Relevant bibliographies by topics / Business Administration, Marketing. Economics, General. Economics, Commerce-Business

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  1. Journal articles
  2. Dissertations / Theses
  3. Books
  4. Book chapters

Academic literature on the topic 'Business Administration, Marketing. Economics, General. Economics, Commerce-Business'

Author: Grafiati
Published: 4 June 2021
Last updated: 14 February 2022

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Journal articles on the topic "Business Administration, Marketing. Economics, General. Economics, Commerce-Business"

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Ignatyevs, Sergeys, Sergey A. Makushkin, and Sergiy Spivakovskyy. "Marketing of Cities as Centres of Socio-Economic Development in the Process of Globalisation." International Journal of Financial Research 12, no. 4 (March 18, 2021): 146. http://dx.doi.org/10.5430/ijfr.v12n4p146.

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Modern trends in the formation of urban development are based primarily on the extent to which the territory of a city can be attractive for investors, interested people in general and public administration systems. When regarding programs for the development of urban areas in the structure of sustainable development, it is necessary to highlight the methods of forming an attractive image of a city, which is considered a marketing tool. Understanding the possibilities for the development of an urban area requires the formation of tools for spatial marketing and opportunities for the establishment of measures for the development of individual tools of communication between city authorities and the external environment. The novelty of the research is determined by the structural feature of the formation of an integrated method of using marketing tools to promote the image of a city in the informational, social, and cultural aspects. The authors show the tools for implementing the marketing strategy of the urban area as elements of sustainable development. Stakeholders of sustainable development are shown not only local management structures but also global investment funds and transnational corporations. The practical significance of the study is determined by the possibility of forming based on an urban area, which is marked by the presence of sustainable development markers, innovative and science-intensive centres, and analytical corporations. The formation of development centres is also possible through the creation of smart cities.
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HOGARTY, THOMAS F. "ISSUES IN GASOLINE MARKETING: INTRODUCTION." Contemporary Economic Policy 3, no. 3 (March 1985): 103–4. http://dx.doi.org/10.1111/j.1465-7287.1985.tb00811.x.

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Barron, JOHN M., MICHAEL E. Staten, and JOHN Umbeck. "DISCOUNTS FOR CASH IN RETAIL GASOLINE MARKETING." Contemporary Economic Policy 10, no. 4 (October 1992): 89–102. http://dx.doi.org/10.1111/j.1465-7287.1992.tb00364.x.

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Maeda, Takao. "Study on the effect of providing learning opportunities on the formation of intention to continue work for non-regular professionals." Impact 2021, no. 7 (September 14, 2021): 41–43. http://dx.doi.org/10.21820/23987073.2021.7.41.

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In Japan, almost 40 per cent of employees are so-called 'non-regular employees'. That is to say, employees with a limited duration of employment. This is in opposition to their 'regular employee' counterparts who are full-time workers without a limited duration of employment. Non-regular employees include both part-time and full-time workers with a short- or intermediate-term of employment. The percentage of non-regular employees is on the rise in Japan and this is bringing with it decreased morale and productivity due to factors such as lack of job security. In addition, motivation is negatively affected by non-regular employees receiving fewer opportunities, such as training, for example, than regular employees. Naturally, a lack of training and education opportunities would have an adverse effect on motivation and morale. Professor Takao Maeda is based in the Faculty of Business, Marketing and Distribution, Nakamura Gakuen University in Japan, and is working alongside collaborators Professors Tomofumi Tohara and Shigeaki Mishima, who are both based in the Faculty of Business Administration, Osaka University of Economics in Japan. The team is focused on research that looks at how closing disparities between regular and non-regular employment could increase the motivation of non-regular employees.
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Anokhin, Egor V., and Vladimir A. Anokhin. "Assessing the Competitiveness in Regional Marketing." Economy of Region 17, no. 1 (March 2021): 130–44. http://dx.doi.org/10.17059/ekon.reg.2021-1-10.

