Academic literature on the topic 'Business communication – Ghana – Accra'
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Journal articles on the topic "Business communication – Ghana – Accra"
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Anderson, Jemima Asabea, John Franklin Wiredu, Gladys Nyarko Ansah, George Frimpong-Kodie, Elizabeth Orfson-Offei, and Dennis Boamah-Boateng. "A linguistic landscape of the central business district of Accra." Legon Journal of the Humanities 31, no. 1 (December 30, 2020): 1–35. http://dx.doi.org/10.4314/ljh.v31i1.1.
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Using the mixed method research approach, this study investigated the linguistic landscape of the central business district of Accra, Ghana. The study employed both the Ethnolinguistic Vitality Theory (EV) and the Place Semiotics Theory to explore the types of signage displayed by shop owners in the Makola market, the languages used on these signs, the dominant language(s) on the signs and how the use of language reflects the ethnolinguistic vitality of the local languages used in Accra. The findings present a very busy linguistic landscape where shop owners use the names of their companies and the products they sell as a marketing strategy through a variety of modes including signboards, billboards, taglines, and signposts to attract customers. There was also a preponderance of English in the linguistic landscape of Accra, which establishes English as a powerful tool for inter-ethnic communication and national integration, giving an implicit impression of low vitality of indigenous languages in the space.
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Anderson, Jemima Asabea, John Franklin Wiredu, Gladys Nyarko Ansah, George Frimpong-Kodie, Elizabeth Orfson-Offei, and Dennis Boamah-Boateng. "A linguistic landscape of the central business district of Accra." Legon Journal of the Humanities 31, no. 1 (December 30, 2020): 1–35. http://dx.doi.org/10.4314/ljh.v31i1.1.
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Using the mixed method research approach, this study investigated the linguistic landscape of the central business district of Accra, Ghana. The study employed both the Ethnolinguistic Vitality Theory (EV) and the Place Semiotics Theory to explore the types of signage displayed by shop owners in the Makola market, the languages used on these signs, the dominant language(s) on the signs and how the use of language reflects the ethnolinguistic vitality of the local languages used in Accra. The findings present a very busy linguistic landscape where shop owners use the names of their companies and the products they sell as a marketing strategy through a variety of modes including signboards, billboards, taglines, and signposts to attract customers. There was also a preponderance of English in the linguistic landscape of Accra, which establishes English as a powerful tool for inter-ethnic communication and national integration, giving an implicit impression of low vitality of indigenous languages in the space.
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Anim, Patrick Amfo, Frederick Okyere Asiedu, Matilda Adams, George Acheampong, and Ernestina Boakye. "“Mind the gap”: to succeed in marketing politics, think of social media innovation." Journal of Consumer Marketing 36, no. 6 (September 9, 2019): 806–17. http://dx.doi.org/10.1108/jcm-10-2017-2409.
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Purpose This paper aims to explore the relationships between political marketing via social media and young voters’ political participation in Ghana. Additionally, this study examines the mediating role political efficacy plays in enhancing the relationship. Design/methodology/approach With a positivist mindset, and adopting the survey strategy, data gathered from the questionnaire administered from the sampled 320 young voters (18-29 years) in Greater Accra were quantitatively analyzed. An exploratory factor analysis (EFA), confirmatory factor analysis (CFA) and structural equation modeling (SEM) were used to assess and confirm the proposed scales validity and the relationships of the research model. Findings The study revealed that a political party or candidate’s ability to achieve political participation from Ghanaian young voters’ is dependent on how effective they build customer relationship or gaining visibility through social media. In addition, the study showed that political efficacy mediates the relationship between customer relationship building or gaining visibility through social media and political participation among Ghana young voters. Thus, young voters in Ghana must see themselves to have a say in the affairs of political parties through the political messages they gather from social media platforms to enhance their political participation activities. Practical implications The results of this paper will enable political marketers and politicians not only in Ghana but across the globe, to better understand how social media as a communication tool could be used to positively influence users’ political participation. Originality/value Considering the uniqueness of this study in a Ghanaian context, this paper is the first of its kind to use the social capital theory in examining the mediating role political efficacy plays in enhancing the relationship between political marketing on social media and young voters’ political participation.
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Opoku, P. "Establishing Cancer Information Service in Ghana." Journal of Global Oncology 4, Supplement 2 (October 1, 2018): 128s. http://dx.doi.org/10.1200/jgo.18.48500.
