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Relevant bibliographies by topics / Billboard

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Academic literature on the topic 'Billboard'

Author: Grafiati

Published: 4 June 2021

Last updated: 2 August 2025

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Journal articles on the topic "Billboard"

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Krumina, Gunta, Liva Volberga, Gatis Ikaunieks, and Lauris Naumovs. "The Development Of Brigthness Evaluation Method For Digital Billboards." IOP Conference Series: Materials Science and Engineering 1202, no. 1 (2021): 012035. http://dx.doi.org/10.1088/1757-899x/1202/1/012035.

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Abstract LED-based billboards are becoming increasingly popular due to their low cost, flexibility, and efficiency. On another side, the too-bright digital billboard may pose a potential threat to road safety. The driver’s perception of advertising depends on the different factors, including the billboard’s luminance value. The aim of the study was to develop the assessment method for the digital screen parameters (luminance or illumination) which could be applied by supervising authorities, using budget-friendly devices, such as a lux meter and could be used during the billboard active operat

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Altrjman, Ghaiath, Asaad Hameed Al-Ali, Raed Ahmad Momni, and Khaleel Al-Daoud. "Moderating impact of billboard location and quality on the relationship between advertisement elements and its goals." Innovative Marketing 18, no. 2 (2022): 26–38. http://dx.doi.org/10.21511/im.18(2).2022.03.

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The study aims to detect the relative impact of the basic advertising elements on attaining advertisement objectives. It also seeks to determine if the location and quality of billboards have an essential moderating impact on the effectiveness of advertising elements concerning their ability to achieve desired advertisement objectives in a developing country such as Jordan.A quantitative survey methodology and an online questionnaire were used to a convenient sample of 450 university students from different academic years and their family members and acquaintances in Amman, Jordan, to achieve

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Saputra, Wahyu Joko, Slamet Subiyantoro, and Budhi Setiawan. "Readibility, Meaning, and Function of Foreign Language on Billboards in Surakarta: A Critical Discourse Analysis." Humanus 19, no. 2 (2020): 267. http://dx.doi.org/10.24036/humanus.v19i2.103806.

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This research aims to describe the use of foreign languages on billboards in Surakarta. This research was a single case study obtained from the objective data of billboards along Slamet Riyadi Street Surakarta. The data sources were from the commercial billboards considering several criteria that have been determined in which the billboards should not be owned by either district government or individual, for campaign purposes, made in 2018, and so on. Those billboards are billboard from Gofood, McDonald's, and Samsung Galaxy Note9. Subsequently, effective data were obtained through observation

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Mushtaq, Rukhshanda, Naveed Ahmad Taseer, and Shabir Ullah. "Women Objectification and Gender Roles: Discourse Analysis of Billboard Advertisements in Pakistan." Global Regional Review VI, no. III (2021): 92–100. http://dx.doi.org/10.31703/grr.2021(vi-iii).11.

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Gender advertisement is the depiction of stereotypical gender roles presented in billboard advertisements. Advertisers frequently employ gendered presentations to emphasize women's sexual orientation in the advertisements. The present qualitative descriptive research tried to examine the multi-layered significance of billboards advertisements by extension, investigation and explication of intentions, motives and societal practices displayed in billboard advertisements. For this reason, the text of two (2) billboard advertisements were systematically examined employing Fair clough’s Three-Dimen

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Pradita, Nungki, Muhammad Fauzan, and MG Kentris Indarti. "THE OTHER SIDE OF THE ADVERTISING TAX ( Study Case in District Demak )." Dinamika Akuntansi Keuangan dan Perbankan 11, no. 2 (2022): 117–32. http://dx.doi.org/10.35315/dakp.v11i2.8972.

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The purpose of the research is to optimize the contribution of billboard tax as a source of local funds and minimize the potential for lost billboard tax (EOL) in Demak Regency. This type of research is an explantative study that aims to find an explanation of the phenomenon of not optimal Reklame Tax as a Source of Regional funds. The object of this research is The Billboard Tax in Demak Regency. The sub-districts selected as research samples are potential sub-districts for billboards in the sense of easy access from various corners, crowded centers and or city centers including (1) Demak kec

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MISHRA, VIDHI, and KANIKA SHARMA. "Billboard Advertising." International Scientific Journal of Engineering and Management 02, no. 12 (2023): 23–33. http://dx.doi.org/10.55041/isjem01320.

