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Dissertations / Theses on the topic 'Books Printing Book industries and trade'
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1
Reed, Christopher A. "Gutenberg in Shanghai mechanized printing, modern publishing, and their effects on the city, 1876-1937 /." online access from Digital dissertation consortium, 1996. http://libweb.cityu.edu.hk/cgi-bin/er/db/ddcdiss.pl?9703253.
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Thomas, Drew B. "The industry of evangelism : printing for the Reformation in Martin Luther's Wittenberg." Thesis, University of St Andrews, 2018. http://hdl.handle.net/10023/14589.
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When Martin Luther supposedly nailed his Ninety-Five Theses in 1517 to the Castle Church door in Wittenberg, the small town had only a single printing press. By the end of the century, Wittenberg had published more books than any other city in the Holy Roman Empire. Of the leading print centres in early modern Europe, Wittenberg was the only one that was not a major centre of trade, politics, or culture. This thesis examines the rise of the Wittenberg printing industry and analyses how it overtook the Empire's leading print centres. Luther's controversy—and the publications it produced—attracted printers to Wittenberg who would publish tract after tract. In only a few years, Luther became the most published author since the invention of the printing press. This thesis investigates the workshops of the four leading printers in Wittenberg during Luther's lifetime: Nickel Schirlentz, Josef Klug, Hans Lufft, and Georg Rhau. Together, these printers conquered the German print world. They were helped with the assistance of the famous Renaissance artist, Lucas Cranach the Elder, who lived in Wittenberg as court painter to the Elector of Saxony. His woodcut title page borders decorated the covers of Luther's books and were copied throughout the Empire. Capitalising off the demand for Wittenberg books, many printers falsely printed that their books were from Wittenberg. Such fraud played a major role in the Reformation book trade, as printers in every major print centre made counterfeits of Wittenberg books. However, Reformation pamphlets were not the sole reason for Wittenberg's success. Such items played only a marginal role in the local industry. It was the great Luther Bibles, spurred by Luther's emphasis on Bible reading, that allowed Wittenberg's printers to overcome the odds and become the largest print centre in early modern Germany.
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Higgins, Benjamin David Robert. "We have a constant will to publish : the publishers of Shakespeare's First Folio." Thesis, University of Oxford, 2015. https://ora.ox.ac.uk/objects/uuid:ab876515-5984-46a5-8bf0-8346165fb583.
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This thesis is a cultural history of the publishing businesses that financed Shakespeare's First Folio. The thesis argues that by 1623 each of the four businesses that formed the Folio syndicate had developed an influential reputation in the book trade, and that these reputations were crucial to the cultural positioning of the Folio on publication. Taking its lead from a dynamic new field of study that has been called 'cultural bibliography', the thesis investigates the histories and publishing strategies of the business owned by the stationers William and Isaac Jaggard, who are usually thought of as the leading members of the Folio project, as well as those owned by William Aspley, John Smethwick, and Edward Blount. Through detailed analysis of the publishing strategies of each stationer, the thesis puts forward new theories about how these men influenced the reception of the Folio by transferring onto it their brands, and the expectations of their readerships. The business of each Folio stationer was like a stage with an audience assembled around it, waiting for the next production to emerge. This thesis identifies the publishing activities that attracted the audiences of the Jaggards, Blount, Smethwick, and Aspley, and ultimately suggests the Folio was granted significant legitimacy through the collaboration of these men. After an introductory chapter that locates the thesis in its scholarly field, the first chapter tells the history of syndicated book publishing in England, and reviews what we know of the pre-production process of the First Folio, taking a particular interest in how the publishing syndicate formed. The following chapters then form a series of case studies of the four publishing businesses, reviewing the apprenticeships and careers of each stationer before suggesting how those careers created a context of meaning for the Folio. These case studies focus on the authoritative reference publishing of the Jaggards, the religious publishing of William Aspley, the geographical location of John Smethwick's publishing business beside the Inns of Court, and the cultural achievements of Edward Blount. In conclusion the thesis explores the idea that it was the unique partnership of these businesses that consecrated the Folio as an emblem of literary taste.
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Wrightson, Nicholas Mikus. "Franklin's networks : aspects of British Atlantic print culture, science, and communication c.1730-60." Thesis, University of Oxford, 2007. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.670081.
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Gee, Stacey. "'At the sygne of the cardynalle's hat' : the book trade and the market for books in Yorkshire, c. 1450-1550." Thesis, University of York, 1999. http://etheses.whiterose.ac.uk/9792/.
