Books on the topic 'Co-branding'

Blackett, Tom, and Bob Boad, eds. Co-Branding. London: Palgrave Macmillan UK, 1999. http://dx.doi.org/10.1057/9780230599673.

Huber, Jan-Alexander. Co-Branding als Strategieoption der Markenpolitik. Wiesbaden: Deutscher Universitätsverlag, 2005. http://dx.doi.org/10.1007/978-3-663-09493-7.

Tom, Blackett, Boad Bob, and Interbrand (Firm), eds. Co-branding: The science of alliance. Houndmills, Basingstoke, Hampshire: Macmillan Business, 1999.

Tom, Blackett, Boad Bob, and Interbrand (Firm), eds. Co-branding: The science of alliance. New York: St. Martin's Press, 1999.

O'Reilly, Catherine. Branding hotels in Ireland: A case to identify a new marketing co-operative for 3 [star] hotels. Dublin: University College Dublin, 1995.

The co-marketing solution: Strategic marketing through better branding, improved trade relationships, superior promotions, effective fact-based selling, accurate ROI analyses of trade spending. Lincolnwood (Chicago), Ill: NTC Business Books, 2000.

Zhong wei fa zhan zhong xin, ed. Xiao guo da pin pai: Cong wei tuo dai gong dao zi chuang pin pai de jing he zhuan shen = Branding through dynamic co-opetition. Taibei Shi: Cai tuan fa ren Zhong wei fa zhan zhong xin, 2017.

Stuelpnagel, Johanna Von. The relation between postmodern identity and consupmtion patterns and their influence on the emotional branding process with special reference to Levi Strass & Co. and Diesel Ltd. brands. London: Chelsea College of Art and Design, 2003.

Ind, Nicholas. Brand together: How co-creation generates innovation and re-energizes brands. Philadelphia, PA: Kogan Page, 2012.

Senate, United States Congress. A bill to amend title XVIII of the Social Security Act to require prompt payment to pharmacies under part D, to restrict pharmacy co-branding on prescription drug cards issued under such part, and to provide guidelines for Medication Therapy Management Services programs offered by prescription drug plans and MA-PD plans under such part. Washington, D.C: U.S. G.P.O., 2007.

United States. Congress. Senate. A bill to amend title XVIII of the Social Security Act to require prompt payment to pharmacies under part D, to restrict pharmacy co-branding on prescription drug cards issued under such part, and to provide guidelines for Medication Therapy Management Services programs offered by prescription drug plans and MA-PD plans under such part. Washington, D.C: U.S. G.P.O., 2006.

Blackett, Tom, and Robert W. Boad. Co-Branding. Palgrave Macmillan, 2014.

Michel, Geraldine, and Reine Willing. Co-Branding. Taylor & Francis Group, 2020.

Co-Branding. Taylor & Francis Group, 2020.

Scharnowski, Frank. Co-Branding ALS Markenstrategie. Logos Verlag Berlin, 2006.

Co-branding (Macmillan Business). Palgrave Macmillan, 1999.

Boad, R., and T. Blackett. Co-Branding: The Science of Alliance. Palgrave Macmillan, 1999.

Blackett, Tom, and Bob Boad. Co-Branding - La Ciencia de La Alianza. Prentice Hall, 2001.

Kabbani, Dana. Der Einsatz des Co-Branding als kooperative Markenstrategie im Musikmarkt. diplom.de, 2001.

Richardson, Brendan. Tribal Marketing, Tribal Branding: An Expert Guide to the Brand Co-Creation Process. Palgrave Macmillan Limited, 2013.

Richardson, Brendan. Tribal Marketing, Tribal Branding: An Expert Guide to the Brand Co-Creation Process. Palgrave Macmillan, 2013.

Richardson, Brendan. Tribal Marketing, Tribal Branding: An expert guide to the brand co-creation process. Palgrave Macmillan, 2013.

Diegel, Marius. Markenerweiterungsstrategien Professioneller Sportvereine Im ESport: Rückwirkungseffekte Von Markentransfer- und Co-Branding-Strategien Auf das Markenimage. Springer Fachmedien Wiesbaden GmbH, 2021.

Browne, Ned. a-Z of Amazon. co. uk FBA: A Step-By-step Guide to Branding, Sourcing and Selling Private-label FBA Products on Amazon's UK Website. Independently Published, 2017.

Co-Creating Brands: Brand Management from a Co-Creative Perspective. Bloomsbury Publishing Plc, 2020.

Hansen, Heidi. Brand Management in a Co-Creation Perspective: Communication As Constitutive of Brands. Taylor & Francis Group, 2021.

Hansen, Heidi. Brand Management in a Co-Creation Perspective: Communication As Constitutive of Brands. Taylor & Francis Group, 2021.

Thomas, Linn. Die Bedeutung Von Value Co-Creation Fuer Die Marke: Eine Empirische Analyse Aus Konsumentensicht Am Beispiel Von Internetbasierten Anwendungen Zur Produktindividualisierung Im Konsumguetermarkt. Lang GmbH, Internationaler Verlag der Wissenschaften, Peter, 2014.

Thomas, Linn. Die Bedeutung Von Value Co-Creation Fuer Die Marke: Eine Empirische Analyse Aus Konsumentensicht Am Beispiel Von Internetbasierten Anwendungen Zur Produktindividualisierung Im Konsumguetermarkt. Lang GmbH, Internationaler Verlag der Wissenschaften, Peter, 2014.

Thomas, Linn. Die Bedeutung Von Value Co-Creation Fuer Die Marke: Eine Empirische Analyse Aus Konsumentensicht Am Beispiel Von Internetbasierten Anwendungen Zur Produktindividualisierung Im Konsumguetermarkt. Lang GmbH, Internationaler Verlag der Wissenschaften, Peter, 2014.

Thomas, Linn. Die Bedeutung Von Value Co-Creation Fuer Die Marke: Eine Empirische Analyse Aus Konsumentensicht Am Beispiel Von Internetbasierten Anwendungen Zur Produktindividualisierung Im Konsumguetermarkt. Lang GmbH, Internationaler Verlag der Wissenschaften, Peter, 2014.