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Journal articles on the topic 'Billboard'

Author: Grafiati

Published: 4 June 2021

Last updated: 2 August 2025

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1

Krumina, Gunta, Liva Volberga, Gatis Ikaunieks, and Lauris Naumovs. "The Development Of Brigthness Evaluation Method For Digital Billboards." IOP Conference Series: Materials Science and Engineering 1202, no. 1 (2021): 012035. http://dx.doi.org/10.1088/1757-899x/1202/1/012035.

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Abstract LED-based billboards are becoming increasingly popular due to their low cost, flexibility, and efficiency. On another side, the too-bright digital billboard may pose a potential threat to road safety. The driver’s perception of advertising depends on the different factors, including the billboard’s luminance value. The aim of the study was to develop the assessment method for the digital screen parameters (luminance or illumination) which could be applied by supervising authorities, using budget-friendly devices, such as a lux meter and could be used during the billboard active operat

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Altrjman, Ghaiath, Asaad Hameed Al-Ali, Raed Ahmad Momni, and Khaleel Al-Daoud. "Moderating impact of billboard location and quality on the relationship between advertisement elements and its goals." Innovative Marketing 18, no. 2 (2022): 26–38. http://dx.doi.org/10.21511/im.18(2).2022.03.

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The study aims to detect the relative impact of the basic advertising elements on attaining advertisement objectives. It also seeks to determine if the location and quality of billboards have an essential moderating impact on the effectiveness of advertising elements concerning their ability to achieve desired advertisement objectives in a developing country such as Jordan.A quantitative survey methodology and an online questionnaire were used to a convenient sample of 450 university students from different academic years and their family members and acquaintances in Amman, Jordan, to achieve

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Saputra, Wahyu Joko, Slamet Subiyantoro, and Budhi Setiawan. "Readibility, Meaning, and Function of Foreign Language on Billboards in Surakarta: A Critical Discourse Analysis." Humanus 19, no. 2 (2020): 267. http://dx.doi.org/10.24036/humanus.v19i2.103806.

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This research aims to describe the use of foreign languages on billboards in Surakarta. This research was a single case study obtained from the objective data of billboards along Slamet Riyadi Street Surakarta. The data sources were from the commercial billboards considering several criteria that have been determined in which the billboards should not be owned by either district government or individual, for campaign purposes, made in 2018, and so on. Those billboards are billboard from Gofood, McDonald's, and Samsung Galaxy Note9. Subsequently, effective data were obtained through observation

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Mushtaq, Rukhshanda, Naveed Ahmad Taseer, and Shabir Ullah. "Women Objectification and Gender Roles: Discourse Analysis of Billboard Advertisements in Pakistan." Global Regional Review VI, no. III (2021): 92–100. http://dx.doi.org/10.31703/grr.2021(vi-iii).11.

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Gender advertisement is the depiction of stereotypical gender roles presented in billboard advertisements. Advertisers frequently employ gendered presentations to emphasize women's sexual orientation in the advertisements. The present qualitative descriptive research tried to examine the multi-layered significance of billboards advertisements by extension, investigation and explication of intentions, motives and societal practices displayed in billboard advertisements. For this reason, the text of two (2) billboard advertisements were systematically examined employing Fair clough’s Three-Dimen

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Pradita, Nungki, Muhammad Fauzan, and MG Kentris Indarti. "THE OTHER SIDE OF THE ADVERTISING TAX ( Study Case in District Demak )." Dinamika Akuntansi Keuangan dan Perbankan 11, no. 2 (2022): 117–32. http://dx.doi.org/10.35315/dakp.v11i2.8972.

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The purpose of the research is to optimize the contribution of billboard tax as a source of local funds and minimize the potential for lost billboard tax (EOL) in Demak Regency. This type of research is an explantative study that aims to find an explanation of the phenomenon of not optimal Reklame Tax as a Source of Regional funds. The object of this research is The Billboard Tax in Demak Regency. The sub-districts selected as research samples are potential sub-districts for billboards in the sense of easy access from various corners, crowded centers and or city centers including (1) Demak kec

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MISHRA, VIDHI, and KANIKA SHARMA. "Billboard Advertising." International Scientific Journal of Engineering and Management 02, no. 12 (2023): 23–33. http://dx.doi.org/10.55041/isjem01320.

