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Journal articles on the topic 'Brant family'

Author: Grafiati

Published: 4 June 2021

Last updated: 1 February 2022

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1

Hicks, Matthew, Suzanne C. Tough, David Johnston, Jodi Siever, Margaret Clarke, Reg Sauve, Rollin Brant, and Andrew W. Lyon. "T-ACE and predictors of self-reported alcohol use during pregnancy in a large, population-based urban cohort." International Journal of Alcohol and Drug Research 3, no. 1 (March 19, 2014): 51–61. http://dx.doi.org/10.7895/ijadr.v3i1.117.

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Hicks, M., Tough, S., Johnston, D., Siever, J., Clarke, M., Sauve, R., Brant, R., & Lyon, A. (2014). T-ACE and predictors of self-reported alcohol use during pregnancy in a large, population-based urban cohort. The International Journal Of Alcohol And Drug Research, 3(1), 51-61. doi:10.7895/ijadr.v3i1.117Aims: To determine 1) the relationship between T-ACE score and maternal self-reported alcohol use prior to and during pregnancy, and 2) the relationship between T-ACE score and maternal demographics, mental health and life circumstances.Design: Prospective, population-based cohort study.Setting: Three urban maternity clinics in Calgary, Canada.Participants: 1,929 pregnant women attended by family physicians at low-risk maternity clinics.Measures: Women completed three standardized questionnaires over the telephone in the first and third trimesters and eight weeks post-delivery, including the T-ACE and questions about drug and alcohol use, demographics, mental health and life circumstances.Findings: 43.6% of subjects had a positive T-ACE score at intake (score 2 or greater). A positive T-ACE score was predictive of alcohol use throughout pregnancy, although most women reported no alcohol after the first trimester (93.1%). Multivariate analysis indicated that a positive T-ACE score was significantly associated with being less than 30 years of age; being Caucasian; smoking during pregnancy; having an income of less than $80,000 per annum; having a history of depression; having a history of alcohol use and binge drinking during a previous pregnancy; lower social support; and poor network orientation.Conclusions: There was a positive association between the T-ACE score and maternal self-report of alcohol use, poor mental health and poor social support. Routine use of the T-ACE to assess for risk of an alcohol-exposed pregnancy may also help identify women with complex needs who could benefit from additional prenatal support.

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Van Der Ploeg, Frank. "Jan II van Coninxloo en zijn werkzaamheden voor het benedictinessenklooster van Groot-Bijgaarden bij Brussel." Oud Holland - Quarterly for Dutch Art History 112, no. 2-3 (1998): 104–26. http://dx.doi.org/10.1163/187501798x00293.

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AbstractThis article examines the relationship between the Brussels painter Jan 11 van Coninxloo (ca. 1489-1561 or later) and the Benedictine convent of Groot-Bijgaarden. In earlier publications by J. Maquet-Tombu the link between certain members of the Van Coninxloo family and the Vorst convent have already been pointed out. A new chapter can now be added. In the archive of Groot-Bijgaarden convent are two books in which payments made by the prioresses Françoise and Catherine van Straten for the dccoration of the convent and the church are recorded. The books list a separate item for painting and polychrome work. Here, for the first time, the name Jan van Coninxloo crops up in connection with a sum paid for painting the side panels of the main altar. Van Coninxloo was also paid for painting organ doors, a vaulted ceiling and for 'rough painting'. Four triptychs by Van Coninxloo have also been preserved; they were commissions from women of noble birth who had taken the veil. The names of three of these nuns are known: Anthonine de Locquenghien, Berbel van dcr Noot and Marie Brant. The fourth was called Barbara (Berbel). In view of all this material it may be concluded that Van Coninxloo played a significant part in the decorative appearance of the convent church. He was responsible for triptychs on altars dedicated to St. Anne, St. John and St. Benedict. He also painted the smaller triptych with the Seven Sorrows of the Virgin, the panels of the high altar, doors for an organ and (part of) the ceiling decorations. The article offers a new insight into the context of a group of paintings and adds a number of works to Jan 11 van Coninxloo's oeuvre.

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Poisbleau, Maud, Hervé Fritz, Marion Valeix, Pierre-Yves Perroi, Sébastien Dalloyau, and Marcel M. Lambrechts. "Social dominance correlates and family status in wintering dark-bellied brent geese, Branta bernicla bernicla." Animal Behaviour 71, no. 6 (June 2006): 1351–58. http://dx.doi.org/10.1016/j.anbehav.2005.09.014.

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Tesema, Getayeneh Antehunegn, Misganaw Gebrie Worku, Zemenu Tadesse Tessema, Achamyeleh Birhanu Teshale, Adugnaw Zeleke Alem, Yigizie Yeshaw, Tesfa Sewunet Alamneh, and Alemneh Mekuriaw Liyew. "Prevalence and determinants of severity levels of anemia among children aged 6–59 months in sub-Saharan Africa: A multilevel ordinal logistic regression analysis." PLOS ONE 16, no. 4 (April 23, 2021): e0249978. http://dx.doi.org/10.1371/journal.pone.0249978.

