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Journal articles on the topic 'Celebrity investment'

Author: Grafiati
Published: 11 December 2022
Last updated: 31 July 2025

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1

Kennedy, Amanda, Stacey M. Baxter, and Alicia Kulczynski. "Promoting authenticity through celebrity brands." European Journal of Marketing 55, no. 7 (2021): 2072–99. http://dx.doi.org/10.1108/ejm-10-2019-0802.

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Purpose This paper aims to examine the importance of celebrity brands in influencing consumer perceptions of celebrity authenticity, which drives positive consumer attitudes and intentions. In addition, the notion of low-celebrity investment is investigated as a factor that diminishes the positive outcomes associated with celebrity brands. Design/methodology/approach Study 1 examines the effect of brand situation (endorsement versus celebrity brand) on consumer attitudes and intentions. Studies 2 and 3 investigate the role of celebrity authenticity in explaining the effects observed in Study 1
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Widyasari, Suzy, Ignatius Hari Santoso, and Ali Maskur. "Do We Need a Celebrity Endorser? Study based on Source Credibility Model in Intention to Make Investment." Review of Management and Entrepreneurship 8, no. 02 (2024): 213–23. http://dx.doi.org/10.37715/rme.v8i02.4200.

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We often hear about various cases of fraud or inappropriate investment practices in Indonesia, one of which was carried out by DNA Pro. This study aims to investigate the impact of celebrity endorsers on investment decisions, particularly in the DNA Pro trading robot case, where the total public loss due to the alleged illegal investment is estimated at 97 billion rupiah. Unfortunately, many artists are endorsers and influencers from these various online investment platforms. The number of celebrity endorsers has succeeded in attracting the interest of many potential investors. The method used
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Wahani, Valvio Elroi, and Harijono Harijono. "The Influence of Investment Knowledge on Investment Interest With Celebrity Endorser Moderation In FEB UKSW Students." Journal Research of Social Science, Economics, and Management 2, no. 04 (2022): 403–20. http://dx.doi.org/10.59141/jrssem.v2i04.294.

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Investment knowledge is felt to be able to make students interested in buying company shares and external encouragement is allegedly able to reduce investment interest, such as endorser intervention, making investors not interested in investing in company shares. The purpose of this study is to test that celebrity endorsers can weaken the relationship between knowledge of stock investment and interest in investing in stocks. This research is included in quantitative research with primary data obtained through online questionnaires. The survey was conducted with 100 selected respondents from st
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Agrawal, Jagdish, and Wagner A. Kamakura. "The Economic Worth of Celebrity Endorsers: An Event Study Analysis." Journal of Marketing 59, no. 3 (1995): 56–62. http://dx.doi.org/10.1177/002224299505900305.

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Celebrity endorsement has become a prevalent form of advertising in the United States. Despite extensive literature on the effects of celebrity endorsements on consumers’ brand attitudes and purchase intentions, little is known about the economic value of these endorsements. Research on this topic has typically focused on theories explaining how celebrity endorsements influence consumers’ attitudes and intentions. The authors assess the impact of celebrity endorsement contracts on the expected profitability of a firm by using event study methodology. Their approach assumes that the announcemen
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Fahriansah, Ajran Nura, Khairatun Hisan, Farhah, and Rahmat Mulia. "Determinan of Invesments Interest in Sharia Digital Mutual Funds Among Generation Z In Langsa City." Jurnal Ilmu Ekonomi dan Bisnis Islam 6, no. 1 (2024): 16–29. http://dx.doi.org/10.24239/jiebi.v6i1.255.16-29.

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Generation Z faces a series of challenges, including limited financial resources, yet the demographic of investors in the Indonesian capital market is predominantly composed of Generation Z, including in Langsa City. This research aims to uncover determinants, including the influence of factors such as investment knowledge, celebrity endorsement, and word of mouth, on the investment interest of Generation Z in Langsa City in Shariah digital mutual funds. This study employs quantitative research methods, collecting data through a questionnaire with a sample of 110 respondents and analyzing it u
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Abd Aziz, Zarith Delaila, Shahira Ariffin, and Muhammad Khalil Omar. "The Impact of Celebrity Endorsement on Millennials’ Purchase Intention towards Local Health and Beauty ProductThe Impact of Celebrity Endorsement on Millennials’ Purchase Intention towards Local Health and Beauty Product." ADVANCES IN BUSINESS RESEARCH INTERNATIONAL JOURNAL 6, no. 2 (2020): 92. http://dx.doi.org/10.24191/abrij.v6i2.10233.

