Books on the topic 'Brand communities'
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von Loewenfeld, Fabian. Brand Communities. Wiesbaden: Gabler, 2006. http://dx.doi.org/10.1007/978-3-8350-9020-0.
Full textAlgesheimer, René. Brand Communities. Wiesbaden: Deutscher Universitätsverlag, 2004. http://dx.doi.org/10.1007/978-3-322-81741-9.
Full textMartínez-López, Francisco J., Rafael Anaya, Rocio Aguilar, and Sebastián Molinillo. Online Brand Communities. Cham: Springer International Publishing, 2016. http://dx.doi.org/10.1007/978-3-319-24826-4.
Full textPopp, Bastian. Markenerfolg durch Brand Communities. Wiesbaden: Gabler, 2011. http://dx.doi.org/10.1007/978-3-8349-6712-1.
Full textHoppe, Melanie. Informelle Mitgliedschaft in Brand Communities. Wiesbaden: Gabler, 2009. http://dx.doi.org/10.1007/978-3-8349-8343-5.
Full textWiegandt, Philipp. Value Creation of Firm-Established Brand Communities. Wiesbaden: Gabler, 2009. http://dx.doi.org/10.1007/978-3-8349-8460-9.
Full textMeister, Sandra. Brand Communities for Fast Moving Consumer Goods. Wiesbaden: Gabler Verlag, 2012. http://dx.doi.org/10.1007/978-3-8349-4055-1.
Full textWiegandt, Philipp. Value Creation of Firm-Established Brand Communities. Wiesbaden: Gabler Verlag / GWV Fachverlage GmbH, Wiesbaden, 2009.
Find full textLoewenfeld, Fabian von. Brand Communities: Erfolgsfaktoren und ökonomische Relevanz von Markengemeinschaften. Wiesbaden: Deutscher Universitäts-Verlag, 2006.
Find full textComputer-mediated marketing strategies: Social media and online brand communities. Hershey, PA: Business Science Reference, 2015.
Find full textStrauss, Nancy. Online Communities Handbook: Building Your Business & Brand on the Web. Indianapolis, Ind: New Riders, 2009.
Find full textPopp, Bastian. Markenerfolg durch Brand Communities: Eine Analyse der Wirkung psychologischer Variablen auf ökonomische Erfolgsindikatoren. Wiesbaden: Gabler, 2011.
Find full textJabur, Luciana. Online networked communities and brand management: A perspective on the UK market and the top companies in home and personal care sector. London: LCP, 2001.
Find full textHochschule Karlsruhe - Technik und Wirtschaft Fakultät für Wirtschaftswissenschaften. Marketing 2.0 - neue Wege zum Kunden: Brand Communities, Blogs, Twitter, Social Media, Online-Shops, virales Marketing, Online-Auktionen, Apps, Suchmaschinenmarketing, RFID, Online-Werbung, Mobile-Marketing, Entertainment-Plattformen, Avatare. Karlsruhe: Hochsch. Karlsruhe - Technik und Wirtschaft, Fak. für Wirtschaftswiss., 2011.
Find full textLatino link: Building brands online with Hispanic communities and content. Ithaca, NY: Paramount Market Publishing, 2011.
Find full textFehrle, Johannes, and Werner Schäfke-Zell, eds. Adaptation in the Age of Media Convergence. NL Amsterdam: Amsterdam University Press, 2019. http://dx.doi.org/10.5117/9789462983663.
Full textBrylla, Konrad. Self-Brand connecting Communities: Die Bedingungsfaktoren von Brand Communities am Beispiel der Marke Smart. GRIN Publishing, 2011.
Find full textAlgesheimer, René. Brand Communities: Begriff, Grundmodell und Implikationen. Deutscher Universitäts Verlag, 2013.
Find full textAlgesheimer, René. Brand Communities: Begriff, Grundmodell und Implikationen. Ren Algesheimer, 2004.
Find full textCostello, Joyce, and Sevil Yesiloglu. Influencer Marketing: Building Brand Communities and Engagement. Taylor & Francis Group, 2020.
Find full textCostello, Joyce, and Sevil Yesiloglu. Influencer Marketing: Building Brand Communities and Engagement. Taylor & Francis Group, 2020.
Find full textCostello, Joyce, and Sevil Yesiloglu. Influencer Marketing: Building Brand Communities and Engagement. Taylor & Francis Group, 2020.
