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Dissertations / Theses on the topic 'Communication Effectiveness'

Author: Grafiati

Published: 4 June 2021

Last updated: 26 July 2025

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1

Murphy, Melvin Murphy. "Internal Strategies for Assessing Organizational Communication Channel Effectiveness." ScholarWorks, 2017. https://scholarworks.waldenu.edu/dissertations/3406.

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Evolving communication technology, the increased volume of information needed by businesses, and the intensified competitive environment have made internal company communication more critical to business success. The purpose of this multiple case study was to explore strategies used by managers and leaders of 3 law firms in the Commonwealth of Virginia for assessing the effectiveness of their organization's internal communication channels. The participating firms were recognized by their peers as being exceptionally well-managed. Data from interviews and company documents were analyzed through

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2

Runkel, Conor William. "Testing the Effectiveness of Green Advertisements." Thesis, University of Louisiana at Lafayette, 2014. http://pqdtopen.proquest.com/#viewpdf?dispub=1553725.

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<p> The marketplace in today's world is more dynamic than ever with the growing trends of environmentally-conscious business practices and products. The popular phrase of "going green" is used by many companies and organizations striving to provide environmentally safe products and services. With this growing industry, consumers are exposed to more and more "green" advertisements each day. However, many question if the practice of green advertising is worthwhile.</p><p> By looking at the way consumers react to different kinds of advertisements, it can be seen that green advertising is not al

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Jackson, Thomas William. "The cost effectiveness of electronic communication." Thesis, Loughborough University, 2001. https://dspace.lboro.ac.uk/2134/7555.

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Electronic communication is becoming an integral part of the communication structure within organisations, but the costs and benefits are not being assessed. Communication by email is usually assumed to be an efficient and effective means of sending messages. However, on analysis the process is seen to be much more complex and much less efficient than is normally assumed. Communication is carried out in many different forms, but the common underlying motive of communication is to improve working practices and to increase productivity. As communication pervades nearly everything we do, even sma

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Lahti, Michele Lynn. "The effects of media richness on communication competency ratings in an organization." Scholarly Commons, 1998. https://scholarlycommons.pacific.edu/uop_etds/512.

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This study investigated how a medium's richness, the type of organizational communication message, and organizational level of the respondent affected two dimensions of communication competence: appropriateness and effectiveness. In total, 93 employees of a single organization responded to a three-part questionnaire that posed episode specific questions assessing the competence that they would attribute to the use of each of five media in each of the three episodes. Research questions addressed the effects of the richness of five media (face-to-face; voice mail; electronic mail; written memo;

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Mead, Stephen Patrick. "Communication effectiveness in intranet based construction projects." Thesis, Loughborough University, 1999. https://dspace.lboro.ac.uk/2134/11180.

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Today, the advent of information technologies (IT) is changing the way the world communicates. The growth of internet related technologies provides building organizations with low-cost tools that can optimize project communications. In particular, the recent development of project specific "intranets", can enhance project communication by giving all members of the project team access to a common, centralized database of construction information. This study looked at the effect of project specific intranet systems on the communications of the project team. More specifically, the study analyzed

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Tang, Chuanyi. "Understanding the Electronic Word-of-Mouth Communication Process: Communication Effectiveness and Analytic Tools." Diss., The University of Arizona, 2010. http://hdl.handle.net/10150/194930.

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Electronic word-of-mouth (eWOM) has increasingly become an important topic in marketing and consumer research. However, theory construction and methodology development in this area are still in their infancy. This leaves some basic and important questions unanswered including whether eWOM communication is effective, what roles are played by different communication cues, and how valuable information from text reviews can be generated. This study intends to answer these fundamental questions.Based on the Brunswik's Len Model, this study developed the Process Model of eWOM Communication. It exten

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Haan, Cornell. "A comparative case study nonverbal communication and preaching effectiveness /." Theological Research Exchange Network (TREN), 1995. http://www.tren.com.

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8

Mahyari, Parisa. "The effectiveness of marketing communication within the immersive environment." Thesis, Queensland University of Technology, 2010. https://eprints.qut.edu.au/33256/1/Parisa_Mahyari_Thesis.pdf.