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This research explores the multifaceted dynamics of billboard advertising as a powerful tool for marketing campaigns. Billboards, large-scale print advertisements strategically positioned in high traffic areas, are examined through various lenses to uncover their demographic impact, impressions on viewers, marketing potential, creative expression opportunities, societal reflections, environmental concerns, and the importance of targeting a specific audience. The study delves into critical factors such as location, message clarity, and design in determining the effectiveness of billboard advert

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Coleman, Joyce, and Elisabeth Sekyi-Whyte. "MANIPULATION AS A MARKETING STRATEGY: A CRITICAL DISCOURSE ANALYSIS OF BILLBOARDS IN GHANA." MALAYSIAN E COMMERCE JOURNAL 6, no. 2 (2022): 96–100. http://dx.doi.org/10.26480/mecj.02.2022.96.100.

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The discourse of advertising has provided a fertile ground for scholars with keen interest in the effects persuasive rhetoric has on both the emotional and the psychological dispositions of people. This study focused on one particular type of advertisement, the billboard advertisement. The aim of the study is two-fold: first, to explore the linguistic and nonlinguistic devices used as persuasive artifacts in billboard advertisements; and second, to find out how ideology was projected by the billboard advertisements. The study is qualitative research. Data collection was done in the Cape Coast

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Rofiyanti, Eka, Ika Muji Lestari, Istamkhuja Olimovich Davronov, Alian Natision, and Krishantoro Krishantoro. "Strategy of Advertising Tax Collection in the Digitalization Era on Badan Pendapatan Daerah of DKI Jakarta." Ilomata International Journal of Tax and Accounting 3, no. 1 (2022): 355–65. http://dx.doi.org/10.52728/ijtc.v4i1.421.

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The phenomenon of this research is that in the digital era, many people switch to promoting their products to social media, which is one of the causes of the decrease in billboard taxes. This study aims to find out the right strategy in the billboard tax collection in the digital era by the Regional Revenue Agency of DKI Jakarta. The research method used is the descriptive qualitative method. Data sources include primary data, namely data from interviews, and secondary data, namely target data and billboard tax realization from 2016-2020. The results of this study indicate that (1) The billboa

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Han, Guixin, Zhong Luo, Yonghang Sun, and Chaoshuai Li. "Time-variant characteristic under the piston wind on subway tunnel billboard." Proceedings of the Institution of Mechanical Engineers, Part C: Journal of Mechanical Engineering Science 233, no. 16 (2019): 5637–46. http://dx.doi.org/10.1177/0954406219850596.

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The study of the time-variant characteristic on billboards caused by the piston wind deals with the issue of the billboards falling out in the subway tunnel. A method of a full-scale physical model and the corresponding numerical model are established, and the dynamic meshing deformation to simulate the metro runs in the tunnel was used, where good agreement between the simulation result and the experimental result was achieved proving the model to be correct. On this basis, the flow field in the actual subway tunnel is simulated, and the wind pressure time-variant characteristic on the billbo

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Sitorus, Monica Rosiana, and Hasim As’ari. "Implementation of Billboard Implementation Policy in Pekanbaru City." JETISH: Journal of Education Technology Information Social Sciences and Health 2, no. 1 (2023): 186–94. http://dx.doi.org/10.57235/jetish.v2i1.410.

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Pekanbaru City is a city that is categorized as a metropolitan city, as Pekanbaru is closely related to the spread of billboards. Billboards are one of the mediums for entrepreneurs in Pekanbaru. However, with the rise of billboards in Metropolitan Cities such as Pekanbaru, there are still many who violate regulations. This study aims to analyze the implementation of billboard implementation policies in Pekanbaru City and its constraints. The theory used is Thomas B Smith's policy implementation theory, namely there are 4 indicators: the idealized policy, target group, implementing organizatio

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Dissertations / Theses on the topic "Billboard"

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Kondapaneni, Vikram Kumar. "Online billboard." Manhattan, Kan. : Kansas State University, 2010. http://hdl.handle.net/2097/4200.