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Increasing market competition requires the examination of marketing methods and tools in territorial management. Place marketing has been developing with some delay compared to value marketing, as it emerged later, shaping its theoretical and practical basis accordingly. We analyse methods for assessing territorial competitiveness in the context of place marketing. The research methodology includes methods of monitoring, comparison, analysis, synthesis, and benchmarking. The study of the evolution of ideas concerning competitiveness and place marketing revealed three important marketing concepts: production, product and selling. We analysed methods for assessing the competitiveness at the local territory, city, region, and country levels. These methods form the basis for ratings. Th e dat a o n th e competitivenes s o f territorie s allo w stat e an d loca l authoritie s to choose a marketing (demarketing) strategy depending on the desired level of influence. We propose a model of competitiveness of the state identifying the Porter diamond at the country level. This model complies with modern marketing concepts and indicates that the effectiveness of place marketing depends on public administration, the position of the country in the system of international relations, and international influence on the socio-economic processes in the state. The development of global digital economy should enable data collection to improve the decision-making process. Thus, it will be possible to regulate the administrative staff, coordinate and use data on the functioning of territories, create additional opportunities for ranking countries in accordance with available resources, socio-economic development and relationships with the population. These measures would ensure permanent competition in the field of place marketing.
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Nováková, Kamila, Raúl Compés López, and José María García Álvarez-Coque. "Ethical certification in the Spanish agrifood industry: An alternative paradigm?" Society and Economy 38, no. 3 (September 2016): 399–411. http://dx.doi.org/10.1556/204.2016.38.3.8.

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The agrifood sector belongs to traditional industries often supported by the national governments. The quality of the output is directly related to human health and, therefore, several initiatives within the EU have been introduced. These initiatives support the consciousness of the broad public, including the individual agrifood businesses. Besides the marketing standards, geographical indications and organic farming, there are also national and private certification schemes. All these tendencies aim to promote the socio-ethical principles of the business to support the non-monetary issues related to the agrifood sector. This paper provides a closer exploration of the socio-ethical aspects of companies in the Spanish agrifood sector. Any awareness of these principles in the daily business routine can be considered as a potential competitive advantage for an individual company. The objective of the paper is to examine whether there are significant differences among individual sub-industries within the Spanish agrifood sector in terms of social and ethical aspects. A sample of 66,047 different agrifood companies in the year 2012 was examined. Results of empirical tests prove that there are significant differences between the agricultural producers, manufacturers, wholesalers, and retailers.
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Baltezarević, Ivana, and Radoslav Baltezarević. "The impact of communication in the virtual environment on legal informatics." Megatrend revija 17, no. 4 (2020): 27–40. http://dx.doi.org/10.5937/megrev2004027b.

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Legal informatics is created in the context of the application of computers in law. The study of legal communication has become increasingly interdisciplinary in recent years, and in addition to fields traditionally interested in legal language (such as philosophy and linguistics), this area encompasses other disciplines, such as economics, sociology, anthropology, and psychology. Communication in a virtual environment within legal informatics and the administration of justice faces the challenges posed by globalization, migration and the growing multilingualism in the legal domain, and includes key issues of equality in access to justice in more complex, multicultural societies. Social networks influence different aspects of modern life and have a profound impact on interpersonal communication. They will continue to integrate more and more into the normal human experience and increase the scope of the human communication process. Every traditional communication channel has its obvious advantages and organizations should continue to use it, but the Internet is a channel in continuous development that enjoys great attention and is used by more than one-third of the global population. The emergence and development of techniques provided by the viral marketing strategy, strongly supported and empowered by the development of digital technologies, have given the opportunity to lesser known brands to position themselves in the mind of a large number of consumers. This can be done by creating content that will "reach" to the public and in that way to motivate further transmit of the message, through social networks, about their impressions of the product or service to other family members, friends or colleagues. Social networks, but also the Internet in general, with their rapid development become an inevitable marketing medium that will become an important factor in the business of the companies in the near future. Marketing communication is changing more and more every day in the way it communicates with consumers. By monitoring trends and developing innovative marketing communication techniques on social networks, it is possible to respond to market demands more precisely and better understand and respond to the hidden needs and wishes of consumers. Legal informatics, which is considered to be the process of managing information about data related to the legal aspects of business, is increasingly dealing with communication and content of social network users. This topic, therefore, has led to the development of mobile application and other mobile device development services advancing to step into the realm of law. Also, legal informatics, but also law in general, play a major role in identifying and sanctioning unethical and illegal activities in a virtual environment, such as hate speech and cybercrime, which can have unforeseeable consequences for information technology users and organizations and their business.
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Bányai, Edit. "The integration of social media into corporate processes." Society and Economy 38, no. 2 (June 2016): 239–59. http://dx.doi.org/10.1556/204.2016.38.2.6.