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Background: African Cancer Organization (ACO) seeks to establish a Cancer Information Service (CIS) Centre in Accra, Ghana to offer information about cancer prevention to the general public and businesses. The whole idea is to promote awareness of cancer and early detection through culturally sensitive and linguistically appropriate cancer information and education programs. The project will navigate people to appropriate facilities for screening, further diagnosis, management and support. This we believe will help prevent people from getting exposed to avoidable cancer risk factors and also help downstage cancers by early-detecting the disease at stages where cure is often possible, which will ultimately help avert the currently prevailing high incidence of cancers in Ghana. Aim: The goal of the project is to ensure that everyone living in Ghana who is eligible has access easy to free cancer information service. The project will establish the needed infrastructure and also build capacity of personnel required to provide cancer information service to the general public and businesses. Methodology: Trained cancer information specialists will provide a one-on-one interaction by telephone, e-mail, instant messaging, social media, in-person visit or on-site business visit. The service will be free and confidential. The project involves setting up an office, distribution of information, education and communication (IEC) materials to educate businesses and the general public about cancer, its prevention, risk factors associated with the disease, sign and symptoms of cancer, cancer diagnosis, treated, management and support systems available. ACO CIS, tailored to the socioeconomic and cultural context, is to ensure that cancer information is available to everyone who is eligible. Conclusion: There is solid evidence that making cancer information available and diagnosing it at an early stage will reduce deaths from cancer, and the success of interventions intended to detect cancer at an early stage greatly depends on cancer education and awareness and sensitivity to the needs, beliefs and unique circumstance of the target population. Although much remains to be learned about cancer, enough is now known about the causes of cancer and means of control for suitable intervention to have a significant impact. Most Africans cannot currently access curative therapies, state-of-the-art surgery or expensive cancer drugs that are the mainstay of cancer care in developed nations. At the same time between 30% and 50% of cancers are preventable, and a third of all cancers could be cured if detected early. Therefore, scaling up prevention and early diagnosis will be the most cost-effective ways of dealing with cancer. ACO is by this looking for partners with similar mandate to collaborate to establish and sustain the CIS.
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Lavizzari, Carlo Scollo. "Encouraging creativity through copyright protection: The 5th IPA Copyright Conference Accra, Ghana, 20–22 February 2002." Publishing Research Quarterly 18, no. 2 (June 2002): 41–49. http://dx.doi.org/10.1007/bf02687807.
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Amoako, George Kofi, Robert Kwame Dzogbenuku, and Aidatu Abubakari. "Do green knowledge and attitude influence the youth's green purchasing? Theory of planned behavior." International Journal of Productivity and Performance Management 69, no. 8 (July 29, 2020): 1609–26. http://dx.doi.org/10.1108/ijppm-12-2019-0595.
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PurposeThe paper examines the role of green knowledge and green attitude in purchasing behavior of the youth in Ghana. This study focuses on investigating how green value and green trust mediates the relationship between green knowledge and green attitude and purchase behavior of the youth in Ghana.Design/methodology/approachA quantitative approach was used. A total of 417 respondents were selected using convenient sampling method. Respondents were selected at leading shopping malls (grocery stores) in Accra the national capital of Ghana. Data was analyzed using the partial least square (PLS). Structural equation modeling (SEM) was used to investigate the relationship among the variables.FindingsThe findings indicate that there is a positive and significant relationship between green knowledge and purchasing behavior and also that there is a positive and significant relationship between green attitude and purchasing behavior. The findings revealed further that green trust do not mediate the relationship between green knowledge and purchasing behavior but green value does. The findings suggest that green value is more important in purchasing decision of the youth in Ghana than trust.Research limitations/implicationsResearch is essentially cross-sectional and longitudinal studies and can validate findings in the long term. The researchers admit that this research work which is carried out only in Ghana cannot be used to generalize an assumption for the entire youth in Africa and beyond. The sample size could be improved and the study could be conducted in other African countries for the purposes of comparison.Practical implicationsBusiness managers who are interested in sustainability of their firms and society at large can be guided by this insight that green knowledge and attitude influence purchase decisions of the youth. The findings that green trust do not mediate the relationship between green knowledge and purchasing behavior but green value does will guide managers on marketing and communication strategies especially toward the youth.Originality/valueThe model argues that the youth purchasing behavior is influenced by green knowledge and attitude. The model suggests that that green value is more important in purchasing decision of the youth in Ghana than trust. The model further points out that green trust do not mediate the relationship between green knowledge and purchasing behavior.
