Relevant bibliographies by topics / Branded clothing market

Contents

  1. Journal articles
  2. Dissertations / Theses
  3. Books
  4. Book chapters
  5. Conference papers
  6. Reports

Academic literature on the topic 'Branded clothing market'

Author: Grafiati
Published: 30 May 2022
Last updated: 31 July 2025

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Journal articles on the topic "Branded clothing market"

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Priadko, O. M., and K. S. Olinichenko. "Using the Modern Marketing Tools to Stimulate Consumer Motivation." Business Inform 10, no. 525 (2021): 368–74. http://dx.doi.org/10.32983/2222-4459-2021-10-368-374.

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The article is concerned with improving the marketing tools aimed at encouraging consumer motivations of the branded clothing market in the context of the crisis caused by the COVID-19 pandemic. In the analysis, systematization and generalization of scientific works of many scholars, theoretical and practical approaches to the process of formation of loyalty and separate aspects of their management at retail enterprises are considered. It is found that in the current market conditions, a competitive marketing strategy involves the implementation of relationship marketing as one of the major fu
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АРИПОВА, М. С. "ИССЛЕДОВАНИЕ ОТНОШЕНИЯ МЕСТНЫХ ПОТРЕБИТЕЛЕЙ К БРЕНДОВОЙ МОДНОЙ ОДЕЖДЕ". Экономика и предпринимательство, № 11(172) (12 жовтня 2024): 802–9. http://dx.doi.org/10.34925/eip.2024.172.11.139.

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В статье показаны результаты маркетингового исследования, проведенного в марте 2024 года. Изучены отношения местных потребителей к брендовой модной одежде. Также, в процессе изучения типов потребителей автором предложено классификации покупателей по признаку фэшнабилити (модности). Проведён сравнительный анализ ношения модной одежды людьми в различных странах. Исследование позволило установить характеристики, которые помогут производителям местных брендовых одежд определить тенденцию развития сегмента модного рынка. The article presents the results of a marketing study conducted in March 2024.
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Jin, Tongxu. "Analysis of the Influence of Crossover Co-branding of Clothing Brands on Brand Image." Advances in Economics, Management and Political Sciences 41, no. 1 (2023): 92–98. http://dx.doi.org/10.54254/2754-1169/41/20232047.

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In recent years, "cross-industry marketing" has become a relatively mature way of brand expansion, transformation and promotion in the clothing industry. Co-branded brands have also become the main research objects of scholars. Cross-industry co-branding can create new brand value on the basis of existing brands, and find more market possibilities, thus expanding consumer groups and improving brand equity performance. The research theme of this paper is the influence of cross-industry co-branding of clothing brands on the image of co-branded brands, among which the influence of the fit degree
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Şermin, Önem, and Selim Selvi Murat. "The Role of Influencers in Online Second-Hand Clothing Shopping: The Case of Dolap Application in Türkiye." Journal of Economics, Finance and Management Studies 06, no. 10 (2023): 5198–206. https://doi.org/10.5281/zenodo.10226083.

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The main purpose of this study was to explore the effects of influencers on consumers in the Dolap application in Türkiye, an online second-hand clothing shopping platform. In this context, a semi-structured interview form was used with 20 people who use the Dolap application. Interviews were conducted face-to-face and over the phone. It has been revealed that the influence of influencers on the purchase of second-hand clothing by consumers using the application is low, but the brands used by the influencer when making a purchase decision can affect the purchase decision. The most important ba
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O’Cass, Aron, and Vida Siahtiri. "Are young adult Chinese status and fashion clothing brand conscious?" Journal of Fashion Marketing and Management 18, no. 3 (2014): 284–300. http://dx.doi.org/10.1108/jfmm-03-2012-0013.

