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Dissertations / Theses on the topic 'Communication functions of celebrity'

Author: Grafiati

Published: 24 April 2022

Last updated: 30 July 2025

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1

Schroath, Kristen. "#Parasocial Interaction: Celebrity Endorsements." Kent State University / OhioLINK, 2016. http://rave.ohiolink.edu/etdc/view?acc_num=kent1480336010417442.

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2

Pant, Meagan. "Framing Celebrity Miscarriage: A Textual Analysis." University of Dayton / OhioLINK, 2021. http://rave.ohiolink.edu/etdc/view?acc_num=dayton161608093175056.

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3

Crewe, Thomas James. "Political leaders, communication, and celebrity in Britain, c1880-c1900." Thesis, University of Cambridge, 2016. https://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.709506.

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4

Wood, Megan M. "When Celebrity Women Tweet: Examining Authenticity, Empowerment, and Responsibility in the Surveillance of Celebrity Twitter." Scholar Commons, 2013. http://scholarcommons.usf.edu/etd/4855.

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This thesis is a textual analysis of stories in online celebrity news articles about celebrity women and their use of Twitter. It adds to the burgeoning discussion about gendered and racialized bodies online using scholarship from critical feminist, surveillance, and digital media studies. Throughout, my work attends to notions of authenticity and surveillance, examining how what I term a "call to authenticity"--the use of technologies of self-surveillance to verify "authentic" displays of the self--serves to animate contradictory post-feminist paradigms of femininity which function together t

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5

Champion, Leah. "Crisis Communication and Celebrity Scandal: An Experiment on Response Strategies." Scholar Commons, 2015. http://scholarcommons.usf.edu/etd/5661.

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Recent allegations surrounding Bill Cosby presented an opportunity to combine, test, and extend situational crisis communication theory typology and image repair theory response strategies for celebrity use. Because Cosby did not respond to the numerous allegations against him, it presented an opportunity to experiment with new and existing typologies using a real case, as opposed to analyzing past response attempts or using a hypothetical case. This study used a 2 X 4 factorial design to test veracity of claims, a proposed concept, and response strategies via survey. Even though none of the h

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6

Qabur, Ibrahim. "FACTORS INFLUENCING EFFICACY OF CELEBRITY ENDORSEMENT IN SAUDI ARABIA." Cleveland State University / OhioLINK, 2018. http://rave.ohiolink.edu/etdc/view?acc_num=csu1528220206039982.

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7

Domino, Tracie M. "Toward An Integrated Communication Theory For Celebrity Endorsement In Fund Raising." [Tampa, Fla.] : University of South Florida, 2003. http://purl.fcla.edu/fcla/etd/SFE0000149.

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8

Dalbey, Spencer B. "Celebrity Endorsements and Voting Intentions| The Role of Liking and Preference for Consistency." Thesis, California State University, Long Beach, 2017. http://pqdtopen.proquest.com/#viewpdf?dispub=10262805.

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<p> The study was conducted to examine how, and under what conditions, celebrity endorsements are effective in influencing the voting behavior of 18 to 24-year-old individuals. An online survey was provided to the 188 participants. In the survey, participants looked at a Facebook page of a politician created for this study that included a celebrity’s endorsement for the politician. Following exposure to the Facebook page, participants answered questions regarding their liking for the candidate and endorser, their preference for consistency, voting behaviors, and political self-efficacy.

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Ekberg, Sara, Linn Mellgård, and Magdalena Micko. "Local Celebrity Endorsement : Can You Go Far by Staying Close?" Thesis, Jönköping University, Jönköping International Business School, 2010. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-12853.