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Kiss, Lívia Benita. "The Importance of Business Partnership on the World Wide Web." Business Ethics and Leadership 4, no. 1 (2020): 68–79. http://dx.doi.org/10.21272/bel.4(1).68-79.2020.
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An integral component of successful entrepreneurial activity is the establishment of strong relations with partners, the form and type of which varies depending on the sphere of activity and its scope. Considering that a prerequisite for a business partnership is constant communication, the style, and quality of which mainly determines the success of doing business, the development of business communication skills becomes an object of continuous research by both scientists and enterprise managers. The main goal of this study was to examine the role and the importance of business partnerships in Google Trends. Another goal of the study was to look at how often the term business partnership appears in Google books, with the help of Google Books Ngram Viewer, as well as in a database of Science Direct, with the help of Science Direct’s search function. The top year of the interest frequency of business partnership was 2004 in the Google Trends worldwide in business and industry categories. The bottom year of interest frequency was 2006. The geographic analysis revealed that most people searched in Botswana, in Jamaica, in Zimbabwe, in Ghana, and Uganda for the term business partnership. Interestingly, these countries are all located on the African continent, except Jamaica. Most people searched in Accra, in Nairobi, in Manila, in Quezon City, and Cebu for the term business partnership. The results of the bibliometric analysis of the relationship of business partnerships with other categories made it possible to conclude that people (mostly from the Philippines, Ethiopia, the USA, Canada, and Kenya) inquired about the joint venture and limited partnership. The conducted study revealed that from 1950 to 1970, the frequency of appearance of business partnership in the Google Books` database has been decreasing continuously. From 1972 the frequency has been growing gradually, then from 2006, the frequency has been decreasing gradually. The use of the term “business partnership” shows in the Science Direct a second-degree polynomial growing trend. Summarizing all these results, we can conclude that while people in developing countries in Africa and Jamaica were most sought for expressing business partnerships, people in developed countries were more interested in types of business partnerships. Keywords: Business partnership, Google Trends, Google Books Ngram Viewer, Science Direct, Time Series Analysis.
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Kugbonu, Mawufemor Abla, Christopher Mensah, and Gifty Nti. "Souvenirs in Ghana: Tourists' Choices and Concerns." Tourism Culture & Communication 20, no. 1 (March 27, 2020): 15–26. http://dx.doi.org/10.3727/194341419x15554157596227.
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Souvenirs represent a vast collection of items that are geographically embedded with variations across the regions of the world. The purpose of this study is to assess the choice of souvenirs by international tourists in Accra, Ghana. The research adopted the descriptive design and the data were sourced from 196 inbound international tourists who were systematically sampled in Accra between March and April 2016 using self-administered questionnaires. The result shows that souvenirs purchased by tourists were jewelry, cloth, clothing, wood carvings, and pictorial images. However, tourists were concerned about the aggressiveness of vendors, discriminatory pricing system, authenticity of souvenirs, and similarity in souvenirs with little differentiation.
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Owusu, W. Bruce, and Anna Lartey. "Growth Monitoring: Experience from Ghana." Food and Nutrition Bulletin 14, no. 2 (June 1992): 1–3. http://dx.doi.org/10.1177/156482659201400214.
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Mothers’ understanding of growth charts is an essential component of growth-monitoring programmes. This study investigated mothers’ interpretation of growth charts as they attended child welfare clinics in the greater Accra region of Ghana. Eight hundred seventy-five mothers were interviewed using questionnaires and sample growth charts. Factors impeding attendance at the clinics included business, forgetting, travel, and lack of knowledge. Nearly 40% of the mothers had no idea of the meaning or purpose of growth charts. Efforts to enhance the awareness of mothers and children's caretakers must be intensified.
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Ansong, Georgina. "Debt Management Challenges Facing Small Business Holders of Kaneshie Market, Accra-Ghana." American Journal of Industrial and Business Management 11, no. 07 (2021): 785–803. http://dx.doi.org/10.4236/ajibm.2021.117049.
Full textDissertations / Theses on the topic "Business communication – Ghana – Accra"
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Stevens-Benefo, Helen. "Perceptions of Home and Small Business Owners on Insurance in Accra, Ghana." ScholarWorks, 2015. https://scholarworks.waldenu.edu/dissertations/473.