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Immersive environments are part of a recent media innovation that allow users to become so involved within a computer-based simulated environment that they feel part of that virtual world (Grigorovici, 2003). A specific example is Second Life, which is an internet-based, three-dimensional immersive virtual world in which users create an online representation of themselves (an avatar) to play games and interact socially with thousands of people simultaneously. This study focuses on Second Life as an example of an immersive environment, as it is the largest adult freeform virtual world, home t

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9

Hunter, Lisa Rae. "The relationship between interpersonal communication skills, teaching effectiveness, and conducting effectiveness of music education students." Diss., The University of Arizona, 2003. http://hdl.handle.net/10150/290005.

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The purpose of this study was (a) to determine if there was a significant relationship between the interpersonal communication skills of music education students and teaching effectiveness, (b) to determine if there was a significant relationship between the interpersonal communication skills of music education students and conducting/rehearsal technique, and (c) to determine if there is a significant difference between the conductor and ensemble perception of the conductor's interpersonal communication skills. Subjects were 30 music education students who had taken at least one semester of co

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10

Cho, WoonYoung. "Contingency theory of group communication effectiveness in Korean organizations: influence of fit between organizational structural variables and group relational climate on communication effectiveness." Texas A&M University, 2005. http://hdl.handle.net/1969.1/4437.

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This study developed and tested a contingency model of group communication in Korean workgroups that posited that the communication effectiveness and group performance of workgroups is determined by the Ã¢ÂÂfitÃ¢ÂÂ of communication practices with organization structure and group relational climate. A contingency model incorporates three variables: contingency variables, response variables, and performance variables. Based on a review of the literature on Korean organizations and groups, the model incorporated two contingency variables: organizational structure and group relational climate.

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11

Pattee, Cynthia A. "Effects of alternative communication on the communicative effectiveness of an individual with a progressive language disorder /." abstract and full text PDF (UNR users only), 2003. http://0-gateway.proquest.com.innopac.library.unr.edu/openurl?url_ver=Z39.88-2004&rft_val_fmt=info:ofi/fmt:kev:mtx:dissertation&res_dat=xri:pqdiss&rft_dat=xri:pqdiss:1414461.

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12

Scott, Christopher L. "Channel and recipient characteristics effects on communication effectiveness and performance /." Online access for everyone, 2008. http://www.dissertations.wsu.edu/Dissertations/Spring2008/c_scott_042108.pdf.

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13

Ruiz, Alvarez Juan Manuel. "Effectiveness of values communication through cross-cultural corporate symbol design." [Ames, Iowa : Iowa State University], 2008.

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14

Everly, Randall E., and David C. Limmer. "Cost-effectiveness analysis of aerial platforms and suitable communication payloads." Thesis, Monterey, California. Naval Postgraduate School, 2014. http://hdl.handle.net/10945/41375.

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Approved for public release; distribution is unlimited.<br>The goal of this research is to perform a cost-effectiveness analysis of selected aerial platforms and suitable communication payloads for use as communication relays in support of distributed military operations. Aerial platforms, for the purpose of this study, include UAVs, towers and aerostats. A multi-objective analysis is utilized to compare dissimilar attributes together among the alternatives. Cost data for each system considered is presented. To analyze the cost-effectiveness of alternatives for different mission sets, three hy

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Al-Tokhais, Abdulelah. "The relationship between communication effectiveness and multicultural employees’ job outcomes." Kent State University / OhioLINK, 2016. http://rave.ohiolink.edu/etdc/view?acc_num=kent1479431745750957.

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Agheli, Pouya. "Optimizing Effectiveness-Aware Information Exchange for Goal-Oriented Semantic Communication." Electronic Thesis or Diss., Sorbonne université, 2025. https://accesdistant.sorbonne-universite.fr/login?url=https://theses-intra.sorbonne-universite.fr/2025SORUS059.pdf.

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L'approche maximaliste traditionnelle de la conception des systèmes de communication est de plus en plus inadaptée aux exigences évolutives de la connectivité moderne. Les systèmes cyber-physiques nécessitent une transition vers une communication multimodale en temps réel, une prise de décision autonome et un traitement distribué efficace. Le paradigme de la communication sémantique orientée sur les objectifs offre une alternative minimaliste en privilégiant la pertinence et l'impact des informations échangées. Cette approche améliore l'efficacité tout en réduisant la consommation des ressourc

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Doornbos, Keith Milton. "A seminar to enhance the effectiveness of Christian communicators." Theological Research Exchange Network (TREN), 1999. http://www.tren.com.

