez, não emprega reagentes/solventes e não gera resíduos tóxicos, sendo uma alternativa aos métodos convencionais baseados em potenciometria e titulação de oxidação-redução.
The determination of the total acid and vitamin C using ultraviolet spectroscopy, visible near infrared spectroscopy and multiproduct multivariate calibration are presented as an alternative to the conventional method through potentiometric titration and oxidation-reduction titration, respectively. The model was developed including different products (fruit nectar of different flavors and light fruit nectar, soybean beverages and light soybean beverages). The calibration and validation data sets were optimized through outliers identification. Partial least squares (PLS) regression was used in order to build the models. Accuracy, represented by the Root Mean Squared Errors of Calibration (RMSEC) and Prediction (RMSEP) were determined. The confidence ellipse and adjust confirms that accuracy was achieved, while residues showed random behavior, confirming linearity for the model developed. Figures of merit, such as, sensitivity, analytical sensitivity, residual prediction deviation, limits of detection and quantification were evaluated. The proposed methodology shows advantages as fastness, does not requires sample preparation and does not generate toxic waste, being an alternative to the conventional method based on potentiometry and oxidation-reduction titration.
Sýba, Václav. "Analýza logistiky vratných a nevratných obalů." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-71689.
Full textLima, Daniel Carneiro de. "Analysis of market forces and state in the formation of reverse chains of steel containers for beverages and lubricating oil in the textile industry." Universidade Federal do CearÃ, 2007. http://www.teses.ufc.br/tde_busca/arquivo.php?codArquivo=3647.
Full textThis study analyzes the market and governmental forces informing the recycling policies of companies in the beverage can industry and the textile lubricant industry in CearÃ. The two industries were chosen for a comparative study of environmental strategies due to differences in the specific environmental regulation to which they are subjected. Companies in these sectors are adopting more responsible environmental protection policies as part of their national and international competitive strategies, since consumers and investors are increasingly recognizing the relation between industrial performance and environmental quality. Likewise, regulation is grower stricter regarding accountability for environmental damage. The main stakeholder influences affecting company policy-making were analyzed qualitatively using the model of institutional pressures proposed by Delmas (2004), according to which companies respond to the demands of the market, regulation and other stakeholders in order to increase their competitive advantage. The companies were also analyzed with regard to their environmental strategies and their understanding of and reaction to external pressures in view of their history of environmental performance, competitive position and organizational structure. The findings for the two industries compared in the study were organized according the model of institutional pressures, relating adopted environmental practices to external pressures and company profile. Environmental practices were evaluated with the help of indicators reflecting the quality of environmental management and its insertion into the overall business system, including general management, human resources, purchasing department, legal department, production, operation and marketing. The market â informed by international environmental standards â was found to be the strongest influence on company recycling policies in the beverage can industry. In the case of textile lubricants, these policies were most often determined by the international market and national regulations.
O trabalho apresenta uma anÃlise das forÃas de mercados e de Estado que agem sobre a formaÃÃo das cadeias reversas das embalagens de aÃo para bebidas e do Ãleo lubrificante utilizado pela indÃstria tÃxtil. A escolha desses dois setores teve como objetivo a realizaÃÃo de um estudo comparativo da conduta ambiental e estratÃgica das empresas cearenses em um ambiente onde ocorre regulamentaÃÃo especÃfica, como à o caso do Ãleo lubrificante, e onde nÃo existe uma regulamentaÃÃo especÃfica, que caracteriza a cadeia das embalagens de aÃo para bebida. Destaca-se tambÃm o fato de as empresas desses setores adotarem a proteÃÃo ambiental como parte de suas estratÃgias competitivas nacionais e internacionais, pois, tanto os consumidores como os investidores, estÃo comeÃando a ver com maior clareza as relaÃÃes entre o desempenho comercial e a qualidade ambiental. AlÃm das exigÃncias dos clientes, ressalta-se o fato de as legislaÃÃes terem se tornado mais rigorosas quanto à responsabilidade por danos ambientais. Mediante de uma anÃlise qualitativa, foram avaliadas as principais influÃncias exercidas pelas partes interessadas, segundo o Modelo das PressÃes Institucionais, proposto por Delmas (2004). Com base neste modelo, a empresa responde Ãs exigÃncias dos mercados, da legislaÃÃo e das demais partes interessadas, com o objetivo de obter vantagem competitiva, alÃm de se averiguar o comportamento ambiental das empresas diante da posiÃÃo estratÃgica que ocupam e a maneira como essas percebem e reagem Ãs pressÃes em funÃÃo de fatores especÃficos, tais como: o histÃrico de desempenho ambiental, a posiÃÃo competitiva das empresas-matrizes e a estrutura organizacional das organizaÃÃes. As tÃxteis e as integrantes da cadeia das embalagens de aÃo para bebida no Cearà tiveram os seus resultados organizados segundo o modelo das pressÃes institucionais, que relaciona a adoÃÃo de prÃticas ambientais em relaÃÃo Ãs pressÃes sofridas e de acordo com as caracterÃsticas das empresas. Avaliou-se tambÃm a conduta ambiental mediante de um conjunto de indicadores que refletem a qualidade do gerenciamento ambiental ao longo do sistema de negÃcios, incluindo administraÃÃo geral, recursos humanos, compras, jurÃdico, produÃÃo e operaÃÃo e marketing. A pesquisa constatou que, no setor das embalagens de aÃo para bebidas, o mercado, influenciado por padrÃes internacionais de conduta ambiental, à o que exerce maior influÃncia sobre as empresas para a formaÃÃo da cadeia reversa. Jà na cadeia reversa do Ãleo lubrificante na indÃstria tÃxtil, constatou-se que os mercados internacionais e a legislaÃÃo nacional sÃo os que exercem maiores influÃncias para a formaÃÃo dessas cadeias reversas.
