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Journal articles on the topic 'Cement Brand'

Author: Grafiati

Published: 5 June 2025

Last updated: 2 August 2025

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1

Akorli, K. S., K. Danso, J. Ayarkwa, and A. Acheampong. "Investigating the Compressive Strength Properties of Concrete Using Some Common Ghanaian Ordinary Portland Cements." International Journal of Technology and Management Research 6, no. 2 (2021): 154–66. http://dx.doi.org/10.47127/ijtmr.v6i2.135.

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In a general sense, concrete is made of cementitious material, aggregates and water but the mix productivity is one issues that affect the amount of strength concrete developed. The concrete mix productivity is a direct function of the amount and quality of the cementitious material. The commonest cementitious material used for concrete in Ghana like other countries in the world is the Ordinary Portland Cement. The research sort to investigate the compressive strength properties of concrete made from some common Ghanaian Ordinary Portland Cement brands mostly used in the countries construction

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Cahyono, Bowo Eko, Misto Misto, and Holili Nur Arivah. "Analisa Kualitas Semen Melalui Pengukuran Konstanta Dielektrik Dan Resistivitas." R.E.M. (Rekayasa Energi Manufaktur) Jurnal 2, no. 2 (2018): 57. http://dx.doi.org/10.21070/r.e.m.v2i2.1199.

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Cement is an adhesive material that is capable of tying dense ingredients into one solid unity, cement was used as construction materials. Any materials including cement has physical properties and is largely determined by the magnitude of the internal condition of the materials. This research was conducted to find out the quality of cement by using measurements of the dielectric constant and resistivity values. The materials examined in the form of 3 brands of cement mixed with sand and water. This research method using capacitive and resistive by using an oscilloscope as a voltage reader. No

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3

Fonseca, Vanessa, Cristina Bettencourt Neves, Jaime Portugal, Vitor Anes, Filipa Chasqueira, and João Carlos Roque. "Color Evaluation of Pre-Shaded Monolithic Zirconia Restorations on Different Substrates and Resin Cements." Applied Sciences 15, no. 8 (2025): 4160. https://doi.org/10.3390/app15084160.

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This study evaluated if the material, the substrate, and the cement have no influence on the color of pre-shaded monolithic zirconia crowns. The specific effect of the cement over each substrate/brand group was also studied. Two commercial brands of zirconia, Amann Girrbach (AG) and Zirkonzahn (ZZ), were used to produce crowns that were placed over three substrates (natural tooth, zirconia, metal) using two different resin cements (Ivoclar AG (Shaan, Liechtenstein) Neutral and Light) or glycerol (as the control) (n = 10). Lightness (L*), chroma (C*), hue (h*), and color difference (ΔE) of each

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4

Bediako, Mark, and Eric Opoku Amankwah. "Analysis of Chemical Composition of Portland Cement in Ghana: A Key to Understand the Behavior of Cement." Advances in Materials Science and Engineering 2015 (2015): 1–5. http://dx.doi.org/10.1155/2015/349401.

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The performance of Portland cement in concrete or mortar formation is very well influenced by chemical compositions among other factors. Many engineers usually have little information on the chemical compositions of cement in making decisions for the choice of commercially available Portland cement in Ghana. This work analyzed five different brands of Portland cement in Ghana, namely, Ghacem ordinary Portland cement (OPC) and Portland limestone cement (PLC), CSIR-BRRI Pozzomix, Dangote OPC, and Diamond PLC. The chemical compositions were analyzed with X-Ray Fluorescence (XRF) spectrometer. Stu

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Anitha, T., N. Maliqjan, and R. Gopi. "Determinants in Selecting Cement Brands." ComFin Research 13, no. 1 (2025): 31–34. https://doi.org/10.34293/commerce.v13i1.8455.

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Customers’ preferences for cement brands are influenced by various factors including price, quality, brand image, durability, and availability. However, the relative importance of these factors and their impact on customers’ purchasing decisions are not well-documented. The present study aims to identify the highly preferred cement brand in the study area and to reveal the factors influencing their preference. One hundred fifty respondents were selected to express their opinion by adopting convenience sampling technique it is non probability sampling. The data was analyzed using Simple percent

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Mishra,, Anjay Kumar. "Assessment of Household Cement Consumption Pattern in Pokhara Metropolitan City." Journal of Advanced Research in Construction and Urban Architecture 6, no. 1 (2021): 12–20. http://dx.doi.org/10.24321/2456.9925.202102.

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Cement is a major construction material used in civil engineering works due to which its demand is very high. A proper cement brand selection is a tough task. Different brands have different pricing and quality because they are from different origin and industries. The consumers and suppliers of the cement market may feel that every brand they are buying and selling is of good quality. Most of the cement may conform to the minimum standard for use. The study has been focused to assess the consumption of different cement brands available in the Pokhara metropolitan city. To carry out the resear

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Aziz, Abdul. "Performance of Fighting Brands in Maintaining Market Share in Cement Trading during Oversupply." Inovbiz: Jurnal Inovasi Bisnis Seri Manajemen, Investasi dan Kewirausahaan 3, no. 1 (2023): 212. http://dx.doi.org/10.35314/inovbizmik.v3i1.3320.