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The growth in the local beauty and health products in Malaysia have surged rapidly, so does the trend in using celebrity endorsements making this study is crucial to help determine its success due to the large investment involved. Therefore, the objective of this study is to examines the extent at which millennials has been impacted by celebrity endorsement on their purchase intention for local health and beauty products. Quantitative method has been used and 313 data were collected among millennials in Selangor, Malaysia. The result of the study revealed that celebrity attractiveness has a hi
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Zou, Jiahang. "The Marketing Strategy Behind Internet Celebrity Cities." International Journal of Global Economics and Management 3, no. 2 (2024): 375–82. http://dx.doi.org/10.62051/ijgem.v3n2.43.

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The booming development of the Internet and social media has made marketing essential to urban management and image building. In recent years, with the constant innovation of technology, urban marketing has coruscated a new vitality and formed a new concept — Internet Celebrity city. These cities often stand out with their unique publicity, and combined with their long history, culture, and breathtaking natural scenery, they have become the focus of attention on Internet platforms. Behind the Internet celebrity city is the unique image the government and enterprises created through creativity,
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Zhou, Linzi, Wenbin Long, Xin Qu, and Daifei Yao. "Celebrity CEOs and corporate investment: A psychological contract perspective." International Review of Financial Analysis 87 (May 2023): 102636. http://dx.doi.org/10.1016/j.irfa.2023.102636.

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Liu, Keliang. "Internet Celebrity Economy and College Students' Consumption Behavior." Highlights in Business, Economics and Management 24 (January 22, 2024): 1501–7. http://dx.doi.org/10.54097/jgrxmw41.

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The "Internet celebrity economy" is a flourishing business model within the digital economy that began to emerge around 2015. Stimulated by the ever-expanding Internet-driven economy, this influencer marketing-based strategy exhibits significant resilience across social media platforms. Engaging with numerous niche markets, the "Internet celebrity economy" persists, attracting various sizable investment opportunities and leaving a lasting impact on the present market for the next generation to inherit. Among the most notable emerging demographics who are sensitive to new things, university stu
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Olaseinde, Omowumi Bukola, and Olabanji Imisioluwa Aluko. "Influence of Celebrity Endorsement on Consumer Brand Preference of Infinix Mobile Phones among Undergraduates of Select Tertiary Institutions in Osun State, Nigeria." Adeleke University Journal of Business and Social Sciences (AUJBSS) 3, no. 1 (2023): 193–203. https://doi.org/10.5281/zenodo.7892441.

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Despite the huge financial commitment by advertisers to celebrity endorsement, it has been observed that it is difficult to get 100% returns on investment on products and services celebrity endorsements are used for. Hence the study investigated the influence of celebrity endorsement on consumer’s brand preference for Infinix Mobile phones with the following objectives; to Investigate whether celebrity endorsement influences consumers’ brand preference for Infinix Mobile Phones and; to find out whether Information about celebrity endorsers affects the purchasing decision of Infinix
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Kamal, Nitsa Sherif. "The Effect of Celebrity Endorsement on Consumer Buying Behaviour: An Applied Study on the Real Estate Market in Egypt." Archives of Business Research 12, no. 5 (2024): 98–133. http://dx.doi.org/10.14738/abr.125.17038.

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Marketers believe that the use of celebrities is important in order to gain customers’ attention and make customers interested in buying real estate or any product. That is why nowadays, companies spend huge amounts of money for the use of celebrity endorsements in the marketing of products. In fact, Celebrity Endorsement is viewed as a billion dollar industry in today’s era” (Giridhar, 2012) While, a celebrity is someone who is famous and known for certain characteristics that people usually identity with, the act of endorsement is actually considered the communication channel in which a cert
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Murwani, Ina Agustini, Jessi Julianti, Nauval Mahdi, and M. Rafli Rulianto Putra. "ANALYSIS THE BEHAVIOR OF INVESTOR IN CONDUCTING CRYPTOCURRENCY INVESTMENT ACTIVITIES THROUGH THE CREDIBILITY OF CELEBRITIES." Journal of Economic, Bussines and Accounting (COSTING) 7, no. 5 (2024): 5050–59. https://doi.org/10.31539/costing.v7i6.12373.