Larentis, Bruno Zorrer. "Sistematização do APPCC para uso nas vinícolas : o caso do vinho merlot da vinícola Larentis." reponame:Repositório Institucional da UCS, 2014. https://repositorio.ucs.br/handle/11338/825.
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This paper presents a case study for the use of a Hazard and Critical Control Points System (HACCP) in the wine industry, considering all elaboration stages as well as cares and necessary evaluations. HACCP is a method that provides technical evaluation of products and regarding to winemaking, it aims to detect possible contamination points and their control, taking into account all agents involved on the elaboration process. Therefore its implementation follows rules based upon documented research. Tracing the system foundations in details ensures its effective application. These guidelines follow regulated rules, already used and accepted worldwide. The outcome of such systematization is a higher quality product, with food safety accepted by the consumer. This generates increased profitability, loyalty towards the brand and places the company within the market of wines accepted and appreciated for their valid provenance and safety certification. On this study it was made a general systematization of the HACCP for wineries, taking into account all stages of winemaking, from harvesting and transporting the grapes up to the final product storage. After the general analysis, Vinícola Larentis, placed on Vale dos Vinhedos, State of Rio Grande do Sul, Brazil, was chosen to carry out the investigation. The first step was accomplished in the winery, determining the compliance degree with the prerequisites envisaged by the HACCP. The second step was to plan the system for Merlot wine vinification. With the analysis divided into areas, it was observed that hazards may occur in almost all of them and eventually, corrective actions were proposed. Therefore, the HACCP was considered and discussed, as it lessens the hazards of the winemaking process, decreases production costs and consequently improves the final product quality.
Rink, Sven, Taoufik Mbarek, Mathias Hüsing, Stefan Pelzer, and Burkhard Corves. "Auslegung mit Happy-End." Saechsische Landesbibliothek- Staats- und Universitaetsbibliothek Dresden, 2018. http://nbn-resolving.de/urn:nbn:de:bsz:14-qucosa-235980.
Full textTye, Robyn. "Nelson Mandela Metropolitan University students' perceptions of television advertisements for four SAB beer brands." Thesis, Nelson Mandela Metropolitan University, 2013. http://hdl.handle.net/10948/d1021122.
Full textHierdie navorsingstudie is daarop gemik om die Suid-Afrikaanse bierbedryf en sy adverteerders ‘n beter begrip te gee van verbruikers tussen die ouderdomme van 18-28, se waarnemings van die boodskappe in bieradvertensies. Dit sluit in die gebruik van sosiale en kulturele verwysings, wat veronderstel is om die verbruikers se aandag te trek, asook die suggesties wat deur die advertensies gemaak word met betrekking tot die verbruik van bier in ‘n bepaalde konteks. Die studie moes ook die gekose monster (“selected sample”), nl. die NMMU-student se persepsies bepaal van vier handelsname van die South African Breweries, naamlik Castle Lager, Castle Lite, Carling Black Label en Hansa Pilsener, en in watter mate daar in bieradvertensies oor die televisie verwys word na die sosiale en kulturele identiteit van Suid-Afrikaanse mans en vroue. Die meningspeiling het die groep se waarnemings van elke advertensie, asook of die boodskap wat gekommunikeer is ten volle verstaan word, ondersoek. Die vraelys kon ook vasstel of die advertensies hulle aandag getrek het. ‘n Semiotiese ontleding van elke advertensie is gedoen, om die advertensies te dekodeer en sodoende vas te stel of die adverteerders elemente van sosiale en kulturele identiteit gebruik het om hul produkte aan die teikenmarkte te verkoop, of om die idees rondom die handelsnaam en bier oor die algemeen te beïnvloed. Aan die hand van Peirce se semiotiese model is die tekens en beelde in elke advertensie bestudeer.
Poon, Yuk-lam Francis. "A case study of tonic food drink marketing strategy /." Hong Kong : University of Hong Kong, 1995. http://sunzi.lib.hku.hk/hkuto/record.jsp?B14038626.
Full textGrahn, Graeme Aubrey. "Mobile customer relationship marketing: a tool to create competitive advantage within the licensed liquor industry." Thesis, Cape Peninsula University of Technology, 2013. http://hdl.handle.net/20.500.11838/1704.