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The primary aim of this paper is to give a comprehensive overview of social media marketing solutions which can be used by companies. Many authors and researchers dealing with specialised subjects examine certain areas of this topic — and, in particular, with the influence of the social media on marketing communication. An overview of current literature and practical solutions enabled us to create a framework usable in the corporate sphere for creating a social media marketing strategy and for measuring the efficiency of social media activity. The framework helps companies to identify which social media solutions are worth taking advantage of to support their business processes, how they are able to measure the effectiveness of social media and it also provides a basis for the identification of additional research directions.
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Sutarmin and Dadang Prasetyo Jatmiko. "Value chain analysis to improve corporate performance: a case study of essential oil export company in Indonesia." Investment Management and Financial Innovations 13, no. 3 (September 23, 2016): 183–90. http://dx.doi.org/10.21511/imfi.13(3-1).2016.04.

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The purpose of this paper is to analyze the value chain, the main activities, and supporting activities as well as cost driver activity of one essential oil export company in Central Java. This research is a case study using the survey method (ex post facto). Primary data were collected by in-depth interviews and FGD (Focus Group Discussion). Secondary data were taken from natural materials purchasing department and finance department and controlling. Based on the research, the authors found that the main activity of the company consists of Supply, Purchasing/Procurement, Production Planning, Manufacturing, Materials, Quality Control (QC), Research and Development (R & D), Sales and Marketing and Customer activities. While supporting activities (support) consist of Personal and General Affair (P & GA), Information Technology (IT), Administration, Quality Assurance (QA) and Maintenance activities. Based on the value chain analysis (VCA), the company has Purchasing and R & D activities as the main activity of which is a characteristic that distinguishes the generic value chain of Porter. Purchasing a company with a cost driver activity expenditure composition of 85.6%. Clove oil is the dominant raw material of 78.26%. Based on this research, the authors, then, put forward some suggestions as follows: firstly, doing further research with the identification and analysis of internal and external factors, in order to know the internal strengths and weaknesses, opportunities and threats faced by the company. Second, analyzing company’s competitive position and the selection of alternative strategies to formulate strategies that can enhance the competitive advantage of companies. Keywords: value chain analysis, main activity, supporting activity, cost driver. JEL Classification: M21, M41
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Ohvril, Tiiu. "Estonian Food Marketing and Labels - Development and Future Perspectives." Society and Economy 27, no. 3 (December 1, 2005): 309–16. http://dx.doi.org/10.1556/socec.27.2005.3.4.

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Dissertations / Theses on the topic "Business Administration, Marketing. Economics, General. Economics, Commerce-Business"

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Krishnamurthy, Sandeep 1967. "An analytical and experimental investigation of issues in the organization of generic advertising campaigns." Diss., The University of Arizona, 1996. http://hdl.handle.net/10150/289366.

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Generic advertising campaigns promote the general qualities of a product to customers thus improving the demand of all firms who market that product. Recent national campaigns of this nature include the milk advertising campaign "Got Milk?" and the advertising campaign by florists "Think Flowers." The focus of this dissertation is to study, through analytical modeling and an experimental economics perspective, the strategic issues that arise in the organization of such an advertising campaign. We investigate two mechanisms used in practice--Voluntary Contribution Mechanisms (VCMs) and Mandated Contribution Mechanisms (MCMs). In the former, industry members can decide if they want to participate and if so, how much they wish to contribute. Here, the strategic problem relates to achieving complete participation. Specifically, either "free-rider" or "cheap-rider" equilibria obtain, leading to sub-optimal advertising. In order to overcome this, we propose the Provision Point VCM where the campaign is conducted only if contributions exceed a pre-determined threshold. Here, optimal advertising is always a feasible equilibrium. We experimentally investigated the impact of these two VCMs, face-to-face communication and completeness of information on contributions. Managers with experience in such advertising also participated in our study. The findings from the forty four economic experiments were: (1) Simple VCM led to lower efficiency in comparison to Provision Point VCMs. (2) When the provision point was set at the Pareto Optimum, a high efficiency and provision percentage resulted. (3) Communication always led to gains in efficiency. A weak long-term effect was found in the Simple VCM case and a strong long-term effect was found in the Provision Point VCM case. (4) The efficiency in the complete and incomplete information cases for both Simple and Provision Point VCMs were very similar. This is a surprising result. In MCMs, the government stipulates a payment rule by legislation and all industry members must comply. Firms can reduce their share of the advertising budget only by under-stating privately held information, leading to sub-optimal advertising. We design a mechanism that overcomes this by ensuring that truthful information revelation is the dominant strategy for all firms.
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Sun, Yacheng. "Essays on optimal bucket pricing, dynamic product offering and customer win-back strategies of continuous subscription service." [Bloomington, Ind.] : Indiana University, 2008. http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqdiss&rft_dat=xri:pqdiss:3319929.