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The objective of this study is to see the influence of the credibility of celebrity endorsers behind the intentions and behavior of consumers towards crypto investment. This study uses a questionnaire as a data collection tool, therefore the research is quantitative. This research design uses a descriptive design by setting a clear data collection plan. The data analysis technique uses statistical methods and in carrying out data calculations using Partial Least Square (PLS). The study reveals that while the Attitude Towards Adopt Crypto does not significantly influence the Intention to invest
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McNeill, Lisa S., and Zoe McDonald-Mair. "How similar-to-me is too similar-to-me? Do young women really want to be like the influencer in that luxury fashion advertisement?" Journal of Textile Engineering & Fashion Technology 10, no. 3 (2024): 127–35. http://dx.doi.org/10.15406/jteft.2024.10.00378.

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This study asks whether social media influencers or celebrities are more effective in endorsing luxury fashion goods. Using a New Zealand sample of women aged 18-25, this study employed a between-subjects experimental design with participants responding to either a celebrity or influencer advertising condition, using a luxury handbag as a stimulus. Using match-up hypotheses and self-congruity theory, the current study finds that celebrities encourage greater feelings of wishful identification among the sample group of young women, that participants express an actual self-concept that is more s
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Fifin, Firdaus, and Permana Dudi. "Digital Marketing Channel and Celebrity Endorsement Analysis of Online Mutual Fund Purchase Decisions with Mutual Fund Performance Mediation." International Journal of Innovative Science and Research Technology 8, no. 2 (2023): 984–95. https://doi.org/10.5281/zenodo.7683460.

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This study aims to analyze the mediating role of mutual fund performance on digital marketing strategies, namely social media marketing and celebrity endorsements, as well as sales strategies through mobile applications run by investment manager companies, in order to increase mutual fund purchase decisions online in the form of increasing the number of investors and growth mutual fund products. The independent variables are: (1) social media marketing; (2) celebrity endorsements; and (3) mobile applications, while the dependent variable is a mutual fund purchase decision with mutual fund perf
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Dogra, Pallavi, and Rishi Raj Sharma. "Modelling the Effects of Financial Services Advertising on Financial Product Purchase: An Empirical Validation." Vision: The Journal of Business Perspective 23, no. 4 (2019): 418–31. http://dx.doi.org/10.1177/0972262919850920.

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The main aim of the study is to find the effect of the financial advertisement on the respondent’s information selection, processing and analysing it while making the financial purchase decisions. The study identified the important factors that affect the investment decision-making process and explored them by using the exploratory factor analysis. The conceptual model has been tested using the AMOS SEM software. The factor analysis identified the four important factors that are affecting the financial decision-making, that is, financial literacy, celebrity endorsement, perceived reality and e
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Zhang, Xinyuan. "Investment Value Analysis and Regulatory Trends in China's Medical Cosmetology Industry." BCP Business & Management 38 (March 2, 2023): 3019–26. http://dx.doi.org/10.54691/bcpbm.v38i.4230.

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With the rapid rise of the Internet celebrity economy and the live broadcasting industry, medical beauty has become a hot spot sought after by consumers and operators with its advantages of low risk and fast start-up. However, considering that China's medical beauty industry started late compared with other developed countries, both the social foundation and the theoretical research foundation are relatively weak to cultivate the medical cosmetology industry to become a truly valuable investment track, we must analyze and study. Given the recent rise of the medical beauty industry in the capit
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Babalola, Haorayau Bolaji Babalola, Saheed Ademola Lateef Lateef, and Dauda Ayodele Morakinyo. "Advertising Strategies as a Determinant for Consumer Brand Preference in Osun State, Nigeria (an INSIGHT of U.A.C FOODS PLC)." Jurnal Aplikasi Manajemen, Ekonomi dan Bisnis 5, no. 2 (2021): 19–28. http://dx.doi.org/10.51263/jameb.v5i2.122.

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Several companies spend enormous amounts on advertising and still claim indifference in sales volume. This seems to be based on a completely understandable reaction to the initiative. The problem might emanate from media channel or advertising strategy itself. The study therefore, investigated effect of advertising strategies on consumer brand preference with particular reference to UAC food plc Osogbo, Osun state. It examined the choice of advertising media on consumers’ brand preference and also determined the relationship between publicity through celebrity endorsement and consumer brand pr
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Zhang, Shuchang. "Opportunities and Challenges for Commercial Brands under Fan Economy." Advances in Economics, Management and Political Sciences 17, no. 1 (2023): 54–59. http://dx.doi.org/10.54254/2754-1169/17/20231057.

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With the popularization of the Internet and a variety of social media, an increasing amount of investment was made in the market, and a new form of self-media marketing emerged. And as the market continues to grow and expand, some practitioners have become "celebrities" in this market, which we call an influencer. Different from the traditional celebrity or movie star. They are more engaged on the internet instead of offline activities through the "self-media" they mainly established by themselves. They gain financial benefits by advertising their own brand or endorsing other existing brands u
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Rojek, Chris. "F.J. Turner’s ‘frontier thesis’." European Journal of Social Theory 20, no. 2 (2016): 236–51. http://dx.doi.org/10.1177/1368431016638852.

