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1

Potter, Rebecca Margaret. "Development and Evaluation of Wild Blueberry Soy Beverages." Fogler Library, University of Maine, 2004. http://www.library.umaine.edu/theses/pdf/PotterRM2004.pdf.

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Moody, A. P. "A peroxide sensor for the food and beverages industry." Thesis, Cranfield University, 2002. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.269479.

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3

Potgieter, Bianca. "Die rol en belang van suikerbelasting in Suid-Afrika." Diss., University of Pretoria, 2017. http://hdl.handle.net/2263/65711.

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The former finance minister stated in his budget speech in 2016 that sugar tax would come into force in South Africa from 1 April 2017. The treasury's reason for implementing sugar taxation is to reduce the health problems caused by sugar. It is nothing new to use fiscal measures to recover both taxes and to prevent health problems but it was not yet possible to reach a definite conclusion about the impact of sugar tax on the consumption of sugary drinks and the prevalence of obesity. The reason for this is that there is evidence that the implementation of food tax in different countries has shown different results in terms of public health issues and tax benefits. In South Africa, the implementation of sugar tax can either reduce the prevalence of obesity and thereby have a positive effect on the economy or its implementation may adversely affect the economy. If treasury does not implement sugar tax the economy can also be adversely affected by the prevalence of obesity. This dissertation deals with the effects of non-communicable diseases and sugar tax on the South African economy. The focus is on how sugar tax is being implemented internationally and how South Africa intends to implement sugar tax.
Die voormalige minister van finansies het in sy begrotingstoespraak in 2016 vermeld dat suikerbelasting vanaf 1 April 2017 in Suid-Afrika in werking gaan tree. Die tesourie se rede vir die implementering van suikerbelasting is om, in samewerking met die Departement van Gesondheid, die gesondheidsprobleme wat deur suiker veroorsaak word te verminder. Dit is niks nuuts om fiskale maatstawwe te gebruik om beide belasting in te vorder en gesondheidsprobleme te voorkom nie, maar dit was nog nie moontlik om tot ’n definitiewe gevolgtrekking te kom oor die impak van suikerbelasting op die verbruik van suikerversoete drankies en die voorkoms van vetsug nie. Die rede hiervoor is dat daar bewyse is dat die implementering van voedselbelasting in verskillende lande verskillende resultate getoon het in terme van openbare gesondheidskwessies en belastingvoordele. In Suid-Afrika kan die implementering van suikerbelasting óf die voorkoms van vetsug verminder en sodoende die ekonomie bevoordeel óf die implementering daarvan kan die ekonomie negatief beïnvloed. Indien die tesourie nie suikerbelasting implementeer nie kan die ekonomie as gevolg van die voorkoms van vetsug negatief beïnvloed word. Die kern van hierdie skripsie handel oor die gevolge van nieoordraagbare siektes en suikerbelasting op die Suid-Afrikaanse ekonomie. Daar word spesifiek gefokus op hoe suikerbelasting internasionaal geïmplementeer word en hoe Suid-Afrika beoog om suikerbelasting te implementeer.
Mini Dissertation (LLM)--University of Pretoria, 2017.
Mercantile Law
LLM
Unrestricted
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Bower, Julie. "Strategic interactions with competition authorities in the UK alcoholic beverages industry." Thesis, University of Warwick, 2007. http://wrap.warwick.ac.uk/2425/.

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This central question addressed by this thesis is how and to what extent firms in a mature industry can pursue a corporate growth strategy through sequential mergers and acquisitions of competitors by influencing the outcome of competition authority enquiries to their benefit. First, by either ensuring that mergers and acquisitions are not referred to the competition authorities at all or second, if they are referred, that they transact subsequently with minimal requirement for adverse remedies. The UK alcoholic beverages industry was examined in detail over the period 1969 2006 during which time there were 40 significant mergers and acquisitions, 26 of which were proposed in the UK the remaining 14 being cross-border deals in the US and/or Europe. Each of these transactions produced a rich array of quantitative and qualitative data. Discriminant analysis, a technique that has not traditionally been used in competition policy issues was applied to this data. The findings of the discriminant analysis were then tested using two case studies that examined i. the emergence of Scottish & Newcastle, the smallest of the national brewers in 1969, as the largest UK brewer and one of the largest brewers in Europe and ii. the emergence of Diageo, formed by the merger of Grand Metropolitan and Guinness in 1997 as the dominant global spirits producer with a wide portfolio of leading brands in Scotch whisky, gin, vodka and liqueurs. Both case studies combined a descriptive analysis ofthe long tenn impact of the anti-trust enquiries that shaped the two respective segments of the industry and short term event analysis' surrounding the specific mergers that created the leading firm in each industry. The case studies suggest that these two firms did influence the competition policy process to their advantage and, moreover, that this was an essential and deliberate component oftheir corporate strategy. The analysis reveals that firms were able to maximise their chances of success in furthering their growth strategy through mergers and acquisitions by i merging with and or acquiring firms in markets where they had no previous dominant share, ii exploiting the political landscape, iii pursuing 'agreed' rather than 'hostile' bids and iv presenting 'upfront' competition remedies before or during the referral process. Collectively, the analysis reveals that over a period of 35 years the UK alcoholic beverages industry was transformed from a fragmented national industry into one that is now dominated by two firms in their respective segments of international spirits and UK brewing. The success of Scottish & Newcastle and Diageo in achieving their merger and acquisition goals depended heavily on their ability to repeatedly and successfully interact with competition authorities. At the same time their major UK competitors, Allied Domecq, Bass and Whitbread were less successful at the key stages in their history in pursuing mergers and acquisitions. This led, within a matter of years to all those firms either exiting the alcoholic beverages industry completely or being subsumed into other firms.
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Lopes, Teresa da Silva. "The growth and survival of multinationals in the global alcoholic beverages industry." Thesis, University of Reading, 2002. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.250606.

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6

ARAGAO, ALESSANDRA DE CARVALHO. "THE IMPORTANCE OF BRAND IN THE INTERNATIONALIZATION OF BRAZILIAN COMPANIES: CASE STUDIES IN BEVERAGES INDUSTRY." PONTIFÍCIA UNIVERSIDADE CATÓLICA DO RIO DE JANEIRO, 2009. http://www.maxwell.vrac.puc-rio.br/Busca_etds.php?strSecao=resultado&nrSeq=14733@1.

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PONTIFÍCIA UNIVERSIDADE CATÓLICA DO RIO DE JANEIRO
COORDENAÇÃO DE APERFEIÇOAMENTO DO PESSOAL DE ENSINO SUPERIOR
O movimento de empresas brasileiras em busca de novos mercados no exterior tem aumentado nos últimos anos. Algumas empresas se destacam pela comercialização de produtos com valor agregado e cuja marca representa uma importante força competitiva. Diante disso, essas empresas precisam também adotar uma estratégia de marketing com foco na marca quando do processo de internacionalização. Este estudo busca verificar a estratégia de marketing internacional adotada por duas empresas brasileiras e seus respectivos produtos - o Guaraná Antarctica e as cervejas Xingu e Palma Louca. Busca identificar também o peso do efeito país de origem na escolha de produtos brasileiros por parte de consumidores estrangeiros. Este trabalho, de caráter descritivo e baseado em estudo de casos, procurou avaliar o lançamento de produtos genuinamente brasileiros em mercados externos, à luz da literatura existente. Os estudos de casos se basearam em documentos e entrevistas realizadas em profundidade com executivos das empresas e com seus distribuidores/importadores. De forma complementar, foi realizado um levantamento por meio de um questionário a estudantes estrangeiros residentes no Brasil, para avaliar a percepção destes aos produtos made in Brazil. Os resultados apontam que a gestão da marca possibilita a diferenciação da empresa no mercado internacional. Todavia, viu-se que o maior desafio no processo de internacionalização ainda reside na correta escolha do modo de entrada no novo mercado. No caso do Guaraná Antarctica, verificou-se que o efeito país de origem foi positivo para este produto, sugerindo uma maior propensão ao consumo pelo fato de ser um produto tipicamente brasileiro.
The movement of Brazilian companies seeking for new markets abroad has increased in the latest years. Some companies stand out by selling products with aggregate value and their brand represent a relevant competitive force. Before making this move, these enterprises need to adopt a marketing strategy with a brand focus in the internationalization process. This study is looking for verifying the international marketing strategy adopted by two Brazilian companies and their respective products - Guaraná Antarctica and the beers Xingu and Palma Louca. This work also seeks to identify the relevance of brand origin effect in the search of Brazilian products by some foreign consumers. This descriptive job based on case studies, intended to evaluate the launch of genuine Brazilian products in external markets, in light of the existing literature. The case studies were based on documents and detailed interviews with companies’ executives and with their distributors/ importers. A survey through a questionnaire has been also conducted with foreign students living in Brazil, to evaluate their perceptions in relation to products made in Brazil. The results show that brand management permits the differentiation of company in the international market. Nevertheless, the major challenge in the internationalization process is still the right choice of the entering way in each new market. In the case of Guaraná Antarctica, the brand origin effect was positive for this product, suggesting a greater inclination for consumption by the fact that it is a typical Brazilian product.
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Sanon, Ernica. "The Economic Impact of Non-Dairy Alternative Milk Beverages on the United States Dairy Industry." Scholarship @ Claremont, 2018. https://scholarship.claremont.edu/scripps_theses/1147.

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Inspired by the sudden recent incline in and awareness of veganism as well as my own personal involvement in such matters, I sought out to complete an empirical analysis to study the impact of consumer preferences. Originally intrigued by the consumption of meat and its impact on developing countries, I opted for a related topic with better accompanying data. Consumer preferences change regularly with an increasing plethora of reasons behind their decisions. As the guiding force of the demand side of the market, it was vital to study the impact of their choices. My decision to use plant-based milk was meant to be a proxy for consumers who could not consume dairy. To my surprise, the force behind the increase in plant-based milk consumption was not propelled by those with alternative lifestyles but regular consumers who wanted healthier and better-tasting options. Further analysis has led me to look past consumers themselves and their individual choices to identify the impacts of their choices. This required an intricate look into the United States dairy industry and its composition. What is recorded within the next 45 pages is a delicate web of outcomes spun by the needs of consumers. It branches out into the lives of small dairy farmers who cannot compete with larger farms. It spins out to form a massive web of increasing profit for the plant-based milk industry. It creates a loss in the whole milk sector of the dairy industry only to be filled by the organic and specialty sectors. While they can be guided into choices through various forms of advertisement, the world has changed since the introduction of modern economics, and consumers are learning to utilize the products that fit their lifestyles. Gone are the days of passive consumption and food pyramids. Information has never been as readily available as it is today, with the help of the internet and independent researchers, and consumers have chosen to use this to their advantage.
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Ho, Chi-kwan May. "Coca-cola's brand marketing in the carbonated soft drinks industry : a living thing or on the ropes? /." Hong Kong : University of Hong Kong, 1997. http://sunzi.lib.hku.hk/hkuto/record.jsp?B1883162X.