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Thesis (Ph.D.)--Indiana University, Kelley School of Business, 2008.
Title from PDF t.p. (viewed on May 11, 2009). Source: Dissertation Abstracts International, Volume: 69-08, Section: A, page: 3233. Advisers: Shibo Li; Rockney G. Walters.
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Zhang, Liping. "Three essays on low-price guarantees." Thesis, University of Ottawa (Canada), 2005. http://hdl.handle.net/10393/29275.

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This thesis consists of three essays and one literature review. The thesis examines theoretically the effects of Low-Price Guarantees (LPGs), which are increasingly common in retail markets and goods industries. Although the essays in this thesis share a common theme, they can be read independently without impeding the readers' understanding of the issues discussed in each. The first essay studies the effects of LPGs in the search model of Salop and Stiglitz (1977). This model provides a general framework for the comparison of Matching Competition Clauses (MCCs) and Beating Competition Clauses (BCCs): The number of firms in the market is determined by free entry and consumers have incomplete information about prices and differ in their search costs. It is shown that MCCs have stronger collusive effects than BCCs, however, these effects evaporate with the introduction of an arbitrarily small hassle cost. The second essay extends the Milgrom and Robers model (1982) to study the entry deterrence effects of LPGs. In this model, the potential entrant has no complete information about the true unit cost of the incumbent. It is demonstrated that under certain conditions, the high-cost incumbent can imitate the behavior of the low-cost one and deter entry even in situations where this would not be possible in the absence of a price guarantee. Therefore, the corresponding policy suggestion is to prohibit this pricing behavior when it is exerted by a monopolist. The third essay studies LPGs in a partial equilibrium model, where consumers can search for lower prices but search takes time and thus delays consumption. A price guarantee to match any lower price offered by the retailer allows a consumer to purchase and consume now while keeping the option of reaping the benefit of a lower price that he may find later in time. The analysis demonstrates how the following two factors, the variability of market prices and the percentage of bargain hunters, affect the decisions that a firm needs to make in setting its price and the duration of its price guarantee in a competitive environment.
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Rudstrom, Margaretha Veronica 1962. "Optimal timing and quantity of sale of Arizona apples." Thesis, The University of Arizona, 1990. http://hdl.handle.net/10150/291405.

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Arizona apple producers compete with Washington for fresh apple markets. As Arizona's apple production increases, its market share should also increase. Using quadratic programming to determine the spatial equilibrium between the wholesale markets of Los Angeles and Denver, the timing and quantity of apple sales from Arizona to these two wholesale markets are determined for current and potential fresh apple production in Arizona. The quadratic programming model is used to determine the feasibility of controlled atmosphere storage for Arizona. The quantity of apples sold monthly to Los Angeles and Denver wholesale markets are determined given restrictions on the percentage of the wholesale markets that Arizona apple producers could supply. Revenue from controlled atmosphere storage exceeds the variable costs associated with storage, marketing, and storage of apples.
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Brusk, Amy M. "Survey of business management factors associated with mixed animal veterinary practice size and growth." Thesis, Manhattan, Kan. : Kansas State University, 2009. http://hdl.handle.net/2097/1431.

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Ploeger, Dustin. "Growing the footprint of traditional grain origination." Thesis, Kansas State University, 2010. http://hdl.handle.net/2097/7024.