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Background Anemia is a major public health problem affecting more than half of children under the age of five globally. It has serious short- and long-term consequences including growth retardation, impaired motor and cognitive development, and increased morbidity and mortality. Despite anemia is the leading cause of child mortality in sub-Saharan Africa, there is limited evidence on the prevalence and determinants of anemia among under-five children in sub-Saharan Africa. Therefore, this study aimed to investigate the prevalence and determinants of severity levels of anemia among children aged 6–59 months in sub-Saharan Africa. Methods This study was based on the most recent Demographic and Health Survey (DHS) data of 32 sub-Saharan African countries. A total weighted sample of 135,619 children aged 6–59 months was included in the study. Considering the hierarchical nature of DHS data and the ordinal nature of anemia, a multilevel ordinal logistic regression model was applied. Proportional odds assumption was tested by Brant test and it was satisfied (p-value = 0.091). Besides, deviance was used for model comparison. Variables with a p-value ≤0.2 in the bivariable analysis were considered for the multivariable analysis. In the multivariable multilevel proportional odds model, the Adjusted Odds Ratio (AOR) with 95% Confidence Interval (CI) were reported for potential determinant factors of severity levels of anemia. Results The overall prevalence of anemia among children aged 6–59 months in sub-Saharan Africa was 64.1% [95% CI: 63.9%, 64.4%]. Of which, 26.2% were mildly anemic, 34.9% moderately anemic and 3% severely anemic. Poor maternal education, lower household wealth status, large family size, being male child, multiple births, having fever in the last two weeks, having diarrhea in the last two weeks, higher-order birth, maternal anemia, underweight, wasted, and stunted were significantly associated with increased odds of higher levels of anemia. Whereas, being 24–59 months age, taking drugs for an intestinal parasite, and born from mothers aged ≥ 20 years were significantly associated with lower odds of higher levels of anemia. Conclusion Severity levels of anemia among children aged 6–59 months in sub-Saharan Africa was a major public health problem. Enhancing maternal education, providing drugs for an intestinal parasite, designing interventions that address maternal anemia, febrile illness, and diarrheal disease, and strengthening the economic status of the family are recommended to reduce childhood anemia. Furthermore, it is better to strengthen the strategies of early detection and management of stunted, wasted, and underweight children to decrease childhood anemia.

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Lude, Maximilian, and Reinhard Prügl. "Why the family business brand matters: Brand authenticity and the family firm trust inference." Journal of Business Research 89 (August 2018): 121–34. http://dx.doi.org/10.1016/j.jbusres.2018.03.040.

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Binz Astrachan, Claudia, and Isabel C. Botero. "“We are a family firm”." Journal of Family Business Management 8, no. 1 (April 9, 2018): 2–21. http://dx.doi.org/10.1108/jfbm-01-2017-0002.

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Purpose Evidence suggests that some stakeholders perceive family firms as more trustworthy, responsible, and customer-oriented than public companies. To capitalize on these positive perceptions, owning families can use references about their family nature in their organizational branding and marketing efforts. However, not all family firms actively communicate their family business brand. With this in mind, the purpose of this paper is to investigate why family firms decide to promote their “family business brand” in their communication efforts toward different stakeholders. Design/methodology/approach Data for this study were collected using an in-depth interview approach from 11 Swiss and German family business owners. Interviews were transcribed and coded to identify different themes that help explain the different motives and constraints that drive their decisions to promote the “family business brand.” Findings The analyses indicate that promoting family associations in branding efforts is driven by both identity-related (i.e. pride, identification) and outcome-related (e.g. reputational advantages) motives. However, there are several constraints that may negatively affect the promotion of the family business brand in corporate communication efforts. Originality/value This paper is one of the first to explore why family businesses decide to communicate their “family business brand.” Building on the findings, the authors present a conceptual framework identifying the antecedents and possible consequences of promoting a family firm brand. This framework can help researchers and practitioners better understand how the family business nature of the brand can influence decisions about the company’s branding and marketing practices.

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Maldonado-Guzman, Gonzalo, Sandra Yesenia Pinzón-Castro, and Dolly Anabel Ortiz-Lazcano. "Brand Equity and Business Performance in Family and Non-Family Mexican Small Business." International Journal of Business and Management 13, no. 10 (September 10, 2018): 182. http://dx.doi.org/10.5539/ijbm.v13n10p182.

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Brand equity is a topic that has been analyzed and discussed recently by scholars and researchers in the field of marketing. It is also considered as one of the most successful business strategies which allows enterprises, especially small ones, not only to survive in a highly globalized and competitive market bust also to attain a significant increase in their level of business performance. Moreover, the equity of the brand has commonly been studied from the perspective of big enterprises so there are few investigations focused in the analysis of these variables in small companies. This is why the objective of this empirical research is the analysis and discussion of the effects of equity of brand in business performance in small enterprises from a country with an emerging economy, as it is the case of Mexico. The results obtained show that equity brand in products and services of small enterprises have a positive, significant effect in the level of business performance.

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Beck, Susanne. "Brand management research in family firms." Journal of Family Business Management 6, no. 3 (October 10, 2016): 225–50. http://dx.doi.org/10.1108/jfbm-02-2016-0002.

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Purpose The purpose of this paper is to highlight the relevance of conducting brand management research in a family firm context and to identify future research directions by reviewing and structuring the existing literature. Design/methodology/approach The potential consequences of being a family firm on internal organizational processes and stakeholders’ external perception are depicted. Afterwards the literature considering brand management research in family firms is reviewed systematically (n=41) and structured by applying the Organizational Viewpoint Framework. Relevant research questions are derived based on the findings and their practical relevance is tested. Findings The contributions are threefold. First, depicting the effects of being a family firm on the organization and its stakeholders highlights the relevance of conducting brand management research in family firms. Second, structuring the literature regarding the effects of being a family firm on organizational identity, intended brand image, construed brand image, and reputation helps derive research questions of theoretical and practical relevance that will serve the field as a guide for future research directions. Third, by extending the Organizational Viewpoint Framework originating from brand management research with the element of being a family firm, a further attempt at bridging both research fields is undertaken. Originality/value This paper represents an important next step in the development of this research field by highlighting the importance of conducting brand management research in a family firm context and by structuring existent research to depict future research opportunities with theoretical and practical relevance.

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Loken, Barbara, and Deborah Roedder John. "Diluting Brand Beliefs: When Do Brand Extensions Have a Negative Impact?" Journal of Marketing 57, no. 3 (July 1993): 71–84. http://dx.doi.org/10.1177/002224299305700305.