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This case study of the production and use of books in Yorkshire in the late fifteenth and early sixteenth centuries has two main aims. The first aim is to investigate the relationship between book production and book ownership in Yorkshire during the late fifteenth and early sixteenth centuries. Unlike the methodology of this thesis, previous studies have usually studied the book trade and the market for books separately. By focusing on both book production and use, this study shows that it is not usually possible to argue from the evidence of one to the other. In order to comprehend both book trade networks and the reading public they served, it is necessary to investigate them together. The second aim of this thesis is to investigate how the book trade was affected by socio-economic and religious changes, in particular, the early years of the Reformation and the new technology of print. Using the evidence of the franchise register of York and guild ordinances and other sources, I show that speculative book production in York became more important after the advent of print. As a result of the self-protecting activities of the London booksellers and printers, however, by the mid-sixteenth century the York book trade was predominantly a service industry. Some previous studies have argued that major changes also took place in levels of literacy and methods of reading during this period. Yet the evidence of Yorkshire wills and inventories indicates that the early religious reforms and the advent of print did not affect the ownership of books to any significant extent. A straight-forward contrast between manuscript culture and print culture is therefore too simplistic and we must consider the variety of ways in which books were acquired and used.
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Winters, Jennifer. "The English provincial book trade : bookseller stock-lists, c.1520-1640." Thesis, University of St Andrews, 2012. http://hdl.handle.net/10023/3449.
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The book world of sixteenth-century England was heavily focused on London. London's publishers wholly dominated the production of books, and with Oxford and Cambridge the booksellers of the capital also played the largest role in the supplying and distribution of books imported from Continental Europe. Nevertheless, by the end of the sixteenth century a considerable network of booksellers had been established in England's provincial towns. This dissertation uses scattered surviving evidence from book lists and inventories to investigate the development and character of provincial bookselling in the period between 1520 and 1640. It draws on information from most of England's larger cities, including York, Norwich and Exeter, as well as much smaller places, such as Kirkby Lonsdale and Ormskirk. It demonstrates that, despite the competition from the metropolis, local booksellers played an important role in supplying customers with a considerable range and variety of books, and that these bookshops became larger and more ambitious in their services to customers through this period. The result should be a significant contribution to understanding the book world of early modern England. The dissertation is accompanied by an appendix, listing and identifying the books documented in nine separate lists, each of which, where possible, has been matched to surviving editions.
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Norman, Emma. "E-bokens värden : En komparativ studie av bokbranschens och folkbibliotekens uttalanden om e-boken i Svensk Bokhandel och Biblioteksbladet år 2000-2014." Thesis, Uppsala universitet, Institutionen för ABM, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-267175.
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The purpose of this thesis in Library and Information Science (LIS) is to examine how the book industry and the public libraries discuss the electronic books values in the Swedish journals Svensk Bokhandel and Biblioteksbladet. The method has been to compare statements from the book industries and the public libraries in articles during the period 2000-2014. Paula Schultz Nybackas thesis Bookonomy - the consumption practice and value of book reading provides the theory of the thesis. The material consists of selected articles in Svensk Bokhandel och Biblioteksbladet. The results of the analysis show that the book industry and the public library think and treat the ebook differently. The book industry perceive the economic value of the ebook, and the public libraries are focused on the literary value of the ebook. That can explain why the public libraries and the book industry can’t seem to find a solution about ebook lending at the public libraries in Sweden.This is a two-year master’s thesis in Archive, Library and Museum studies.
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Rogers, Janine. "Gender and the literature culture of late medieval England." Thesis, McGill University, 1998. http://digitool.Library.McGill.CA:80/R/?func=dbin-jump-full&object_id=35053.
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This dissertation explores the impact of gender ideologies held by medieval readerships on the production of books and circulation of texts in late medieval England. The first chapter explores how the professional book trade of late medieval London circulated booklets of Chauceriana which constructed masculinity and femininity in strict adherence to the courtly love literary tradition. In the second chapter, I demonstrate that such a standardized representation of courtly gender could be adapted by a readership removed from the professional book trade, in this case the rural gentry producers of the Findern manuscript, who present a revised vision of femininity and courtliness in their anthology. This revised femininity includes several texts which privilege the female speaking voice. The third chapter goes on to investigate the use of the female voice in one particular genre, the love lyric, and asks if the female lyric speaker can be associated with manuscripts in which women participated as producers or readers. Finally, the fourth chapter turns to masculinity, examining how the commonplace book of an early 16th century grocer, Richard Hill, contains selections from didactic and recreational literature which reinforce the ideals of masculine conduct in the merchant community of late medieval London. The dissertation concludes that manuscript contexts must be taken into account when reading gender in medieval English literature.