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This research explores the multifaceted dynamics of billboard advertising as a powerful tool for marketing campaigns. Billboards, large-scale print advertisements strategically positioned in high traffic areas, are examined through various lenses to uncover their demographic impact, impressions on viewers, marketing potential, creative expression opportunities, societal reflections, environmental concerns, and the importance of targeting a specific audience. The study delves into critical factors such as location, message clarity, and design in determining the effectiveness of billboard advert

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Coleman, Joyce, and Elisabeth Sekyi-Whyte. "MANIPULATION AS A MARKETING STRATEGY: A CRITICAL DISCOURSE ANALYSIS OF BILLBOARDS IN GHANA." MALAYSIAN E COMMERCE JOURNAL 6, no. 2 (2022): 96–100. http://dx.doi.org/10.26480/mecj.02.2022.96.100.

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The discourse of advertising has provided a fertile ground for scholars with keen interest in the effects persuasive rhetoric has on both the emotional and the psychological dispositions of people. This study focused on one particular type of advertisement, the billboard advertisement. The aim of the study is two-fold: first, to explore the linguistic and nonlinguistic devices used as persuasive artifacts in billboard advertisements; and second, to find out how ideology was projected by the billboard advertisements. The study is qualitative research. Data collection was done in the Cape Coast

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Rofiyanti, Eka, Ika Muji Lestari, Istamkhuja Olimovich Davronov, Alian Natision, and Krishantoro Krishantoro. "Strategy of Advertising Tax Collection in the Digitalization Era on Badan Pendapatan Daerah of DKI Jakarta." Ilomata International Journal of Tax and Accounting 3, no. 1 (2022): 355–65. http://dx.doi.org/10.52728/ijtc.v4i1.421.

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The phenomenon of this research is that in the digital era, many people switch to promoting their products to social media, which is one of the causes of the decrease in billboard taxes. This study aims to find out the right strategy in the billboard tax collection in the digital era by the Regional Revenue Agency of DKI Jakarta. The research method used is the descriptive qualitative method. Data sources include primary data, namely data from interviews, and secondary data, namely target data and billboard tax realization from 2016-2020. The results of this study indicate that (1) The billboa

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Han, Guixin, Zhong Luo, Yonghang Sun, and Chaoshuai Li. "Time-variant characteristic under the piston wind on subway tunnel billboard." Proceedings of the Institution of Mechanical Engineers, Part C: Journal of Mechanical Engineering Science 233, no. 16 (2019): 5637–46. http://dx.doi.org/10.1177/0954406219850596.

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The study of the time-variant characteristic on billboards caused by the piston wind deals with the issue of the billboards falling out in the subway tunnel. A method of a full-scale physical model and the corresponding numerical model are established, and the dynamic meshing deformation to simulate the metro runs in the tunnel was used, where good agreement between the simulation result and the experimental result was achieved proving the model to be correct. On this basis, the flow field in the actual subway tunnel is simulated, and the wind pressure time-variant characteristic on the billbo

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Sitorus, Monica Rosiana, and Hasim As’ari. "Implementation of Billboard Implementation Policy in Pekanbaru City." JETISH: Journal of Education Technology Information Social Sciences and Health 2, no. 1 (2023): 186–94. http://dx.doi.org/10.57235/jetish.v2i1.410.

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Pekanbaru City is a city that is categorized as a metropolitan city, as Pekanbaru is closely related to the spread of billboards. Billboards are one of the mediums for entrepreneurs in Pekanbaru. However, with the rise of billboards in Metropolitan Cities such as Pekanbaru, there are still many who violate regulations. This study aims to analyze the implementation of billboard implementation policies in Pekanbaru City and its constraints. The theory used is Thomas B Smith's policy implementation theory, namely there are 4 indicators: the idealized policy, target group, implementing organizatio

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Islami, Rizky Citra, and Agus Nugroho. "Penyusunan Database Konstruksi Reklame Papan Berbasis Informasi Geografis (Studi Kasus: Jalan Gejayan, Jalan Kaliurang dan Jalan Monjali)." Jurnal Nasional Teknologi Terapan (JNTT) 2, no. 2 (2019): 118. http://dx.doi.org/10.22146/jntt.42722.

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One of the free trading impacts in Yogyakarta is increasing the number of promotion media invarious forms, such as free standing signs, roof signs, wall signs, or suspended signs. As a tourism citythat has a market share not only domestic but also international, its usual if the entrepreneurcontinuously compete for its product can be accepted by consumers. The used of advertisements in themain roads of Yogyakarta is one of the promotion stage. But in fact, the development of promotionmedia is almost not suitable with the procedures and even threaten the safety of road users. Itsdiscrepancy hap

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Rahmawati, Lely, Emzir Emzir, and Shafruddin Tajuddin. "Semiotic Analysis and Persuasive Discourse to the Billboard of Legislative Candidates 2019 In Indonesia." Linguistic, English Education and Art (LEEA) Journal 3, no. 2 (2020): 348–63. http://dx.doi.org/10.31539/leea.v3i2.1169.