Full textThe advent of IT technology in particular, mobile technology has forced most of the private sector to re-evaluate how they interact and communicate with their intermediaries. Since the early 1990s most businesses have put the intermediary at the centre of their business by means of business strategies like Customer Relationship Management (CRM) solutions. However, the speed at which technology is evolving is forcing businesses to evaluate new and alternative means of managing intermediary relationships, as intermediaries now drive the economy, not businesses. The very essence of a good CRM programme is its reliance on an IT system which is advanced enough to analyse the captured intermediary data, transform that data into usable knowledge, which is then stored in a centralised, crossfunctional database or data warehouse. Most businesses agree that the goal of CRM solutions is to maximise business profits by maximising the value of interaction with intermediaries. Successful CRM businesses have strong, clearly defined business strategies that focus on the intermediary and generate a process-orientated view of the organisation. CRM functionality therefore creates a single view of the intermediary and the business as well as support to the Marketing, Sales, Order, Production and Service processes. This dissertation investigated the CRM functionality within the Fast Moving Consumer Goods (FMCG) wholesale and retail liquor sector of the City of Cape Town, paying particular attention to the three channels that the liquor industry operate in. These three channels are segmented as the formal Off-premise consumption, formal On-premise consumption and the Informal Main market. The formal Off-premise consumption channel consist of the mainstream convenience and self-service liquor retailers where stock is purchased and consumed at another location by the end user. The formal On-premise consumption channel consists of venues where patrons purchase and consume liquor on the spot. The informal Main market, which is dominated by shebeens and taverns, is a combination of the Off- and On-premise consumption channels where bottle purchases and consumption occur on site together. This dissertation investigates one primary and four secondary questions within these channels. The primary question will establish whether a mobile CRM programme can be used as a marketing instrument to create a competitive advantage within the B2B licensed liquor industry of South Africa. The secondary questions establish whether intermediaries are willing to adopt CRM technology, what barriers exist, what the benefits are for both intermediary and company and whether there will be a reduction in communication costs for both parties. The South African government regulates the South African liquor industry in that only licensed outlets may trade in liquor. Within the Western Cape region, there are approximately 4,000 licensed outlets of which approximately 2,000 licences (data obtained from a leading liquor wholesalers company database) fall within the boundaries of Cape Town. A leading liquor wholesaler has legal contracts with each one of these accounts, providing a defined database from which primary research was conducted. Primary researches, in the form of quantitative interviews with a random sample of 150 intermediaries, across the three identified channels were conducted for this study. Questionnaires were used to establish how a competitive B2B mobile CRM programme can be implemented, while possible barriers and facilitators to mobile CRM were also considered. The findings produced two results: one result was expected but the second result was not expected by the researcher. The first results were that 57.5% of respondents, across all business channels, indicated their willingness to receiving a mCRM programme on their mobile devices. The unexpected finding was that 57.3% of respondents across all business channels had no idea or did not know what a CRM programme was. From these findings several recommendations are discussed namely: the implementation of a six month tactical marketing campaign which would expose intermediaries to the concepts and ideas of a CRM programme; the establishment of a comprehensively updated intermediary database; welltrained field sales staff who would support the CRM programme once implemented; a simple, easy to use and navigate mCRM programme to begin with. This programme would have to have the ability and capability to progress in the future as intermediaries become more familiar with the system; and a complete company philosophy, with a clear, holistic and coherent business strategy, that would embrace the mCRM concept to drive future growth opportunities. Key Words: business-to-business; customer relationship management; electronic customer relationship management; Information Technology and mobile customer relationship management.
Devaraj, Srikant. "Specification and estimation of the price responsiveness of alcohol demand| A policy analytic perspective." Thesis, Indiana University - Purdue University Indianapolis, 2016. http://pqdtopen.proquest.com/#viewpdf?dispub=10032406.
Full textAccurate estimation of alcohol price elasticity is important for policy analysis – e.g.., determining optimal taxes and projecting revenues generated from proposed tax changes. Several approaches to specifying and estimating the price elasticity of demand for alcohol can be found in the literature. There are two keys to policy-relevant specification and estimation of alcohol price elasticity. First, the underlying demand model should take account of alcohol consumption decisions at the extensive margin – i.e., individuals’ decisions to drink or not – because the price of alcohol may impact the drinking initiation decision and one’s decision to drink is likely to be structurally different from how much they drink if they decide to do so (the intensive margin). Secondly, the modeling of alcohol demand elasticity should yield both theoretical and empirical results that are causally interpretable. The elasticity estimates obtained from the existing two-part model takes into account the extensive margin, but are not causally interpretable.
The elasticity estimates obtained using aggregate-level models, however, are causally interpretable, but do not explicitly take into account the extensive margin. There currently exists no specification and estimation method for alcohol price elasticity that both accommodates the extensive margin and is causally interpretable. I explore additional sources of bias in the extant approaches to elasticity specification and estimation: 1) the use of logged (vs. nominal) alcohol prices; and 2) implementation of unnecessarily restrictive assumptions underlying the conventional two-part model. I propose a new approach to elasticity specification and estimation that covers the two key requirements for policy relevance and remedies all such biases. I find evidence of substantial divergence between the new and extant methods using both simulated and the real data. Such differences are profound when placed in the context of alcohol tax revenue generation.
Barzotti, Gloria. "Developing Industry Marketing Plan – the case of Food and Beverage Industry in Datalogic." Master's thesis, Alma Mater Studiorum - Università di Bologna, 2019.
Find full textReyes, Torres Maria Del C. "Water Management Efficiency in the Food and Beverage Industry." ScholarWorks, 2016. https://scholarworks.waldenu.edu/dissertations/2298.
Full textRocha, José Vitor da Costa [UNESP]. "Análise de investimentos para implantação de unidade industrial de pequeno porte de refrigerantes de acerola." Universidade Estadual Paulista (UNESP), 2006. http://hdl.handle.net/11449/90529.
