Books on the topic 'Business Administration, Marketing. Economics, General. Economics, Commerce-Business'

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1

C, Dodson Don, and Forthman M. Thane, eds. A marketing approach to physician recruitment. New York: Haworth Press, 1995.

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2

Helmut, Strasser, ed. A nonparametric approach to perceptions-based market segmentation: Foundations. Wien: Springer, 2000.

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3

The sports event management and marketing playbook. Hoboken, N.J: J. Wiley & Sons, 2005.

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4

R, Jackson Donald. Winning: Direct marketing for insurance agents and brokers. Naperville, Ill: Financial Sourcebooks, 1992.

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5

Darren, Rovell, ed. On the ball: What you can learn about business from America's sports leaders. Upper Saddle River, NJ: FT Prentice Hall, 2003.

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6

Goldstein, Douglas E. The online business atlas: The best online sites, resources & services in management, marketing & promotion, sales, entrepreneurial ventures, international business, investment, real estate, human resources & training, legal & regulatory issues, information systems. Chicago: Irwin Professional Pub., 1997.

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7

Cynthia, Chan, and Ireland Christopher, eds. China's new culture of cool: Understanding the world's fastest-growing market. Berkeley, Calif: New Riders, 2007.

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8

Yu, LiAnne. China's New Culture of Cool. Upper Saddle River: New Riders, 2007.

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9

Les, Abromovitz, ed. Insuring quality: How to improve quality, compliance, customer service, and ethics in the insurance industry. Boca Raton, Fla: St. Lucie Press, 1998.

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10

Kirthi, Kalyanam, ed. Internet marketing & e-commerce. Australia: Thomson/South-Western, 2007.

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11

Perreault, William D. Essentials of marketing: A marketing strategy planning approach. Boston: McGraw-Hill/Irwin, 2008.

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12

Perreault, William D. Essentials of marketing: A marketing strategy planning approach. Boston, MA: McGraw-Hill/Irwin, 2010.

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13

1963-, Cassels Alan, ed. Selling sickness: How the world's biggest pharmaceutical companies are turning us all into patients. New York, NY: Nation Books, 2005.

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14

Moynihan, Ray. Medicamentos que nos enferman: E industrias farmacéuticas que nos convierten en pacientes. Barcelona: Terapias Verdes, 2006.

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15

Perreault, William D. Essentials of marketing: A global-managerial approach. 7th ed. Chicago: Irwin, 1997.

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16

Shauna, Schullo, ed. Electronic marketing: Integrating electronic resources into the marketing process. 2nd ed. Mason, Ohio: Thomson/South-Western, 2004.

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17

Reedy, Joel. Electronic marketing: Integrating electronic resources into the marketing process. Fort Worth: Dryden Press, 2000.

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18

Ted, Spiegel, ed. Marketing convergence: How the leading companies are profiting from integrating online and offline marketing strategies. Mason, OH: South-Western, 2003.

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19

Douglas, Smith, ed. Business law: For business and marketing students. 3rd ed. Oxford: Butterworth-Heinemann, 1997.

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20

Martin, Stephen John. Sold!: The professional's guide to real estate auctions. 2nd ed. Bloomington, Ind: AuthorHouse, 2005.

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21

E, Battle Thomas, ed. Sold!: The professional's guide to real estate auctions. Chicago: Real Estate Education Co., 1991.

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22

Linh, Tang, ed. Launching your Yahoo! business. Indianapolis, Ind: Que, 2006.

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23

1944-, Hayes John P., ed. Network marketing for dummies. Foster City, CA: Hungry Minds, 2001.

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24

Ziglar, Zig. Network marketing for dummies. Hoboken, NJ: Wiley Pub., 2006.

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25

Sonnier, Lauron. Think Like a Marketer. Franklin Lakes: Career Press, 2010.

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26

J, Jaworski Bernard, ed. Cases in e-commerce. Boston: McGraw-Hill/Irwin marketspaceU, 2002.

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27

Jelassi, Tawfik. Strategies for e-business: Creating value through electronic and mobile commerce : concepts and cases. 2nd ed. Harlow, England: FT Prentice Hall, 2008.

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28

James, O. Jr Hacker, C. Ph D. Dodson Don, and M. Thane Forthman. A Marketing Approach to Physician Recruitment (Haworth Marketing Resources) (Haworth Marketing Resources). Haworth Press, 1994.

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29

Strasser, Helmut, and Josef A. Mazanec. A Nonparametric Approach to Perceptions-Based Market Segmentation: Foundations (Interdisciplinary Studies in Economics and Management). Springer, 2001.

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30

Pantelidis, Ioannis S. Routledge Handbook of Hospitality Management. Taylor & Francis Group, 2017.

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31

Supovitz, Frank. The Sports Event Management and Marketing Playbook. Wiley, 2013.

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32

Jackson, Donald R., and Irwin Lowen. Winning: Direct Marketing for Insurance Agents and Brokers. Financial Sourcebooks, 1992.

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33

Goldblatt, Joe, and Frank Supovitz. The Sports Event Playbook: Managing and Marketing Winning Events. Wiley, 2004.

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34

Rovell, Darren, and David M. Carter. On the Ball: What You Can Learn About Business From America's Sports Leaders. Financial Times Prentice Hall, 2003.

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35

Goldstein, Douglas, and Joyce Flory. The Online Business Atlas: The Best Online Sites, Resources & Services in : Management, Marketing & Promotion, Sales, Enterpreneurial Ventures, International ... Business, investmen (Best of the Net Series). Irwin Professional Publishing, 1996.

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36

Harcup, Tony. Journalism. Sage, 2003.

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37

Yu, LiAnne, Cynthia Chan, and Christopher Ireland. China's New Culture of Cool: Understanding the world's fastest-growing market (VOICES). New Riders Press, 2006.

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38

China's New Culture of Cool. San Jose: New Riders, 2007.

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39

George, Stonehouse, ed. Global and transnational business: Strategy and management. Chichester, West Sussex, England: Wiley, 2000.

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40

Campbell, David, Tony Purdie, and Jim Hamill. Global and Transnational Business: Strategy and Management. John Wiley & Sons, 2000.

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41

Abromovitz, Les, and Hedy Abromovitz. Insuring QualityHow to Improve Quality, Compliance, Customer Service, and Ethics in the Insurance Industry. CRC, 1997.

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42

Hanson, Ward, and Kirthi Kalyanam. Internet Marketing and e-Commerce. South-Western College Pub, 2006.

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43

Morley, Andrew P., Sheryl J. Bronkesh, Steven D. Wood, and Stephen W. Brown. Promoting Your Medical Practice: Marketing Communications for Physicians. Practice Mgt Information Corp, 1989.

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44

1943-, Brown Stephen Walter, ed. Promoting your medical practice: Marketing communications for physicians. Oradell, N.J: Medical Economics Books, 1989.

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45

Essentials of Marketing: A Marketing Strategy Planning Approach. McGraw-Hill Education, 2014.

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46

Perreault, William D. Essentials of Marketing. Mcgraw-Hill College, 2000.

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47

Essentials of Marketing. McGraw-Hill Higher Education, 2020.

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48

Perreault, William D. Essentials of Marketing. Irwin Professional Pub, 2002.

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49

Essentials of Marketing. McGraw-Hill Higher Education, 2020.

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50

Perreault, William D. Essentials of Marketing. 7th ed. Mcgraw-Hill College, 1997.

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