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Insurance is a prudent option to mitigate business risk and property loss caused by natural disasters. The current study took place in Accra, Ghana, and was prompted by the low adoption of insurance and limited understanding by home and small business owners of its risk mitigation value. The purpose of this multiple-case study was to explore information insurance companies' need to motivate investment in weather-related insurance. The interview questions of the study served to explore the reasons business owners and homeowners purchase or decline insurance, including their understanding of and receptivity to insurance. The theoretical underpinning of this study included the Butterfoss and Kegler's community coalition action theory and Freire's empowerment theory. A purposive sampling technique was used to recruit 17 insured and uninsured homeowners and business owners. Interview data were thematically analyzed using a process of constant comparison of transcripts. The important themes that emerged from the analysis included the lack of trust in insurance providers, a lack of availability of alternate coping mechanisms, consumers' limited understanding of insurance, and the lack of public education and awareness of disaster risks. The findings indicated that educational programs should promote the needs and benefits for insurance, the government should enforce insurance laws and regulations, and insurance organizations should improve insurance marketing practices to build trust. These findings may contribute to positive social change by creating awareness among Ghanaians about the benefits of insurance to mitigate the effects of natural disasters. Research findings may be useful to insurance business leaders seeking to increase revenue and profitability
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Quaye, Daniel M., and mikewood@deakin edu au. "The impact of the extended family on microenterprise growth in Ghana: A case study of Accra." Deakin University, 1998. http://tux.lib.deakin.edu.au./adt-VDU/public/adt-VDU20051123.122956.
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This study examines the extended family's impact on microenterprise growth at the individual level, where microenterprise operators have some control over constraints affecting their operations. Beyond the individual level, microenterprise operators have little control over constraints such as government policies and regulations, competition from import-substitution industries and exploitation by corrupt officials. Therefore, it is at the individual level that the extended family serves as a crucial parameter of microenterprise growth and the success with which MEs graduate from the informal sector into the mainstreams of small business. Within this domain, this author has examined the extended family and found that there is a need for policy makers and MED administrators to adopt a more culturally sensitive approach to microenterprise growth if the extended family is to be engaged as a partner in their efforts to support microenterprises as a source of income and employment generation,
A central question posed is why most writers on microenterprise activities in Ghana have neglected the extended family as a factor that should be considered in the design of microenterprise growth strategies and policies? The answer to this question was explored in the process of data gathering for this thesis and the results are presented here, especially in chapter 3 below. Suffice it to note here that this neglect has many roots, not least of which is the proclivity of mainstream economics, modern administration practice and the objectivity of double entry accounting based documentation procedures to focus on measurable growth in the formal sectors of the economy and structural constraints such as the lack of finance, lack of market demand, lack of access to technology and government regulations. Consequently, a noticeable trend among these writers is that they rightly advocate finance be made accessible to microenterprises, however, few question whether the finance is effectively used towards microenterprise growth. This issue is crucial in the face of evidence from this study which shows that finance accessed towards microenterprise growth is often put to other uses that negate growth thus keeping microenterprises within the bounds of the informal sector as against graduating out of the informal sector. As a result, these writers have neglected the intimate relations between the extended family and microenterprises, and most importantly, the constraint that the extended family inflicts on microenterprise growth at the individual level of activity. This study, by targeting the growth of the individual microenterprise in the socio-cultural context in which this growth must be achieved, has highlighted the constraint that the extended family does pose on MED. However, the study also shows that these constraints are important not because there is anything inherently wrong with the extended family, but because the socio-economic and policy environment is not consistent with the positive role that the extended family can and should play in the graduation of microenterprises from the informal to the formal sector of the economy in Ghana.
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Alam, Muhammad Sorower, and Kwaku Mensah Gavor. "Online shopping in different cultures and levels of technologies in relation to Customer Satisfaction: Accra (Ghana) and Stockholm (Sweden)." Thesis, Blekinge Tekniska Högskola, Institutionen för industriell ekonomi, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:bth-20662.