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9

Van, Der Spuy Tiaan. "Advertising effectiveness in the alcoholic beverage industry of South Africa : measuring the influence of branded liquor advertising on consumption levels." Thesis, Stellenbosch : Stellenbosch University, 2011. http://hdl.handle.net/10019.1/21375.

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Thesis (MBA)--Stellenbosch University, 2011.
ENGLISH ABSTRACT: Objective: The purpose of the present study is to empirically examine the relationship between brand-level alcohol advertising and alcohol consumption in South Africa. The effect that price has on alcohol consumption is also investigated in the analysis. Method: Using secondary quantitative time series data that include observations of brand-level sales volume, segment volume, brand-level market share, brand-level retail selling price (RSP) and brand-level advertising expenditure (spanning a 32 month period), statistical techniques such as tests for stationarity and co-integration were conducted to assess the association between the various constructs. Results: It was found that between January 2007 and August 2009, a period that included an economic downturn, own-brand advertising had little or no effect on brand-level sales volume (or consumption), segment sales volume and brand level market share. Conversely, price had a significant effect on sales volume, explaining between 48% and 56% of the variation in sales volume at brand-level and between 21% and 31% of the variation in brand-level market share. Conclusion: The results suggest that brand-level advertising has no significant immediate effect on consumption levels in the South African liquor industry, while the price of alcoholic beverages does have a significant immediate effect.
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Maundu, Maingi. "The performance of the Canadian food, beverages and tobacco processing industries : an extension of the profit-cost margin model to a pricing model." Thesis, University of British Columbia, 1990. http://hdl.handle.net/2429/29576.

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This study was undertaken to achieve three major objectives: 1. to estimate an econometric structure-profitability model for Canadian food, beverages and tobacco processing industries; 2. to estimate a structure-price model of the sector to compare with the profit model; and 3. to make inferences about the performance of the sector, with reference to market power and industry efficiency. The above objectives were accomplished by comparing empirical regression results of the two models by using the following approach. First, the statistical significance of the estimated coefficients was used to determine which factors should be considered of importance in explaining performance. Secondly, the signs on the estimated coefficients were used to determine the direction of the influence of market structure on performance. Lastly, a comparison of the size and statistical significance of the difference in the respective coefficients was used to determine which of the two performance indexes (profitability and prices) is most affected by market structure. From the study four broad conclusions were arrived at. Seller concentration and advertising do have an increasing effect on profitability, but this influence does not derive from market power (price increases). Instead, increases in these factors appear to promote price competition. However, tariff protection has an increasing effect on both profitability and prices. Furthermore, the net effect of tariffs is significantly larger on prices than on profitability. Industry growth and market isolation factors have an increasing effect on profitabilty. But they have no significant influence on relative prices. Exports have a decreasing effect on profitability and prices. Increases in input prices may lead to increases in ouput prices. Two broad implications can be drawn from the above results. First, price competition and industry efficiency can be enhanced by (either condoning or encouraging) high market shares, advertising, exports and industry growth. Secondly, although tariffs can increase industry profitability, they may also lead to relatively larger increases in domestic output prices. Similarly, changes in input prices may lead to increases in output prices. Therefore, high tariffs and input prices may serve as barriers to competition, and allow inefficiency to persist in an industry.
Land and Food Systems, Faculty of
Graduate
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11

Ho, Chi-kwan May, and 何芷君. "Coca-cola's brand marketing in the carbonated soft drinks industry: a living thing or on the ropes?" Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 1997. http://hub.hku.hk/bib/B31267932.

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12

Wilson, Ryan Leslie. "Control measures in South Africa surrounding the tobacco and alcoholic beverage industry." Thesis, Stellenbosch : Stellenbosch University, 2008. http://hdl.handle.net/10019.1/22017.

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Thesis (MComm)--Stellenbosch University, 2008.
ENGLISH ABSTRACT: The tobacco industry of South Africa has fallen under strict legislation and control measures from the South African government since the passing of the initial Tobacco Products Control Act, 1993. Further amendments have been made to the initial act, namely Tobacco Products Control Amendment Act, 1999 and the proposed Tobacco Products Control Amendment Bill, 2004. This assignment emerges against the backdrop of the alcoholic beverage industry coming under similar scrutiny to that of the tobacco industry from government legislation and control measures The main objective of this assignment was to discover the similarities, if any, between the tobacco industry and the alcoholic beverage industry of South Africa, specifically with regard to their advertising practices before legislation. The purpose of this assignment is to discover whether or not the alcoholic beverage industry can learn from the example of the tobacco industry in order to maintain its self-regulation, rather than to fall under the control of State regulation and legislation. The literature and empirical study sought to achieve the following four objectives: 1.) To gain a thorough understanding of the tobacco legislation on a global scale; 2.) To analyse the control measures and legislation of tobacco in a South African context; 3.) To identify any similarities between the tobacco industry and alcoholic beverage industry of South Africa and 4.) To identify means in which the alcoholic beverage industry can work with the State in order to maintain the self-regulation of its industry. Findings indicate that similarities arise when comparing tobacco and alcohol, as both of them have addictive qualities, are often used from a very young age and both have laws prohibiting sale to minors. The success gained in South Africa with regard to anti-tobacco initiatives and government legislation since the introduction of the first Tobacco Act in 1993, has led to certain members of society feeling that similar, if not the same, strict strategies and / or legislative measures should be used to address the public health problems relating to alcohol.
AFRIKAANSE OPSOMMING: Die Suid-Afrikaanse tabaknywerheid val onder streng wetgewing en beheermaatreëls deur die Suid-Afrikaanse regering sedert die aanvanklike Wet op die Beheer van Tabakprodukte, 1993 aanvaar is. Verdere wysigings op die aanvanklike wet is aanvaar, naamlik die Wysigingswet op die Beheer van Tabakprodukte, 1999 en die voorgestelde Wysigingswetsontwerp op die Beheer van Tabakprodukte, 2004. Hierdie werk spruit voort teen die agtergrond van die alkoholdranknywerheid wat onder 'n soortgelyke soeklig geplaas is as die tabaknywerheid by wyse van regeringswetgewing en beheermaatreëls. Die hoofoogmerk van hierdie werk was om die ooreenkomste, indien enige, vas te stel tussen die tabaknywerheid en die alkoholdranknywerheid van Suid-Afrika, spesifiek met betrekking tot hul adverteringspraktyke vóór wetgewing. Die doel van hierdie werk was om vas te stel of die alkoholdranknywerheid uit die voorbeeld van die tabaknywerheid kan leer aldan nie, met die oog op die voortsetting van sy selfbeheer, eerder as om onder die beheer van Staatsregulering en wetgewing te val. Die bronmateriaal en empiriese studie was daarop toegespits om die volgende vier doelwitte te bereik: 1.) Om 'n behoorlike begrip te verkry van tabakwetgewing op 'n globale skaal; 2.) Om die beheermaatreëls en wetgewing oor tabak in 'n Suid-Afrikaanse konteks te analiseer; 3.) Om enige ooreenkomste tussen die tabak- en die alkoholdranknywerheid in Suid-Afrika te identifiseer en 4.) Om wyses te identifiseer waardeur die alkoholdranknywerheid met die Staat kan saamwerk om die selfbeheer van die nywerheid te behou. Bevindinge dui aan dat ooreenkomste wel ontstaan wanneer tabak en alkohol met mekaar vergelyk word, veral omdat albei verslawende eienskappe bevat, dikwels deur persone vanaf 'n baie jong ouderdom gebruik word en dat wetgewing albei verbied om aan minderjariges verkoop te word. Die sukses wat in Suid-Afrika rakende anti-tabakinisiatiewe en wetgewing behaal is sedert die inwerkingstelling van die eerste Wet op die Beheer van Tabak in 1993 het daartoe gelei dat sekere lede van die gemeenskap van mening is dat soortgelyke, indien nie dieselfde nie, streng strategieë en/of wetgewende maatreëls aangewend behoort te word om die openbare gesondheidsprobleme rakende alkohol aan te spreek.
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Santos, Dayane Aparecida dos. "Desenvolvimento de modelo de calibração multivariada multiproduto para quantificação de acidez e vitamina C em néctar de frutas e bebidas industrializadas a base de soja." Universidade Tecnológica Federal do Paraná, 2015. http://repositorio.utfpr.edu.br/jspui/handle/1/1276.

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CAPES
A determinação da acidez total e vitamina C empregando espectroscopia ultravioleta, visível, infravermelho próximo e calibração multivariada multiproduto é apresentada como uma alternativa ao método convencional da titulação potenciométrica e da titulação por oxidação-redução, respectivamente. No modelo desenvolvido foram incluídos diferentes produtos (néctar de frutas de diferentes sabores, néctar de frutas light, bebidas industrializadas a base de soja e a base de soja light). Os conjuntos de calibração e validação foram otimizados através da identificação de amostras anômalas. O método linear de mínimos quadrados parciais (PLS) foi empregado na construção do modelo. A exatidão, representada pelos valores dos erros médio quadráticos de calibração (RMSEC) e previsão (RMSEP), foi determinada. A elipse de confiança e o ajuste confirmam a exatidão alcançada enquanto que, os resíduos apresentaram comportamento aleatório, indicando linearidade para os modelos desenvolvidos. Outras figuras de mérito, tais como, sensibilidade, sensibilidade analítica, relação de desempenho do desvio, limites de detecção e quantificação foram calculadas. A metodologia proposta apresenta como vantagens rapidez, não emprega reagentes/solventes e não gera resíduos tóxicos, sendo uma alternativa aos métodos convencionais baseados em potenciometria e titulação de oxidação-redução.
The determination of the total acid and vitamin C using ultraviolet spectroscopy, visible near infrared spectroscopy and multiproduct multivariate calibration are presented as an alternative to the conventional method through potentiometric titration and oxidation-reduction titration, respectively. The model was developed including different products (fruit nectar of different flavors and light fruit nectar, soybean beverages and light soybean beverages). The calibration and validation data sets were optimized through outliers identification. Partial least squares (PLS) regression was used in order to build the models. Accuracy, represented by the Root Mean Squared Errors of Calibration (RMSEC) and Prediction (RMSEP) were determined. The confidence ellipse and adjust confirms that accuracy was achieved, while residues showed random behavior, confirming linearity for the model developed. Figures of merit, such as, sensitivity, analytical sensitivity, residual prediction deviation, limits of detection and quantification were evaluated. The proposed methodology shows advantages as fastness, does not requires sample preparation and does not generate toxic waste, being an alternative to the conventional method based on potentiometry and oxidation-reduction titration.
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Sýba, Václav. "Analýza logistiky vratných a nevratných obalů." Master's thesis, Vysoká škola ekonomická v Praze, 2011. http://www.nusl.cz/ntk/nusl-71689.