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This study aims to scrutinize the utilization both of visual and written language toward the billboard of legislative candidates in the general election 2019. The sources of the data are 2 billboards from 9 parties winning the general election 2019 in Indonesia and the data that has been taken by the researchers are slogans and photos which have been deployed on the billboards. This qualitative research uses the method of descriptive analysis. On billboard 1 (Golkar), the dominance of the persuasive discourse is a wise clause which has been deployed to build a good reputation about legislative

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Hussain, Zawar, Iqra Maryam Qandeel Arif, and Nimra Saleem. "Thematic Discourse Analysis of Gender Objectification in Billboard Advertisements of Pakistan." Global Language Review VI, no. I (2021): 222–32. http://dx.doi.org/10.31703/glr.2021(vi-i).24.

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The current qualitative study endeavoured to investigate the multi-layered meaning of billboard advertisements by elaboration, exploration and elucidation of intended meanings and cultural norms demonstrated in billboard advertisements. For this purpose, the content of eight (8) billboard advertisements was thematically analyzed utilizing Fairclough 3-Dimensional Model: Description interpretation and explanation. The obtained results showed that these billboards had underlying meanings in terms of gender objectification, female portrayal, and social stereotypes as prominent themes. Furthermore

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Hong, Jennifer, and Mathew Isaac. "Location, Location, Location." Interdisciplinary Journal of Signage and Wayfinding 5, no. 1 (2021): 26–40. http://dx.doi.org/10.15763/issn.2470-9670.2021.v5.i1.a77.

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Academic scholars and practitioners uniformly suggest that off-premise signs such as billboards will be more effective if they are installed in high-traffic areas rather than low-traffic areas. In this research, we question the ubiquity of this claim and illustrate potential advantages of installing off-premise signs in low-traffic areas given that these environments also tend to be less cluttered (i.e., having fewer competing signs). Across two studies, we provide converging evidence that consumers evaluate a billboard more favorably when it is displayed by itself than when it is displayed ne

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Essien, Essien Oku. "The Influence of Billboard Advertising on Electorate’s Voting Decision: A Study of the 2019 Cross River State Gubernatorial Campaign." Journal of Political Science and International Relationship 2, no. 1 (2025): 41–52. https://doi.org/10.54536/jpsir.v2i1.4166.

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This study examined the influence of billboard advertising on electorate’s voting decision during the 2019 Cross River State gubernatorial campaign. The study sought to ascertain the level of relevance attached to billboards as a means of political information by the electorates, to find out if the voters in Cross River State actually believed in the political messages presented on the billboards, as well as to ascertain if the electorate were actually influenced by the billboard messages. To achieve these, relevant concepts and empirical studies were reviewed and the agenda setting theory as

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Salgado-Estrada, Rolando, Arturo Galván, Jatziri Y. Moreno-Martínez, et al. "Wind Vulnerability of Flexible Outdoor Single-Post Billboards." Applied Sciences 13, no. 10 (2023): 6197. http://dx.doi.org/10.3390/app13106197.

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Increased temperature due to global climate change is increasing the magnitude and frequency of extreme winds making billboard structures more vulnerable. This paper proposes a methodology to determine the structural safety of flexible outdoor single-post billboards. A CFD model of a flexible single-post billboard was performed as an example. Resultant wind forces were obtained for the previous model using different wind speeds. A mechanical numerical model of the billboard was realized, and this was subjected to the resultant wind forces. Internal forces for the most vulnerable places of the

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Dewi, G. Putu Satya Amarta. "Bahasa Propaganda Baliho Partai Politik Nasionalis Pemilu 2019: Analisis Semiotika Sosial." Jurnal Kajian Bahasa, Sastra dan Pengajaran (KIBASP) 4, no. 2 (2021): 212–28. http://dx.doi.org/10.31539/kibasp.v4i2.1963.