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Background: This study examines online shopping in different cultures and technologies in relation to customer satisfaction in Stockholm and Accra; a developed city with a developing city respectively. In recent times, the use of the internet has rapidly increased around the globe and with it emerged online shopping as a means employed by which business organizations and individual sellers and service providers to maximize growth. Customer satisfaction is an essential element for attaining stability and growth in the business world and online shopping is no exception. Even though customer satisfaction is a universal phenomenon, it can be controlled by culture and technology. Purpose: The purpose of this thesis is to compare a developed city with a developing one and the interplay of culture and technology in achieving customer satisfaction in online shopping. This thesis therefore seeks to investigate the different cultures and technologies on satisfaction by ascertaining the degree to which factors relating to culture and technology affect customer satisfaction in online shopping. Methodology: Quantitative research method is employed to conduct this thesis. By the use of the snowball sampling method, residents of both Stockholm and Accra were sampled and data collection was done by administering survey questionnaire. SPSS software package was used to analyse research data. The Spearman rank correlation and Mann-Whitney U test were performed using the SPSS software package to arrive at the research results and draw conclusions. Results & Conclusions: This research demonstrates the existence of differences in the culture and technology of Stockholm and Accra. It also demonstrates the impact of selected factors for independent variables (culture and technology) on customer satisfaction in online by showing their inter-relationship. It also reveals the factors which most affected customer satisfaction in online shopping in this thesis. In general, the correlations demonstrated that culture had more impacts on customer satisfaction in online shopping as compared to technology. A good relationship was found between customer satisfaction and culture, and technology provided by the participants from Accra. For Stockholm participants, customer satisfaction in online shopping had a relationship with cultural factors. It was shown in the findings that all four factors measuring culture such as trust, moral, law, and knowledge, and only two factors measuring technology such as internet speed and tools affected customer satisfaction in online shopping in Accra with the most affected factors being trust and moral. In the case of Stockholm, only two factors measuring culture, such as moral and trust affected customer satisfaction in online shopping and moral most affected customer satisfaction. None of the four factors measuring technology affected customer satisfaction. All in all, considering both independent variables, we argued that culture (factors) affected most customer satisfaction in online shopping. Recommendations for future research: Further research can be done by employing both qualitative and quantitative analysis techniques to know how these factors affect customer satisfaction in online shopping. In addition, to better generalize the results, further research could be done with the same concepts but with more factors used to measure the independent and dependent variables. Moreover, similar research could also be done by considering only one group of products or items bought online. Furthermore, the same or similar research can be done using more than one question to describe the factors or sub-variables. Last but not least, further research can deploy a larger sample size to facilitate generalization.
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Alimo, Michael Tetteh. "The Experiences of Successful Small Business Owners in Ghana." ScholarWorks, 2015. https://scholarworks.waldenu.edu/dissertations/876.
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There is a high failure rate of small and medium enterprises that results in high unemployment rate and poverty in Ghana. The purpose of this phenomenological study was to explore the experiences of small business owners in Ghana. The conceptual framework was based on the theory of disruptive innovation. Disruptive innovation describes a method that enables business owners to create a new market. Data were collected through interviews from 20 participants who owned small businesses and succeeded beyond 5 years in Accra, Ghana. Member checking was used to strengthen the credibility and trustworthiness of the interpretation of the participants' responses. The findings highlighted 19 skills, which coalesced into 6 emerging themes: business model, innovative strategies, marketing skills, effective supervision, human relations, and commitment, punctuality, and focus. The findings from this study may contribute to social change by indicating some skills and strategies that business owners could use to sustain the profitability of their companies. The data from this study may contribute to the prosperity of small business owners, their employees, and the surrounding community.
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Owusu-Agyemang, Joe Prempeh. "CSR communication : a study of multinational mining companies in southern Ghana." Thesis, Kingston University, 2017. http://eprints.kingston.ac.uk/41050/.
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In recent years, there has been significant interest in communication on Corporate Social Responsibility (CSR) (Tehemar, 2012; Bortree, 2014). Yet, it is impractical to assume a onesize- fits-all definition for CSR (Crane and Matten, 2007; Walter, 2014). Therefore, this becomes an important area for research as CSR communications play a vital role in any CSR strategy in the business world, more especially in Ghana. Consequently, a good CSR communication can address the increasing cynicism about CSR when it is done effectively (Du et al., 2010; Kim and Ferguson, 2014). While a body of research exists about CSR communication at a theoretical level (Brugger, 2010; Schmeltz, 2012), there is a lack of empirical research investigating the topic in a particular policy and cultural content (Emel et al., 2012). The aim of this study was to address the limited research on CSR communication in Ghana. It empirically investigated whether the CSR dimensions (Triple Bottom Line) and effective CSR message components are positively linked with CSR stakeholder’ approval. The effects of individual characteristics including education and gender were also tested on the relationships. The study integrates insights from stakeholder theory (Vaaland et al., 2008; Wang, 2008) supported by both legitimacy theory (Perk et al., 2013) and institutional theory (Suddaby, 2013) to explain the planned base for CSR communication. A cross-sectional survey with 817 responses was used. This consisted of government-local-authority officials, mining company employees and host community officials from multinational mining companies (AngloGold Ashanti Limited, Ghana Bauxite Company Limited and Ghana Manganese Company Limited) operating in areas of southern Ghana. A quantitative survey analysis was employed to test the relationships through multiple regression analysis. One of the contributions pertains to the introduction of constructs of social, environmental and economic bottom lines to form a new, easy-to-remember acronym, the ‘SEE’ element in the CSR message contents. The results also make a contribution to knowledge by indicating that CSR message dimensions positively affect the way stakeholders approve mining companies’ CSR communications. Additionally, there were clear education and gender differences amongst stakeholders in accepting and approving companies’ CSR messages in Ghana. Furthermore, divergent stakeholders prefer different CSR message channels, and that certain CSR message contents are important for a particular stakeholder group.