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This paper examines situations in which brand extensions are more or less likely to dilute beliefs associated with the family brand name. The results of an experimental investigation indicate that dilution effects do occur when brand extension attributes are inconsistent with the family brand beliefs. However, they are less likely to emerge when consumers perceive the brand extension as atypical of the family brand, and typicality of the brand extension is salient at the time beliefs are assessed. These findings held regardless of brand extension category, with the extension category being either the same or different from those product categories already occupied by the family brand, but differing by the type of family brand belief involved. Results are discussed in terms of the conditions under which two alternative theoretical perspectives (“bookkeeping” versus “typicality-based” models) are supported.

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Urbanavichus, G. P. "Family Verrucariaceae in Russia. I. Genus Agonimia." Novosti sistematiki nizshikh rastenii 47 (2013): 279–96. http://dx.doi.org/10.31111/nsnr/2013.47.279.

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The review of Russian species of the genus Agonimia Zahlbr. is presented, including A. allobata (Stizenb.) P. James, A. flabelliformis J. Halda, Czarnota et Guz.-Krzemiń., A. gelatinosa (Ach.) M. Brand et Diederich, A. globulifera M. Brand et Diederich, A. opuntiella (Buschardt et Poelt) Vězda, A. tristicula (Nyl.) Zahlbr., A. vouauxii (B. de Lesd.) M. Brand et Diederich. Descriptions of the species, ecology, distribution in Russia and the world, and the key are given.

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Hartanto, Siane Ivana, and MF Shellyana Junaedi. "Efek Pemasaran Dan Peran Keluarga Dalam Pembentukan Ekuitas Merek." Jurnal Riset Manajemen Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Program Magister Manajemen 4, no. 2 (July 6, 2017): 85–100. http://dx.doi.org/10.32477/jrm.v4i2.252.

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This study aims to determine wheter the ads and family’s effect in the form of brand awareness and brand association and how the advertising, price promotions, and family influence in shaping the perception of quality. Brand awareness, brand associations, and perceived quality will also be tested the significant effect directly and indirectly the brand equity through brand loyalty. This research was conducted in the Yogyakarta where respondents are students. This study uses a quantitative method by distributing questionnaires to 200 respondents. Data retrieval technique using purposive sampling. Data processing techniques using regression analysis. The results of this study indicate that advertising and family has significant effects positively on brand awareness, but only a significant effect of family on brand association. Advertisements, family and the price also proved significant effect on the perception of quality. Brand awareness, brand associations and perceived quality have a significant effect directly or indirectly on brand equity through brand loyalty.

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Hartanto, Siane Ivana, and MF Shellyana Junaedi. "EFEK PEMASARAN DAN PERAN KELUARGA DALAM PEMBENTUKAN EKUITAS MEREK." Jurnal Riset Manajemen Sekolah Tinggi Ilmu Ekonomi Widya Wiwaha Program Magister Manajemen 4, no. 2 (August 7, 2017): 85–100. http://dx.doi.org/10.32477/jrm.v4i2.46.

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This study aims to determine wheter the ads and family’s effect in the form of brand awareness and brand association and how the advertising, price promotions, and family influence in shaping the perception of quality. Brand awareness, brand associations, and perceived quality will also be tested the significant effect directly and indirectly the brand equity through brand loyalty. This research was conducted in the Yogyakarta where respondents are students. This study uses a quantitative method by distributing questionnaires to 200 respondents. Data retrieval technique using purposive sampling. Data processing techniques using regression analysis. The results of this study indicate that advertising and family has significant effects positively on brand awareness, but only a significant effect of family on brand association. Advertisements, family and the price also proved significant effect on the perception of quality. Brand awareness, brand associations and perceived quality have a significant effect directly or indirectly on brand equity through brand loyalty.

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Kim, Min-Seong, and Jihye Kim. "Linking marketing mix elements to passion-driven behavior toward a brand." International Journal of Contemporary Hospitality Management 30, no. 10 (October 8, 2018): 3040–58. http://dx.doi.org/10.1108/ijchm-10-2017-0630.

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PurposeThis study aims to investigate the relationships among perceptions of advertising, sales promotions, brand prestige and brand love, as well as the development of passion-driven behavior among family restaurant customers. Based on the well-established framework of marketing mix elements and brand, this study proposes and tests a research model that attempts to understand the inter-relationships between the two dimensions of advertising (i.e. advertising spending and attitudes toward advertisement), two dimensions of sales promotions (i.e. monetary promotion and non-monetary promotion), brand prestige, brand love and passion-driven behavior, as well as compares local and global family restaurant brands.Design/methodology/approachThe research model of this study was tested based on responses from 265 family restaurant customers in Korea (i.e. 105 from Outback Steak House, 78 from T.G.I. Fridays, 45 from VIPS and 37 from Ashley). Data were analyzed using frequency, reliability, confirmatory factor and correlation analyses, the structural equation modeling and multi-sample methods.FindingsThe verified model confirmed that brand prestige was significantly influenced by attitudes toward advertisement, monetary promotion and non-monetary promotion. Also, brand love was significantly affected by the amount spent on advertising, attitudes toward the advertisement and monetary promotion. Passion-driven behavior was significantly impacted by brand prestige and brand love. Lastly, the results identified that the brand origin (i.e. local and global family restaurant brands) moderated one of the hypothesized relationships (i.e. the impact of brand prestige on brand love).Practical implicationsThe study suggests that a family restaurant brand manager may want to emphasize planning and developing marketing mix elements focusing on advertising and sales promotions.Originality/valueThis research illustrates the influences of the two dimensions of advertising and two types of sales promotions on brand prestige and brand love, which in turn led to passion-driven behavior from family restaurant customers.

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안혜림, 최지미, 김학선, and Sohn, Jeong-Min. "Brand Positioning Strategy of Franchise Family Restaurant." Culinary Science & Hospitality Research 21, no. 4 (August 2015): 339–48. http://dx.doi.org/10.20878/cshr.2015.21.4.024.