Full textCoordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)
Universidade Estadual Paulista (UNESP)
O presente trabalho teve por objetivo a análise de investimentos para implantação de unidade industrial de pequeno porte de refrigerante de acerola, planejada para ser instalada no município de Bauru - SP, onde existe um empresário potencial investidor. O mercado brasileiro de refrigerantes tem obtido crescimento considerável, e o grande potencial de consumo deste mercado tem propiciado o surgimento de pequenas indústrias de refrigerantes. Potencial que coloca o Brasil em 3º lugar no consumo de refrigerantes, apenas atrás dos Estados Unidos e México. A acerola que é uma fruta de sabor agradável e rica em vitamina C tem despertado interesse crescente no consumidor brasileiro e apresenta uso potencial como matéria-prima na produção de refrigerante. Para analisar a viabilidade econômica de uma indústria de refrigerantes de pequeno porte, utilizou-se como referência uma capacidade de produção de 300.000 litros/mês. Foram calculados os custos de implantação e os custos de operação da unidade industrial. Para determinação das receitas foram utilizados dois cenários ao longo de um ano de produção. No cenário 1, admite-se a produção constante de 300.000 litros de refrigerante por mês, sendo que no período de entressafra (maio a julho) diversificou-se a produção, com a produção de 30% (90.000 litros) de refrigerante de acerola e 70% (210.000 litros) de refrigerante de guaraná. Já no cenário 2, admite-se que no período de entressafra da acerola, o consumo de refrigerantes apresenta uma redução de 20%, passando para uma produção de 240.000 litros/mês, sendo 72.000 litros de refrigerante de acerola e 168.000 litros de refrigerante de guaraná. Sobre os fluxos de dispêndios e receitas foram determinados os indicadores de viabilidade econômica do projeto, que são: payback simples e econômico; valor presente líquido...
The aim of the present study is to analyze investments for the installation of a small-sized industry of acerola soft drink, planned to be installed in the county of Bauru - São Paulo - Brazil where there is a potential investor. The Brazilian market of soft drinks has had considerable growth and its great potential has made many small industries emerge. This potential puts Brazil in 3rd place in soft drinks consume, only behind United States and Mexico. Acerola which is a tasty fruit and rich in vitamin C has caught Brazilian continuing interest and presents potential use as prime matter in the production of soft drinks. To analyze economic viability of a small-sized soft drink industry, a production capacity of 300,000 liters per month has been used as reference. Installation and factory operation costs have been calculated. Two scenarios along one year of production have been used to determine budget revenues. In scenario 1, the constant production of 300,000 liters per month has been admitted, the off season (May to July) production being diversified with 30% (90,000 liters) acerola soft drinks and 70% (210,000 liters) guarana soft drinks. In scenario 2, acerola off season presents a 20% reduction in the consume of soft drinks, lowering to a 240,000 liters per month production, 72,000 liters of acerola and 168,000 liters of guarana. Over the flow of 4 expenses and revenues, the project indicators of economic viability were determined, which are: simple and economic payback; liquid present value; intern feedback rate and cost benefit relation. The opportunity cost of the capital was 20%. The results obtained through economic viability indicators for both scenarios were favorable to the industry installation. Scenario 1 was more favorable than scenario 2 due to not considering the lower consume in the off-season. The investment analysis for the installation... (Complete abstract, click electronic access below)
Mavrogiannis, Miltiadis. "Export marketing performance in the Greek food and beverage industry." Thesis, University of Newcastle Upon Tyne, 2003. http://hdl.handle.net/10443/1667.
Full textIkalafeng, Bridget Keromamang. "Microbiota and mycotoxins in traditional beer of the greater Kimberley area and associated brewing and consumption practices." Thesis, Bloemfontein : Central University of Technology, Free State, 2008. http://hdl.handle.net/11462/105.
Full textThe purpose of this study was to evaluate brewing and consumption practices and to screen for micro-organisms and mycotoxins associated with traditional beer produced and consumed in the marginal urban settlements of the city of Kimberley in the Northern Cape Province of South Africa. The survey study revealed that traditional beer is no longer being brewed for traditional purposes only, as was the case in the past, but rather for commercial gain. Both brewers and consumers, however, appeared to be largely unaware of disease-causing micro-organisms present on the hands or bodies of handlers that can be transferred to the beverage during the handling process, and were seemingly not conversant with regard to the effects of hazardous ingredients sometimes incorporated during the brewing process. Unemployment and a lack of education emerged as pivotal factors related to the production of traditional beer and the ignorance of the associated safety thereof. The survey further indicated that although facilities such as the availability of potable water (taps in yards) and flushing toilets were sometimes in place, other facilities such as basins with hot running water were often not available. In commercially produced and homebrewed traditional beer the mean counts for total coliforms and Staphylococcus spp. were circa 105 cfu.ml-1 whereas the TVC (Total Viable Counts) and total fungi counts were 106 and 107 cfu.ml-1 respectively. The total coliforms and Staphylococcus spp. counts for homebrewed traditional beer were approximately one log-phase higher than the commercial version. The counts in the homebrewed beer probably originated from contamination during handling, while in the commercial product contamination originated either in the raw ingredients or during postprocessing and consumption. Apart from staphylococci, considerable numbers of total coliforms indicating faecal contamination were noted. A rapid, easy, reliable and accurate technique that could be used to quantify the level of mycotoxins (deoxynivalenol and citrinin) in the beer was developed through validation of the ELISA Ridascreen methodology. Using this method, the deoxynivalenol (DON) level in the beer samples was found to exceed the recommended levels suggested by the European Union, while citrinin levels in the samples varied between 35.6 ppb and 942.2 ppb. In the case of citrinin there were statistically significant differences between spring, summer and winter samples, confirming the seasonal impact on fungal growth and consequent mycotoxin production. An R2-value of 0.409 was noted between DON and citrinin, indicating a weak positive association. Finally, an awareness programme in the format of a poster with accompanying subscripts was developed to address issues of safety and hygiene of traditional beer in the study area. The poster utilises animatedstyle colour images of selected practices that need to be addressed, accompanied by slogans summarising the particular image in English, Afrikaans and Setswana. It is envisaged that, as part of a comprehensive awareness programme, the poster will contribute greatly to the quality, safety and promotion of traditional beer in the area.