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<p>Celebrity endorsement consists of a written or spoken statement from a publicly known person, proclaiming the benefits of some product or service. Previous research on celebrity endorsement has proved it very successful in promoting brands or companies. Even though many marketing strategies exist, it can be especially effective for newly started ventures to apply celebrity endorsement in their approach. While celebrity endorsement may be a good way to overcome weaknesses, such as liability of newness and lack of legitimacy, new ventures often cannot afford to implement this strategy. Theref

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10

Kamath, Pritish. "Communication complexity of permutation-invariant functions." Thesis, Massachusetts Institute of Technology, 2015. http://hdl.handle.net/1721.1/99861.

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Thesis: S.M. in Computer Science & Engineering, Massachusetts Institute of Technology, Department of Electrical Engineering and Computer Science, 2015.<br>Cataloged from PDF version of thesis.<br>Includes bibliographical references (pages 68-71).<br>Motivated by the quest for a broader understanding of communication complexity of simple functions, we introduce the class of "permutation-invariant" functions. A partial function f : {0, 1}n x {0, 1}n --> {0, 1, ?} is permutation-invariant if for every bijection [pi]: {1,..., n} --> {1,.. ., n} and every x, y [sum] {0, I}n, it is the case that f (

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11

Galanis, Orestis. "THE RHETORIC OF CELEBRITY HUMANITARIANISM: THE CASE STUDY OF LESVOS." Thesis, Malmö universitet, Fakulteten för kultur och samhälle (KS), 2018. http://urn.kb.se/resolve?urn=urn:nbn:se:mau:diva-22150.

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Celebrities participate in performances from the zones of suffering in order to triggeremotions to their audiences and engage them in such causes. In this combination of criticaldiscourse analysis and rhetoric analysis, the author analyses four cases of celebrities:Angelina Jolie, Mandy Patinkin, a group of actors form the popular series Game of Thronesand Susan Sarandon who visited refugee camps in the island of Lesvos to see the conditionsunder which, the refugees were living. The combination of those methods with Chouliaraki's(2013) work on humanitarian celebrities and Goffman's (1959) work

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12

Petersen, Theodore G. "Documenting Dylan : how the documentary film functions for Bob Dylan fans." [Tampa, Fla] : University of South Florida, 2007. http://purl.fcla.edu/usf/dc/et/SFE0001902.

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13

Duperon, Shawne Katherine. "The public sharing and private consumption of celebrity gossip| A multifunctional, simultaneous and interactive experience." Thesis, Wayne State University, 2016. http://pqdtopen.proquest.com/#viewpdf?dispub=10105003.

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<p> Research has demonstrated that gossip meets many social and individual needs and serves several functions, often conflicting in the literature. The current study focused on examining the experiences of mothers as they publicly share and privately consume celebrity gossip to better understand celebrity gossip's functions. Motherhood is a demanding role filled with uncertainty and information seeking, as mothers seek to understand what constitutes a "good mother." Given that mothers may selectively seek and expose themselves to content to gain information, reduce uncertainty and to find vali

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14

Pretorius, Wayne. "Agent rationality, communication and illocution." Thesis, University of Essex, 1992. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.304560.

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15

Bernal, Fernando. "Lightweight Technology Functions for Small Ad Hoc Team Communication." The Ohio State University, 2009. http://rave.ohiolink.edu/etdc/view?acc_num=osu1250700763.

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16

Marshall, Christopher Allen. "Navigating by the Stars: The Cueing Effects of Celebrity Political Endorsements on Twitter." The Ohio State University, 2012. http://rave.ohiolink.edu/etdc/view?acc_num=osu1339684523.

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17

McClain, Amanda Scheiner. "AMERICAN IDEAL: HOW AMERICAN IDOL CONSTRUCTS CELEBRITY, COLLECTIVE IDENTITY, AND AMERICAN DISCOURSES." Diss., Temple University Libraries, 2010. http://cdm16002.contentdm.oclc.org/cdm/ref/collection/p245801coll10/id/86289.

