Academic literature on the topic 'Coca Cola Beverages'

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Journal articles on the topic "Coca Cola Beverages"

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Rai, Neel, and Shivani Agarwal. "Technical Report." International Journal of Risk and Contingency Management 8, no. 1 (2019): 74–78. http://dx.doi.org/10.4018/ijrcm.2019010105.

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In the education field, knowledge of the corporate world is very important. Authors have visited the Coca Cola Happiness Factory, Moon Beverages Pvt. Ltd., Greater Noida, and India's Only Happiness Factory Museum. The visit began with the introduction of the Coca-Cola Happiness Factory given by Mr. Saurabh Singh (Marketing Manager). The visit was to avail the practical knowledge about the Coca-Cola happiness factory and learned about the company and how the beverages are manufactured. Also highlighted is the beverage testing criteria. The author has seen the entire operational process of the C
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Yuvaraju, Dr D., Dr D. Subramanyam, and Prof S. Durga Rao. "Advertising Strategy of Coca-Cola at Coca-Cola Beverages Pvt.Ltd." IOSR Journal of Business and Management 16, no. 6 (2014): 122–31. http://dx.doi.org/10.9790/487x-1662122131.

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Huang, Minxue. "Valuation of the Secondary Market and Suggestions for Chinese Market: Evidence from Coca Cola." Highlights in Business, Economics and Management 19 (November 2, 2023): 736–41. http://dx.doi.org/10.54097/hbem.v19i.12642.

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As a matter of fact, Coca Cola is one of the giant companies in soft drinks and beverage industry, which covers a large parts of the market share around the world. In this case, it is necessary to investigate the marketing strategy as well as valuation for this company and present corresponding suggestions toward Chinese market. With this in mind, this study will demonstrate the benefits of investing in Coca Cola's Chinese market. Nowadays, this type of soda beverage is an indispensable part of our lives. According to statistics, on average, everyone drinks 2-3 bottles of soda every day, and C
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Wambua, Alice Muka, and Margaret Waruguru Dr. "Influence of Product Familiarity on Consumer Preference of Soft Drinks in Coca Cola Beverages Africa in Nakuru East Sub-County Kenya." International Journal of Business Management and Technology 4, no. 5 (2023): 192–202. https://doi.org/10.5281/zenodo.7668831.

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Coca cola beverages Africa faces the problem of identifying the brands of the company that are less consumed and the reasons why sales fluctuate in different sales periods. This study investigated the influence of product familiarity on consumer preference of soft drinks in coca cola beverages Africa in Nakuru East Sub-county, Kenya. The study adopted cross sectional survey research design. The study targeted the customers of soft drinks in retail outlets. The study sampled 384 customers. Further a research questionnaire was used as the primary data collection instrument. Data was collected us
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Dewi, Rahayu Sukma, Laksmiari Setyowati, and Agus Subiwahjudi. "Perbedaan Kekerasan Permukaan Resin Komposit Nanohybrid Setelah Direndam Minuman Soda Bergula dan Beraspartam." Conservative Dentistry Journal 8, no. 1 (2019): 25. http://dx.doi.org/10.20473/cdj.v8i1.2018.25-29.

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Background: Nanohybrid composite has filler with variation of size and contain nano-sized particles. The decreasing of surface hardness can be occured because consumption of acid pH beverages, carbondioxide (CO2) from soft drinks and water. Sugary soft drink (coca-cola) has lower pH than aspartame soft drink (coca-cola zero). Besides the difference of pH, aspartame soft drink (coca-cola zero) contains fenilalanin amino acid the product of hydrolisis reaction of aspartame so the acid environment become neutral. Purpose: To view the differences of nanohybrid resin composite after being soaked in
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J, Usha, and Dr Naveen G. "A STUDY ON CUSTOMER PREFERENCE TOWARDS SATISFACTION AT HINDUSTAN COCA COLA PRIVATR LIMITED, BANGALORE." INTERANTIONAL JOURNAL OF SCIENTIFIC RESEARCH IN ENGINEERING AND MANAGEMENT 07, no. 11 (2023): 1–11. http://dx.doi.org/10.55041/ijsrem26822.