Merkle, Thorsten. "Passengers' airside food and beverage patronage intentions in commercial airports : a case approach." Thesis, University of Gloucestershire, 2016. http://eprints.glos.ac.uk/4675/.
Full textHultberg, Emelie. "Perspectives on crowdsourcing : Can experiences in the food & beverage industry be transferred to the fashion industry?" Thesis, KTH, Industriell ekonomi och organisation (Inst.), 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-189309.
Full textWeber, Christopher. "Operational Efficiency in the Food and Beverage Industry Through Sustainable Water Consumption." ScholarWorks, 2019. https://scholarworks.waldenu.edu/dissertations/6813.
Full textLane, Vincent Madden. "The potential for solar heat in the Cape food and beverage industry." Master's thesis, University of Cape Town, 2010. http://hdl.handle.net/11427/13433.
Full textThis report investigates whether or not current solar water heating technology has the potential to supplement conventional energy use within the Western Cape food and beverage industry. In order to achieve this, two things need to be investigated, namely, the potential for such technology in terms of market size and the cost of rolling it out. The report also states at what energy price and under what constraints solar water heating will be feasible as a bulk energy source.
Daccarett-Garcia, Jorge Y. "Modeling the environmental impact of demand variability upon supply chains in the beverage industry /." Online version of thesis, 2009. http://hdl.handle.net/1850/10629.
Full textBanks, Rachel M. "A Proper Cup of Tea: The Making of a British Beverage." Digital Commons @ East Tennessee State University, 2016. https://dc.etsu.edu/etd/3033.
Full textArizon, Vanessa. "Service quality delivery in the Food and Beverage Industry in the Western Cape." Thesis, Cape Peninsula University of Technology, 2010. http://hdl.handle.net/20.500.11838/1225.
Full textThe Quality Control laboratory in the South African Breweries (SAB) measures the quality of raw materials to final product to enable the plant to make process changes if required. The brewing laboratory also co-ordinates taste sessions, and maintains and calibrates equipment for the plant. They also have internal verification (Reference control) systems and validation (standards) systems in place to ensure accuracy of measurements. The Service Level Agreement (SLA) scores according to the researcher are low owing to staff cuts and ineffective time management.The aim of this research is to improve SLA scores and to investigate if using SLA scores is the best way to measure service quality in the Quality Control department of SAB. The researcher aims to use SERVQUAL as a measuring tool to measure service quality in conjunction with SLA‟s. Because the laboratory is a service department, it is expected by brewing internal customers that the laboratory provides the plant with quality data and equipment support in the virtual laboratories in the plant. Furthermore it is expected that the service provided will always be of a high standard, and that SLA scores will be of a high standard as well.The major issue with service quality in the SAB laboratory is the low level of SLA scores. The focus areas of SLA‟s currently are: Quality Assurance (QA)/ Technical/ Production interaction. Reference control. Equipment support. Routine analysis and ad hoc requests. Trial support. In process taste requirements. Package product taste requirements (Routine, profile, trials and flavour stability). The low score of SLA‟S are mainly due to equipment support and reference control. The other factors also contribute to the low score; however the above mentioned two consistently return low scores. The results of service quality are not significantly improved through the use of SLA‟s calling for the requirement to improve service quality using the SERVQUAL instrument.
Smith, Lyndsay Danielle. "A Temperate and Wholesome Beverage| The Defense of the American Beer Industry, 1880-1920." Thesis, Portland State University, 2018. http://pqdtopen.proquest.com/#viewpdf?dispub=10825196.
Full textFor decades prior to National Prohibition, the “liquor question” received attention from various temperance, prohibition, and liquor interest groups. Between 1880 and 1920, these groups gained public interest in their own way. The liquor interests defended their industries against politicians, religious leaders, and social reformers, but ultimately failed. While current historical scholarship links the different liquor industries together, the beer industry constantly worked to distinguish itself from other alcoholic beverages.
To counter threats from anti-alcohol groups, beer industry advocates presented their drink as a wholesome, pure, socially and culturally rich, and economically significant beverage that stood apart from other alcoholic beverages, especially distilled spirits. Alongside these responses, breweries industrialized, reflecting scientific and technological innovations that allowed for modern production, storage, and distribution methods.
Despite popularity and economic successes, the beer industry could not survive the anti-saloon campaigns, the changing nature of the American economy and taxation, political ambitions of the anti-liquor interests, and the influence of the First World War, which brought with it anti-German sentiments. This thesis will uncover the story of the American beer industry’s attempt to adjust to several threats facing it and how beer was ultimately condemned to the same fate as wine and spirits when National Prohibition went into effect.
