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Relevant bibliographies by topics / Commercial strategies / Dissertations / Theses

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Dissertations / Theses on the topic 'Commercial strategies'

Author: Grafiati

Published: 4 June 2021

Last updated: 1 February 2022

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1

Forde, Edward Steven. "Security Strategies for Hosting Sensitive Information in the Commercial Cloud." ScholarWorks, 2017. https://scholarworks.waldenu.edu/dissertations/3604.

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IT experts often struggle to find strategies to secure data on the cloud. Although current security standards might provide cloud compliance, they fail to offer guarantees of security assurance. The purpose of this qualitative case study was to explore the strategies used by IT security managers to host sensitive information in the commercial cloud. The study's population consisted of information security managers from a government agency in the eastern region of the United States. The routine active theory, developed by Cohen and Felson, was used as the conceptual framework for the study. The

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Kagumya, Elias. "Compensation Strategies That Support Commercial Banks’ Effective Risk Management Practices." ScholarWorks, 2020. https://scholarworks.waldenu.edu/dissertations/7675.

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Compensation structures with relatively high levels of contingent pay encouraged managers to engage in excessive risk-taking behavior at financial institutions, which contributed to the global financial crisis of 2008. The purpose of this study, guided by the theory of the firm, was to explore compensation strategies that some executives in Uganda used to support effective risk-management practices. This multiple case study was an in-depth inquiry into compensation strategies that encouraged prudent risk-taking behavior. The target population comprised 5 risk-management executives from 5 separ

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3

Prunean, Alexandra. "Commercial strategies in paratextual features of late eighteenth-century children’s books." Doctoral thesis, Universitat Autònoma de Barcelona, 2016. http://hdl.handle.net/10803/385019.

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El objetivo de esta tesis es profundizar tanto en la comprensión de los libros infantiles por separado, como en la literatura infantil en su totalidad y llamar la atención sobre el aspecto comercial de la literatura infantil. En el contexto de la aparición del consumismo juvenil en el siglo dieciocho, el planteamiento hecho por diversas escritoras de literatura infantil fue una contribución importante al debate sobre la educación, proporcionando a las educadoras tanto autoridad domestica como literaria. El marco seleccionado (1780-1816 en Gran Bretaña) es un periodo muy significativo, ya que

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Brahm, Laurence J. "Foreign exchange controls and strategies for the People's Republic of China." Thesis, Click to view the E-thesis via HKUTO, 1989. http://sunzi.lib.hku.hk/HKUTO/record/B38627772.

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5

Stevens, Scott Michael. "Microbial intervention strategies for Salmonella and Campylobacter reduction in commercial turkey processing." Texas A&M University, 2005. http://hdl.handle.net/1969.1/2378.

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One objective of the present investigation was to compare Salmonella and Campylobacter recovery incidence from commercially processed turkeys immediately prior to and following pre-chill and immersion chiller intervention strategies being used in three distinct turkey processing facilities. In each plant, on a single day of processing, 100 carcass rinse samples prior to and following each post-evisceration, pre-chill intervention and following immersion chilling were obtained for Salmonella and Campylobacter recovery. Two of three plants demonstrated a trend of decreased Salmonella on carcasse

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Tavornmas, Ajaree. "Commercial strategies and business engagement in the European Union's relations with Asia." Thesis, Loughborough University, 2006. https://dspace.lboro.ac.uk/2134/35376.

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This thesis examines the EU's commercial relations with Asia (in this case, South East Asia and North East Asia), with a particular focus on the investigation of the EU's commercial and business engagement at three different levels—transregional (ASEM), interregional (EUASEAN) relations and bilateral (EU–Thailand) relations—during the period 1994–2004. Its most general inspiration is the study of International Political Economy (IPE), particularly the interrelations and interactions between states and firms, or governments and business, in the changing global political economy. It argues that

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7

Puls, René W. B. "European Airport Concessions: Retail Strategies to Improve Commercial Revenue from Leisure Travelers." ScholarWorks, 2015. https://scholarworks.waldenu.edu/dissertations/1918.