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American society was transformed by the expansion of capital Westward and the explosion in opportunities for land-grabbing and agricultural and industrial investment. F.J. Turner’s ([1893] 1961) frontier thesis portrays this transformation as the fulfilment of American character. The tensions between character and personality are examined following the ideas of Carl Schmitt on the significance of ‘the occasion’ in acquiring competitive advantage. Schmitt indicated the significance of a ‘vertical’ frontier in challenging social conventions and this constitutes a counterpoint to the ‘horizontal’
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Barry, Dr Todd J. "The Business of Bitcoins’ Appreciated Allure, with the Glint of Regulation: A Review." Innovative Technology and Management Journal 5 (April 28, 2023): 36–56. https://doi.org/10.70954/itmj.v5i1.342.

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This systematic review article analyzes that a feature missing in the common economic conditions for money is the “allure” or “appreciation” of it, with specific application to the history of money, the rise of bitcoins, their technological advancement, the potential of future regulation, and the overall future possibilities of money. Are bitcoins a commodity, an investment, a speculative asset, a fiat currency, or all of the above? A substantial literature review is first conducted, to scrutinize what is the general scholarly consensus, and whether bitcoins are better suited for such
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B, Naveen Kumar. "Cinematic Branding: Analyzing the Impact of Film-Based Advertising Strategies on Marketing Effectiveness in the Indian Film Industry." INTERNATIONAL JOURNAL OF SCIENTIFIC RESEARCH IN ENGINEERING AND MANAGEMENT 09, no. 07 (2025): 1–9. https://doi.org/10.55041/ijsrem51171.

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This study examines the impact of cinematic branding on marketing effectiveness in the Indian film industry, focusing on brand recall, consumer engagement, and return on investment (ROI). Through an analysis of secondary data, including case studies from prominent Bollywood films like 3 Idiots and Chennai Express, the research highlights how strategic product placements enhance brand visibility and purchase intent. Findings reveal that seamless narrative integration, celebrity endorsements, and multi-platform extensions significantly improve consumer response, with some campaigns achieving ove
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Baker, Stephanie Alice, and Chris Rojek. "The Belle Gibson scandal: The rise of lifestyle gurus as micro-celebrities in low-trust societies." Journal of Sociology 56, no. 3 (2019): 388–404. http://dx.doi.org/10.1177/1440783319846188.

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The Belle Gibson scandal that broke in 2015 is a testament to the growing phenomenon of lifestyle gurus in the 21st century. In this article, our aim is not to explain the psychology behind Gibson’s lies. Rather, we focus on the social, cultural and technological conditions that enabled Gibson’s persona to flourish and their impact on contemporary understandings of the self. Lifestyle gurus embody the para-social, trading off the appeal of intimacy, authenticity and integrity. We demonstrate how social media have increased the levels of emotional investment, trust and attention capital in para
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Somayah Aljohi, Sahar Badri, Bahjat Fakieh. "A Framework of Post-Pandemic Customers’ Online Impulsive Buying Behaviour in Saudi Arabia." Journal of Information Systems Engineering and Management 10, no. 29s (2025): 32–39. https://doi.org/10.52783/jisem.v10i29s.4438.

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Having strong knowledge of customer behaviour is very important for companies in many respects, such as analysing marketing trends, predicting return on investment, and developing appropriate plans and strategies. This research aims to investigates the influential factors of customers' Online Impulsive Buying Behaviour (OIBB) that arose after the COVID-19 pandemic in Saudi Arabia, using statistical analysis. A survey was conducted with 657 responses targeted who used e-commerce platforms and lived in Saudi Arabia. A conceptual framework and hypotheses were developed by applying Stimulus-Respon
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Allen, Douglas E., Mary Keller, and Elton (Skip) McGoun. "Teleinvestmentevangelists: celebrity, ritual and religion and the quest to “beat the market”." Qualitative Research in Financial Markets 7, no. 3 (2015): 290–308. http://dx.doi.org/10.1108/qrfm-12-2014-0036.