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The abstract of the study titled "Customer Preference and Satisfaction at Hindustan Coca-Cola Beverages Private Limited" examines the dynamic between customer preferences and satisfaction within the context of the beverage industry. The research delves into the factors influencing customer choices and their subsequent levels of satisfaction with products offered by Hindustan Coca-Cola Beverages Private Limited. By employing a comprehensive approach, including surveys, data analysis, and customer feedback, the study uncovers valuable insights into the key determinants that drive customer prefer
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Zhu, Haoyan. "Analysis of Enterprise Business Strategy: Evidence from Coca-cola Company." Advances in Economics, Management and Political Sciences 98, no. 1 (2024): None. http://dx.doi.org/10.54254/2754-1169/98/2024ox0127.

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This article focuses on the current development status, challenges and risks of Coca-cola company, and provide relevant suggestions for the future development and shortcomings of Coca-cola. This articles results have a certain reference significance for other enterprises to formulate marketing strategies. This article takes the business strategical of Coca-cola as the research theme. Using SWOT analysis method to analysis Coca-cola's market competition strategy and its market position strategy. And use DuPont analysis method to research the Coca-cola current financial situation and make releva
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Zhuang, Jiarong. "Analysis of Investment Value of Beverage Industry Enterprises: Evidence from Coca-Cola Company." Advances in Economics, Management and Political Sciences 98, no. 1 (2024): 29–36. http://dx.doi.org/10.54254/2754-1169/98/2024ox0111.

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Financial indicators and operational efficiency are crucial for the long-term development of enterprises. This article takes Coca-Cola Company as an example to conduct a detailed analysis of the investment value of the enterprise from various aspects such as current financial performance, operational efficiency, and competitive landscape. Explore the future development trends of Coca-Cola Company by reviewing and reviewing its financial statements, operational indicators, competitive positioning, and economic factors that influence the company. Research data shows that although Coca-Cola has m
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Rao, A. Venkat, N. Veena, and P. Asha Latha. "A Case Study on Absenteeism of Workers in Coca-Cola Beverages Pvt. Ltd." International Journal of Trend in Scientific Research and Development Volume-2, Issue-5 (2018): 328–33. http://dx.doi.org/10.31142/ijtsrd15848.

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Mateo-Fernández, Marcos, Tania Merinas-Amo, Miguel Moreno-Millán, Ángeles Alonso-Moraga, and Sebastián Demyda-Peyrás. "In VivoandIn VitroGenotoxic and Epigenetic Effects of Two Types of Cola Beverages and Caffeine: A Multiassay Approach." BioMed Research International 2016 (2016): 1–15. http://dx.doi.org/10.1155/2016/7574843.

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The aim of this work was to assess the biological and food safety of two different beverages: Classic Coca Cola™(CCC) and Caffeine-Free Coca Cola (CFCC). To this end, we determined the genotoxicological and biological effects of different doses of lyophilised CCC and CFCC and Caffeine (CAF), the main distinctive constituent. Their toxic/antitoxic, genotoxic/antigenotoxic, and chronic toxicity (lifespan assay) effects were determinedin vivousing theDrosophilamodel. Their cytotoxic activities were determined using the HL-60in vitrocancer model. In addition, clastogenic DNA toxicity was measured
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Dissertations / Theses on the topic "Coca Cola Beverages"

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Slanina, Tomáš. "Analýza finanční výkonnosti společnosti Coca-Cola Beverages Česká republika." Master's thesis, Vysoká škola ekonomická v Praze, 2007. http://www.nusl.cz/ntk/nusl-1432.