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Aeronautical revenue from landing and handling charges to carriers is falling significantly below 60% of total revenue and will not persist as the main source of income for airports. Airports in Europe cannot continue to rely on profits from airlines; operating companies need to improve the competitiveness through commercial income from different traveler types. The purpose of this multiple case study was to understand the elements of successful sales strategies by concessionaires (retailers) at the metropolitan airport system of Zurich and Basel in hopes of improving the nonaeronautical reven

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8

Butera, Margaret Theresa. "IDENTIFYING MANAGEMENT STRATEGIES FOR FROGEYE LEAF SPOT IN ILLINOIS." OpenSIUC, 2013. https://opensiuc.lib.siu.edu/theses/1335.

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Cercospora sojina, the causal agent of frogeye leaf spot, is an important pathogen of soybean that reduces soybean yield by an average of 9.1 million bushels each year in the United States. Management strategies include using resistant cultivars and fungicide applications. Hill plots were used to evaluate over 600 commercial and public varieties for resistance or susceptibility to C. sojina. Each hill plot was spaced 0.6 m apart, planted with 10 seeds from a single cultivar, and was replicated three times. At flowering, the plants were inoculated by spraying a spore solution across all plants

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9

Pospíšilová, Martina. "Marketingová strategie jazzového klubu Reduta pro divadelní improvizační skupinu Improvariace." Master's thesis, Vysoká škola ekonomická v Praze, 2014. http://www.nusl.cz/ntk/nusl-193925.

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The master thesis explains the concept of marketing strategy of Jazz club Reduta and the improvisational group Improvariace. The theoretical part defines the marketing in general, marketing process and marketing mix focused on culture and the cultural product. This part of the thesis deals with the importance of marketing in culture and it describes the typology of audiences. Following the theory and the facts established in it, the practical part is set on monitoring a particular marketing strategy for improvisational group Improvariace and their performances in Jazz club Reduta. The goal is

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10

Flint, Mark-Shannon. "Strategies and techniques to successfully feedlot goats (Capra hircus) in a commercial system /." [St. Lucia, Qld.], 2006. http://www.library.uq.edu.au/pdfserve.php?image=thesisabs/absthe19203.pdf.

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11

Sgouridis, Sgouris P. "Symbiotic strategies in enterprise ecology : modeling commercial aviation as an Enterprise of Enterprises." Thesis, Massachusetts Institute of Technology, 2007. http://hdl.handle.net/1721.1/43859.

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Thesis (Ph. D.)--Massachusetts Institute of Technology, Engineering Systems Division, Technology, Management, and Policy Program, 2007.<br>Includes bibliographical references (p. 339-351).<br>We investigate the effectiveness of strategic alternatives that are designed to dampen the cyclicality manifest in the commercial aviation (CA)-related industries. In this research we introduce the conceptual framework of Enterprise of Enterprises (EoE) as an extension and special case of a System of Systems, to facilitate the design of strategic alternatives in an enterprise ecosystem characterized by lo

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12

Morton, Kenneth. "Exploring Bank Managers' Strategies for Developing Millennials for Leadership Roles in Commercial Banks." ScholarWorks, 2016. https://scholarworks.waldenu.edu/dissertations/2416.

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Understanding strategies to prepare Millennials for leadership roles in commercial banks is critical to ensure organizational stability and success and to avoid knowledge gaps and leadership deficiencies created by large numbers of retiring Baby Boomers. Guided by learning network theory and generational theory, the purpose of this multiple case study was to explore the strategies that 3 bank managers in North Carolina and South Carolina used to prepare Millennials for leadership. These 3 bank managers had a minimum of 2 years of experience leading teams of employees which included Millennials

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13

Lei, Michael. "Factors Affecting Deployment Strategies for an LMDS System in a Rural Commercial Environment." Thesis, Virginia Tech, 2001. http://hdl.handle.net/10919/32789.