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This study aims to deepen the understanding of using propaganda language in political campaign billboards advertisements. Data sources include billboards from 2 Nationalist parties in the 2019 general election, namely PDI-P and NasDem. The research data consisted of visual text and written text contained on billboards. This study uses a qualitative approach with an interpretive type to analyze written and visual texts on billboards. The study results, namely the two billboards that have been analyzed show similarities in the mechanism of the propaganda language applied to the object of the bil

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Irwanda, Farian Dito, and Khusnul Khotimah. "Representasi Linguistik Lanskap Terhadap Wacana Persuasif Pada Baliho Pilkada Jawa Timur 2024." PRASASTI: Journal of Linguistics 10, no. 1 (2025): 42. https://doi.org/10.20961/prasasti.v10i1.95681.

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This research is entitled landscape linguistic representation of persuasive discourse on the 2024 East Java regional election billboards which aims to examine persuasive discourse in the use of written language on the 2024 regional election billboards and describe the problems of persuasive discourse that occur using Gorys Keraf theory on the 2024 East Java regional election billboards. This research uses qualitative descriptive method using observation and documentation study techniques. In this research, 6 forms of persuasive discourse have been obtained from 3 billboards for the 2024 East J

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Essien, Essien. "The Influence of Billboard Advertising on Electorate's Voting Decision: A Study of the 2019 Cross River State Gubernatorial Campaign." Journal of Political Science and International Relationship 2, no. 1 (2025): 41–52. https://doi.org/10.54536/jpsir.v2i1.4166.

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This study examined the influence of billboard advertising on electorate’s voting decision during the 2019 Cross River State gubernatorial campaign. The study sought to ascertain the level of relevance attached to billboards as a means of political information by the electorates, to find out if the voters in Cross River State actually believed in the political messages presented on the billboards, as well as to ascertain if the electorate were actually influenced by the billboard messages. To achieve these, relevant concepts and empirical studies were reviewed and the agenda setting theo

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Nurlaily, Sofyan Syara M. Hasidi Fauzia Umasugi Jusmin H.J. Wahid. "Analyzing the Usage of Noun Phrases on Billboard Advertisements." International Journal of Education, Information Technology and Others 7, no. 1 (2024): 289–301. https://doi.org/10.5281/zenodo.10652394.

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There are many varieties of advertisement, and one of them is billboard. The usage of language on the billboard requires a short message but the meaning is easily understood by consumers. It aims to encourage consumers to buy the products offered. So, the function of language is used to promote goods, and it is also be useful for learners to analyze its language as well as meaning. The purpose of this study is to know the usage of noun phrase on billboards advertisement. The type of research used is qualitative. The object of this research is advertisement boards. Data collection technique is

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Sapto Parjogo. "PELUANG PENGHEMATAN ENERGI PADA BILLBOARD UKURAN SEDANG DAN BESAR SE-KOTA BANDUNG." Jurnal Teknik Energi 1, no. 1 (2020): 34–38. http://dx.doi.org/10.35313/energi.v1i1.1805.

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    Billboard is the type of outdoor advertising. For this reasonable effectiveness of the billboards were placed and selected on the road that has high traffic density. Furthermore, in order to attract attention, the billboard is equipped with powerful lights large enough to get eye catching effect. At certain hours of relatively low traffic density, so that the expected level of effectiveness of billboards as a function of promotion will also be decreased. In these conditions for reasons of energy saving light energy should be reduced or even turned off. The problem i

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Ruchika, Malhotra, Gupta Samarth, Katyal Sarthak, and Sakhuja Ronak. "User Targeted Offline Advertising using Recognition Based Demographics and Queue Scheduling." International Journal of Engineering and Advanced Technology (IJEAT) 9, no. 3 (2020): 2751–57. https://doi.org/10.35940/ijeat.C5793.029320.

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Offline advertisements are static in nature. Advertising companies use billboards for advertising. These billboards display advertisements in a random fashion depending on the investment made by the advertiser. Advertisers pay a fixed amount of money for displaying their advertisements and not on the basis of relevant viewership. The technology proposed in the paper ensures that this disparity is handled wherein offline advertisements are targeted to the relevant audience. The technology has been named TARP which is an abbreviation for Target. Advertise. Revolutionise. Promote. TARP uses built

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Putri, Tamara, Samsudin Samsudin, and Septiana Dewi Andriana. "Sistem Informasi Geografis Pemetaan Reklame Berbasis Web." Journal of Information System Research (JOSH) 3, no. 3 (2022): 187–96. http://dx.doi.org/10.47065/josh.v3i3.1452.

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Licensing of billboards is managed by a government agency, namely the Medan City One Stop Integrated Service and Investment Service (DPMPTSP) in the fields of Licensing, Spatial Planning and Development. This study discusses the problems that occur in the Medan City DPMPTSP regarding mapping and monitoring billboard licensing by utilizing Leaflet JS technology as a medium for integrating maps into the web. The system is equipped with a route feature closest to the billboard location and is equipped with a mapping and a list of road locations that are justified and not allowed for advertising.