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Fortenberry, John L. "Billboard advertising : consumer attitudes and exective perspectives." Thesis, University of Manchester, 2007. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.632640.

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Billboard advertising is a vibrant and growing marketing communications medium, to which companies are increasingly turning for the purpose of attracting target audiences. The advertising medium has a lengthy history, often stated as dating back to ancient times, and possesses a series of advantages associated with its unique application along roadsides and other transit paths, positioned in an effort to attract the attention of passers-by. Despite its increasing popularity and use, billboard advertising has largely gone unnoticed by the academic community, with very few studies being recorded

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Harper, Rachel K. "A Study of For Freedoms: New Ways for Artists to Participate via Traditional Mediums." Ohio University / OhioLINK, 2019. http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1555942050060463.

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Fry, Patrick J. "Safety Evaluation of Billboard Advertisements on Driver Behavior in Work Zones." Ohio University / OhioLINK, 2013. http://rave.ohiolink.edu/etdc/view?acc_num=ohiou1366489662.

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Hall, Ashley Renee. "ENVISIONING ANTI-BLACK ABORTION RHETORIC: AN ANALYSIS OF THE RADIANCE FOUNDATION'S BILLBOARD CAMPAIGN." OpenSIUC, 2012. https://opensiuc.lib.siu.edu/theses/930.

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In contemporary society, public discourse about abortion remains substantially controversial. Although the U.S. abortion debate remains in the public eye, there has been little to no attention focused on race. This project interrogates the role of race and racial identity in the abortion debate through. To investigate the existence of race in contemporary U.S. abortion rhetoric, I utilize a three-part conceptual framework as my rhetorical method. I examine TRF billboard campaign, paying particular attention to its employment of collective memory. Moreover, I examine how the campaign uses Afric

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Bergh, Mikael, Albin Eklöf, and Isak Rydén. "Influencer or Human Billboard? : A study on defining influencer credibility on the Swedish market." Thesis, Linnéuniversitetet, Ekonomihögskolan, ELNU, 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-104165.

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The drastic growth of the influencer market has spiked an interest in defining the significance of influencer credibility (IC). This thesis primarily aims to identify which drivers of IC are important to Swedishconsumers and how these can impact purchase intention (PI). The data was collected through a questionnaire shared on social media resulting in a sample size of 201 (N=201). After analyzing the data in SPSS through a nonparametric one sample and independent sample Chi-square test the following characteristics were found as impacting IC and PI. Expertise, trustworthiness, Image quality, e

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Grecu, Diana-Andreea. "Popular Culture and Protest-Contemporary Protest Soundtrack : An Analysis of The Billboard Year End Rock Charts." Thesis, Stockholms universitet, Institutionen för mediestudier, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:su:diva-120365.

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Display of disagreement in a public space under the form of strikes, rallies and not only, is not the sole form of protest. Popular culture can easily be used to send messages of discontent. The paper focuses on popular music by looking at one of the most representative music charts in the world: The Billboard Chart. By screening the Year End Billboard Rock Chart for a period of 5 years the paper tries to identify songs that can be labelled as protest songs and see what they are protesting against, what themes they address, what are their characteristics and how are the messages transmitted in

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Noga, John Koly. "Making It PersonalProgramming Untitled (The New Plan)A Billboard Artwork by the Artist Felix Gonzalez-Torres." University of Akron / OhioLINK, 2014. http://rave.ohiolink.edu/etdc/view?acc_num=akron1404941895.

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Kiviniemi, Katja. ""My mama don't like you and she likes everyone" : en undersökning om vilka kvinnliga stereotyper som förekommer i Billboardlistans mest spelade låtar 2016 med fokus på låttexterna." Thesis, Linnéuniversitetet, Institutionen för musik och bild (MB), 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-80255.

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Uppsatsen undersöker hur kvinnor porträtteras i låttexter från Billboardlistan Year End Chart Hot 100 Songs för årsslutet 2016. För att göra detta används kritisk diskursanalys ihop med Virginia W Coopers artikel ”Women in popular music: A quantitative analysis of feminine images over time” från 1985 där hon kommit fram till elva kvinnliga stereotyper som förekommer i populära låttexter. Materialet har analyserats genom fallstudier på de fem populäraste låtarna 2016 ihop med en översiktlig analys på de trettio mest spelade låtarna 2016. Den översiktliga analysen görs för att skapa ett bredare

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Leiliyanti, Eva. "Representation and symbolic politics in Indonesia : an analysis of billboard advertising in the legislative assembly elections of 2009." Thesis, Edith Cowan University, Research Online, Perth, Western Australia, 2013. https://ro.ecu.edu.au/theses/684.