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The recent allocation and auctioning of the largest spectrum currently available has positioned Local Multipoint Distribution Service (LMDS) technology as a major contender in the race to provide broadband connectivity to customers. With the focus on solving the â Last Mileâ problem, LMDS provides a significant reduction in both the time it takes for system deployment as well as the cost of the implementation. However, as with all emerging technologies, the lack of standardization and the risks involved in being the pioneer of an emerging market have resulted in a slower commercialization

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14

Clancy, Gregory A. "A comparative study of commercial and Department of Defense strategies for developing software applications." Thesis, Monterey, Calif. : Springfield, Va. : Naval Postgraduate School ; Available from National Technical Information Service, 1994. http://handle.dtic.mil/100.2/ADA289653.

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15

Bshina, Khaled. "The impact of training strategies on human resource development in Libyan public commercial banks." Thesis, University of Huddersfield, 2016. http://eprints.hud.ac.uk/id/eprint/31866/.

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This study investigated training and development in Libyan public commercial banks in relation to improving policies and practices to improve skills and performance. It assesses and evaluates training and development from the views of managers and staff. The study considers how organisational culture influences the assessment of staff and their needs and assesses the relationship between gender, experience, qualifications and staff training choices for training. The study has investigated the problems that trainees and trainers encounter in training and how they could be avoided. The attitudes

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Gassaway, Levi W. M. "Viability of Alternative Genetic Improvement Strategies Using Whole Genome Selection on Commercial Dairy Operations." DigitalCommons@CalPoly, 2009. https://digitalcommons.calpoly.edu/theses/129.

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The objective of this thesis was to determine the viability of alternative genetic improvement strategies (GIS). Each alternative GIS combined the use of whole genome selection (WGS) with common reproductive methods (non-sexed semen artificial insemination (AI), sexed semen AI, embryo transfer utilizing non-sexed semen AI) that can be found on a commercial dairy operation. The viability of each GIS was determined using a discounted gene flow model, designed with parameters of a typical western dairy operation, to evaluate the following variables: reproductive method, selection intensity, accur

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Onojaefe, Darlington Peter. "Business use of branding strategies for e-commerce benefits." Thesis, [S.l. : s.n.], 2008. http://dk.cput.ac.za/cgi/viewcontent.cgi?article=1034&context=td_cput.

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18

MILLER, TRAVIS JAY. "IDENTIFYING URBAN DESIGN STRATEGIES FOR THE MILFORD PARKWAY." University of Cincinnati / OhioLINK, 2001. http://rave.ohiolink.edu/etdc/view?acc_num=ucin990791690.

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19

Genis, Amelia Jasmine. "Accumulation and differentiation: the dynamics of change in the large-scale commercial farming sector of South Africa." University of the Western Cape, 2015. http://hdl.handle.net/11394/4673.

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Philosophiae Doctor - PhD<br>The general image of large-scale commercial farming in South Africa is one of technological dynamism and international competitiveness. However, such a generalisation obscures considerable differentiation in terms of size, scale, capital reproduction strategies and future directions of change between and within farming regions. My study on reproduction, accumulation and differentiation in the large-scale commercial farming sector makes a small contribution towards explaining this substantive diversity, as well as the underlying processes at work, in three different

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Kundiger, Kyle. "Optimal investment strategies using multi-property commercial real estate analysis of pre/post housing bubble." Honors in the Major Thesis, University of Central Florida, 2012. http://digital.library.ucf.edu/cdm/ref/collection/ETH/id/575.