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Purpose – The purpose of this paper is to examine fashion clothing consumption in relation to status consumption and perceptions of fashion clothing brand status (BS) in transition economies. Design/methodology/approach – A survey was designed and administered in China to a sample of 460 young adults aged between 18 and 24. Findings – The results indicate that individuals’ status consciousness (SC) has an impact on fashion clothing brand preference (BP) and perceptions of the brand's status. Also, individuals’ BP and perceived BS were found to mediate the relationship between individuals’ SC a
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Michael Sitorus and Vanesa. "Penerapan Algoritma C4.5 terhadap Pengaruh VSTOCK.ID pada Masyarakat di Masa Pandemi Covid-19." Journal of Informatics and Advanced Computing (JIAC) 2, no. 2 (2021): 1–5. https://doi.org/10.35814/jiac.v2i2.3264.

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The Covid-19 Pandemic Outbreak, is an international disaster that has shaken all aspects of life, including the business world. With the Covid-19 outbreak, automatically there will be no face-to-face meetings to avoid the spread of Covid-19, or at least minimizing meetings. Vstock.id's business problems that arise in society are the way Vstock.id conducts activities to disseminate information to its consumers, because many consumers have doubts about the original brand of a product and service or facility made by Vstock.id and the level of consumer satisfaction during the Covid-19 period. The
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Rulikova, Marketa. "“I would never wear those old clodhoppers!”: Age differences and used clothing consumption in the Czech Republic." Journal of Consumer Culture 20, no. 2 (2019): 175–93. http://dx.doi.org/10.1177/1469540519891274.

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The article explores secondhand clothing dynamics in the Czech Republic as evidence of the shifting material culture and moral economy in this post-socialist country. Ethnographical investigation indicates that the practices and meanings surrounding the Czech market in used clothing are quite distinct from what has been observed elsewhere in the world of reused clothes. The case study notes a significant contradiction between widespread participation in the shopping for and wearing of secondhand clothing, and concurrent concealment of such practice among Czechs. This seeming contradiction can
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Tri Retno Herryani, Mas Rara, Mohammad Haris Yusuf Albar, and Agung Mafazi. "Consumer Protection Against the Widespread Sales of Counterfeit Brand Clothing." Jurnal Cakrawala Hukum 15, no. 1 (2024): 49–60. https://doi.org/10.26905/idjch.v15i1.14150.

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Sales of counterfeit brand clothing are increasing rapidly in the global market, resulting in huge losses for genuine brands and consumers. In this context, the Consumer Protection Law Number 8 of 1999, protecting consumers is very important to prevent brands from purchasing potentially dangerous and fraudulent imitation clothing. The author conducted research using a type of normative legal research that can be observed in everyday life. The type of research used is descriptive and describes the circumstances in which many cases of selling counterfeit branded products occur. The data source u
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Nirupama, M. I., B. S. Galdolage, Khaleel Al-Daoud, et al. "The effect of conspicuous consumption on social identity formation in the branded clothing sector: The mediating effect of product symbolism." Uncertain Supply Chain Management 13, no. 3 (2025): 395–408. http://dx.doi.org/10.5267/j.uscm.2024.9.013.

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The goal of this research is to test the mediating effect of product symbolism on the relationship between conspicuous consumption and social identity formation in the branded clothing sector of young adults. Young adults between the ages of 20-35 who wear branded clothes in Sri Lanka were considered the target population. The data was collected through a survey to find answers to the identified research questions through a quantitative approach. The Snowball sampling method was used as the sampling method for this study. The Sobel Test was carried out using an online calculator to measure the
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Padillah, Isma, Kamilah Kamilah, and Muhammad Lathief Lhamy Nasution. "DAMPAK PENJUALAN PAKAIAN BEKAS TERHADAP TINGKAT PENDAPATAN PEDAGANG DI PASAR SAMBU KOTA MEDAN DALAM PERSPEKTIF EKONOMI ISLAM." Studia Economica : Jurnal Ekonomi Islam 7, no. 1 (2021): 59. http://dx.doi.org/10.30821/se.v7i1.9994.