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Chen, Jin, Yuan Peng Wan, Yao Ming Li, et al. "Design of Intelligent Control Billboards Based on MCU." Applied Mechanics and Materials 229-231 (November 2012): 2205–8. http://dx.doi.org/10.4028/www.scientific.net/amm.229-231.2205.

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With the inconvenience of the existed billboards on the market, this paper built a new kind of system made by hand-held transmitter to send remote control signals to change the ad content displayed on the billboard. Remote control device with STC89C52 microcontroller core, and display systems use the C8051F020 microcontroller to drive the integrated LCD module. The communication between the two using RS232 communication protocol to build smart billboard system. Through simulation, the design can easily achieve the function of changing the display content by intelligent remote.

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Wahyu, Hafizh Faishal, and Miktha Farid Alkadri. "Preliminary study of interconnection midst lighting parameters on LED billboard assessment in brightly lit urban area case study." BIO Web of Conferences 62 (2023): 05003. http://dx.doi.org/10.1051/bioconf/20236205003.

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Development of digital media screen technologies cause urban area changes as communication medium by application of media façade which utilizes LED billboard mounting on buildings facade. But, several studies pointed out that LED billboards have several negative impact which come from flashy luminance and exaggerated contrast. It can distract people which can potentially leads into accidents. Accordingly, some researches have already addressed lighting assessment on LED billboard, but it more to focus on luminance evaluation and recommendation within predominant case study on roadside context

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Cornelio, Jayeel Serrano. "Billboard Advertising and Sexualisation in Metro Manila." European Journal of East Asian Studies 13, no. 1 (2014): 68–92. http://dx.doi.org/10.1163/15700615-01301006.

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Several billboard ads in Metro Manila have stirred controversy in the past decade for using images suggesting sexual acts or revealing private body parts. Politicians and church leaders have criticised them as being ‘indecent’ or ‘pornographic’. But in spite of this advertising strategy being abandoned, a fresh wave of billboards in Metro Manila has continued to use sexualised images, arguably in innovative ways. A content analysis of some of these billboards suggests that two representational techniques are emergent: purposive and referential. Public criticisms have then been strategically ci

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Puspita, Dian Permata, Mas Halimah, and Hilman Abdul Halim. "Implementation of Billboard Tax Policy in the City of Bandung." Jurnal Manajemen Pelayanan Publik 4, no. 1 (2020): 94. http://dx.doi.org/10.24198/jmpp.v4i1.28417.

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This study was titled "Implementation of Billboard Tax Policy in the City of Bandung". This study was backed by the writer's interest in seeing the phenomenon of unachieved billboard tax revenue targets for the past few years, even the realization is below 11% of the target that was set in the City of Bandung. The purpose of this study was to find out and analyze the billboard tax policy implementation in the City of Bandung. This study applied the theory of Soren C. Winter that explains three factors that influence the process of policy implementation. This research used a qualitative researc

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Stevani and Patricia Robin. "Meaning of Creative Campaign in Arief Muhammad’s Billboards ‘Ready to be Number 1’ (Roland Barthes Semiotics Analysis)." Jurnal Multidisiplin Madani 3, no. 7 (2023): 1495–505. http://dx.doi.org/10.55927/mudima.v3i7.4950.

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Billboards are one of the outdoor promotional media used to convey information or notifications to the public, which are usually used by many legislative candidates to carry out political campaigns. One of the viral billboards that was in the spotlight in 2020 because it looked like it was carrying out a political campaign, was when Arief Muhammad's face was surprisingly complete with the words 'Ready to Be Number 1' emblazoned on a street corner located in Bintaro, South Jakarta, which was interpreted by the public will plunge into the world of politics in Indonesia. The purpose of this study

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Khalid, Amina, Arshad Ali Khan, and Sadia Ashraf. "Demystifying Ideology: A Socio-Semiotic Analysis of Billboard Advertisements." Global Language Review IV, no. I (2019): 73–80. http://dx.doi.org/10.31703/glr.2019(iv-i).10.