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This paper analyzes theperformance of five commercial real estate property types (office, retail, industrial, apartment, and hotel) between 2000 and 2012 to determine the U.S. housing crisis'simpact on Real Estate investing. Under the concept of Modern Portfolio Theory, the data was analyzed using investment analysis programs to determine correlation, risk/return characteristics, and trade-offs (Sharpe ratio) as well as the optimal allocation among the individual property types. In light of the results, each property type plays a different role in investment strategies in various economic cycl

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Hsia, Marshall. "Corporate investment strategies and the demand for commercial property : the implications of European market integration." Thesis, University of Reading, 1992. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.359251.

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22

Edgar, David A. "Commercial short holiday breaks in Scotland : an analysis of market structure, supplier strategies and performance." Thesis, Edinburgh Napier University, 1997. http://researchrepository.napier.ac.uk/Output/5728.

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Hospitality and tourism environments are widely regarded as complex and dynamic in nature. This combined with the need for commercial organisations to improve performance places considerable emphasis on the need for approaches to understanding market and organisation dynamics. This research proposes an approach to analysing and understanding the dimensions of markets and the interface with organisations to allow optimum performance. It uses the commercial short holiday break (CSHB) market in Scotland as a contextual base, and reflects an industrial economics approach which encompasses identifi

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23

Allen, William Chester G. "Evaluating Application Timing Strategies, Suitability, and Efficacy of Apple Blossom Thinning Chemicals for Commercial Use." Thesis, Virginia Tech, 2020. http://hdl.handle.net/10919/96444.

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With post-bloom chemical fruit thinning responses being heavily influenced by tree carbohydrate reserves and weather conditions, there is a need for alternative thinning practices such as chemical blossom thinning in the Mid-Atlantic apple growing region. This project sought to 1) evaluate timing strategies for lime sulfur + stylet-oil blossom thinning sprays and 2) screen chemical agents for their suitability and efficacy as blossom thinners. In the first study, two 'Gala'/'M.9' blocks in different states (North Carolina and Virginia) were utilized in 2019 to compare between pollen tube growt

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24

De, Coning Gerhard. "Service delivery to governmental and commercial environments with specific reference to Gerotek as a public entity / Gerhard L. de Coning." Thesis, North-West University, 2005. http://hdl.handle.net/10394/712.

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Striving towards service excellence, a public entity can embark on various service and product delivery strategies as well as functional management strategies or management tools. The primary objective of this study is to indicate to what extent a public entity such as Gerotek can meet the different approaches to economically viable service delivery to the government and commercial environments respectively, where different rules, regulations, means and ways of contracting apply. In order to realise this objective, the characteristics of public entities and those of private entities competing

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25

Howell, Gwyneth Veronica James. "Using the informational processing paradigm to design commercial rumour response strategies on the World Wide Web." UWA Business School, 2006. http://theses.library.uwa.edu.au/adt-WU2007.0024.

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[Truncated abstract] Rumours can lead to unpredictable events: the manner in which an organisation responds to a commercial rumour can alter its reputation, and can affect its profitability as well as, ultimately, its survival. Commercial rumours are now a prominent feature of the business environment. They can emerge from organisational change, pending workforce layoffs, mergers, and changes to management, in addition, commercial rumours can lower morale and undermine productivity. There are several well-known examples of commercial rumours that have been, or continue to be, circulated. Comme

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Fithen, David Caspar. "Diamonds and war in Sierra Leone : cultural strategies for commercial adaptation to endemic low-intensity conflict." Thesis, Boston Spa, U.K. : British Library Document Supply Centre, 1999. http://ethos.bl.uk/OrderDetails.do?did=1&uin=uk.bl.ethos.300097.

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27

Mahapatra, Subrat. "Analysis of routing strategies in air transportation networks for express package delivery services." College Park, Md. : University of Maryland, 2005. http://hdl.handle.net/1903/2688.

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Thesis (M.S.C.E. ) -- University of Maryland, College Park, 2005.<br>Thesis research directed by: Civil Engineering. Title from t.p. of PDF. Includes bibliographical references. Published by UMI Dissertation Services, Ann Arbor, Mich. Also available in paper.