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Diploma thesis deals with analysis of the packaging system of a company with focus on beverages industry. Retrunable and non-returnable packaging is a frequently discussed topic at present, especially in connection with beverages industry -- this work reflects a new phenomenon of beer being bottled into PET bottles and glass returnable bottles, which are not interchangeable among breweries any more. First part presents theoretical background for analysis of logistic costs; there are identified packaging functions, basic materials and legislation. Second part inspects logistic costs with focus on transportation, warehousing, packaging and reverse logistics costs.
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Lima, Daniel Carneiro de. "Analysis of market forces and state in the formation of reverse chains of steel containers for beverages and lubricating oil in the textile industry." Universidade Federal do CearÃ, 2007. http://www.teses.ufc.br/tde_busca/arquivo.php?codArquivo=3647.

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nÃo hÃ
This study analyzes the market and governmental forces informing the recycling policies of companies in the beverage can industry and the textile lubricant industry in CearÃ. The two industries were chosen for a comparative study of environmental strategies due to differences in the specific environmental regulation to which they are subjected. Companies in these sectors are adopting more responsible environmental protection policies as part of their national and international competitive strategies, since consumers and investors are increasingly recognizing the relation between industrial performance and environmental quality. Likewise, regulation is grower stricter regarding accountability for environmental damage. The main stakeholder influences affecting company policy-making were analyzed qualitatively using the model of institutional pressures proposed by Delmas (2004), according to which companies respond to the demands of the market, regulation and other stakeholders in order to increase their competitive advantage. The companies were also analyzed with regard to their environmental strategies and their understanding of and reaction to external pressures in view of their history of environmental performance, competitive position and organizational structure. The findings for the two industries compared in the study were organized according the model of institutional pressures, relating adopted environmental practices to external pressures and company profile. Environmental practices were evaluated with the help of indicators reflecting the quality of environmental management and its insertion into the overall business system, including general management, human resources, purchasing department, legal department, production, operation and marketing. The market â informed by international environmental standards â was found to be the strongest influence on company recycling policies in the beverage can industry. In the case of textile lubricants, these policies were most often determined by the international market and national regulations.
O trabalho apresenta uma anÃlise das forÃas de mercados e de Estado que agem sobre a formaÃÃo das cadeias reversas das embalagens de aÃo para bebidas e do Ãleo lubrificante utilizado pela indÃstria tÃxtil. A escolha desses dois setores teve como objetivo a realizaÃÃo de um estudo comparativo da conduta ambiental e estratÃgica das empresas cearenses em um ambiente onde ocorre regulamentaÃÃo especÃfica, como à o caso do Ãleo lubrificante, e onde nÃo existe uma regulamentaÃÃo especÃfica, que caracteriza a cadeia das embalagens de aÃo para bebida. Destaca-se tambÃm o fato de as empresas desses setores adotarem a proteÃÃo ambiental como parte de suas estratÃgias competitivas nacionais e internacionais, pois, tanto os consumidores como os investidores, estÃo comeÃando a ver com maior clareza as relaÃÃes entre o desempenho comercial e a qualidade ambiental. AlÃm das exigÃncias dos clientes, ressalta-se o fato de as legislaÃÃes terem se tornado mais rigorosas quanto à responsabilidade por danos ambientais. Mediante de uma anÃlise qualitativa, foram avaliadas as principais influÃncias exercidas pelas partes interessadas, segundo o Modelo das PressÃes Institucionais, proposto por Delmas (2004). Com base neste modelo, a empresa responde Ãs exigÃncias dos mercados, da legislaÃÃo e das demais partes interessadas, com o objetivo de obter vantagem competitiva, alÃm de se averiguar o comportamento ambiental das empresas diante da posiÃÃo estratÃgica que ocupam e a maneira como essas percebem e reagem Ãs pressÃes em funÃÃo de fatores especÃficos, tais como: o histÃrico de desempenho ambiental, a posiÃÃo competitiva das empresas-matrizes e a estrutura organizacional das organizaÃÃes. As tÃxteis e as integrantes da cadeia das embalagens de aÃo para bebida no Cearà tiveram os seus resultados organizados segundo o modelo das pressÃes institucionais, que relaciona a adoÃÃo de prÃticas ambientais em relaÃÃo Ãs pressÃes sofridas e de acordo com as caracterÃsticas das empresas. Avaliou-se tambÃm a conduta ambiental mediante de um conjunto de indicadores que refletem a qualidade do gerenciamento ambiental ao longo do sistema de negÃcios, incluindo administraÃÃo geral, recursos humanos, compras, jurÃdico, produÃÃo e operaÃÃo e marketing. A pesquisa constatou que, no setor das embalagens de aÃo para bebidas, o mercado, influenciado por padrÃes internacionais de conduta ambiental, à o que exerce maior influÃncia sobre as empresas para a formaÃÃo da cadeia reversa. Jà na cadeia reversa do Ãleo lubrificante na indÃstria tÃxtil, constatou-se que os mercados internacionais e a legislaÃÃo nacional sÃo os que exercem maiores influÃncias para a formaÃÃo dessas cadeias reversas.
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Larentis, Bruno Zorrer. "Sistematização do APPCC para uso nas vinícolas : o caso do vinho merlot da vinícola Larentis." reponame:Repositório Institucional da UCS, 2014. https://repositorio.ucs.br/handle/11338/825.

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Este trabalho apresenta um estudo de caso para aplicação do sistema de Análise de Perigos e Pontos Críticos de Controle no setor vitivinícola, levando em conta as várias etapas de elaboração presentes no processo, bem como todos os cuidados e avaliações necessárias. Trata-se de um método que prevê uma avaliação técnica de produtos. Seu objetivo, em relação ao vinho, é detectar possíveis pontos de contaminação e controlá-los, levando-se em conta todos os agentes envolvidos nesse procedimento. Por isso sua implementação segue regras baseadas em pesquisas. Seguir em detalhes seus fundamentos garante uma implantação eficaz do sistema. Tais diretrizes seguem normas regulamentadas, já trabalhadas e aceitas nacional e internacionalmente. O resultado de tal sistematização é um produto com mais qualidade, com uma segurança alimentar aceita pelo consumidor. Isso gera aumento da lucratividade, fidelização de consumidores em relação à marca e inserção permanente da empresa, no campo dos vinhos aceitos e apreciados dentro de uma procedência válida e com certificação de segurança. No caso do estudo exposto fez-se uma sistematização geral da Análise de Perigos e Pontos Críticos de Controle para uso nas vinícolas onde foram levadas em conta as etapas de elaboração do vinho desde a colheita e transporte das uvas até a estocagem do produto final. Após a realização da Análise de Perigos e Pontos Críticos de Controle geral foi escolhida a Vinícola Larentis situada no Vale dos Vinhedos, Estado do Rio Grande do Sul – Brasil. A primeira etapa, realizada na Vinícola, foi a determinação do grau de atendimento ao programa de pré- requisitos preconizados pelo sistema de Análise de Perigos e Pontos Críticos de Controle. Na segunda etapa foi elaborado o plano de Análise de Perigos e Pontos Críticos de Controle para o processo de vinificação do vinho Merlot. A análise de perigos na vinícola foi dividida em setores, onde observou-se perigos que podem ocorrer em quase todos os setores da vinícola e no final foram propostas ações corretivas dos pontos críticos de controle. Desta forma, o uso do sistema Análise de Perigos e Pontos Críticos de Controle foi pensado e discutido, pois ele minimiza os perigos do processo de vinificação, reduz custos de produção e melhora a qualidade do produto final.
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This paper presents a case study for the use of a Hazard and Critical Control Points System (HACCP) in the wine industry, considering all elaboration stages as well as cares and necessary evaluations. HACCP is a method that provides technical evaluation of products and regarding to winemaking, it aims to detect possible contamination points and their control, taking into account all agents involved on the elaboration process. Therefore its implementation follows rules based upon documented research. Tracing the system foundations in details ensures its effective application. These guidelines follow regulated rules, already used and accepted worldwide. The outcome of such systematization is a higher quality product, with food safety accepted by the consumer. This generates increased profitability, loyalty towards the brand and places the company within the market of wines accepted and appreciated for their valid provenance and safety certification. On this study it was made a general systematization of the HACCP for wineries, taking into account all stages of winemaking, from harvesting and transporting the grapes up to the final product storage. After the general analysis, Vinícola Larentis, placed on Vale dos Vinhedos, State of Rio Grande do Sul, Brazil, was chosen to carry out the investigation. The first step was accomplished in the winery, determining the compliance degree with the prerequisites envisaged by the HACCP. The second step was to plan the system for Merlot wine vinification. With the analysis divided into areas, it was observed that hazards may occur in almost all of them and eventually, corrective actions were proposed. Therefore, the HACCP was considered and discussed, as it lessens the hazards of the winemaking process, decreases production costs and consequently improves the final product quality.
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Rink, Sven, Taoufik Mbarek, Mathias Hüsing, Stefan Pelzer, and Burkhard Corves. "Auslegung mit Happy-End." Saechsische Landesbibliothek- Staats- und Universitaetsbibliothek Dresden, 2018. http://nbn-resolving.de/urn:nbn:de:bsz:14-qucosa-235980.