Rieschick, Giselle. "Corporate Social Responsibility and Corporate Financial Performance in the Food and Beverage Industry." ScholarWorks, 2017. https://scholarworks.waldenu.edu/dissertations/4677.
Full textLapointe, Bernard. "The impact of Canada/U.S. free trade on the B.C. food processing and beverage sector." Thesis, University of British Columbia, 1988. http://hdl.handle.net/2429/27975.
Full textLand and Food Systems, Faculty of
Graduate
Wen, Cida. "Financial outcomes of manufacturer brands." Click here to access this resource online, 2008. http://hdl.handle.net/10292/542.
Full textBrink, Andries Petrus. "Strategies engaged by a South African beverage organisation entering African markets." Thesis, Nelson Mandela Metropolitan University, 2005. http://hdl.handle.net/10948/410.
Full textKalkan, Ekrem. "Demand Estimation, Relevant Market Definition And Identification Of Market Power In Turkish Beverage Industry." Phd thesis, METU, 2010. http://etd.lib.metu.edu.tr/upload/12611636/index.pdf.
Full text"Strategic business planning for the ready-to-drink beverage market in the People's Republic of China." Chinese University of Hong Kong, 1997. http://library.cuhk.edu.hk/record=b5889008.
Full textThesis (M.B.A.)--Chinese University of Hong Kong, 1997.
Includes bibliographical references (leaf 59).
Abstract --- p.i
Chapter I. --- INTRODUCTION --- p.1
The Company Background --- p.1
Market Outlook --- p.3
Step Into the Largest Consumer Market --- p.4
Behind the Story - Protectionism Policies of Central Government --- p.5
Scope and Objective --- p.7
Chapter II. --- METHOD --- p.7
Chapter III. --- LITERATURE REVIEW --- p.8
Chapter IV. --- SITUATION ANALYSIS --- p.18
Business Potential --- p.19
Government Intervention --- p.20
Chapter V. --- STRATEGIC FRAMEWORK FOR DEVELOPING A CHINA BRAND : RECOMMENDATIONS --- p.21
Business Objective --- p.22
Business Strategy --- p.23
Brand Portfolio Vision of Coke --- p.23
Chapter VI --- .CHINA BRAND DEVELOPMENT PHILOSOPHY --- p.24
Process Overview --- p.28
Research --- p.28
Brand Proposition --- p.33
Brand Architecture --- p.34
Brand Positioning --- p.35
Brand Characteristic --- p.39
Brand Components --- p.40
Brand name --- p.40
Product --- p.41
Packaging & Pricing --- p.42
Launch Strategy --- p.43
Building the brand --- p.43
Product strategy --- p.45
Packaging & pricing strategy --- p.45
Distribution strategy --- p.46
Sampling --- p.50
Consumer promotion --- p.51
Trade promotion --- p.52
Future Plan --- p.53
Chapter VII. --- CONCLUSION --- p.53
Chapter VIII. --- APPENDIXES --- p.55
Chapter IX. --- BIBLIOGRAPHY --- p.59
Proenca, Antonio. "East African Breweries LTD Alcoholic beverages industry: sustaining high margins…" Master's thesis, 2016. http://hdl.handle.net/10362/16720.
Full text"A study on the distribution channels of fast moving consumer products in food & drinks industry in Shanghai." Chinese University of Hong Kong, 1997. http://library.cuhk.edu.hk/record=b5889027.
Full textThesis (M.B.A.)--Chinese University of Hong Kong, 1997.
Includes bibliographical references (leaves 63-65).
ABSTRACT --- p.i
TABLE OF CONTENTS --- p.iv
Chapter CHAPTER I- --- INTRODUCTION --- p.1
The Changing Distribution System in China --- p.1
Objectives of the Study --- p.3
Arrangement of Content --- p.4
Chapter CHAPTER II - --- METHODOLOGY --- p.5
Chapter CHAPTER III - --- LITERATURE REVIEW --- p.8
Channel Selection --- p.8
Distribution Practices Adopted in China --- p.9
Channel Length --- p.10
Chapter CHAPTER IV- --- CURRENT DISTRIBUTION STRUCTURE IN CHINA --- p.12
Carbonated Soft Drinks: Coca Cola Versus Sunkist --- p.13
Biscuits: United Biscuits Versus Nabisco --- p.19
Chocolate : Mars Versus Ferrero --- p.25
Generalisation of Current Distribution Channel --- p.32
Key Factors Affecting Channel Selection in this Context --- p.33
Chapter CHAPTER V - --- THE SHANGHAI RETAIL SCENE --- p.41
The Shanghai Economy --- p.41
Fast Moving Consumer Goods Handlers in Shanghai --- p.43
Development of Chain Supermarkets in Shanghai --- p.43
Chapter CHAPTER VI - --- SURVEY FINDINGS --- p.45
Objectives --- p.45
Response Rate --- p.45
Survey Results --- p.45
Chapter CHAPTER VII - --- IMPLICATIONS --- p.50
To Manufacturers --- p.50
To Current Distribution Structure --- p.52
Chapter CHAPTER VIII - --- CONCLUSION --- p.55
APPENDIX --- p.58
BIBLIOGRAPHY --- p.63
Cutelo, Lorena. "The Coca Cola Company - Non-alcoholic beverages: a changing business." Master's thesis, 2018. http://hdl.handle.net/10362/35222.