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Bromley, Carolyn Anne. "Science-based management strategies for the commercial and environmental sustainability of the European oyster, Ostrea edulis L." Thesis, Queen's University Belfast, 2015. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.695264.

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Prates, Luís Manuel de Oliveira. "Stresse profissional dos pilotos aviadores instrutores e instruendos na l3 commercial training solutions – Ponte de Sor." Master's thesis, Instituto Politécnico de Setúbal. Escola Superior de CIências Empresariais, 2018. http://hdl.handle.net/10400.26/25626.

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Relatório de Dissertação de investigação do Mestrado em Segurança e Higiene no Trabalho<br>O objetivo geral da dissertação é a análise dos fatores de stresse profissional a que os pilotos aviadores (instrutores e instruendos) estão sujeitos. Esta é uma investigação de natureza exploratória que visa estudar o stresse em dois grupos de indivíduos, os pilotos comerciais de linha aérea de aeronaves, com qualificação de instrutores e os pilotos instruendos (cadetes). A pesquisa foi realizada através de um estudo quantitativo, com a aplicação de um questionário a ambos os grupos, integrando d

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Lenhart, Nicholas R. "Enduring Social Engagement: A Case Study on Commercial Applications for Enduring Social Engagement Strategies and Brand Community Growth." Thesis, The University of Arizona, 2013. http://hdl.handle.net/10150/297702.

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A comparative case analysis of two industry leaders, Red Bull and Burberry, allowed an exposition of current best practices and underlying engagement strategies with far reaching implications applicable to many industries apart from those in which each company resides. This article give an introductory look at initial engagement tactics through event marketing and new technologies before a depth analysis regarding preparing for and capitalizing on subsequent consumer engagements resulting in growing a brand community. Both companies successfully engaged their respective brand communities throu

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GHAZARIAN, DANIEL. "Estimating the energy consumption of steering assist systems in commercial hybrid electric vehicles : A basis for utilization strategies." Thesis, KTH, Skolan för industriell teknik och management (ITM), 2021. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-299354.

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The commercial vehicle manufacturer Scania CV AB has introduced a new steering functionality called Redundant Brake Steering (RBS) in vehicles with batteries as energy storage, i.e. hybrid-electric and electric vehicles. Although, the primary steering system in Scania’s electrified vehicles consists of an electrohydraulic steering system (EHS) and an electrical active steering system (EAS). The purpose of introducing RBS is to facilitate the implementation of the EAS as a secondary steering system according to current laws. Consequently, a major benefit is that the conventional back-up hydraul

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Bennen, Wilroy. "The evaluation of waste minimization/waste treatment strategies for a commercial production process of 4-methyl-3-thiosemicarbazide." Thesis, Port Elizabeth Technikon, 2002. http://hdl.handle.net/10948/97.

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Chemical synthesis is closely related to waste minimization. There is no chemical process that does not produce waste. The methods used by industry to deal with this waste is a major environmental concern. This thesis describes the laboratory scale waste minimization and waste treatment strategies for the commercial production process of 4-methyl-3-thiosemicarbazide (MTSC). The production process of 4-methyl-3-thiosemicarbazide was investigated with the aim of increasing the isolated yield of MTSC and at the same time decrease the amount and toxicity of effluent obtained. During this study, pa

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Issak, Ibrahim Haji. "Evaluation of dairy cattle rearing practices and feeding management strategies in selected commercial dairy farms in Nakuru district, Kenya." Thesis, Available from the University of Aberdeen Library and Historic Collections Digital Resources, 2008. http://digitool.abdn.ac.uk:80/webclient/DeliveryManager?application=DIGITOOL-3&owner=resourcediscovery&custom_att_2=simple_viewer&pid=25503.

