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1

van de Sand, Felix, Anna-Katharina Frison, Pamela Zotz, Andreas Riener, and Katharina Holl. User Experience Is Brand Experience. Springer International Publishing, 2020. http://dx.doi.org/10.1007/978-3-030-29868-5.

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2

Sengupta, Jayanta. Wraparound: Delivering a great brand experience. Rupa & Co., 2006.

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3

Joseph, Jim. The experience effect: Engage your customers with a consistent and memorable brand experience. AMACOM, 2010.

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4

Hellman, Anne. Marc Gobé and Joël Desgrippes on emotional brand experience. Rockport Publishers, 2007.

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5

Hellman, Anne. Marc Gobé and Joël Desgrippes on emotional brand experience. Rockport Publishers, 2007.

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6

Thomas, Lockwood, ed. Design thinking: Integrating innovation, customer experience and brand value. Allworth Press, 2010.

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7

Lockwood, Thomas. Design thinking: Integrating innovation, customer experience and brand value. Allworth Press, 2010.

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8

Thomas, Lockwood, ed. Design thinking: Integrating innovation, customer experience and brand value. Allworth Press, 2010.

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9

Thomas, Lockwood, ed. Design thinking: Integrating innovation, customer experience and brand value. Allworth Press, 2010.

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10

Thomas, Lockwood, ed. Design thinking: Integrating innovation, customer experience, and brand value. 3rd ed. Allworth Press, 2009.

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11

Hellman, Anne. Marc Gobé and Joël Desgrippes on emotional brand experience. Rockport Publishers, 2007.

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12

Shaun, Smith, and Milligan Andy, eds. Uncommon practice: People who deliver a great brand experience. Financial Times Prentice Hall, 2002.

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13

Thomas, Lockwood, ed. Design thinking: Integrating innovation, customer experience and brand value. Allworth Press, 2010.

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14

Hellman, Anne. Joël Desgrippes and Marc Gobé on the emotional brand experience. Rockport Publishers, 2007.

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15

Kaufmann, Lawrence. Branding electric utility products: Analysis and experience in related industries. Edison Electric Institute, 1997.

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16

Otto, Riewoldt, ed. Brandscaping: Worlds of experience in retail design = Erlebnisdesign für Einkaufswelten. Birkhäuser-Publishers for Architecture, 2002.

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17

Blanco, Roberto Álvarez del. Personal brands: Manage your life with talent and turn it into a unique experience. Palgrave Macmillan, 2010.

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18

1970-, Rogers David L., and Vrotsos Karen 1960-, eds. There's no business that's not show business: Marketing in an experience culture. Prentice Hall Financial Times, 2004.

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19

Studio, Sandpaper. MSL Brand Experience. Blurb, 2015.

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20

Soechtig, Steven. New Experience Brand. Wiley & Sons, Limited, John, 2022.

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21

Zizka, Peter. Designing The Brand Experience. Page One Publishing, 2008.

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22

Landa, Robin. Designing Brand Experience: Creating Powerful Integrated Brand Solutions. Cengage Delmar Learning, 2005.

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23

Allwood, Alex. Customer Experience Is the Brand. Publish Central, 2015.

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24

Customer experience management rebooted: Are you an experience brand or an efficiency brand? Palgrave Macmillan, 2017.

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25

Walden, Steven. Customer Experience Management Rebooted: Are You an Experience Brand or an Efficiency Brand? Palgrave Macmillan, 2016.

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26

Walden, Steven. Customer Experience Management Rebooted: Are you an Experience brand or an Efficiency brand? Palgrave Macmillan, 2018.

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27

Lenderman, Max. Experience the Message. Carroll & Graf, 2006.

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28

Brand experience: Values and relationships making. Bonanza Books, 2003.

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29

BHRogers, Schmitt D. L. Handbook on Brand and Experience Management. Elgar Publishing Limited, Edward, 2010.

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30

Handbook on brand and experience management. Edward Elgar, 2008.

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31

Handbook on Brand and Experience Management. Elgar Publishing, Incorporated, Edward, 2009.

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32

Newbery, Patrick, and Kevin Farnham. Experience Design: A Framework for Integrating Brand, Experience, and Value. Wiley & Sons, Incorporated, John, 2013.

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33

Newbery, Patrick, and Kevin Farnham. Experience Design: A Framework for Integrating Brand, Experience, and Value. Wiley & Sons, Incorporated, John, 2013.

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34

Newbery, Patrick, and Kevin Farnham. Experience Design: A Framework for Integrating Brand, Experience, and Value. Wiley & Sons, Incorporated, John, 2013.

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35

Newbery, Patrick, and Kevin Farnham. Experience Design: A Framework for Integrating Brand, Experience, and Value. Wiley & Sons, Incorporated, John, 2013.

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36

Newbery, Patrick, and Kevin Farnham. Experience Design: A Framework for Integrating Brand, Experience, and Value. Wiley, 2013.

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37

Landa, Robin. EResource for Landa's Designing Brand Experience: Creating Powerful Integrated Brand Solutions. Delmar Cengage Learning, 2005.

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38

Experience Effect: Engage Your Customers with a Consistent and Memorable Brand Experience. AMACOM, 2019.

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39

Joseph, Jim. Experience Effect: Engage Your Customers with a Consistent and Memorable Brand Experience. AMACOM, 2010.

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40

Dietzel, Jörg. Touch: Building Your Brand in the Experience Economy. Marshall Cavendish International (Asia) Private Limited, 2020.

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41

Pŭraendŭ wa kogaek ch'ehŏm: Brand and customer experience. Idam Books, 2012.

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42

Gad, Thomas. Customer Experience Branding: Driving Engagement Through Surprise and Innovation. Kogan Page, Limited, 2016.

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43

Gad, Thomas. Customer Experience Branding: Driving Engagement Through Surprise and Innovation. Kogan Page, 2016.

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44

Mares, Katie. CustomHer Experience: The Importance of Tailoring Your Brand Experience to the Female Consumer. Greenleaf Book Group, 2023.

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45

Riener, Andreas, Felix van de Sand, Anna-Katharina Frison, Pamela Zotz, and Katharina Holl. User Experience Is Brand Experience: The Psychology Behind Successful Digital Products and Services. Springer International Publishing AG, 2020.

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46

The experience effect: Engage your customers with a consistent and memorable brand experience. AMACOM, 2010.

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47

Mares, Katie. CustomHer Experience: The Importance of Tailoring Your Brand Experience to the Female Consumer. Greenleaf Book Group, 2023.

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48

Riener, Andreas, Felix van de Sand, Anna-Katharina Frison, Pamela Zotz, and Katharina Holl. User Experience Is Brand Experience: The Psychology Behind Successful Digital Products and Services. Springer, 2019.

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49

Brand Experience and Trade Fair Design Annual 2022-23. Antique Collectors' Club, 2023.

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50

Brand Experience and Trade Fair Design Annual 2023- 24. Antique Collectors' Club, 2024.

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