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Purpose – This paper aims to offer a cultural understanding of investor faith in stock picking despite overwhelming evidence questioning its efficacy. Why, in the face of very widely communicated findings calling into question the advice and assistance offered by financial professionals to help them pick stocks or manage their mutual funds, do so many people persist in these practices? The authors believe that the best way to understand investor faith in the efficacy of stock picking is through teleinvestmentevangelists such as Jim Cramer, whose fusion of celebrity and religion taps into the r
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Abidin, Crystal, and Joel Gwynne. "Entrepreneurial Selves, Feminine Corporeality and Lifestyle Blogging in Singapore." Asian Journal of Social Science 45, no. 4-5 (2017): 385–408. http://dx.doi.org/10.1163/15685314-04504002.

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The making of the entrepreneurial self is a dominant trope of contemporary media culture, and a multitude of media formats across divergent national contexts showcase the contemporary obsession with media visibility and the attainment of celebrity status as the most aspirational form of social mobility. In Singapore, commercial lifestyle blogs are prime examples of entrepreneurial identity-making as websites almost exclusively created by young women, showcasing user-generated content oriented around the pleasures of consumption as a means of empowerment, self-actualisation and individualisatio
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Joyeeta Chatterjee. "Can Automobile Brands Optimize their Print Advertisements through Eye-Tracking Analysis?" Communications on Applied Nonlinear Analysis 32, no. 1s (2024): 432–44. http://dx.doi.org/10.52783/cana.v32.2207.

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Introduction: Eye tracking technology has become an essential tool for assessing the effectiveness of visual marketing strategies across various industries. By capturing eye movements, gaze points, and timing variations, it enables researchers to explore how people interact with visual stimuli like images and text. This technology offers valuable insights into which elements of an advertisement or visual content draw the most attention and the order in which they are observed. Objectives: The purpose of this research is to explore the use of eye tracking in print advertisements and identify th
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Cho, Youngwook, and Hyojin Moon. "A Study on the Impact of CEO Reputation and Celebrity Reputation on Investment Intention of Entertainment Companies: Focusing on HYBE and JYP Entertainment." Journal of Social Sciences 16, no. 2 (2023): 206–28. http://dx.doi.org/10.54540/jss16.2.7.

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Bella Safitri Sipayung, Muhammad Raysa, Eka Friska Br Sinaga, Yosi Anjelina Sianturi, and Roza Thohiri. "Pengaruh Figur Publik terhadap Persepsi Merek: Studi Kasus Cristiano Ronaldo dan Coca-Cola pada Euro 2020." Jurnal Pengabdian Masyarakat dan Riset Pendidikan 3, no. 4 (2025): 2213–17. https://doi.org/10.31004/jerkin.v3i4.856.

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This study aims to examine the influence of a public figure’s actions—in this case, Cristiano Ronaldo—on Coca‑Cola’s brand perception during Euro 2020. The focal case involves Ronaldo removing two Coca‑Cola bottles from his table at a press conference and recommending mineral water, which triggered public reactions and a temporary decline in Coca‑Cola’s market value. Employing a descriptive qualitative approach and a case study method, data were collected through documentation (press conference recordings, media reports, and social media posts) and a literature review on brand perception theor
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Barbour, Kim, and Mark Stewart. "Conceptualising Fan Persona." Persona Studies 10, no. 2 (2025): 1–5. https://doi.org/10.21153/psj2024vol10no2art2125.

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The entanglement of identity and performance within fandoms have been central components of fan studies, whether these fans are focused on sports, music, film, television, literature, celebrity, or something else. Their shared interest and investment in the fan object provide fans with common ground on which to build a collective identity, while the fan object can be a rich source of identity markers, from logos and colour schemes to moral values and philosophical positions. As argued by Busse and Gray in The Handbook of Media Audiences (2011, p. 426), being a member of a fandom facilitates “a
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Y, Purushottam,. "THE IMPACT OF ONLINE ADVERTISING ON THE BUYING BEHAVIOR OF CONSUMERS." INTERANTIONAL JOURNAL OF SCIENTIFIC RESEARCH IN ENGINEERING AND MANAGEMENT 08, no. 04 (2024): 1–5. http://dx.doi.org/10.55041/ijsrem31912.

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The present research report delves into assessing the influence of online advertising on consumer buying behavior, particularly how it enhances consumer intentions toward products and their purchasing behaviors. The study highlights that consumer purchasing behavior is significantly affected by the image of the product portrayed by advertisers. Conducted in March 2024 in Gautam Budha Nagar, Uttar Pradesh, the research gathered primary data through questionnaires, while secondary data were obtained from the internet. The sample consisted of 50 respondents, comprising individuals from various ba
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Lyu, Xiadi. "Influence of High-Performance Composite Sports Equipment on Brand International Sports Marketing Strategy." Advances in Materials Science and Engineering 2022 (September 24, 2022): 1–10. http://dx.doi.org/10.1155/2022/3959628.