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Master of Agribusiness
Department of Agricultural Economics
Allen M. Featherstone
This thesis focuses on the rapid growth of new generation contracts used by grain producers. Specifically, the research studies a potential customer base of producers not using Cargill’s new generation contracts. A survey was conducted to uncover possible customer demand for Cargill’s marketing solutions. Those surveyed do not have the opportunity to use these solutions because their operations typically lay outside the footprint of existing Cargill grain facilities. With Cargill’s Flex Delivery Program, sales professionals have the ability to sell grain marketing solutions, like new generation contracts, to farming operations outside of existing asset footprints. From the experiences of current sales professionals offering new generation contracts via Cargill’s Flex Delivery Program, the author hypothesized that there are three primary variables influencing the likelihood of a customer finding value in the Flex Delivery Program. The size of farming operation, the number of facilities they deliver grain to and the importance they place on forward marketing are critical components to determining if a farming operation may market grain through Cargill’s Flex Delivery Program using a new generation contract. The survey results revealed the percentage of the sample population fit the criteria of a Flex Delivery candidate. The survey questions were also designed to uncover farmer demographics, current marketing styles, competition, and, in general, provide good background information useful for making follow-up sales calls on those selected to survey. The results show roughly a third of those surveyed are Flex Delivery candidates.
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Chess, Sarah. "Competitive edge : cattle marketing for the 21st century." Thesis, Manhattan, Kan. : Kansas State University, 2008. http://hdl.handle.net/2097/1053.

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Chen, Jihui. "Three essays on the economics of e-commerce." [Bloomington, Ind.] : Indiana University, 2005. http://wwwlib.umi.com/dissertations/fullcit/3185393.

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Thesis (Ph.D.)--Indiana University, 2005.
Source: Dissertation Abstracts International, Volume: 66-08, Section: A, page: 3030. Chair: Michael R. Baye. Title from dissertation home page (viewed Oct. 5, 2006).
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Ridlon, Robert W. "Three essays on asymmetric contests making the strong and weak fight harder /." [Bloomington, Ind.] : Indiana University, 2008. http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqdiss&rft_dat=xri:pqdiss:3324513.

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Thesis (Ph.D.)--Indiana University, Kelley School of Business, 2008.
Title from PDF t.p. (viewed on May 12, 2009). Source: Dissertation Abstracts International, Volume: 69-08, Section: A, page: 3253. Adviser: Rick Harbaugh.
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Cao, Wen. "Essays on pricing strategies in markets with heterogeneous consumers." [Bloomington, Ind.] : Indiana University, 2006. http://gateway.proquest.com/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqdiss&rft_dat=xri:pqdiss:3223055.

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Thesis (Ph.D.)--Indiana University, Kelley School of Business, 2006.
"Title from dissertation home page (viewed June 27, 2007)." Source: Dissertation Abstracts International, Volume: 67-06, Section: A, page: 2259. Adviser: Michael R. Baye.
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Books on the topic "Business Administration, Marketing. Economics, General. Economics, Commerce-Business"

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C, Dodson Don, and Forthman M. Thane, eds. A marketing approach to physician recruitment. New York: Haworth Press, 1995.

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Helmut, Strasser, ed. A nonparametric approach to perceptions-based market segmentation: Foundations. Wien: Springer, 2000.

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The sports event management and marketing playbook. Hoboken, N.J: J. Wiley & Sons, 2005.

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R, Jackson Donald. Winning: Direct marketing for insurance agents and brokers. Naperville, Ill: Financial Sourcebooks, 1992.

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Darren, Rovell, ed. On the ball: What you can learn about business from America's sports leaders. Upper Saddle River, NJ: FT Prentice Hall, 2003.

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Goldstein, Douglas E. The online business atlas: The best online sites, resources & services in management, marketing & promotion, sales, entrepreneurial ventures, international business, investment, real estate, human resources & training, legal & regulatory issues, information systems. Chicago: Irwin Professional Pub., 1997.

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Cynthia, Chan, and Ireland Christopher, eds. China's new culture of cool: Understanding the world's fastest-growing market. Berkeley, Calif: New Riders, 2007.

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Yu, LiAnne. China's New Culture of Cool. Upper Saddle River: New Riders, 2007.

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Les, Abromovitz, ed. Insuring quality: How to improve quality, compliance, customer service, and ethics in the insurance industry. Boca Raton, Fla: St. Lucie Press, 1998.

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Kirthi, Kalyanam, ed. Internet marketing & e-commerce. Australia: Thomson/South-Western, 2007.

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Book chapters on the topic "Business Administration, Marketing. Economics, General. Economics, Commerce-Business"

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Pires, José Adriano Gomes, Francisco José García Peñalvo, Jorge Humberto Marinho Sampaio, and Rosa María Martínez Vázquez. "Framework Entrepreneurship Process." In Advances in Educational Marketing, Administration, and Leadership, 228–54. IGI Global, 2013. http://dx.doi.org/10.4018/978-1-4666-2116-9.ch012.