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안혜림, 최지미, 김학선, and Sohn, Jeong-Min. "Brand Positioning Strategy of Franchise Family Restaurant." Culinary Science & Hospitality Research 21, no. 4 (August 2015): 339–48. http://dx.doi.org/10.20878/cshr.2015.21.4.024024024.

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Syovina, Melda, Dessy Kurnia Sari, and Dessy Kurnia Sari. "PENGARUH FAMILY BUSINESS IMAGE PROMOTION SORAYA BEDSHEET TERHADAP SOCIAL MEDIA ENGAGEMENT DENGAN BRAND AUTHENTICITY DAN CONSUMER-COMPANY IDENTIFICATION SEBAGAI VARIABEL MEDIASI (SURVEY ON FACEBOOK AND INSTAGRAM USERS)." Jurnal Apresiasi Ekonomi 8, no. 2 (July 15, 2020): 221–34. http://dx.doi.org/10.31846/jae.v8i2.285.

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This study aims to examine the effect of family business image promotion on social media engagement with brand authenticity and consumer-company identification as mediating variable. This research uses Structural Equation Modeling (SEM) method. The sample of this study was Facebook and Instagram social media users who were conditioned to visit social media from Soraya Bedsheet before filling out questionnaire. The result of this study indicate that family business image promotion conducted online on Soraya Bedsheet brand can influences the formation of brand authenticity, brand authenticity influences the formation of consumer-company identification, ultimately consumer-company identification influences social media users to do social media engagement with Soraya Bedsheet brand. The result also indicate that family business image promotion conducted online on Soraya Bedsheet brand can’t influences social social media users to do social media engagement without mediation by brand authenticity and consumer-company identification.Keywords: Family business image promotion, brand authenticity, consumer-company identification, social media engagement.

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Sindhu, Mahwish, Irfan Saleem, and Muhammad Arshad. "When do family brand personalities lead to brand loyalty? A study of family‐owned fashion retailers in Pakistan." Global Business and Organizational Excellence 40, no. 6 (June 17, 2021): 6–16. http://dx.doi.org/10.1002/joe.22133.

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이재훈 and 서구원. "The Influence of Corporate Family Volunteering on Brand Attachment and Brand Trust." A Journal of Brand Design Association of Korea 13, no. 4 (December 2015): 75–84. http://dx.doi.org/10.18852/bdak.2015.13.4.75.

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Hamed, Sara. "Habiba Community: brand management for a family business." Emerald Emerging Markets Case Studies 9, no. 2 (September 19, 2019): 1–20. http://dx.doi.org/10.1108/eemcs-01-2019-0003.

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Learning outcomes Marketing and brand management examples used in classes usually revolve around publicly traded corporations. Students are expected to learn how to deal with branding problems that can arise in new types of organizations as family businesses. Case overview/synopsis The case study discusses a brand identity and brand management problem facing the Founder of Habiba Community, Maged El Said. Habiba Community is an initiative focusing on sustainability and giving back to community. Many foundations were established under Habiba Community, such as its beach lodge, organic farm and learning center. The beach lodge and organic farm were more familiar to tourists and visitors than the other established foundations. The organic farm produced many organic products sold nationally and internationally. The founder was now faced with the challenge of whether to create one brand identity for Habiba Community as a whole or to go for separate brand identities for each of its foundations. Complexity academic level This case study is developed for students of the bachelor level in marketing and design studies. The case difficulty is regarded as intermediate as it includes new trends and ideas from the field of marketing and branding (as eco-branding and family business branding) and new trends in the tourism service industry (as voluntourism). Courses in which this case study can be used are integrated marketing communication, corporate identity, services marketing and brand management under marketing and graphic design studies. The case study is not designed for earlier courses in marketing and design, as students need to have basic knowledge in marketing and branding beforehand. Supplementary materials Teaching Notes are available for educators only. Please contact your library to gain login details or email support@emeraldinsight.com to request teaching notes. Subject code CSS 8: Marketing

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Fayola, Annisa Aisyah, Metta Padmalia, and Junko Alessandro Effendy. "Faktor-Faktor yang Merefleksikan Family Business Brand dalam Perspektif Generasi Penerus Perusahaan Keluarga Pada Family Business Community Universitas Ciputra." Management and Sustainable Development Journal 3, no. 1 (March 24, 2021): 22–46. http://dx.doi.org/10.46229/msdj.v3i1.243.

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Penelitian ini dilakukan untuk mengetahui faktor-faktor yang dapat merefleksikan family business brand dalam perspektif generasi penerus perusahaan keluarga. Pengumpulan data penelitian disebarkan sebanyak 135 responden pada generasi penerus perusahaan keluarga yang tergabung dalam family business community Universitas Ciputra angkatan tujuh, delapan, dan sembilan yang mayoritas sudah pernah terlibat dalam perusahaan keluarga, Pengambilan sampel dilakukan dengan metode teknik pengambilan sampel non-probability sampling dan metode sampling purposive sampling. Metode analisis data yang digunakan adalah Partial Least Square Structural Equation Modeling (SEM PLS) dengan bantuan program smartPLS 3.0. Hasil analisis pada penelitian ini menunjukkan bahwa Family Business Brand dapat terefleksikan oleh faktor Family Firm Identity, Family Firm Image, dan Family Firm Reputation. Faktor Family Firm Identity terdiri dari pengaruh keluarga, nilai tujuan keluarga, tempat asal perusahaan, nama bisnis/ perusahaan keluarga, dan tumpang tindih nilai bisnis keluarga. Faktor Family Firm Image terdiri dari penggambaran perjanjian keluarga, saluran atau channel yang digunakan, perilaku anggota yang mencerminkan nilai-nilai, dan sejarah pengorbanan bisnis keluarga. Faktor Family Firm Reputation terdiri dari visi kepemimpinan perusahaan, lingkungan tempat kerja, dan kinerja keuangan perusahaan. Hasil olah data menunjukkan faktor yang merefleksikan Family Business Brand dalam perspektif generasi penerus jika diurutkan dari yang tertinggi yaitu faktor family firm identity, faktor family firm image, dan faktor family firm reputation. Kata kunci: Family Business Brand, Family Firm Identity, Family Firm Image, Family Firm Reputation, Generasi Penerus, Perusahaan Keluarga