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Mass Media and Communication<br>Ph.D.<br>This dissertation is a three-pronged study examining American themes, celebrity, and collective identity associated with the television program American Idol. The study includes discourse analyses of the first seven seasons of the program, of the season seven official American Idol message boards, and of the 2002 and 2008 show press coverage. The American themes included a rags-to-riches narrative, archetypes, and celebrity. The discourse-formed archetypes indicate which archetypes people of varied races may inhabit, who may be sexual, and what kinds of

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18

Westendorf, Elizabeth J. "Banksy as Trickster: The Rhetoric of Street Art, Public Identity, and Celebrity Brands." Ohio University Honors Tutorial College / OhioLINK, 2010. http://rave.ohiolink.edu/etdc/view?acc_num=ouhonors1275671316.

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19

Vermorel, Fred. "Biography & identity, celebrity & fanhood : researching intersections of avant-garde and popular culture." Thesis, Kingston University, 2011. http://eprints.kingston.ac.uk/22495/.

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This PhD by publication critically reviews the background, context, and reception of work published from 1978-2008. The work surveyed, comprises popular music biography, texts on art school influenced bohemia and counterculture, and on celebrity and fan culture. The social and cultural context of the work is mapped and methodological and stylistic issues addressed. The origins of the punk aesthetic through the Sex Pistols is charted. The turn in celebrity studies towards a "fan culture" based approach is demonstrated by the publication of 'Starlust' in 1985. Subsequent work on "fan culture" is

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20

Lantto, Johanna, and Willie Wiholm. "Innovative communication strategies and modelling of robust sensor functions." Thesis, Linköpings universitet, Kommunikations- och transportsystem, 2017. http://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-139941.

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The aim of this thesis was to create a resilient network, capable of handling link failures without affecting the data flow. This was done by using graph theory and three mathematical models. A generic system was created, on which the models were applied on. The mathematical models were path diversity, edge protection and path restoration. These models were tested to evaluate if they could create a robust system. The models were also compared with each other to obtain the best performing one. It was concluded that it was possible to construct a resilient network using these types of mathematic

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21

McCaa, John Kimberly. "Fame, celebrity & mass media in the digital age| Daniel Boorstin's cultural decline, or passport to a parallel universe?" Thesis, The University of Texas at Dallas, 2015. http://pqdtopen.proquest.com/#viewpdf?dispub=3706639.

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<p> An examination of the famous and celebrities within a country can offer a view to the values of its people. The Romans had Caesar, the Egyptians Cleopatra and in the early twentieth century Americans admired Charles Lindbergh. From each of them, scholars have learned something about the age in which they lived and the people of their time. Standards of beauty, behavior, and success have been gleaned by examining women and men held in the public spotlight. The historian Daniel Boorstin worried that that was changing in the United States by the twentieth century due to the growing influence

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22

Ganca, Zanodumo Victor. "A genre-based approach to the analysis of sports celebrity texts in Xhosa." Thesis, Stellenbosch : Stellenbosch University, 2002. http://hdl.handle.net/10019.1/52641.

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Thesis (MA)--University of Stellenbosch, 2002.<br>ENGLISH ABSTRACT: This study explores the nature of writing instruction which can improve the writing skills of learners as it also takes into account the learners needs. The main aim is to apply the genrebased approach to written texts in Xhosa. This framework for instruction will help learners to be ready for the work place after they have left school. They will acquire the necessary writing skills, which are needed in the work place today. The genre-based use oflanguage will enable them to use written language in different situations a

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23

Kutthakaphan, Rangsima, and Wahloonluck Chokesamritpol. "The Use of Celebrity Endorsement with the Help of Electronic Communication Channel (Instagram) : Case study of Magnum Ice Cream in Thailand." Thesis, Mälardalens högskola, Akademin för ekonomi, samhälle och teknik, 2013. http://urn.kb.se/resolve?urn=urn:nbn:se:mdh:diva-19135.