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Der ständig steigende Bedarf an Lebensmitteln und Getränken insbesondere in Schwellenländern wie China, Indien und Brasilien fordert von der Verpackungsindustrie eine Leistungssteigerung in gleichem Maße. Um den Durchsatz einer einzelnen Verpackungs- und Füllmaschine unter Beibehaltung von Verpackungsqualität und -form zu steigern, gibt es grundsätzlich zwei Möglichkeiten. Die eine Verbreiterung der Maschine nach sich ziehende Erhöhung der Anzahl der gleichzeitig bearbeiteten Verpackungen, sowie die weitestgehend bauraumneutrale Verringerung der Taktzeit. Letzteres wurde von der SIG Combibloc Systems GmbH, einem der weltweit führenden Systemanbieter von Packstoff und entsprechenden Füllmaschinen für Getränke und Lebensmittel, für eines ihrer Verpackungssysteme in Angriff genommen. Ziel war die Erhöhung des Durchsatzes um 50 % von 24.000 auf 36.000 Verpackungen pro Stunde. [... aus der Einleitung]
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18

Tye, Robyn. "Nelson Mandela Metropolitan University students' perceptions of television advertisements for four SAB beer brands." Thesis, Nelson Mandela Metropolitan University, 2013. http://hdl.handle.net/10948/d1021122.

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This research study aimed to provide the South African beer industry and their advertising representative with insights into 18-28-year-olds’ perceptions of the communicated messaged in beer advertisements. This included the use of social and cultural references to attract their attention and the suggestions made by the advertisements about the consumption of beer in certain contexts. This research study aimed to determine the selected sample’s (NMMU students) perceptions of four South African Breweries beer brands, namely Castle Lager, Castle Lite, Carling Black Label and Hansa Pilsener, in terms of their use of references to social and cultural identity of males and females in South Africa within their television advertisements. The survey questionnaire helped determine what the selected sample’s perceptions were of each advertisement, and whether they fully understood the desired communicated message. It also helped to understand whether each advertisement captured their attention. A semiotic analysis of each advertisement was conducted to deconstruct the advertisements and to determine if they do contain elements of social and cultural identity in an attempt to sell products to their target audiences, or to affect the perceptions of the brand and drinking beer in general. This was achieved by examining the signs and imagery in each advertisement, looking specifically at the representamen, interpretant and object using Pierce’s model of a sign.
Hierdie navorsingstudie is daarop gemik om die Suid-Afrikaanse bierbedryf en sy adverteerders ‘n beter begrip te gee van verbruikers tussen die ouderdomme van 18-28, se waarnemings van die boodskappe in bieradvertensies. Dit sluit in die gebruik van sosiale en kulturele verwysings, wat veronderstel is om die verbruikers se aandag te trek, asook die suggesties wat deur die advertensies gemaak word met betrekking tot die verbruik van bier in ‘n bepaalde konteks. Die studie moes ook die gekose monster (“selected sample”), nl. die NMMU-student se persepsies bepaal van vier handelsname van die South African Breweries, naamlik Castle Lager, Castle Lite, Carling Black Label en Hansa Pilsener, en in watter mate daar in bieradvertensies oor die televisie verwys word na die sosiale en kulturele identiteit van Suid-Afrikaanse mans en vroue. Die meningspeiling het die groep se waarnemings van elke advertensie, asook of die boodskap wat gekommunikeer is ten volle verstaan word, ondersoek. Die vraelys kon ook vasstel of die advertensies hulle aandag getrek het. ‘n Semiotiese ontleding van elke advertensie is gedoen, om die advertensies te dekodeer en sodoende vas te stel of die adverteerders elemente van sosiale en kulturele identiteit gebruik het om hul produkte aan die teikenmarkte te verkoop, of om die idees rondom die handelsnaam en bier oor die algemeen te beïnvloed. Aan die hand van Peirce se semiotiese model is die tekens en beelde in elke advertensie bestudeer.
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19

Poon, Yuk-lam Francis. "A case study of tonic food drink marketing strategy /." Hong Kong : University of Hong Kong, 1995. http://sunzi.lib.hku.hk/hkuto/record.jsp?B14038626.

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20

Grahn, Graeme Aubrey. "Mobile customer relationship marketing: a tool to create competitive advantage within the licensed liquor industry." Thesis, Cape Peninsula University of Technology, 2013. http://hdl.handle.net/20.500.11838/1704.

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Master of Technology Marketing Management in the Faculty of Business at the Cape Peninsula University of Technology, 2013
The advent of IT technology in particular, mobile technology has forced most of the private sector to re-evaluate how they interact and communicate with their intermediaries. Since the early 1990s most businesses have put the intermediary at the centre of their business by means of business strategies like Customer Relationship Management (CRM) solutions. However, the speed at which technology is evolving is forcing businesses to evaluate new and alternative means of managing intermediary relationships, as intermediaries now drive the economy, not businesses. The very essence of a good CRM programme is its reliance on an IT system which is advanced enough to analyse the captured intermediary data, transform that data into usable knowledge, which is then stored in a centralised, crossfunctional database or data warehouse. Most businesses agree that the goal of CRM solutions is to maximise business profits by maximising the value of interaction with intermediaries. Successful CRM businesses have strong, clearly defined business strategies that focus on the intermediary and generate a process-orientated view of the organisation. CRM functionality therefore creates a single view of the intermediary and the business as well as support to the Marketing, Sales, Order, Production and Service processes. This dissertation investigated the CRM functionality within the Fast Moving Consumer Goods (FMCG) wholesale and retail liquor sector of the City of Cape Town, paying particular attention to the three channels that the liquor industry operate in. These three channels are segmented as the formal Off-premise consumption, formal On-premise consumption and the Informal Main market. The formal Off-premise consumption channel consist of the mainstream convenience and self-service liquor retailers where stock is purchased and consumed at another location by the end user. The formal On-premise consumption channel consists of venues where patrons purchase and consume liquor on the spot. The informal Main market, which is dominated by shebeens and taverns, is a combination of the Off- and On-premise consumption channels where bottle purchases and consumption occur on site together. This dissertation investigates one primary and four secondary questions within these channels. The primary question will establish whether a mobile CRM programme can be used as a marketing instrument to create a competitive advantage within the B2B licensed liquor industry of South Africa. The secondary questions establish whether intermediaries are willing to adopt CRM technology, what barriers exist, what the benefits are for both intermediary and company and whether there will be a reduction in communication costs for both parties. The South African government regulates the South African liquor industry in that only licensed outlets may trade in liquor. Within the Western Cape region, there are approximately 4,000 licensed outlets of which approximately 2,000 licences (data obtained from a leading liquor wholesalers company database) fall within the boundaries of Cape Town. A leading liquor wholesaler has legal contracts with each one of these accounts, providing a defined database from which primary research was conducted. Primary researches, in the form of quantitative interviews with a random sample of 150 intermediaries, across the three identified channels were conducted for this study. Questionnaires were used to establish how a competitive B2B mobile CRM programme can be implemented, while possible barriers and facilitators to mobile CRM were also considered. The findings produced two results: one result was expected but the second result was not expected by the researcher. The first results were that 57.5% of respondents, across all business channels, indicated their willingness to receiving a mCRM programme on their mobile devices. The unexpected finding was that 57.3% of respondents across all business channels had no idea or did not know what a CRM programme was. From these findings several recommendations are discussed namely: the implementation of a six month tactical marketing campaign which would expose intermediaries to the concepts and ideas of a CRM programme; the establishment of a comprehensively updated intermediary database; welltrained field sales staff who would support the CRM programme once implemented; a simple, easy to use and navigate mCRM programme to begin with. This programme would have to have the ability and capability to progress in the future as intermediaries become more familiar with the system; and a complete company philosophy, with a clear, holistic and coherent business strategy, that would embrace the mCRM concept to drive future growth opportunities. Key Words: business-to-business; customer relationship management; electronic customer relationship management; Information Technology and mobile customer relationship management.
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21

Devaraj, Srikant. "Specification and estimation of the price responsiveness of alcohol demand| A policy analytic perspective." Thesis, Indiana University - Purdue University Indianapolis, 2016. http://pqdtopen.proquest.com/#viewpdf?dispub=10032406.

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Accurate estimation of alcohol price elasticity is important for policy analysis – e.g.., determining optimal taxes and projecting revenues generated from proposed tax changes. Several approaches to specifying and estimating the price elasticity of demand for alcohol can be found in the literature. There are two keys to policy-relevant specification and estimation of alcohol price elasticity. First, the underlying demand model should take account of alcohol consumption decisions at the extensive margin – i.e., individuals’ decisions to drink or not – because the price of alcohol may impact the drinking initiation decision and one’s decision to drink is likely to be structurally different from how much they drink if they decide to do so (the intensive margin). Secondly, the modeling of alcohol demand elasticity should yield both theoretical and empirical results that are causally interpretable. The elasticity estimates obtained from the existing two-part model takes into account the extensive margin, but are not causally interpretable.

The elasticity estimates obtained using aggregate-level models, however, are causally interpretable, but do not explicitly take into account the extensive margin. There currently exists no specification and estimation method for alcohol price elasticity that both accommodates the extensive margin and is causally interpretable. I explore additional sources of bias in the extant approaches to elasticity specification and estimation: 1) the use of logged (vs. nominal) alcohol prices; and 2) implementation of unnecessarily restrictive assumptions underlying the conventional two-part model. I propose a new approach to elasticity specification and estimation that covers the two key requirements for policy relevance and remedies all such biases. I find evidence of substantial divergence between the new and extant methods using both simulated and the real data. Such differences are profound when placed in the context of alcohol tax revenue generation.

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22

Barzotti, Gloria. "Developing Industry Marketing Plan – the case of Food and Beverage Industry in Datalogic." Master's thesis, Alma Mater Studiorum - Università di Bologna, 2019.

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The objective of this work is to explain the process for developing an Industry Marketing Plan in a B2B company and to describe the analysis and the activities, personally made, to support the Industry Marketing Manager in all project stages of a Marketing Plan.
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23

Reyes, Torres Maria Del C. "Water Management Efficiency in the Food and Beverage Industry." ScholarWorks, 2016. https://scholarworks.waldenu.edu/dissertations/2298.