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Mayasari, Hesti, and Muhammar Kadafi. "Pengaruh Event Sponsorship dan Membership Terhadap Brand Image Family Futsal." Manajemen dan Kewirausahaan 9, no. 2 (May 13, 2018): 36. http://dx.doi.org/10.31317/jmk.9.2.36-53.2018.

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Tujuan penelitian ini untuk mengetahui dan menganalisis pengaruh event sponsorship dan membership secara bersama-sama terhadap brand image di family futsal baik secara parsial maupun secara simultan. Metode penelitian yang digunakan adalah kuantitatif deskriptif. Teknik pengambilan sampel yang digunakan adalah probability sampling, sehingga dari populasi tersebut diambil sebanyak 81 sampel responden. Metode pengumpulan data yang digunakan adalah observasi dan kuisioner. Teknik analisis yang digunakan adalah regresi linear berganda. Hasil penelitian menunjukkan model regresi yang didapatkan adalah Y = 12,193 + 0,166 X1 + 0,851 X2 + e. Dari hasil uji t diperoleh bahwa : Event Sponsorship berpengaruh terhadap Brand Image dan Membership berpengaruh terhadap Brand Image. Dari hasil uji F diperoleh bahwa Event Sponsorship dan Membership berpengaruh terhadap Brand Image dan hasil analisis determinasi diperoleh angka Adjusted R Square sebesar 0,483 atau sebesar 48,3%.

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Lim, Changseob. "The Relationship among Physical Environment, Brand Image, and Brand Loyaty of Family Restaurant." Journal of Tourism Management Research 24, no. 3 (May 31, 2020): 725–48. http://dx.doi.org/10.18604/tmro.2020.24.3.33.

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Macrae, Chris. "‘Benetton — the family, the business and the brand’." Journal of Brand Management 7, no. 4 (March 2000): 307–8. http://dx.doi.org/10.1057/bm.2000.19.

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Binz, Claudia, and Artur Baldauf. "Exploring the Nature of the Family Firm Brand." Academy of Management Proceedings 2012, no. 1 (July 2012): 14262. http://dx.doi.org/10.5465/ambpp.2012.14262abstract.

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Parmentier, Marie-Agnès. "When David Met Victoria." Family Business Review 24, no. 3 (May 10, 2011): 217–32. http://dx.doi.org/10.1177/0894486511408415.

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This article seeks to understand how distinctive family brands are created. Recent studies in family business have focused on the benefits for a firm to be known as family owned or family controlled. Few studies have paid attention to the distinct meanings stakeholders associate with a given family or to how that family comes to have those associations in the eyes of external stakeholders. Based on a case study of one of the entertainment industry’s most successful family brands—The Beckhams—four practices conducive to building brand distinctiveness and brand visibility are identified.

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Yoon, Sang Ho, Yu Jin Paek, Sang Ho Yoo, Jung Jin Cho, Hong Ji Song, Kyung Hee Park, Hye Mi Chang, and Jin Hwa Ban. "Relationship between Brand Nicotine Yield of Cigarettes and Urine Cotinine Level in Male Smokers." Korean Journal of Family Medicine 30, no. 9 (2009): 703. http://dx.doi.org/10.4082/kjfm.2009.30.9.703.

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Yong-Ki Lee, 이두진, and 배영금. "Family Restaurant's Brand Personality and Loyalty: Focused on Customer's Brand Identification, Trust, and Satisfaction." Journal of Product Research 28, no. 4 (July 2010): 107–19. http://dx.doi.org/10.36345/kacst.2010.28.4.009.

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Lee, Yong-Ki, Ki-Joon Back, and Jin-Young Kim. "Family Restaurant Brand Personality and Its Impact On Customer's eMotion, Satisfaction, and Brand Loyalty." Journal of Hospitality & Tourism Research 33, no. 3 (July 15, 2009): 305–28. http://dx.doi.org/10.1177/1096348009338511.

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Mielewczyk, Dorota, and Tomasz Czuba. "Poland: the brand." Marketing Intelligence & Planning 29, no. 1 (February 8, 2011): 63–68. http://dx.doi.org/10.1108/02634501111102751.

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PurposeThe purpose of the study is to examine “Poland the brand”, a project which has been funded to ascertain whether Poland had identifiable, quintessentially Polish, products of national origin, that if promoted could help improve Poland's standing within Europe.Design/methodology/approachThe approach taken is primary research with direct interviews methods. The interview questionnaire consisted of 15 questions, including six which were open ended.FindingsTypical character traits ascribed to Poles are: hospitality (28.5 per cent), creativity (12.5 per cent), diligence, familiarity and bravery. Foreigners more often than Poles appreciate the familiarity and openness of Poles. Traditional Polish features that should be kept and maintained are the family ties (92.9 per cent), the memory of the departed (88.2 per cent), patriotism (85.4 per cent), fantasy and romance (77.6 per cent), and courtesy towards women (77.6 per cent). Respondents believe that from the Europeans, Poles should adopt such characteristics as: optimism (96.1 per cent), professionalism (94.9 per cent), openness (94.5 per cent), respect for other people's property (93.3 per cent), tolerance (91.8 per cent), the importance of ties outside the family (90.6 per cent) and respect for law (90.6 per cent).Originality/valueThe paper offers an image of Poland according to Polish and foreign students, focusing on typical Polish brands and strengths of Poland in the eyes of young people (students) born in free Poland.