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This study aims to determine the mpact of selling used clothes on the ncome level of mercants and what are the supporting and inhibiting factors n selling used clothes on the income levels of traders n the Medan city Sambu market and to determine the islamic economic view of the used clothes sale. The research uses descriptive qualitative method. Research location at Sambu market on Sutomo street, Medan city. Data collection techniques used are observation, interviews and documentation. The data analysis technique used s qualitation data analysis. From the results of the study, it can be concl
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Dissertations / Theses on the topic "Branded clothing market"

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Tong, Xiao. "Creation of brand equity in the Chinese clothing market." Diss., Columbia, Mo. : University of Missouri-Columbia, 2006. http://hdl.handle.net/10355/4367.

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Thesis (Ph. D.) University of Missouri-Columbia, 2006.<br>The entire dissertation/thesis text is included in the research.pdf file; the official abstract appears in the short.pdf file (which also appears in the research.pdf); a non-technical general description, or public abstract, appears in the public.pdf file. Title from title screen of research.pdf file (viewed on August 9, 2007) Vita. Includes bibliographical references.
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JIN, YOUQI, and XIAOCHEN XU. "Developing a strong brand." Thesis, Högskolan i Halmstad, Sektionen för ekonomi och teknik (SET), 2011. http://urn.kb.se/resolve?urn=urn:nbn:se:hh:diva-15581.

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Ольшанська, О. В., та Ю. В. Зимбалевська. "Брендинг сучасного дизайнерського одягу". Thesis, Київський національний університет технологій та дизайну, 2018. https://er.knutd.edu.ua/handle/123456789/11575.

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Інтерпретовано сучасні тенденції українського й глобального ринків дизайнерського одягу, що, передбачає визначення рівня інтегрованості принципів брендингу вітчизняних підприємств легкої промисловості в основні загальносвітові умови економіки.<br>The modern tendencies of Ukrainian and global markets for designer clothes are interpreted, which involves determining the level of integration of branding principles of domestic light industry enterprises into the main world economic conditions.
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Droščáková, Jana. "Marketing módnych značiek so zameraním na značku Zara." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-198056.

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The diploma thesis concerns with the specifics of fashion industry and marketing of fashion brands, with a closer focus and attention on a Spanish clothing brand Zara.The purpose of this work is to offer the reader an overview of marketing methods and tools used by fashion brands to reach, get and keep customers and to specify the actual forms of marketing communication used by the renowned Zara. The goal of the thesis is to find out the awareness of these marketing tools among Czech customers, what they think of the brand itself and then provide suggestions to improve its existing image. The
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Ігнатюк, О. Ю. "Конкурентоспроможність підприємства та шляхи її підвищення (на прикладі ФОП Лукашов, бренд «Tanita Romario»)". Thesis, 2020. http://dspace.oneu.edu.ua/jspui/handle/123456789/12143.

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У роботі розглядаються теоретичні аспекти конкурентоспроможності підприємства, сутність, чинники формування конкурентоспроможності підприємства, методичні підходи до оцінки конкурентоспроможності підприємства Проведено аналіз і оцінку конкурентоспроможності «Tanita Romario» на ринку брендового жіночого одягу. Запропоновано напрями підвищення конкурентоспроможності компанії «Tanita Romario»: просування жіночої колекції бренду «Tanita Romario» (участь у проектах Ukrainian Fashion Week 2020 і Kyiv Fashion 2020); впровадження елементів інтернет-маркетингу з метою просування жіночої колекці
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Hu, Qiyong. "China's consumer market Shanghai consumers' attitudes toward foreign-brand and Chinese-brand apparel /." 1994. http://catalog.hathitrust.org/api/volumes/oclc/34640005.html.

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Slattery, Leonie. "The effect of anti-establishment branding on teenage consumer behaviour within the action sportswear market." Thesis, 2013. http://hdl.handle.net/10321/918.

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Submitted in fulfilment of the requirements for the Masters Degree in Technology: Fashion Design, Durban University of Technology, 2013.<br>This study aims to investigate the effect anti-establishment branding has on teenage consumer behaviour within the action sports market, as well as the various factors which influence teenagers when purchasing clothing. The study challenges the notion that teenage consumers respond to, and are influenced by the unconventional marketing campaigns of action sports brands. The results of this study indicate that the action sports market initially captiva
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Madinga, Nkosivile Welcome. "Selected antecedents to approach status consumption of fashion brands among township youth consumers in the Sedibeng District." Thesis, 2016. http://hdl.handle.net/10352/330.