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Water is critical for food production, food security, and health. Water quality management influences freshwater sustainability, land, and energy administration. Global agriculture accounts for more than 70% of all water consumption; the fertilizer, manure, and pesticide overspills are chief sources of water pollution worldwide. On a global scale, food-related waste directly impacts local food production and water resource management. The purpose of this multiple-case study on the food and beverage (FB) industry in the State of Georgia was to identify successful strategies for improving water management efficiency. The concepts of systems thinking, adaptive resource management, and integrated water resource management provided the conceptual framework for the study. Data were collected via personal interviews with 2 global supply chain leaders in the FB industry and 1 water expert in the public water utility system in Georgia. The findings showed 10 themes: sustainability; mission-driven culture; ethical responsibility; water quality and governance; food safety and sanitation; water conservation and climatic trends; waste management; nutrition and the freeze drying method; knowledge sharing and collaboration; and water detention and retention systems. The study results are intended to contribute to social change by providing information to global supply chain leaders, policy makers, entrepreneurs, and sustainability leaders to implement sustainability beyond the environmental value; these findings will also help achieve a positive posture on resource overconsumption and waste management for efficient and complex decision making within a worldwide spectrum.
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24

Rocha, José Vitor da Costa [UNESP]. "Análise de investimentos para implantação de unidade industrial de pequeno porte de refrigerantes de acerola." Universidade Estadual Paulista (UNESP), 2006. http://hdl.handle.net/11449/90529.

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Coordenação de Aperfeiçoamento de Pessoal de Nível Superior (CAPES)
Universidade Estadual Paulista (UNESP)
O presente trabalho teve por objetivo a análise de investimentos para implantação de unidade industrial de pequeno porte de refrigerante de acerola, planejada para ser instalada no município de Bauru - SP, onde existe um empresário potencial investidor. O mercado brasileiro de refrigerantes tem obtido crescimento considerável, e o grande potencial de consumo deste mercado tem propiciado o surgimento de pequenas indústrias de refrigerantes. Potencial que coloca o Brasil em 3º lugar no consumo de refrigerantes, apenas atrás dos Estados Unidos e México. A acerola que é uma fruta de sabor agradável e rica em vitamina C tem despertado interesse crescente no consumidor brasileiro e apresenta uso potencial como matéria-prima na produção de refrigerante. Para analisar a viabilidade econômica de uma indústria de refrigerantes de pequeno porte, utilizou-se como referência uma capacidade de produção de 300.000 litros/mês. Foram calculados os custos de implantação e os custos de operação da unidade industrial. Para determinação das receitas foram utilizados dois cenários ao longo de um ano de produção. No cenário 1, admite-se a produção constante de 300.000 litros de refrigerante por mês, sendo que no período de entressafra (maio a julho) diversificou-se a produção, com a produção de 30% (90.000 litros) de refrigerante de acerola e 70% (210.000 litros) de refrigerante de guaraná. Já no cenário 2, admite-se que no período de entressafra da acerola, o consumo de refrigerantes apresenta uma redução de 20%, passando para uma produção de 240.000 litros/mês, sendo 72.000 litros de refrigerante de acerola e 168.000 litros de refrigerante de guaraná. Sobre os fluxos de dispêndios e receitas foram determinados os indicadores de viabilidade econômica do projeto, que são: payback simples e econômico; valor presente líquido...
The aim of the present study is to analyze investments for the installation of a small-sized industry of acerola soft drink, planned to be installed in the county of Bauru - São Paulo - Brazil where there is a potential investor. The Brazilian market of soft drinks has had considerable growth and its great potential has made many small industries emerge. This potential puts Brazil in 3rd place in soft drinks consume, only behind United States and Mexico. Acerola which is a tasty fruit and rich in vitamin C has caught Brazilian continuing interest and presents potential use as prime matter in the production of soft drinks. To analyze economic viability of a small-sized soft drink industry, a production capacity of 300,000 liters per month has been used as reference. Installation and factory operation costs have been calculated. Two scenarios along one year of production have been used to determine budget revenues. In scenario 1, the constant production of 300,000 liters per month has been admitted, the off season (May to July) production being diversified with 30% (90,000 liters) acerola soft drinks and 70% (210,000 liters) guarana soft drinks. In scenario 2, acerola off season presents a 20% reduction in the consume of soft drinks, lowering to a 240,000 liters per month production, 72,000 liters of acerola and 168,000 liters of guarana. Over the flow of 4 expenses and revenues, the project indicators of economic viability were determined, which are: simple and economic payback; liquid present value; intern feedback rate and cost benefit relation. The opportunity cost of the capital was 20%. The results obtained through economic viability indicators for both scenarios were favorable to the industry installation. Scenario 1 was more favorable than scenario 2 due to not considering the lower consume in the off-season. The investment analysis for the installation... (Complete abstract, click electronic access below)
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25

Mavrogiannis, Miltiadis. "Export marketing performance in the Greek food and beverage industry." Thesis, University of Newcastle Upon Tyne, 2003. http://hdl.handle.net/10443/1667.

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Greek export competitiveness has decreased continuously during the last decade and the external trade deficit grew to more than €20 billion in 2000. A major factor contributing to this trend is the lack of appropriate export marketing strategies. This thesis examines export marketing strategies of firms in the Greek food and beverage industry which are some of the most dynamic in Greece and contributed 20% to both total output and to total export earnings in 2000. Moreover, this sector is of wider interest because Greece is a member of the European Union and is at a similar stage of development as some other members such as Portugal and Ireland, which have similar structural characteristics and exporting contingencies. The aim of the thesis is to identify the nature of interdependencies at the firm level between internal and external environment, export marketing strategy, and export performance in the Greek food and beverage industry. In addition, the thesis aims to identify marketing practices that firms in this sector could use to improve export performance and competitiveness. It also seeks to provide insights for government policy makers to improve the competitive position of Greek exporters in general. The research employs a novel approach by integrating the research techniques of qualitative in-depth interviews, and quantitative multivariate analysis of exploratory factor analysis and structural equation modelling. The advantage of this integrated approach is that the qualitative analysis ensures data quality while the quantitative analysis provides results that can be tested statistically. Using exploratory factor analysis we examme five constructs - export stimulus, export problems, competitive advantages, information sources, and entrepreneurial orientation - that influence decisions concerning export marketing strategy and the ultimate export performance. These constructs and other, including firm size, export experience, and management characteristics, are then integrated into a structural equation model to reveal the type, direction and magnitude of their interdependencies. Results show that the model has good fit with the marketing strategy related variables, especially the export marketing mix and entrepreneurial orientation, the internal environment, especially management competencies and competitive advantage, and the external environment, especially export market attractiveness and trade barriers, affecting export marketing performance. An optimal export marketing strategy is then developed which can be compared with each firm's current strategy and firm-specific recommendations follow. A key conclusion is that export marketing assistance provided by the Greek government is ineffective for reasons such as inadequate provision of information and poor generic national export promotion.
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Ikalafeng, Bridget Keromamang. "Microbiota and mycotoxins in traditional beer of the greater Kimberley area and associated brewing and consumption practices." Thesis, Bloemfontein : Central University of Technology, Free State, 2008. http://hdl.handle.net/11462/105.

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Thesis (D. Tech.) -- Central University of Technology, Free State, 2008
The purpose of this study was to evaluate brewing and consumption practices and to screen for micro-organisms and mycotoxins associated with traditional beer produced and consumed in the marginal urban settlements of the city of Kimberley in the Northern Cape Province of South Africa. The survey study revealed that traditional beer is no longer being brewed for traditional purposes only, as was the case in the past, but rather for commercial gain. Both brewers and consumers, however, appeared to be largely unaware of disease-causing micro-organisms present on the hands or bodies of handlers that can be transferred to the beverage during the handling process, and were seemingly not conversant with regard to the effects of hazardous ingredients sometimes incorporated during the brewing process. Unemployment and a lack of education emerged as pivotal factors related to the production of traditional beer and the ignorance of the associated safety thereof. The survey further indicated that although facilities such as the availability of potable water (taps in yards) and flushing toilets were sometimes in place, other facilities such as basins with hot running water were often not available. In commercially produced and homebrewed traditional beer the mean counts for total coliforms and Staphylococcus spp. were circa 105 cfu.ml-1 whereas the TVC (Total Viable Counts) and total fungi counts were 106 and 107 cfu.ml-1 respectively. The total coliforms and Staphylococcus spp. counts for homebrewed traditional beer were approximately one log-phase higher than the commercial version. The counts in the homebrewed beer probably originated from contamination during handling, while in the commercial product contamination originated either in the raw ingredients or during postprocessing and consumption. Apart from staphylococci, considerable numbers of total coliforms indicating faecal contamination were noted. A rapid, easy, reliable and accurate technique that could be used to quantify the level of mycotoxins (deoxynivalenol and citrinin) in the beer was developed through validation of the ELISA Ridascreen methodology. Using this method, the deoxynivalenol (DON) level in the beer samples was found to exceed the recommended levels suggested by the European Union, while citrinin levels in the samples varied between 35.6 ppb and 942.2 ppb. In the case of citrinin there were statistically significant differences between spring, summer and winter samples, confirming the seasonal impact on fungal growth and consequent mycotoxin production. An R2-value of 0.409 was noted between DON and citrinin, indicating a weak positive association. Finally, an awareness programme in the format of a poster with accompanying subscripts was developed to address issues of safety and hygiene of traditional beer in the study area. The poster utilises animatedstyle colour images of selected practices that need to be addressed, accompanied by slogans summarising the particular image in English, Afrikaans and Setswana. It is envisaged that, as part of a comprehensive awareness programme, the poster will contribute greatly to the quality, safety and promotion of traditional beer in the area.
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27

Merkle, Thorsten. "Passengers' airside food and beverage patronage intentions in commercial airports : a case approach." Thesis, University of Gloucestershire, 2016. http://eprints.glos.ac.uk/4675/.