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TITLE The Use of Celebrity Endorsement with the Help of Electronic Communication Channel (Instagram): Case Study of Magnum Ice Cream Thailand RESEARCH QUESTION How does the use of celebrity endorsement with the help of electronic communication channel (Social media: Instagram) affect the buying behavior of generation Y consumers in Thailand? STRATEGIC QUESTION How can marketers use this marketing technique in an effective way to increase the number of consumers? PURPOSE OF THE STUDY The purpose of this research paper is to describe the buying behavior of generation Y consumers in Thailand w

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24

Saunders, Paige F. "Targeting Functions: A New Approach to Anti-Smoking PSAs." The Ohio State University, 2011. http://rave.ohiolink.edu/etdc/view?acc_num=osu1308241861.

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25

Elinzano, Maureen Grace. "But First, Let Me Take a Selfie: A Content Analysis of Female and Male Celebrity Selfies on Instagram." BYU ScholarsArchive, 2018. https://scholarsarchive.byu.edu/etd/6788.

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The purpose of this research is to analyze the differences between women and men and their selfies on the popular social media application Instagram. Past research and notions in popular culture show that women take more selfies than men do, and that they place more time and effort into their selfies than men do. The goal is to show that women may not solely do the action of taking and posting selfies and that the stereotype of taking and posting selfies being a feminine action should not be prevalent. We conducted a thorough visual content analysis of selfies on Instagram taken and posted by

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26

Muhovic, Admir. "Secure Wireless Communication." Thesis, KTH, Kommunikationssystem, CoS, 2007. http://urn.kb.se/resolve?urn=urn:nbn:se:kth:diva-92023.

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The need for and requests for utilization of wireless equipment are growing rapidly. Advantages of using wireless communication are easy to realize. Having access to electronically stored information no matter where you are is a big advantage. Furthermore, wireless communication is increasingly utilized in everyday work and there is a constant development of new wireless equipment. Today, utilization of wireless communication is very practical as well as effective. On the other hand, using wireless equipment and communication entails risk unless efforts are made to secure this communication. S

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27

Bobadilla, Thalia. "The Impact of Donald Trump’s Tweets on College Student Civic Engagement in Relation to his Perceived Credibility and Expertise." Scholarly Commons, 2018. https://scholarlycommons.pacific.edu/uop_etds/3109.

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Donald Trump’s tweets have become prevalent in today’s society. Because college students use social media so often, it would be incumbent for the researcher to examine the impact Donald Trump’s tweets might have on these young adults’, civic engagement and how the tweets may be affecting his perceived credibility and expertise. The researcher administered a questionnaire to 350 college students from a private medium sized west coast university using various modified scales examining credibility, expertise and civic engagement. Civic engagement was measured using an adapted version of several

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Lookadoo, Kathryn L. "Testing the Parasocial Phenomena." The Ohio State University, 2012. http://rave.ohiolink.edu/etdc/view?acc_num=osu1343761776.

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29

Villain, Avelyne. "Acoustic communication in female songbirds : functions, flexibility and plasticity in calls." Thesis, Lyon, 2016. http://www.theses.fr/2016LYSES069/document.

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La théorie de la sélection sexuelle a drastiquement orienté l’effort de recherche sur la communication acoustique chez les oiseaux : les mâles apprennent et produisent des chants élaborés et les femelles choisissent. Par conséquent (1) la production vocale chez les femelles a été négligée, (2) les cris (la majorité de la communication sociale) ont été peu étudiés. Contrairement aux chants, les cris ont été considérés comme innés et aucun effet de l’environnement sur leur structure n’était attendu. J’ai donc posé la question de la flexibilité vocale (court-terme) et de la plasticité vocale (au

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Manco, Angelo, and Vittorio U. Castrillo. "Design of Basic Receiving Functions for an SDR Based Communication System." International Foundation for Telemetering, 2012. http://hdl.handle.net/10150/581820.