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With the continuous development of society, people are paying more attention to sports. In order to make sports brands go to the international market, it is necessary to adopt an international marketing strategy for sports brands. However, due to the late development of most sports brands, the main sports brand market is the mid-to-low-end market. Sports brands have little investment in scientific research and technology and build the market with celebrity endorsements or ultra-low prices. This leads to the lack of an international market for most sports brands, and the sports brands cannot be
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Sharma, Tarun. "The Influence of Digital Content Creators on Buyers Buying Actions: Trend or Long-Term Shift." INTERNATIONAL JOURNAL OF SCIENTIFIC RESEARCH IN ENGINEERING AND MANAGEMENT 09, no. 06 (2025): 1–9. https://doi.org/10.55041/ijsrem50186.

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ABSTRACT This study examines the evolving influence of digital content creators on buyers buying actions, addressing a central question: Does this phenomenon reflect a temporary promotion trend or signal a deeper, long-lasting transformation in buyers decision-making patterns? Leveraging a rigorous review of secondary data drawn from academic journals, promotion research reports, industry insights, and social media analytics digital channels, the research identifies and analyzes critical variables including influencer trustworthiness, viewers engagement, emotional resonance, trustworthiness, a
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Gandara, M. "How the UK´s Macmillan's “World's Biggest Coffee Morning” Has Raised £200 Million (US $282 Million) Since 1990." Journal of Global Oncology 4, Supplement 2 (2018): 187s. http://dx.doi.org/10.1200/jgo.18.30300.

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Amount raised: The World's Biggest Coffee Morning (WBCM) is Macmillan's flagship fundraising event raising £200 (US $282) million since its inception in the United Kingdom in 1990. Aim: Behind the success of WBCM, one of the UK's biggest fundraising events, lies a simple ask: get together with friends, colleagues and neighbors for a coffee morning and raise money for Macmillan Cancer Support. Strategy/Tactics: Our strategy focuses on marketing, both to existing and new hosts, and the development of a fully integrated, multichannel campaign. A collaborative approach is required to achieve growt
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O'Donnell, MTA's Paul. "Uncertainty is the Only Thing Certain with Brexit." Engineer 299, no. 7906 (2019): 52. http://dx.doi.org/10.12968/s0013-7758(23)90573-8.

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Barnett, William A., and Robert Solow. "AN INTERVIEW WITH FRANCO MODIGLIANI." Macroeconomic Dynamics 4, no. 2 (2000): 222–56. http://dx.doi.org/10.1017/s1365100500015042.

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Franco Modigliani's contributions in economics and finance have transformed both fields. Although many other major contributions in those fields have come and gone, Modigliani's contributions seem to grow in importance with time. His famous 1944 article on liquidity preference has not only remained required reading for generations of Keynesian economists but has become part of the vocabulary of all economists. The implications of the life-cycle hypothesis of consumption and saving provided the primary motivation for the incorporation of finite lifetime models into macroeconomics and had a semi
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Szymczak, Pat Davis. "Alaska’s North Slope May Yet See Its Renaissance in Arctic Exploration." Journal of Petroleum Technology 73, no. 10 (2021): 17–22. http://dx.doi.org/10.2118/1021-0017-jpt.

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It wasn’t too long ago that Arctic oil and gas exploration enjoyed celebrity status as the industry’s last frontier, chock full of gigantic unexplored hydrocarbon deposits just waiting to be developed. Fast forward and less than a decade later, the same climate change that made Arctic oil and gas more accessible has caused an about-face as governments and the world’s supranational energy companies rebrand and target control of greenhouse gases (GHG) to achieve carbon neutrality by 2050. Among countries with Arctic coastlines, Canada has focused its hydrocarbon production on its oil sands which
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Wu, Jiahua. "Understanding the Dynamics of NFTs: Market Challenges and Sustainability." Communications in Humanities Research 55, no. 1 (2025): 180–95. https://doi.org/10.54254/2753-7064/2024.21742.

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This paper explores the emerging virtual economy with a specific focus on virtual goods and non-fungible tokens (NFTs), examining their unique market dynamics, social relevance, and factors influencing their valuation. The work delves into the role of social dynamics, user engagement, and speculative investments in determining the prices of virtual goods, while also addressing the speculative risks inherent in this digital marketplace. Through case studies like the Bored Ape Yacht Club (BAYC), stakeholders highlight how exclusivity, celebrity endorsements, and active community participation sh
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Sahoo, Debajani, Rachita Kashyap, and Manish Agarwal. "Strategic planning process at Byju’s." Emerald Emerging Markets Case Studies 13, no. 4 (2023): 1–41. http://dx.doi.org/10.1108/eemcs-04-2023-0135.