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The thematic of entrepreneurship has assumed a great importance in recent times and is regarded by the governments of all countries as a lever for economic and social development of nations. Entrepreneurship is generally recognized by the process that leads to the creation of companies, and consequently, creates wealth and employment. In their genesis, entrepreneurial ventures, emerged mainly as small business, associated with creative ideas or innovative approaches implemented in most situations, using empirical processes, without major concerns with the scientific rigor that can also contribute in a sustainable way to add value to these business initiatives. In this way, together with the empirical component, resulting from the business opportunity perception by promoter, the process of setting up a business, commonly known as entrepreneurship, should follow a methodology and make use of tools and techniques best suited to each stage of the process. The perspective proposed, Framework Entrepreneurship Process, intends to position itself as a guide for business creation, which took as its starting point a particular idea with potential business leads in a systematic process of transforming it into a successful company. This framework intends to provide an integrated view of the whole process of setting up a company, while it indexes each of the different stages of the process, a set of techniques and tools, perfectly validated in scientific contexts.
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Mironova, Nataliia Gennadevna. "Security of the Use of Cognitive Information Technologies of Decision-Making." In Economics and Law, 112–31. Publishing house Sreda, 2021. http://dx.doi.org/10.31483/r-98432.

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The article considers the intelligent automation of decision-making and management procedures that is being implemented in many areas of socio-economic practice, including financial and credit business processes, in trade and e-commerce (customer profiling, marketing micro-targeting), telecommunications, industry (technological control, robotics, neurocontrol, strategic planning and forecasting), intelligent automation also came to business management, to public administration. It is claimed that automation of personnel management is expanding (monitoring compliance with requirements, profiling and assessing KPIs, predicting conflicts and violations), unmanned vehicles and other neural network automation are used in medicine, the transport industry and agriculture; smart technologies come to education (in Moscow, a system of predictive analytics of the digital footprint of students is being tested to optimize and target educational services, help orientate in the future profession). The use of cognitive technologies in the creation of expert, advisory systems, decision support systems provides not only convenience and savings in time and effort, but gives rise to a variety of organizational, economic, ethical, social problems, giving rise to new risks. This study provides an overview of intelligent technologies that are used in social management, threats associated with the practical use of intelligent automation tools and decision support, ways and measures to reduce some of the risks associated with these threats.
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Bhargava, Neeraj, Srinivas Kumar Palvadi, Abhishek Kumar, and Pramod Singh Rathore. "An Economical Methodology to Rhetorical Identifications in Cloud Victimization Virtual Machine Snapshots." In Cyber Warfare and Terrorism, 395–409. IGI Global, 2020. http://dx.doi.org/10.4018/978-1-7998-2466-4.ch025.

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Distributed computing is a rising innovation that is in effect generally embraced all through the world because of its usability. Associations of various types can utilize it without pre-requirements, for example, IT infra-structure, specialized abilities, administrative over-burden, stockpiling limit, preparing force, and information recuperation or protection setup. It can be profited by all customers according to their requirements, desires and spending plan. In any case, distributed computing present's new sorts of security vulnerabilities that should be promotion dressed. Customary “PC forensics” manages location, acquisition and counteractive action of IT activated fakes and violations, however, it does not have the capacity to manage cybercrimes relating to distributed computing condition. In this article, the authors concentrate on legal sciences issues in distributed computing, survey restrictions of criminological group and present the hindrances looked amid evaluation. As the basis of the cloud computing and the implementation in the cloud environment is a great task to protect the user information without causing any security issue and the consistency in the data must be provided by the service provider. Distributed systems or the operations in the distributed environment will increase the usability of the resources as well as the capability of the data transmission and provide the information required in an effective manner without interrupting the security issues. But even though the clients from the different parts of the globe are focusing on the gaps in security in the Cloud computing and distributed environment. Here we are focusing on the business model that will increase the revenue of the firms which are concentrating on implementing the cloud computing and the distributed environment in their respective areas. Forensics in the customer management in the distributed environment will give the complete picture on the digital marketing, standards of data distribution and the security. In this article we focus on the security implementation and the raise of utilization of the distributed environments and the cloud data storage capabilities. This will more focus on the data security.
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