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The overarching characteristic of the 2009 legislative elections lay in the legislative candidates’ politics of image. It stemmed from the amendment to the election Law no. 10/2008 article 214 that ostensibly cut off the parties’ power in determining their candidates without the public’s “direct” consent. The public was then given a direct opportunity to choose and vote for their preferred candidates in the 2009 elections. This marked the emergence and proliferation of the candidates’ image construction, especially in the “outdoor” political arena. Billboards were chosen as the most effective

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Books on the topic "Billboard"

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Fusilli, Jim. Billboard man. Thomas & Mercer, 2013.

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Charles, Esche, and Campbell David, eds. Liverpool billboard project. Burke & Dunn, 1999.

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S, Kaminski Edward, ed. Billboard refrigerator cars. Signature Press, 2008.

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Levine, Les. Blame God: Billboard projects. Institute of Contemporary Arts, 1986.

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City Club of Portland (Portland, Or.), ed. Billboard regulation in Portland. The Club, 1996.

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Levine, Les. Blame God: Billboard projects. ICA, 1985.

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Rancourt, Suzanne S. Billboard in the clouds. Curbstone Press, 2004.

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Moore, Natalie Y. Billboard. Haymarket Books, 2022.

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Billboard. Samuel French, 2008.

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Billboard. Haymarket Books, 2022.

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Book chapters on the topic "Billboard"

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Weik, Martin H. "billboard antenna." In Computer Science and Communications Dictionary. Springer US, 2000. http://dx.doi.org/10.1007/1-4020-0613-6_1514.

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Moore, Natalie Y. "The Billboard #TrustBlackWomen." In Applied Theatre and Gender Justice. Routledge, 2024. http://dx.doi.org/10.4324/9781003341802-18.

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Cavalleri, P., V. Bedogni, A. DiMeglio, A. De Benedetti, and C. Sala. "Receiver Description: Billboard Receiver (ASR)." In The IEA/SSPS Solar Thermal Power Plants — Facts and Figures— Final Report of the International Test and Evaluation Team (ITET). Springer Berlin Heidelberg, 1986. http://dx.doi.org/10.1007/978-3-642-82684-9_11.

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Ichimura, Naoyuki. "Recognizing Multiple Billboard Advertisements in Videos." In Advances in Image and Video Technology. Springer Berlin Heidelberg, 2006. http://dx.doi.org/10.1007/11949534_46.

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Alrubaiey, Baker, Morshed Chowdhury, and Atul Sajjanhar. "Intelligent Billboard Based on Ambient System (IBBAS)." In Applied Computing and Information Technology. Springer International Publishing, 2014. http://dx.doi.org/10.1007/978-3-319-05717-0_1.

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Ji, Zhanlin, Ivan Ganchev, Paul Flynn, and Máirtín O’Droma. "Service Advertisements’ Formatting for Wireless Billboard Channels." In Computer Science for Environmental Engineering and EcoInformatics. Springer Berlin Heidelberg, 2011. http://dx.doi.org/10.1007/978-3-642-22691-5_29.

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Giusta, Erica, and Guillaume Dreyfuss. "FORT ST ANGELO is not a billboard." In Routledge Handbook of Sustainable Heritage. Routledge, 2022. http://dx.doi.org/10.4324/9781003038955-32.

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Medioni, G., G. Guy, H. Rom, and A. François. "Real-Time Billboard Substitution in a Video Stream." In Multimedia Communications. Springer London, 1999. http://dx.doi.org/10.1007/978-1-4471-0859-7_6.

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Olsen, Daniel H. "Christian-Atheist Billboard Wars in the United States." In The Changing World Religion Map. Springer Netherlands, 2014. http://dx.doi.org/10.1007/978-94-017-9376-6_207.