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Ahiafor, Akorfa. "Strategies for Mitigating the Effects of Crisis in Microfinance Institutions in Ghana." ScholarWorks, 2019. https://scholarworks.waldenu.edu/dissertations/7362.
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Ghana has experienced an unprecedented failure of microfinance institutions. Within a period of 8 years from 2011 to 2019, the Bank of Ghana has revoked the license of over 489 microfinance institutions. The purpose of the exploratory multiple case study was to explore strategies that microfinance managers apply to mitigate the effects of crisis to remain sustainable. The targeted population was composed of owner-managers from 6 microfinance companies in Ghana and 6 consultants who overcame the microfinance crisis and remained in practice. The situational crisis communication theory and the team leadership model were the conceptual frameworks for this study. Methodological triangulation was used to support the review and analysis of data from structured interviews, focus group discussions, and relevant company documents. Data were analyzed using NVivo to provide alphanumeric coding, and thematic analysis was used to support the identification of themes and subthemes, which were organized and linked to the crisis phenomenon to identify the 5 emerged themes: governance, communication, fundraising, cost reduction, and business model strategies. The study findings may contribute to social change by building confidence in the financial system, making microfinance services available to the lower end market. There may be more historical crisis effect mitigation strategies and evidence available to practitioners, entrepreneurs leading to job creation and sustainable businesses globally. These findings could provide insights for business leaders, owners-managers, the board of directors, practitioners and regulatory bodies to develop strategies to help their institutions survive in crises.
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Duncan, Denise Diana. "A framework of strategic integrated communication of banks in Accra, Ghana." Thesis, 2020. http://hdl.handle.net/10500/27743.
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The concept of SIC in the banking circle specifically in Ghana and generally in Africa has raised concerns for research because it concerns the management of the processes of communication strategies to achieve communication goals. Previously, the banking
reports of Ghana required that the stakeholders of industries be well-informed using the comprehensive communication plan; however, it appears that different trends of communication strategies have been adopted recently. To this end, this study explored 3 banks operating in Accra to determine their strategic integrated communication practices
with stakeholders. Using the Media Richness Theory and the Two-Way Symmetrical Model of Communication, the study analysed data obtained through in-depth interviews from staff of the banks and some documents accessed from the banks. The findings indicated that the banks need to review strategies for client satisfaction and loyalty as an
output of strategically integrating communication efforts. The study concludes that bank interactivity must be conducted strategically and efficiently to achieve the best communication results.Communication Science
Ph. D.
Books on the topic "Business communication – Ghana – Accra"
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Drilling, Matthias. Der informelle Sektor als Entwicklungspotential?: Handlungsspielräume metallverarbeitender Kleinunternehmer in Accra/Ghana unter dem Einfluss der Strukturanpassung. Saarbrücken: Breitenbach, 1993.
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Ghana Industry & Technology Fair (6th 2005 La-Accra, Ghana). 6th Ghana Industry & Technology Exhibition: INDUTECH 2005, March 3-14, 2005 : catalogue : theme, "Transforming Ghana's industrial sector through information and communication technology", venue, Ghana International Trade Fair Centre, La-Accra, Ghana. Accra: INDUTECH 2005 Secretariat, 2005.
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Frempong, Godfred. Survey on the use of mobile telephones for micro and small business development: The case of Ghana. Accra, Ghana: STEPRI, 2007.
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George, Benneh, Awumbila Mariama, Effah Paul, and International Association of University Presidents. African Regional Council., eds. African universities, the private sector, and civil society: Forging partnerships for development : proceedings of the First Conference of the African Regional Council of the International Association of University Presidents (IAUP), Accra, Ghana, June 9-11,1999. Accra: Ghana Universities Press, 2004.
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Electronic networking for West African universities: Report from a workshop, Accra, Ghana, December 15-17, 1993. Washington, D.C: Association of African Universities, 1996.