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Rismantojo, Sandy, Christine Claudia Lukman, and Jesslyn Valeska. "PERAN BRANDING BAGI PENCIPTAAN IMAGE BATIK 3 NEGERI SOLO KARYA KELUARGA TJOA." Jurnal Bahasa Rupa 4, no. 2 (April 21, 2021): 204–14. http://dx.doi.org/10.31598/bahasarupa.v4i2.718.

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Batik Tiga Negeri is an Indonesian adiwastra that is still considered a mystery. Why? Because its history is still not completely clear. Batik Tiga Negeri is believed to have undergone a coloring process in three different cities, first in Lasem for red color, Pekalongan for the blue color, and finally in Solo for sogan or brown color. Therefore, the production journey of one batik Tiga Negeri will take a total of 650 km. The Tjoa family started producing batik Tiga Negeri in 1910, but it was regrettable that in 2014, the family had stopped the production because they have no successors. The Tjoa family stated that they named after their batik based on the legendary Sam Kok story from China known as the Three Kingdoms. Therefore, the batik Tiga Negeri, created by the Tjoa family, is a brand that is then attached to the legendary batik Tiga Negeri through the branding process. This study will analyze how Batik 3 Negeri Tjoa Family's brand and branding process can help build a brand image to strengthen the batik 3 Negeri Tjoa family's brand value. The researcher conducted a qualitative descriptive method to explore batik 3 Negeri of the Tjoa family through literature studies on batik Tiga Negeri and interviews with batik experts and enthusiasts complemented by literature studies on brand theory and branding. The results reveal the strength of the Tjoa family Batik 3 Negeri Solo's brand and branding process, which had been carried out for three generations, had succeeded in elevating their batik products into known to have aesthetic value and high quality and became the leading choice for the Sundanese in West Java.

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D. Raggio, Randle, Robert P. Leone, and William C. Black. "Beyond “halo”: the identification and implications of differential brand effects across global markets." Journal of Consumer Marketing 31, no. 2 (May 6, 2014): 133–44. http://dx.doi.org/10.1108/jcm-06-2013-0592.

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Purpose – The purpose of this paper is to investigate whether brands impact consumer evaluations in ways other than a consistent halo and the degree to which consumers use both overall brand information along with detailed attribute-specific information to construct their evaluations. Design/methodology/approach – The authors decompose consumer evaluations of brand benefits into overall brand and detailed attribute-specific sources through a standard CFA approach. Data cover 55 brands in four product categories sold in nine global markets. Findings – Halo effects are rare in global CPG markets. The authors identify the presence of differential brand effects in eight of nine global markets tested. Application of an extended model to a market where several competing family brands are present demonstrates the ability of the model to identify relationships among brand offerings within a family brand and to differentiate between family brand sets. Research limitations/implications – The finding of differential effects calls into question the assumption of a consistent brand effect assumed in past research; future models should accommodate differential effects. Practical implications – The ability to decompose consumer brand-benefit beliefs into overall brand and detailed attribute-specific sources provides managers with insights into which latent mental sources consumers use to construct their brand beliefs. As such, the methodology provides useful descriptive and diagnostic measures concerning the sources of suspicious, interesting, or worrisome consumer brand beliefs as well as a means to determine if their branding, positioning and/or messaging is having the desired impact on consumer evaluations so that they can make and evaluate required changes. Originality/value – A significant contribution of this research is the finding that many times the brand source differentially impacts consumers' evaluations of brand-benefits, a finding that is contrary to a consistent halo effect that is assumed in prior models.

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Majid, Mohd Aliff Abdul, Mohd Azuan Mohd Alias, Azlina Samsudin, and Chemah Tamby Chik. "Assessing Customer-based Brand Equity Ratings in Family Restaurant." Procedia Economics and Finance 37 (2016): 183–89. http://dx.doi.org/10.1016/s2212-5671(16)30111-3.

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Blombäck, Anna, and Olof Brunninge. "The dual opening to brand heritage in family businesses." Corporate Communications: An International Journal 18, no. 3 (August 2, 2013): 327–46. http://dx.doi.org/10.1108/ccij-01-2012-0010.

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Bravo Gil, R., E. Fraj Andrés, and E. Martínez Salinas. "Family as a source of consumer‐based brand equity." Journal of Product & Brand Management 16, no. 3 (June 5, 2007): 188–99. http://dx.doi.org/10.1108/10610420710751564.

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Hsieh, Yi-Ching, Hung-Chang Chiu, and Chia-Chi Lin. "Family communication and parental influence on children's brand attitudes." Journal of Business Research 59, no. 10-11 (October 2006): 1079–86. http://dx.doi.org/10.1016/j.jbusres.2006.09.016.

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Beck, Susanne, Reinhard Prügl, and Katharina Walter. "Communicating the family firm brand: Antecedents and performance effects." European Management Journal 38, no. 1 (February 2020): 95–107. http://dx.doi.org/10.1016/j.emj.2019.04.008.

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Craig, Justin B., Clay Dibrell, and Peter S. Davis. "Leveraging Family-Based Brand Identity to Enhance Firm Competitiveness and Performance in Family Businesses." Journal of Small Business Management 46, no. 3 (July 2008): 351–71. http://dx.doi.org/10.1111/j.1540-627x.2008.00248.x.

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Sahay, Arvind, and Nivedita Sharma. "Brand Relationships and Switching Behaviour for Highly Used Products in Young Consumers." Vikalpa: The Journal for Decision Makers 35, no. 1 (January 2010): 15–30. http://dx.doi.org/10.1177/0256090920100102.