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18

Foster, Allison. "A Communication Plan for Organizational Effectiveness in a Youth Development Organization." Scholarly Commons, 2018. https://scholarlycommons.pacific.edu/uop_etds/3116.

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This project addresses communication issues within a youth development organization, Northern California DeMolay, which endures an annual change in youth leadership. This paper relies on the foundation of research within the field of youth development organizations and incorporates public relations strategies to provide specialized help for the organization. The outcome of this project is a communication plan for Northern California DeMolay developed through research, strategies, and the strategic plan for the organization. The balance of power between youth and adult leadership highlighted in

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Broomfield, Jan. "Developmental speech and language disability : epidemiology and clinical effectiveness." Thesis, University of Newcastle Upon Tyne, 2002. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.270784.

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Sturges, David L. (David Lynn) 1947. "Visual Aspects of Internal Correspondence and Their Impact on Communication Effectiveness." Thesis, University of North Texas, 1988. https://digital.library.unt.edu/ark:/67531/metadc331893/.

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Technologists predict that electronic information dissemination will create a paperless work environment. In spite of such predictions, paper-based internal communication will remain the primary medium for disseminating information in organizations for decades to come. However, electronic technology will have an impact on paper information production that may be more profound than changes following word processing's introduction. Previously unavailable for everyday production to enhance word meaning, certain graphic techniques now can be used to access readers' preconditioned symbol meanings t

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Daniel, Benjamin L. "No Child Left Behind and its communication effectiveness in diverse communities /." Full text available online, 2005. http://www.lib.rowan.edu/home/research/articles/rowan_theses.

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Blythe, J. W. D. "Exhibitions as communication : a study of the role and effectiveness of trade shows." Thesis, University of South Wales, 2002. https://pure.southwales.ac.uk/en/studentthesis/exhibitions-as-communication(cb254eec-9bc9-45ed-8b63-c2cf189be52d).html.

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This overview relates to a research programme conducted over some eight years. The research concerns exhibitions and trade fairs, and examines the communications issues thereof from both the exhibitors' viewpoint and the visitors' viewpoint. The research was conducted from an interpretive viewpoint, using interviews and questionnaire surveys, and has both qualitative and quantitative aspects. The results of the research were mapped against models of communication and against traditional marketing models to assess the extent to which exhibitors are being realistic in their approach to exhibitin

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Nordin, Kathya. "Making sense of leaders’ perceptions about effectiveness in communication during a crisis." Thesis, Mittuniversitetet, Institutionen för medie- och kommunikationsvetenskap, 2020. http://urn.kb.se/resolve?urn=urn:nbn:se:miun:diva-41489.

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Nowadays crisis leadership must display greater representation in organizational studies for the reason that leadership organizing capability is constituted through communication. This hesis employs a sensemaking perspective to obtain a broader understanding of the ways leadership unfolds under abrupt uncertain circumstances that are also vulnerable to changes in the environment, such as crises. Besides, this study presents the particularity of delving into the centrality of communication from a constructionist view in order to underst

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Berman, Ellen. "Evaluating the Effectiveness of Counter-Narrative Tactics in Preventing Radicalization." ScholarWorks, 2019. https://scholarworks.waldenu.edu/dissertations/7461.

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The U.S. Department of State disseminates counter-radicalization information through social media but has been unable to reach users due to an inability to create engaging posts due to a lack of understanding of the interests of the general population. The purpose of this quantitative study was to assess the utility of data analytics when administering counter-radicalization social media campaigns. The population for this study were social media posts published on the Quilliam Facebook page between 1 January 2018 and 31 December 2018. The nonexperimental quantitative descriptive research desig

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25

Ervin, Joanne Jocha. "The effectiveness of power enactment by superiors in superior-subordinate dyads /." The Ohio State University, 1986. http://rave.ohiolink.edu/etdc/view?acc_num=osu1487322984313232.

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26

Song, Wen. "Conflict-solving orientation and goal management: Effectiveness of opening messages in interpersonal conflict." The Ohio State University, 2015. http://rave.ohiolink.edu/etdc/view?acc_num=osu1420717364.