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Mitchell, Alexander. "An investigation into rational strategies for the design of a near zero energy commercial office building in the United Kingdom." Thesis, University of Manchester, 2013. https://www.research.manchester.ac.uk/portal/en/theses/an-investigation-into-rational-strategies-for-the-design-of-a-near-zero-energy-commercial-office-building-in-the-united-kingdom(3bbb8cae-cf4f-4370-9015-01f0e161c0d7).html.

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The United Kingdom government has set the target that all new non-domestic buildings should be ‘zero carbon’ in operation by 2019. The challenge of implementing this vision of a more energy efficient and less emissions intensive building stock is both technological and organizational in nature. While exemplar buildings have achieved this level of performance in the UK the proliferation of such designs within the building stock at large has not been realised, due to the drive to meet interim emissions targets at the minimum of cost premium. In order to achieve the necessary performance improvem

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Daccache, Rudy. "Interest Rate and Liquidity Risk Management for Lebanese Commercial Banks." Thesis, Lyon 1, 2014. http://www.theses.fr/2014LYO10100/document.

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L'objectif de cette thèse est de fournir à la Banque Audi des outils économétriques et appliqués pour une gestion des risques plus efficace et plus robuste. Les banques libanaises sont aujourd'hui confrontées à des défis plus importants que jamais: l'avenir de la région Moyen-Orient repose sur les conséquences de la guerre civile syrienne. Dans ce contexte, la gestion des taux d'intérêt et de la liquidité s'avère de plus en plus compliqué pour les banques commerciales. En premier lieu, le risque de taux d'intérêt sur le marché libanais sera étudié. Ce marché est connu pour son manque de liquid

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Humaidan, Omar Abdulmughni, and Omar Abdulmughni Humaidan. "Utilizing Energy Efficiency Strategies to Achieve a Net-Zero Energy Commercial Building in the Hot-Arid Region of Mecca, Saudi Arabia." Thesis, The University of Arizona, 2017. http://hdl.handle.net/10150/624131.

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This thesis demonstrates achieving a net-zero energy commercial building in the hot, arid region of Saudi Arabia. The development process uses three main concepts: evaluating and assessing selected existing commercial buildings, incorporating energy efficiency strategies, and implementing renewable energy source technologies. This study has been divided into five chapters: Introduction and Problem Statement, The Net-Zero Approach, Background of Saudi Arabia and Its Climatic Variations, Case Studies, and Project Development and Demonstration. Initially, an assessment of the Umm Al-Qura Universi

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(ANDA), Asociación Nacional de Anunciantes, and Universidad Peruana de Ciencias Aplicadas (UPC). "Best Marketing Practices in Peru. A selection of the 2015 ANDA Award winners." Universidad Peruana de Ciencias Aplicadas (UPC), 2015. http://hdl.handle.net/10757/608311.

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© Universidad Peruana de Ciencias Aplicadas (UPC) Information Center Best Marketing Practices in Peru. A selection of the 2015 ANDA Award winners Lima: Universidad Peruana de Ciencias Aplicadas (UPC), 2015 ISBN (spanish printed edition): 978-612-318-037-9 ISBN (spanish e-pub edition): 978-612-318-039-3 ISBN (spanish PDF edition): 978-612-318-038-6 ISBN (english PDF edition): 978-612-318-049-2<br>This book, an initiative of ANDA and the Administration and Marketing Study Program of Universidad Peruana de Ciencias Aplicadas (UPC), is the first in a series of books. It seeks to share, each

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Venkataraman, Anuratha. "Change management? : organisational change strategies and managers' and workers' responses : a case study of a commercial vehicle manufacturing plant in southern India." Thesis, University of Warwick, 2013. http://wrap.warwick.ac.uk/57770/.