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Consumer-brand relationships is an evolving area of study. The purpose of this study is to: establish that brand relationships postulated in the literature exist along all dimensions for young consumers in the emerging market context investigate the influence of peers, family, and brand relationships on switching intentions amongst young consumers examine the impact of price changes on switching intentions in the context of brand relationships. This is an empirical study focusing on the brand relationships amongst young consumers in the age range of 13 to 25 years in an emerging economy. Data were collected from 214 respondents from the SEC A and B categories in a city in Western India through a questionnaire administered in the presence of the researchers. The results indicate that: young consumers do form relationships with brand(s) on all the six dimensions of consumer brand relationship that have been postulated in the literature love and passion dimension of brand relationship is stronger amongst teenagers as compared to young adults. The second part of the paper looks at the influence of the social groups like family and peers on the switching behaviour in presence of brand relationship dimensions where, we found that family has a relatively stronger influence than peers. Finally, it looks at the effect of price comparison on brand relationship. It is found that consumers do compare price irrespective of how strong the brand relationship is. This may be an artifact of the higher price consciousness in the Indian environment that is found amongst consumers across income groups. The future directions and limitations are discussed at the end.

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Pirani, Daniela, Benedetta Cappellini, and Vicki Harman. "The Italian breakfast: Mulino Bianco and the advent of a family practice (1971-1995)." European Journal of Marketing 52, no. 12 (November 12, 2018): 2478–98. http://dx.doi.org/10.1108/ejm-06-2018-0374.

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PurposeThis paper aims to examine how Mulino Bianco, an iconic Italian bakery brand, has reshaped the symbolic and material aspects of breakfast in Italy, transforming a declining practice into a common family occasion.Design/methodology/approachA socio-historical analysis of the iconisation process has been undertaken with a framework for investigating the symbolic, material and practice-based aspects of the brand and their changes over time. Archival marketing material, advertising campaigns and interviews with brand managers constitute the main data for analysis.FindingsThree crucial moments have been identified in which the brand articulates its relationship with the practice of breakfast. During the launch of the brand, the articulation was mainly instigated via the myths of tamed nature and rural past and the material aspect of the products reinforced such an articulation. In the second moment, the articulation was established with the brand’s materiality, emphasised through the use of promotional items targeting mothers and children. In the last phase, a cementification of the articulation was achieved mainly via the symbolic aspect of the brand – communicating Mulino Bianco as emblematic of a new family life in which the “Italian breakfast” was central.Originality/valueTheoretically, this paper advances the understanding of the pervasive influence of brands in family life, showing how they do not simply reshape existing family food practices, rather they can re-create new ones, investing them with symbolic meanings, anchoring them with novel materiality and equipping consumers with new understandings and competences.

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Kim Ki-Young, 이용호, and 최동희. "The Effect of a Family Restaurant's Brand Symbol on Brand Image, Preference, and Purchasing Intention." Culinary Science & Hospitality Research 17, no. 3 (June 2011): 33–46. http://dx.doi.org/10.20878/cshr.2011.17.3.003.

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Kim Ki-Young, 이용호, and 최동희. "The Effect of a Family Restaurant's Brand Symbol on Brand Image, Preference, and Purchasing Intention." Culinary Science & Hospitality Research 17, no. 3 (June 2011): 33–46. http://dx.doi.org/10.20878/cshr.2011.17.3.003003003.

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Miller, Dale. "Brand-building and the elements of success: discoveries using historical analyses." Qualitative Market Research: An International Journal 17, no. 2 (April 8, 2014): 92–111. http://dx.doi.org/10.1108/qmr-12-2013-0089.

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Purpose – The paper aims to examine the concept of brand-building. The emphasis is on corporate brand-building and brand heritage in the firm, and the differing influences of entrepreneurial family leadership and professional transformational leadership. Design/methodology/approach – The qualitative research design strategy draws on longitudinal case study research using primary archival data collection and analysis. The sample is one successful Canadian firm, and the study investigates how its brand was built in two distinct eras, the Entrepreneurial Era and the Professional Era. Findings – The findings identify similarities and differences across the eras. Discoveries include the identification of early brand-building activities based on brand values, which formed the basis for brand heritage, and the importance of brand orientation and brand strategy implementation in the Professional Era. Practical implications – The managerial implications for brand-building show that the findings can be extrapolated to twenty-first century businesses, if there is an astute understanding of the firm's context be it an entrepreneurial family firm or a large, professionally managed complex firm. Originality/value – The paper uses original historical qualitative research to contribute to understanding brand building. The study contributes to knowledge with a revised brand building framework and the related detailed brand elements that contribute to effective corporate branding. For researchers, the study adds to understanding of brand building and demonstrates a further example of the efficacy of using qualitative archival materials to explore branding questions.

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Wright-Isak, Christine. "Community As Brand: An Exploratory Investigation." Journal of Business & Economics Research (JBER) 10, no. 3 (February 15, 2012): 131. http://dx.doi.org/10.19030/jber.v10i3.6851.

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<span style="font-family: Times New Roman; font-size: small;"> </span><p style="margin: 0in 0.5in 0pt; text-align: justify; mso-pagination: none;" class="MsoNormal"><span style="color: black; font-size: 10pt;"><span style="font-family: Times New Roman;">This research investigates how community affects consumer marketing and<strong style="mso-bidi-font-weight: normal;"> </strong>brand equity management. Community is a ubiquitous concept with many definitions in social sciences, ranging from urban neighborhoods and small towns to brand communities. Firms utilize the power of brands to support premium prices, sustain product value in difficult circumstances, and persuade consumers to purchase a brand repeatedly and loyally. Brand scholarship has also ranged widely, from tangible product or service characteristics to the intangible influence of its symbols and meanings on consumers. This study describes how the complicated sets of meanings embedded in the terms community and brand lead to a phenomenon called naturally occurring brands (NOBs). The paper combines the anthropology, sociology and marketing perspectives to describe the NOB phenomenon and explores its validity using survey research.</span></span></p><span style="font-family: Times New Roman; font-size: small;"> </span>

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Gomez, Edmund Terence, and Wong Yee Tuan. "Family Firms and Brand Products in Malaysia: Originality, Productivity and Sustainability." Copenhagen Journal of Asian Studies 32, no. 1 (September 11, 2014): 76–98. http://dx.doi.org/10.22439/cjas.v32i1.4597.

