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1

Heding, Tilde. Brand management: Research, theory and practice. Abingdon, Oxon: Routledge, 2008.

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2

Consumer-brand relationships: Insights for theory and practice. Abingdon, Oxon: Routledge, 2012.

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3

Riezebos, H. J. Brand-added value: Theory and empirical research about the value of brands to consumers. Delft, The Netherlands: Eburon Publishers, 1994.

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4

Repeat-buying: Facts, theory, and applications. London: Griffin, 1988.

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5

Huo, Jiazhen. Advances in Theory and Practice in Store Brand Operations. Singapore: Springer Singapore, 2021. http://dx.doi.org/10.1007/978-981-15-9877-7.

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6

O'Connor, Derina. The application of implicit personality theory to consumers' inferential brand judgements. Dublin: University College Dublin, 1995.

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7

Woodside, Arch G., and Mark S. Glynn. Business-to-business brand management: Theory, research and executive case study exercises. Bingley, UK: JAI Press, 2009.

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8

Zhongguo qi ye pin pai jing zheng li zhi shu xi tong li lun yu shi jian: China enterprise brand competitiveness index system theory and pracitce. Beijing: Jing ji guan li chu ban she, 2011.

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9

Informationsökonomische Markenpolitik: Zur Bedeutung der Informationsökonomie für die Markenpolitik von Herstellern. Frankfurt am Main: P. Lang, 2000.

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10

Schaake, A. G. An introduction to flat braids. Hamilton, N.Z: Dept. of Mathematics and Statistics, University of Waikato, 1991.

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11

Braid and knot theory in dimension four. Providence, RI: American Mathematical Society, 2002.

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12

Murasugi, Kunio. A study of braids. Dordrecht: Kluwer Academic Publishers, 1999.

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13

Dehornoy, Patrick. Braids and self-distributivity. Basel: Birkhäuser, 2000.

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14

Hillman, Jonathan. 2-knots and their groups. Cambridge: Cambridge University Press, 1989.

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15

2-knots and their groups. Cambridge [England]: Cambridge University Press, 1989.

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16

AMS-IMS-SIAM Joint Summer Research Conference in the Mathematical Sciences on Artin's Braid Group (1986 University of California, Santa Cruz). Braids: Proceedings of a summer research conference held July 13-16, 1986. Edited by Birman Joan S. 1927-, Libgober A. 1949-, American Mathematical Society, Institute of Mathematical Statistics, and Society for Industrial and Applied Mathematics. Providence, R.I: American Mathematical Society, 1988.

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17

Schaake, A. G. Braiding application: Horse halter. [Hamilton, N.Z: Dept. of Mathematics and Statistics, University of Waikato, 1991.

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18

Cotta-Ramusino, Ludovica. Low energy effective theory for brane world models. Portsmouth: University of Portsmouth, 2004.

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19

Schaake, A. G. Generalizing Euclid's algorithm, via the regular and Moebius knot trees, order-n arithmetics. [Waikato, N.Z: Waikato Polytechnic, 1990.

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20

1971-, Dynnikov Ivan, Rolfsen Dale, and Wiest Bert, eds. Ordering braids. Providence, R.I: American Mathematical Society, 2008.

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21

Birman, Joan S. Studying links via closed braids. Taejon, Korea: Korea Advanced Institute of Science and Technology, Mathematics Research Center, 1994.

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22

service), SpringerLink (Online, ed. D-Brane: Superstrings and New Perspective of Our World. Berlin, Heidelberg: Springer Berlin Heidelberg, 2012.

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23

Todorov, Ivan T. Quantum groups and braid group statistics in conformal current algebra models. Vitória, Brazil: Editora da Universidade Federal do Espírito Santo, 2010.

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24

Schaake, A. G. Regular knots. Hamilton, N.Z: Dept. of Mathematics and Statistics, University of Waikato, 1988.

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25

Schaake, A. G. Braiding: New and automatic methods for constructing knots and braids. Hamilton, N.Z: Dept. of Mathematics and Statistics, University of Waikato, 1990.