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Furuland, Gunnel. "Romanen som vardagsvara : förläggare, författare och skönlitterära häftesserier i Sverige 1833-1851 från Lars Johan Hierta till Albert Bonnier /." Stockholm : LaGun, 2007. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-7806.
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Connolly, David E. "Problems of textual transmission in early German books on mining "Der Ursprung Gemeynner Berckrecht" and the Norwegian "Bergkordnung" /." Columbus, Ohio : Ohio State University, 2005. http://rave.ohiolink.edu/etdc/view?acc%5Fnum=osu1133283981.
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Lindström, Clara. ""Antingen så lägger man sig ner och dör eller så försöker man" : En intervjustudie om några förläggares och bibliotekariers inställning till e-bokshantering på svenska folkbibliotek." Thesis, Uppsala universitet, Institutionen för ABM, 2015. http://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-253310.
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This master thesis aims to examine how public libraries in Sweden are practically and ideologically equipped to deal with e-books, outside of the dominant distributor Elib. The study also aims to find out what’s required of the book market and the public libraries to make further progress in the question of e-books. In Sweden e-books are still representing only a small amount of all the library loans and an even smaller amount of the commercial book market. The methodological and theoretical ground for the thesis is Grounded Theory, and the survey is based on interviews with publishers, librarians and distributors. The conclusions of this thesis are that the public libraries lack resources to invest in e-books, and that they also lack in knowledge about the media and its readers. It also exposes that both internal and external collaboration efforts need to be further developed. In addition to this it also becomes clear that the libraries’ and publishers' digital presence is crucial in their efforts to reach out with literature to the readers. The findings above are closely interwoven with two conceptions of a more abstract kind. The first relates to the issue of the identity of the public library and the question of how they should manage their mission in a still developing digital world. The second concerns the issue of the value of the e-book vs. the value of the printed book. Both publishers and libraries still see the printed book as superior to the e-book, wherefore libraries are reluctant to invest in books that will not be a part of a traditional bookshelf collection. In order to work more actively with the development and further adapt to a future digital society, it is these factors that the book market and the public libraries must work on in order to reach out with literature to the readers. This is a two years master’s thesis in Archive, Library and Museum Studies.
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Aardse, Kent Alexander, and University of Lethbridge Faculty of Arts and Science. "The print artifact in the age of the digital : the writings of Mark Z. Danielewski and Steve Tomasula." Thesis, Lethbridge, Alta. : University of Lethbridge, Dept. of English, 2011, 2011. http://hdl.handle.net/10133/3069.
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The primacy of the print novel as the main mode for knowledge dissemination
and communication is being challenged today by the vast influx and pervasiveness of
digital media. Print literature, then, is at potential risk for obsolescence, as digital
technology creates new modes of narrative distribution. The novel, therefore, is in the
midst of a metamorphosis, having to adapt in order to properly situate itself within the
new media ecology.
Somewhat paradoxically, the same digital technology that challenges print
literature’s primacy is responsible for the novel’s adaption. The changing face of the page
creates new novels that reflect the digital in print, through changes in typography, layout,
and design. These changes illuminate the need for a material-specific methodology in
literary theory, and brings about the death of postmodernism in the new, digital
environment.
ivvi, 91 leaves ; 29 cm
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Kyriaki, Daphne I. D. "A subject analysis of Greek language books printed between 1474 and 1669." 1993. http://catalog.hathitrust.org/api/volumes/oclc/31119816.html.
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Ward, Kenneth C. 1962. ""Mexico, where they coin money and print books:" the Calderón dynasty and the Mexican book trade, 1630-1730." Thesis, 2013. http://hdl.handle.net/2152/26062.