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M. Tech. (Marketing, Faculty of Management Sciences), Vaal University of Technology<br>One important motivating force that influences a wide range of consumer behaviour is the desire to gain status or social prestige from the acquisition and consumption of goods. More often than not, individuals purchase expensive and luxury goods to display their social standing. In addition, individuals purchase status products to fulfil their material desires and reinforce their group identity. This is often a case with regards to youth consumers who often purchase expensive, luxury fashionable clothing bra
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Van, den Berg Annekee. "Factors influencing the purchase intention of the black middle-class in emerging markets for global brands: the case of fashion brands in South Africa." Thesis, 2017. https://hdl.handle.net/10539/24145.

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A thesis submitted in full fulfilment of the requirements for the degree of Doctor of Philosophy (Marketing) at the University of Witwatersrand, 2017<br>With the rise of globalisation, consumers are increasingly faced with having to make purchase decisions between domestic and foreign products or brands. Therefore, it is important to gain a better understanding of what factors influence consumer decisions when considering a local or global product or brand. Although a number of studies have explored similar topics, a lack of research remains regarding a comprehensive theoretical model that pr
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Books on the topic "Branded clothing market"

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Hawkins, Lucy. The man and the brand: An insight into why branded clothing, with predictions for the markets future. LCP, 2002.

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Reddy-Best, Kelly, Dana Goodin, and Kyra Streck. 21st Century Queer Fashion Brands: Oral History Project. Iowa State University Digital Press, 2020. http://dx.doi.org/10.31274/isudp.2020.64.

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In the early part of the 21st century, several LGBTQIA+ focused clothing brands emerged on the market. The purpose of this project is to document the history of each brand using the oral history method. We conducted oral histories with 24 brands with questions ranging from their own personal histories to how and why they started the brand. We are interested in the lives of the individuals who founded the brands in addition to the entire story of each brand from idea development to today so that way these stories can be a documented as an important part of fashion and retail history. We purpose
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Book chapters on the topic "Branded clothing market"

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Karamalak, Olga, and Tatiana Sokolova. "Communication of Fashion Sustainability in the USSR and Modern Russia: What Does the Young Generation Know About Ecological and Social Agendas in Fashion?" In Fashion Communication in the Digital Age. Springer Nature Switzerland, 2023. http://dx.doi.org/10.1007/978-3-031-38541-4_19.

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AbstractFashion sustainability is promoted and is slowly developing in modern Russia; however, this concept used to be popular back in the USSR under the notion of “saving”. The research objectives are: 1) to give an overview of social and ecological practices in the USSR and modern Russia; 2) to determine the current awareness of youth about fashion sustainability, and (3) to define what actions young Russians take to follow this trend. For these purposes an online survey was conducted between October and December, 2022 among Russian students. It showed that the respondents do know some of th
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Vanpeperstraete, Ben. "The Rana Plaza Collapse and the Case for Enforceable Agreements with Apparel Brands." In Interdisciplinary Studies in Human Rights. Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-73835-8_9.

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AbstractDisasters like the Rana Plaza collapse and the Tazreen Fashions and Ali Enterprises fires painfully demonstrate the limits of conventional models of labour regulation in global supply chains. Buyer-driven markets characterised by outsourcing, subcontracting and offshoring, and the price pressure that results from them, undermines both the regulatory role of the state and the potential for collective bargaining. As a result, poor and unsafe working conditions prevail in transnational corporate supply chains in the garment industry. The aforementioned disasters offer a textbook example o
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Kumar V. "Throwaway culture as a status symbol with fashion in India." In Research in Design Series. IOS Press, 2017. https://doi.org/10.3233/978-1-61499-820-4-197.