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The aim of the present study is to investigate the hidden ideologies in the billboard advertisements in the landscape of Lahore. The following questions have been designed: How do the billboard advertisements represent different ideologies in the landscape of Lahore? What types of ideology are implied in the billboard advertisements in the landscape of Lahore? The nature of the research is descriptive and qualitative. The sampling of the study is based on four billboards displayed in the main boulevard of Pakistan International Airline Society Lahore. The socio semiotic theoretical framework o

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Ware, Kenric. "How Pharmacy Students Feel about an HIV Pre-Exposure Prophylaxis Advertising Campaign." INNOVATIONS in pharmacy 14, no. 4 (2024): 12. http://dx.doi.org/10.24926/iip.v14i4.5205.

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Description: This activity prompted pharmacy students to analyze a Los Angeles Lesbian, Gay, Bisexual, and Transgender (LA LGBT) Center-generated “F**k w/out fear” HIV pre-exposure prophylaxis (PrEP) billboard campaign. Students shared their thoughts after viewing the billboard (initial reactions); if the billboard was offensive (Yes/No); if the billboard effectively raises awareness about sexually transmitted infection (STI) prevention (Yes/No); and if they believed pharmacy school is an appropriate place to discuss this topic (Yes/No). Students also provided open-ended responses direct

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Andjarsari, Sophia, A. Tutut Subadyo, and Nurhamdoko Bonifacius. "Safe Construction And Visual Pollution Of Billboards Along Main Street." IOP Conference Series: Earth and Environmental Science 999, no. 1 (2022): 012015. http://dx.doi.org/10.1088/1755-1315/999/1/012015.

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Abstract The installation of billboard building construction, especially along main urban roads, is not the same as building construction such as residential buildings, warehouses and others. There are several things that need to be considered both from the aspect of construction safety and environmental appearance, so it is necessary to assess the condition of the billboard installed. The failure to build billboards can cause collapse. This happens because planning activities are not carried out according to technical standards, supervision during installation and continuous maintenance. Bill

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Tekin Yücesoy, İrem. "A New Dimension in Advertising in Urban Space: 3D Dynamic Digital Billboards." Iğdır Üniversitesi Sosyal Bilimler Dergisi, no. 38 (January 20, 2025): 405–21. https://doi.org/10.54600/igdirsosbilder.1498950.

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Today buildings serve multiple functions with the help of advanced digital displays. These displays use cutting-edge technology to create engaging visual experiences that captivate viewers. Brands can reach wider audiences thanks to this rapid advancement of creative, innovative, and interactive technologies. 3D dynamic billboards are one of the most remarkable ones. In this study, six different 3D billboards were selected as cases based on the placement, advertised product type, and technological innovation. They are examined according to their attraction and engagement, technological innovat

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Rizky, M. Islahul, Waluyo Waluyo, and Fatma Ulfatun Najicha. "Pelaksanaan Pengawasan Penyelenggaraan Reklame di Kota Semarang oleh Dinas Penataan Ruang Kota Semarang terhadap Lingkungan." Jurnal Discretie 3, no. 2 (2023): 110. http://dx.doi.org/10.20961/jd.v3i2.53440.

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<p><em>This study aims to reveal and analyze the implementation of supervision of billboard organizers in Semarang City by the Spatial Planning Office of Semarang City and analyze the efforts made by the Government of Semarang City in order to improve order in Semarang City. The type of research conducted by the author is empirical legal writing. The results of field data and interviews, the implementation of supervision of the implementation of billboards in the City of Semarang by the Spatial Planning Service is not perfect from its implementation in the field based on Regional R

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Ikhsan, Irfan Saeful, and Faizal Pikri. "Pengawasan Pajak Reklame di Badan Pengelolaan Pendapatan Daerah Kota Bandung." Ministrate: Jurnal Birokrasi dan Pemerintahan Daerah 3, no. 1 (2021): 42–48. http://dx.doi.org/10.15575/jbpd.v3i1.10244.

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This research is motivated by the author's interest in the efforts of the Bandung City Regional Revenue Management Agency in monitoring the billboard tax. Based on the observations made, there is a problem, namely the advertisement tax revenue is not in accordance with the expected target due to the lack of direct implementation of the advertisement tax supervision, there are still taxpayers who put up billboards but do not report first, lack of human resources in monitoring the billboard tax supervision. in the Regional Revenue Management Agency. The research method used in this research is a

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Pourhossein, Fatemeh, and Abbas Mahmoudabadi. "Smart Urban Street Advertising Pattern Using Internet of Things Based on Environmental and Traffic Conditions." Urban Studies and Public Administration 2, no. 2 (2019): 44. http://dx.doi.org/10.22158/uspa.v2n2p44.