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This thesis investigates the factors that influence air passengers in their food and beverage outlet patronage intentions in the airside areas of commercial airports. Commercial operations, including the provision of food and beverages are becoming more important for airport operators. Air passengers’ behaviour in the airside setting is not always following rational decision‐making processes. Due to the nature of the setting and due to a loss of behavioural freedom, behaviour is influenced by the airside context. Extant literature on airport commercial operations has not yet addressed the question of factors influencing passengers’ outlet patronage intentions. Consumer theory usually accepts one of three perspectives: The rational‐choice, the behavioural influence and the experiential perspective. The review of literature on consumer behaviour in the field of food and beverage shows that none of the three theoretical perspectives sufficiently explains behaviour in the airside context and the need for a less paradigm‐dependant approach is derived. This methodological gap around the need for a less paradigm‐dependent approach is addressed through a mixed‐methods case study approach, during which both qualitative and quantitative evidence is analysed in order to explore the effect of the airside context and other factors on air passenger outlet patronage intentions. One medium‐sized German commercial airport serves as typical case for a class of German commercial airports. Evidence is collected mainly in‐situ in the airport’s airside area. The findings reveal that, besides the airport context, personal and outlet‐related factors have an influence on behaviour. Those factors can then be related to three emotional states that passengers may experience, namely AirsideFear, AirsideStress, and AirsideEnjoy. Depending on the type of trip, air passengers show different outlet patronage intentions, resulting in the need to adjust the extant view on passenger typologies. The role of service brands in the airside setting is explored, revealing that service brands are important for very frequent flyers mainly. Findings are discussed in light of extant literature and an Airport Airside Outlet Patronage Model is developed. The thesis concludes by offering a new perspective on airside consumption. This study contributes to the knowledge of the subject field by highlighting the conceptual gap in the literature, as well as by aiming to close it. This is achieved by exploring the factors that influence food and beverage outlet patronage intentions. On a methodological level, the mixed‐methods case approach aims at overcoming the limitations caused by the application of one of the three different paradigms in extant consumer behaviour literature.
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28

Hultberg, Emelie. "Perspectives on crowdsourcing : Can experiences in the food & beverage industry be transferred to the fashion industry?" Thesis, KTH, Industriell ekonomi och organisation (Inst.), 2016. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-189309.

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Crowdsourcing can today be found in practically any industry, but the extent to which it is used differ widely. A report from last year, published by the crowdsourcing platform eYeka (eYeka 2015b), shows that the fashion industry is among the industries using crowdsourcing the least. Brands that are more inclined to using crowdsourcing are those working with fast moving consumer goods (FMCG). That includes many brands from the food & beverage industry such as Coca-Cola, Pepsi, Danone etc. This study builds on this knowledge to explore the use of crowdsourcing in the food & beverage industry to find out if that experience can be used in the fashion industry where it is not widely used today. To identify different approaches of crowdsourcing used in the food & beverage industry 78 crowdsourcing campaigns from 9 brand during a two years period (2014-2015) was analysed. The analysis resulted in the identification of 3 main approaches: crowdsourcing as ideation, customer engagement and crowdsourcing for creation/production. More importantly this study comes to the conclusion that the way crowdsourcing is used by the brands in the food & beverage industry is not formed in such a way that it is exclusive to the industry in question. There are no immediate boundaries for the fashion industry to adopt the same way of working. If the fashion industry would like to follow the trend in food & beverage industry they should focus more on the creative ideation side of crowdsourcing and less on the creation, and most of all on marketing. However, there are also other areas they can learn from like Business Development.
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29

Weber, Christopher. "Operational Efficiency in the Food and Beverage Industry Through Sustainable Water Consumption." ScholarWorks, 2019. https://scholarworks.waldenu.edu/dissertations/6813.

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The scarcity of water poses a threat to domestic and global economic sustainability while inhibiting the operational efficiency of food and beverage industry firms. The purpose of this multiple case study was to explore the strategies some food and beverage industry leaders in the United States used for implementing sustainable water consumption practices to improve operational efficiency. The conceptual framework for the study was stakeholder theory. The primary data source was semistructured interviews with 4 food and beverage industry leaders in Wisconsin who have responsibility for implementing their firms' sustainability practices, and the secondary data source was corporate sustainability reports. Thematic analysis was used to analyze data, which resulted in 4 themes: efficient equipment, stakeholder and sustainability focus, water recycling, and supply chain support. The implications of this study for social change include the potential for leaders in the food and beverage industry to use findings to create more sustainable water supplies and demonstrate greater stewardship of the environment.
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Lane, Vincent Madden. "The potential for solar heat in the Cape food and beverage industry." Master's thesis, University of Cape Town, 2010. http://hdl.handle.net/11427/13433.

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Includes bibliographical references.
This report investigates whether or not current solar water heating technology has the potential to supplement conventional energy use within the Western Cape food and beverage industry. In order to achieve this, two things need to be investigated, namely, the potential for such technology in terms of market size and the cost of rolling it out. The report also states at what energy price and under what constraints solar water heating will be feasible as a bulk energy source.
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Daccarett-Garcia, Jorge Y. "Modeling the environmental impact of demand variability upon supply chains in the beverage industry /." Online version of thesis, 2009. http://hdl.handle.net/1850/10629.

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Banks, Rachel M. "A Proper Cup of Tea: The Making of a British Beverage." Digital Commons @ East Tennessee State University, 2016. https://dc.etsu.edu/etd/3033.

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Tea is a drink the Western world associates with Britain. Yet at one time tea was new and exotic. After tea was introduced to Britain, tea went through a series of social transformations. The British gradually accepted tea consumption as a sign of gentility and all social classes enjoyed the drink. After 1834, when the East India Company lost their monopoly on the trade with China, a new tea industry began in India and control passed to British entrepreneurs. Faced with difficulty in their efforts to make their industry into a facsimile of Chinese methods, the British reconstituted their tea industry from the ground up. British ingenuity flourished under the guidance of innovators with machines reshaping the industry. As tea became part of British society and industry, an image of tea formed. Advertising brought that image to the public, who accepted the concept of a proper cup of tea.
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Arizon, Vanessa. "Service quality delivery in the Food and Beverage Industry in the Western Cape." Thesis, Cape Peninsula University of Technology, 2010. http://hdl.handle.net/20.500.11838/1225.

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Dissertation submitted in fulfillment of the requirements for the degree Magister Technologiae: Quality in the Faculty of Engineering at the Cape Peninsula University of Technology
The Quality Control laboratory in the South African Breweries (SAB) measures the quality of raw materials to final product to enable the plant to make process changes if required. The brewing laboratory also co-ordinates taste sessions, and maintains and calibrates equipment for the plant. They also have internal verification (Reference control) systems and validation (standards) systems in place to ensure accuracy of measurements. The Service Level Agreement (SLA) scores according to the researcher are low owing to staff cuts and ineffective time management.The aim of this research is to improve SLA scores and to investigate if using SLA scores is the best way to measure service quality in the Quality Control department of SAB. The researcher aims to use SERVQUAL as a measuring tool to measure service quality in conjunction with SLA‟s. Because the laboratory is a service department, it is expected by brewing internal customers that the laboratory provides the plant with quality data and equipment support in the virtual laboratories in the plant. Furthermore it is expected that the service provided will always be of a high standard, and that SLA scores will be of a high standard as well.The major issue with service quality in the SAB laboratory is the low level of SLA scores. The focus areas of SLA‟s currently are:  Quality Assurance (QA)/ Technical/ Production interaction.  Reference control.  Equipment support.  Routine analysis and ad hoc requests.  Trial support.  In process taste requirements.  Package product taste requirements (Routine, profile, trials and flavour stability). The low score of SLA‟S are mainly due to equipment support and reference control. The other factors also contribute to the low score; however the above mentioned two consistently return low scores. The results of service quality are not significantly improved through the use of SLA‟s calling for the requirement to improve service quality using the SERVQUAL instrument.
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Smith, Lyndsay Danielle. "A Temperate and Wholesome Beverage| The Defense of the American Beer Industry, 1880-1920." Thesis, Portland State University, 2018. http://pqdtopen.proquest.com/#viewpdf?dispub=10825196.

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For decades prior to National Prohibition, the “liquor question” received attention from various temperance, prohibition, and liquor interest groups. Between 1880 and 1920, these groups gained public interest in their own way. The liquor interests defended their industries against politicians, religious leaders, and social reformers, but ultimately failed. While current historical scholarship links the different liquor industries together, the beer industry constantly worked to distinguish itself from other alcoholic beverages.

To counter threats from anti-alcohol groups, beer industry advocates presented their drink as a wholesome, pure, socially and culturally rich, and economically significant beverage that stood apart from other alcoholic beverages, especially distilled spirits. Alongside these responses, breweries industrialized, reflecting scientific and technological innovations that allowed for modern production, storage, and distribution methods.

Despite popularity and economic successes, the beer industry could not survive the anti-saloon campaigns, the changing nature of the American economy and taxation, political ambitions of the anti-liquor interests, and the influence of the First World War, which brought with it anti-German sentiments. This thesis will uncover the story of the American beer industry’s attempt to adjust to several threats facing it and how beer was ultimately condemned to the same fate as wine and spirits when National Prohibition went into effect.

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Rieschick, Giselle. "Corporate Social Responsibility and Corporate Financial Performance in the Food and Beverage Industry." ScholarWorks, 2017. https://scholarworks.waldenu.edu/dissertations/4677.

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Corporate executives have a responsibility to stakeholders to justify expenses, including those devoted to corporate social responsibility (CSR) initiatives, and strengthen the organization's financial position. Due to a lack of consistent information, some food and beverage industry managers do not understand the relationship between social and environmental CSR initiatives and financial performance. Grounded in stakeholder and ethical theory, this quantitative correlational study examined the relationship between 2 variables: the independent variable of social and environmental CSR activities, for which the 2016 Best Corporate Citizens index of 'Corporate Responsibility Magazine' served as a proxy, and the dependent variable of financial performance, as measured by reviewing a 24-month return on assets. The significance test appears twice for a bivariate regression analysis: The F test reported as part of the ANOVA table and the t test associated with the independent variable in the coefficients table. The p value is the same as they are the same test. The yield was: F(1, 10) = .246, p = .633 and t(10) = .496, p = .633. The magnitude of the correlation coefficient was .173, which suggested that financial performance had no relationship with social and environmental CSR initiatives. When reviewing the overall financial rank of all 100 companies in the BCC index, a similar trend emerged. The yield was: F(1, 99) = .202, p = .654 and t(99) = -.449, p = .654. The extent of the correlation coefficient was -.045, which suggested that financial performance had no relationship with social and environmental CSR initiatives. This study has an implication for positive social change with management's decisions about social and environmental sustainability initiatives.
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Lapointe, Bernard. "The impact of Canada/U.S. free trade on the B.C. food processing and beverage sector." Thesis, University of British Columbia, 1988. http://hdl.handle.net/2429/27975.