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This dissertation focuses on the family of printers and booksellers descended from Bernardo Calderón. The family was active in Mexico from no later than 1581 to 1817, and this study focuses on the period from 1628 to 1760 when they were the most prominent. The central question is to understand how they navigated the seventeenth and early eighteenth centuries, how they operated as a business concern, and how were they related to broader society in New Spain. Organized into six chapters, the first focuses on Calderón’s background in Alcalá de Henares and Seville, Spain. The second focuses on Calderón’s brief nine-year career in Mexico, followed by an examination of the first decade following his death when the press was led by his widow, Paula de Benavides. Chapter four focuses on the growth and expansion of the enterprise during the period from 1650 to 1685, followed by a discussion of the economics of the book trade during the viceregal period. The final chapter examines a period of intense competition from 1720 to 1760, during which the book trade in New Spain underwent fundamental changes.text
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Vaca, Daniel. "Book People: Evangelical Books and the Making of Contemporary Evangelicalism." Thesis, 2012. https://doi.org/10.7916/D86T0TSD.
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"Book People: Evangelical Books and the Making of Contemporary Evangelicalism" traces the conjoined histories of evangelical Christianity and evangelical book culture in the United States. Although existing studies of religion, media, and business have explored evangelical print culture in the nineteenth and twenty-first centuries, historians rarely have lent their attention to the century that intervenes. Addressing this historiographic silence, this dissertation's chapters move from the end of the nineteenth century to the present. These chapters center their narrative on the middle decades of this period, when ministerial and entrepreneurial evangelicals increasingly turned to books not only as tools of cultural and theological discipline but also as commercial opportunities. By the end of the century, the marketplace had molded evangelicalism into a constituency that everyone from ministers to scholars to politicians to suburban shoppers to international media conglomerates regularly imagined, addressed, and invoked. Drawing on such archival sources as business records, meeting minutes, advertisements, editorial correspondence, marketing plans, sermon collections, and interviews, "Book People" illustrates how contemporary evangelicalism and the contemporary evangelical book industry helped bring each other into being.
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Willis, Catherine Jean. "An assessment of the marketing capabilities of trade book publishers in South Africa." Thesis, 2016. http://hdl.handle.net/10539/21830.
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A research report submitted to the Faculty of Humanities, School of Literature, Language and Media in partial fulfilment of the requirements for the degree of M.A Publishing Studies at the University of the Witwatersrand, 2016The purpose of this study is to investigate the current marketing capabilities of trade book publishers in South Africa. In addition, this study ascertains how these marketing capabilities impact on trade book publishers' sales and brand performance. There are currently several gaps in the literature on both marketing capabilities within the global publishing industry as well as gaps in the literature on the South African trade publishing industry. The main research problem is the lack of understanding of the marketing capabilities of trade book publishers in South Africa and how these capabilities can impact on the sales performance of these trade book publishers. This study is a qualitative, case study that examined four marketing capabilities within trade publishing houses in South Africa. Four propositions (on marketing communications, pricing, product innovation and channel management) were developed and tested in the study. The Resource-based view (RBV) theory as the main theoretical lens for this study is examined. The research was gathered through interviews over a 2 month period that were conducted at the publishers’ offices. 5 publishing companies took part in the study and a total of 15 interviews were conducted. The interviews were recorded and then transcribed. The transcriptions were loaded on to an analysis software tool called MaxQDA which allowed easy analysis by the researcher. All four propositions established were supported by the research. These marketing capabilities exist within all five trade publishing houses but that they are not being utilised as they should be. There is definite room for improvement in the publishing industr. The most significant capability for the trade publishing industry is the marketing communications capability as this is the most widely used. The originality of this research is that it is a case study in South African trade publishing houses and that it is looking at the marketing capabilities of trade publishing houses through the RBV approach. The implications for the industry are mostly in-house implication as the models generated require an organizational change within the publishing houses. Limitations of this study as well as suggestions for future research are outlined in this study.
GR2017
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"Media conglomeration and cultural production: organization and operation of popular books publishing in Hong Kong." Chinese University of Hong Kong, 1988. http://library.cuhk.edu.hk/record=b5885972.
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Young, Dennis. "Book hunger and the political economy of the South African booktrade : structural and policy constraints on the production and distribution of academic books." Thesis, 1994. http://hdl.handle.net/10413/5189.