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Two key questions in Malaysia's corporate history have not yet been answered. Why is it that only a small number of family firms produce brand products? Why has none emerged as a major publicly listed enterprise? This study employs concepts from family business literature as well as Alfred Chandler, Jr's business history approach to answer these questions. A blend of conceptual tools from these two bodies of literature offers insights into the evolution of these brand product family firms. By adopting this approach, this study reveals that the core issues requiring scrutiny are an enterprise's volume of investments in research and development, a skilled managerial team and an effective marketing technique. Other issues include the need for a sound succession plan and a focus on a horizontal form of enterprise development. This article also reviews the capacity of the state to enable as well as hamper the rise of domestic brand product firms.

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Kohler, Gregory, and Sabina Perrino. "Narrating “Made in Italy”." Narrative Inquiry 27, no. 1 (July 21, 2017): 187–207. http://dx.doi.org/10.1075/ni.27.1.10koh.

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Abstract In this article, we examine how executives in Italian family-owned firms use their corporations’ histories to associate particular moral discourses of cultural values, responsibility, and authenticity with the “Made in Italy” brand. These links render Made in Italy a national brand – a brand representing all goods produced in Italy and an “authentic” national treasure. Through an analysis of Italian executives’ oral narratives, this article explores how collective identities are constructed in interview settings and how Made in Italy emerges through the various stances that these managers take regarding certain topics. We focus on the ways Italian executives align their corporate narratives, family histories, and brand identities with circulating ideologies on the significance of Made in Italy. By looking at how Italian managers enact Made in Italy as a national brand with collective responsibilities, this article contributes to recent research on narrative discursive practices in the corporate world.

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Felix, Reto. "Multi-brand loyalty: when one brand is not enough." Qualitative Market Research: An International Journal 17, no. 4 (September 2, 2014): 464–80. http://dx.doi.org/10.1108/qmr-11-2012-0053.

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Purpose – The purpose of this research is to provide a deeper, constructivist account of multi-brand loyalty. Previous literature has acknowledged the existence of multi-brand loyalty, but described it from a narrow, rational and primarily utilitarian point of view. Design/methodology/approach – The study is based on open-ended, depth interviews. Data were labeled, coded and classified into different topics, and thematic analysis was used to identify three dominant themes. Findings – Multi-brand loyalty emerged in three forms: biased, specialized and perfect substitutes. These relationships may undergo dynamic transformations over time. Further, family tradition and perceived freedom were identified as two important motivations for consumers to be loyal to more than one brand. The managerial implications address suggestions on how companies can avoid that consumers become loyal to several brands instead of maintaining single-brand loyalty. Originality/value – The study is the first to address multi-brand loyalty based on a qualitative research approach and provides preliminary insights into occurrences and motivations related to the construct.

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Krappe, Alexander, Lazaros Goutas, and Arist von Schlippe. "The “family business brand”: an enquiry into the construction of the image of family businesses." Journal of Family Business Management 1, no. 1 (April 22, 2011): 37–46. http://dx.doi.org/10.1108/20436231111122272.

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Padmalia, Metta. "ANALISIS PERBEDAAN PERSEPSI BUSINESS BRAND LINTAS GENERASI PADA ANGKATAN VIII “FAMILY BUSINESS UNIVERSITAS CIPUTRA”." MIX JURNAL ILMIAH MANAJEMEN 10, no. 1 (January 27, 2020): 1. http://dx.doi.org/10.22441/mix.2020.v10i1.001.

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Penelitian bertujuan untuk menganalisis perbedaan persepsi tiga dimensi family business brand (family firm identity, family firm image, dan family firm reputation) antara incumbent-keluarga, incumbent-non-keluarga, dan generasi penerus. Penelitian berikut diharapkan dapat memberikan pemahaman terkait bagaimana tiga subsistem yang berbeda dalam suatu bisnis keluarga memiliki pemahaman terhadap family business brand. Apabila terdapat peredaan persepsi maka akan diusulkan strategi yang tepat agar operasional perusahaan dapat lancer dan terjadi peningkatan nilai merek perusahaan tersebut. Populasi dalam penelitian ini adalah seluruh pemilik bisnis keluarga dari kelompok Family Business Universitas Ciputra angkatan VIII, penentuan sampel dilakukan berdasarkan purposive random sampling dengan kriteria tertentu.Metode penelitian yang digunakan adalah uji beda nyata One Way ANOVA yang dioperasikan menggunakan program IBM SPSS Statistics 23. Hasil analisis menunjukkan bahwa terdapat perbedaan yang signifikan di antara ketiga kategori responden pada dimensi family firm identity dan family firm reputation. Sedangkan pada family firm image tidak terdapat perbedaan yang signifikan di antara ketiga kategori responden.

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정효선, Lee, In-Suk, and Hye Hyun Yoon. "Self-expressive Roles of Family Restaurant Brands: Brand Personality-Self Image Congruence, Brand Identification, and Loyalty." Culinary Science & Hospitality Research 18, no. 1 (February 2012): 120–40. http://dx.doi.org/10.20878/cshr.2012.18.1.010.

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정효선, Lee, In-Suk, and Hye Hyun Yoon. "Self-expressive Roles of Family Restaurant Brands: Brand Personality-Self Image Congruence, Brand Identification, and Loyalty." Culinary Science & Hospitality Research 18, no. 1 (February 2012): 120–40. http://dx.doi.org/10.20878/cshr.2012.18.1.010010010.

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