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Práce analyzuje finanční výkonnost společnosti Coca-Cola Beverages Česká republika z pohledu externího analytika. Pro hodnocení jsou použity všechny vhodné metody finanční analýzy, tj. rozbor absolutních ukazatelů, analýza poměrovými ukazately a aplikace ukazatele ekonomické přidané hodnoty (EVA). Dále je finanční situace podniku porovnána s jeho největšími konkurenty na trhu (General Bottlers a Kofola).
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Ho, Chi-kwan May. "Coca-cola's brand marketing in the carbonated soft drinks industry : a living thing or on the ropes? /." Hong Kong : University of Hong Kong, 1997. http://sunzi.lib.hku.hk/hkuto/record.jsp?B1883162X.

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Kotrbatá, Pavlína. "Přezkoumání systému managementu kvality ve společnosti Coca-Cola Beverages Česká republika spol. s r.o." Master's thesis, Vysoká škola ekonomická v Praze, 2007. http://www.nusl.cz/ntk/nusl-2221.

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Diplomová práce se zabývá přezkoumáním systému managementu kvality ve společnosti Coca-Cola Beverages Česká republika spol. s r.o.. Postupně jsou analyzovány jednotlivé body, které jsou požadovány normou ISO a společností The Coca-Cola Company pro přezkoumání systému managementem. V rámci zmíněných oblastí jsou v souhrnné a přehledné podobě zveřejněny dosažené výsledky za rok 2006 a zahrnuty body možného zlepšení.
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Hankeová, Lucie. "Analýza postavení společnosti Coca-Cola na trhu nealkoholických nápojů v České republice." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-193743.

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The aim of this master thesis is to analyze the position of the Coca-Cola Company on the Czech market of non-alcoholic beverages using retail audit data. First of all, the information about non-alcoholic beverages market in the Czech Republic is provided as setting the context for the analysis itself. This includes the facts such as size, market structure and trends both in terms of covered categories and producers operating within the market. Subsequently, the Coca Cola Company as the globally largest producer of non-alcoholic beverages is presented into the given context and in relation to t
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Čapek, Michal. "Marketingové řízení obchodních firem, budování efektivních kooperací s využitím konceptu Category managementu." Doctoral thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-191813.

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Dissertation presents theoretical approaches to category management including the definition of its 8-step process. The implementation of category management is shown on examples of the Coca-Cola company, which support functionality of suggested methodology and objectives from the beginning of this dissertation.
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Brink, Andries Petrus. "Strategies engaged by a South African beverage organisation entering African markets." Thesis, Nelson Mandela Metropolitan University, 2005. http://hdl.handle.net/10948/410.

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Africa is acknowledged as a vast, untapped market for consumer goods as trade barriers are coming down and economies are starting to develop. The need for consumer goods arises with economic activity. This poses the following question, which will be addressed by this research: How can potential African consumer markets be successfully unlocked by a South African beverage organisation, thereby reducing risk of failure and eliminating the cost of a hit-and-miss approach? The secondary study focused on evaluating the aspects involved with risks and the modes of entry into foreign markets. The mac
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Ueda, Diego Santelli. "Análise econômico-financeira das empresas AMBEV, Coca-Cola e Pepsi com base nos critérios de investimento de Warren Buffett." Universidade Federal do Amazonas, 2016. http://tede.ufam.edu.br/handle/tede/5274.

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Submitted by Divisão de Documentação/BC Biblioteca Central (ddbc@ufam.edu.br) on 2016-11-28T13:19:32Z No. of bitstreams: 1 Dissertação - Diego S. Ueda.pdf: 1175709 bytes, checksum: cec0f8881ab92691b34eb7c6374c65f8 (MD5)<br>Approved for entry into archive by Divisão de Documentação/BC Biblioteca Central (ddbc@ufam.edu.br) on 2016-11-28T13:19:51Z (GMT) No. of bitstreams: 1 Dissertação - Diego S. Ueda.pdf: 1175709 bytes, checksum: cec0f8881ab92691b34eb7c6374c65f8 (MD5)<br>Approved for entry into archive by Divisão de Documentação/BC Biblioteca Central (ddbc@ufam.edu.br) on 2016-11-28T13:20:06Z
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Desbrow, Ben. "The Effect of Cola Beverages on Endurance Exercise Performance." Thesis, Griffith University, 2008. http://hdl.handle.net/10072/366720.