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This research was undertaken to provide a quantitative assessment of the impact of a Canada/U.S. free trade agreement on six B.C. food and beverage processing industries. The objective was achieved by building a partial equilibrium model simulating changes in trade policy. The six industries were modelled as oligopolists in which the degree of oligopolistic behaviour and the industries' characteristics were captured through specified parameters. Following the abolition of trade barriers the model allowed the industries to rationalize, where necessary, and the highest-cost firms in an industry left for the benefit of lower-cost ones. The final effect is measured for each industry through changes in output, employment, trade volume and prices. As different policy scenarios have been simulated for each industry, the results obtained are quite diverse but they generally follow the a priori expectations. In open industries such as meat, fruit and vegetable and flour mixes, results, however differents for each scenario, tend to leave the industries in a better off or no worse off situation. For heavily protected industries like dairy and poultry, very sensitive to the elimination or not of the quota system, the range of possible results between the scenarios is pronounced. It was concluded that the final effect of the abolition of trade barriers on each industry cannot be assessed specifically but in rather general terms.
Land and Food Systems, Faculty of
Graduate
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37

Wen, Cida. "Financial outcomes of manufacturer brands." Click here to access this resource online, 2008. http://hdl.handle.net/10292/542.

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38

Brink, Andries Petrus. "Strategies engaged by a South African beverage organisation entering African markets." Thesis, Nelson Mandela Metropolitan University, 2005. http://hdl.handle.net/10948/410.

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Africa is acknowledged as a vast, untapped market for consumer goods as trade barriers are coming down and economies are starting to develop. The need for consumer goods arises with economic activity. This poses the following question, which will be addressed by this research: How can potential African consumer markets be successfully unlocked by a South African beverage organisation, thereby reducing risk of failure and eliminating the cost of a hit-and-miss approach? The secondary study focused on evaluating the aspects involved with risks and the modes of entry into foreign markets. The macro-environmental factors affecting the expansion into foreign markets were investigated to determine what influence they had on the entry mode chosen for a specific country targeted for expansion. Finally the marketing factors influencing the entry mode were analysed. The significance of trade blocs together with the advantages thereof was included in the study. The primary study was based on the theory and principles of existing literature. The Coca-Cola Sabco organisation was taken as a case study. Four countries, namely Kenya, Uganda, Mozambique and Namibia, were investigated. Questionnaires containing a set of questions to satisfy the sub-problems were sent to the various country managers and their first layers of management. Likewise, interviews were conducted with Coca-Cola Sabco head office strategic management. The empirical results obtained, indicated a strong concurrence, with the theory of entry modes and the influences of macro-environmental factors. In certain aspects, however, some contradictions with the theory pertaining to the Coca-Cola Sabco organisation, were observed. The findings concurred with the theory in that risk were minimised by the acquisition of a going concern that already possessed the infrastructure and logistics such as raw material procurement, manufacturing staff skills, distribution networks and political contacts. The empirical results contradict theory with respect to location economies and scale economies, as the Coca-Cola Company’s franchise agreement excludes the exporting of beverage products. Furthermore, Coca-Cola Sabco becomes involved in expansion initiatives only in reaction to an invitation from the Coca-Cola Company and not of its own desire. Therefore, market surveys are conducted subsequent to an invitation from the Coca-Cola Company. South African organisations planning expansion initiatives into emerging African markets need to take the specific macro- environmental factors of the country in question into consideration in order to minimise risk. A franchise agreement restricting exporting as in the case of Coco-Cola Company or any other restrictive agreement, might cause a deviation from contemporary theory, for example, where markets will be assessed for purposes of location and scale economies. Deviations from contemporary theory could also occur where a franchise opportunity is offered in a specific country that may not be the preferred market choice, due to its lack of growth potential.
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39

Kalkan, Ekrem. "Demand Estimation, Relevant Market Definition And Identification Of Market Power In Turkish Beverage Industry." Phd thesis, METU, 2010. http://etd.lib.metu.edu.tr/upload/12611636/index.pdf.

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This dissertation aims to contribute to the field of economics of competition policy by analyzing the demand structure and the market power in the Turkish beverage industry and in the cola market in particular. First, a demand system for the beverage products has been estimated by using a multi-stage linearized Almost Ideal Demand System (AIDS). Using the own-price elasticity of cola in a SSNIP test (Small but Significant Non-Transitory Increase in Price), it is shown that cola market consists of a distinct relevant product market. Then, the demand elasticities of cola products at brand and package level have been estimated by the simple and nested logit models. Finally, the estimated demand elasticities of cola products have been used in measuring the degree of market power and predicting the effects of a hypothetical merger between Pepsi and Cola Turca by using a merger simulation technique. The results show that all cola suppliers have large price-cost margins for most of their products. Prices of the merging parties increase in average by 15 - 21% after the merger. The merger also causes the market price to increase by 16- 22% and consumer surplus to decrease by nearly 5% in average. Finally, depending on these results, the thesis recommends a stricter merger control criterion than dominance criterion for competition policy in Turkey.
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40

"Strategic business planning for the ready-to-drink beverage market in the People's Republic of China." Chinese University of Hong Kong, 1997. http://library.cuhk.edu.hk/record=b5889008.

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by So Mei.
Thesis (M.B.A.)--Chinese University of Hong Kong, 1997.
Includes bibliographical references (leaf 59).
Abstract --- p.i
Chapter I. --- INTRODUCTION --- p.1
The Company Background --- p.1
Market Outlook --- p.3
Step Into the Largest Consumer Market --- p.4
Behind the Story - Protectionism Policies of Central Government --- p.5
Scope and Objective --- p.7
Chapter II. --- METHOD --- p.7
Chapter III. --- LITERATURE REVIEW --- p.8
Chapter IV. --- SITUATION ANALYSIS --- p.18
Business Potential --- p.19
Government Intervention --- p.20
Chapter V. --- STRATEGIC FRAMEWORK FOR DEVELOPING A CHINA BRAND : RECOMMENDATIONS --- p.21
Business Objective --- p.22
Business Strategy --- p.23
Brand Portfolio Vision of Coke --- p.23
Chapter VI --- .CHINA BRAND DEVELOPMENT PHILOSOPHY --- p.24
Process Overview --- p.28
Research --- p.28
Brand Proposition --- p.33
Brand Architecture --- p.34
Brand Positioning --- p.35
Brand Characteristic --- p.39
Brand Components --- p.40
Brand name --- p.40
Product --- p.41
Packaging & Pricing --- p.42
Launch Strategy --- p.43
Building the brand --- p.43
Product strategy --- p.45
Packaging & pricing strategy --- p.45
Distribution strategy --- p.46
Sampling --- p.50
Consumer promotion --- p.51
Trade promotion --- p.52
Future Plan --- p.53
Chapter VII. --- CONCLUSION --- p.53
Chapter VIII. --- APPENDIXES --- p.55
Chapter IX. --- BIBLIOGRAPHY --- p.59
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41

Proenca, Antonio. "East African Breweries LTD Alcoholic beverages industry: sustaining high margins…" Master's thesis, 2016. http://hdl.handle.net/10362/16720.

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42

"A study on the distribution channels of fast moving consumer products in food & drinks industry in Shanghai." Chinese University of Hong Kong, 1997. http://library.cuhk.edu.hk/record=b5889027.

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by Au Lai Hang.
Thesis (M.B.A.)--Chinese University of Hong Kong, 1997.
Includes bibliographical references (leaves 63-65).
ABSTRACT --- p.i
TABLE OF CONTENTS --- p.iv
Chapter CHAPTER I- --- INTRODUCTION --- p.1
The Changing Distribution System in China --- p.1
Objectives of the Study --- p.3
Arrangement of Content --- p.4
Chapter CHAPTER II - --- METHODOLOGY --- p.5
Chapter CHAPTER III - --- LITERATURE REVIEW --- p.8
Channel Selection --- p.8
Distribution Practices Adopted in China --- p.9
Channel Length --- p.10
Chapter CHAPTER IV- --- CURRENT DISTRIBUTION STRUCTURE IN CHINA --- p.12
Carbonated Soft Drinks: Coca Cola Versus Sunkist --- p.13
Biscuits: United Biscuits Versus Nabisco --- p.19
Chocolate : Mars Versus Ferrero --- p.25
Generalisation of Current Distribution Channel --- p.32
Key Factors Affecting Channel Selection in this Context --- p.33
Chapter CHAPTER V - --- THE SHANGHAI RETAIL SCENE --- p.41
The Shanghai Economy --- p.41
Fast Moving Consumer Goods Handlers in Shanghai --- p.43
Development of Chain Supermarkets in Shanghai --- p.43
Chapter CHAPTER VI - --- SURVEY FINDINGS --- p.45
Objectives --- p.45
Response Rate --- p.45
Survey Results --- p.45
Chapter CHAPTER VII - --- IMPLICATIONS --- p.50
To Manufacturers --- p.50
To Current Distribution Structure --- p.52
Chapter CHAPTER VIII - --- CONCLUSION --- p.55
APPENDIX --- p.58
BIBLIOGRAPHY --- p.63
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43

Cutelo, Lorena. "The Coca Cola Company - Non-alcoholic beverages: a changing business." Master's thesis, 2018. http://hdl.handle.net/10362/35222.

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44

Zoeller, Kara Marie. "Comparative evaluation of ethanol yield from HTF corn varieties in the whisky production process." 2008. http://etd.louisville.edu/data/UofL0469t2008.pdf.

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Thesis (M.Eng.)--University of Louisville, 2008.
Title and description from thesis home page (viewed May 15, 2008). Department of Chemical Engineering. Vita. "December 2008." Includes bibliographical references (p. 42).
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45

Lin, Yu-chih, and 林育志. "The effects of economic outlook to competitive dynamics:a study of consumption of beverages in food Industry." Thesis, 2009. http://ndltd.ncl.edu.tw/handle/68894987029700877135.