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Since March 2020 there has been a slowdown in infrastructure development which has resulted in a slowdown in the cement trade. The actual production of the Indonesian national cement company in 2021, which is under the BUMN Ministry, is 52.6 million tonnes. In the same year, sales realization until the end of December 2021 was only 40.469 million tonnes or only 76.94% of production capacity. At the end of 2021, there was an excess of national cement production capacity in Indonesia of 53.8 million tonnes. The purpose of the review is to find references for the application of fighting brands as

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8

Fitrawansyah, Dian, Irwan Lakawa, and Sulaiman . "Pengaruh Penambahan Admixture Terhadap Kuat Tekan Beton Dari Berbagai Merek Semen." Sultra Civil Engineering Journal 1, no. 2 (2020): 27–43. http://dx.doi.org/10.54297/sciej.v1i2.142.

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Tonasa cement, Bosowa cement, and Tiga Roda cement havediffenrence characteristic from procedure to produce andcomposition of ingredients, the difference are probably reach thediffenrence respond or effected from three brands are mixed fromadmixture to be a mix concrete. One of the commonly admixture andeasy to find is Damdex Brand that can increase the strengthness ofthe concrete. The aimed of this investigation to analyse the effect ofadmixture (Damdex) variation toward concrete compressive strengthby comparison the cement brands.The methodology of thisinvestigation is experiment method or m

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Dian, Fitrawansyah, Lakawa Irwan, and Sulaiman. "Pengaruh Penambahan Admixture Terhadap Kuat Tekan Beton Dari Berbagai Merek Semen." Sultra Civil Engineering Journal 1, no. 2 (2020): 27–43. https://doi.org/10.54297/sciej.v1i2.142.

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Tonasa cement, Bosowa cement, and Tiga Roda cement have diffenrence characteristic from procedure to produce and composition of ingredients, the difference are probably reach the diffenrence respond or effected from three brands are mixed from admixture to be a mix concrete. One of the commonly admixture and easy to find is Damdex Brand that can increase the strengthness of the concrete. The aimed of this investigation to analyse the effect of admixture (Damdex) variation toward concrete compressive strength by comparison the cement brands.The methodology of this investigation is experiment me

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Pitso, Goitumetswe, Neo Ligaraba, and Tinashe Chuchu. "An Investigation into the predictors of brand preference towards cement brands available on the South African Market: A Consumer’s Perspective." Journal of Business and Management Review 4, no. 6 (2023): 390–411. http://dx.doi.org/10.47153/jbmr46.6522023.

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The present study examines the antecedents and outcomes of brand preference in the South African Cement Industry. Due to the unavailability of a sampling frame, non-probability sampling, a form of convenience sampling was adopted to determine suitable respondents. A self-administered questionnaire was utilised to obtain 260 valid responses from individuals identifying as customers of the South African cement industry. To analyse the data, descriptive statistics and hypotheses testing was conducted through SPSS28 and AMOS 28 respectively. The findings of the study revealed that perceived qualit

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Anitha, T., and N. Maliqjan. "Brand Preference towards Cement Industry." ComFin Research 11, no. 3 (2023): 6–10. http://dx.doi.org/10.34293/commerce.v11i3.6276.

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Cement is one of the important building component used worldwide and it has become a brand in its own right. Cement was first invented by the Egyptians. It was later reinvented by the Greeks and Romans sand and heated limestone were used to create lime, which was then mixed coarser stones to make mortar. The aim of the paper is to find out the factors influencing the buying behavior of consumer, awareness level of consumer, brand preference, problem faced by consumer and their satisfaction level. The study concludes the majority of consumer preferring the quality of the cement, Consumer satisf

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Hariri, Fajar Rohman, Waskita Sari, and Chamdan Mashuri. "Perbandingan metode Double Exponential Smoothing dan Simple Moving Average pada kasus peramalan penjualan." Teknologi 11, no. 2 (2021): 93–100. http://dx.doi.org/10.26594/teknologi.v11i2.2348.

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Barokah Building Shop (TB. Barokah) located in Singosari, Malang, East Java is one of the shops that sells building materials. Some of the items being sold are white cement and black cement. The number of cement sales every month is very diverse and fluctuating. Black cement occupies a very high number compared to black cement on the sales chart every month. Likewise with the black cement from the Bosowa brand, white cement from the Gresik brand and the Tiga Roda brand, although demand is small, there is still a movement in the number of sales. The fluctuating amount of demand made the amount

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Zunaini, Rafida, Asri Rejeki, and Ima Fitri Sholichah. "THE INFLUENCE OF BRAND IMAGE ON REPURCHASE INTENTION ON CEMENT PRODUCTS IN STORE X." Journal Universitas Muhammadiyah Gresik Engineering, Social Science, and Health International Conference (UMGESHIC) 1, no. 2 (2021): 192. http://dx.doi.org/10.30587/umgeshic.v1i2.3381.