Full textZoeller, Kara Marie. "Comparative evaluation of ethanol yield from HTF corn varieties in the whisky production process." 2008. http://etd.louisville.edu/data/UofL0469t2008.pdf.
Full textTitle and description from thesis home page (viewed May 15, 2008). Department of Chemical Engineering. Vita. "December 2008." Includes bibliographical references (p. 42).
Lin, Yu-chih, and 林育志. "The effects of economic outlook to competitive dynamics:a study of consumption of beverages in food Industry." Thesis, 2009. http://ndltd.ncl.edu.tw/handle/68894987029700877135.
Full text國立中正大學
企業管理所
97
Taiwan, as an export-oriented industrialization, had encountered the global recession during the second half of the year 2008, which had never seen before. The export demand has declined and the domestic consumption disbursement has reduced as well. All manufacturers have faced difficult positions in operation, and positively speculated about how to break through the recession. It was believed that no one wanted to be broken down in the recession. Therefore, how the manufacturers to strive positively for the survival, to utilize the different strategy and portfolio of action, and to develop own survival advantage, were thought the key points for the operators currently. Food Industry which belongs to domestic industry compares with export-oriented industry, it is relatively recession-resistant. The manufacturers of consumption of beverages are originally in a quite competitive market, especially at the time of adverse circumstances. Therefore, the motivation of the current research is to discuss when or what conditions should competitive actions and responses are taken in order to coping with consumption disbursement reduced by economic conditions. In order to achieving the above purpose, the research was first adopted literature review on the correlation subject. Six manufacturers of consumption of beverages with high brand awareness was studied and analyzed. Qualitative research with the depth interview, literature review and secondary materials were carried on to the case analysis, and then taken as basis for further discussion. The research findings indicate that hurriedly recession causes conservative consumption patterns and credit transaction become more enhancement for the manufacturers to the distributor. Also, without significant price discrepancy, the leading brand will become the first choice for conservative consumption. The leading brand with high market share has low likelihood to take attacked motions voluntarily, however, the non-leading manufacturers have. Furthermore, the more market commonality and resource similarity between the manufacturers, the less competitive actions are taken. If economic recession causes poor operation performance, then competitive actions are obviously taken more, competitive cooperation is enhanced between the enterprise and the suppliers, and the most manufacturers are positively to create an advantageous position. Nevertheless, the manufacturers'' initiative or responses to competitive actions are still subject to its own conditions to some degree. Finally, the more important the market, which potential entrant''s competitive actions attacks, is to the manufacturer, the more the intention of responses the attacked manufacturer would taken within its own ability. The research also provides detailed discussion for future research in the aspects of the meanings of the findings and its limits.
CHIAO-LING, LIAO, and 廖巧鈴. "The influential factors of franchising operation on transaction cost:a case of food and beverages industry in Taiwan." Thesis, 2007. http://ndltd.ncl.edu.tw/handle/43256896577707597390.
Full text輔仁大學
管理學研究所
95
Service industry age is coming. Franchising plays an important role on Service industry branding to international. Enterprises through franchising by 3S Simplification, Specialization, Standardization quickly expand scale and area. By recruiting lots of franchisees and transferring know-how from franchisors can lower more costs and risks from enterprises. In the past, many research focuse on Resource Scarcity and Agency Theory to explain the franchising development. Now, we try to use Resource Dependency, Resource-Based View, Social Network, and Transaction Cost to discuss the influential factors of franchising operation. Besides, we considerate the franchise fee including of initial fee, royalty fee and termination fee. To examine the hypotheses, this study use SPSS to analyze questionnaires collected from franchisors in food and beverages industry. The results shows (1) The franchisee’s resource dependency, franchisor’s resource and social network of franchising has positive effect on franchisor’s special assets. (2) The franchisor’s resource/ability has positive effect on avoiding franchisee’s opportunism. (3) Franchise fee not only mediates between franchisor’s resource/ability and special assets, but also mediates between franchisor’s social network and special assets. Therefore, suggestions are provided as following: (1) to enhance franchisee’s resource dependency to lower franchising operation on transaction cost; (2) to increase franchisor’s resource/ability to avoid franchisee’s opportunism can lower transaction cost; (3) to manage franchising operation relationship to increase both sides special assets can avoid franchisee’s opportunism; (4) to develop appropriate franchise fee, let more franchisee’s join in.
"The logistics collaboration requirements of a South African branded foods and beverages group with its retail customers." Thesis, 2015. http://hdl.handle.net/10210/13571.
Full textIn the field of supply chain, rival organisations compete on the basis of routes to market. The organisation that has the most cost competitive route to market is able to gain dominance and ultimately increase its profitability. Currently Clover is faced with the challenge where its retail customers want to take ownership of the delivery of perishable goods from the manufactures to their retail stores. Such a move would result in considerable loss of revenue to Clover. To retain this business Clover needs to prove to the retail customers that it has the most cost competitive routes to market and that it can deliver to market in the most economical and efficient manner that will benefit both Clover and its retail customers. The availability of appropriate information plays a key role in any activity along the supply chain. This research will focus on Point-of-Sale (POS) data, and how it can strengthen strategic collaborations between Clover and its retail customers in order to achieve cost competitive routes to markets. The research explores the supply chain strategies that can be utilised by the branded food and beverages group to collaborate with its retail customers. The impact of these supply chain strategies on routes to market is established and investigated. The role of information systems, mainly POS data, is highlighted to indicate how it can assist in attaining cost competitive routes to market. A qualitative research approach was adopted in order to solve the research problem with interviews being used as the primary data collection instrument. The data collected through the interviews was coded and analysed according to the themes, time, distance, volume and weight. The research analysed how these identified key themes impact on the cost competitive routes to markets. The research recommendation on how to attain cost competitive routes to market include, strategic collaboration with retailers along distribution channels, where feasible introduction of leaner and agile supply chains,
Tseng, Guo-Hsun, and 曾國勳. "The Relationship between Manager Personality and the Conflict Solution Study: An Example of Food and Beverages Industry in Taiwan." Thesis, 2013. http://ndltd.ncl.edu.tw/handle/26nj8q.