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India is a country with people of different cultural background and community. Clothing is treated differently in India. Owing to the significant social meaning held by textiles, clothing used to be rarely discarded. Instead, it used to be frequently recycled for both the domestic and global markets. But with influx of global brands with affordable, machine-made, synthetic clothing and an excess disposable income, buying in excess has become accessible to all.
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Giridhar, V., Rohit Joshi, and Pradip H. Sadarangani. "Purchase Intentions of Consumer towards Foreign Brand Apparel." In Designing and Implementing Global Supply Chain Management. IGI Global, 2016. http://dx.doi.org/10.4018/978-1-4666-9720-1.ch010.

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Clothing is an important product category through which people express their interests, status, and lifestyle. With the advance of consumerist culture in India, expression of identity and social standing through clothing is becoming imminent. In this context, we have identified the factors relating to self-concept, like the need for uniqueness and clothing interest are insignificant, but the perceived quality of foreign brand apparel is a significant factor in determining the purchase intention. The construct of perceived quality forms a significant component in the modified Ajzen (1991) Model
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Amezcua, Bernardo, Alicia De la Peña, Arturo Briseño, Alfredo Sánchez-Aldape, Juana María Saucedo-Soto, and Alicia Hernández-Bonilla. "Financing Millennials in Developing Economies." In Marketing Techniques for Financial Inclusion and Development. IGI Global, 2018. http://dx.doi.org/10.4018/978-1-5225-4035-9.ch007.

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Young millennials (i.e., 18 to 24 years old) are not a primary market for the traditional banking system, especially in emerging economies. Despite the fact that almost 30% of college students have partial jobs, economic resources are limited and access to finance seems utopic. Banking services throughout the world but especially in growing economies do not fully serve students because of their lack of resources. Whether to pay for college studies or clothing, dinner or a weekend vacation, young millennials do not expect to receive banking credit from the big bank brands. In fact, this market
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Amezcua, Bernardo, Alicia De la Peña, Arturo Briseño, Alfredo Sánchez-Aldape, Juana María Saucedo-Soto, and Alicia Hernández-Bonilla. "Financing Millennials in Developing Economies." In Research Anthology on Personal Finance and Improving Financial Literacy. IGI Global, 2021. http://dx.doi.org/10.4018/978-1-7998-8049-3.ch016.

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Young millennials (i.e., 18 to 24 years old) are not a primary market for the traditional banking system, especially in emerging economies. Despite the fact that almost 30% of college students have partial jobs, economic resources are limited and access to finance seems utopic. Banking services throughout the world but especially in growing economies do not fully serve students because of their lack of resources. Whether to pay for college studies or clothing, dinner or a weekend vacation, young millennials do not expect to receive banking credit from the big bank brands. In fact, this market
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Wadhwa, Riya, and Dr Sherry. "EMERGING TRENDS IN FASHION MARKETING: A BIBLIOMETRIC ANALYSIS." In Futuristic Trends in Management Volume 3 Book 25. Iterative International Publisher, Selfypage Developers Pvt Ltd, 2024. http://dx.doi.org/10.58532/v3bhma25p1ch6.

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Fashion Marketing is a wing of marketing that pertain with the broadcasting of clothing and accessories to a peculiar target market and it equates with understanding consumer behaviour and preferences to create products that will be in high demand. This also explores the connection between fashion design and marketing aspects of fashion. The fashion sector is one of the largest sectors that keeps on evolving rapidly and is closely related to fashion trends as well as styles of outfits. It is a process of researching, designing as well as distributing fabric to different consumers. This is one
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Barrenha, Natalia Christofoletti, Julia Kratje, and Paul R. Merchant. "Metamorphosis and Persistence: An Introduction." In ReFocus: The Films of Lucrecia Martel. Edinburgh University Press, 2022. http://dx.doi.org/10.3366/edinburgh/9781474485227.003.0001.

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Lucrecia Martel’s body of work is in many senses unusual: alongside features that have won critical acclaim across the world are to be found short films, including one made for a clothing brand, and the art direction of a concert tour. This introduction provides a historical-biographical background on Martel by charting her trajectory from her first short films to the recent partnership with the multi-talented artist Björk, and Martel’s place in the so-called New Argentine Cinema and beyond, highlighting the themes and modes that have characterised her works. It also outlines the main tendenci
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Souto, Mariana, and Mônica Campo. "Muta : Monstrosity and Mutation." In ReFocus: The Films of Lucrecia Martel. Edinburgh University Press, 2022. http://dx.doi.org/10.3366/edinburgh/9781474485227.003.0005.