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Consumers are used to buying cement brands that they are used to buying. Consumers have their own perception of the brand. Consumers who are familiar with the cement they have used will buy this brand again. This study aims to see the effect of brand image on repurchase intention on cement products at shop x. This research is quantitative research. The 50 participants were collected by incidental sampling. Data collected through questionnaires The reliability test was carried out by calculating the Cronbach Alpha reliability correlation. The data analysis technique used a simple linear regress

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14

Mediarta, Yogi Artha, Fakhry Zamzam, and Neny Rostiati. "PENGARUH BRAND IMAGE TERHADAP LOYALITAS KONTRIBUTOR PT. SEMEN BATURAJA (PERSERO) TBK DENGAN MEDIASI LAYANAN DAN KEPUASAN KONSUMEN." Jurnal Ecoment Global 5, no. 2 (2020): 199–212. http://dx.doi.org/10.35908/jeg.v5i2.1094.

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This study aims to see the effect of brand image on the loyalty of contributors of PT. semen baturaja (persero) tbk with service mediation and customer satisfaction. This research uses quantitative data analysis methods in the form of descriptive statistical analysis and inferential statistical analysis. The results of this study indicate that the brand image that uses Baturaja cement is safer, has a positive and significant effect on providing services by SMBR is reliable; has a significant effect on improving the service of consumers who have experienced selling Baturaja cement which is more

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15

Olonade, K., I. Balogun, and Y. Abiodun. "Sulphate Attack Resistance of Selected Cement Brands in Nigeria." Journal of Engineering Research 25, no. 3 (2020): 19–33. https://doi.org/10.52968/72017329.

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Sulphate attack is a major threat to any concrete structure. While the environment of the concrete structure could aggravate the attack, material constituent also plays significant role to either permit or resist the attack. In this paper, sulphate resistance potential of selected cement brands in Nigeria was investigated. The cement brands studied were Dangote, Lafarge, Purechem and Sokoto. Mortar of mix ratio 1:3 was prepared from each cement brand with water cement ratio (w/c) of 0.5. Thereafter, mortar prisms of size 160 x 40 x 40 mm were cast for flexural and compressive strength tests. C

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16

Holsgrove, Timothy P., Alanna Pentlow, Robert F. Spencer, and Anthony W. Miles. "Cement Brand and Preparation Effects Cement-in-Cement Mantle Shear Strength." HIP International 25, no. 1 (2015): 67–71. http://dx.doi.org/10.5301/hipint.5000178.

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17

Yuandita, R. A. Firy, Marlina Widiyanti, Aslamia Rosa, and Ahmad Maulana. "Analysis of the impact of price and brand image on consumer decisions to purchase Baturaja cement products in Palembang City." Interdisciplinary Social Studies 4, no. 2 (2025): 69–74. https://doi.org/10.55324/iss.v4i2.766.

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The Indonesian Cement Association (ASI) projects growth for cement companies in 2022, but challenges persist, including declining demand and overcapacity in the national cement industry, leading to intensified price competition. This research was conducted with the aim of determining the influence of price and brand image on consumer purchasing decisions for Baturaja cement products in the city of Palembang, offering valuable insights into consumer behavior within the cement market. The study employed a quantitative approach, specifically utilizing multiple linear regression analysis to determ

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18

Chaplianko, S. V., and V. V. Nikichanov. "Deflocculants for refractory castables (review)." Scientific research on refractories and technical ceramics 120 (December 30, 2020): 98–114. http://dx.doi.org/10.35857/2663-3566.120.09.

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Review and analysis of foreign studies aimed at researching the influence of various deflocculants on properties of refractоry castables have been executed. Technological efficiency of deflocculants application had been shown:– ADS/W brands comparison to polyacrylate and sodium threepolyphosphate in alumina-cement-based mixture in terms mass`s humidity reduction of 17 % and 22 % to obtain the required vibration flow (200 mm) and samples` compressive strength increase of 29 % and 56 %; – M-ADS/W brands comparison to ammonium polymethacrylate and sodium hexametaphosphate in low-cement high

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19

Jha, Abhishek. "Identification of the Factors for the Selection of Cement Brands by Construction Companies and Selection of Optimal Cement Brand using TOPSIS for Kathmandu Valley along with the Physical Strength Comparison of Various Cement Brands." Journal of Advanced Research in Civil and Environmental Engineering 07, no. 3&4 (2020): 1–16. http://dx.doi.org/10.24321/2393.8307.202004.

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Cement comprises major proportion in any construction materials and the right selection of cement is equally important for construction companies. The objective of this research is to find the criteria used by the construction companies in cement selection and using the required criteria adopt TOPSIS (Technique of Order Preference by Similarity to Ideal Solution) as Multi Criteria Decision Making method for the selection of optimal cement brand among various cement brands for the construction projects in Kathmandu. Another objective is to find the physical characteristics of the selected cemen

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Abdullaev, Seidulla, Gabit Bakyt, Ivan Bondar, Galymzhan Ashirbayev, and Ermek Baubekov. "DETERMINATION OF CRACK RESISTANCE PARAMETERS OF CONCRETE UNDER STATIC LOADING." Вестник КазАТК 130, no. 1 (2024): 38–47. http://dx.doi.org/10.52167/1609-1817-2024-130-1-38-47.