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Learning outcomes This case study is designed to enable students to formulate the strategic planning process in relation to an organization’s resources; assess the critical tasks required for the company’s business planning for growth and market expansion; and examine the importance of the value delivery process for the company, its customer and its employees. At the end of the case discussion, students will learn how to plan their business in an emerging market by using their existing resources, where the business stands at present and where it may go in the coming future. Case overview/synop
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Alexandri, Georgia, and Michael Janoschka. "‘Post-pandemic’ transnational gentrifications: A critical outlook." Urban Studies 57, no. 15 (2020): 3202–14. http://dx.doi.org/10.1177/0042098020946453.

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Transnational gentrifications have been occurring at the crossroads of capital investment fuelled to satisfy the remarkable increase of so-called leisure-oriented mobilities. Such mobilities, however, cause disruptive social, spatial and economic transformations of urban and rural landscapes across the globe. Consequently, transnational gentrifications may be considered a crucial testimonial of economic shifts, during the 2008–2020 period of accumulation. In this article, we argue that the underlying conceptual assumptions of transnational gentrifications require crucial adjustments. We should
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Miller, Merton H. "The Modigliani-Miller Propositions After Thirty Years." Journal of Economic Perspectives 2, no. 4 (1988): 99–120. http://dx.doi.org/10.1257/jep.2.4.99.

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This issue of the Journal of Economic Perspectives appears on the 30th anniversary of the Modigliani-Miller propositions in “The Cost of Capital, Corporation Finance and the Theory of Investment,” published in the American Economic Review, June 1958. The editors have invited me, if not to celebrate, at least to mark the event with a retrospective look at what we set out to do on that occasion and an appraisal of where the propositions stand today after three decades of intense scrutiny and often bitter controversy.
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Conway, Paul. "Birmingham: Param Vir's ‘The Theatre of Magical Beings’." Tempo 57, no. 226 (2003): 66–67. http://dx.doi.org/10.1017/s0040298203220362.

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It seems natural than Delhi-born and Brighton-based Param Vir should celebrate multiculturalism in his compositions. He has effected a convincing assimilation of the best of Western and Eastern tradition in his new piece The Theatre of Magical Beings, written for the Birmingham Contemporary Music Group and premièred by them on 6 May as part of their highly successful ‘Sound Investment’ scheme. At 25 minutes' duration and requiring 25 players, it is one of the most substantial works ever to come out of the project. The scoring even seems extravagant for a contemporary chamber ensemble: it calls
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Foden, Timothy, and Odysseas G. Repousis. "Giving away home field advantage: the misguided attack on confidentiality in international commercial arbitration." Arbitration International 35, no. 4 (2019): 401–18. http://dx.doi.org/10.1093/arbint/aiz020.

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Abstract An acclaimed feature of international arbitration is confidentiality. Almost universally, handbooks on international arbitration celebrate confidentiality as a characteristic of arbitration, often when contrasting arbitration with litigation or when discussing the four key selling points of arbitration, namely, speed, cost, confidentiality, and enforceability. Yet, owing to the backlash against investment treaty arbitration, critics have started to suggest that confidentiality in commercial arbitration is a bad thing. But confidentiality is of fundamental importance when it comes to c
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NEWMAN, SIMON P. "Benjamin Franklin and the Leather-Apron Men: The Politics of Class in Eighteenth-Century Philadelphia." Journal of American Studies 43, no. 2 (2009): 161–75. http://dx.doi.org/10.1017/s0021875809990089.

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Benjamin Franklin's autobiography reveals his deep investment in shaping and controlling how both his contemporaries and posterity assessed his life and achievements. This essay explores Franklin's construction and presentation of his pride in his working-class origins and identity, analysing how and why Franklin sought not to hide his poor origins but rather to celebrate them as a virtue. As an extremely successful printer, Franklin had risen from working-class obscurity to the highest ranks of Philadelphia society, yet unlike other self-made men of the era Franklin embraced and celebrated hi
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Albin, Jaclyn Lewis. "Eat to live: A physician’s perspective on the powerful role of food in a faithful life." Review & Expositor 117, no. 4 (2020): 516–25. http://dx.doi.org/10.1177/0034637320969212.