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Dwivedi, Yogesh, Richard Boateng, Emmanuel Ayaburi, and John Effah. ICT Unbounded, Social Impact of Bright ICT Adoption: IFIP WG 8.6 International Conference on Transfer and Diffusion of IT, TDIT 2019, Accra, Ghana, ... and Communication Technology ). Springer, 2020.
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Dwivedi, Yogesh, Richard Boateng, Emmanuel Ayaburi, and John Effah. ICT Unbounded, Social Impact of Bright ICT Adoption: IFIP WG 8.6 International Conference on Transfer and Diffusion of IT, TDIT 2019, Accra, Ghana, ... and Communication Technology ). Springer, 2019.
Find full textBook chapters on the topic "Business communication – Ghana – Accra"
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Smith, Lothar. "Business as Usual? Urban Actors and Transnational Investments in Accra, Ghana." In The Migration-Development Nexus, 104–33. London: Palgrave Macmillan UK, 2011. http://dx.doi.org/10.1057/9780230305694_5.
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Amankwah, Majoreen Osafroadu, Rosemond Asor Obeng, and Eziaku O. Rasheed. "Women’s Operational Vulnerability and Risk in Ghanaian Business Systems: A Case Study of “Kayayei” in Accra, Ghana." In Advances in Human Factors and System Interactions, 165–73. Cham: Springer International Publishing, 2021. http://dx.doi.org/10.1007/978-3-030-79816-1_21.
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Frempong, Godfred, and Imoro Braimah. "Assessing Universal Access to ICT in Ghana." In Information Communication Technologies, 1976–85. IGI Global, 2008. http://dx.doi.org/10.4018/978-1-59904-949-6.ch141.
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Information and Communication Technologies (ICT)1 have become part of the key factors driving social and economic advancement. They have not only altered the way people live, work, communicate and entertain themselves but also created a new infrastructure for business, scientific advancement and social interaction.
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Frempong, Godfred, and Imoro Braimah. "Assessing Universal Access to ICT in Ghana." In Encyclopedia of Developing Regional Communities with Information and Communication Technology, 28–34. IGI Global, 2005. http://dx.doi.org/10.4018/978-1-59140-575-7.ch006.
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Information and Communication Technologies (ICT)1 have become part of the key factors driving social and economic advancement. They have not only altered the way people live, work, communicate and entertain themselves but also created a new infrastructure for business, scientific advancement and social interaction.
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Amoako, George Kofi, and Kwasi Dartey-Baah. "Corporate Social Responsibility." In CSR and Socially Responsible Investing Strategies in Transitioning and Emerging Economies, 65–78. IGI Global, 2020. http://dx.doi.org/10.4018/978-1-7998-2193-9.ch004.
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This chapter examines the extent to which corporate social responsibility (CSR) could generate and boost better brand perceptions and improve competitive advantage within some selected banks in Ghana. The concept of CSR, brand perception, and competitive advantage are discussed in relation to findings from a study that was conducted at the national headquarters of GCB Bank and Barclays Bank Limited in Accra. The results showed a good understanding of the concept of CSR from both customers and employees of both banks. There was a significant and positive connection between effective implementation of CSR initiatives, brand perception, and competitive advantage. CSR was discovered as a tool for business success in the banking sector in Ghana. This chapter explains the benefits of CSR activities to the development of impalpable organizational assets, and as a result, generating better results for banking institutions in Ghana. The authors make a case for the inclusion and active involvement of customers and employees in the CSR initiatives of banks in order to boost brand perception.
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Koh, S. C. Lenny, and Stuart Maguire. "Drivers and Barriers for ICT Development." In Information and Communication Technologies Management in Turbulent Business Environments, 208–21. IGI Global, 2009. http://dx.doi.org/10.4018/978-1-60566-424-8.ch012.
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The Internet Cultural Era (ICE) has driven many Small and Medium sized Enterprises (SMEs) in the UK and Ghana to adopt ICT technology. This competition is particularly fierce in the logistic providers and tourism service industry. (Azumah et al, 2005) The drivers for ICT development in Gripple (Sheffield) Ltd UK are to be able to improve the operating efficiency in administration, stock keeping and order received. They have a kind of ERP system to deal with production planning. They plan to be able to integrate their system with their suppliers. However, the barriers are that their suppliers are not ready and do not have the technology for integration. (Pavic et al, 2006).
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Boateng, Beatrice A., and Kwasi Boateng. "Open Source LMS for Management and E-Business Applications." In Electronic Business, 1023–28. IGI Global, 2009. http://dx.doi.org/10.4018/978-1-60566-056-1.ch063.