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Building structures made of concrete are widely used in the construction of buildings, structures, transport facilities. Strength is the main characteristic of concrete as a structural material. The article describes in detail the process of manufacturing concrete samples based on various binders. The experimental determination of the cubic strength of concrete and the ultimate strength of concrete during bending is considered. To determine the ultimate strength of concrete during bending, an upgraded laboratory testing facility with a maximum load of up to 10 kN was used. It has been experime

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Adil Sultan, M., M. Jawad, M. Muzffar Iqbal, et al. "A Comparative Study: Effects of Fineness of Cement on Consistency and Compressive Strength of Different Branded Cement in Pakistan." Journal of Applied Engineering Sciences 13, no. 1 (2023): 9–16. http://dx.doi.org/10.2478/jaes-2023-0002.

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Abstract Cement is one of the key components of concrete, and the qualities of a particular type of cement will affect the attributes of concrete made with that cement. The influence of variations in cement brand attributes that are available in Pakistan is examined in this study. Poor cement choice may affect how long a concrete building project will last. Fineness, cement consistency, concrete compressive strength, and mortar cube strength all grow with cement fineness since they all have a positive relationship with each other. This study aimed to investigate a few particular mechanical and

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Irma, Oktarini, Nurlaela Arief Neneng, and Setiawan Iwan. "Proposed Marketing Communications Strategy for a New Fighting Brand: A Case Study for SIG." International Journal of Current Science Research and Review 07, no. 08 (2024): 5952–62. https://doi.org/10.5281/zenodo.13220044.

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Abstract : This study investigates the launch of a fighting brand in the cement industry, focusing on the challenges faced by a market-leading company with an existing flagship brand amidst emerging economical players. The goal is to enable the fighting brand to compete aggressively while avoiding cannibalization of the flagship brand, thus maintaining market leadership. Using a qualitative approach, primary data were collected through semi-structured interviews with internal informants, small contractors, and heads of masons, while secondary data came from the latest Brand Equity Index report

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Kurniawan, Rahman, Mts Arief, Sri Bramantoro Abdinagoro, and Pantri Heriyati. "Price attractiveness, distributor relationship, and brand equity impact on customer advocacy in cement industry." International Journal of Innovative Research and Scientific Studies 8, no. 3 (2025): 2104–11. https://doi.org/10.53894/ijirss.v8i3.6948.

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This study examines the role of price attractiveness, distributor relationships, and brand equity in shaping customer advocacy in Indonesia’s bagged cement industry. This verification study focuses on cement retailers as the observation unit. The collection of data uses a questionnaire employing a 5-point Likert scale. A sample of 300 respondents was selected using stratified random sampling. Structural Equation Modeling (SEM) was used for causality analysis. The findings indicate that price attractiveness significantly affects both brand equity and customer advocacy. Distributor relationships

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Wachira, Jackson Muthengia, Reginah Wangui Ngari, Joseph Karanja Thiong’o, and Joseph Mwiti Marangu. "Effect of Sulphate and Chloride Ingress on Selected Cements Mortar Prisms Immersed in Seawater and Leather Industry Effluent." Advances in Civil Engineering 2019 (August 21, 2019): 1–16. http://dx.doi.org/10.1155/2019/8191689.

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Cement structures are major capital investments globally. However, exposure of cement-based materials to aggressive media such as chloride- and sulphate-laden environments such as coastal areas affects their performance. Ordinary Portland cement (OPC) is the main cement used in buildings and civil structures such as dams and bridges. This paper reports the findings of an experimental investigation on the effect of ingress of Cl− and SO42− on compressive strength development and the ions’ diffusivity in selected OPC brands in Kenya. The aggressive media used included seawater (SW) and wastewate

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25

Mildawati, Roza. "Perbandingan Kuat Tekan Dan Kuat Lentur Beton Mutu Tinggi Dengan Menggunakan Berbagai Merk Semen Di Kota Pekanbaru." JURNAL SAINTIS 18, no. 1 (2018): 49–58. http://dx.doi.org/10.25299/saintis.2018.vol18(1).3195.

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[ID] Concrete is a very popular building material used in the world of construction services, consisting of a mixture of Portland Cement (PC) or other hydraulic cement, fine aggregates, coarse aggregates and water, with or without using additional materials. The quality of materials such as cement also greatly affects the strength of the concrete after hardening, so the selection of cement quality must be in accordance with the concrete planning regulations in order to obtain optimal results. In Indonesia there are many new cement factories that produce to meet the needs of the community, one

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Ramadhan, Ahmad Faisal, Zakaria Wahab, Muchsin Saggaf Shihab, and Marlina Widiyanti. "effect of brand image and price changes on the purchase decision of cement products in the city of Palembang." International journal of social sciences 5, no. 1 (2022): 24–28. http://dx.doi.org/10.21744/ijss.v5n1.1837.