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Starting from the short Muta, produced for the clothing brand Miu Miu within the project Women’s Tales, this chapter discusses Lucrecia Martel’s recurring flirtation with horror in her work, citing other films such as The Swamp, The Holy Girl, The Headless Woman, and Zama. The title Muta can refer to both muteness and transformation. In the film’s fabulous and enigmatic universe, a ship that floats across the waterways of Paraguay is occupied only by women – a group of young, slender models, who do not use verbal language to communicate, spew out cobwebs, and at night seem to morph into chrysa
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Rani, Jyoti, Ramratan Guru, Sakthivel Santhanam, Worku Tegegne Molla, and Siddhantkumar Vasantrao Wadmare. "Rethinking Fashion." In Advances in Business Strategy and Competitive Advantage. IGI Global, 2025. https://doi.org/10.4018/979-8-3693-7853-3.ch002.

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The fashion industry is one of the world's most polluting sectors, as highlighted by the United Nations. It consumes vast amounts of water, uses harmful chemicals, and generates a significant carbon footprint, mainly due to production occurring far from key markets. Fast fashion, driven by consumerism and psychological obsolescence, worsens the problem by promoting impulse buying of low-cost garments with short lifespans. To mitigate this environmental impact, the industry must adopt circular economy principles, including reducing, reusing, recycling, and redesigning. While many fashion brands
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Conference papers on the topic "Branded clothing market"

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Gunarathne, H. M. H. S., and G. M. Ranathunga. "Thrift fashion among generation z: consumer awareness of thrift fashion among generation z in Sri Lanka." In International Conference on Business Research. Business Research Unit (BRU), 2023. http://dx.doi.org/10.31705/icbr.2023.8.

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Thrift fashion is a relatively new concept in Sri Lanka. However, there is a probability to improve the awareness of second-hand clothing and sustainability. The research objective is to identify characteristics of the thrift fashion market in Sri Lanka and give insight into points of awareness of thrift fashion among Generation Z. This study combined qualitative and quantitative methods. Google surveys and interviews offered broad insights, while additional interviews delved deeper into responses and behaviours. Generation Z in Sri Lanka (born 1995-2010) shows interest in second-hand clothing
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Chernyavskiy, Sergey, Artem Pshechenkov, and A. Gorb. "PROBLEMS OF MANAGING THE RESULTS OF INTELLECTUAL ACTIVITY IN THE SPHERE OF CLOTHING PRODUCTION AND RECOMMENDATIONS FOR THEIR SOLUTION." In II All-Russian Scientific and Practical Conference of students, teachers, practitioners "Education-Science-Practice". Autonomous Non-Profit Educational Organization of Higher Education "Kuban Institute of Vocational Education", 2025. https://doi.org/10.64007/conferencearticle_683d99f8508a66.51597343.

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The article deals with the current problems of managing the results of intellectual activity in the sphere of clothing production. The main challenges of the industry are analysed, including the spread of counterfeit products, peculiarities of legal regulation of fashion shows, infringements of intellectual property rights, difficulties in proving copyrights and problems of choosing the way of protecting the rights to design solutions. Special attention is paid to statistical data on the scale of counterfeiting in the market of luxury brands and specifics of copyright protection in the fashion
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Bicho, Marta, Maria Madalena Pereira, Rui Miguel, and Nuno Belino. "Fashion design and fashion technology courses: Practical skills in patterns making, garment manufacturing techniques, technologies, and applications for fashion industry." In 13th International Conference on Applied Human Factors and Ergonomics (AHFE 2022). AHFE International, 2022. http://dx.doi.org/10.54941/ahfe1001540.