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Gayton, Danielle. "The use and effectiveness of facilitated communication for a child with autism /." View online, 1993. http://repository.eiu.edu/theses/docs/32211998880015.pdf.

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28

Donovan, Neila Jo. "Extending dysarthria research with a measure of communicative effectiveness." [Gainesville, Fla.] : University of Florida, 2005. http://purl.fcla.edu/fcla/etd/UFE0010055.

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Thesis (Ph.D.)--University of Florida, 2005.<br>Typescript. Title from title page of source document. Document formatted into pages; contains 84 pages. Includes Vita. Includes bibliographical references.

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29

Rademaker, Claudia A. "Green Media : Exploring Green Media Selection and its Impact on Communication Effectiveness." Doctoral thesis, Handelshögskolan i Stockholm, Institutionen för Marknadsföring och strategi, 2013. http://urn.kb.se/resolve?urn=urn:nbn:se:hhs:diva-2033.

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Does the choice of a medium, by which a company’s advertising message is carried, communicate something about that company’s commitment to act responsibly towards the green environment? Does the choice of a medium that consumers perceive as more harmful for the green environment impact ad and brand evaluations more negatively than a medium that they perceive as less harmful? If so, to what extent do companies have knowledge of such change in consumer media behavior and thereby take into account the green environmental aspect with media selection? Driven by such questions, and by way of an expe

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Skipper, Myra. "Communication processes and their effectiveness in the management and treatment of dysphagia." Thesis, University of Ulster, 1992. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.369716.

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Schraufnagel, Caitlin D. "Assessing Learning Disabilities: Effectiveness of the Symbol Language and Communication Battery (SLCB)." Thesis, University of North Texas, 2000. https://digital.library.unt.edu/ark:/67531/metadc2501/.

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This study examined whether the Symbol Language and Communication Battery (SLCB), a measure of learning disabilities (Lds), could identify children with Lds. In addition, possible behavioral differences were examined between unidentified and identified children. Eighty-five students (26 with school identified Lds; 59 unidentified) in the 4th and 5th grade participated in the study. Results indicated that the SLCB has good potential as a supplemental/screening measure of Lds. The SLCB was most effective in identifying children when SLCB diagnoses were restricted to the areas of reading, math, a

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Bentley-Steyn, Lesmarie. "The effectiveness of social media marketing communication for institutions of higher education." Thesis, Cape Peninsula University of Technology, 2019. http://hdl.handle.net/20.500.11838/3088.

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Thesis (MTech (Public Relations Management))--Cape Peninsula University of Technology, 2019<br>Several studies have been done showing that universities across the world are using social media platforms, to a lesser or greater degree, in their marketing communication strategies; however, the success of this recruitment method is relatively untested. In order to determine the effectiveness of social media marketing communication on potential university students’ selection of a university, first-year students from the University of Johannesburg were studied. Through a quantitative descriptive res

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Reis, Gitaine. "EFFECTIVENESS OF SOCIAL MEDIA MARKETING STRATEGIES FOR BEAUTY ACCOUNTS ON INSTAGRAM." Scholarly Commons, 2021. https://scholarlycommons.pacific.edu/uop_etds/3748.

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Social media content strategies have been created and used for years as a way to advertise and influence market decisions in various industries. The reason for their effectiveness should be adequately studied so that we can have a better understanding of which strategies are successful and which ones are not. This study identifies effective social media content strategies, with a focus on brand and customer-centric strategies. After a content analysis of 251 Instagram posts from Huda Beauty and Glossier’s accounts, the hypotheses stating that brand-centric strategies will be more effective and

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Baker, Bruce Lee. "Evaluating the effectiveness of selected non-traditional sermon forms in life-situation preaching." Theological Research Exchange Network (TREN), 1989. http://www.tren.com.

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35

Reid, Monique Brigitte. "Communication as a strategic monetary policy tool : an evaluation of the effectiveness of the South African Reserve Bank's communication." Thesis, Stellenbosch : Stellenbosch University, 2011. http://hdl.handle.net/10019.1/17787.