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This study aims to determine the effect of brand image and price changes on the purchasing decisions of cement products in Palembang (study on consumers of Baturaja cement products in Palembang). The population in this study is all consumers of cement products in Palembang in 2021. With the criteria for determining the sample, the sample in this study was 150 respondents. The multiple linear regression analysis results show that brand image has a positive and significant effect on purchasing decisions for Baturaja cement products. Price changes have a positive and significant effect on purchas

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27

Righi, Helouise, Ana Rosa Costa, Dayane Carvalho Ramos Salles de Oliveira, Gabriel Flores Abuna, Mario Alexandre Coelho Sinhoreti, and Fabiana Scarparo Naufel. "Influence of Photoinitiator on Accelerated Artificial Aging and Bond Strength of Experimental Resin Cements." Brazilian Dental Journal 29, no. 1 (2018): 82–87. http://dx.doi.org/10.1590/0103-6440201801591.

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Abstract The goal of this study was to evaluate in vitro the effect of the photoinitiator phenylpropanedione (PPD), alone or combined with camphorquinone (CQ), on color stability of photoactivated resin cements and their bond strength to ceramics using a micro-shear test. Four resin cements were used: a commercial brand cement (RelyX Veneer®) and 3 experimental cements with different types and concentration of photoinitiators. For color analysis, ceramic discs were cemented on bovine dentin specimens to simulate indirect restorations (n=8) and were exposed to UV for 120 h and tested for color

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28

Djan, Ismulyana, and Cecep Burhanudin. "ANALISIS HUBUNGAN ANTARA MEREK SEMEN DENGAN TINGKAT KEPUASAN KONSUMEN DI KECAMATAN CITEUREUP." Jurnal Ilmiah Binaniaga 2, no. 02 (2018): 62. http://dx.doi.org/10.33062/jib.v2i02.160.

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Indocement Tunggal Prakarsa is a cement producer that uses Tiga Roda brand name. The market share of Tiga Roda cement went down significantly from 53% 40 43% in the period of 2000 to 2004 in Bogor. The company’s global market of cement had seen some new competitors, the main competitors are Kujang, Gresik and Padang. There was an indication that Tiga Roda consumers have been brand switching to Kujang and Gresik. In order to improve Tiga Roda’s market share the writer surveyed 40 respondents at Citeureup Bogor Regency to find out the cause of this decline. In table Chi-Square Test (Table 20) sh

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Walia, Tarun, Carel Brigi, Mona Mohsen Ziadkhani, Afaf Amjad Khayat, and Zohreh Tabibzadeh. "Retention Force of Glass Ionomer Based Luting Cements with Posterior Primary Zirconium Crowns – A Comparative in Vitro Study." Journal of Clinical Pediatric Dentistry 45, no. 4 (2021): 259–64. http://dx.doi.org/10.17796/1053-4625-45.4.7.

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Objective: To determine the retentive force of three glass-ionomer luting cements used with prefabricated primary zirconium crowns (PPZCs) and to assess whether the retentive force was dependent on cementation material or different PPZCs brands. Study design: Four mandibular right second molar PPZCs were selected, one each from four manufacturers–NuSmile®ZR, Sprig Crowns, Cheng Crowns and Kinder Krowns. Silicone impressions of the outer surface of crowns were taken; stone dies prepared and reduced to fit the corresponding brand. 24 alginate impressions of each die obtained and filled with core

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Ahmed Kadem Abed AL Aboudy, Kareem Hassan Mjali, and Ali Thamer Abdul Ameer. "The Impact of Content Marketing and Brand Experience in Achieving Customer Response: An Exploratory Study of the Opinions of a Sample of Customers of the Southern Cement Company - Ordinary Porttland Cement Product." International Journal of Economics, Commerce, and Management 2, no. 2 (2025): 328–38. https://doi.org/10.62951/ijecm.v2i2.618.

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This research explores the combined effects of content marketing and brand experience on customer response, a relationship that has not been extensively studied in previous research. The study highlights the significance of customer service as a key determinant of business success, emphasizing that when customers feel valued and receive prompt responses from a company, their satisfaction, loyalty, and willingness to engage with the brand increase. The research was conducted on a sample of customers from the General Company for Southern Cement, specifically the Kufa Cement Factory. The study fo

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Prasetia, Wawan, and Anas Hidayat. "Influence of Brand Awareness, Brand Association, Perceived Quality, and Brand Loyalty on Purchase Intention." Archives of Business Research 9, no. 12 (2021): 132–44. http://dx.doi.org/10.14738/abr.912.11374.

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This research aims to analyze the effect of brand awareness, brand association, perceived quality, and brand loyalty on purchase intention, and the approach of the theory of planned behavior. Respondents in this research were consumers and potential consumers who had purchased cement. This research used quantitative approach by distributing questionnaires to 200 respondents. Data were analyzed using the Structural Equation Method (SEM) with Partial Least Square. The findings of this research showed that perceived quality had no impact on purchase intention, meanwhile brand awareness, bra

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Hemanth, Kumar S., B. M. Nagendra, and M. Rajesh. "A STUDY ON THE CONSUMER PREFERENCE ON LIME BASED AND SLAG BASED CEMENT." Journal of Indian Art History Congress 27, no. 1 (2021): 83–96. https://doi.org/10.5281/zenodo.4649930.