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<p><em>The rapid development of communications together with the growing usage of Internet of Things have recently provided an opportunity for transformation of information and created a new generation of advertising, called smart advertising. The main aim of this research work is to develop a pattern on smart urban street advertising to offer a meaningful connection between the </em><em>“</em><em>parameters received from the environment</em><em>”</em><em> and the </em><em>“</em><em>planned messages” displayed

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Suryatin, Eka. "ANALISIS TINDAK TUTUR PADA BALIHO KAMPANYE CALON LEGISLATIF PEMILU TAHUN 2009 DI KALIMANTAN SELATAN." UNDAS: Jurnal Hasil Penelitian Bahasa dan Sastra 12, no. 1 (2016): 27. http://dx.doi.org/10.26499/und.v12i1.546.

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Abstrak: Penelitian ini membahas bentuk dan maksud tindak tutur pada baliho kampanye legislatif Pemilu tahun 2009 di Kalimantan Selatan. Tujuan penelitian untuk mendeskripsikan bentuk dan maksud tindak tutur pada baliho kampanye legislatif Pemilu tahun 2009 di Kalimantan Selatan. Metode yang digunakan deskriptif kualitatif. Teknik pengumpulan data dilakukan dengan cara teknik simak dan teknik catat. Sumber data penelitian berupa Buku “Lebih Tepat Lebih Baik: Penggunaan Bahasa Indonesia pada Baliho Kampanye Calon Legislatif Pemilu Tahun 2009”. Hasil penelitian menunjukkan bahwa pada baliho kamp

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Abdullah, Farid, and Bambang Triwardoyo. "MENELUSURI FENOMENA BILLBOARD HAMPA." Jurnal Dimensi Seni Rupa dan Desain 13, no. 2 (2017): 209. http://dx.doi.org/10.25105/dim.v13i2.1788.

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<p><strong><em>ABSTRACT</em></strong></p><p><em>This article examines the billboard phenomenon in Jakarta were confirmed by the Kompas survey (October 29 to 31, 2016) against the benefits of the billboard. Billboards conditions present (2017) is contrast to the 1990s. The development of digital technologies such as double-edged sword and can not be inevitable. On the one hand facilitate human life, but on the other hand lethal for those who are not ready for acceleration. Studies of this article is descriptive - quantitative expose people's satis

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Katz, Mira L., Gregory S. Young, Paul L. Reiter, et al. "Process Evaluation of Cancer Prevention Media Campaigns in Appalachian Ohio." Health Promotion Practice 18, no. 2 (2016): 201–10. http://dx.doi.org/10.1177/1524839916641638.

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The purpose of this study is to provide process data from campaigns (2009-2010) to improve colorectal cancer (CRC; intervention) screening and fruit and vegetable (F&V; comparison) consumption in 12 Appalachian Ohio counties. County-specific campaigns included one billboard, posters, and articles for local newspapers. Participants in CRC screening counties who reported seeing CRC screening billboards had greater intention to talk to a doctor/nurse about screening in the next 6 months (odds ratio [OR] = 2.92, 95% confidence interval [CI; 1.71, 4.99]) and had twice the odds of talking to a d

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Faiz Mahmood, Syeda Malika Zahra, and Aimun Noor. "A Semiotic Analysis of Billboards in Islamabad's I-8 Markaz: Exploring Visual Communication and Cultural Representation." Journal of Arts and Linguistics Studies 3, no. 1 (2025): 543–61. https://doi.org/10.71281/jals.v3i1.235.

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This study explores the semiotic pragmatics of billboard advertisements, focusing on the ways in which signs and symbols are used to manipulate consumer behavior. Drawing on Roland Barthes' semiotic approach, the research decodes the linguistic, visual, contextual, and mythical elements embedded in billboard advertisements. The analysis examines how advertisers use various signs, including celebrity endorsements, colors, and cultural symbols, to construct persuasive messages that resonate with consumers. By categorizing billboards as a form of outdoor advertisement, the study investigates how

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Jairo, Dávalos, Amaya Edwin, and Martínez Fredy. "Optimizing Outdoor Advertising: A Case Study on the Economic and Technical Viability of Solar-Powered Billboards." Engineering and Technology Journal 9, no. 06 (2024): 4194–201. https://doi.org/10.5281/zenodo.11503999.

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This paper presents a comprehensive analysis of implementing solar photovoltaic (PV) systems for billboard lighting, with a focus on technical design, economic feasibility, and sustainability. Traditional billboard lighting methods largely depend on conventional power sources, which not only contribute to environmental pollution but also incur significant energy costs. To address these challenges, we propose a solar PV system specifically designed for dual-sided billboards typically found in urban and rural settings across Colombia. The study covers detailed system design, including the select

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Kowalsky, Rachel H. "The Billboard." New England Journal of Medicine 385, no. 20 (2021): 1829–31. http://dx.doi.org/10.1056/nejmp2112010.

