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Relevant bibliographies by topics / Colgate

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Journal articles

Academic literature on the topic 'Colgate'

Author: Grafiati

Published: 4 June 2021

Last updated: 1 February 2022

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Journal articles on the topic "Colgate"

1

Thomas, Bejoy John, and P. C. Sekar. "Measurement and Validity of Jennifer Aaker's Brand Personality Scale for Colgate Brand." Vikalpa: The Journal for Decision Makers 33, no. 3 (2008): 49–62. http://dx.doi.org/10.1177/0256090920080304.

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Brand differentiation is now becoming an important tactic for combating competition in the hostile marketplace. A viable solution for establishing the distinctiveness of a brand is through brand personality. Attaching personalities to brands contributes to a differentiating brand identity, which can make brands more desirable to the consumer. Jennifer Aaker developed a specialized brand personality scale, the five dimensions of the scale being sincerity, excitement, competence, sophistication, and ruggedness. This study focused on measuring the brand personality of Colgate brand and exploring

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2

Talwar, Manjit, Ali Borzabadi-Farahani, Edward Lynch, Peter Borsboom, and Jan Ruben. "Remineralization of Demineralized Enamel and Dentine Using 3 Dentifrices—An InVitro Study." Dentistry Journal 7, no. 3 (2019): 91. http://dx.doi.org/10.3390/dj7030091.

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Objectives: To monitor the electrical resistance of artificially demineralized enamel and root dentine after exposure to different fluoridated dentifrices and, using transversal microradiography, to quantify remineralization. Materials and methods: This in-vitro blind investigation used 20 extracted teeth (four groups of five each). Each group was exposed to one test dentifrice [Colgate PreviDent (5000 ppm F), Colgate Winterfresh gel (1100 ppm F), Fluocaril Bi-Fluoré (2500 ppm F) and placebo (without fluoride)] three times daily for three minutes for 4 weeks. In between exposure to the test de

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3

Li, Hui, and J. Craig Wheeler. "Stirling Auchincloss Colgate." Physics Today 67, no. 9 (2014): 54. http://dx.doi.org/10.1063/pt.3.2523.

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4

Cruchley, A., M. Levinkind, and P. M. Speight. "Colgate research awards." British Dental Journal 165, no. 8 (1988): 279. http://dx.doi.org/10.1038/sj.bdj.4806596.

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5

Camargo, Samira Esteves Afonso, Noala Vicensoto Moreira Milhan, Fernanda de Oliveira Saraiva, Jonatas Rafael de Oliveira, Luciane Dias de Oliveira, and Carlos Henrique Ribeiro Camargo. "Are Desensitizing Toothpastes Equally Biocompatible and Effective Against Microorganisms?" Brazilian Dental Journal 28, no. 5 (2017): 604–11. http://dx.doi.org/10.1590/0103-6440201701413.

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Abstract The aims of this study were evaluate cytotoxicity, genotoxicity, antimicrobial activity of desensitizing toothpastes compared to a common one and the surface roughness of tooth enamel submitted to brushing with these toothpastes. Samples of three desensitizing toothpastes (Colgate Sensitive, Sensodyne and Oral B Sensitive) and common toothpaste (Colgate) were placed in contact with gingival human fibroblasts. Cytotoxicity and genotoxocity were measured by MTT assay and micronucleus test. Antimicrobial activity of the toothpastes extracts against C. albicans, S. mutans and S. aureus we

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6

Ricomini Filho, Antônio Pedro, Livia Maria Andaló Tenuta, Frederico Silva de Freitas Fernandes, Ana Flávia Bissoto Calvo, Sandro Carvalho Kusano, and Jaime Aparecido Cury. "Fluoride concentration in the top-selling Brazilian toothpastes purchased at different regions." Brazilian Dental Journal 23, no. 1 (2012): 45–48. http://dx.doi.org/10.1590/s0103-64402012000100008.

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To be relevant in terms of public health, widely-used toothpastes should have at least 1,000 ppm of soluble fluoride (F) concentration. Thus, the concentrations of total fluoride (TF) and total soluble fluoride (TSF) in the top-selling Brazilian toothpastes were evaluated. Samples (n=3) from toothpastes Colgate Anti-cáries®, Colgate Total 12 Clean Mint®, Colgate Tripla Ação Menta Original®, Colgate Tripla Ação Menta Suave® and Sorriso Dentes Brancos® were obtained from each of the five regions of the country. The concentrations of TF and TSF were analyzed with ion-specific electrode calibrated

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7

Thite, Mohan. "Interview with MK Ajay, Executive Vice President of Human Resources, Colgate-Palmolive (India)." South Asian Journal of Human Resources Management 7, no. 1 (2020): 129–34. http://dx.doi.org/10.1177/2322093720914800.

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Colgate-Palmolive is a well-known American multinational corporation. It is well regarded as a very reputable, ethical, admired and sustainable company that values employee diversity. In this interview with the Head of HR of Colgate India, we can find some unique features in its management team, style and organisational culture. The interview explores the alignment and dynamics between business and HR strategies, long-term sustainable perspective on leadership at all levels, and building harmony in industrial relations.

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8

Toschi, Eduardo Monteiro, Eliseu Aldrighi Münchow, Luísa Weber Mercado, Rafael Melara, and Sandra Liana Henz. "Análise da eficácia de dentifrícios clareadores e seus efeitos na superfície dental: um estudo in vitro." Revista da Faculdade de Odontologia de Porto Alegre 62, no. 1 (2021): 22–32. http://dx.doi.org/10.22456/2177-0018.108159.

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Tooth whitening can be performed at the dental office, at-home or upon the use of OTC (Over-the-Counter) products. Among the latter, there are whitening toothpastes that promise to bleach and to prevent tooth staining. Objectives: (1) to investigate the bleaching and abrasive potential of different whitening dentifrices to enamel; and (2) to evaluate the effect of Oral-B 3D White Perfection® (Oral-B) toothpaste in preventing staining. Materials and Methods: Bovine enamel samples were stained and brushed for 14 days with water (negative control) or with different products: Colgate Total 12® (co

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9

Narayanan, Arun, and Chaya Mendon. "Comparing the Effect of Different Mouthrinses on de novo Plaque Formation." Journal of Contemporary Dental Practice 13, no. 4 (2012): 460–63. http://dx.doi.org/10.5005/jp-journals-10024-1169.

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ABSTRACT Purpose Several antiplaque agents are being available in the market in spite of vast development of modern medical science, satisfactory treatment of ‘oral diseases’ by newer drugs is not fully achieved, rather the chemical compounds has exposed the patients to it is different ill effects, therefore, there is interest to find out effective remedy of any disease by harmless herbal drugs thus the aim of this study was to compare plaque formation at 24 hours after the use of Triphala, Hi ora, Chlorhexidine and colgate plax mouth washes. Methods A controlled, randomized, double-blind, cro

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10

Ouseph, P. J. "‘‘Colgate‐plus—An imperfect light pipe." Physics Teacher 31, no. 7 (1993): 405. http://dx.doi.org/10.1119/1.2343820.

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