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Cola beverages are often made available to competitors during endurance sporting events. This thesis describes a series of investigations examining the frequency and possible physiological consequences of cola beverage use by trained endurance athletes. An initial field study assessed the knowledge, prevalence and quantity of caffeine use by athletes competing at the 2005 Ironman® Triathlon World Championships. A large majority (89%) of athletes were planning on using a caffeinated substance immediately prior to or throughout the race and a similarly high proportion (78%) indicated that cola w
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Pelc, Petr. "Hodnocení účinosti reklamní kampaně." Master's thesis, Vysoká škola ekonomická v Praze, 2010. http://www.nusl.cz/ntk/nusl-73856.

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Water brand Bonaqua belongs among well established brands on the Czech beverage market. In July 2007 was launched campaign "možná ti ulehčí cestu", which was primarily designed to provide much better market performance. Although this campaign was very successful, today, after three years, it is obvious that a basic goal of this campaign was not fulfilled. This thesis deals with detailed characterization of the whole campaign and with following testing and effects evaluation by using of series in-depth interviews and one focus group. Due to large amount of the gathered data about campaign I was
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Ho, Chi-kwan May, and 何芷君. "Coca-cola's brand marketing in the carbonated soft drinks industry: a living thing or on the ropes?" Thesis, The University of Hong Kong (Pokfulam, Hong Kong), 1997. http://hub.hku.hk/bib/B31267932.

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Books on the topic "Coca Cola Beverages"

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Parazzoli, Vittorio. La divina Coca-Cola. Lupetti, 1997.

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Hernández, Horacio J. La Coca-Cola de México. Editorial Fernando Porrúa, 1999.

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Murken-Altrogge, Christa. Coca-Cola Art: Konsum, Kult, Kunst. Klinkhardt & Biermann, 1991.

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Verniest, Jos. Coca-Cola: Een succesverhaal met design als rode draad. Snoeck Ducaju & Zoon, 2012.

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Applegate, Howard L. Coca-Cola: A history in photographs 1930 through 1969 : photo archive : photographs from the Archive Department of the Coca-Cola Company. Iconografix, 1996.

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Applegate, Howard L. Coca-Cola: Its vehicles in photographs, 1930 through 1969 : photo archive : photographs from the Archives Department of the Coca-Cola Company. Iconografix, 1996.

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Wagner, Botho G. Coca-Cola Collectibles: Vom Werbeartikel zum begehrten Sammler-Objekt. Wilhelm Heyne Verlag, 1998.

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Coca Cola and Schweppes Beverages Limited (Firm), ed. Coca Cola and Schweppes Beverages Limited, Brackmills, Northampton: Environmental statement, August 1991. [s.n.], 1991.

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Passos, Marta Reyes Gil. Mulher: Um instrumento publicitário : estudo da construção da imagem feminina na sociedade paternalista e na publicidade. Scortecci Editora, 2008.

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Sundblom, Haddon. Dream of santa: Haddon Sundblom's vision. Staples & Charles, 1992.

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Book chapters on the topic "Coca Cola Beverages"

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Suzuki, T., and G. R. Waller. "Metabolism and Analysis of Caffeine and Other Methylxanthines in Coffee, Tea, Cola, Guarana and Cacao." In Analysis of Nonalcoholic Beverages. Springer Berlin Heidelberg, 1988. http://dx.doi.org/10.1007/978-3-642-83343-4_11.

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Jesenković-Habul, Lejla, Amira Čustović, and Selma Dizdarević. "Development and In-House Validation of HACH Spectrophotometry Method for Determination of Phosphoric Acid in Cola Beverages." In 30th Scientific-Experts Conference of Agriculture and Food Industry. Springer International Publishing, 2020. http://dx.doi.org/10.1007/978-3-030-40049-1_30.