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Ali, Dildar, Suman Banerjee, and Yamuna Prasad. "Influential Billboard Slot Selection Using Pruned Submodularity Graph." In Advanced Data Mining and Applications. Springer Nature Switzerland, 2022. http://dx.doi.org/10.1007/978-3-031-22064-7_17.

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Conference papers on the topic "Billboard"

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Hariharan, Shanmugasundaram, Sreenivasulu Gogula, Vinay Kukreja, R. D. S. Terese Sheeba, V. Perumal, and Jose P. "Customized Billboard Advertisement through Age and Gender Identification." In 2024 International Conference on Distributed Systems, Computer Networks and Cybersecurity (ICDSCNC). IEEE, 2024. https://doi.org/10.1109/icdscnc62492.2024.10939674.

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Dhang, Sukriti, Prasanjit Dey, Mimi Zhang, and Soumyabrata Dev. "Use-Net: Satellite Data-Based Framework for Optimizing Billboard Placement in Urban Areas." In IGARSS 2024 - 2024 IEEE International Geoscience and Remote Sensing Symposium. IEEE, 2024. http://dx.doi.org/10.1109/igarss53475.2024.10641669.

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Kao, Wen-Chung, Yu-Cheng Yu, Po-Han Huang, Hsiang-Yuan Cheng, and Chiu-Kuei Huang. "Data Compression for Advertising Billboards with Color Electronic Paper." In 2024 International Conference on Consumer Electronics - Taiwan (ICCE-Taiwan). IEEE, 2024. http://dx.doi.org/10.1109/icce-taiwan62264.2024.10674405.

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Zhao, Mengfei, Meng Wang, Zipeng Mo, and Chenwei Li. "Recommendation Model for Content Delivery of Electronic Billboards Based on Mobile Users." In 2024 9th International Conference on Intelligent Computing and Signal Processing (ICSP). IEEE, 2024. http://dx.doi.org/10.1109/icsp62122.2024.10743520.

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Novak, T., L. Vavra, P. Valicek, and R. Gono. "BILBOARD LIGHTING SYSTEMS MODELING FROM THE POINT OF VIEW OF ITS RADIATION INTO UPPER HEMISPHERE." In CIE 2023 Conference. International Commission on Illumination, CIE, 2023. http://dx.doi.org/10.25039/x50.2023.op070.

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This study investigates the impact of billboard lighting systems on the light radiation into the upper hemisphere. Using a software goniophotometer, we modelled and analysed the Luminous Intensity Distribution Curves (LIDCs) of various billboard lighting systems configuration. Findings indicate that up to 50% of total luminous flux can be redistributed into the upper hemisphere when billboards are lit from below. This can be reduced by half when lighting system is positioned at the billboard's top edge, directing flux towards the ground. Interestingly, one illuminated billboard can emit a ligh

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Kleinman, Lisa, Amy Carney, and Ashley Ma. "Billboard." In CHI '14: CHI Conference on Human Factors in Computing Systems. ACM, 2014. http://dx.doi.org/10.1145/2559206.2574786.

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Moraru, Victor, and Viorel Cărbune. "Interest based adaptive billboard content management." In 11th International Conference on “Electronics, Communications and Computing". Technical University of Moldova, 2022. http://dx.doi.org/10.52326/ic-ecco.2021/sec.04.

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The street advertising has undergone some significant changes last years: the traditional advertising billboards are progressively replaced by electronic display devices (LED screens) that are able to change the content in real-time and enable the dynamic content management. This paper aims to develop an adaptive advertising strategy based on the preference of the audience in front of the screen. Each person own on his smartphone special software in order to set up his interests in advertising broadcast. In this way the people define their profiles hat are collected by the billboard which sele

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Decoret, Xavier, Fredo Durand, and Francois X. Sillion. "Billboard clouds." In the nineteenth conference. ACM Press, 2003. http://dx.doi.org/10.1145/777792.777850.

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J, Bhadra, and Karthik S. "Influence of Billboards on Driver’s Behaviour under Mixed Traffic Condition." In 6th International Conference on Modeling and Simulation in Civil Engineering. AIJR Publisher, 2023. http://dx.doi.org/10.21467/proceedings.156.8.