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While 'book hunger' in Third World societies was regarded by a 'first generation' of theorists, working in the modernization/diffusion of innovation paradigm, as a cause of underdevelopment (and thus requiring the correction of problems relating to the undersupply of books to Third World countries by means of book aid policies, transfer of
expertise and technology, and development of modern (western) publishing and distribution procedures and infrastructures), a 'second generation' of theorists working in the dependency/disassociation paradigm responded by insisting that 'book hunger' was an effect of the underdevelopment of peripheral economies, and a symptom of the
debilitating cultural effects of the global economic order, with its skewed international distribution of knowledge, resources and capital. In recent approaches to the topic of 'book hunger' (which are wary of the sweeping dichotomies of dependency theory), 'book hunger' serves to describe a chronic shortage of books which results from complex structural inequities and antagonisms, from the distorting effects of global rationalization,
as well as from local economic arrangements and policy mechanisms which do not adequately meet the knowledge and information needs of competing local cultural formations. 'Book hunger' is seen to derive from a range of causes, and to produce a range of effects, which correspond to the varying needs, resources, and conditions operative in - and the cultural media and knowledge infrastructures available within specific societies. Obviously, 'book hunger' is rooted to a considerable degree in the specific historical configurations and socioeconomic circumstances of specific countries. An understanding of complex, globally-interlinked socio-cultural, political and economic structures and practices is thus crucial to understanding 'book hunger' in South Africa. A survey of global and local environments within which scholarly books are produced and
circulated - including South African distribution systems and knowledge dissemination networks - makes it possible to sketch an approach to South Africa's own 'book hunger:' which is sensitive to the complexity and the specificity of conditions in the local booktrade, and which is able to contribute to the complex debates on local knowledge infrastructures, strategies for book development and new forms of distribution which are
now beginning to take place in South Africa.Thesis (M.A.)-University of Natal, 1994.
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"Publishing and reading in the Chinese cultural revolution: hegemony, cultural reproduction, and modernity." 2002. http://library.cuhk.edu.hk/record=b5891259.
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Yun Wai Foo.Thesis (M.Phil.)--Chinese University of Hong Kong, 2002.
Includes bibliographical references (leaves 139-169).
Abstracts in English and Chinese.
CONTENTS --- p.1
TABLES AND FIGURES --- p.2
Chapter I. --- INTRODUCTION --- p.3
Problem of Culture in the Cultural Revolution --- p.3
History of Print and Read in the Cultural Revolution： A Social Prelude to Maoism --- p.14
Chapter II. --- HEGEMONY AND BOOK PRINTING IN COMMUNIST CHINA --- p.26
Ideological Determination and Book Industry --- p.26
Book Printing in the Cultural Revolution --- p.32
Chapter III. --- SOCIOLOGY OF KNOWLEDGE IN THE PRC --- p.44
Knowledge in the PRC --- p.44
Inefficacy of cultural reproduction in the cultural revolution --- p.52
Chapter IV --- HISTORY OF READING IN THE CULTURAL REVOLUTION --- p.74
Collective Memory and the Cultural Revolution --- p.74
Chinese Reading Myth： Simply Read Marx ？ --- p.81
What People Read ？ Alternative Reading in Communist China …… --- p.97
How People Read? The Way and War to Knowledge --- p.115
Construction of Intellectual Network in the Cultural Revolution --- p.122
Chapter V --- CONCLUSION --- p.134
BIBLIOGRAPHY --- p.139
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Retief, Anje Danielle. "A literary relationship between South Africa and Germany: adapting marketing strategies to different cultures." Thesis, 2017. https://hdl.handle.net/10539/24536.
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Submitted to the Faculty of Humanities in partial fulfillment of the requirements for the degree of M.A (Publishing Studies) University of the Witwatersrand, South Africa, 2017Gérard Genette famously noted that paratexts are ‘those liminal devices’, elements, both within and outside the book, that form part of the complex relationship between book, author, publisher, and reader. He determined that titles, forewords, epigraphs, and publishers’ jacket copy are part of a book’s ‘private and public history’. By considering each of these liminal devices in the larger context of marketing strategies, this research report addresses the question of how paratexts are altered to appeal to different markets in different countries – specifically South Africa and Germany – and how this is done in relation to five translated novels: Stadt des Goldes by Norman Ohler; Portrait with Keys by Ivan Vladislavić; Township Blues and Themba by Lutz van Dijk; and Fiela se Kind by Dalene Matthee. The research report argues that the relationship between paratext and reader is of vital importance when it comes to understanding how cultures are perceived by foreign readers. With each comparison between the paratexts of the original and their translated novels, the research report demonstrates that paratextual alterations are predominantly influenced by alterations in time and geography; use or dismissal of clichés and stereotypes; educational value; and either techniques which familiarise or defamiliarise the reader. By uncovering the way novels are marketed to a foreign readership, it becomes possible to uncover why translations occur and how the source-culture is perceived.
XL2018