Full text玄奘大學
企業管理學系碩士在職專班
101
In the organization, the directors are always in charge of more mission, responsibilities and authority than the staffs. However, as the director promotes the business, communicates with some ideas and achieves the goals, it is inevitable to encounter conflicts with the staffs that are in the organization or not in the organization. When the conflict is happening, it’s important to make the solution in the right ways of the director. Not only their professionalism, their personality characteristics also affect the attitudes and capabilities when they face, manage and solve the conflict. Therefore, this study aims to understand the relationship between the director’s personalities and the solution of conflict. Also we probe into when the directors are doing their job, what will they do when they affect the conflict with different kinds of personality. In this study, we combine three questionnaires for test to find a corresponding relationship with the results. McCrae & Costa (1986) of the five main categories personality the NEO questionnaire used to test the Big Five personalities of the directors which are extraversion, openness, neuroticism, kindness and cautiousness. Jehn & Chatman (2000) conflict in scale of the design of task-oriented, which measures executives when faced with the task. Rahim (2001) designed the Conflict Management Measurement (Rahim Organizational Conflict Inventory-II, ROCI-II) to measure the integrating, dominating, avoiding, obliging, and compromising between the directors with the five conflict management modes. For these questionnaires, we focus on the directors who work in the restaurants in Hsinchu and Miaoli of Taiwan, and there are one hundred and fifty-three valid questionnaires were collected. Through these confirmation and analysis, we got following conclusions. Firstly, the directors of the industries in Taiwan the strategy they use are “integrating” and “compromising”. When the directors face different levels of task conflict, "avoiding" tends to have significant differences. Second, the higher “kindness personality” they have, the higher possibility of “integrating” they will use when they fact to the conflict. Third, the higher “neuroticism” personality they have, they will use the way with “dominating” to solve the conflict. Forth, if they have the personality with “extraversion” and “openness”, they will solve the problems with “dominating”, “obliging”, “compromising” and “integrating”. Finally, if they have the personality with “cautiousness”, they will solve the problems with “obliging”, “compromising”, “avoiding”, and “integrating”.
LIAN, CHANG-CHI, and 連昌記. "A Study of Importance-Performance Analysis of Hospitality Students on the Entrepreneurial Competencies of Food and Beverages- From Aspect of The Industry." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/m4h4m3.
Full text銘傳大學
觀光事業學系碩士在職專班
105
This study is based on the qualitative and quantitative study through conducting I.P.A. and Interview of entrepreneur viewpoints of knowledge, skills and attitude that F&B students should be obtain.The I.P.A. (Importance-Performance Analysis) Questionnaire was issued to 20 expert questionnaires and identified eleven knowledges, fifteen skills, and eleven attitudes in the second quadrant and the third quadrant which are listed as "improvement focus" or "sub-priority order". Then, this study further conduct interviewing with ten entrepreneurs to obtain the suggestions for the implementation of entrepreneurial competencies for food and beverage industry in school curriculum . This study proposed three important indicators which are(academic), (technical) and (artistic aesthetics). Overall, attitude and enthusiasm are far more important than knowledge and skills. This study also draw conclusions and specific recommendations for future study.
Phiri, Elsie Morwesi. "The influencers of consumption frequency intention in the sparkling soft drinks category amongst South African youth." Thesis, 2016. http://hdl.handle.net/10539/22150.
Full textBuilding, maintaining and measuring consumption frequency over a specific period of time has become the primary driver of success for nonalcoholic beverage organisations; however, there is limited research on youth consumption frequency within South Africa. Using the Theory of Planned Behaviour, the study aimed to investigate the impact of brand association, flavour variety, peer influence and perceived value on consumption frequency intention in the sparkling soft drink (SSD) category amongst youth in South Africa. A quantitative research design was followed and data collected from 300 research participants aged between 16 and 24 years in Soweto, Gauteng Province in South Africa. The collected data was analyzed using SPSS 22 and AMOS 21 statistical packages for structural equation modelling. All four hypotheses are supported, with results indicating a positive relationship between brand association, flavour variety, peer influence, perceived value and consumption frequency intention. Peer influence and perceived value have a significantly stronger influence on consumption frequency intention. The results also indicate that flavour variety “ambiguous SSD flavour names” scored higher amongst 16 to 18 years olds. Ambiguous flavour naming strategies have proven to be successful in other beverage categories. Quantity-frequency (QF), a consumption frequency measurement instrument has been used, with consumption skewed towards “sharing” with friends or family. This study contributes significant new knowledge to the existing body of marketing literature in Africa and consumer behaviour in emerging markets. This study has implications for practitioners, academicians and public policy makers.
MT2017