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In the past few years, billboards on the roadside have grown rapidly, creating a change in drivers' behavior. In addition to roadside advertising being a source of distractions, there were many growing problems that pose a threat to road safety. As a competing factor that attracts drivers, it can result in vehicle collisions and accidents. The paper discusses the impact of billboards, finding those factors that influence drivers' behavior, and developing a model that can predict those characteristics that influence driver behavior. Method: A Driver Behaviour questionnaire survey was conducted

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Varshini, S. Amirtha, S. S. Sowndharya Lakshmi, and C. Babu. "Cleansing air using billboard." In 2016 IEEE Region 10 Humanitarian Technology Conference (R10-HTC). IEEE, 2016. http://dx.doi.org/10.1109/r10-htc.2016.7906804.

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Reports on the topic "Billboard"

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D'Spain, Gerald L. High-Frequency Acoustic Billboard Array for High Spatial Resolution Measurements of the Ocean Sound Field. Defense Technical Information Center, 2009. http://dx.doi.org/10.21236/ada499402.

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Stephens, Lowndes F., Leslie O. Day, and Michael L. Fineberg. An Assessment of AFIS Periodical Publications: The 1989 Readership Surveys for Defense Magazine, Billboard, and Press and Art Pack. Defense Technical Information Center, 1990. http://dx.doi.org/10.21236/ada245438.

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Shey Wiysonge, Charles, Lilian Dudley, and Jimmy Volmink. Do mass media interventions increase uptake of HIV testing? SUPPORT, 2017. http://dx.doi.org/10.30846/1703052.

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Low uptake of HIV testing is one of the main reasons why only one third of people who need antiretroviral medications are currently receiving treatment worldwide. Mass media are sometimes used to promote voluntary HIV counseling and testing and to sustain test seeking behavior. Mass media include television, radio, internet, newspapers, books, posters, and billboards.

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Bolivar, Ángela, Juan Roberto Paredes, María Clara Ramos, Emma Näslund-Hadley, and Gustavo Wilches-Chaux. Ensuring Healthy Environments. Inter-American Development Bank, 2015. http://dx.doi.org/10.18235/0006299.

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A healthy environment is made up of many elements that are indispensable for our physical and spiritual health, our cultural wellbeing, and our happiness. Among these are, of course, breatheable air, drinkable water, and enough food to feed the community all of which can become contaminated. A healthy environment also includes factors that we don't often think about. Pollution from noise and light (excessive lighting where there should be shadows or darkness), as well as "visual pollution" (from fences, billboards, tall buildings, and other objects that obstruct visibility), may not harm us as

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Sign installer fatally injured in 47 foot fall from billboard. U.S. Department of Health and Human Services, Public Health Service, Centers for Disease Control and Prevention, National Institute for Occupational Safety and Health, 1994. http://dx.doi.org/10.26616/nioshsface94co004.

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Billboard worker dies when scaffold makes contact with power line in Tennessee. U.S. Department of Health and Human Services, Public Health Service, Centers for Disease Control, National Institute for Occupational Safety and Health, 1985. http://dx.doi.org/10.26616/nioshface8534.

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Billboard worker dies when metal ladder contacts 7200 volt power line in Kentucky. U.S. Department of Health and Human Services, Public Health Service, Centers for Disease Control, National Institute for Occupational Safety and Health, 1985. http://dx.doi.org/10.26616/nioshface8521.

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Sign installation crew foreman dies after 30-foot fall from upper catwalk of billboard. U.S. Department of Health and Human Services, Public Health Service, Centers for Disease Control and Prevention, National Institute for Occupational Safety and Health, 2000. http://dx.doi.org/10.26616/nioshsface99ok001.

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Volunteer fire fighter killed after his privately owned vehicle hydroplaned and struck a billboard signpost - Kentucky. U.S. Department of Health and Human Services, Public Health Service, Centers for Disease Control and Prevention, National Institute for Occupational Safety and Health, 2004. http://dx.doi.org/10.26616/nioshfffacef200319.

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Sign erector dies in falling 90 feet from a ladder hung over a billboard in Massachusetts. U.S. Department of Health and Human Services, Public Health Service, Centers for Disease Control, National Institute for Occupational Safety and Health, 1991. http://dx.doi.org/10.26616/nioshsface91ma006.

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