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Thesis (PhD)--Stellenbosch University, 2011.<br>ENGLISH ABSTRACT: The effectiveness of monetary policy depends importantly on the expectations of the private sector, as it is largely through this channel of the transmission mechanism that policy changes are transmitted to long-term interest rates. This has increased the emphasis on the role of central bank communication as a monetary policy tool. Successful communication is essential both to enhance the effectiveness of monetary policy and to build support for the institutional framework within which monetary policy is implemented. While the l

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Matshoba, Thembekile Phillinah. "The effectiveness of internal newsletters: case study of Transnet Freight Rail's platform." Thesis, Nelson Mandela Metropolitan University, 2012. http://hdl.handle.net/10948/d1015672.

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The research is based on a case study of an internal newsletter, Platform. The objective was to obtain more information about Transnet Freight Rail employees‘ thoughts on its effectiveness and the effectiveness of internal newsletters by using Platform as an example. The treatise explored the perceptions of employees and Transnet in terms of the effectiveness of the internal newsletter as a communication tool as well as their attitudes towards the newsletter as an information disseminating medium. A mixed methods approach was used for analysis in this study. The first methodological paradigm t

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Reeder, Charles W. "Preaching and personality developing a strategy to improve preaching effectiveness /." Theological Research Exchange Network (TREN), 1994. http://www.tren.com.

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Collier, Corey M. Kacala Jeffrey C. "A cost-effectiveness analysis of tactical satellites, high-altitude long-endurance airships, and high and medium altitude unmanned aerial systems for ISR and communication missions." Monterey, Calif. : Naval Postgraduate School, 2008. http://edocs.nps.edu/npspubs/scholarly/theses/2008/Sept/08Sep%5FCollier.pdf.

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Thesis (M.S. in Space Systems Operations)--Naval Postgraduate School, September 2008.<br>Thesis Advisor(s): Welch, William J. "September 2008." Description based on title screen as viewed on November 5, 2008. Includes bibliographical references (p. ). Also available in print.

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Hammond, Jenna Michele. "The Effectiveness of Mobile Eye-Tracking to Enhance Guided Show Cave Experiences." TopSCHOLAR®, 2019. https://digitalcommons.wku.edu/theses/3132.

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Karst terrains are landscapes with a distinctive hydrology and set of landforms that arise from a combination of high bedrock solubility and well-developed secondary (fracture) porosity. Karst areas are easily polluted due to the rapid transport of unfiltered percolating water through the systems. While many individuals are able to identify karst landforms such as sinkholes and caves, an understanding of the interconnectedness of the surface and subsurface in karst landscapes, as well as the vulnerability of karst areas to degradation, is often limited. Show caves, which are caves made accessi

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Elliott, Bonnie Gail. "Evaluating the effectiveness of a diversity training in an educational organization." CSUSB ScholarWorks, 2002. https://scholarworks.lib.csusb.edu/etd-project/2050.

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Diversity training programs are increasingly being incorporated into organizations as a strategy to meet moral standards and legal challenges. Unfortunately, little research as been conducted to demonstrate the effectiveness of these programs. This study describes an effective diversity training program as one that changes a member of the organization's negative attitude about racial differences toward a positive attitude.

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Zeller, Mark C. "CORPORATE LEADERSHIP AND THE PERCEPTIONS OF CHIEF EXECUTIVE OFFICER COMPUTER-MEDIATED COMMUNICATION EFFECTIVENESS." Bowling Green State University / OhioLINK, 2006. http://rave.ohiolink.edu/etdc/view?acc_num=bgsu1143644225.

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42

Stow, Heath Jon. "The effective integration of multiple communication techniques, including social media." Diss., University of Pretoria, 2012. http://hdl.handle.net/2263/22837.

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The effective integration of multiple communication techniques is becoming increasingly complex, with the ongoing development of new media. The development of Web 2.0 and the growth of social media provides marketers with additional, possibly even alternative, marketing communication channels. This research explores the integration of social media, specifically Facebook, and the marketing decision making considerations from the context of the integrated marketing communications (IMC) construct.The study surveyed three consumer facing businesses to understand how marketers make decisions, deter

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Munro, Jean. "Development communication, the appropriateness and effectiveness of theatre as an agricultural extension tool." Thesis, National Library of Canada = Bibliothèque nationale du Canada, 1999. http://www.collectionscanada.ca/obj/s4/f2/dsk2/ftp01/MQ35916.pdf.

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Ward, Kyle L. "Assessing police-citizen communication by identifying perceptions of community policing styles and effectiveness." Thesis, University of Phoenix, 2013. http://pqdtopen.proquest.com/#viewpdf?dispub=3570216.