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The paper focuses on the design and implementation of the base-band basic receiving functions, for a binary CP-FSK demodulator pilot study, as independent modules of a complete Reconfigurable Data-Link (RDL). A model-based approach and Software Defined Radio (SDR) paradigm are used for the design. The implementation will be executed on Field-Programmable Gate Array (FPGA) based hardware.

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Hugosson, Olle, Carolina Matthys, and Linda Phung. "Perception of the Celebrity Endorser : A study of how age and gender influences the consumer perception." Thesis, Internationella Handelshögskolan, Högskolan i Jönköping, IHH, Företagsekonomi, 2014. http://urn.kb.se/resolve?urn=urn:nbn:se:hj:diva-23822.

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Background The concept of celebrity endorsement is a constantly growing marketing communication tool. A recent example of when the usage of celebrities within advertising has been successful is the case of Zlatan Ibrahimovic endorsing Volvo. Because of the expansive usage of celebrities in advertising as well as the ongoing increase of competition, the development for further efficiency in celebrity endorsement is essential for creating efficient advertisements. The foundation of this thesis relies upon the meaning transfer model (McCracken, 1989) as well as the source effects model (Ohanian,

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32

Cheng, Jiaxing. "Korean Celebrity Endorsements in China: The Role of Brand-language Country of Origin Congruence and Endorser Perceived Globalness." The Ohio State University, 2017. http://rave.ohiolink.edu/etdc/view?acc_num=osu1492788085077716.

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Hanna, Lisa A. "Nadya Suleman and Kate Gosselin in the Media: Exploring Images of Motherhood and Reproductive Technology." Digital Archive @ GSU, 2010. http://digitalarchive.gsu.edu/communication_theses/69.

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This project examines how Nadya Suleman and Kate Gosselin were represented in the media following the births of their higher order multiples by conducting a critical textual analysis of newspaper and entertainment magazine articles to answer the following questions: How were Suleman and Gosselin portrayed as mothers? And how were they portrayed as recipients of reproductive technology? The findings illustrate that race and class combined with gender to play an important role in determining who has a right to be a mother and what that mother should look like. Traditional stereotypes within medi

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34

Cirucci, Angela Marie. "FIRST PERSON PAPARAZZI: A SYSTEMATIC ANALYSIS OF IDENTITY AND REALITY IN SOCIAL MEDIA AND VIDEO." Master's thesis, Temple University Libraries, 2011. http://cdm16002.contentdm.oclc.org/cdm/ref/collection/p245801coll10/id/140923.

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Mass Media and Communication<br>M.A.<br>Video games are often thought of as a type of social media, yet social media are not often thought of as a type of video game. Due to the fact that both are media that arguably play a large role in identity formation and perception of reality, this paper argues that social media should be looked at as providing a type of video game experience. While the study is not limited in its scope to teens, they play an important role. This paper explores identity as being social and interactive and also affected by media. The relationship between representation an

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35

Chen, Li. "Talking about health and health-related issues: an inquiry into the social media use of Chinese celebrity physicians and their fans." Diss., University of Iowa, 2016. https://ir.uiowa.edu/etd/3058.

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Since the beginning of the 21st century, the doctor-patient relationship in China has become increasingly confusing to observers. On the one hand, insiders of the medical discipline believed that the doctor-patient relationship could not even be worse. On the other hand, Chinese health care professionals appeared to be much more popular than they used to be. On the leading social media site, Weibo, many health care professionals managed to transform themselves into celebrities by producing content and interacting with ordinary social media users. These grassroots celebrity physicians have obta

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Love, Deondela. "Department Structure and Leadership Functions for Advanced Practice Providers." ScholarWorks, 2018. https://scholarworks.waldenu.edu/dissertations/5747.