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In higher education of national and international courses, there appear the designation Fashion Design, Fashion Technology, and the techniques of pattern making and garment manufacturing which are not always associated in the same curricular unit. The practical skills associated with these two techniques are complementary in fashion product development; but the separation or the failure of interaction between them in the past, contributed to the deficiencies in the validation of the fashion product in the learning phase and in many cases, they present deficiencies in the transfer of knowledge
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Fan, Yixin, and Xiaoping Hu. "Functional Clothing Design for the Elderly." In 13th International Conference on Applied Human Factors and Ergonomics (AHFE 2022). AHFE International, 2022. http://dx.doi.org/10.54941/ahfe1001666.

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This paper introduces a functional clothing design for the elderly. Due to the aging of the elderly body organs and tissues, joint stability and mobility are declining, bone density and strength are also declining, physical activity is not as good as before. The purpose of this paper is to determine the needs and problems of the elderly on clothing and design functional clothing in line with their physiological functions and life needs.To determine the needs and problems of the elderly for clothing, we prepared a questionnaire, and the sample was from 101 elderly people across the country. Sam
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Brandabur, Raluca ecaterina. "PERSONAL BRANDING OF A TEACHER - AN APPROACH INTO E-EDUCATIONAL ENVIRONMENT." In eLSE 2012. Editura Universitara, 2012. http://dx.doi.org/10.12753/2066-026x-12-006.

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The central character/figure of the learning process is undoubtedly the teacher. A good teacher defines the educational process, being it classical or using modern methodologies. The dynamics of the educational media was potentiated in the last decades by the astonishing evolution of electronic media, which leads to what today we name e-learning. The constant ratio between the educator and the student is maintained but the approach is sometimes dramatically changed. This paper aims to address the educational process in its modern version, in terms of e-learning and marketing. Thus, the educato
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Santos, Michele. "The rewards of user experience feedback on developing costumes that last, a swimsuit example." In 13th International Conference on Applied Human Factors and Ergonomics (AHFE 2022). AHFE International, 2022. http://dx.doi.org/10.54941/ahfe1001965.

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In a globalized economy, where the fashion market is highly competitive, changeable, and often disposable, there is a need to manufacture a product that seduces the consumer, not only for the appearance of the product but also for its comfort, usability, and performance. All of these issues are concerns that designers want to address.During the last two hundred years, there has not been a single piece of clothing that has evolved as much as the swimsuit. However, some issues of ergonomic origin have been forgotten for various types of users with different anthropometric profiles.We defend that
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Vukovic, Dijana, Lara Milic, and Tanja Grmusa. "THE MEANING OF SUSTAINABILITY OF CULTURAL IMMATERIAL CONSUMPTION." In 10th SWS International Scientific Conferences on SOCIAL SCIENCES - ISCSS 2023. SGEM WORLD SCIENCE, 2023. http://dx.doi.org/10.35603/sws.iscss.2023/sv08.40.

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Cultural characteristics differ from nation to nation, and often by provinces, cities,villages - each group of people has its own traditions, beliefs and behaviors that are oftensimilar to other groups, but again specific to its members. Customs, rituals andsuperstitions as part of a particular culture define and shape the identity of consumerswho belong to that culture - they influence their attitudes, needs, habits and desires. Theseaspects of culture are embedded in consumer behavior, a complex set of preferences andpatterns of an individual, and make up the identity of that individual, whi
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Reports on the topic "Branded clothing market"

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Islam, Muhammad Azizul, Pamela Abbott, Shamima Haque, and Fiona Gooch. Impact of Global Clothing Retailers' Unfair Practices on Bangladeshi Suppliers During Covid-19. University of Aberdeen, 2023. http://dx.doi.org/10.57064/2164/19814.

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Based on a survey of 1,000 Bangladeshi factories/suppliers1 producing clothes for global fashion brands and retailers, this research highlights reports of unfair trading practices encountered by manufacturers during Covid-19. Suppliers reported that retailers/brands cancelled orders, refused to pay for goods dispatched/in-process and demanded a reduction in price for orders already placed before March 2020. Since then, they further pressured the suppliers to reduce prices. Suppliers reported that in December 2021, despite the rising costs of inputs and the additional costs of Covid-19 mitigati
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