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The purpose of the research carried out was to study and understand the different variables that are influencing customers cement buying behaviour, sales and preference.The research includes primary and secondary research.Data collected includes structured interviews, discussion and directobservations.Asampleof361respondents consisting fewconstructioncompanies&builders, retailers, engineers and customers. Statistical tools such as correlation, regression and anova was used. It was found that customers were ready to pay more for the brand that is providing qualitative products. They preferr

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Timuryono, Urip, and Imam Hidayat. "PENGARUH VARIABEL-VARIABEL PEMBENTUK EKUITAS MEREK TERHADAP NIA T MENGGUNAKAN SEMEN "BATURAJA" (Studi Pada Pasar Primer dan Sekunder)." EKUITAS (Jurnal Ekonomi dan Keuangan) 8, no. 3 (2007): 436. http://dx.doi.org/10.24034/j25485024.y2004.v8.i3.2371.

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The purpos e of the research is to understand the total and partial significance effect of the dimensions which build the brand equity, i.e.: brand awareness, perceived quality, and brand associations to the usage intentions of "Semen Baturaja" household user and to determine the dominant dimension's, amongst the three dimensions above, in the primary market $'outh Sumatera and f ,ampung compounded and in each primary market respectively .The sampling used in the research is household users of cement in two cities: Palembang and Panjang as representative ofSumsel and f,ampung, each consist of

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Prabin, Banstola, Kumar Shrestha Kishor, Thapa Ishwor, and K. Mishra A. "Assessment of Cement Consumption Pattern: A Case from Pokhara, Nepal." International Journal of Applied Engineering and Management Letters (IJAEML) 5, no. 2 (2021): 26–37. https://doi.org/10.5281/zenodo.5210930.

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<strong>Purpose:</strong> Cement is a major construction material used in civil engineering works due to which its demand is very high. The consumers and suppliers of the cement market may feel that every brand they are buying and selling is of good quality. The study has been focused to assess the consumption of different cement brands available in the Pokhara Metropolitan city. <strong>Design/Methodology/Approach:</strong> cement suppliers’ data and field data were collected. Cement suppliers within the study area were considered during the survey. The different brands of cement in use

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Agema, Richard Jimin, Ochanya Blessing Adegbe, and Philip Dewua. "Review of Distributors, Retailers and Customers‟ Assessment of Lion Brand Portland cement Over Other Competing Portland Cement Brands." International Journal of Research and Innovation in Social Science 04, no. 12 (2020): 363–69. http://dx.doi.org/10.47772/ijriss.2020.41220.

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Putra, Ricko Achmadi, Hartoyo Hartoyo, and Megawati Simanjuntak. "The Impact of Product Quality, Service Quality, and Customer Loyalty Program perception on Retail Customer Attitude." Independent Journal of Management & Production 8, no. 3 (2017): 1116. http://dx.doi.org/10.14807/ijmp.v8i3.632.

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This journal examines the relationship between perception of product quality, perception of service quality, perception of Customer Loyalty Program on retail customer behavior, and sales volumes of cement products. This study examines three different cement brands, namely cement XYZ with the largest market share, cement PQR which is the main competitor, as well as cement ABC, a newcomer cement brand which is strong enough to enter the Indonesian cement market. The research is focused on the building material retailers with 100 respondents. The data collection will be done by survey through dir

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Khadzhiev, Azamat, Farrukh Atabaev, and Gulsanam Tursunova. "Influence of sandstone on physical and chemical processes of interaction of components and genetic formation of cement composite." E3S Web of Conferences 563 (2024): 02027. http://dx.doi.org/10.1051/e3sconf/202456302027.

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This paper highlights the results of studies to establish the influence of sandstone of the Khodzhakul deposit on the processes of hydration, the origin of new formations and their genetic formation in the structure of the cement composite. The chemical, mineralogical compositions of the sandstone of the Khodjakul deposit have been established. Their quality indicators meet the requirements for additives to cements of the PC400-D20 brand.

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Kumar, Ashutosh, Prabhat Kumar, and N. Manoharan. "Launch of New Cement Brand in Existing Market." Biosciences Biotechnology Research Asia 11, SE (2014): 01–08. http://dx.doi.org/10.13005/bbra/1384.

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Dr., Anjay Kumar Mishra. "INFLUENTIAL MARKETING STRATEGIES ADOPTED BY THE CEMENT INDUSTRIES." International Journal of Research - Granthaalayah 7, no. 10 (2019): 155–73. https://doi.org/10.5281/zenodo.3522195.