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This thesis examines the conception, implementation and outcomes of corporate management change strategies through an ethnographic study of a commercial vehicle manufacturing plant in Southern India with a history of labour-management conflict. Participant observation and interviews were carried out mainly within one manufacturing facility between July 2008 and June 2009, with a further visit in 2011. Towards the end of my fieldwork I also interviewed trade union conveners, activists and a cross-section of workers. The change management programme at the case study firm sought to implement the

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Cavicchioli, Claudia. "Le traitement juridictionnel des stratégies procédurales touchant au choix de for dans le contentieux commercial international." Thesis, Paris 1, 2018. http://www.theses.fr/2018PA01D046.

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Confrontés à un phénomène d’effacement des frontières, les demandeurs à un contentieux commercial international sont appelés à choisir le tribunal devant lequel introduire leur action. Un tel choix de for entraînera des conséquences tant sur le plan des règles procédurales et substantielles applicables au litige que quant à la facilité avec laquelle la partie adverse pourra assurer sa défense. L’étude de la pratique du contentieux commercial international révèle que le choix de for devient ainsi l’objet de stratégies procédurales mises en œuvre par les plaideurs. Les mécanismes de réaction des

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Ssamula, Bridget. "Strategies to design a cost-effective hub network for sparse air travel demand in Africa." Thesis, Pretoria : [s.n.], 2008. http://upetd.up.ac.za/thesis/available/etd-07242008-093606.

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Reeves, Ashleigh, Christopher Gregg, Michael K. Lindell, Timothy A. Joyner, and Bruce Houghton. "Resident stakeholder perceptions of lava flow hazard diversion strategies and protective measures for infrastructure and commercial and private property on Kīlauea and Mauna Loa volcanoes, Hawai‘i." Digital Commons @ East Tennessee State University, 2018. https://dc.etsu.edu/asrf/2018/schedule/25.

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Decisions to interfere with the natural path of lava are constrained by geological, engineering and logistical factors; and legal, environmental and socio-cultural considerations. Lava flows erupted from several volcanoes around the world have threatened people and their property, motivating them to take actions to prevent or slow its advance by diverting the flow direction using channels, berms and explosives or obstructing the lava by quenching with water or armoring. Property to be protected has included government, public, commercial and private property ranging from cities and harbors to

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Becker, Neal. "Tariff agreements as repeated game strategies." 1991. http://catalog.hathitrust.org/api/volumes/oclc/33048334.html.

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Hou, Yu-chin, and 侯玉琴. "Translation Problems and Strategies in International Commercial Advertisements." Thesis, 2016. http://ndltd.ncl.edu.tw/handle/46293662695361204360.

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碩士<br>國立彰化師範大學<br>英語學系<br>104<br>With the development of worldwide market economy and globalization, international advertisements have become more and more popular as well as important. They have become an indispensable part of corporations’ marketing strategies and are now of undeniable significance in global marketing campaigns. However, the existing situation in the international advertising translation realm is not satisfactory. Whenever we surf the Internet, we come across many translation mistakes related to the international advertisements; most of them are treated as hilarious jokes or

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Chung, Tang-ming, and 鍾堂明. "On the Strategies for Wealth Management of Commercial Banks." Thesis, 2004. http://ndltd.ncl.edu.tw/handle/25059231834508792287.

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碩士<br>國立高雄第一科技大學<br>金融營運所<br>92<br>The economic development of Taiwan has fostered rigorous competition in the financial sector. Revisions in the financial regulation trigger further innovation and reformation in the banking business. Various financial institutions have made every effort to enhance their capability, grasp market channels, and try to dominate the market. Credit cards, consumption loans, mortgages, car loans, and cash card are the most lucrative businesses for banks. However, fierce competition has reduced profits from these items. As a result, to sustain growth numerous banks

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Chin-Chen, Lin, and 林晉丞. "A Study of Commercial Department Strategies in Shanghai, China." Thesis, 2000. http://ndltd.ncl.edu.tw/handle/81312413737064047435.