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<p> Community policing is a philosophy that promotes mutual partnerships between the police and community members to address public safety issues (Traina, 2010). When community policing is successful, it can reduce crime by allowing the police and public to share ideas and programs (Somerville, 2009). Traditional law enforcement is largely a reactive process with its primary focus on emergency response rather than seeking solutions to prevent or reduce crime (Sun & Triplett, 2008). The general problem has been the existence of police-citizen communication barriers that hinder the preventio

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Dharmappa, Sunil [Verfasser]. "Study of the Effectiveness of Online Marketing on Integrated Marketing Communication / Sunil Dharmappa." München : GRIN Verlag, 2018. http://d-nb.info/1176812351/34.

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Chen, Ya-fang, and 陳雅芳. "The Relationship between Communication Styles and Listening Effectiveness and Their Relative Influences on Communication Effectiveness." Thesis, 2010. http://ndltd.ncl.edu.tw/handle/69686855020198533350.

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碩士<br>雲林科技大學<br>應用外語系碩士班<br>98<br>The purpose of this thesis was to examine the relationship between listening effectiveness and communication style in business organizations and also to explore their influences on communication effectiveness. After two stages of data collection, the total valid samples were 133. Three questionnaires-- communicator style measure (CSM), listening effectiveness inventory (LEI), and communication satisfaction questionnaire (CSQ) --were administered to employees from diverse industries in Taiwan to evaluate their supervisors. Research analyses include descriptiv

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Liao, Hsiu-tao, and 廖秀桃. "The Relationship between Organizational Culture, Communication Media and Communication Effectiveness." Thesis, 2011. http://ndltd.ncl.edu.tw/handle/84201488312135876053.

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碩士<br>國立雲林科技大學<br>應用外語系碩士班<br>99<br>The purposes of this study were to explore the relationships between organizational culture and communication effectiveness, and to compare the difference of communication effectiveness between organizational levels by using different communication media. With respect to previous researches in this field of communication indicated that organizational culture and media both are one of the influential factors on the effectiveness of communication. The instrument of Organizational Culture Survey Questionnaire (OCSQ), Communication Satisfaction Questionnaire (CO

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HUANG, HUEI-SHENG, and 黃暉盛. "Research on Communication Effectiveness of Communication Softwares Influence Job Performance." Thesis, 2018. http://ndltd.ncl.edu.tw/handle/2zybqv.

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碩士<br>育達科技大學<br>資訊管理所<br>106<br>Consumer electronics get boom rapidly also broke the space limitation stems since the popularity of the Internet. Consumer electronic users sent messages or share information by communication software that leads to business man depand on communication software to be main communication channel for convenient and speed. Because various function of communication software solves many business problems and rise up job performance. Thus this work supposes staff have willing of using communication software to be communication channel means they agree various function o

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Hwa, Yan Chu, and 嚴竹華. "A Study on Relations of Communication Capability, Attitude and Communication Effectiveness." Thesis, 1999. http://ndltd.ncl.edu.tw/handle/98900279747876105230.

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碩士<br>中原大學<br>企業管理學系<br>87<br>Communication is the basis for building consensus in any organization, and communication research has the potential contribution of improving efficiency. The problem with previous studies, however, is that the issues faced by individuals seem to be much more important than the counterpart involved, and these issue attributes and human factors have not been examined as a whole. This study has attempted to fill that gap by (1) investigating the importance of understanding of ego-self in effective communication, (2) identifying issue attributes and human factors whi

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Lai, Chia-Chi, and 賴佳琪. "Icon Communication Effectiveness between Different Digital Generations." Thesis, 2015. http://ndltd.ncl.edu.tw/handle/22505327552017521501.

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碩士<br>國立臺灣藝術大學<br>視覺傳達設計學系<br>103<br>User Interface plays an important role on communication in mobile device operation. Icon is one of the essential parts of UI environment and has become the focus of attention in modern graphic design. The increasing of searching keywords of Minimal Design (or Flat Design) shows that nowadays design trend tend to be as simple as possible. In contrast, skeuomorphism style seems to be off-line. For digital natives who grew up surrounding by digital environment, those simplified icons could easily be adapted without efforts. For those elder generations, if th

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