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Advances in computer technology have led to the increase in the use of information technology in business (Barron, 2002). Computer-mediated communication in the form of the Internet offers unprecedented avenues for the exchange of information and the delivery of instructional materials globally and locally (NHDP, 2003; Robey, Boudreau, & Rose, 2000). Through the Internet and related technologies, people are able to acquire skills and knowledge, adapt learning experiences to their own needs, and assimilate information faster (Azad, Erdem, & Saleem, 1999; NHDP). An organization that is making use of such etechnologies for the advancement of e-business is the Advance Information Technology Institute’s Kofi Annan Center of Excellence for Communications and Information Technology (AITI-KACE), established in 2003 in Ghana. The center is a collaborative initiative between Ghana and India, and is aimed at bridging the gap between education and industry. This initiative was in response to Ghana’s recognition of the social and economic benefits of information and communications technologies. The center is considered part of a national initiative to educate Ghanaians and unleash their creative potential in the use of digital communication technologies for business and education. It is a major skills-development and training institution whose graduates can transition into industry immediately as employees or employers. Ghana’s main challenge is that computer education at all levels is inadequate, and businesses are struggling to incorporate computer applications in their operations. Despite the relative advances made in the adoption of e-technologies in businesses and education, the greatest challenge lies in the fact that a greater part of the adult population does not have adequate knowledge and skills in computer software applications or hardware in order to explore their use in everyday activities or at their workplaces. It is therefore expected that by enrolling in the programs at AITI -KACE, a participant1 can either be employable or have skills to venture out into self-employment. AITI -KACE targets adults—at least those who have completed high school.
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Koramoah, Abena Owarewaa, and Grace Abban-Ampiah. "Challenges in the Informal Sector." In Handbook of Research on Smart Territories and Entrepreneurial Ecosystems for Social Innovation and Sustainable Growth, 346–77. IGI Global, 2020. http://dx.doi.org/10.4018/978-1-7998-2097-0.ch019.
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Owing to the highly competitive and volatile business environment, companies in the West African markets face significant challenges. This study was conducted to examine the challenges faced in the marketplace in Ghana by successful entrepreneurs. Accra was intentionally sampled for the analysis of four successful entrepreneurs from the Makola market. Findings revealed that access to finance, high competition, instability in macroeconomic indicators, poor management competences, lack of skilled labor and deficiencies in marketing strategies are the major factors confronting the survival of entrepreneurs in the marketplace. The results provide insights into the important and current challenges facing entrepreneurs in the informal sectors. Recommendations were made to help overcome the challenges faced by business people in their operations.
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Conteh, Charles, and Greg Smith. "Towards an Interactive E-Government System in Sub-Saharan Africa." In International Business, 2171–86. IGI Global, 2016. http://dx.doi.org/10.4018/978-1-4666-9814-7.ch099.
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Governments worldwide, including those in Africa, are embracing the promises and prospects of electronic service delivery (or e-government). In particular, countries in Sub-Saharan Africa are moving towards adopting system-wide Integrated Communication Technology (ICT) and Enterprise Content Management (ECM) systems to support Electronic Government (EG) services. There are reasons to believe that Africa stands at the threshold of a new experience in this century, but there are also considerable challenges ahead. This chapter examines some of the prospects and challenges of the continent's adoption of Electronic Government. The discussion focuses on the rationale and characteristics of e-government in Africa, as well as its strengths and weaknesses, with particular reference to two countries in the region – Ghana and Kenya. The chapter concludes with a synopsis of some of the key issues as well as salient lessons to highlight the broader future challenges and prospects of e-government in Africa.
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Etim, Alice, David N. Etim, and George Heilman. "Gender Differences in ICT Use Among Small Business Owners in Ghana." In Research Anthology on Small Business Strategies for Success and Survival, 1378–91. IGI Global, 2021. http://dx.doi.org/10.4018/978-1-7998-9155-0.ch067.
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In the last two decades, microfinance institutions across regions have helped to financially build small businesses in areas of disadvantaged populations. The efforts in providing entrepreneurs with small non-collateralized loans (or micro-loans) along with developing cooperative programs for entrepreneurs were reported in earlier studies as being helpful in alleviating some borrowers from extreme economic poverty. However, early warning signals were raised about whether microfinance institutions were benefiting themselves more than the poor. This article assesses the differences in attitudes toward the use of information and communication technology among small business owners in Ghana that have access to micro-loans. The findings indicate significant differences between interest payers and interest non-payers based on region of the country, age, education, and membership in an entrepreneurship program.