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碩士<br>淡江大學<br>大陸研究所<br>88<br>In Shanghai, the largest business municipality in the country, it’s department stores retail market has begun hearing up a competition was since the state council ratified to open up the international retail enterprise of Chinese-Foreign joint venture. In addition to the special focus of attention about the competition between Chinese venture department store companies and foreign ones and the conflict of a trade have become rather keen. It’s most obvious that different venture countries have different strategies, especially the execution of “Marketing Strategy”.

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Liu, Wen-Yen, and 劉文燕. "Applying Balanced Scorecard to Evaluate Non-Commercial TV Programming Strategies." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/68761248321378737845.

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碩士<br>銘傳大學<br>傳播管理學系碩士在職專班<br>99<br>Abstract The main purpose of this paper is to provide an algorithm for non-commercial television station to evaluate its programming strategies under fuzzy environment. The results obtained may be used by the company when undertaking investment decisions on the strategies of its programming for instance, how TV ratings, the ratio of outsourcing and self-producing, donations, award-winning rates etc. influence the decision-making in programming strategy, overall arrangement of programs and program production. Using Taiwan Macroview Television as a case for th

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Tseng, Hsiao-Yi, and 曾筱懿. "The Research of Management Strategies for Commercial Hotel in Hsinchu." Thesis, 2007. http://ndltd.ncl.edu.tw/handle/20967225030945489516.

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碩士<br>銘傳大學<br>觀光研究所碩士在職專班<br>96<br>Hsinchu is a simplex city; the hotel industry started because of the Science Park area establishment. The China Trust commercial hotel began in 1988 and this initiated a competition in the hotel industry as the Science Park blossomed. Over the past few years, many researches have been focused on customer satisfaction and service quality aspect among Taipei international hotels. However, the researches of the area differences in terms of business environment and conditions are insufficient. This research was carried by the “Porter Five Force Analytic Method”.

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Chen, Jun-Wei, and 陳俊煒. "Exploring Competitive Strategies of Taiwan Domestic Commercial Banks-- A Case of the United World Chinese Commercial Bank." Thesis, 1998. http://ndltd.ncl.edu.tw/handle/17181095877933419643.

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碩士<br>國立交通大學<br>管理科學研究所<br>86<br>In Taiwan, the environment of the banking industry has dramatically changed lately as liberalization, internationalization and information automation continue reshaping the whole industry. Consequently many banks cannot sustain their previous competitive advantages. Therefore it becomes more and more important for individual banks to rethink how to effectively lever their core competence to create their unique competitive advantages.Our study has adopted a t

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HONG, KUO WEI, and 郭維鴻. "Competitive Strategies of the Commercial Bank Against the Financial Holding Company－A Case Study of C Commercial Bank." Thesis, 2004. http://ndltd.ncl.edu.tw/handle/63597118977648002798.

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碩士<br>大葉大學<br>事業經營研究所碩士在職專班<br>95<br>The commercial bank is an important financial institution in Taiwan economic society. The global financial environment change structurally due to the banking liberalizations, internationalization and Information Technology. Taiwan financial market become more opening and competition. This research intends to explore how Taiwan’s banking to utilize resources, creative its outstanding management. This research also tries to achieve the following research goal: First, we explore present situation and challenge in commercial bank. Second, we explore the develo

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Tsai, Li-Sheu, and 蔡麗雪. "Research on the Management Strategies and Performance of Private Commercial Banking." Thesis, 2001. http://ndltd.ncl.edu.tw/handle/67799947873986898080.

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碩士<br>銘傳大學<br>金融研究所碩士在職專班<br>89<br>Research on the Management Strategies and Performance of Private Commercial Banking Student：Li-Sheu Tsai Adviser: Dr. Shen-Yuan Chen Abstract In recent years, the government has sped up the pace of financial reform due to the liberalization and internationali- zation of financial banking. There have been eighteen newly established private banks that were approved to operate in the financial market. Growth of domestic private banks and branch offices has rapidly increased in just a short period of

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