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碩士
國立中正大學
企業管理所
97
Taiwan, as an export-oriented industrialization, had encountered the global recession during the second half of the year 2008, which had never seen before. The export demand has declined and the domestic consumption disbursement has reduced as well. All manufacturers have faced difficult positions in operation, and positively speculated about how to break through the recession. It was believed that no one wanted to be broken down in the recession. Therefore, how the manufacturers to strive positively for the survival, to utilize the different strategy and portfolio of action, and to develop own survival advantage, were thought the key points for the operators currently. Food Industry which belongs to domestic industry compares with export-oriented industry, it is relatively recession-resistant. The manufacturers of consumption of beverages are originally in a quite competitive market, especially at the time of adverse circumstances. Therefore, the motivation of the current research is to discuss when or what conditions should competitive actions and responses are taken in order to coping with consumption disbursement reduced by economic conditions. In order to achieving the above purpose, the research was first adopted literature review on the correlation subject. Six manufacturers of consumption of beverages with high brand awareness was studied and analyzed. Qualitative research with the depth interview, literature review and secondary materials were carried on to the case analysis, and then taken as basis for further discussion. The research findings indicate that hurriedly recession causes conservative consumption patterns and credit transaction become more enhancement for the manufacturers to the distributor. Also, without significant price discrepancy, the leading brand will become the first choice for conservative consumption. The leading brand with high market share has low likelihood to take attacked motions voluntarily, however, the non-leading manufacturers have. Furthermore, the more market commonality and resource similarity between the manufacturers, the less competitive actions are taken. If economic recession causes poor operation performance, then competitive actions are obviously taken more, competitive cooperation is enhanced between the enterprise and the suppliers, and the most manufacturers are positively to create an advantageous position. Nevertheless, the manufacturers'' initiative or responses to competitive actions are still subject to its own conditions to some degree. Finally, the more important the market, which potential entrant''s competitive actions attacks, is to the manufacturer, the more the intention of responses the attacked manufacturer would taken within its own ability. The research also provides detailed discussion for future research in the aspects of the meanings of the findings and its limits.
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CHIAO-LING, LIAO, and 廖巧鈴. "The influential factors of franchising operation on transaction cost:a case of food and beverages industry in Taiwan." Thesis, 2007. http://ndltd.ncl.edu.tw/handle/43256896577707597390.

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碩士
輔仁大學
管理學研究所
95
Service industry age is coming. Franchising plays an important role on Service industry branding to international. Enterprises through franchising by 3S Simplification, Specialization, Standardization quickly expand scale and area. By recruiting lots of franchisees and transferring know-how from franchisors can lower more costs and risks from enterprises. In the past, many research focuse on Resource Scarcity and Agency Theory to explain the franchising development. Now, we try to use Resource Dependency, Resource-Based View, Social Network, and Transaction Cost to discuss the influential factors of franchising operation. Besides, we considerate the franchise fee including of initial fee, royalty fee and termination fee. To examine the hypotheses, this study use SPSS to analyze questionnaires collected from franchisors in food and beverages industry. The results shows (1) The franchisee’s resource dependency, franchisor’s resource and social network of franchising has positive effect on franchisor’s special assets. (2) The franchisor’s resource/ability has positive effect on avoiding franchisee’s opportunism. (3) Franchise fee not only mediates between franchisor’s resource/ability and special assets, but also mediates between franchisor’s social network and special assets. Therefore, suggestions are provided as following: (1) to enhance franchisee’s resource dependency to lower franchising operation on transaction cost; (2) to increase franchisor’s resource/ability to avoid franchisee’s opportunism can lower transaction cost; (3) to manage franchising operation relationship to increase both sides special assets can avoid franchisee’s opportunism; (4) to develop appropriate franchise fee, let more franchisee’s join in.
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"The logistics collaboration requirements of a South African branded foods and beverages group with its retail customers." Thesis, 2015. http://hdl.handle.net/10210/13571.

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M.Com. (Business Management)
In the field of supply chain, rival organisations compete on the basis of routes to market. The organisation that has the most cost competitive route to market is able to gain dominance and ultimately increase its profitability. Currently Clover is faced with the challenge where its retail customers want to take ownership of the delivery of perishable goods from the manufactures to their retail stores. Such a move would result in considerable loss of revenue to Clover. To retain this business Clover needs to prove to the retail customers that it has the most cost competitive routes to market and that it can deliver to market in the most economical and efficient manner that will benefit both Clover and its retail customers. The availability of appropriate information plays a key role in any activity along the supply chain. This research will focus on Point-of-Sale (POS) data, and how it can strengthen strategic collaborations between Clover and its retail customers in order to achieve cost competitive routes to markets. The research explores the supply chain strategies that can be utilised by the branded food and beverages group to collaborate with its retail customers. The impact of these supply chain strategies on routes to market is established and investigated. The role of information systems, mainly POS data, is highlighted to indicate how it can assist in attaining cost competitive routes to market. A qualitative research approach was adopted in order to solve the research problem with interviews being used as the primary data collection instrument. The data collected through the interviews was coded and analysed according to the themes, time, distance, volume and weight. The research analysed how these identified key themes impact on the cost competitive routes to markets. The research recommendation on how to attain cost competitive routes to market include, strategic collaboration with retailers along distribution channels, where feasible introduction of leaner and agile supply chains,
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Tseng, Guo-Hsun, and 曾國勳. "The Relationship between Manager Personality and the Conflict Solution Study: An Example of Food and Beverages Industry in Taiwan." Thesis, 2013. http://ndltd.ncl.edu.tw/handle/26nj8q.

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碩士
玄奘大學
企業管理學系碩士在職專班
101
In the organization, the directors are always in charge of more mission, responsibilities and authority than the staffs. However, as the director promotes the business, communicates with some ideas and achieves the goals, it is inevitable to encounter conflicts with the staffs that are in the organization or not in the organization. When the conflict is happening, it’s important to make the solution in the right ways of the director. Not only their professionalism, their personality characteristics also affect the attitudes and capabilities when they face, manage and solve the conflict. Therefore, this study aims to understand the relationship between the director’s personalities and the solution of conflict. Also we probe into when the directors are doing their job, what will they do when they affect the conflict with different kinds of personality. In this study, we combine three questionnaires for test to find a corresponding relationship with the results. McCrae & Costa (1986) of the five main categories personality the NEO questionnaire used to test the Big Five personalities of the directors which are extraversion, openness, neuroticism, kindness and cautiousness. Jehn & Chatman (2000) conflict in scale of the design of task-oriented, which measures executives when faced with the task. Rahim (2001) designed the Conflict Management Measurement (Rahim Organizational Conflict Inventory-II, ROCI-II) to measure the integrating, dominating, avoiding, obliging, and compromising between the directors with the five conflict management modes. For these questionnaires, we focus on the directors who work in the restaurants in Hsinchu and Miaoli of Taiwan, and there are one hundred and fifty-three valid questionnaires were collected. Through these confirmation and analysis, we got following conclusions. Firstly, the directors of the industries in Taiwan the strategy they use are “integrating” and “compromising”. When the directors face different levels of task conflict, "avoiding" tends to have significant differences. Second, the higher “kindness personality” they have, the higher possibility of “integrating” they will use when they fact to the conflict. Third, the higher “neuroticism” personality they have, they will use the way with “dominating” to solve the conflict. Forth, if they have the personality with “extraversion” and “openness”, they will solve the problems with “dominating”, “obliging”, “compromising” and “integrating”. Finally, if they have the personality with “cautiousness”, they will solve the problems with “obliging”, “compromising”, “avoiding”, and “integrating”.
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LIAN, CHANG-CHI, and 連昌記. "A Study of Importance-Performance Analysis of Hospitality Students on the Entrepreneurial Competencies of Food and Beverages- From Aspect of The Industry." Thesis, 2017. http://ndltd.ncl.edu.tw/handle/m4h4m3.

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碩士
銘傳大學
觀光事業學系碩士在職專班
105
This study is based on the qualitative and quantitative study through conducting I.P.A. and Interview of entrepreneur viewpoints of knowledge, skills and attitude that F&B students should be obtain.The I.P.A. (Importance-Performance Analysis) Questionnaire was issued to 20 expert questionnaires and identified eleven knowledges, fifteen skills, and eleven attitudes in the second quadrant and the third quadrant which are listed as "improvement focus" or "sub-priority order". Then, this study further conduct interviewing with ten entrepreneurs to obtain the suggestions for the implementation of entrepreneurial competencies for food and beverage industry in school curriculum . This study proposed three important indicators which are(academic), (technical) and (artistic aesthetics). Overall, attitude and enthusiasm are far more important than knowledge and skills. This study also draw conclusions and specific recommendations for future study.
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Phiri, Elsie Morwesi. "The influencers of consumption frequency intention in the sparkling soft drinks category amongst South African youth." Thesis, 2016. http://hdl.handle.net/10539/22150.

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A research report submitted to Wits Business School, Faculty of Commerce, Law and Management, University of the Witwatersrand, Johannesburg, in partial fulfilment of the Degree of Master of Management in Strategic Marketing November 2015
Building, maintaining and measuring consumption frequency over a specific period of time has become the primary driver of success for nonalcoholic beverage organisations; however, there is limited research on youth consumption frequency within South Africa. Using the Theory of Planned Behaviour, the study aimed to investigate the impact of brand association, flavour variety, peer influence and perceived value on consumption frequency intention in the sparkling soft drink (SSD) category amongst youth in South Africa. A quantitative research design was followed and data collected from 300 research participants aged between 16 and 24 years in Soweto, Gauteng Province in South Africa. The collected data was analyzed using SPSS 22 and AMOS 21 statistical packages for structural equation modelling. All four hypotheses are supported, with results indicating a positive relationship between brand association, flavour variety, peer influence, perceived value and consumption frequency intention. Peer influence and perceived value have a significantly stronger influence on consumption frequency intention. The results also indicate that flavour variety “ambiguous SSD flavour names” scored higher amongst 16 to 18 years olds. Ambiguous flavour naming strategies have proven to be successful in other beverage categories. Quantity-frequency (QF), a consumption frequency measurement instrument has been used, with consumption skewed towards “sharing” with friends or family. This study contributes significant new knowledge to the existing body of marketing literature in Africa and consumer behaviour in emerging markets. This study has implications for practitioners, academicians and public policy makers.
MT2017
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