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The study is focused to encounter the marketing strategies adopted by cement industries and suppliers. The study is conducted at Madhyapur Thimi Municipality among different level of consumer i.e house owner, supplier, contractor/mason and consultant/engineer. Out of 871 permitted under construction building of fiscal year 2016/17, 89 end consumers and 30 suppliers were selected for questionnaire survey with two different set of questionnaire. Key informant interview was conducted for in depth information while focus group discussion was done to understand influencing strategies. Bonus coupon

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Rijal, Syamsul, Hasanuddin Remmang, and Miah Said. "ANALISIS PENGARUH BRAND EQUITY DAN PROMOSI TERHADAP KEPUTUSAN KONSUMEN MEMILIH SEMEN BOSOWA DI MAKASSAR DALAM ERA NEW NORMAL PANDEMI COVID-19." Indonesian Journal of Business and Management 6, no. 1 (2023): 132–40. http://dx.doi.org/10.35965/jbm.v6i1.3801.

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Penelitian bertujuan untuk mengetahui dan menganalisis pengaruh brand awarenes, brand association, perceived quality, brand loyalty dan promosi terhadap keputusan konsumen memilih semen Bosowa di Makassar dalam Era New Normal Pandemi Covid-19. Untuk mencapai tujuan tersebut maka digunakan teknik pengumpulan data melalui penyebaran kuesioner dengan menggunakan sampel yakni konsumen/pelanggan toko-toko, Batching plant, developer, distributor Sulsel 1 dan 5. Sedangkan teknik analisis data menggunakan uji validitas dan reliabilitas, uji asumsi klasik, analisis regresi linear berganda serta penguji

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Mishra, Anjay. "INFLUENTIAL MARKETING STRATEGIES ADOPTED BY THE CEMENT INDUSTRIES." International Journal of Research -GRANTHAALAYAH 7, no. 10 (2020): 155–73. http://dx.doi.org/10.29121/granthaalayah.v7.i10.2019.382.

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The study is focused to encounter the marketing strategies adopted by cement industries and suppliers. The study is conducted at Madhyapur Thimi Municipality among different level of consumer i.e house owner, supplier, contractor/mason and consultant/engineer. Out of 871 permitted under construction building of fiscal year 2016/17, 89 end consumers and 30 suppliers were selected for questionnaire survey with two different set of questionnaire. Key informant interview was conducted for in depth information while focus group discussion was done to understand influencing strategies. Bonus c

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Vasileva, D., A. Popov, and A. Mestnikov. "INFLUENCE OF THE PARAMETERS OF AN ALUMOSILICATE ADDITIVE BASED ON MOUNTAIN SAND ON THE PROPERTIES OF SULFATE-RESISTANT PORTLAND CEMENT." Bulletin of Belgorod State Technological University named after. V. G. Shukhov 7, no. 9 (2022): 17–25. http://dx.doi.org/10.34031/2071-7318-2022-7-9-17-25.

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The paper substantiates the effectiveness and prospects of research in the direction of developing an active mineral additive based on mountain sand of Yakutia for general construction cements in order to increase its sulfate resistance. This will expand the range of application of Portland cements operating in conditions of sulfate aggression. The Republic of Sakha (Yakutia) has many deposits of natural sands of aluminosilicate composition or the so-called "mountain sands". One of the large and developed quarries of mountain sands in Yakutia is the Kildyamskoye deposit. Today it is used for f

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Yasmin Reza Ananda and Reminta Lumban Batu. "Pengaruh Kualitas Produk Terhadap Loyalitas Pelanggan Semen Tiga Roda." Jurnal Manajemen & Bisnis Kreatif 8, no. 2 (2023): 76–86. http://dx.doi.org/10.36805/manajemen.v8i2.5321.

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A B S T R A C TThe realization of cement procurement in Indonesia in the fourth quarter of 2020 decreased. This is in line with the declining domestic cement sales. However, three-wheel cement topped the first position in the top Brand index, this proves the strong position of the three-wheeled cement Brand in the community. This achievement certainly occurred because of the trust given by the community to Semen Tiga Roda in terms of quality dan service to the needs of the community. This study was conducted with the aim of identifying the effect of Product Quality (X) on Customer Loyalty (Y)

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Lewis, Gladius, and Liang Zhang. "Influence of Exogenous Variables on Intrusion Depth of PMMA Bone Cement: Revision of ISO 5833 Standard." Current Applied Polymer Science 3, no. 3 (2020): 189–96. http://dx.doi.org/10.2174/2452271603666191029153208.

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Background: Poly (methyl methacrylate) (PMMA) bone cement is widely used to anchor total joint replacements to the contiguous bone. Among the clinically-relevant properties of this material is its intrusion depth (ID) because it indicates the potential for interdigitation of the curing cement into the interstices of the cancellous bone. ID is determined using procedures stipulated in ISO 5833. There is only one study in which ISO 5833 was examined critically, but only one exogenous variable was considered. Purpose: We carried out an extensive critical analysis of the ISO 5833 Standard with a v

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Aulia Life Rahma Putri and Maharani Ikaningtyas. "Strategi Pemasaran Dalam Mempertahankan Citra Merek Dan Perilaku Konsumen Terhadap Pembelian Produk PT.Semen Indonesia (Persero) Tbk." JOURNAL OF ADMINISTRATIVE AND SOCIAL SCIENCE 5, no. 1 (2023): 198–204. http://dx.doi.org/10.55606/jass.v5i1.927.