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Peaslee Levine, Martha, and David M. Levine. "A Coke by Any Other Name: What New Coke Can Teach About Having Trust, Losing Trust, and Gaining It Back Again." In The Psychology of Trust [Working Title]. IntechOpen, 2022. http://dx.doi.org/10.5772/intechopen.108982.

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For 99 years, Coca-Cola sold itself as an American icon made with a secret recipe that was locked away in an Atlanta vault. Then, in 1985, in an attempt to compete with Pepsi-Cola, Coca-Cola changed the taste of Coke. After an uproar, the old version of Coke was reissued as Coke Classic; New Coke faded away. Evidence shows that New Coke tasted better, so it should have been eagerly accepted by the public. But it was not. Why did changing a long-term brand to a better-tasting alternative fail? Examining this issue from both the psychological and legal dimensions, we come to understand many aspe
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Asif, Muhammad Salman, Henry Lau, Dilupa Nakandala, and Hilal Hurriyet. "Government Engagement in Green Supply Chain Management of Food and Beverage Companies." In Government Impact on Sustainable and Responsible Supply Chain Management. IGI Global, 2023. http://dx.doi.org/10.4018/978-1-6684-9062-4.ch004.

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This case study-based chapter investigates the influence of government regulations on the green supply chain management practices of five renowned companies which are classified in group A by Carbon Disclosure Project (CDP): Ajinomoto Group, Asahi Group, Coca-Cola Company, Barry Callebaut, and Danone. Considering their commitment to sustainability and presence in the high-impact sector of food and beverages, this chapter analyzes the impact of government interventions on these companies' supply chains. Their CDP responses, sustainability reports, and relevant literature were qualitatively anal
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"Public relations model of a socially responsible company: Case study of Coca-Cola Beverages Hrvatska." In Public Relations Cases. Routledge, 2010. http://dx.doi.org/10.4324/9780203088982-18.

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Pawar, V. P., Bhagyashree Kunte, and Srinivas Tumuluri. "Coca-Cola: ‘Taste the Controversy’." In Indian Business Case Studies Volume II. Oxford University PressOxford, 2022. http://dx.doi.org/10.1093/oso/9780192869388.003.0016.

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Abstract The not so lucky situations and criticism of the Coca-Cola brand come from its first-ever product. As the history from many sources says, Dr John Smith-Pemberton, Coca-Cola creator, fought in the Civil War, and had some injuries. He made a special formula in order to help him deal with the constant pain in his body: the Pemberton’s French Wine Coca which also had a great taste at the time, had alcohol in it. It quickly became very popular until a vote by the state legislature Atlanta and Fulton County in favour of the national temperance movement. The national temperance movement proh
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Wallach, Jennifer Jensen. "The Civil Rights Movement and the Ascendency of the Idea of a Racial Style of Eating." In Every Nation Has Its Dish. University of North Carolina Press, 2019. http://dx.doi.org/10.5149/northcarolina/9781469645216.003.0007.

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The chapter begins with an examination of the symbolic significance of the sit-ins at restaurants and lunch counters throughout the South as black protesters asserted their right to eat iconic American food items like hamburgers and to drink the symbolic beverage of Coca-Cola on equal terms with their fellow citizens. At the same time that many demonstrators became disillusioned with the only partially fulfilled promises of the civil rights movement, the alternative concept of a black national culinary identity emerged in the form of “soul food.” Southern food practices were rebranded as an es
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Mısır, Samet. "Glocalisation in Global Food and Beverage Business." In Küresel Ekonomi ve İşletmeler: Geleceğin Trendleri. Özgür Yayınları, 2024. https://doi.org/10.58830/ozgur.pub565.c2527.