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Department structure and leadership functions can influence work climate. In one healthcare system, advanced practice providers (APPs) worked in a decentralized structure with multiple leaders. This project explored the impact of the change to centralized leadership for APPs working in an academic healthcare system in which employee turnover was high and satisfaction was low. An ad hoc committee led by the chief medical officer created a centralized department with a designated leader. Surveys and interviews were used to identify the benefits of the strategies implemented and understand whethe

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37

Aliev, Baktygul. "The author and protagonist in Demons : similarities in communication style and functions." Thesis, McGill University, 2006. http://digitool.Library.McGill.CA:80/R/?func=dbin-jump-full&object_id=99569.

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Fedor Dostoevskii and Petr Verkhovenskii, the author and one of the main protagonists of the novel Demons, exhibit the same communication style and pursue similar propagandistic purposes in their public communication. Both figures function in the framework of public relations, employing mass communication for the sake of publicizing their political messages to broad audiences. In the process of their public communication, the author and the hero of the novel merge literature and journalism, fictional and factual discourse, subvert a critical analysis of their respective messages and encourage

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Uhrynová, Iva. "Využití celebrit v mediální marketingové komunikaci." Master's thesis, Vysoká škola ekonomická v Praze, 2009. http://www.nusl.cz/ntk/nusl-75215.

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Main purpose of this thesis is to bring a reader into the problem of celebrity involvement in media marketing communication. In the thesis I explain the basic terms of celebrity marketing, consumer behavior, reference groups, marketing communication and celebrity endorsement. The application part focuses on my own research concerning the attitude of the Czech population sample to the advertisements with celebrities.

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Strang, Steven J. (Steven James) Carleton University Dissertation Anthropology. "O'Neill's Cavalcade: the nature and functions of Provisional IRA terrorist performances." Ottawa, 1992.

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Lenos, Melissa. "Deja View: Cultural Functions of Hollywood Remakes." Diss., Temple University Libraries, 2009. http://cdm16002.contentdm.oclc.org/cdm/ref/collection/p245801coll10/id/42057.

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Mass Media and Communication<br>Ph.D.<br>This dissertation examines Hollywood remakes of US films in order to discern how the narrative and formal modifications between originals and remakes are analogous across sets of films. Performing a discourse analysis that utilizes theories of popular culture and social memory, I argue that the patterns of changes confirm that remakes fulfill some functions of modern-day folktales: stories that are adapted for the needs and interests of their contemporary audiences but that simultaneously tend to reaffirm and promote traditional ideologies. By analyzing

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Fernández, Julieta. "The language functions of tipo in Argentine vernacular." ELSEVIER SCIENCE BV, 2017. http://hdl.handle.net/10150/626125.

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This article provides a case study account of the language functions of tipo, which is a pragmatic feature of Argentine Spanish vernacular, as used by 10 young adult native speakers of the language (ages 18-25), in the context of oral face-to-face and synchronous technology-mediated written interactions with young adult Spanish L2 learners. An examination of naturally occurring and self-reported language awareness data suggests that tipo has acquired a wide array of pragmatic functions it is a marker of hesitation, exemplification, reformulation, vagueness, and quoted speech. In its non-pragma

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Eamsobhana, Sudawadee. "The cross-cultural research of United States and Thailand: The relationship between celebrity endorsers and types of product endorsed." CSUSB ScholarWorks, 2005. https://scholarworks.lib.csusb.edu/etd-project/2845.

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The purpose of this study was to determine the relationship between the use of celebrities and the types of products endorsed. Advertisements from one popular magazine in the U.S. and two popular magazines in Thailand were used.

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Rich, Tracey. "Functions and mechanisms of scent mark communication in the house mouse (Mus domesticus)." Thesis, University of Nottingham, 1998. http://ethos.bl.uk/OrderDetails.do?uin=uk.bl.ethos.243643.

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Zhuang, Jiahui. "I’m Your Fan – Engaging in Celebrity’s Social Media Page with the Mediation of Parasocial Interaction and Parasocial Relationship." Scholar Commons, 2018. http://scholarcommons.usf.edu/etd/7252.