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26

Brant, Rollin F. Missing covariate values in generalized regression models /by Rollin Brant. Toronto: University of Toronto, Dept. of Statistics, 1990.

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27

National University of Singapore. Institute for Mathematical Sciences, ed. Braids: Introductory lectures on braids, configurations and their applications. Hackensack, NJ: World Scientific, 2010.

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28

An introduction to string theory and D-brane dynamics: With problems and solutions. 2nd ed. London: Imperial College Press, 2011.

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29

Lecture notes on knot invariants. New Jersey: World Scientific, 2016.

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30

author, Malle Gunter, and Michel Jean author, eds. Split spetses for primitive reflection groups. Paris: Société mathématique de France, 2014.

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31

Cesare Brandi and the development of modern conservation theory: International symposium, New York, October 4, 2006. Saonara (Pd) [i.e. Padua, Italy]: Il prato, 2011.

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32

Braids and coverings: Selected topics. Cambridge: Cambridge University Press, 1989.

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33

Fröhlich, Jürg. Quantum groups, quantum categories, and quantum field theory. Berlin: Springer-Verlag, 1993.

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34

Guaschi, John, Daniel Juan-Pineda, and Silvia Millán López. The Lower Algebraic K-Theory of Virtually Cyclic Subgroups of the Braid Groups of the Sphere and of ZB4(S2). Cham: Springer International Publishing, 2018. http://dx.doi.org/10.1007/978-3-319-99489-5.

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35

Shaoqiang, Wang. Big Brand Theory. Gingko Press, Incorporated, 2012.

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36

Brand Management: Theory and Practice. Routledge, 2008.

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37

Bjerre, Mogens, Tilde Heding, and Charlotte F. Knudtzen. Brand Management: Research, Theory and Practice. Taylor & Francis Group, 2015.

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38

Bjerre, Mogens, Tilde Heding, and Charlotte F. Knudtzen. Brand Management: Research, Theory and Practice. Taylor & Francis Group, 2015.

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39

F, Knudtzen Charlotte, and Bjerre Mogens 1959-, eds. Brand management: Research, theory and practice. Routledge, 2016.

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40

Bjerre, Mogens, Tilde Heding, and Charlotte F. Knudtzen. Brand Management: Research, Theory and Practice. Taylor & Francis Group, 2015.

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41

Bjerre, Mogens, Tilde Heding, and Charlotte F. Knudtzen. Brand Management: Research, Theory and Practice. Taylor & Francis Group, 2015.

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42

Bjerre, Mogens, Tilde Heding, and Charlotte F. Knudtzen. Brand Management: Mastering Research, Theory and Practice. Taylor & Francis Group, 2020.

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43

Bjerre, Mogens, Tilde Heding, and Charlotte F. Knudtzen. Brand Management: Mastering Research, Theory and Practice. Taylor & Francis Group, 2020.

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44

Bjerre, Mogens, Tilde Heding, and Charlotte F. Knudtzen. Brand Management: Mastering Research, Theory and Practice. Taylor & Francis Group, 2020.

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45

Bjerre, Mogens, Tilde Heding, and Charlotte F. Knudtzen. Brand Management: Mastering Research, Theory and Practice. Taylor & Francis Group, 2020.

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46

Bjerre, Mogens, Tilde Heding, and Charlotte F. Knudtzen. Brand Management: Mastering Research, Theory and Practice. Taylor & Francis Group, 2020.

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47

Blackston, Max. Brand love is not enough: A theory of consumer brand relationships in practice. 2018.

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48

Grzesiak, Mateusz. Personal Brand Creation in the Digital Age: Theory, Research and Practice. Palgrave Pivot, 2018.

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49

Glynn, Mark S., and Arch G. Woodside, eds. Business-To-Business Brand Management: Theory, Research and Executivecase Study Exercises. Emerald Group Publishing Limited, 2009. http://dx.doi.org/10.1108/s1069-0964(2009)15.

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50

Grzesiak, Mateusz. Personal Brand Creation in the Digital Age: Theory, Research and Practice. Palgrave Pivot, 2019.

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