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Desperately seeking greater health of mind, body, and spirit, communities face confusing and conflicting narratives. The Church owns an opportunity to serve as a guide, revealing the intimate linkage between physical health and spiritual health. An oft-neglected topic, food is a powerful reminder of the mercy of sustenance, but our collective broken relationship with food begs for intervention. The very food we eat has the ability to promote recovery and prevent disease. Sadly, much of the modern diet does the opposite, increasing the risk for early death and disabling believers from investmen
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Petrovic, Jelena. "Conditional support for territorial migrations in Serbian national discourse." Journal of Language Aggression and Conflict 5, no. 2 (2017): 205–26. http://dx.doi.org/10.1075/jlac.5.2.03pet.

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Abstract After more than a decade of Serbia’s investment in the EU integration, its citizens are still imagining their national identities from the externally assigned position of ‘flawed’ Europeans. To respond to this subject position in the context of ongoing migration trends in Europe, these individuals engage in identity politics that both celebrate elements of otherness, and also locate them in the country’s own internal and Eastern Others. This study uses critical discourse analysis to examine the ideological effects of these negotiations in response to the 2010/2011 asylum-seeking crisi
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Irwin, Alan. "If the Indicator Game is the Answer, Then What is the Question?" Engaging Science, Technology, and Society 3 (February 17, 2017): 64. http://dx.doi.org/10.17351/ests2017.110.

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This contribution begins by arguing that indicators in themselves do not have effects, but that it is crucial to understand which questions in the wider culture and governance of academia their use speaks to. Drawing partly on the author’s own experience in university management but also as an STS scholar, five important questions are presented to which indicators provide a kind of answer: ranging from public accountability over public research investment to intellectual and existential uncertainty. It is argued that understanding the wider institutional and professional logics is crucial if “
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Lepage-Richer, Théo, and Fenwick McKelvey. "States of computing: On government organization and artificial intelligence in Canada." Big Data & Society 9, no. 2 (2022): 205395172211233. http://dx.doi.org/10.1177/20539517221123304.

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With technologies like machine learning and data analytics being deployed as privileged means to improve how contemporary bureaucracies work, many governments around the world have turned to artificial intelligence as a tool of statecraft. In that context, our paper uses Canada as a critical case to investigate the relationship between ideals of good government and good technology. We do so through not one, but two Trudeaus—celebrity Prime Minister Justin Trudeau (2015—…) and his equally famous father, former Prime Minister Pierre Elliott Trudeau (1968–1979, 1980–1984). Both shared a similar i
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Doucouliagos, Hristos, Richard B. Freeman, Patrice Laroche, and T. D. Stanley. "How Credible Is Trade Union Research? Forty Years of Evidence on the Monopoly–Voice Trade-Off." ILR Review 71, no. 2 (2017): 287–305. http://dx.doi.org/10.1177/0019793917751144.

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This article is the second in a series to celebrate the 70th anniversary of the ILR Review. The series features articles that analyze the state of research and future directions for important themes this journal has featured over many years of publication. In this article, the authors assess the credibility of research that has tested the theoretical contests between the monopoly and the collective voice model of unions developed by Freeman and Medoff in What Do Unions Do? The authors go beyond prior analyses by examining more than 2,000 estimates that consider the effects of unions on a broad
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Fasoro, O. A., O. I. Ajewole, and R. A. Siyanbola. "Willingness of Ibadan residents to plant trees to commemorate social events." Ghana Journal of Science 64, no. 2 (2024): 39–48. http://dx.doi.org/10.4314/gjs.v64i2.5.

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Trees in cities contribute significantly to human health and environmental quality, thus, planting trees to Commemorate Social Events (CSEs) can be a unique green gift that celebrate people while also restoring urban environmental quality. This research examined respondents’ willingness to plant trees to CSEs in order to promote sustainable greening of Ibadan. A multistage random sampling procedure was used to obtain primary data from 450 respondents from five purposively selected local government areas. Data were subjected to descriptive statistics and logit regression analysis. Results showe
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Popovic, Zdenka, Ksenija Stevanovic, and Leposava Puzavac. "Railway terminals: Accessibility for persons with reduced mobility." Spatium, no. 20 (2009): 60–67. http://dx.doi.org/10.2298/spat0920060p.

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In the era of integration of all means of transport, there is revived interest in railway transport, which cannot any long exist as a transport system on its own or as an independent part within the growing cities. This renaissance of railway transport, and its integration with other means of transportation, led to a great production of exclusive terminals in recent days. High demands and investments related to these objects gathered together the most prominent architects and constructors, and as result offered a diversity of modern terminals, which integrate the static and dynamic character o
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