Find full textInfluencer Marketing: Building Brand Communities and Engagement. Taylor & Francis Group, 2020.
Find full textInfluencer Marketing: Building Brand Communities and Engagement. Taylor & Francis Group, 2020.
Find full textHerrmann, Prof Andreas, and Fabian Loewenfeld. Brand Communities: Erfolgsfaktoren und ökonomische Relevanz Von Markengemeinschaften. Deutscher Universitäts Verlag, 2008.
Find full textKaesler, Carolin. Facebook-Fanpages Als Brand Communities? eine Theoretische Analyse. GRIN Verlag GmbH, 2013.
Find full textJones, Carrie Melissa, and Charles Vogl. Building Brand Communities: How Organizations Succeed by Creating Belonging. Berrett-Koehler Publishers, Incorporated, 2020.
Find full textTribe: How to Build Infectious Communities with Your Brand. Lulu Press, Inc., 2019.
Find full textJones, Carrie Melissa, and Charles Vogl. Building Brand Communities: How Organizations Succeed by Creating Belonging. Berrett-Koehler Publishers, Incorporated, 2020.
Find full textHoppe, Melanie. Informelle Mitgliedschaft in Brand Communities: Einflussfaktoren, Konsequenzen und Gruppenunterschiede. Melanie Hoppe, 2009.
Find full textMiller, Caroline, Carrie Melissa Jones, and Charles H. Vogl. Building Brand Communities: How Organizations Succeed by Creating Belonging. Dreamscape Media, 2020.
Find full textHoppe, Melanie. Informelle Mitgliedschaft in Brand Communities: Einflussfaktoren, Konsequenzen und Gruppenunterschiede. Westdeutscher Verlag GmbH, 2009.
Find full textJones, Carrie Melissa, and Charles Vogl. Building Brand Communities: How Organizations Succeed by Creating Belonging. Berrett-Koehler Publishers, Incorporated, 2020.
Find full textHanlon, Patrick. Primalbranding: Create Belief Systems That Attract Communities. Simon & Schuster, Limited, 2006.
Find full textBacon, Jono. People Powered: How Communities Can Supercharge Your Business, Brand, and Teams. HarperCollins Leadership, 2019.
Find full textMillington, Richard. The Indispensable Community: Why Some Brand Communities Thrive When Others Perish. FeverBee, 2018.
Find full textBacon, Jono. People Powered: How Communities Can Supercharge Your Business, Brand, and Teams. HarperCollins Leadership, 2021.
Find full textBacon, Jono, and Peter H. Diamandis. People Powered: How Communities Can Supercharge Your Business, Brand, and Teams. HarperCollins Leadership on Brilliance Audio, 2019.
Find full textMartínez-López, Francisco J., Rafael Anaya, Rocio Aguilar, and Sebastián Molinillo. Online Brand Communities: Using the Social Web for Branding and Marketing. Springer, 2019.
Find full textOnline Brand Communities: Using the Social Web for Branding and Marketing. Springer, 2015.
Find full textMartínez-López, Francisco J., Rafael Anaya, Rocio Aguilar, and Sebastián Molinillo. Online Brand Communities: Using the Social Web for Branding and Marketing. Springer London, Limited, 2015.
Find full textBacon, Jono, and Peter H. Diamandis. People Powered: How Communities Can Supercharge Your Business, Brand, and Teams. HarperCollins Leadership, 2021.
Find full textMerrifield, Jeff. Damanhur: The Community They Tried to Brand a Cult. Thorsons, 1999.
Find full textCohen, Norty. Join the brand: How to build loyal communities and create real belonging. 2018.
Find full textPopp, Bastian. Markenerfolg Durch Brand Communities: Eine Analyse der Wirkung Psychologischer Variablen Auf ökonomische Erfolgsindikatoren. Westdeutscher Verlag GmbH, 2011.
Find full textOzuem, Wilson, and Michelle Willis. Digital Marketing Strategies for Value Co-Creation: Models and Approaches for Online Brand Communities. Springer International Publishing AG, 2022.
Find full textDennhardt, Severin. User-Generated Content and its Impact on Branding: How Users and Communities Create and Manage Brands in Social Media. Springer Gabler, 2013.
Find full textDennhardt, Severin. User-Generated Content and Its Impact on Branding: How Users and Communities Create and Manage Brands in Social Media. Springer Gabler. in Springer Fachmedien Wiesbaden GmbH, 2013.
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