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Pringle, Peter. "Billboard wars." Index on Censorship 25, no. 4 (1996): 25–29. http://dx.doi.org/10.1080/03064229608536112.

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Van Deer, Tanja, Saba Sadr, and Salwa Mansour. "Billboard Intervention." Kohl: A Journal for Body and Gender Research 2, Summer (2016): 5. http://dx.doi.org/10.36583/2-1-2.

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Adisa, Opal Palmer. "Billboard Advertisement." Callaloo 30, no. 1 (2007): 322–23. http://dx.doi.org/10.1353/cal.2007.0100.

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Wilson, William H. "The Billboard." Journal of Urban History 13, no. 4 (1987): 394–425. http://dx.doi.org/10.1177/009614428701300402.

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Johnson, Joy. "Billboard jungle." British Journalism Review 19, no. 3 (2008): 7–9. http://dx.doi.org/10.1177/09564748080190030202.

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Benu, Naniana N., Ni Made Suryati, I. Wayan Simpen, and Mauli Denil. "Language of Political Campaign: Unraveling the Linguistic Landscape in Billboard Advertisements." Journal of Language and Linguistics in Society, no. 42 (March 29, 2024): 38–50. http://dx.doi.org/10.55529/jlls.42.38.50.

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Billboard advertisements for legislative and senatorial campaigns are integral to the cityscape leading to the general elections, reflecting local political dynamics. This study examines the linguistic landscape in billboard advertisements for legislative and senator campaigns heading for the general election in Indonesia. A qualitative method was employed, gathering data from billboard advertisements across various city areas. Analysis was conducted on the language usage, stylistic features, word choice, sentence structure, and visual representations in these billboard advertisements. Finding

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Effendi, Shintya Bella, Nasrullah Nasrullah, Elsa Rosalina, and Fatchul Mu’in. "Morphological and Syntactical Analysis on Advertising Billboards Used by Hotels in Banjarmasin." JETAL: Journal of English Teaching & Applied Linguistic 4, no. 2 (2023): 97–108. http://dx.doi.org/10.36655/jetal.v4i2.1010.

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It is important to have knowledge of the language to make no mistakes occur in the language. Although previous studies have discussed linguistics and advertising, it is still very rare, and almost very few have discussed the morphology and syntax of hotel billboards in detail. Therefore, to fill this void, this study aimed to examine the morphological and syntactical analysis of advertising billboards used by hotels in Banjar masin. This study used descriptive qualitative research as its methodology. The billboards from various hotels in Banjarmasin served as the study's objects and location.

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Ангелов, Антон. "ПОГЛЕД ОТВЪН: БЪЛГАРИЯ И ИЗТОЧНА ЕВРОПА НА СТРАНИЦИТЕ НА МУЗИКАЛНОТО СПИСАНИЕ „BILLBOARD“". Терени, № 8 (18 червня 2025): 58–85. https://doi.org/10.60053/ter.2024.8.58-85.

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Списание The Billboard излиза от 1894 г. като седмично издание, насочено към музикалната и развлекателната индустрия и през ХХ век придобива значително влияние в популярната култура на Съединените щати. На страниците си отразява широк спектър от събития, творци, популярни жанрове, класации, реклами, информация за продуценти и управители от развлекателния бранш и т. н. Въпреки че е концентрирано върху капиталистическия начин на производство, разпространение и консумация на музикална продукция, с различна честота в периода на Студената война помества информации и репортажи, касаещи по един или д

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Aftab, Saleha, Muhammad Khurram Iqbal, and Abdul Rashid. "A Critical Discourse Analysis of the Linguistic Features of Billboards." Global Social Sciences Review VI, no. I (2021): 356–62. http://dx.doi.org/10.31703/gssr.2021(vi-i).36.

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The present research, "A Critical Discourse Analysis of the Linguistic Features of Billboards", has been accomplished in order to make a comprehensive analysis of the fact how advertising is manipulating and altering the basic philosophies, dogmas, creeds and ideologies of the common people. Advertising is a vast field, and it has influenced the lives of all of us in the last decades. Keeping this factor in view, the researcher has made an attempt to uncover those aspects which remain hidden in the glamorous and eye-catching commercials which contribute to the capitalist's efforts to make maxi

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