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In a globalised world, food and beverage companies are adopting glocalisation strategies that combine global standards with local adaptations to meet diverse consumer expectations. Glocalisation involves tailoring products, marketing and service models to regional preferences while maintaining a global brand identity. For example, McDonald's offers vegetarian and chicken alternatives in India, respecting local dietary norms, while Starbucks offers green tea and mochi-based desserts in Japan. In Turkey, Coca-Cola celebrates Ramadan with festive campaigns and Burger King offers menu items such a
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Garfield, Seth. "Message in a Bottle." In Guaraná. University of North Carolina PressChapel Hill, NC, 2022. http://dx.doi.org/10.5149/northcarolina/9781469671277.003.0007.

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Abstract This chapter explores mediations of race, class, gender, age, and region that endowed Brazilians with disparate stakes, resource, and outcomes in the use of guaraná soda. Although many Brazilians relished soft drinks, women were more in their thrall due to gender-based norms in Brazil and conventions of beverage consumption stigmatizing female alcohol consumption. The growth of the Brazilian middle class and the greater entry of middle-class women into the workforce and the public arena; the rise of the media, consumer, and leisure industries; and the “modernization” of the household
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Spiller, Gene. "Caffeine Content of Some Cola Beverages*." In Caffeine. CRC Press, 1997. http://dx.doi.org/10.1201/9781420050134.ax1.

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Conference papers on the topic "Coca Cola Beverages"

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Jakubavičius, Artūras, and Aurelija Burinskienė. "Non-alcoholic drinks supply chains: case of Nestle and Coca-Cola and their contribution analysis during COVID-19 period." In 14th International Scientific Conference „Business and Management 2024“. Vilnius Gediminas Technical University, 2024. http://dx.doi.org/10.3846/bm.2024.1296.

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The supply chain of the non-alcoholic drinks market involves a complex network of suppliers, manufacturers, distributors, and retailers working together to ensure the availability of a wide range of beverages to meet consumer demand. During COVID-19, the supply chains of non-alcoholic drinks faced a revenue decrease of approximately 8.5 percent. The authors identified the research gap by revising publications in the Clarivate Analytics database on multinational enterprises (MNEs) and COVID-19 disruption. The review results show that only 14 publications were dedicated to revising MNEs’ operati
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Liu, Fei, and Yong He. "Prediction of pH of cola beverage using Vis/NIR spectroscopy and least squares-support vector machine." In International Symposium on Photoelectronic Detection and Imaging: Technology and Applications 2007, edited by Liwei Zhou. SPIE, 2008. http://dx.doi.org/10.1117/12.790945.

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Reports on the topic "Coca Cola Beverages"

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Sargsyan, Anzhela, and Bahman Peyravi. The Impact of Trade Policies on International Marketing Strategies. Vilnius Business College, 2024. http://dx.doi.org/10.57005/ab.2024.1.4.

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We discuss the opportunities and challenges that are faced when businesses consider expanding into Armenia. Armenia has experienced multiple economic growths, exceeding 12% in 2022 and solidifying its position as the fastest growing economy among former Soviet countries. However, despite the economic boom, businesses venturing into Armenia encounter a complex regulatory environment with a growing tech industry, lack of government bureaucracy, limited market size, limited trading process, as well as corruption remains an issue. Armenia's successful companies like PicsArt, Krisp and Softconstruc
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Walk-through survey report: ergonomic interventions for the beverage delivery industry at Coca-Cola Enterprises Incorporated, Cincinnati, Ohio. U.S. Department of Health and Human Services, Public Health Service, Centers for Disease Control and Prevention, National Institute for Occupational Safety and Health, 1992. http://dx.doi.org/10.26616/nioshectb18111a.

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In-depth survey report: ergonomic interventions for the soft drink beverage delivery industry at Pepsi-Cola Company, Dayton, Ohio. U.S. Department of Health and Human Services, Public Health Service, Centers for Disease Control and Prevention, National Institute for Occupational Safety and Health, 1994. http://dx.doi.org/10.26616/nioshectb18112a.

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