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Indonesia's cement industry plays a pivotal role in economic and infrastructural development. PT Semen Indonesia (Persero) Tbk stands out as a leading company in this sector, boasting renowned brands like Semen Gresik, Semen Padang, and Semen Tonasa, producing various types of cement, including Pozzolan Portland Cement (PPC) and Ordinary Portland Cement (OPC). Competing with other major cement players like PT Indocement Tunggal Prakarsa Tbk and PT Holcim Indonesia Tbk, PT Semen Indonesia remains a significant force.This study aims to formulate marketing strategies focusing on maintaining the c

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Kalbaev, Baxauatdin, Gulzar Utegenova, A. Ilyasov, and Mikhail Gandjuntsev. "Modified high-strength concrete with the addition of CONPLAST SP430." E3S Web of Conferences 263 (2021): 01004. http://dx.doi.org/10.1051/e3sconf/202126301004.

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In most high-strength concrete technologies, high-quality Portland cements are used, which is not always achievable in conditions of a shortage of such binders. The research’s purpose is to obtain high-strength concrete based on ordinary Portland cement of the M400 brand. To achieve this goal, the possibility of using the superplasticizer Conplast SP430 was studied. The research was carried out using standard methods, like using mathematical planning and result’s analytical processing. The implementation of the experiment allowed us to determine the optimal values of the basic composition of c

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Martynenko, V. V., V. V. Primachenko, L. А. Babkina, L. K. Savina, L. M. Scherbak, and A. S. Tinigin. "The influence of high alumina cement and disperse brown fused corundum ratio on the properties of mullite corundum concrete and samples from it." Scientific research on refractories and technical ceramics 117 (July 11, 2017): 76–83. http://dx.doi.org/10.35857/2663-3566.117.07.

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The influence researches of high alumina cement brand of “VGTS-73” and disperse brown fused corundum ratio on the properties of mullite corundum concrete brand of “MКBС” have been carried out. As a result of carried out researches the expediency of amount decreasing of the high alumina cement brand of “VGTS-73” with specific surface area of 7000 cm2/g from 20 to 15 % and amount increasing of the disperse brown fused corundum from 10 to 15 % in the composition of mullite corundum concrete brand of “MКBС” has been determined. It promotes to strength increasing of samples from this concrete after

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Wiyono, Sugeng, Zulhendri Zulhendri, Mohd Alfajrizal, and Anas Puri. "Kajian Perbandingan Penggunaan Berbagai Merek Semen Dengan Dan Tanpa Perawatan Terhadap Kuat Tekan Dan Kuat Lentur Beton Pada Perkerasan Kaku." JURNAL SAINTIS 18, no. 2 (2018): 33–42. http://dx.doi.org/10.25299/saintis.2018.vol18(2).3148.

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[ID] Semen merupakan suatu bahan pembentuk beton yang berperan sangat penting untuk mencapai mutu yang direncanakan. Selain pemilihan jenis merek semen, salah satu cara untuk mendapatkan kualitas beton yang baik yaitu dengan cara melakukan perawatan. penelitian ini bertujuan untuk mengetahui sejauh mana kualitas tiga merek semen terhadap kuat tekan dan kuat lentur beton disamping itu juga bertujuan untuk mengetahui seberapa besar perbedaan kekuatan dari masing- masing merek semen terhadap beton yang dirawat dan tanpa dirawat. Pada penelitian ini menggunakan metode eksperimental yang sesuai den

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Anjay, Kumar Mishra, Kumar Yadav Rabindra, and Aithal P.S. "Economic Operation of Cement: A Case of Gautam Buddha Airport Upgrading Component Project." International Journal of Applied Engineering and Management Letters (IJAEML) 4, no. 2 (2020): 188–99. https://doi.org/10.5281/zenodo.4108233.

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The cost of cement is very crucial for the effective construction of any project. The aim of the paper is to assess the economic operation of cement used for Gautam Buddha Airport Upgrading Component construction projects. The economic operation of cement in terms of their quality, consumption, and cost ensuring the strength requirements by concrete is done. Tests for magnesia oxide, insoluble residue, setting time, and compressive strength were operated. Compressive strength test was conducted on cement mortar cubes (1:3) and on concrete cubes developed by the design mix at the laboratory at

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Gomes, Karollayne Khálitta Côrrea, Mariana Marins Dias, Elisabete Aparecida Rosário de Sousa, Pâmella Coelho Dias, and Henrique Cury Viana. "CONHECIMENTO DE CIRURGIÕES DENTISTAS NA SELEÇÃO E CIMENTAÇÃO DE PINOS DE FIBRA DE VIDRO." Scientia Generalis 4, no. 2 (2023): 169–77. http://dx.doi.org/10.22289/sg.v4n2a13.

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The aim of this study is to record the knowledge of dentists in relation to the selection and cementation technique of the fiberglass post in the daily routine of dental professionals to check which fiberglass post brand and anatomy are most used; to describe the reasons that lead the professionals to choose this technique, as well as analyze the types of cement available and the one most used by dentists in cementing the fiberglass post. In addition to helping dental students with information on the topic, taking into account the fact that this type of retainer is a great choice for the recon

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