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Social media enable celebrity to interact with their followers and enable followers to build the relationship through the interaction. Former research has found that openness and perceived interactivity are antecedents for parasocial interaction. In order to investigate the way to increase user’s engagement in celebrity’s social media page, this research examines the relationship between celebrity’s posts employ openness and perceived interactivity, other user’s posts employ openness and perceived interactivity, parasocial interaction, parasocial relationship, and social media engagement. Surv

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Adamová, Tereza. "Využití celebrit v marketingové komunikaci." Master's thesis, Vysoká škola ekonomická v Praze, 2008. http://www.nusl.cz/ntk/nusl-9424.

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The diploma thesis deals with marketing communication that employs celebrities. It is a way how to get the attention of consumers. Theoretical part shows the major steps in developing effective marketing communication. It is followed by main questions which are connected with the use of celebrities in marketing communication ( who is celebrity and how they influence us, history of use of celebrities, ways of using celebrities in marketing communication, threads connected with celebrities). Practical part presents the results of original survey dealing with overshadowing of brands by celebritie

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Adamcová, Kristina. "Využití celebrit v marketingové komunikaci dámské kosmetiky značky adidas." Master's thesis, Vysoká škola ekonomická v Praze, 2013. http://www.nusl.cz/ntk/nusl-197850.

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The objective of the diploma thesis was to evaluate the suitability of choosing beach volleyball representatives Kristýna Kolocová and Markéta Sluková as the new faces of the adidas brand women's cosmetics line. Following the introduction of the adidas brand is an account of products portfolio distributed by this brand, description of their communication and characteristics of communication of their main competitor. Secondary research prepared the necessary basis for the primary character. The means of the primary research was a questionnaire, which was distributed to 162 respondents mainly fr

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Moyer, Daniel William. "Punching Holes in the Cloud: Direct Communication between Serverless Functions Using NAT Traversal." Thesis, Virginia Tech, 2021. http://hdl.handle.net/10919/103627.

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A growing use for serverless computing is large parallel data processing applications that take advantage of its on-demand scalability. Because individual serverless compute nodes, which are called functions, run in isolated containers, a major challenge with this paradigm is transferring temporary computation data between functions. Previous works have performed inter-function communication using object storage, which is slow, or in-memory databases, which are expensive. We evaluate the use of direct network connections between functions to overcome these limitations. Although function contai

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Li, Fengru. "The cultural meanings and social functions of "face" in Sino-U.S. business negotiations /." Thesis, Connect to this title online; UW restricted, 1996. http://hdl.handle.net/1773/8217.

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Lawry, Charles Aaron. "The Role of Parasocial Interaction and Social Media Participation in the Two-Step Flow of Communication." Diss., The University of Arizona, 2013. http://hdl.handle.net/10150/293422.

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The Two-Step Flow of Communication suggests that opinion leaders have a greater impact on consumers' product choices and decisions than marketers. With the advent of the Internet and e-commerce, many consumer researchers expanded the study of opinion leadership to incorporate electronic Word-of-Mouth behavior (eWOM) into the Two-Step Flow of Communication. Yet, with the recent and increasing prominence of social media, there appears to be a gap within the opinion leadership literature. Several studies have examined how the Internet and social media empower opinion leaders to instantaneously in

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Kusanagi, Yuka. "The roles and functions of teacher gesture in foreign language teaching." Diss., Temple University Libraries, 2015. http://cdm16002.contentdm.oclc.org/cdm/ref/collection/p245801coll10/id/357117.

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Language Arts<br>Ed.D.<br>This study is a qualitative and descriptive investigation of teacher gestures in EFL education. The specific aim is to describe the types, roles, and functions of gestures that are produced by native English speaking teachers in English as foreign language (EFL) classrooms in Japan by examining naturally occurring interactions. In addition to teacher gesture, I included some nonverbal behaviors such as suprasegmental features, nodding, and gaze direction so as to understand classroom interaction and communication in EFL classrooms. In order to accomplish these aims I

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